The Campaign Podcast

<p>During the Paris 2024 Paralympic Games, Channel 4 set themselves the target of <a href="https://www.campaignlive.co.uk/article/channel-4-add-subtitles-paralympics-coverage-ads/1880899" rel="noopener noreferrer" target="_blank">subtitling all the ads during the channel's coverage</a>, beginning at a current level of 25%. After a huge effort, the broadcaster managed <a href="https://www.campaignlive.co.uk/article/channel-4-pushes-ads-subtitled-missing-paralympics-target/1889210" rel="noopener noreferrer" target="_blank">to achieve 60%</a>.</p><br><p>In this episode, Channel 4's customer and commercial leader Amy Jenkins discusses how brands can do more to make ads accessible, the positive business impact this has and what, or who, is getting in the way.</p><br><p>Campaign's tech editor Lucy Shelley hosts the episode with media editor Beau Jackson and editor-in-chief Gideon Spanier.</p><br><p>Jackson brings insight from her contacts in the industry on the resistance within adland and if technology like AI can provide a solution. She discusses judging <a href="https://www.campaignlive.co.uk/article/channel-4-names-currys-amv-bbdo-diversity-advertising-award-winner/1894073" rel="noopener noreferrer" target="_blank">Channel 4's Diversity in Advertising Award</a> and credits the organisations that are attempting to make positive change for accessible ads.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/its-time-adland-alt-text-first-thought-not-afterthought/1881837" rel="noopener noreferrer" target="_blank">It’s time for adland to make alt text a first thought, not an afterthought</a></p><p><a href="https://www.campaignlive.co.uk/article/apple-tugs-heartstrings-latest-spot-promoting-airpods-pro-2-hearing-aids/1897952" rel="noopener noreferrer" target="_blank">Apple tugs at ‘heartstrings’ through latest spot promoting AirPods Pro 2 as hearing aids</a></p><p><a href="https://www.campaignlive.co.uk/article/rnib-hijacks-ladbible-platforms-highlight-experiences-blind-people/1897651" rel="noopener noreferrer" target="_blank">RNIB 'hijacks' LadBible platforms to highlight experiences of blind people</a></p><p><a href="https://www.campaignlive.co.uk/article/why-agencies-face-tougher-challenges-retain-champion-crowns/1896574" rel="noopener noreferrer" target="_blank">Why agencies face tougher challenges to retain their All In Champion crowns</a></p><p><a href="https://www.campaignlive.co.uk/article/inclusive-marketing-key-driver-effectiveness-results-in%E2%80%A6/1896471" rel="noopener noreferrer" target="_blank">Is inclusive marketing a key driver for effectiveness? The results are in…</a></p><p><a href="https://www.campaignlive.co.uk/article/beyond-screen-why-real-world-accessibility-disabled-people-falls-short/1896633" rel="noopener noreferrer" target="_blank">Beyond the screen: why real-world accessibility for disabled people still falls short</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>In this bonus episode, Charlotte Rawlings, senior creativity reporter at Campaign, is joined by Maisie McCabe, Campaign’s UK editor, to discuss this year’s Christmas ads with some of the industry’s top creatives.</p><br><p>This Private View includes Chaka Sobhani, president and chief creative officer international at DDB Worldwide, and David Kolbusz, chief creative officer at Orchard. They chat all things festive alongside Richard Brim, outgoing chief creative officer at Adam & Eve/DDB. Brim recorded the podcast before announcing <a href="https://www.campaignlive.co.uk/preview/article/1897644/richard-brim-martin-beverley-leave-adam-eve-ddb-launch-start-up" rel="noopener noreferrer" target="_blank">his departure from Adam & Eve/DDB</a>.</p><br><p>The gang discuss Christmas spots for the likes of The Entertainer, McDonald’s, Tesco and Etsy. The guests even discuss Agent Provacteur's shameless time travel to the era of “lad mag” culture (not suitable for work) and Kolbusz compares the Disney short to a salmon sandwich. </p><br><p>Further reading:</p><ul><li><a href="https://www.campaignlive.co.uk/article/disney-christmas-ad-adam-eve-ddb-shows-friendship-boy-octopus/1895590" rel="noopener noreferrer" target="_blank">Disney Christmas ad by Adam & Eve/DDB shows friendship between boy and octopus</a></li><li><a href="https://www.campaignlive.co.uk/article/entertainer-christmas-ad-showcases-fickle-nature-kids-toys/1896183" rel="noopener noreferrer" target="_blank">The Entertainer Christmas ad showcases fickle nature of kids with toys</a></li><li><a href="https://www.campaignlive.co.uk/article/gingerbread-fuelled-tesco-ad-touches-grief-during-festive-period/1895603" rel="noopener noreferrer" target="_blank">Gingerbread-fuelled Tesco ad touches on grief during the festive period</a></li><li><a href="https://www.campaignlive.co.uk/article/mcdonalds-lights-festive-season-satisfying-christmas-campaign/1896418" rel="noopener noreferrer" target="_blank">McDonald’s lights up festive season with ‘satisfying’ Christmas campaign</a></li><li><a href="https://www.campaignlive.co.uk/article/find-waldo-etsys-holiday-campaign/1894368" rel="noopener noreferrer" target="_blank">Find Waldo in Etsy’s holiday campaign</a></li><li><a href="https://www.campaignlive.co.uk/article/waitrose-partners-campaign-conjures-star-studded-festive-mystery/1894669" rel="noopener noreferrer" target="_blank">Waitrose & Partners campaign conjures up star-studded festive mystery</a></li><li><a href="https://www.campaignlive.co.uk/article/christmas-2024-round-up-watch-festive-ads/1894491" rel="noopener noreferrer" target="_blank">Christmas 2024 round-up: Watch all the festive ads</a></li></ul><p><br></p><p>Coming up in Campaign's calendar:</p><ul><li><a href="https://mediaweeklive.campaignlive.co.uk/?_gl=1*4pkimt*_gcl_au*MTA1MTg1OTYyMi4xNzMxOTQ2ODIy*_ga*MjgyNTQ0OTUzLjE3MjQxMzg3MzY.*_ga_HVW88BJQRQ*MTczMjUzNDU5Ny4xMDEuMS4xNzMyNTM0ODYyLjU5LjAuMA..*_ga_GNY1Z291WR*MTczMjUzNDU5Ny40Mi4xLjE3MzI1MzQ4NjIuMC4wLjA." rel="noopener noreferrer" target="_blank">Media Week Live</a></li><li><a href="https://www.campaign40over40.com/" rel="noopener noreferrer" target="_blank">Campaign 40 Over 40</a></li></ul> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>DING, DING, DING! Adland's agencies have entered the ring.</p><br><p>In this episode, Campaign's editors of creativity, media and tech battle it out to determine which discipline should be the lead agency for clients.</p><br><p>The team discuss how client relationships have changed over the years, how different budgets might change which discipline would lead and whether there should be a lead agency at all.</p><br><p>Taking up the fight for creative agencies is Alessandra Scotto di Santolo, creativity and culture editor. For media, its media editor Beau Jackson and for social and digital agencies, it's the podcast's host and Campaign tech editor Lucy Shelley. Maisie McCabe, UK editor at Campaign also joins the argument for a perspective on the differing client relationships between creative and media agencies.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/energy-networks-association-consolidates-creative-media-accounts-wpp/1895674" rel="noopener noreferrer" target="_blank">Energy Networks Association consolidates creative and media accounts into WPP</a></p><p><a href="https://www.campaignlive.co.uk/article/benefits-appointing-media-creative-agencies-time/1891458" rel="noopener noreferrer" target="_blank">What are the benefits to appointing media and creative agencies at the same time?</a></p><p><a href="https://www.campaignlive.co.uk/article/santander-reviews-global-creative-media-accounts/1888955" rel="noopener noreferrer" target="_blank">Santander reviews global creative and media accounts</a></p><p><a href="https://www.campaignlive.co.uk/article/asda-launches-review-creative-media-accounts/1888718" rel="noopener noreferrer" target="_blank">Asda launches review of creative and media accounts</a></p><p><a href="https://www.campaignlive.co.uk/article/pitch-update-sky-asda-pets-home-interflora-motorway-rm-williams/1897174" rel="noopener noreferrer" target="_blank">Pitch Update: Sky, Asda, Pets At Home, Interflora, Motorway, RM Williams and more</a></p><br><p>Coming up in Campaign's calendar:</p><p><a href="https://mediaweeklive.campaignlive.co.uk/?_gl=1*4pkimt*_gcl_au*MTA1MTg1OTYyMi4xNzMxOTQ2ODIy*_ga*MjgyNTQ0OTUzLjE3MjQxMzg3MzY.*_ga_HVW88BJQRQ*MTczMjUzNDU5Ny4xMDEuMS4xNzMyNTM0ODYyLjU5LjAuMA..*_ga_GNY1Z291WR*MTczMjUzNDU5Ny40Mi4xLjE3MzI1MzQ4NjIuMC4wLjA." rel="noopener noreferrer" target="_blank">Media Week Live</a></p><p><a href="https://www.campaign40over40.com/" rel="noopener noreferrer" target="_blank">Campaign 40 Over 40</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign’s editorial team take to the studio clad in Christmas jumpers and novelty antlers to chat about this year’s crop of festive ads. </p><br><p>A wave of ads have dropped over the last few weeks, including the likes of John Lewis, Waitrose, McDonald’s, M&S, Coca-Cola, Amazon, Tesco and Sainsbury’s.</p><p>In this episode, the team discusses some standout work as well as other spots that didn’t quite hit the mark. Guests also debate whether John Lewis still holds the yard stick when it comes to quality Christmas ads, argue the value of revisiting old strategies and praise the power of music.</p><br><p>Campaign's tech editor Lucy Shelley is joined by Maisie McCabe, UK editor, Alessandra Scotto di Santolo, creativity and culture editor, and Charlotte Rawlings, senior creativity reporter.</p><br><p>Further reading:</p><ul><li><a href="https://www.campaignlive.co.uk/article/wonderful-nostalgia-little-annoyances-brilliantly-chosen-track-creatives-react-john-lewis-christmas-ad/1896025" rel="noopener noreferrer" target="_blank">‘Wonderful nostalgia’, ‘little annoyances’, ‘brilliantly chosen track’: creatives react to John Lewis Christmas ad</a></li><li><a href="https://www.campaignlive.co.uk/article/john-lewis-christmas-ad-depicts-magical-journey-memories-sisters/1895959" rel="noopener noreferrer" target="_blank">John Lewis Christmas ad depicts 'magical journey of memories' between sisters</a></li><li><a href="https://www.campaignlive.co.uk/article/waitrose-partners-campaign-conjures-star-studded-festive-mystery/1894669" rel="noopener noreferrer" target="_blank">Waitrose & Partners campaign conjures up star-studded festive mystery</a></li><li><a href="https://www.campaignlive.co.uk/article/mcdonalds-lights-festive-season-satisfying-christmas-campaign/1896418" rel="noopener noreferrer" target="_blank">McDonald’s lights up festive season with ‘satisfying’ Christmas campaign</a></li><li><a href="https://www.campaignlive.co.uk/article/sainsburys-bfg-serve-phizz-whizzing-christmas-feast/1894333" rel="noopener noreferrer" target="_blank">Sainsbury’s and the BFG serve up a 'phizz-whizzing' Christmas feast</a></li><li><a href="https://www.campaignlive.co.uk/article/gingerbread-fuelled-tesco-ad-touches-grief-during-festive-period/1895603" rel="noopener noreferrer" target="_blank">Gingerbread-fuelled Tesco ad touches on grief during the festive period</a></li><li><a href="https://www.campaignlive.co.uk/article/coca-cola-unveils-holidays-coming-ad-made-ai/1896065" rel="noopener noreferrer" target="_blank">Coca-Cola unveils ‘Holidays are coming’ ad made by AI</a></li><li><a href="https://www.campaignlive.co.uk/article/amazons-christmas-campaign-puts-theatre-caretakers-talent-centre-stage/1894662" rel="noopener noreferrer" target="_blank">Amazon's Christmas campaign puts theatre caretaker's talent centre stage</a></li><li><a href="https://www.campaignlive.co.uk/article/m-s-clothing-home-ad-imagines-christmas-inside-snow-globe/1894997" rel="noopener noreferrer" target="_blank">M&S Food's Sharry Cramond hails consistency as Dawn French's festive fairy returns</a></li><li><a href="https://www.campaignlive.co.uk/article/m-s-clothing-home-ad-imagines-christmas-inside-snow-globe/1894997" rel="noopener noreferrer" target="_blank">M&S Clothing & Home ad imagines Christmas inside a snow globe</a></li><li><a href="https://www.campaignlive.co.uk/article/find-waldo-etsys-holiday-campaign/1894368" rel="noopener noreferrer" target="_blank">Find Waldo in Etsy’s holiday campaign</a></li></ul><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>The jury is out and the 2024 awards season is drawing to a close – with adland celebrating the best work of the year at the <a href="https://www.campaignlive.co.uk/article/campaign-big-awards-2024-winners-revealed/1892617" rel="noopener noreferrer" target="_blank">Campaigns Big Awards</a> 2024 last week.</p><br><p>In this episode, tech editor Lucy Shelley catches up with co-chairs of judges Charlene Chandrasekaran, executive creative director at TheOr, and Nicholas Hulley, chief creative officer at Abbott Mead Vickers BBDO. Alongside Campaign's UK editor Maisie McCabe, they dissect what happened on the judging days and what makes award-winning work in 2024.</p><br><p>Chandrasekaran explains her sausage analogy mentioned in her speech on the night while the duo reveal what they'd like to see in next year's awards circuit including how brands and agencies need to "stick their necks out" and have a bit more "teeth".</p><br><p>Later on the episode, Shelley chats with the big winner of the night Mother, which picked up the grand prix <a href="https://www.campaignlive.co.uk/article/1893815/campaign-big-awards-winners-2024-agency-year" rel="noopener noreferrer" target="_blank">Agency of the Year</a> award as well as five more gongs for its work with <a href="https://www.campaignlive.co.uk/article/uber-taps-robert-de-niro-asa-butterfield-uber-one-spot/1845369" rel="noopener noreferrer" target="_blank">Uber One</a>, <a href="https://www.campaignlive.co.uk/article/kfc-mother-tap-modern-anxieties-first-phase-brand-relaunch/1877036" rel="noopener noreferrer" target="_blank">KFC</a> and <a href="https://www.campaignlive.co.uk/article/campaign-big-awards-winners-2024-consistent-creative-excellence/1893808" rel="noopener noreferrer" target="_blank">Ikea</a>. Katie Mackay-Sinclair, partner at the creative shop, discusses Mother's winning ingredients, why long-term partnerships make the difference and finding the space to take risks.</p><br><p>Other <a href="https://www.campaignlive.co.uk/article/campaign-big-awards-2024-winners-revealed/1892617" rel="noopener noreferrer" target="_blank">big winners on the night</a> included McCann, Saatchi & Saatchi, Adam & Eve/DDB and PepsiCo's Sips & Bites.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/campaign-big-awards-2024-winners-revealed/1892617" rel="noopener noreferrer" target="_blank">Campaign Big Awards 2024: winners revealed</a></p><p><a href="https://www.campaignlive.co.uk/article/ubers-mothers-partnership-demonstrates-value-annoying/1874741" rel="noopener noreferrer" target="_blank">Uber's and Mother’s partnership demonstrates the value of being annoying</a></p><p><a href="https://www.campaignlive.co.uk/article/uber-taps-robert-de-niro-asa-butterfield-uber-one-spot/1845369" rel="noopener noreferrer" target="_blank">Uber taps Robert De Niro and Asa Butterfield for Uber One spot</a></p><p><a href="https://www.campaignlive.co.uk/article/kfc-mother-tap-modern-anxieties-first-phase-brand-relaunch/1877036" rel="noopener noreferrer" target="_blank">KFC and Mother tap into modern anxieties for first phase of brand relaunch</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editorial team gather in the studio to question how to launch a successful ad agency. </p><br><p>This year we have seen exciting start ups include <a href="https://www.campaignlive.co.uk/article/laura-jordan-bambach-hannah-matthews-fern-miller-unveil-advanced-creative-agency/1866718" rel="noopener noreferrer" target="_blank">Uncharted founded by the female trio</a> (Fern Miller, Hattie Matthews and Laura Jordan Bambach) and <a href="https://www.campaignlive.co.uk/article/publicis-groupe-launches-creative-agency/1890337" rel="noopener noreferrer" target="_blank">Publicis Groupe launching LeShop</a> with 80 staff working across 20 brands. However, in the last five years, data from Avid Panda suggests that 42.5% of new marketing companies have closed and advertising agencies are the hardest to run, with a business mortality rate of 43.9%.</p><br><p>In this episode, the team discusses what happens after an agency is launched, how do you scale and is a sell a measure of success, with comments from James Murphy, founder and chief executive of New Commercial Arts, which he <a href="https://www.campaignlive.co.uk/article/wpp-buys-new-commercial-arts-founders-hit-jackpot-again/1887794" rel="noopener noreferrer" target="_blank">recently sold to WPP</a>, after selling his previous shop <a href="https://www.campaignlive.co.uk/article/omnicom-merges-60m-adam-eve-ddb/1133484" rel="noopener noreferrer" target="_blank">Adam & Eve to DDB in 2012</a>.</p><br><p>Hosted by Campaign's tech editor Lucy Shelley, she is joined by editor-in-chief Gideon Spanier, deputy editor Gemma Charles and features editor Matt Barker.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/makes-agency-brand/1889676" rel="noopener noreferrer" target="_blank">What makes an agency brand?</a></p><p><a href="https://www.campaignlive.co.uk/article/croud-sells-majority-stake-boost-m-a-war-chest-180m-plus-deal/1894253" rel="noopener noreferrer" target="_blank">Croud sells majority stake to boost M&A ‘war chest’ in £180m-plus deal</a></p><p><a href="https://www.campaignlive.co.uk/article/agency-name-taste-sweet/1796393" rel="noopener noreferrer" target="_blank">Would an agency by any other name taste as sweet?</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>As Black History Month draws to a close, Campaign's editorial team is questioning has adland lost its commitment to DEI, and if so, why?</p><br><p>After George Floyd's death in 2020, the advertising industry saw a flurry of activity and investment. In this episode, Campaign's tech editor Lucy Shelley is joined by deputy editor Gemma Charles to take a look at what adland has done in the four years since. They are joined by special guests Asad Dhunna, founder and chief executive of The Unmistakables, and Sonia Gilchrist, senior business director and head of DE&I at VCCP.</p><br><p>They discuss why the agency world isn't set up for diverse talent, Heinz' errors in advertising and how adland can recapture the spirit of 2020.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/following-heinz-rows-brands-respond-accusations-racism/1892644" rel="noopener noreferrer" target="_blank">Following the Heinz rows, how should brands respond to accusations of racism?</a></p><p><a href="https://www.campaignlive.co.uk/article/heinz-faces-backlash-negative-stereotypes-ad/1891254" rel="noopener noreferrer" target="_blank">Heinz faces backlash over negative stereotypes in ad</a></p><p><a href="https://www.campaignlive.co.uk/article/fix-deprioritisation-de-i/1871091" rel="noopener noreferrer" target="_blank">How to fix the deprioritisation of DE&I</a></p><p><a href="https://www.campaignlive.co.uk/article/deprioritisation-de-i-adland-you-talk-race-people-glaze-over/1867440" rel="noopener noreferrer" target="_blank">The deprioritisation of DE&I in adland: ‘You talk about race and you see people glaze over’</a></p><p><a href="https://www.campaignlive.co.uk/article/school-reports-2024-one-step-forward-two-steps-back-diversity/1868839" rel="noopener noreferrer" target="_blank">School Reports 2024: One step forward, two steps back for diversity</a></p><p><a href="https://www.campaignlive.co.uk/article/adland-bame-talent/1673224" rel="noopener noreferrer" target="_blank">Adland has BAME talent</a></p><p><a href="https://www.campaignlive.co.uk/article/four-years-on-adlands-diverse-talent-speaks-challenges-change-next-steps/1866736" rel="noopener noreferrer" target="_blank">Four years on, adland's diverse talent speaks out on challenges, change and next steps</a></p><p><a href="https://www.campaignlive.co.uk/article/chloe-davies-officially-launches-takes-village-collective/1866522" rel="noopener noreferrer" target="_blank">Chloë Davies officially launches It Takes A Village Collective</a></p><br><p>Up next in the Campaign calendar:</p><p><a href="https://www.campaignbigawards.com/" rel="noopener noreferrer" target="_blank">Campaign Big Awards</a> (5 November)</p><p><a href="https://in-housing-summit.campaignlive.co.uk/?_gl=1*18dock7*_gcl_au*MTQ2Mzc3NTI1My4xNzI0MTM4NzQ1*_ga*MjgyNTQ0OTUzLjE3MjQxMzg3MzY.*_ga_HVW88BJQRQ*MTcyOTUwMDU3MC44LjEuMTcyOTUwMjU4OS41OS4wLjA." rel="noopener noreferrer" target="_blank">Campaign In-Housing Summit</a> (5 November)</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>A <a href="https://www.campaignlive.co.uk/article/faces-watch-2024-growing-number-report-office-bullying-harassment/1890073" rel="noopener noreferrer" target="_blank">Campaign feature revealed </a>the proportion of people experiencing or witnessing bullying and harassment in adland has increased from 34% in 2023 to 47% this year.</p><br><p>This episode speaks to Lorraine Jennings-Creed, director of wellbeing services and culture change at Nabs, who delves into the issue, digging up why the ad industry has a problem and if it might be getting worse. She talks about how power dynamics in the industry intensify issues of bullying and harassment and what impact this has on businesses and people in adland.</p><br><p>Hosted by Campaign's tech editor Lucy Shelley, Jennings-Creed is joined in the studio by Campaign's UK editor Maisie McCabe and culture and creativity editor Alessandra Scotto di Santolo.</p><br><p>They discuss instances that occurred at Cannes Lions Festival of Creativity this year and what role event organisers should play, including a conversation with Dagmar Bennet, new business and brand partnerships director for Brixton Finishing School, who <a href="https://www.campaignlive.co.uk/article/experience-cannes-underlined-why-men-speak-action-against-harassment/1880068" rel="noopener noreferrer" target="_blank">came forward after experiencing harassment this year</a>. She discusses how the industry has reacted to her openness four months on.</p><br><p>Nabs is a support charity for people in advertising and media, and has been around for over 100 years.</p><br><p>If anyone has experienced bullying or harassment or is in need of support, please call Nabs advice line on 0800 707 6607.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/nabs-launches-training-managers-mental-wellness/1891676" rel="noopener noreferrer" target="_blank">Nabs launches training for managers in mental wellness</a></p><p><a href="https://www.campaignlive.co.uk/article/mind-wellness-its-time-properly-focus-mental-health/1890894" rel="noopener noreferrer" target="_blank">Never mind 'wellness', it's time to properly focus on mental health</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>The Media Week Awards 2024 took place last Thursday with a theatrical show, Rylan Clark and almost 1000 people in attendance. As one of the most prestigious awards in media, and one of the rowdiest nights in the calendar, this episode catches up with the chairs of judges and top winners on the night.</p><br><p>Hosted by Campaign's tech editor Lucy Shelley, the episode begins with a catchup the morning after with media editor Beau Jackson and deputy media editor Shauna Lewis. They discuss some of the standout moments of the night and also give a backstage look into the judging days that preceded the event.</p><br><p>After their chat, the episode features Lewis on the ground at the awards talking to chairs of judges David Amodio, head of video sales specialists for Northern Europe at Amazon, and Laura Fenton, UK chief executive of Omnicom Media Group. With a G&T in hand, they discuss what makes a winner and the trends seen in the shortlists this year.</p><br><p>Lewis then braved a few midnight interviews with the winners of the biggest awards – Media Agency of the Year and Sales Team of the Year. These were won by MG OMD and Telegraph Media respectively. They discuss why they think they won this year and what it will take to win again.</p><br><p>The Media Week Awards 2024 were in partnership with Infinitum Entertainment, Alight Media, Bauer Media, Clear Channel, Mail Metro Media, Outernet, Radiocentre and Reach Solutions.</p><br><p>Read more about the awards and the winners here: <a href="https://www.campaignlive.co.uk/article/media-week-awards-2024-winners-revealed/1891011" rel="noopener noreferrer" target="_blank">Media Week Awards 2024: winners revealed</a></p><br><p>Find out more about: </p><p><a href="https://adassoc.org.uk/brim/" rel="noopener noreferrer" target="_blank">BRiM (Black Representation in Media)</a></p><p><a href="https://www.campaignbigawards.com/" rel="noopener noreferrer" target="_blank">Campaign Big Awards</a> (5 November)</p><p><a href="https://in-housing-summit.campaignlive.co.uk/?_gl=1*18dock7*_gcl_au*MTQ2Mzc3NTI1My4xNzI0MTM4NzQ1*_ga*MjgyNTQ0OTUzLjE3MjQxMzg3MzY.*_ga_HVW88BJQRQ*MTcyOTUwMDU3MC44LjEuMTcyOTUwMjU4OS41OS4wLjA." rel="noopener noreferrer" target="_blank">Campaign In-Housing Summit</a> (5 November)</p><br><p><br></p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>In a <a href="https://www.campaignlive.co.uk/article/adland-manipulating-culture-striking-right-balance-hybrid-working-rules/1883048" rel="noopener noreferrer" target="_blank">Campaign feature on hybrid working</a>, Thom Binding, co-founder of the Creative Communications Workers union, said culture is “a manipulative term defined by management”, often to enforce compliance, rather than genuinely foster a positive work environment.</p><br><p>In this episode, the Campaign editorial team talk through the culture conundrum, with examples of manipulative culture as well as supportive, and why bad practices still exist. </p><br><p>Hosted by tech editor Lucy Shelley, the studio welcomes features editor Matt Barker, media editor Beau Jackson and deputy editor Gemma Charles. The team discuss how culture impacts creativity, what the new generation want and what agency leaders can do to improve.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/one-six-agencies-increased-number-office-days-2023/1884869" rel="noopener noreferrer" target="_blank">One in six agencies increased number of office days in 2023</a></p><p><a href="https://www.campaignlive.co.uk/article/hybrid-working-killing-creativity/1828934" rel="noopener noreferrer" target="_blank">Is hybrid working killing creativity?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-makes-in-office-attendance-mandatory-mondays-eliminates-consecutive-remote-work-days/1839531" rel="noopener noreferrer" target="_blank">Publicis makes in-office attendance mandatory on Mondays and eliminates consecutive remote work days</a></p><p><a href="https://www.campaignlive.co.uk/article/omnicoms-john-wren-future-work-business-succession-plans/1819599" rel="noopener noreferrer" target="_blank">Omnicom’s John Wren on the future of work, the business and succession plans</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Publicis Groupe's chief executive Arthur Sadoun breaks his six-year silence from public speaking in the UK at Campaign's inaugural Campaign Live event.</p><br><p>Opening the conference opposite Campaign's UK editor-in-chief Gideon Spanier, Sadoun is questioned on how to sell creativity and what has made Publicis Groupe "extract itself from the agency pack".</p><br><p>In this episode, Spanier and tech editor Lucy Shelley have a brief chat about the interview before heading into the session from the event. The discussion begins with Sadoun making a joke as he sits down in stage about buying Stagwell, who are projected behind him as a sponsor of the event. "I'm not going to buy them," he said.</p><br><p>The question from the audience came from financial analyst and Campaign columnist Ian Whittaker, who asked about the value of creative and how if clients are prepared to pay for it, that could add to the agencies’ share price value.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/arthur-sadoun-i-won-pitch-without-creative-idea/1890549" rel="noopener noreferrer" target="_blank">Arthur Sadoun: 'I have never won a pitch without a creative idea'</a></p><p><a href="https://www.campaignlive.co.uk/article/arthur-sadoun-defying-doubters-q2-revenue-upgrade-very-high-staff-bonus-pool-paris-olympics/1881277" rel="noopener noreferrer" target="_blank">Arthur Sadoun on defying doubters, Q2 revenue upgrade, ‘very high’ staff bonus pool and Paris Olympics</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-mocking-taking-bs-ai-film-goes-down-badly-agency-rivals/1877222" rel="noopener noreferrer" target="_blank">Publicis’ mocking ‘taking the BS out of AI’ film goes down badly with agency rivals</a></p><p><a href="https://www.campaignlive.co.uk/article/m-a-rumour-mill-buzzing-publicis-pulls-ahead-agency-pack/1869690" rel="noopener noreferrer" target="_blank">M&A rumour mill is buzzing as Publicis pulls ahead of agency pack</a></p><br><p>More from Campaign Live:</p><p><a href="https://www.campaignlive.co.uk/article/adam-eve-ddbs-richard-brim-says-industrys-creative-low-point-opportunity/1890564" rel="noopener noreferrer" target="_blank">Adam & Eve/DDB's Richard Brim says industry's creative ‘low point’ is an opportunity</a></p><p><a href="https://www.campaignlive.co.uk/article/ads-must-accurately-represent-target-audience-say-campaign-live-panellists/1890595" rel="noopener noreferrer" target="_blank">Ads 'must accurately represent target audience' say Campaign Live panellists</a></p><p><a href="https://www.campaignlive.co.uk/article/black-creatives-recount-unapologetic-pushes-industry-change/1890586" rel="noopener noreferrer" target="_blank">Black creatives recount 'unapologetic' pushes for industry change</a></p><p><a href="https://www.campaignlive.co.uk/article/monzos-aj-coyne-creativity-differentiateself/1890629" rel="noopener noreferrer" target="_blank">Monzo's AJ Coyne: ‘Creativity is the way to differentiate yourself’</a></p><p><a href="https://www.campaignlive.co.uk/article/natwest-chief-design-officer-ai-makes-brands-more-creative/1890694" rel="noopener noreferrer" target="_blank">NatWest chief design officer: AI makes brands ‘more creative’</a></p><p><a href="https://www.campaignlive.co.uk/article/ex-unilever-cfo-says-its-harder-justify-marketing-media-spend-investors/1890717" rel="noopener noreferrer" target="_blank">Ex-Unilever CFO says it's now harder to justify marketing and media spend to investors</a></p><p><a href="https://www.campaignlive.co.uk/article/it-comes-down-trust-kfc-mother-create-cult/1890763" rel="noopener noreferrer" target="_blank">‘It all comes down to trust’: KFC and Mother on how to create a cult</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Is true, and fair, cross-media measurement possible?</p><br><p>ISBA launched its cross-media measurement platform <a href="https://www.campaignlive.co.uk/article/isba-starts-beta-trials-origin-cross-media-measurement-platform/1889671" rel="noopener noreferrer" target="_blank">Origin into beta trails last month</a>, following successful alpha trials in 2023. However, the launch of Origin has thrown some questions and controversies into the air.</p><br><p>In this episode, Campaign's media duo (Beau Jackson, media editor, and Shauna Lewis, deputy media editor) are joined by editor Maisie McCabe to discuss what the concerns are for broadcasters, how the industry is reacting and the complications of measuring views on TV vs digital.</p><br><p>Hosted by tech editor Lucy Shelley, the team discuss Google and Meta's involvement, why it doesn't include Barb data and who else is also attempting to achieve true cross-media measurement.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/isba-starts-beta-trials-origin-cross-media-measurement-platform/1889671" rel="noopener noreferrer" target="_blank">ISBA starts beta trials of Origin cross-media measurement platform</a></p><p><a href="https://www.campaignlive.co.uk/article/media360-natwest-cmo-criticises-broadcaster-scepticism-isbas-origin/1823201" rel="noopener noreferrer" target="_blank">Media360: NatWest CMO criticises broadcaster scepticism of ISBA's Origin</a></p><p><a href="https://www.campaignlive.co.uk/article/phase-four-launches-broadcasters-think-isbas-origin/1829258" rel="noopener noreferrer" target="_blank">As phase four launches, what do broadcasters think of ISBA’s Origin?</a></p><p><a href="https://www.campaignlive.co.uk/article/first-phase-project-origin-testing-exceeds-expectations/1725088" rel="noopener noreferrer" target="_blank">First phase of Project Origin testing 'exceeds expectations</a>'</p><p><a href="https://www.campaignlive.co.uk/article/industry-caution-isbas-origin-claims-proof-concept-milestone/1737323" rel="noopener noreferrer" target="_blank">Industry shows caution as ISBA's Origin claims proof-of-concept milestone</a></p><p><a href="https://www.campaignlive.co.uk/article/itv-channel-4-unite-sky-tv-ad-measurement-tool-cflight/1718534" rel="noopener noreferrer" target="_blank">ITV and Channel 4 unite with Sky for TV ad measurement tool CFlight</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Is it risky for brands to pick a new agency without a proper pitch process, or is it time to reevaluate how agencies win business?</p><br><p>Last month <a href="https://www.campaignlive.co.uk/article/b-q-swaps-uncommon-leo-burnett/1888386" rel="noopener noreferrer" target="_blank">B&Q appointed Leo Burnett without a pitch</a>, pushing out the incumbent Uncommon Creative Studio who had held the account since 2019. In this episode, Campaign's editorial team investigate the risks and benefits of a pitchless process, what is considered good practice and how it impacts creativity.</p><br><p>With Campaign editor Maisie McCabe, deputy editor Gemma Charles, and deputy media editor Shauna Lewis, this episode looks into the role of intermediaries, why public sector clients are mandated to have a pitch process, and what happens to the incumbents when agencies are picked without a pitch. The episode is hosted by tech editor Lucy Shelley.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/why-pitch-positive-pledge-remains-diamond-rough/1885977" rel="noopener noreferrer" target="_blank">Why the Pitch Positive Pledge remains a diamond in the rough</a></p><p><a href="https://www.campaignlive.co.uk/article/specsavers-shows-pitch-positive-pledge-commitment-omd-reappointment/1846792" rel="noopener noreferrer" target="_blank">Specsavers shows Pitch Positive Pledge commitment with OMD reappointment</a></p><p><a href="https://www.campaignlive.co.uk/article/mother-calls-clients-shorten-pitch-process-chemistry-meetings/1789560" rel="noopener noreferrer" target="_blank">Mother calls on clients to shorten pitch process at chemistry meetings</a></p><p><a href="https://www.campaignlive.co.uk/article/tesco-moves-110m-account-bbh/1329358" rel="noopener noreferrer" target="_blank">Tesco moves £110m account to BBH</a></p><br><p><br></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Last night the great and the glorious in podcasting gathered not around microphones but tables to attend the sold-out British Podcast Awards 2024, presented by Campaign in partnership with Wondery, Audible, Global, Podcast Discovery and YouTube.</p><br><p>From Rylan Clark and Scott Mills to Greg James and the Whitehalls, celebs and independent podcasters alike assembled in London to celebrate the best in the business.</p><br><p>In this episode, Lucy Shelley, tech editor at Campaign, and Adam Shepherd, editor of the British Podcast Awards, talk through the event, its highlights and winners as well as the bittersweet moments including a moving tribute to late broadcaster and health expert Dr. Michael Mosley, whose podcast Just One Thing won this year’s Hall of Fame award.</p><br><p>Backstage at the awards, we chat to some of the winners including The News Agents, YouTube's head of podcasts, and Tortoise Media. We discuss what podcasting brings to news journalism, if a video podcast counts a podcast, and where we're going next for podcasts.</p><br><p><a href="https://www.campaignlive.co.uk/article/british-podcast-awards-winners-revealed/1889723" rel="noopener noreferrer" target="_blank">Check out the full list of winners – which include The Rest Is Politics and Help I Sexted My Boss – here.</a></p><br><p>This episode includes interviews with:</p><ul><li>The News Agents hosts Emily Maitlis, Jon Soper and Lewis Goodall</li><li>YouTube's head of podcasts Sandy Wilheim</li><li>Good Bad Billionaire hosts Simon Jack and Zing Tsjeng</li><li>Tortoise Media producer Rebecca Moore and voice of the Sensemaker podcast Tomini Babs</li><li>Gossip Gays hosts Danny Beard and DJ Billy Andrews</li></ul><p><br></p><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/podcasts-behave-social-media/1877035" rel="noopener noreferrer" target="_blank">Should podcasts behave more like social media?</a></p><p><a href="https://www.campaignlive.co.uk/article/uk-trailing-behind-us-podcast-advertising-says-goalhanger-founder/1873591" rel="noopener noreferrer" target="_blank">UK is trailing behind US in podcast advertising, says Goalhanger founder</a></p><p><a href="https://www.campaignlive.co.uk/article/guardian-talks-sell-observer-tortoise-media/1888962" rel="noopener noreferrer" target="_blank">Guardian in talks to sell The Observer to Tortoise Media</a></p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Agency brands have been through the wash this year with a laundry load of mergers, acquisitions, closures and some clean and sparkly new shops.</p><br><p>In this episode, the Campaign editorial team discuss how agency brands become distinct and recognisable and what concoction of ingredients help them create their own brand.</p><br><p>From famous leaders and agency names, to office location and calibre of clients, Campaign's journalists investigate what happens when an agency gets bought (in light of NCA's sale to WPP) and how shops stand out among the competition.</p><br><p>Hosted by tech editor Lucy Shelley, this episode includes Maisie McCabe, UK Editor; Charlotte Rawlings, senior creativity reporter and Gideon Spanier, UK editor-in-chief.</p><br><p>Spanier takes us through the history of how some of the UK's biggest agencies, including WPP and Saatchi & Saatchi, became who they are today. McCabe examines some of the top creative agency brands and Rawlings suggests that if agencies are so good at building brands for clients, do they need to take a dose of their own medicine?</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/wpp-buys-new-commercial-arts-founders-hit-jackpot-again/1887794" rel="noopener noreferrer" target="_blank">WPP buys New Commercial Arts as founders hit jackpot again</a></p><p><a href="https://www.campaignlive.co.uk/article/does-adland-think-ncas-sale-wpp/1888161" rel="noopener noreferrer" target="_blank">What does adland think of NCA’s sale to WPP?</a></p><p><a href="https://www.campaignlive.co.uk/article/ogilvy-nca-chiefs-m-a-deal-sharing-talent-why-rivals-frightened/1888365" rel="noopener noreferrer" target="_blank">Ogilvy and NCA chiefs on M&A deal, sharing talent and why rivals should be ‘frightened’</a></p><p><a href="https://www.campaignlive.co.uk/article/wpp-merges-vmly-r-wunderman-thompson/1841811" rel="noopener noreferrer" target="_blank">WPP merges VMLY&R and Wunderman Thompson</a></p><p><a href="https://www.campaignlive.co.uk/article/will-advertising-agencies-survive/1839633" rel="noopener noreferrer" target="_blank">Will advertising agencies survive?</a></p><p><a href="https://www.campaignlive.co.uk/article/laura-jordan-bambach-hannah-matthews-fern-miller-unveil-advanced-creative-agency/1866718" rel="noopener noreferrer" target="_blank">Laura Jordan Bambach, Hannah Matthews and Fern Miller unveil 'advanced' creative agency</a></p><p><a href="https://www.campaignlive.co.uk/article/wpp-makes-28bn-annual-loss-covid-hits-value-agencies/1709726" rel="noopener noreferrer" target="_blank">WPP makes £2.8bn annual loss after Covid hits value of agencies</a></p><p><a href="https://www.campaignlive.co.uk/article/wpps-mark-read-outlook-2024-bonuses-fewer-freelancers-job-cuts/1863901" rel="noopener noreferrer" target="_blank">WPP’s Mark Read on the outlook for 2024, bonuses, fewer freelancers and job cuts</a></p><p><a href="https://www.campaignlive.co.uk/article/maurice-levy-publicis-legacy-handing-power-arthur-sadoun-worked-beautifully/1887459" rel="noopener noreferrer" target="_blank">Maurice Lévy on his Publicis legacy: handing power to Arthur Sadoun ‘worked beautifully’</a></p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>"Who wants to advertise on Twitter with a maverick owner?," said Gideon Spanier, Campaign's UK editor in chief in this episode.</p><br><p>Since Elon Musk took over Twitter, renamed X, journalists have been busy keeping up with the contention surrounding the platform – from cutting staff by 80% to blaspheming advertisers for withholding adspend; <a href="https://www.campaignlive.co.uk/article/garms-discontinuation-sad-day-industry-brand-safety-experts-say/1884578" rel="noopener noreferrer" target="_blank">filing an antitrust lawsuit against GARM</a> causing the body to close, and posting on X saying <a href="https://www.campaignlive.co.uk/article/adland-urged-step-social-medias-role-uk-riots/1883359" rel="noopener noreferrer" target="_blank">“civil war is inevitable” in the UK after the riots</a> that took place this August.</p><br><p>After all the controversy, many of X's largest advertisers – including Apple, Warner Bros., Discovery, Sony and Disney – have left the platform. So, in a new, revamped version of the Campaign Podcast, the editorial team ask: <strong>What do brands lose by not having X on their plan?</strong></p><br><p>This episode welcomes Spanier to the studio with Maisie McCabe, Campaign's UK editor, and Shauna Lewis, deputy media editor. It is hosted by Lucy Shelley, tech editor at Campaign.</p><br><p>Read more about what was discussed in this episode:</p><p><a href="https://www.campaignlive.co.uk/article/we-cant-brands-ever-returning-agency-leaders-advertising-x/1885851" rel="noopener noreferrer" target="_blank">'We can’t see brands ever returning': agency leaders on advertising with X</a></p><p><a href="https://www.campaignlive.co.uk/article/now-war-elon-musks-x-sues-advertisers-alleged-illegal-boycott/1883443" rel="noopener noreferrer" target="_blank">'Now it is war': Elon Musk’s X sues advertisers over alleged ‘illegal boycott’</a></p><p><a href="https://www.campaignlive.co.uk/article/consultants-call-garm-antitrust-lawsuit-disaster-x/1883436" rel="noopener noreferrer" target="_blank">Consultants call GARM antitrust lawsuit ‘disaster’ for X</a></p><p><a href="https://www.campaignlive.co.uk/article/elon-musk-artistic-ads-foolish-posts-telling-advertisers-go-fuck-themselves/1877666" rel="noopener noreferrer" target="_blank">Elon Musk on artistic ads, 'foolish' posts and telling advertisers to go fuck themselves</a></p><p><a href="https://www.campaignlive.co.uk/article/x-officially-allows-consensually-produced-adult-content/1875321" rel="noopener noreferrer" target="_blank">X officially allows ‘consensually produced’ adult content</a></p><p><a href="https://www.campaignlive.co.uk/article/x-twitter-one-year-on-site-traffic-223/1851864" rel="noopener noreferrer" target="_blank">X/Twitter one year on: Site traffic is up 22.3%</a></p><p><a href="https://www.campaignlive.co.uk/article/media-buyers-advertisers-not-responsible-keeping-x-afloat-%E2%80%94-shutting-down/1850372" rel="noopener noreferrer" target="_blank">Media buyers: ‘Advertisers are not responsible for keeping X afloat — or shutting it down’</a></p><p><a href="https://www.campaignlive.co.uk/article/x-rated-elon-musk-burns-bridges-concerned-advertisers-go-fself/1849500" rel="noopener noreferrer" target="_blank">X-rated Elon Musk burns bridges with concerned advertisers: ‘Go F yourself’</a></p><p><a href="https://www.campaignlive.co.uk/article/advertisers-flee-x-elon-musk-announces-thermonuclear-lawsuit/1848259" rel="noopener noreferrer" target="_blank">Advertisers flee X as Elon Musk announces 'thermonuclear' lawsuit</a></p><p><a href="https://www.campaignlive.co.uk/article/ibm-suspends-advertising-x-twitter-ads-appear-next-nazi-posts/1848058" rel="noopener noreferrer" target="_blank">IBM suspends advertising on X (Twitter) after ads appear next to Nazi posts</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.&l

<p>"Language is everything" in advertising, particularly for the Paralympics.</p><br><p>Channel 4's <a href="https://www.campaignlive.co.uk/article/channel-4-cuts-well-meant-bullshit-2024-paralympic-campaign/1880090" rel="noopener noreferrer" target="_blank">"Considering what?"</a> campaign frames Paralympians as world-class athletes rather than competitors "overcoming" their disabilities. The International Paralympic Committee's <a href="https://www.campaignlive.co.uk/article/paralympians-challenge-perceptions-campaign-ahead-paris-games/1885194" rel="noopener noreferrer" target="_blank">“They’re not playing games”</a> left messages on social media from the Paris Paralympic 2024 athletes saying “I won’t be participating at the Paris 2024 Paralympic Games” to then reveal that they will be "competing".</p><br><p>This year's advertising sees a movement to correctly represent the athletic and sporting champions in the Paralympics games, kicking the "well-meant bullshit" out of its vocabulary.</p><br><p>Going behind the scenes of these campaigns and discussing what has changed in the media for the Paris 2024 Paralympics, we speak to:</p><p>Lynsey Atkin, outgoing executive creative director of Channel 4’s in-house agency 4Creative;</p><p>Tom Ghiden, managing director of Joan London;</p><p>Craig Spence, chief brand and communications officer at the IPC</p><br><p>This episode was hosted by Campaign's tech editor Lucy Shelley.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/why-brands-need-stop-talking-overcoming-disabilities/1886688" rel="noopener noreferrer" target="_blank">Why brands need to stop talking about ‘overcoming’ disabilities</a></p><p><a href="https://www.campaignlive.co.uk/article/paralympians-challenge-perceptions-campaign-ahead-paris-games/1885194" rel="noopener noreferrer" target="_blank">Paralympians challenge perceptions in campaign ahead of Paris Games</a></p><p><a href="https://www.campaignlive.co.uk/article/channel-4-cuts-well-meant-bullshit-2024-paralympic-campaign/1880090" rel="noopener noreferrer" target="_blank">Channel 4 cuts the ‘well-meant bullshit’ in 2024 Paralympic campaign</a></p><p><a href="https://www.campaignlive.co.uk/article/pick-week-channel-4-takes-home-gold-2024-paralympic-campaign/1881168" rel="noopener noreferrer" target="_blank">Pick of the Week: Channel 4 takes home gold in 2024 Paralympic campaign</a></p><p><a href="https://www.campaignlive.co.uk/article/orange-%E2%80%9Cwhen-love-sport-love-sport%E2%80%9D-publicis-conseil/1884935" rel="noopener noreferrer" target="_blank">Orange “When you love sport, you love sport” by Publicis Conseil</a></p><p><a href="https://www.campaignlive.co.uk/article/paralympics-2024-round-up-watch-ads/1885195" rel="noopener noreferrer" target="_blank">Paralympics 2024 round-up: watch the ads</a></p><p><a href="https://www.campaignlive.co.uk/article/channel-4-paralympic-ads-deal-tiktok/1885562" rel="noopener noreferrer" target="_blank">Channel 4 in Paralympic ads deal with TikTok</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign teamed up with Activision Blizzard Media to explore the world of gaming ads and how brands and agencies can make the most of it.</p><br><p>Gaming is big business - worth almost $250bn last year. Tuned-in brands are diversifying their channel mix and turning to gaming to capitalise on fandom's fierce nature and the growing attention the channel now commands. </p><br><p>Yet, despite being one of the world’s most popular entertainment channels, it's still one of the least understood by advertisers.</p><br><p>In this special podcast,<em> Campaign’s</em> tech editor Lucy Shelley talks with Claire Nance, head of global gaming business success strategy for Activision Blizzard Media, the media arm of gaming giant Activision Blizzard which owns <em>Candy Crush Saga, Call of Duty </em>and <em>World of Warcraft.</em></p><br><p>Their wide-ranging conversation includes: debunking popular gaming myths, best practices for effectively reaching players, and the in-game measurements you should be paying attention to.</p><br><p>If you want to up your ad game - listen in.</p><br><p><strong><em>This podcast episode is sponsored by Activision Blizzard Media</em></strong></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Pay, people and pitching. Not just fantastic alliteration but also the basis for a number of features that have run over the summer using data from this year’s School Reports.</p><br><p>Hosted by media editor Beau Jackson, who was joined by deputy editor Gemma Charles and premium content editor Nicola Merrifield, this episode digs deeper into the issues raised in the following articles:</p><p><a href="https://www.campaignlive.co.uk/article/adland-manipulating-culture-striking-right-balance-hybrid-working-rules/1883048" rel="noopener noreferrer" target="_blank">Is adland 'manipulating culture', or striking the right balance with hybrid-working rules?</a></p><p><a href="https://www.campaignlive.co.uk/article/winners-losers-agency-bonuses-dried-2023/1885705" rel="noopener noreferrer" target="_blank">‘Winners and losers’: how agency bonuses dried up in 2023</a></p><p><a href="https://campaignlive.co.uk/article/agency-pay-revealed-junior-wage-rises-slow-balancing-profitability-gets-harder/1885568" rel="noopener noreferrer" target="_blank">Agency pay revealed: junior wage rises slow as ‘balancing profitability gets harder’</a></p><p><a href="https://www.campaignlive.co.uk/article/waiting-game-agency-staff-churn-dips-restructuring-hits/1884719" rel="noopener noreferrer" target="_blank">The waiting game: agency staff churn dips as restructuring hits</a></p><p><a href="https://www.campaignlive.co.uk/article/why-pitch-positive-pledge-remains-diamond-rough/1885977" rel="noopener noreferrer" target="_blank">Why the pitch positive pledge remains a diamond in the rough</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>It's the school holidays. So in a more relaxed episode, the Campaign editorial team debates this summer's top cultural moments.</p><br><p>Hosted by features editor Matt Barker, the team discusses what's been inspiring and entertaining them away from the advertising industry. TV shows, books, music, anything really!</p><br><p>Senior creativity reporter Charlotte Rawlings educates us on Taylor Swift, tech editor Lucy Shelley talks through her theatre highlights and Barker imparts Wembley wisdom, exhibition recommendations and tales of giggling through Kafka.</p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>After WPP's Q2 results, the Campaign team analyses why the agency group downgraded its annual forecast and saw revenues drop in China.</p><br><p>Gideon Spanier, Campaign UK's editor-in-chief, discusses <a href="https://www.campaignlive.co.uk/article/wpps-mark-read-group-m-needs-improve-china-woes-cautious-clients/1884792" rel="noopener noreferrer" target="_blank">his recent interview with Mark Read, the chief executive of WPP,</a> and the context behind his questioning which included the FGS sale and what's going on with Group M.Gideon Spanier, Campaign UK's editor-in-chief, sat down with WPP chief executive Mark Read to discuss the holdco's Q2 results.</p><br><p>He is joined in the studio by Charlotte Rawlings, senior creativity reporter, who reminisces her school days with <a href="https://www.campaignlive.co.uk/article/m-s-mother-roll-back-to-school-clothing-campaign/1884741" rel="noopener noreferrer" target="_blank">M&S and Mother's back-to-school campaign</a>. Plus she takes us through the <a href="https://www.campaignlive.co.uk/article/jd-williams-owner-goes-shopping-creative-agency/1885029" rel="noopener noreferrer" target="_blank">N Brown creative review</a> which owns JD Williams, Simply Be and Jacamo.</p><br><p>Hosted by tech editor Lucy Shelley, the trio discuss the latest feature from creativity and culture editor Alessandra Scotto di Santolo which digs into <a href="https://www.campaignlive.co.uk/article/adland-manipulating-culture-striking-right-balance-hybrid-working-rules/1883048" rel="noopener noreferrer" target="_blank">adland's hybrid working structure</a> using data from <a href="https://www.campaignlive.co.uk/schoolreports2024" rel="noopener noreferrer" target="_blank">Campaign's 2024 School Reports</a> and how the industry might be "manipulating culture".</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/group-m-appoints-zeniths-jon-stevens-chief-growth-officer/1884834" rel="noopener noreferrer" target="_blank"><u>Group M appoints Zenith's Jon Stevens as chief growth officer</u></a></p><p><a href="https://www.campaignlive.co.uk/article/dentsu-results-emea-bounces-back-strongly-group-returns-modest-growth/1885042" rel="noopener noreferrer" target="_blank"><u>Dentsu results: EMEA bounces back strongly as group returns to modest growth</u></a></p><p><a href="https://www.campaignlive.co.uk/article/dentsu-whistleblower-reports-double-amid-major-reforms/1884525" rel="noopener noreferrer" target="_blank"><u>Dentsu whistleblower reports more than double amid major reforms</u></a></p><p><a href="https://www.campaignlive.co.uk/article/volvo-launches-review-global-353m-media-account/1883402" rel="noopener noreferrer" target="_blank"><u>Volvo launches review of global £353m media account</u></a></p><p><a href="https://www.campaignlive.co.uk/article/grace-francis-jamie-mancini-katy-collins-launch-wonderful-things/1884843" rel="noopener noreferrer" target="_blank"><u>Grace Francis, Jamie Mancini, Katy Collins launch Wonderful Things</u></a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Andy Jex, chief creative officer at TBWA\London, and Carren O'Keefe, chief creative officer at Digitas UK, join Campaign's senior creativity reporter, Charlotte Rawlings, to review some of the latest ads.</p><br><p>Jex and O’Keefe explore the prevalent use of oil paintings and classical music in recent work. The pair discuss <a href="https://www.campaignlive.co.uk/article/pick-week-bodyforms-never-just-period-bloody-good-watch/1883513" rel="noopener noreferrer" target="_blank">Bodyform “Never just a period” by Abbott Mead Vickers BBDO</a>, Heineken “Forgotten beers” by LePub, TNT Sports “Only sport can do this” by Brothers & Sisters, Babybel “Let the goodness begin” by BETC, British Airways “A British original period drama" by Uncommon Creative Studio, and Thomas Cook and Marine Conservation Society “Deflatables” by McCann Birmingham.</p><br><p><strong>Further reading:</strong></p><br><p><a href="https://www.campaignlive.co.uk/article/bodyform-exposes-menstrual-health-gaps-latest-campaign-amv-bbdo/1882834" rel="noopener noreferrer" target="_blank">Bodyform exposes menstrual health gaps in latest campaign by AMV BBDO</a></p><p><a href="https://www.campaignlive.co.uk/article/heineken-urges-socialising-sipping-international-beer-day/1883077" rel="noopener noreferrer" target="_blank">Heineken urges socialising over sipping for International Beer Day</a></p><p><a href="https://www.campaignlive.co.uk/article/tnt-sports-launches-first-campaign-brothers-sisters/1882575" rel="noopener noreferrer" target="_blank">TNT Sports launches first campaign by Brothers & Sisters</a></p><p><a href="https://www.campaignlive.co.uk/article/babybel-celebrates-summer-sport-peeling-billboard/1881975" rel="noopener noreferrer" target="_blank">Babybel celebrates summer of sport with peeling billboard</a></p><p><a href="https://www.campaignlive.co.uk/article/british-airways-launches-period-drama-style-safety-video/1881738" rel="noopener noreferrer" target="_blank">British Airways launches period-drama-style safety video</a></p><p><a href="https://www.campaignlive.co.uk/article/thomas-cook-ocean-charity-spotlight-inflatables-environmental-impact/1883256" rel="noopener noreferrer" target="_blank">Thomas Cook and ocean charity spotlight inflatables' environmental impact</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign features editor Matt Barker is joined in the studio by senior media reporter Shauna Lewis and senior creativity reporter Charlotte Rawlings.</p><br><p>The trio discuss Elon Musk's announcement that he will be suing the Global Alliance for Responsible Media in the US over an alleged "illegal boycott" of advertising on his X platform.</p><br><p>Chat then turns to the potential problems faced by brands on social media to a backdrop of rioting and protests, before unpicking the latest from WPP after it reported a drop in like-for-like revenue (less pass-through costs) in Q2.</p><br><p>Further reading</p><p><a href="https://www.campaignlive.co.uk/article/now-war-elon-musks-x-sues-advertisers-alleged-illegal-boycott/1883443" rel="noopener noreferrer" target="_blank">'Now it is war': Elon Musk’s X sues advertisers over alleged ‘illegal boycott’</a></p><p><a href="https://www.campaignlive.co.uk/article/adland-urged-step-social-medias-role-uk-riots/1883359" rel="noopener noreferrer" target="_blank">Adland urged to step up over social media's role in UK riots</a></p><p><a href="https://www.campaignlive.co.uk/article/wpp-expects-revenues-decline-2024-cutting-forecast-3000-roles/1883448" rel="noopener noreferrer" target="_blank">WPP now expects revenues to decline in 2024 after cutting forecast and 3,000 roles</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign features editor Matt Barker is joined by media editor Beau Jackson in the studio to chew over some recent news stories.</p><br><p>The pair first chat about TV coverage of the Paris Olympics, before discussing the future of Ascential, set to be acquired by publisher and events group Informa for £1.2bn.</p><br><p>Talk then turns to the controversy over The Guardian's placement of a watch advert (with the tagline "Watch porn") next to a feature about men watching videos of child abuse. They then recall some of the year's other big mishaps, including Apple, Calvin Klein and WH Smiths.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/cannes-lions-warc-owner-ascential-acquired-12bn/1881935" rel="noopener noreferrer" target="_blank">Cannes Lions and Warc owner Ascential to be acquired for £1.2bn</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-lions-warc-owner-ascential-acquired-12bn/1881935" rel="noopener noreferrer" target="_blank">The Guardian apologises over ‘watch porn’ ad placed next to child abuse article</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Paris 2024 returns the Olympic Games back to normality after the delayed Japan 2020 games. But what does it look like in a time of AI, war and economic uncertainty?</p><br><p>Campaign speaks to UK advertisers on how the Olympics has changed this year, including Harley O’Dell from TikTok, Joanna Cotton from Monks and Mark Eaves from Gravity Road.</p><p> </p><p>Hosted by tech editor Lucy Shelley, they answer "where are all the Olympics ads?", how to approach an Olympic sponsorship and how brands avoid ad fatigue in the summer of sport.</p><p> </p><p>The trio discuss their favourite ads including <a href="https://www.campaignlive.co.uk/article/ioc-launches-next-phase-refugee-olympic-team-campaign/1877844" rel="noopener noreferrer" target="_blank">Gravity Road's "1 in 100 million" for the International Olympics Committee</a>'s refugee team.</p><br><p>More on the ads discussed in this episode:</p><br><p><a href="https://www.campaignlive.co.uk/article/olympics-paralympics-2024-round-up-watch-ads/1880214" rel="noopener noreferrer" target="_blank">Olympics and Paralympics 2024 round-up: watch the ads</a></p><p><a href="https://www.campaignlive.co.uk/article/nike-unveils-olympics-campaign-winning-isnt-everyone/1881489" rel="noopener noreferrer" target="_blank">Nike unveils Olympics campaign, Winning Isn’t for Everyone</a></p><p><a href="https://www.campaignlive.co.uk/article/will-nikes-olympics-campaign-reboot-its-brand/1881902" rel="noopener noreferrer" target="_blank">Will Nike’s Olympics campaign reboot its brand?</a></p><p><a href="https://www.campaignlive.co.uk/article/aldis-kevin-carrot-makes-summer-debut-paris-2024/1881295" rel="noopener noreferrer" target="_blank">Aldi’s Kevin the Carrot makes summer debut for Paris 2024</a></p><p><a href="https://www.campaignlive.co.uk/article/inside-international-olympic-committees-marketing-playbook-paris-2024/1881033" rel="noopener noreferrer" target="_blank">Inside the International Olympic Committee’s marketing playbook for Paris 2024</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editorial team discusses the top news of the week from <a href="https://www.campaignlive.co.uk/article/havas-b-corp-certification-revoked-following-shell-win/1881309" rel="noopener noreferrer" target="_blank">Havas losing its B Corp status</a> to <a href="https://www.campaignlive.co.uk/article/transport-london-embarks-creative-review/1880655" rel="noopener noreferrer" target="_blank">TfL launching a creative review</a>.</p><br><p>Media editor Beau Jackson and tech editor Lucy Shelley discuss how Havas and its agencies are affected by the B Corp loss and some highlights from TfL's advertising since VCCP won the account from M&C Saatchi.</p><br><p>They delve into the moves at <a href="https://www.campaignlive.co.uk/article/wpp-appoints-new-global-ceo-group-m-christian-juhl-steps-down/1881131" rel="noopener noreferrer" target="_blank">Group M as Tim Irwin steps down</a> and Brian Lesser becomes the new global chief executive.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/activists-hack-billboards-protest-against-shell-advertising/1872701" rel="noopener noreferrer" target="_blank">Activists 'hack' billboards to protest against Shell advertising</a></p><p><a href="https://www.campaignlive.co.uk/article/i-need-selfish-says-chris-freeland-leaves-rapp/1881289" rel="noopener noreferrer" target="_blank">'I need to be selfish,' says Chris Freeland as he leaves Rapp</a></p><p><a href="https://www.campaignlive.co.uk/article/oak-furnitureland-puts-down-roots-new-media-agency/1881007" rel="noopener noreferrer" target="_blank">Oak Furnitureland puts down roots with new media agency</a></p><p><a href="https://www.campaignlive.co.uk/article/tonys-chocolonely-launches-global-media-review/1880910" rel="noopener noreferrer" target="_blank">Tony’s Chocolonely launches global media review</a></p><p><a href="https://www.campaignlive.co.uk/article/asda-bags-social-media-agency-competitive-pitch/1881068" rel="noopener noreferrer" target="_blank">Asda bags social media agency after competitive pitch</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Fresh from last week’s Creative Circle in Margate Campaign chief creativity reporter Charlotte Rawlings tells media editor Beau Jackson her <a href="Six lessons from Margate’s UK Creative Festival" rel="noopener noreferrer" target="_blank">highlights</a> - including Conrad Haddaway and Sherwin Teo’s insight on <a href="https://www.campaignlive.co.uk/article/uber-taps-robert-de-niro-asa-butterfield-uber-one-spot/1845369" rel="noopener noreferrer" target="_blank">Uber’s “Best friends” ad with Robert DeNiro and Asa Butterfield</a>; and a rallying cry to agencies to improve access to the industry.</p><br><p>She also shares her behind the scenes preview of 4Creative’s “Considering what?” campaign for Channel 4’s upcoming Paralympics coverage, and all the latest on Neverland resigning Tetley and winning Parkdean Resorts.</p><br><p>The headlines from this episode:</p><br><p><a href="https://www.campaignlive.co.uk/article/verica-djurdjevic-leave-channel-4/1880114" rel="noopener noreferrer" target="_blank">Veriça Djurdjevic to leave Channel 4</a></p><p><a href="https://www.campaignlive.co.uk/article/co-op-consolidates-creative-digital-account/1880234" rel="noopener noreferrer" target="_blank">Co-op consolidates creative and digital account</a></p><p><a href="https://www.campaignlive.co.uk/article/zenith-wins-groups-60m-media-account/1880288" rel="noopener noreferrer" target="_blank">Zenith wins Very Group’s £60m media account</a></p><p><a href="https://www.campaignlive.co.uk/article/tbwa-london-hires-strategy-director/1879878" rel="noopener noreferrer" target="_blank">TBWA\London hires strategy director </a></p><br><p>Opinion:</p><p><a href="https://www.campaignlive.co.uk/article/experience-cannes-underlined-why-men-speak-action-against-harassment/1880068" rel="noopener noreferrer" target="_blank">My experience in Cannes underlined why men must speak up and take action against harassment</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>The Euros 2024 finals are taking place this week and EE, the lead commercial partner of the home nations teams, demonstrates how it aims to emphasise 'proud' in 'proud supporters'.</p><br><p><a href="https://www.campaignlive.co.uk/article/ee-tackles-hate-not-shirt-euros-campaign/1877107" rel="noopener noreferrer" target="_blank">EE's film ad "Hate. Not in my shirt" by Saatchi & Saatchi</a> calls on the nation to challenge hate in football and make people proud to wear the shirt, while highlighting the behaviour not fit for it. It is set to the soundtrack of Joy Division’s <em>Love Will Tear Us Apart. </em></p><br><p>Ben Mooge, chief creative officer at Publicis Groupe UK, joins the podcast to take us through how to make ads during huge cultural moments, selecting iconic music and how EE goes beyond the sponsorship.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/adidas-borrows-beatles-hey-jude-put-bellingham-centre-euros-ad/1876918" rel="noopener noreferrer" target="_blank">Adidas borrows the Beatles' Hey Jude to put Bellingham at centre of Euros ad</a></p><p><a href="https://www.campaignlive.co.uk/article/paddy-power-plays-englands-reputation-danny-dyer-led-euros-spot/1875236" rel="noopener noreferrer" target="_blank">Paddy Power plays on England's reputation in Danny Dyer-led Euros spot</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Barbie launched in 1959 and for the 65th anniversary of the brand, Mattel has unveiled Barbie: The Exhibition in London's Design Museum.</p><br><p>Opening tomorrow (5 July), Campaign's tech editor Lucy Shelley gets an exclusive tour with Krista Berger, senior vice president of Barbie and head of dolls at Mattel. This episode is recorded as they walk round the exhibition through the years and lives of the Barbie brand.</p><br><p>Discussing inclusivity, consumerism, sustainability and of course, the Barbie film, the pair talk through how the brand has coped with criticism, handled a change in strategy and the complexities of taking a Barbie doll into space.</p><br><p>This episode was edited by Til Owen.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Tech editor Lucy Shelley and media editor Beau Jackson talk through the biggest news of the week with the view from their news desks.</p><br><p>As 4 July looms closer, broadcasters, advertisers and the country are gearing up for the UK general election. Beau discusses why <a href="https://www.campaignlive.co.uk/article/channel-4s-decision-drop-ads-during-election-divides-media/1878966" rel="noopener noreferrer" target="_blank">Channel 4 has halted nighttime ads</a> on its channels this week and what the media industry thinks of this. Plus we talk through the broadcaster's <a href="https://www.campaignlive.co.uk/article/channel-4-rebrands-channel-4th-election-campaign/1879117" rel="noopener noreferrer" target="_blank">"lazy" Channel 4th rebrand</a> encouraging people to vote and <a href="https://www.campaignlive.co.uk/article/bbc-general-election-spot-shows-daily-life-affected-politics/1878078" rel="noopener noreferrer" target="_blank">BBC's "It's your election"</a> campaign by BBC Creative.</p><br><p>In other Channel 4 news, <a href="https://www.campaignlive.co.uk/article/mccann-worldgroup-bolsters-creative-leadership-lynsey-atkin-london-cco/1877771" rel="noopener noreferrer" target="_blank">Lynsey Atkin</a>, executive creative director at 4Creative, has moved to McCann London taking the role of chief creative officer.</p><br><p>Also in this episode, Lucy walks through <a href="https://www.campaignlive.co.uk/article/elon-musk-artistic-ads-foolish-posts-telling-advertisers-go-fuck-themselves/1877666" rel="noopener noreferrer" target="_blank">Elon Musk onstage at Cannes Lions</a> with WPP's chief executive Mark Read with <a href="https://www.campaignlive.co.uk/article/wpp-right-give-elon-musk-platform-cannes-lions/1878657" rel="noopener noreferrer" target="_blank">views from the adland</a> on whether it was right for the holdco to platform the controversial figure.</p><br><p>Finally, Beau discusses the <a href="https://www.campaignlive.co.uk/article/ebay-shortlists-three-agencies-global-media-review/1878491" rel="noopener noreferrer" target="_blank">shortlist for the Ebay global media pitch</a>, an account worth an estimated £305m ($385m), and gives her view on what the media pitching landscape looks like right now.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/mother-hires-ecd-wieden-kennedy-london/1878959" rel="noopener noreferrer" target="_blank">Mother hires ECD from Wieden & Kennedy London</a></p><p><a href="https://www.campaignlive.co.uk/article/dentsu-creative-parts-ways-caroline-pay-theo-izzard-brown/1878365" rel="noopener noreferrer" target="_blank">Dentsu Creative parts ways with Caroline Pay and Theo Izzard-Brown</a></p><p><a href="https://www.campaignlive.co.uk/article/m-c-saatchi-promotes-jo-bacon-uk-group-ceo-amid-further-change-top/1878208" rel="noopener noreferrer" target="_blank">M&C Saatchi promotes Jo Bacon to UK group CEO amid further change at the top</a></p><p><a href="https://www.campaignlive.co.uk/article/ipg-turns-down-investor-made-approach-buy-mullenlowe/1878679" rel="noopener noreferrer" target="_blank">IPG turns down investor who made approach to buy MullenLowe</a></p><p><a href="https://www.campaignlive.co.uk/article/former-dentsu-media-ceo-hamish-nicklin-takes-new-advisory-role/1878957" rel="noopener noreferrer" target="_blank">Former Dentsu media CEO Hamish Nicklin takes new advisory role</a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-podcast-behind-scenes-cannes-lions-film-outdoor-juries/1879077" rel="noopener noreferrer" target="_blank">Campaign podcast: behind the scenes of the Cannes Lions Film and Outdoor juries</a></p><br><p>Details of our subscriptions are available at <a href="https://www.campaignlive.co.uk/membership" rel="noopener noreferrer" target="_blank">campaignlive.co.uk/membership</a>.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy<

<p>UK editor Maisie McCabe goes behind the scenes of the Outdoor and Film Lions juries with Franki Goodwin, chief creative officer at Saatchi & Saatchi London and Andre Sallowicz, creative partner at AMV BBDO.</p><br><p>Recorded at Curzon Soho on 27 June, this episode of the Campaign podcast features an exclusive interview from Campaign’s first ever <a href="https://cannes-download.campaignlive.co.uk/" rel="noopener noreferrer" target="_blank">Cannes Download</a> event.</p><br><p>Work discussed includes:</p><ul><li><a href="https://www.campaignlive.co.uk/article/mccann-london-wins-direct-grand-prix-xboxs-the-everyday-tactician/1877694" rel="noopener noreferrer" target="_blank">Xbox’s “The everyday tactician"</a>, the UK’s most awarded work by McCann London.</li><li><a href="https://www.campaignlive.co.uk/article/colenso-bbdo-lola-mullenlowe-win-outdoor-grands-prix-cannes/1877315" rel="noopener noreferrer" target="_blank">Outdoor Grand Prix winners</a> Pedigree’s “Adoptable” by Colenso BBDO and Nexus Studios and Magnum’s “Find your summer” by Lola MullenLowe, Madrid.</li><li><a href="https://www.campaignlive.co.uk/article/orange-sydney-opera-house-win-film-lions-grands-prix/1878018" rel="noopener noreferrer" target="_blank">Film Grand Prix winners</a> Orange’s “WoMen’s football” by Marcel and Sydney Opera House’s “Play it safe” by The Monkeys</li></ul><p><br></p><p>This episode was introduce by Beau Jackson, media editor at Campaign.</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>In this final episode, we hear from Gideon Spanier, UK editor-in-chief of Campaign, Maisie McCabe, UK editor of Campaign, Alison Weissbrot, editor-in-chief of Campaign US, Rahat Kapur, editor of Campaign Asia, and David Brown, joint editor of Campaign Canada, who review Cannes Lions 2024 and give their verdict on the festival.</p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-lions-2024-mccann-london-tops-final-uk-winners-table/1878204" rel="noopener noreferrer" target="_blank"><strong>Cannes Lions 2024 – final UK winners table</strong></a></p><br><p>We discuss the final winners, including the <a href="https://www.campaignlive.co.uk/article/orange-sydney-opera-house-win-film-lions-grands-prix/1878018" rel="noopener noreferrer" target="_blank">Film Lions</a> where two Grand Prix awards went to Orange and Marcel for “WoMen’s football” and the Sydney Opera House and The Monkeys for “Play It Safe”.</p><br><p>We also hear from Tor Myhren, the president of the FIlm Lions jury, who <a href="https://www.campaignlive.co.uk/article/industry-needs-better-short-form-ads-says-film-lions-president/1878223" rel="noopener noreferrer" target="_blank">called for the industry to focus on making better shorter ads,</a> plus the Campaign editors analyse the winning work from each of their regions.</p><br><p>Campaign hosted the daily global podcast for the second year in a row – with a different mix of Campaign editors and journalists who were on the ground in Cannes talking each day.</p><br><p><a href="https://www.campaignlive.co.uk/resources/podcasts" rel="noopener noreferrer" target="_blank">Listen to the whole of the six-part series</a> to find out who won all of the top Lions awards and other big news from the talks and sessions at the Palais.</p><br><p>Make sure you follow the Campaign podcast wherever you listen to your podcasts.</p><br><p>More:</p><p><a href="https://www.campaignlive.co.uk/article/publicis-conseil-ogilvy-wpp-win-agency-network-creative-company-year-cannes-lions-2024/1878087" rel="noopener noreferrer" target="_blank">Cannes Lions names agency, network and most creative company of the year</a></p><p><a href="https://www.campaignlive.co.uk/article/elon-musk-artistic-ads-foolish-posts-telling-advertisers-go-fuck-themselves/1877666" rel="noopener noreferrer" target="_blank">Elon Musk on artistic ads, 'foolish' posts and telling advertisers to go fuck themselves</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-5-campaign-beach-party-plus-latest-wins/1877943" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 5: Campaign beach party, plus latest wins</a></p><p><a href="https://www.campaignlive.co.uk/article/specsavers-golin-win-grand-prix-audio-radio-cannes-lions-2024/1877333" rel="noopener noreferrer" target="_blank">UK takes Grand Prix for Audio and Radio at Cannes Lions</a></p><p><a href="https://www.campaignlive.co.uk/article/colenso-bbdo-lola-mullenlowe-win-outdoor-grands-prix-cannes/1877315" rel="noopener noreferrer" target="_blank">Magnum work by Lola MullenLowe wins Outdoor Grand Prix at Cannes</a></p><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><br><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode five, we discuss the big award wins from the fourth night.</p><br><p>Lucy Shelley, tech editor of Campaign UK, Kate Magee, global intelligence editor of Campaign, and Steve Barrett, editorial director of PR Week US and Campaign US, join Gideon Spanier, UK editor-in-chief of Campaign, to discuss the fourth night of awards.</p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-lions-2024-final-uk-shortlists-table/1877199" rel="noopener noreferrer" target="_blank"><strong>Cannes Lions 2024 – final UK shortlists table</strong></a></p><br><p>A double win for Canada: Heinz Ketchup and Rethink Toronto win the Creative Effectiveness Grand Prix for It has To Be Heinz and DIabetes Diagnostics Solution and Klick Health Toronto win the Innovation Grand Prix for Voice 2 Diabetes.</p><br><p>PR agencies are doing well this year at Cannes, as Pop Tarts and Weber Shandwick win the Brand Experience Activation Grand Prix for the First Edible Mascot.</p><br><p>Plus there was a lot of dancing at the Campaign party at Carlton Beach and we have interviews with some of the guests.</p><br><p>More:</p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-4-elon-musk-puts-free-speech-advertisers/1877593" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 4: Elon Musk puts free speech before advertisers</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-3-craft-entertainment-winners/1877568" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 3: Craft and entertainment winners</a></p><p><a href="https://www.campaignlive.co.uk/article/1877376/cannes-daily-global-podcast-episode-2-big-wins-audio-health-outdoor" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 2: Big wins in audio, health and outdoor</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-1-awards-preview-new-humour-category/1877204" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 1: Awards preview and new humour category</a></p><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Beau Jackson, media editor of Campaign UK, Lucy Shelley, tech editor of Campaign UK, David Brown, joint editor of Campaign Canada, and Alison Weissbrot, editor-in-chief of Campaign US, join Gideon Spanier, UK editor-in-chief of Campaign, to discuss the third night of awards.</p><br><p>The big talking-point of day three was <a href="https://www.campaignlive.co.uk/article/elon-musk-artistic-ads-foolish-posts-telling-advertisers-go-fuck-themselves/1877666" rel="noopener noreferrer" target="_blank">Elon Musk, owner of X and boss of Tesla, who came to talk to advertisers</a> but he was defiant about the concerns of some brands, insisting he will "choose free speech rather than agreeing to be censored for money".</p><br><p>At the awards, retailer Mercado Libre and GUT Sao Paolo won the <a href="https://www.campaignlive.co.uk/article/guts-handshake-hunt-takes-home-media-lions-grand-prix-mercado-libre/1877680" rel="noopener noreferrer" target="_blank">Media Lions Grand Prix</a> for Handshake Hunt and skin care brand Serave and Ogilvy PR New York won the Social and Influencer Lion for Michael Cera-Ve.</p><br><p>Plus two UK-based brands have won their second Grand Prix of the week – in each case for the same piece of work. <a href="https://www.campaignlive.co.uk/article/golin-london-wins-cannes-lions-pr-grand-prix/1877748" rel="noopener noreferrer" target="_blank">Specsavers and Golin won the PR Lions</a> for The Mishearing Test and Microsoft’s Xbox Game Pass and McCann London <a href="https://www.campaignlive.co.uk/article/mccann-london-wins-direct-grand-prix-xboxs-the-everyday-tactician/1877694" rel="noopener noreferrer" target="_blank">won the Direct Lion for The Everyday Tactician.</a></p><br><p>More:</p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-3-craft-entertainment-winners/1877568" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 3: Craft and entertainment winners</a></p><p><a href="https://www.campaignlive.co.uk/article/1877376/cannes-daily-global-podcast-episode-2-big-wins-audio-health-outdoor" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 2: Big wins in audio, health and outdoor</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-1-awards-preview-new-humour-category/1877204" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 1: Awards preview and new humour category</a></p><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the second night.</p><br><p>Charlotte Rawlings, roving reporter for Campaign in the UK, Maisie McCabe, editor of Campaign UK, Rahat Kapur, editor of Campaign Asia, and Alison Weissbrot, editor-in-chief of Campaign US, join Gideon Spanier, UK editor-in-chief of Campaign, to discuss the second night of awards.</p><br><p>The Grand Prix Lions wins included German DIY-store chain Hornbach and Heimat\TBWA for the Square Metre in film craft and Spotify Advertising and FCB New York in digital craft for Spreadbeats.</p><br><p>Plus French telecom group Orange and Marcel won the Grand Prix in Entertainment for Sport for “Women’s Football” and we report on how the Olympic torch came to Cannes Lions on Tuesday.</p><br><p>We are hosting the daily podcast all this week – with a different mix of Campaign editors and journalists who are on the ground in Cannes talking each day.</p><br><p>Look out for the Cannes evening bulletin email at about 10pm French time every evening and make sure you follow the Campaign podcast wherever you listen to your podcasts.</p><br><p>More:</p><p><a href="https://www.campaignlive.co.uk/article/1877376/cannes-daily-global-podcast-episode-2-big-wins-audio-health-outdoor" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 2: Big wins in audio, health and outdoor</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-1-awards-preview-new-humour-category/1877204" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 1: Awards preview and new humour category</a></p><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this second episode, we discuss the big award wins from the first night.</p><br><p>Nicola Merrifield, premium content editor of Campaign in the UK, David Brown, joint editor of Campaign Canada, and Kate Magee, global intelligence editor of Campaign, join Gideon Spanier, UK editor-in-chief of Campaign, to discuss the first night of awards.</p><br><p>The Grand Prix Lions wins included Specsavers and Golin for Mishearing Test in radio and audio for the UK and Dramamine and FCB Chicago for The Last Barf Bag in Health & Wellness for the US.</p><br><p>There were two Grand Prix wins in outdoor for Pedigree and Colenso BBDO Auckland for Adoptable by Pedigree and for Unilever’s Magnum and Lola Mullen Lowe Madrid for Stairs.</p><br><p>We are hosting the daily podcast all this week – with a different mix of Campaign editors and journalists who are on the ground in Cannes talking each day.</p><br><p>Look out for the Cannes evening bulletin email at about 10pm French time every evening and make sure you follow the Campaign podcast wherever you listen to your podcasts.</p><br><p>More:</p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-daily-global-podcast-episode-1-awards-preview-new-humour-category/1877204" rel="noopener noreferrer" target="_blank">Cannes daily global podcast episode 1: Awards preview and new humour category</a></p><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-v-a/1876474" rel="noopener noreferrer" target="_blank">Cannes Contenders: The V&A</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-mcdonalds/1876370" rel="noopener noreferrer" target="_blank">Cannes Contenders: McDonald's</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-channel-4/1876075" rel="noopener noreferrer" target="_blank">Cannes Contenders: Channel 4</a></p><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>As Cannes Lions 2024 kicks off on 17 June, Campaign's editors and journalists from around the world are again taking part in a daily podcast during the five-day festival.</p><br><p>In this first episode, we hear from Gideon Spanier, UK editor-in-chief of Campaign, Maisie McCabe, UK editor of Campaign, Alison Weissbrot, editor-in-chief of Campaign US, Rahat Kapur, editor of Campaign Asia, and David Brown, joint editor of Campaign Canada, who come together to make their predictions for Cannes Lions 2024.</p><br><p>We discuss our Cannes Contenders — the creative work that we hope will do well in the Lions awards —and look forward to the new humour category, plus we offer practical tips for getting through the “marathon” week.</p><br><p>Campaign also speaks to festival CEO Simon Cook as award <a href="https://www.campaignlive.co.uk/article/cannes-lions-entries-drop-slightly-new-humour-category-attracts-798-submissions/1877202" rel="noopener noreferrer" target="_blank">entries are “broadly flat” on a year earlier</a> and the Olympic Torch comes to Cannes on the Tuesday of the festival.</p><br><p>Each of these shows will follow a similar format as we are going to record each episode at the end of the day. We will tell you about who’s won all of the top Lions awards – the Grands Prix – and we will report all the big news from the talks and sessions at the Palais and the evening parties.</p><br><p>Look out for a Campaign Cannes email bulletin at about 10pm French time every evening and make sure you follow the Campaign podcast wherever you listen to your podcasts.</p><br><p>You can watch the Cannes Contender ad from Sammakorn, which is mentioned in this episode, <a href="https://www.campaignlive.co.uk/article/cannes-contenders-sammakorn/1876070" rel="noopener noreferrer" target="_blank">here.</a></p><br><p>More:</p><br><p><a href="https://www.campaignlive.co.uk/article/whats-one-piece-advice-cannes-freshers/1876851" rel="noopener noreferrer" target="_blank">'Wear comfy shoes!' What’s your one piece of advice for Cannes freshers?</a></p><br><p><a href="https://www.campaignlive.co.uk/article/publicis-unveils-bsbot-help-people-cannes-decide-whats-ai-bs/1876652" rel="noopener noreferrer" target="_blank">Publicis unveils 'BSBot' to help people at Cannes decide 'what's AI or BS'</a></p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-v-a/1876474" rel="noopener noreferrer" target="_blank">Cannes Contenders: The V&A</a></p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-mcdonalds/1876370" rel="noopener noreferrer" target="_blank">Cannes Contenders: McDonald's</a></p><br><p><a href="https://www.campaignlive.co.uk/article/cannes-contenders-channel-4/1876075" rel="noopener noreferrer" target="_blank">Cannes Contenders: Channel 4</a></p><br><p><a href="https://www.campaignlive.co.uk/cannes" rel="noopener noreferrer" target="_blank"><strong>Find all of Campaign's Cannes Lions coverage in one place here</strong></a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign features editor Matt Barker is joined by UK editor Maisie McCabe and tech editor Lucy Shelley ahead of next week's Cannes Lions International Festival of Creativity.</p><br><p>The trio look forward to another busy week along la Croisette and discuss the various pieces of pre-Cannes content now up on the Campaign Live site.</p><br><p>Chat then turns to favourite memories and experiences of the festival.</p><br><p>Further reading:</p><p>https://www.campaignlive.co.uk/cannes</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign features editor Matt Barker is joined in the studio by media editor Beau Jackson and reporter Shauna Lewis.</p><br><p>The trio discuss Campaign's recent news stories around artificial intelligence and Big Tech, notably Sir Martin Sorrell of S4 Capital and MediaMonks co-founder Wesley ter Haar's comments about how AI will affect advertising agencies and Group M's Next Year This Year report.</p><br><p>Talk then quickly turns to the Euros, kicking off this week. Is sport the last great watercooler moment for terrestial telly?</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's premium content editor Nicola Merrifield is joined by the four companies that won in their category for company size in the annual Best Places to Work scheme.</p><br><p>On this episode of the podcast we hear from Bath-based digital agency Bind Media, which ranked first among boutique workplaces, plus adtech companies Mobsta and Blis – which came top in the small and large categories – and ad agency RPM, winning in the medium group.</p><br><p>The guests cover everything from staff feedback to moving office, plus their approach to managing employees' workload. </p><br><p>Further reading:</p><br><p><a href="https://www.campaignlive.co.uk/article/1875435/meet-winners-campaigns-best-places-work-2024?" rel="noopener noreferrer" target="_blank">Meet the winners of Campaign's Best Places to Work 2024 </a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-best-places-work-2024-top-five-boutique-companies/1872322" rel="noopener noreferrer" target="_blank">Top five boutique companies</a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-best-places-work-2024-top-five-small-companies/1872317" rel="noopener noreferrer" target="_blank">Top five small companies </a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-best-places-work-2024-top-five-medium-companies/1872272" rel="noopener noreferrer" target="_blank">Top five medium companies</a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-best-places-work-2024-top-five-large-companies/1872264" rel="noopener noreferrer" target="_blank">Top five large companies </a></p><p><a href="https://www.campaignlive.co.uk/article/best-places-work-mentally-healthy-workforces-win/1872222" rel="noopener noreferrer" target="_blank">Best Places to Work: how mentally healthy workforces win</a></p><p><a href="https://www.campaignlive.co.uk/article/best-places-work-2024-employees-pinpoint-bosses-succeed/1873184" rel="noopener noreferrer" target="_blank">Best Places to Work: Employees pinpoint where their bosses succeed</a></p><br><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editorial team takes you behind the week's biggest headlines, with the views from our news desks. Hosted by tech editor Lucy Shelley, media editor Beau Jackson and reporter Charlotte Rawlings discuss all things media and creativity.</p><br><p>We delve into the breaking news of <a href="https://www.campaignlive.co.uk/article/natalie-cummins-leaves-zenith-rival-agency/1874720" rel="noopener noreferrer" target="_blank">Natalie Cummins leaving Zenith</a> UK and the speculation surrounding the rival agency she'll go to next. Plus, Jackson explains the leadership shuffle that Cummins has left in her wake as Sannah Rogers and Jon Stevens, managing directors of Zenith UK, <a href="https://www.campaignlive.co.uk/article/sannah-rogers-jon-stevens-step-lead-zenith-uk/1874722" rel="noopener noreferrer" target="_blank">have stepped up to lead the agency</a> following her departure.</p><br><p>In other breaking news, a very popular story closed the month with L'Oréal UK and Ireland switching its £220m media account to a new agency.</p><br><p>Covering creativity, Rawlings talks through <a href="https://www.campaignlive.co.uk/article/roman-kemp-stars-leo-burnetts-first-work-vodafone-uk/1874593" rel="noopener noreferrer" target="_blank">Leo Burnett's first work for Vodafone UK</a> after the <a href="https://www.campaignlive.co.uk/article/vodafone-calls-leo-burnett-creative-duties/1858063" rel="noopener noreferrer" target="_blank">hotly contested pitch last year.</a></p><br><p>Plus, we talk through the beginning of Pride Month with a black and white <a href="https://www.campaignlive.co.uk/article/london-so-gay-portraits-champion-lgbt+-community-pride-london-campaign/1875174" rel="noopener noreferrer" target="_blank">campaign from Pride in London</a> and Jackson goes head-to-head with AI in light of adland's response to <a href="https://www.campaignlive.co.uk/article/adland-mark-reads-deepfake-wake-up-call/1873879" rel="noopener noreferrer" target="_blank">Mark Read's deepfake debacle</a>.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/total-media-acquired-serviceplan-groups-mediaplus/1874495" rel="noopener noreferrer" target="_blank">Total Media acquired by Serviceplan Group’s Mediaplus</a></p><p><a href="https://www.campaignlive.co.uk/article/mediasense-acquire-pwc-uk-team/1874666" rel="noopener noreferrer" target="_blank">MediaSense to acquire PwC UK team</a></p><p><a href="https://www.campaignlive.co.uk/article/ad-industry-bodies-criticise-edinburgh-ooh-ban/1874744" rel="noopener noreferrer" target="_blank">Ad industry bodies criticise Edinburgh OOH ban</a></p><p><a href="https://www.campaignlive.co.uk/article/bbh-opens-applications-next-barn-cohort/1874391" rel="noopener noreferrer" target="_blank">BBH opens applications for next Barn cohort</a></p><p><a href="https://www.campaignlive.co.uk/article/supercell-signs-chris-hemsworth-christina-ricci-star-studded-ads/1874605" rel="noopener noreferrer" target="_blank">Supercell signs up Chris Hemsworth and Christina Ricci for star-studded ads</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Ahead of this year’s Cannes Lions festival of creativity, media editor Beau Jackson and senior media reporter Shauna Lewis are joined by Michelle Sarpong of the7stars and Charlene Williams from Pearl & Dean.</p><br><p>Speaking of attending the festival in 2022 and 2023, Sarpong and Williams discuss personal experiences of prejudice, exploring the challenge of inclusivity at the festival and in advertising as a whole. </p><br><p>Themes of tokenism, siloing and the importance of growing diverse spaces and allyship are covered with their hopes for how the festival continues to evolve, improving its access and opportunity.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/cannes-live-hope-inclusive-festival/1828387" rel="noopener noreferrer" target="_blank">Did Cannes live up to your hope of a more inclusive festival?</a></p><p><a href="https://www.campaignlive.co.uk/article/cannesforall-returns-two-cohorts-diverse-talent-cannes-lions/1868656" rel="noopener noreferrer" target="_blank">#CannesForAll returns to take two cohorts of diverse talent to Cannes Lions</a></p><p><a href="https://www.campaignlive.co.uk/article/lets-design-cannes-inclusion/1828413" rel="noopener noreferrer" target="_blank">Let's design Cannes for inclusion</a></p><p><a href="https://www.campaignlive.co.uk/article/cannes-upping-its-accessibility-accommodations-%E2%80%94-theres-done/1826698" rel="noopener noreferrer" target="_blank">Cannes is upping its accessibility accommodations — but there’s more to be done</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>For Campaigns 21st Media 360 event, adland descended on Brighton's waterfront at The Grand Hotel for two days to learn how to take risks and reap the rewards in media and advertising.</p><br><p>Fresh Air, the production partner on stage at Media 360, has asked speakers and members of the audience for their hot takes and top tips from event.</p><br><p>This episode is hosted by Michaela Hallam and produced by Clara Kavanagh and Neil Cowling of <a href="https://freshairproduction.co.uk/" rel="noopener noreferrer" target="_blank">Fresh Air</a>. </p><br><p>Guests featured include:</p><p>Maisie McCabe and Gideon Spanier from Campaign UK</p><p>Jeremy Kanter from Fever Tree,</p><p>Zoe Harris from On the Beach,</p><p>Samuel Hunt from Lloyds,</p><p>Clare Chapman from EssenceMediacomX,</p><p>Dan Daly from Halfords,</p><p>Gabriella Neudecker from Easyjet,</p><p>Neil Harrison from VirginMediaO2,</p><p>Arjoon Bose of General Mills,</p><p>Dan Geneen from The British Heart Foundation,</p><p>Alice Tendler from OVO,</p><p>Elliott Millard from Wavemaker,</p><p>Helen Saul from Shelter,</p><p>Susanne Nowak from Mondelez and</p><p>Sam McAllister, one of our key-note speakers. </p><br><p>We also catch up with our two hosts of the conference, Natalie Bell from MG OMD and Enyi Nwosu from UM London. </p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>In this special episode, recorded live at Campaign’s Media360 event in Brighton, the Media Week gang discuss all the highlights from this year’s show, as well as Netflix’s adtech play, Samsung’s creativity clap-back, devious deepfake scams, ROI research and social addiction. </p><br><p>Hosted by Bukky from Wavemaker, Charlie from ShowHeroes and Jack from Craft Media.</p><br><p>Figures quoted in the MediaWeek podcast were accurate at the time of recording.</p><br><p>Rather than submitting a regular Media Anon (although you can still do that if you want to), we'd like to hear some of your Media Lunch stories. Submit them anonymously here: <a href="https://forms.gle/vdne4whY4zeUz1rM9" rel="noopener noreferrer" target="_blank">https://forms.gle/vdne4whY4zeUz1rM9</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Yesterday (22 May), Rishi Sunak announced that the UK general election will take place in six weeks, on 4 July.</p><br><p>Marking the upcoming elections on both sides of the Atlantic, Campaign's annual Media 360 event hosted a political debate on 21 May featuring Allison Phillips, former editor-in-chief of The Mirror, who moderated Camilla Tominey, associate editor, politics and royals at The Daily Telegraph, and Pippa Crerar, political editor at The Guardian.</p><br><p>The theme of this year's event was risk, and in this session the trio discussed the issues they believe will define the General Election, and consider what our political landscape is likely to look like in its aftermath. They questioned whether Trump really can win in the US again and debate the mounting threats to global security.  </p><br><p>Gideon Spanier, Campaign's UK editor-in-chief, introduced the panel with some poignant words on advertisers' dual responsibility: journalism is a great place to advertise because its trusted, but advertisers should also support journalism because it is a civic good.</p><br><p>Thank you to Newsworks for helping make this session happen.</p><br><p>Campaign's tech editor Lucy Shelley and senior media reporter Shauna Lewis begin the episode with the top takeaway from the event.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/uk-trailing-behind-us-podcast-advertising-says-goalhanger-founder/1873591" rel="noopener noreferrer" target="_blank">UK is trailing behind US in podcast advertising, says Goalhanger founder</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.</p><br><p>The team discusses <a href="https://www.campaignlive.co.uk/article/asda-unveils-new-brand-identity-summer-campaign/1873028" rel="noopener noreferrer" target="_blank">Asda's brand refresh</a> and the use of humour in the supermarket category, how <a href="https://www.campaignlive.co.uk/article/activists-hack-billboards-protest-against-shell-advertising/1872701" rel="noopener noreferrer" target="_blank">Shell and Havas were targeted by Brandalism</a> in an out-of-home protest and adland's answers to Campaign's question of the week where we asked <a href="https://www.campaignlive.co.uk/article/big-problem-brands-pitching-free-ideas/1872466" rel="noopener noreferrer" target="_blank">how big of a problem is brands pitching for free ideas</a>.</p><br><p>Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/halfords-appoints-media-planning-buying-agency-20m-account/1873166" rel="noopener noreferrer" target="_blank">Halfords appoints media planning and buying agency to £20m account</a></p><p><a href="https://www.campaignlive.co.uk/article/assembly-poaches-managing-partner-group-m/1872548" rel="noopener noreferrer" target="_blank">Assembly poaches managing partner from Group M</a></p><p><a href="https://www.campaignlive.co.uk/article/group-m-broadens-remit-wavemaker-global-chief-toby-jenner/1872970" rel="noopener noreferrer" target="_blank">Group M broadens remit of Wavemaker global chief Toby Jenner</a></p><p><a href="https://www.campaignlive.co.uk/article/craig-inglis-re-emerges-merlin-entertainments-first-cmo/1872800" rel="noopener noreferrer" target="_blank">Craig Inglis re-emerges as Merlin Entertainment’s first CMO</a></p><p><a href="https://www.campaignlive.co.uk/article/mother-hires-creative-directors-adam-eve-ddb-droga5-new-york/1872737" rel="noopener noreferrer" target="_blank">Mother hires creative directors from Adam & Eve/DDB and Droga5</a></p><p><a href="https://www.campaignlive.co.uk/article/monzo-unveils-debut-work-uncommon-creative-studio/1872288" rel="noopener noreferrer" target="_blank">Monzo unveils debut work by Uncommon Creative Studio</a></p><p><a href="https://www.campaignlive.co.uk/article/east-midlands-railway-appoints-five-agencies-creative-roster/1872859" rel="noopener noreferrer" target="_blank">East midlands appoints five agencies to roster</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>Presented by <em>Campaign UK</em>’s editor-in-chief, Gideon Spanier, this sponsored podcast episode, produced in partnership with Pinterest, delves into:</p><br><p>• How to avoid appearing tokenistic</p><p>• How brands can get more involved in inclusivity</p><p>• How AI can be leveraged for good</p><p>• Examples of inclusivity in action</p><p>• Actionable strategies for brands and agencies</p><br><p>Featuring: Andréa Mallard, global chief marketing & communications officer, Pinterest; Michael Brown, head of insight & research, UM; Chloë Davies, founder, It Takes a Village Collective</p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>E45 and T&Pm have today (17 May) <a href="https://www.campaignlive.co.uk/article/e45-unveils-ad-highlighting-trans-skin-won-c4-diversity-award/1873135" rel="noopener noreferrer" target="_blank">released their winning campaign for Channel 4's Diversity in Advertising Award</a>. “This is me, this is my space” is a playful but meaningful film created by T&Pm that depicts the intimate and private story of trans women and the struggles with skin from transitioning.</p><br><p>The team <a href="https://www.campaignlive.co.uk/article/channel-4-names-e45-winner-1m-diversity-advertising-award/1844247" rel="noopener noreferrer" target="_blank">won the award last year</a> and as a prize, have been awarded £1m advertising airtime across Channel 4's network.</p><br><p>To delve deeper and talk through the making and inspiration behind this bold campaign, Sally Perry, global skin health category director on E45 at Karo Healthcare, and Mika Alcock associate creative director at T&Pm, are welcomed into the podcast studio.</p><br><p>Hosted by Campaign's tech editor, Lucy Shelley, Perry and Alcock discuss how they collaborated with the trans community, how E45 will protect its talent from potential backlash and what the brand and T&Pm hope this will achieve for the trans community.</p><br><p>The ad will go live tonight at 9pm tonight (17 May) on Channel 4, during <em>Gogglebox.</em></p><br><p><em>Content warning: this episode contains the use of hate speech.</em></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>It's been all about creativity the last week, with some ads that crushed it and some ads that got crashed...</p><br><p>In this news episode, Campaign's tech editor Lucy Shelley and reporter Charlotte Rawlings talk through some of the top stories of the last week with the view from our news desks. We discussed <a href="https://www.campaignlive.co.uk/article/apples-crush-ad-rated-19-stars-system1/1872223" rel="noopener noreferrer" target="_blank">Apple's "Crush" ad and the controversy that surrounded it</a> and <a href="https://www.campaignlive.co.uk/article/a-fresh-perspective-pg-tips-rebrand-aimed-reflect-modern-britain/1871915" rel="noopener noreferrer" target="_blank">PG Tips brand refresh</a> with its <a href="https://www.campaignlive.co.uk/article/pg-tips-releases-first-major-ad-campaign-eight-years-hiring-new-agency/1871448" rel="noopener noreferrer" target="_blank">first new work in eight years from new agency Calling</a>. Plus, Rawlings takes us through what makes a Campaign Pick of the Week with <a href="https://www.campaignlive.co.uk/article/pick-week-tui-lands-first-class-safety-film/1872002" rel="noopener noreferrer" target="_blank">Tui's first-class safety film by Leo Burnett UK</a>.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/creative-backlash-against-apple-crush-missed-point/1872355" rel="noopener noreferrer" target="_blank">The creative backlash against Apple 'Crush' missed the point</a></p><p><a href="https://www.campaignlive.co.uk/article/omd-uk-head-strategy-departs-sustainability-startup/1871931" rel="noopener noreferrer" target="_blank">OMD UK head of strategy departs for sustainability startup</a></p><p><a href="https://www.campaignlive.co.uk/article/havas-media-network-sets-digital-centre-excellence-appoints-paul-bland-leader/1871817" rel="noopener noreferrer" target="_blank">Havas Media Network sets up digital centre of excellence and appoints Paul Bland as leader</a></p><p><a href="https://www.campaignlive.co.uk/article/wpp-chief-exec-mark-read-targeted-deepfake-scammers/1872321" rel="noopener noreferrer" target="_blank">WPP chief exec Mark Read targeted by deepfake scammers</a></p><p><a href="https://www.campaignlive.co.uk/article/peroni-nastro-azzurro-launches-global-creative-review/1872193" rel="noopener noreferrer" target="_blank">Peroni Nastro Azzurro launches global creative review</a></p><p><a href="https://www.campaignlive.co.uk/article/william-hill-place-bets-t-pm-creative-agency/1872014" rel="noopener noreferrer" target="_blank">William Hill to place bets on T&Pm as creative agency</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

<p>In this special <em>Campaign</em> and <em>Media Week</em> podcast, sponsored by Pinterest, we talk about:</p><br><p>• How shopping behaviour changes at Christmas</p><p>• Why brands can avoid falling for fads</p><p>• What tools are available to predict the coming crazes</p><br><p>Featuring: Matt Whitehead, global media partnerships, Pinterest; Jazz Mondae, head of demand generation, Performics at Starcom; Deolu King, social practice partner, Kinesso</p><br><p><strong><em>This podcast episode is sponsored by Pinterest. </em></strong></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>