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The Campaign Podcast

The Campaign Podcast

394 episodes — Page 8 of 8

S3 Ep 1313: NCA's Halifax coup, causes for optimism, and GroupM's Brian Wieser on global marketing trends

<div><strong>Running order:</strong><br><br>1.15: How New Commercial Arts <a href="https://www.campaignlive.co.uk/article/halifax-awards-ad-account-nca-splitting-a-e-ddb-nine-years/1684756">pinched Halifax </a>from founders’ former agency Adam&Eve/DDB</div><div>5.10: Regarding Howard and other Halifax classic ads</div><div>8.05: Why Walkers has <a href="https://www.campaignlive.co.uk/article/walkers-splits-amv-22-years/1683829">split with AMV BBDO</a> after 22 years</div><div>11.00: What’s happening at BBH amid <a href="https://www.campaignlive.co.uk/article/jon-peppiatt-departs-bbh-25-years/1683424">Jon Peppiatt’s departure</a></div><div>13.20: Industry numbers show green shoots of optimism</div><div>15.33: Brian Wieser interview: global media and marketing trends since the pandemic and what we expect to happen next</div><div>42.26: Ad review, featuring <a href="https://www.campaignlive.co.uk/article/nike-for-once-dont-it-wieden-kennedy-portland/1684741">Nike</a>, <a href="https://www.campaignlive.co.uk/article/calm-covid-blocker-adam-eve-ddb/1684667">CALM</a>, and <a href="https://www.campaignlive.co.uk/article/argos-drum-home-partnership/1684684">Argos</a><br><br>+ Jo Arscott’s column: <a href="https://www.campaignlive.co.uk/article/george-floyd-tragedy-raises-urgent-questions-industry-race/1684909?utm_source=website&utm_medium=social">“The George Floyd tragedy raises urgent questions for the industry about race”</a></div><div><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and see the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jun 4, 202053 min

S3 Ep 1212: How pitching for ad accounts may never be the same again

<div><strong>Running order:</strong><br>2.07: How are advertising companies planning to ask staff to return to offices?</div><div>6.00: What’s in store for agency startup New Commercial Arts (watch Claire Beale's interview <a href="https://www.campaignlive.co.uk/article/watch-new-commercial-arts-co-founders-mission/1684521">here</a>)</div><div>12.45: Agencies standing up to ‘bullying’ clients </div><div>15.40: Victoria Fox and Duncan Wood discuss how brands are running online pitch meetings</div><div>38.09: Ads - featuring BBC, HSBC, KFC and TikTok (watch these ads <a href="https://www.campaignlive.co.uk/the-work">here</a>) <br><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 29, 202047 min

S3 Ep 1111: Covid-19 mixed messages, agencies' post-pandemic futures, and the programmatic puzzle

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<div><strong>Running order: </strong><br>1.30: Is the government's new <a href="https://www.campaignlive.co.uk/article/government-unveils-stay-alert-new-coronavirus-messaging/1682730">'Stay Alert' messaging </a>effective?<br>6.10: How agencies are planning to return to whatever 'normal' is<br>10.50: Why did Omnicom <a href="https://www.campaignlive.co.uk/article/omnicom-folds-proximity-rapp/1682435">merge Rapp and Proximity</a>?<br>14.20: ISBA and PwC discuss their remarkable<a href="https://www.campaignlive.co.uk/article/programmatic-market-mess-half-money-not-reaching-publishers/1682381"> programmatic report</a><br>34.05: Ads - featuring <a href="https://www.campaignlive.co.uk/article/british-gas-here-solve-partnership/1682004">British Gas</a>, <a href="https://www.campaignlive.co.uk/article/just-eat-did-somebody-say-just-eat-mccann-london/1682643">Just Eat</a> and <a href="https://www.campaignlive.co.uk/article/durex-lets-not-go-back-normal-havas-london/1682587">Durex</a><br><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 14, 202044 min

S3 Ep 1010: Inside the Campaign Experience Awards

<div>Running order:<br>1.09: How to run an awards competition during lockdown times</div><div>3.00 The game changers: Samsung’s world-first vertical gig; Wimbledon tennis' "1980 rematch"; and Airbnb’s night at the Louvre.</div><div>5.18 Agency of the year: why did XYZ win?</div><div>11.30 What the winners tell us about the future of brand experiences </div><div>19.30 Stand-out activations from the last year<br><br>This episode was recorded and edited by James Everett at <a href="https://no8london.com/">No.8</a> and executive-produced by Omar Oakes, Campaign's global tech editor.<br><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and view the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.<br><br></div><div><br></div><div><br></div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 1, 202024 min

S3 Ep 99: School Reports 2020

<div>This episode was recorded and edited by James Everett at <a href="https://no8london.com/">No.8</a>.<br><br><strong>Running order:</strong><br>5.15: Publicis Groupe and Omnicom announce UK job reductions and pay cuts - will WPP follow?</div><div>9.45: How we write the School Reports and why they matter</div><div>15.08: Which creative and media agencies stood out?</div><div>24.10: How we’re comparing agencies when marketing disciplines are blurring<br><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and view the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.<br><br></div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Apr 17, 202028 min

S3 Ep 88: Pandemic crisis latest and how the radio sector is adapting

<div>This episode was recorded by No.8 and edited by Martha Llewellyn at <em>Campaign</em>. <br><br><strong>Running order:</strong><br>1.45: The government’s comms response<br>5.55: How the radio sector is coping and adapting during the crisis <br>14.45: Interview with Advertising Association chief executive Stephen Woodford<br>28.38: What smaller businesses need right now and what banks should do<br>34.30: Will Cannes Lions actually happen this year?<br>42.30: "Name that brand" quiz<br><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Apr 2, 202046 min

S3 Ep 77: What now for live-events marketing?

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<div>The Campaign team reflects on major coronavirus stories affecting the advertising industry. We also take a closer look at how the crisis is impacting experiential marketing.<br><br></div><div>Omar Oakes is joined by <em>Campaign</em>'s Yasmin Arrigo, Fayola Douglas and Jeremy Lee. This episode was recorded by Ben Londesbrough and edited by Martha Llewellyn. </div><div><br><strong>Running order: </strong><br>4.00: Reaction to UK in lockdown, ad industry business still on the move, and the impact of the crisis on social media (04.00)</div><div>15.00: What now for experiential marketing and what will the sector look like post-crisis? (15.00) </div><div>21.00: Looking forward to Cannes Lions in October (21.00) </div><div>24.00: How are experiential agencies adapting? (24.00)</div><div>29.50: Ads of the week (29.50) <br><br><strong>Get in touch with us</strong><br>Email Omar with questions or ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and the latest ads on <a href="https://www.campaignlive.co.uk/">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 25, 202034 min

S3 Ep 66: The 'working from home' special

<div>Running order:<br>Part 1: How <em>Campaign</em> is adjusting to the WFH revolution (01.10)</div><div>Part 1a: How the coronavirus pandemic compares to the financial crisis (08.30) </div><div>Part 1b: How Lucky Generals and Atomic are going above and beyond in difficult times (12.00) </div><div>Part 2: Rania Robinson on how production companies are adapting to the crisis (16.20)</div><div>Part 3: Marc Nohr on flexible working, deep thinking and why multitasking is a myth (27.08)</div><div>Part 4: Inspirations in media with more home time and beware the algorithms (39.50)<br><br>This week's episode was recorded by No.8 in London's Soho and edited by Martha Llewellyn at <em>Campaign</em>. Apologies for the sound quality not being 100% due to people dialling in.<br><br><strong>Get in touch with us</strong><br>Email Omar with ideas for making the podcast better: <a href="mailto:[email protected]">[email protected]</a><br>Follow us on Twitter: <a href="https://twitter.com/campaignmag">@CampaignMag</a><br>Follow us on Instagram: <a href="https://www.instagram.com/campaignmagazine">Campaign Magazine</a><br>Join our <a href="https://www.linkedin.com/groups/3614115/">LinkedIn group</a><br><br>Read advertising industry news, features, and the latest ads on <a href="https://www.campaignlive.co.uk">campaignlive.co.uk</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 19, 202044 min

S3 Ep 55: Agency of the Year special

<div>This week's episode was recorded at Campaign HQ and edited by Martha Llewellyn at <em>Campaign</em>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 12, 202031 min

S3 Ep 44: Are brands getting it wrong over International Women's Day?

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<div>Part 1: Weapons of IWD (3:39)</div><div>Part 2: Why Omniwomen are choosing celebrating female stereotypes (13.14)</div><div>Part 3: How Mr President has moved to fully flexible working (23.16)</div><div>Part 4: TikTok's UK popularity soars; should magazines have mental health warnings? (32.50)</div><div>Part 5: Ad chat, featuring Marmite, Three and BT (38.03)</div><div><br><br></div><div>This week's episode was recorded at No.8 in London's Soho and edited by Ben Londesbrough at <em>Campaign</em>.<br><br>Go to <a href="https://www.campaignlive.co.uk/">https://www.campaignlive.co.uk</a> for the latest ad industry stories. All the ads we've mentioned can be found at <a href="https://www.campaignlive.co.uk/the-work">https://www.campaignlive.co.uk/the-work</a>.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 5, 202046 min

S3 Ep 33: Burger King bets on mind over mouldy matter

<div>Running order:<br>4.00 Was Burger King right to show how its burgers turn mouldy in its ads?</div><div>14.10 Why ad agencies are struggling with flexible working.</div><div>25.55 Marketing highlights this week: KFC, Coca-Cola.<br><br>This week's episode was recorded at No.8 in London's Soho and edited by Martha Llewellyn at Campaign.<br><br>All the ads we've mentioned can be found at <a href="https://www.campaignlive.co.uk/the-work">https://www.campaignlive.co.uk/the-work</a>.</div><div><br></div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Feb 27, 202040 min

S3 Ep 22: Sex, lies and Dave

<div>Artists like Dave and Stormzy stood out at this year's Brit Awards. But how culturally relevant is the annual music bash in today's digital climate? </div><div><br></div><div>This week we also focus on two important ads which launched in the last week: Durex is having a serious conversation about sex positivity and what effect freely available online pornography is having on society. And what does it say about political advertising when parties like the Greens decide to campaign on honesty above policies and personalities?<br><br>Thanks to Havas UK strategy partner Chantelle Begley and Creature London chief creative officer for being our guests alongside Campaign's creativity and culture editor Brittaney Kiefer. This week's episode is hosted by Campaign's global tech editor Omar Oakes and edited by Ben Londesbrough. And big thanks to Publicis Groupe's Prodigious studio for hosting us!</div><div><br>Running order:<br>(3.50) The Brit Awards - are we only talking about it because of Dave's amazing performance? </div><div>(11.04) Durex: what role can brands play in promoting sex positivity?</div><div>(24.40) The Green Party: have we truly arrived in a post-truth political dystopia?<br>(40.00) Declarations, inspirations and impromptu book recommendations<br><br>(Note: ITV scored an average TV audience of 3.8 million (4.4 million peak) for its Brit Awards coverage, <a href="https://www.musicweek.com/media/read/brits-ratings-down-again-but-show-pulls-in-young-viewers/075394"><strong>down on last year’s 4.1</strong></a> million average (4.8 million peak) - according to overnight ratings).<br><br>See all the latest ads and advertising industry news at <a href="http://www.campaignlive.co.uk">www.campaignlive.co.uk</a> and Tweet your thoughts about this episode to @Campaignmag </div><div><br></div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Feb 20, 202045 min

S3 Ep 11: Why is adland still too slow in closing the BAME leadership gap?

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<div>Agency CEOs, Larissa Vince (Now) and Zaid Al-Zaidy (The Beyond Collective) share their personal stories about discrimination and what needs to happen to get more BAME talent rising to the top.<br><br></div><div>Plus, how about some more age diversity in adland? Three agency veterans have launched a new startup - is this a sign of things to come?<br><br></div><div>We also discuss the magic (or not!) of Valentine's Day marketing and the panel discuss the ads that caught their eye this week.<br><br></div><div>This week's episode is hosted by <em>Campaign</em>'s global tech editor Omar Oakes and produced by Ben Londesbrough.<br><br></div><div><em>Warning: some of the topics discussed are of an adult nature and listener discretion is advised. <br></em><br></div><div><strong>Running order: <br></strong><br></div><div>3:23: Why is the industry moving too slowly to bring in more BAME senior leadership?<br><br></div><div>16:20 - How are we going to change the representation of BAME people in the industry?<br><br></div><div>19:55 - Accountability and bad behaviours<br><br></div><div>24:43 - Three industry veterans launch a new agency, Ancient & Modern. Is this a sign of things to come?<br><br></div><div>33:20 - Ofcom is to be given new powers to police social media. Is it the right move?<br><br></div><div>37:00 - Valentine's Day marketing: cringe is in the air<br><br></div><div>41:46 - Ads of the week<br><br></div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Feb 13, 202046 min

S2 Ep 1313: Christmas Special 2019

<div>Rick Brim, David Kolbusz and Chaka Sobhani join Claire Beale to talk Christmas ads, Agency of the Decade and… jingles.</div> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Dec 5, 201935 min

S2 Ep 1212: Campaign Newscast: Mark Read takes charge at WPP

<p>Our newscast comes from the Groucho Club in Soho, where Campaign was staging a photo shoot with the great and the good of UK advertising ahead of the magazine's 50th birthday.</p><p>Brian Wieser, the senior analyst at Pivotal Research Group and Wall Street's go-to expert on the ad industry, joined global-editor-in-chief Claire Beale and global head of media Gideon Spanier to discuss Read's plans and WPP's financial outlook.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Sep 6, 201829 min

S2 Ep 1111: Y&R London’s Jon Burley and Paul Lawson discuss their relationship and how to breathe life back into a tired agency brand

Y&R London’s chief executive Paul Lawson has reunited his old management team from Leo Burnett: chief creative officer Jon Burley and managing director Katie Lee. Lawson and Burley tell Campaign’s Claire Beale and Jeremy Lee how they hope to revive the agency and how their particular personal chemistry (the pair are famous for their playful rudeness to each other) works. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Aug 13, 201832 min

S2 Ep 1010: Campaign newscast: football drama, the latest Brexit crisis and questions about Sorrell's MediaMonks deal

<p>It's been a major week for news as two football teams, the English World Cup squad and a group of Thai boys trapped underground, and two Cabinet ministers who quit over Brexit fuelled a surge in online traffic.</p><p>Sir Martin Sorrell's S4 Capital has also been making headlines with its first acquisition, MediaMonks.</p><p>Hamish Nicklin, chief revenue officer of Guardian News & Media, and Neil Bennett, chief executive of Maitland, joined Campaign's Jeremy Lee and Gideon Spanier to make sense of it all at Havas Village in King's Cross</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jul 12, 201822 min

S2 Ep 66: #6: Diversity

<p>The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.</p><p> #6: Campaign's head of features Nicola Kemp discusses diversity in the industry with Creative Equals’ Ali Hanan, Google UK’s Nishma Robb and M&C Saatchi’s Sereena Abbass</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jul 6, 201826 min

S2 Ep 99: Grands Prix, birthdays and Sorrell: the Campaign podcast picks over Cannes

As we detox from Cannes, McCann Erickson’s Lawrence Thompsonand Ross Neil join Campaign’s Claire Beale and Gideon Spanier to debate the new-look Festival, what the awards say about the current state of creativity, how Michael Heseltine kicked off Campaign’s 50th anniversary celebrations and whether we learnt any more about Martin Sorrell and his plans. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jun 28, 201842 min

S2 Ep 88: Campaign Newscast: WPP faces shareholders for first AGM of post-Sorrell era

<p>The atmosphere was tense as WPP hosted its first annual shareholder meeting since Sir Martin Sorrell’s shock exit and Campaign’s reporting team was there.</p><p>WPP’s board faced lots of questions about the circumstances of Sorrell’s departure, the exact nature of the allegations of personal misconduct against him, his planned £20m pay-off and the future of the company.</p><p>Campaign’s global-editor-in-chief Claire Beale and her colleagues Gideon Spanier and Simon Gwynn discuss how WPP’s executive chairman Roberto Quarta managed to see off a shareholder revolt and how the ad giant will try to fill the vacuum left by Sorrell.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jun 14, 201824 min

S2 Ep 77: Campaign Newscast: IBM, Mindshare and Brainlabs discuss blockchain for the industry, media transparency and trust

Starting with the most straightforward definition of blockchain we could find, Campaign gathers with Alison Davis of IBM, Ruth Zohrer of Mindshare and Dan Gilbert of Branlabs to discuss the impact the latest tech buzzword could have on the industry. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jun 7, 201828 min

S2 Ep 66: Campaign newscast: what winning HSBC’s global media means for PHD, Accenture’s move into programmatic; and Mark Zuckerberg’s trip to Europe

PHD’s global chief executive Mike Cooper and Mother London’s joint head of strategy Chris Gallery join Campaign’s global editor-in-chief Claire Beale and news editor Omar Oakes for this week’s newscast. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 24, 201826 min

S2 Ep 55: Reimagining advertising plc, from the rise of the ‘cagencies’ to non-negotiable trust and transparency: the Campaign newscast goes to Brighton for Media360

<p>OMD’s UK chief Dan Clays and Google’s director of U.K. agency sales Matt Bush join Campaign’s Gideon Spanier and Claire Beale for the latest Campaign Newscast podcast from Media360. </p><p>The sun shone and with speakers like ITV chief Carolyn McCall, Accenture Interactive’s Anatoly Roytman and Just Eat’s global CMO Barnaby Dawe, debate on the stage was smoking. </p><p>From the agency model to ITV’s plans and the value of long-term brand building our podcast guests pick over the key themes.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 18, 201838 min

S1 Ep 11: Campaign Newscast: magazine sector in buoyant mood at the PPA Festival

<p>The Campaign newscast goes to the PPA Festival where Magnetic's Sue Todd and Enders Analysis' Douglas McCabe joined global editor-in-chief Claire Beale and head of media Gideon Spanier.</p><p>The mood was buoyant at the annual festival of magazine media in London as Todd and McCabe said there has been a swingback in favour of trusted, premium content.</p><p>New revenue streams such as commerce are growing and there is renewed investor interest in the sector, according to McCabe.</p><p>The newscast also discussed the launch of PAMCo, the new joint industry audience measurement tool, and Enders' forthcoming research, Passion Pays, about magazine media's unique ability to tap into reader passions such as food and home improvement and build communities.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 11, 201821 min

S1 Ep 33: Campaign Newscast: Nils Leonard and Chris Hirst reunite to discuss Sainsbury's and Asda's merger news, WPP results, and D&AD

<p>From Sainsbury’s and Asda to WPP’s results, Uncommon’s Nils Leonard and Havas’ Chris Hirst reunite to chew over the week’s headlines in Campaign's latest newscast..</p><p>Thanks to Havas for all their help in the recording of this podcast.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

May 3, 201842 min

S1 Ep 22: Campaign School Reports, debating the high fliers and low scorers: a Campaign news podcast

<p>Campaign’s School Reports are out, so which agencies impressed us, why do some agencies score themselves so much higher than we do, and what does it all mean for the state of our industry? </p><p>Campaign’s global media editor Gideon Spanier and contributing editor Jeremy Lee join global editor-in-chief Claire Beale to rummage under the bonnet in the latest episode of our weekly news podcast. </p><p>Many thanks to Dentsu Aegis Network for its help with the recording facilities.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Apr 25, 201824 min

S1 Ep 11: The Sorrell saga: a Campaign podcast dissecting the news

In Campaign’s first weekly news podcast, James Murphy, the group chief executive of Adam&EveDDB, and Helen Calcraft, a founder of Lucky Generals, join Campaign’s Gideon Spanier and Claire Beale to re-live the drama of Sir Martin Sorrell’s resignation from WPP, assess his legacy and debate what’s next for the man and the company. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Apr 19, 201838 min

S2 Ep 55: Evolution of Sports Marketing

<p>The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.</p><p>#5: Campaign's global editor Claire Beale discusses the evolution of sports marketing with James Kirkham, Joe Weston, Nicola Kemp.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 26, 201824 min

S2 Ep 44: Large-scale Ad Campaigns

<p>The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.</p><p>#4: Campaign's global editor Claire Beale talks about large-scale ad campaigns with Richard Brim and Danny Brooke-Taylor.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 1, 201820 min

S2 Ep 33: The Great Christmas Ad Review 2017

The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.#3: Campaign's global editor Claire Beale reviews this year’s Christmas ads with Leo Burnett’s Chaka Sobhani and David Kolbusz from Droga5. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Nov 30, 201732 min

S2 Ep 22: The Future of Work

<p>The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.</p><p>#2: Campaign's global editor Claire Beale explores our future work lives with Magnetic’s Sue Todd & Twitter’s Bruce Daisley.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Nov 1, 201725 min

S2 Ep 11: Transformation

<p>The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.</p><p>#1: Campaign's global editor Claire Beale talks transformation with AMV BBDO's Rosie Arnold & Uncommon's Nils Leonard.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Sep 20, 201727 min

I'm sorry Dave, I'm afraid I can't do that

Can bots nanny the increasingly "needy" consumer? We Are Social's Tom Ollerton discusses the making of Domino's pizza chatbot, Dom, while EasyJet's Peter Duffy gives his thoughts on evolving customer service. Campaign's acting UK editor Maisie McCabe joins host Shona Ghosh. The Campaign podcast is powered by Somethin' Else <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Oct 13, 201626 min

A year after adblockalypse

A year after Apple said it would allow ad-blocking extensions on Safari, has the adblockalypse taken hold? City AM's digital editor Emma Haslett and the IAB's Steve Chester join. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Aug 30, 201635 min

How Pixar and the National Theatre tell stories

Pixar's story supervisor Matthew Luhn, National Theatre's head of digital development Toby Coffey and virtual reality director Oscar Raby give their view on the storytelling techniques. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jul 18, 201639 min

The trials and tribulations of Brexit marketing

Host Shona Ghosh and deputy editor Gemma Charles talk to Lord Heseltine and Will Harris, former marketing director for the Conservatives on dog-whistle campaigns, Boris Johnson's 'preposterous' invoking of Hitler and a brief history of political advertising. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jun 9, 201633 min

Technology's unclosed circle

Domino's head of digital Nick Dutch, and Iris' head of planning Ben Essen join the podcast to talk about their experiences at SXSW, discussing everything from capitalism as a valid economic model to whether marketers can ever ethically use brainwave-reading headsets. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Apr 4, 201636 min

Millennials are snake people

Our March episode is hosted by Shona Ghosh and features Charles Vallance, founder and chairman of VCCP, Phil Barden, author of 'Decoded: the science behind why we buy', and Marketing’s features editor Rebecca Coleman. This month, it's all about the use of 'millennials' as a catch-all term, and whether it's time to ditch demographics. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Mar 7, 201625 min

The Marketing Mind 6 - taste in advertising

Our February episode is hosted by Rachel Barnes and features David Bain, planning partner at BMB, and Marketing’s features editor Rebecca Coleman. This month, it's all about good and bad taste marketing, how that's changed and what the immediacy of public reaction via social means for bold advertising. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Feb 8, 201627 min

The Marketing Mind 5 - the post-everything era

Our January episode features Tracey Follows, chief strategy and innovation officer at the Future Laboratory and founder of AnyDayNow, and Marketing’s features editor Rebecca Coleman. The trio delve into the idea of post-perfection in 2016, where consumers increasingly post heightened versions of their lives on social media, but come to expect more sincerity from their brands. They also discuss post-privacy, where data as payment for services rendered has become the expectation rather than choice. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Jan 12, 201629 min

The Marketing Mind 4 - the great Christmas ads debate

<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.</p><p>This month's Christmas special sees the industry's top creatives cast a critical eye over 2015's crop of festive ads, from John Lewis' annual "cry and buy" to Lidl's humorous, service-oriented campaign.</p><p>Emma de la Fosse, chief creative officer of OgilvyOne; Nils Leonard, chief creative officer and chairman at Grey London; and Chris Clarke, chief creative officer at Digitas LBi join Rachel to look back over Christmas ads past and present. </p><p>Please note that this episode features some explicit language, and party blowers.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Dec 7, 201534 min

The Marketing Mind 3 - postcapitalism

<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.</p><p>The third is hosted by Marketing editor Rachel Barnes and features author and broadcaster Leo Johnson talking about the future of business. Marketing's features editor, Rebecca Coleman, also talks to economist Eve Poole on how brands may need to recast their relationship with the consumer.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Nov 9, 201530 min

The Marketing Mind 2 - the Future of Food

<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.</p><p>This second episode is hosted by Marketing editor Rachel Barnes and features Sam Bompas, one half of 'jelly architects' Bompas & Parr, talking about the future of food. Marketing reporter Shona Ghosh also finds out whether we might all be getting our protein from insects in future.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Oct 7, 201535 min

The Marketing Mind 1 - Artificial Intelligence

<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.</p><p>This first episode, hosted by Marketing editor Rachel Barnes, explores the rise of artificial intelligence and its applications in advertising.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Sep 4, 201525 min