
Season 3 · Episode 226
News: Election advertising, Ebay media shortlist and was WPP right to platform Elon Musk?
The Campaign Podcast · Campaign Magazine
July 2, 202417m 38sExplicit
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Show Notes
<p>Tech editor Lucy Shelley and media editor Beau Jackson talk through the biggest news of the week with the view from their news desks.</p><br><p>As 4 July looms closer, broadcasters, advertisers and the country are gearing up for the UK general election. Beau discusses why <a href="https://www.campaignlive.co.uk/article/channel-4s-decision-drop-ads-during-election-divides-media/1878966" rel="noopener noreferrer" target="_blank">Channel 4 has halted nighttime ads</a> on its channels this week and what the media industry thinks of this. Plus we talk through the broadcaster's <a href="https://www.campaignlive.co.uk/article/channel-4-rebrands-channel-4th-election-campaign/1879117" rel="noopener noreferrer" target="_blank">"lazy" Channel 4th rebrand</a> encouraging people to vote and <a href="https://www.campaignlive.co.uk/article/bbc-general-election-spot-shows-daily-life-affected-politics/1878078" rel="noopener noreferrer" target="_blank">BBC's "It's your election"</a> campaign by BBC Creative.</p><br><p>In other Channel 4 news, <a href="https://www.campaignlive.co.uk/article/mccann-worldgroup-bolsters-creative-leadership-lynsey-atkin-london-cco/1877771" rel="noopener noreferrer" target="_blank">Lynsey Atkin</a>, executive creative director at 4Creative, has moved to McCann London taking the role of chief creative officer.</p><br><p>Also in this episode, Lucy walks through <a href="https://www.campaignlive.co.uk/article/elon-musk-artistic-ads-foolish-posts-telling-advertisers-go-fuck-themselves/1877666" rel="noopener noreferrer" target="_blank">Elon Musk onstage at Cannes Lions</a> with WPP's chief executive Mark Read with <a href="https://www.campaignlive.co.uk/article/wpp-right-give-elon-musk-platform-cannes-lions/1878657" rel="noopener noreferrer" target="_blank">views from the adland</a> on whether it was right for the holdco to platform the controversial figure.</p><br><p>Finally, Beau discusses the <a href="https://www.campaignlive.co.uk/article/ebay-shortlists-three-agencies-global-media-review/1878491" rel="noopener noreferrer" target="_blank">shortlist for the Ebay global media pitch</a>, an account worth an estimated £305m ($385m), and gives her view on what the media pitching landscape looks like right now.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/mother-hires-ecd-wieden-kennedy-london/1878959" rel="noopener noreferrer" target="_blank">Mother hires ECD from Wieden & Kennedy London</a></p><p><a href="https://www.campaignlive.co.uk/article/dentsu-creative-parts-ways-caroline-pay-theo-izzard-brown/1878365" rel="noopener noreferrer" target="_blank">Dentsu Creative parts ways with Caroline Pay and Theo Izzard-Brown</a></p><p><a href="https://www.campaignlive.co.uk/article/m-c-saatchi-promotes-jo-bacon-uk-group-ceo-amid-further-change-top/1878208" rel="noopener noreferrer" target="_blank">M&C Saatchi promotes Jo Bacon to UK group CEO amid further change at the top</a></p><p><a href="https://www.campaignlive.co.uk/article/ipg-turns-down-investor-made-approach-buy-mullenlowe/1878679" rel="noopener noreferrer" target="_blank">IPG turns down investor who made approach to buy MullenLowe</a></p><p><a href="https://www.campaignlive.co.uk/article/former-dentsu-media-ceo-hamish-nicklin-takes-new-advisory-role/1878957" rel="noopener noreferrer" target="_blank">Former Dentsu media CEO Hamish Nicklin takes new advisory role</a></p><p><a href="https://www.campaignlive.co.uk/article/campaign-podcast-behind-scenes-cannes-lions-film-outdoor-juries/1879077" rel="noopener noreferrer" target="_blank">Campaign podcast: behind the scenes of the Cannes Lions Film and Outdoor juries</a></p><br><p>Details of our subscriptions are available at <a href="https://www.campaignlive.co.uk/membership" rel="noopener noreferrer" target="_blank">campaignlive.co.uk/membership</a>.</p>
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