
The Campaign Podcast
411 episodes — Page 9 of 9

A year after adblockalypse
A year after Apple said it would allow ad-blocking extensions on Safari, has the adblockalypse taken hold? City AM&#39;s digital editor Emma Haslett and the IAB&#39;s Steve Chester join. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

How Pixar and the National Theatre tell stories
Pixar&#39;s story supervisor Matthew Luhn, National Theatre&#39;s head of digital development Toby Coffey and virtual reality director Oscar Raby give their view on the storytelling techniques. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The trials and tribulations of Brexit marketing
Host Shona Ghosh and deputy editor Gemma Charles talk to Lord Heseltine and Will Harris, former marketing director for the Conservatives on dog-whistle campaigns, Boris Johnson&#39;s &#39;preposterous&#39; invoking of Hitler and a brief history of political advertising. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Technology's unclosed circle
Domino&#39;s head of digital Nick Dutch, and Iris&#39; head of planning Ben Essen join the podcast to talk about their experiences at SXSW, discussing everything from capitalism as a valid economic model to whether marketers can ever ethically use brainwave-reading headsets. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Millennials are snake people
Our March episode is hosted by Shona Ghosh and features Charles Vallance, founder and chairman of VCCP, Phil Barden, author of &#39;Decoded: the science behind why we buy&#39;, and Marketing’s features editor Rebecca Coleman. This month, it&#39;s all about the use of &#39;millennials&#39; as a catch-all term, and whether it&#39;s time to ditch demographics. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 6 - taste in advertising
Our February episode is hosted by Rachel Barnes and features David Bain, planning partner at BMB, and Marketing’s features editor Rebecca Coleman. This month, it&#39;s all about good and bad taste marketing, how that&#39;s changed and what the immediacy of public reaction via social means for bold advertising. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 5 - the post-everything era
Our January episode features Tracey Follows, chief strategy and innovation officer at the Future Laboratory and founder of AnyDayNow, and Marketing’s features editor Rebecca Coleman. The trio delve into the idea of post-perfection in 2016, where consumers increasingly post heightened versions of their lives on social media, but come to expect more sincerity from their brands. They also discuss post-privacy, where data as payment for services rendered has become the expectation rather than choice. <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 4 - the great Christmas ads debate
<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin&#39; Else.</p><p>This month&#39;s Christmas special sees the industry&#39;s top creatives cast a critical eye over 2015&#39;s crop of festive ads, from John Lewis&#39; annual &quot;cry and buy&quot; to Lidl&#39;s humorous, service-oriented campaign.</p><p>Emma de la Fosse, chief creative officer of OgilvyOne; Nils Leonard, chief creative officer and chairman at Grey London; and Chris Clarke, chief creative officer at Digitas LBi join Rachel to look back over Christmas ads past and present. </p><p>Please note that this episode features some explicit language, and party blowers.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 3 - postcapitalism
<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin&#39; Else.</p><p>The third is hosted by Marketing editor Rachel Barnes and features author and broadcaster Leo Johnson talking about the future of business. Marketing&#39;s features editor, Rebecca Coleman, also talks to economist Eve Poole on how brands may need to recast their relationship with the consumer.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 2 - the Future of Food
<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin&#39; Else.</p><p>This second episode is hosted by Marketing editor Rachel Barnes and features Sam Bompas, one half of &#39;jelly architects&#39; Bompas & Parr, talking about the future of food. Marketing reporter Shona Ghosh also finds out whether we might all be getting our protein from insects in future.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

The Marketing Mind 1 - Artificial Intelligence
<p>Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin&#39; Else.</p><p>This first episode, hosted by Marketing editor Rachel Barnes, explores the rise of artificial intelligence and its applications in advertising.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>