Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Darshan Mehta is the Founder of iResearch.com – an insights platform to quickly and affordably extract insights from consumers worldwide, and ConnectQik.com – an app for instant connections and engaging interactions. In 2021, he plans to launch Big Mango Startup Hub in collaboration with King Mongkut’s University of Technology Thonburi in Bangkok, Thailand. In addition to his roles at iResearch and ConnectQik, Mr. Mehta has taught at The George Washington University in Washington D.C., at the University of Gothenburg in Sweden, at Thammasat University in Thailand, at Sciences Po in France, and the Franklin University in Switzerland. Darshan’s book, Getting to Aha! – Why Today’s Insights are Tomorrow’s Facts is set to be released on November 2nd!00:00 - 00:57 Darshan’s Bio00:58 - 01:54 EyeBuyDirect Offer 01:55 - 06:10 Marketing Essentials Moment: What is your GTM (Go To Market Strategy)?06:11 - 06: 28 Welcome to Peppershock Media’s Marketing Expedition Podcast06:29 - 08:17 Welcome to the show Darshan!08:18 - 10:18 How incubator programs help entrepreneurs, where to fit their products/services10:19 - 12:41 Talking about Cloud kitchens as an example of an Incubator program12:42 - 15:53 “People are looking towards experiences to distinguish the products/service.”15:54 - 17:04 Having insights as tomorrow’s facts17:05 - 18:03 Learning and growing through challenges18:04 - 20:09 Acquiring new ideas and perspectives from younger minds20:10 - 21:25 Darshan share some tips and motivations21:26 - 23:01 Key to being successful over the long run23:02 - 25:57 About Darshan’s book ‘Getting to Aha!’25:58 - 26:27 How to reach Darshan26:28 - 26:46 Thank you so much for joining us! Enjoy the journey!26:47 - 27:33 Join The Marketing Expedition Community today!EyeBuyDirect. Get $10 in EBD Credits just for creating an account! Seriously, that’s all you have to do. #incubator #startups #startup #accelerator #entrepreneurs #entrepreneurship #innovation #business #motivation #success #marketing #branding #advertising #marketingstrategy #marketingtips Hosted on Acast. See acast.com/privacy for more information.

Jana Danielson is an award-winning wellness entrepreneur who through her own experience with physical pain turned her mess into her message. She is an Amazon Best Selling Author, owner of Lead Pilates and Lead Integrated Health Therapies, her bricks & mortar businesses, and the Metta District, her online wellness community. She is the creator of the Cooch Ball, the world’s first patented pelvic floor fitness tool for women. Jana has coached and consulted with thousands of women from all over the world to help improve their quality of life, their confidence, and their impact in this world.  00:00 - 00:47 Jana’s Bio00:48 - 01:32 https://www.peppershock.com/product/billie-razors-offer/01:33 - 19:02 Marketing Essentials Moment: Time Blocking, Planning, and Focus on Beast Mode19:03 - 19: 32 Welcome to Peppershock Media’s Marketing Expedition Podcast19:33 - 22:17 Welcome to the show, Jana! Walk us through!22:18 - 25:56 “Take your mess and turn it to your message; then take your message and turn it to your mission.” -Jana Danielson25:57 - 29:22 The anatomy of pain29:23 - 36:50 Jana shares her marketing strategy36:51 - 41:03 Starting her first webinar41:04 - 44:01 What success looks and feels like for Jana44:02 - 46:26 Resources for business growth46:27 - 51:36 Pivoting through the challenges of the pandemic51:37 - 52:54 How to reach Jana52:55 - 54:30 Jana’s final advice54:31 - 55:00 Thank you so much, Jana! Enjoy the journey55:01 - 55:46 Join https://themarketingexpedition.com today!Hey! Billie is a female-first shave and body brand that’s putting an end to the Pink Tax on razors. By spreading the word about The Pink Tax Rebate (no purchases necessary) we get up to a $20 credit to spend on Billie razors and body care. Let’s do this! #onlinewellness #wellness #marketingstrategies #marketing #marketingtips #digitalmarketing #marketingstrategy #webinar #pandemicpivot #coochball #goochball #branding #advertising  Hosted on Acast. See acast.com/privacy for more information.

Natasha Miller isn’t your average CEO. She sits at the helm of Entire Productions, the go-to experience design, event and entertainment production company in San Francisco, and has been on the Inc. 5000 list of fastest growing companies in America for three years in a row. Natasha’s passion and commitment to giving back drive her invariable contributions and participation with numerous charitable organizations. She is also performing as a jazz vocalist and a trained classical violinist. Natasha is a proud graduate of Goldman Sachs 10,000 Small Businesses and has studied entrepreneurship at the Harvard Business School and MIT and is a member of The Recording Academy (Grammys), ASCAP, SF Travel, and Meeting Professionals International (MPI). She resides in San Francisco, CA where she is a member and on the board of EO (Entrepreneurs’ Organization). 00:00 - 01:00 Natasha’s Bio01:01 - 01:36 Welcome to Peppershock Media’s Marketing Expedition Podcast01:37 - 03:26 Welcome to the show, Natasha! A mid-western girl’s story03:27 - 04:09 The go-to experience design and entertainment booking company, Entire Productions04:10 - 07:20 Her book “Relentless: Homeless Teen to Achieving the Entrepreneur Dream”07:21 - 13:20 How Natasha was inspired to share her story13:21 - 15:51 Goal: To impact people positively15:52 - 17:14 Natasha giving a hint of what to discover in her book17:15 - 18:05 Join Kitcaster Today! 18:06 - 24:00 Natasha shares her key marketing strategies24:01 - 26:09 Events for March26:10 - 27:17 About the book launch27:18 - 27:35 “In Experiential Marketing, you’re not selling. You’re having people experience the brand.” - Natasha Miller27:36 - 28:22 More books to come under Poignant Press Label28:23 - 30:16 Contact Natasha30:17- 31:18 Thank you so much, Enjoy the journey!31:19 - 32:05 Join The Marketing Expedition Community todayKitcaster is a podcast booking agency that specializes in developing real human connections through podcast appearances. Sign Up Today!#bookwriting #writing #author #writer #writingcommunity #inspiration #entrepreneur #business #motivation #success #entrepreneurship #entrepreneurdream #marketing #branding #advertising #relentless, #marketingtips Hosted on Acast. See acast.com/privacy for more information.

Annmarie Kelly has been married SEVEN Times...to the same man...for just five years each time! She is the architect of the “new I Do”, The Five-Year Marriage™. Annmarie is also an award-winning author, speaker, teacher, the founder of The Victorious Woman Project, and the author of several books focused on women’s empowerment: Victorious Woman! Shaping Life’s Challenges into Personal Victories, Victory by Design, and her most recent, The Five-Year Marriage: Shifting the Marriage Paradigm. In it, Annmarie shows women – and the partners who love them - how to keep their personal power in their relationship and escape the ‘til death do you part” stranglehold of marriage. She’s active with many women’s communities and local charities, as well as the Victorious Woman Scholarship at Neumann University (her alma mater). She loves traveling, ballroom dancing, and spending time with her wonderful spouse, Joseph Eagle, and her beautiful, good friends. 00:00 - 01:11 Annmarie’s Bio01:12 - 02:10 https://www.peppershock.com/product/nadine-west-offer/02:11 - 08:08 Marketing Essentials Moment: Customer Acquisition Cost08:09 - 08: 36 Welcome to Peppershock Media’s Marketing Expedition Podcast08:37 - 11:52 Annmarie Kelly, Welcome to the show!11:53 - 16:38 Annmarie came up with the idea for a five-year marriage16:39 - 18:11 Comparing marriage to marketing18:12 - 21:05 Writing the book “The Five-Year Marriage: Shifting the Marriage Paradigm” for women wanting to be independent21:06 - 26:37 How Joseph (her husband) supports her in her journey26:38 - 32:12 Helping people explore the process of “marriage reset”32:13 - 33:14 Annmarie’s marketing tactics33:15 - 34:01 Talking about her next wedding34:02 - 35:15 Fundraising and scholarship programs35:16 - 37:49 Empowering women37:50 - 38:19 Connect with Annmarie38:20 - 39:31 “Touch is very healing.” -Annmarie Kelly39:32 - 39:51 Thank you so much, Annmarie!39:52 - 40:08 Share this Podcast with others and enjoy the journey!40:09 - 40:55 Join https://themarketingexpedition.com today!Nadine West. Share and get $10. Give friends $10 + FREE SHIPPING with their first order, and you’ll get $10 when they make a purchase. #relationshipadvice #relationships #relationshipgoals #fiveyearmarriage#cac #womenempowerment #womeninbusiness #marketing #marketingtactics #marketingstrategy#branding #advertising  Hosted on Acast. See acast.com/privacy for more information.

Erik Allen is an entrepreneur and avid MMA fan. He has created the best MMA podcast in the northwest, Top Rated MMA. He believes in giving back and honoring those that have served our country. With his companies Top Rated MMA and The Erik Allen Show, he can do just that. By lifting others up and giving back to the community and veterans through great organizations like Hire Heroes USA. Another one of the ways Erik is able to give back is by sharing his story and encouraging others, no matter what path they are on to find hope and purpose. 00:00 - 01:19 Erik’s Bio01:20 - 03:00 https://www.peppershock.com/product/ibotta-cash-back-on-groceries-online-purchases-and-more/03:47 - 09:09 Marketing Essentials Moment: Using Visual Content in Your Marketing09:10 - 09: 32 Welcome to Peppershock Media’s Marketing Expedition Podcast09:33 - 14:57 Welcome to the show, Erik! Give us what you got!14:58 - 16:41 The Erik Allen Show16:42 - 18:55 Erik’s daily motivation and his main focus18:56 - 19:44 What brought Erik back to Idaho19:45 - 23:51 Erik shares some of his Podcast highlights23:52 - 25:48 “If you’re strong enough to be able to share your story; that could open up tons of doors!” –Erik Allen25:49 - 31:27 Tips on WHAT TO DO and NOT WHAT TO DO as a podcast host31:28 - 33:43 Other Podcast shows that Erik recommends33:44 - 35:26 Erik’s aspirations for his show35:27 - 37:27 How Erik got his first Podcast sponsorship37:28 - 38:04 Fun, Fame, or Fortune?38:05 - 39:03 Better, Faster, or Cheaper?39:04 - 40:15 The beard!!!40:16 - 41:03 Thank you so much! How to reach Erik41:04 - 41:27 Share this Podcast with others and enjoy the journey!41:28 - 42:14 Join https://themarketingexpedition.com today!Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today! #podcasting #podcast #podcasts #storytelling #story #storyteller #inspiration #motivation #mma #mixedmartialarts #topratedmma #marketing #branding #advertising  #marketingtips Hosted on Acast. See acast.com/privacy for more information.

Ally is a senior marketing student at Boise State University and will graduate in the spring of 2022. Ally created a scholarship for women at Boise State studying STEM, Medicine, and Law after a Boise State professor said to recruit fewer women in those areas of study. Ally has raised over $140,000 on GoFundMe and she plans to continue fundraising for the newly created "Women in STEM, Medicine, and Law" scholarship and build its message into something even bigger.00:00 - 00:41 Ally’s Bio00:42 - 02:07 https://www.peppershock.com/product/billie-razors-offer/02:08 - 07:08 Marketing Essentials Moment: Public Relations basics and tips.07:09 - 07:44 Welcome to Peppershock Media’s Marketing Expedition Podcast07:45 - 08:04 Welcome to the show Ally!08:05 - 10:15 Ally created a scholarship for women after a demoralizing comment by a professor10:16 - 13:36 Raising the funds13:37 - 14:50 Bronco Giving Day14:51 - 15:57 Local and National shows that Ally appeared on15:58 - 19:35 Creating a positive trend from something destructive19:36 - 23:05 “Do things to help women where they belong” -Ally Orr23:06 - 27:28 Launching the scholarship for women27:29 - 28:37 How to donate - https://www.gofundme.com/f/boise-state-university-scholarship-for-stem-women/donate28:38 - 30:05 Ally’s merchandise https://www.bonfire.com/store/meddlesome-merch/30:06 - 31:14 Amending the scholarship31:15 - 31:46 Thank you so much Ally for joining me today! Enjoy the journey!31:47 - 32:32 Join https://themarketingexpedition.com today!Hey! Billie is a female-first shave and body brand that’s putting an end to the Pink Tax on razors. By spreading the word about The Pink Tax Rebate (no purchases necessary) we get up to a $20 credit to spend on Billie razors and body care. Let’s do this! #womeninstem #stem #womeninscience #womenintech #science #womenempowerment #womeninengineering #steminist #BSU #broncogivingday #scholorships #fundraising #marketing #branding #advertising Hosted on Acast. See acast.com/privacy for more information.

Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. Before starting GreenPal Bryan Clayton founded Peachtree Inc. one of the largest landscaping companies in the state of Tennessee growing it to over $10 million a year in annual revenue before it was acquired by Lusa holdings in 2013. Bryan‘s interest and expertise are related to entrepreneurialism, small business growth, marketing and bootstrapping businesses from zero revenue to profitability and exit. 00:00 - 00:54 Bryan’s Bio00:55 - 01:46 https://www.peppershock.com/product/strike-tax-advisory/01:47 - 04:37 Marketing Essentials Moment: All in one CRM Software04:38 - 05: 08 Welcome to Peppershock Media’s Marketing Expedition Podcast05:09 - 07:11 Bryan, welcome to the show!07:12 - 09:57 Validating service providers for Green Pal09:58 - 13:02 Pricing model from the platform13:03 - 17:59 Bryan shares his marketing strategies18:00 - 19:45 “People don’t want to be sold to, they want to be communicated with.” - Bryan Clayton19:46 - 21:17 Being a generalist21:18 - 22:54 Bryan got his start as a teenager in entrepreneurship22:55 - 27:07 Resources to keep on top27:08 - 28:30 Realizing his target market28:31 - 31:52 All about Green Pal an ‘Uber for lawn-care’ technology platform31:53 - 34:00 Advice on starting a software-based business34:01 - 35:27 Being a software developer35:28 - 37:02 Bryan’s key to success37:03 - 37:25 How to reach Bryan37:26 - 37:54 Bryan, Thank you so much! Enjoy the journey!37:55 - 38:40 Join https://themarketingexpedition.com today!Strike Tax Advisory is helping small and large businesses reinvest this assistance back in their business to continue growing. Visit Striketax.com to learn more today. #softwarebusiness #software #socialmedia #brand #creator #entrepreneur #softwaredevelopment #business #motivation #success #entrepreneurship #branding #marketing #advertising #greenpal  Hosted on Acast. See acast.com/privacy for more information.

Lisa Gable is recognized worldwide as a turnaround mastermind and innovative businesswoman. For more than 30 years, she has been called to turnaround failing organizations—businesses, teams, nonprofits, political campaigns, and government projects—and solve seemingly intractable problems. Over time, Lisa has learned the key to course-correct when things go South is applying the discipline of process engineering—carefully reevaluating everything your organization does and how it does it—with diplomacy and humanity, taking care of relationships and forging strong partnerships. As a CEO, former US Ambassador, and advisor to Fortune 500 companies, Lisa has orchestrated the successful turnarounds of private and public organizations in all industries. www.turnaroundbook.com00:00 - 01:43 Lisa’s Bio01:44 - 02:40 https://www.peppershock.com/product/aspiration-75-offer/02:41 - 09:33 Marketing Essentials Moment: Identifying Your Target Market09:34 - 09: 57 Welcome to Peppershock Media’s Marketing Expedition Podcast09:58 - 11:00 Lisa, welcome to the show! 11:01 - 13:47 Lisa’s 40-year career journey13:48 - 16:42 Success story16:43 - 20:57 Lisa as a political appointee during the Reagan Administration. 20:58 - 22:43 Her passion in helping non-profit organizations22:44 - 24:24 The very first female US Ambassador to the 2005 World Expo24:25 - 27:42 Mentors that influenced Lisa in her career path27:43 - 31:44 “Innovation is changing the market rapidly” –Lisa Gable31:45 - 34:48 Inspiration in writing her brand-new book, Turnaround34:49 - 39:15 Talking to top book reviewers and promoting her book 39:16 - 40:13 Lisa’s future goals40:14 - 40:53 Thank you so much Lisa! Enjoy the journey!40:54 - 41:39 Join https://themarketingexpedition.com today!Join us on Aspiration – a financial firm with a conscience! Sign up with my link, spend $250, and we will both get $50 cash and 25 Do Good Dollars to donate! Terms and conditions apply. #leadership #motivation #success #business #entrepreneur #publishing #books #bookmarketing #innovation #marketing #branding #advertising #leadership #goals #turnaround #turnaroundbook Hosted on Acast. See acast.com/privacy for more information.

Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast. 00:00 - 00:30 Kate’s Bio00:31 - 01:14 https://www.peppershock.com/product/sweatcoin-it-pays-to-walk/01:15 - 05:57 Marketing Essentials Moment: The Importance of Performing a Competitive Analysis05:58 - 06:19 Welcome to Peppershock Media’s Marketing Expedition Podcast06:20 - 08:19 Welcome to the show Kate! 08:20 - 09:31 Success story 09:32 - 11:22 The forgotten platform11:23 - 13:37 Utilizing Pinterest in business and personal use13:38 - 15:48 Pinterest’s algorithm15:49 - 17:48 Incorporating elements to Pinterest17:49 - 19:33 Podcast to Pinterest post19:34 - 21:08 New age of social media marketing on Pinterest21:09 - 22:53 Tips in creating an effective Pinterest board 22:54 - 24:13 Social media strategies on Pinterest24:14 - 26:37 Kate shares some of her marketing approach26:38 - 28:47 Pinterest Demographics28:48 - 30:32 Keeping up with the trends on Pinterest30:33 - 33:11 Kate’s monetization strategies in podcast33:12 - 35:12 “Don’t chase someone else’s success” –Kate Ahl35:13 - 38:33 KOLBE test38:34 - 40:41 About Simple Pin Collective45:21 - 46:04 How to reach Kate46:05 – 46:30 Thank you so much, Kate! Enjoy the journey!46:31 - 47:15 Join https://themarketingexpedition.com today!Hi, we’re Sweatcoin. We want a healthier you on a healthier planet. We achieve this by converting your steps into a currency to spend on cool products and services. Check out this free app — It Pays to Walk #pinterestmarketing #pinterest #pinteresttips #pinterestforbusiness #pinterestmanager #socialmediamarketing #pinterestsuccess #digitalmarketing #branding #marketing #advertisting #monetizationstrategies  Hosted on Acast. See acast.com/privacy for more information.

Rich Kagan is the Founder and President of Last Minute Media Deals, an agency that connects large and small businesses with huge ad spots on podcasts, radio, and TV. When these spots need to be filled, shows would rather sell them at a tremendous discount than not at all. Through Last Minute Media deals, they sell these placements for up to 80% off.00:00 - 00:30 Rich’s Bio00:31 - 01:14 https://www.peppershock.com/product/schedule-once-offer/01:15 - 03:09 Marketing Essentials Moment: What does it mean to work with a Google Partner who is Google Ad Words Certified?03:10 - 03:29 Welcome to Peppershock Media’s Marketing Expedition Podcast03:30 - 05:16 Welcome Rich!05:17 - 07:27 Direct Response Advertising07:28 - 13:58 Success stories on Rich’s wide array of different clients13:59 - 14:42 Monday.com is a project management platform14:43 - 18:28 Rich talks about their process in creating ads18:29 - 20:31 CPM - How much it cost to reach a thousand people20:32 - 24:14 Testing commercial ads24:15 - 25:39 Conversing with clients about the budget25:40 - 29:47 Tools and resources that can help you on your journey29:48 - 32:07 Rich’s vision on the Media world32:08 - 33:47 Quick-pick!33:48 - 35:14 If you could step into my shoes for a moment, what would you have asked yourself?35:15 - 38:18 Rich’s biggest marketing challenge recently38:19 - 40:41 How to reach Rich40:42 - 41:11 Thank you so much for joining us today Rich! Enjoy the journey!41:12 - 41:56 Join https://themarketingexpedition.com today!Schedule Once, super powered customer scheduling. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds.#podcasting #podcast #podcasts #podcastlife #podcaster #podcastnetwork #marketing #branding #advertising#directresponseadvertising #marketingstrategy #marketingtips  Hosted on Acast. See acast.com/privacy for more information.

Lisa Condon is the owner of Lisa Condon Enterprises, a company that sparks inspiration, innovation, and collaboration through gratitude. Lisa uses a combination of theory and practices from the Project Management Institute, Six Sigma, SCRUM, EQi, and Appreciative Inquiry. Lisa is a certified Six Sigma Black Belt, SCRUM Master, Certified Scrum Product Owner, and PMP. By combining her love of creativity and her passion for process, she is the founder and creator of GRATITUDE, a proprietary program designed to spark change. She is the author of the soon-to-be-released book, “Sparking Your Business, 9 Steps of Gratitude” Lisa has won awards in Public Relations, Event Development, and Business Solutions throughout the country.00:00 - 00:44 Lisa’s Bio00:45 - 01:04 https://www.peppershock.com/product/coach-outlet-discount/01:05 - 04:56 Marketing Essentials Moment: We Don’t Have Problems, We have Opportunities!04:57 - 05:14 Welcome to Peppershock Media’s Marketing Expedition Podcast05:15 - 06:06 Welcome to the show, Lisa!06:07 - 08:43 Success stories on Lisa’s journey08:44 - 11:03 “Sparking Your Business, 9 Steps of Gratitude” book11:04 - 13:42 Lisa’s goals & visions13:43 - 17:55 Rhea’s passion to interact with a live audience17:56 - 19:50 Encouraging small businesses19:51 - 27:37 Resources that can help market your own business27:38 - 28:21 “You can either see other businesses as collaborators or you can see them as competitions.” – Lisa Condon28:22 - 32:27 Challenges vs. Opportunities32:28 - 37:14 Lisa is a certified Six Sigma Black Belt!37:15 - 41:46 Running a values-based business41:47 - 42:56 How to reach Lisa42:57 - 43:19 Thank you so much, Lisa! Enjoy the journey!43:20 - 44:05 Join https://themarketingexpedition.com today!Coach Outlet Discount. Get $100 off your first $100+ order of Coach Outlet products, courtesy of your friend, Rhea Allen. #marketing #business #marketingdigital #digitalmarketing #branding#socialmedia #entrepreneur #socialmediamarketing #advertising #branding#marketingstrategy #onlinemarketing #marketingtips #success #smallbusiness Hosted on Acast. See acast.com/privacy for more information.

Nick Aldinger is the CEO of IBL Events, one of Idaho’s largest producers of tradeshows, conferences, and virtual events. Nick’s passion for helping individuals and companies grow is what fuels his passion. Over the past 20 years, Nick has had the privilege of being involved in multiple startups, working for the government, being an adjunct professor for Boise State University, and working for a Fortune 500 company Micron Technology. Nick is a results-oriented, decisive leader with proven success in new market identification, tactical & strategic planning, and leading diverse cross-functional teams. Nick was born and raised in Idaho and considers Idaho one of the greatest places to live. He even convinced his wife, who is from Alabama, that the Northwest will always be home. Nick received his undergraduate degree in Business Information Systems from the University of Montana and his MBA from Northwest Nazarene University. In his spare time, Nick enjoys spending his time with his wife and two sons while occasionally getting in a round of golf. 00:00 - 01:11 Nick’s Bio01:12 - 02:24 https://www.peppershock.com/product/ibotta-cash-back-on-groceries-online-purchases-and-more/02:25- 08:53 Marketing Essentials Moment: Why Do You Need a Graphic Designer? 08:54 - 09:15 Welcome to Peppershock Media’s Marketing Expedition Podcast09:16 -10:27 Welcome to the show, Nick!10:28 - 16:43 Effects of the pandemic in the digital world16:43 - 18:12 Starting trade shows in the new normal18:13 - 20:14 “We have to change the way we’re providing.” –Nick Aldinger20:15- 22:53 Nick’s variety of marketing events22:54- 24:43 Being effective in both face to face and digital marketing24:44 - 27:15 Success story27:16 - 32:18 Engaging tactics in marketing32:19 - 33:50 How to reach Nick33:51 - 35:49 Rhea’s Five-R’s35:50 - 37:08 https://www.peppershock.com/2021/05/new-marketing-trends-for-the-new-year/37:09 - 38:47 Resources in keeping up with the trends38:48 - 39:40 Nick’s favorite book39:41- 40:58 Thank you so much, Nick! Enjoy the journey!40:59 - 41:44 Join https://themarketingexpedition.com today!Hey! Thought you’d like to try Ibotta, a cash back rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today!#facetofacemarketing #tradeshow #tradeshowmarketing #eventplanning #marketing #advertising #branding #marketingtips #marketingstrategy #newnormal #digitalmarketing #digitalmarketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Yuki Graviet works for the Meridian Library District as the Business Liaison Librarian for the unBound business & tech location. Yuki is passionate about helping local business owners and entrepreneurs navigate resources that will help them thrive in Idaho’s rapidly changing economy. Allison Maier is the Communications Manager at the Meridian Library District. Allison is a nonprofit outreach coordinator, occasional freelance reporter and endeavoring fiction writer based in Boise. 00:00 - 00:51 Yuki and Allison’s Bio00:52 - 02:56 Nadine West offer02:57 - 10:13 Marketing Essentials Moment: What is Clubhouse and why you should join.10:14 - 10:36 Welcome to Peppershock Media’s Marketing Expedition Podcast10:37 -12:02 Welcome ladies!12:03 - 13:16 Yuki on relationship building and information13:17 - 14:01 Allison’s transition from journalism to communication and marketing14:02 - 1 9:05 Working at unBound 19:06 - 23:09 Giving the people free access23:10 - 24:24 During the pandemic24:25 - 27:40 Spreading the word about unBound27:41 - 28:55 Favorite book?28:56- 34:20 Yuki and Allison share some of their resources34:21 - 36:08 Yuki was amazed as a newcomer to unBound36:09 - 37:47 Allison was pleasantly surprised that people are engaging to their focus groups37:48- 40:52 If you have an unlimited budget, what would you spend it on40:53 - 45:43 Library as centers of connection for people45:44 - 47:24 How to reach Yuki, Allison, and the Meridian Library District47:25 - 48:18 New Marketing Trends for the New Year48:19 - 49:03 Ladies, Thank you so much! Enjoy the journey!49:04 - 49:49 Join https://themarketingexpedition.com today!Nadine West. Give friends $10 + FREE SHIPPING with their first order, and you'll get $10 when they make a purchase#librariesareawesome #libraries #marketinginnovation #innovation #marketingstrategy #marketing #entrepreneur #smallbusiness #brandmanagement #brandingstrategy #marketingtips #meridianlibrarydistrict #advertising #branding #marketing Hosted on Acast. See acast.com/privacy for more information.

Kim Sherman-Labrum is a small business consultant with the Idaho SBDC, where’s she’s worked since 1998. In her capacity as a consultant, she is a professional small business cheerleader, tech-whisperer, mentor, and dream-booster focusing on the digital marketing space. She primarily works with entrepreneurs on their online marketing needs but also has specialties in start-up and franchise businesses. She’s an accomplished speaker/trainer who has developed and delivered content on many topics both locally and nationally. 00:00 - 00:36 Kim’s Bio00:37 - 02:13 https://www.peppershock.com/2021/05/new-marketing-trends-for-the-new-year/02:14 - 08:11 Marketing Essentials Moment: Why Should I Hire a Marketing Agency?08:12 - 08:39 Welcome to Peppershock Media’s Marketing Expedition Podcast08:40 -10:00 Welcome to the show Kim!10:01 - 15:36 What does the SBDC do?15:37 - 20:57 Kim shares some of her marketing journey20:58 - 27:03 Keeping up with the trends!27:04 - 33:00 “New Marketing Trends for the New Year” sneak peek!33:01 - 33:44 “Embrace the changes!” - Kim Sherman-Labrum33:45 - 47:12 Rhea and Kim enjoyed the nostalgia brought on to the show47:13 - 48:13 Moving forward to the future48:14 - 49:53 Words of wisdom from Kim49:54 - 50:48 Thank you so much, Kim! Enjoy the journey!50:49 - 51:35 Join https://themarketingexpedition.com today!#employeeretention #employeeengagement #recruitment #workplaceculture #workplace #business #hiring #smallbusiness #smallbusinessdevelopment #ISBDC #entrepreneur #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Tracey Mooney is the Director of Relationship Development and Brand Ambassador for Paul Davis Restoration. They provide mitigation and restoration services for families and businesses, and so much more. Paul Davis Restoration provides extraordinary care while serving people in their time of need. 00:00 - 00:22 Tracey’s Bio00:23 - 01:07 https://www.peppershock.com/product/stash-20-of-a-stock-offer/01:08 - 07:47 Marketing Essentials Moment: The Importance of Using Photos of People in Your Social Media07:48 - 10:07 https://www.peppershock.com/events/10:08 -10:36 Welcome to Peppershock Media’s Marketing Expedition Podcast10:37 - 12:50 Welcome to the show, Tracey!12:51 - 14:30 Tracey as a Director of Relationship Development for Paul Davis Restoration of Idaho14:31 - 17:39 What drives brand reputation17:40 - 20:12 “Marketing is showing value, not product demonstration” – Tracey Mooney20:13 - 23:22 Getting involved in the community23:23 - 25:41 Tracey overcomes stage-4 cancer25:42 - 29:03 Fun is contagious29:04 - 31:06 Word of Mouth Marketing31:07 - 35:06 Advice that you wish you would have had before you started your path35:07 - 37:20 Tips for people getting into the workplace37:21 - 40:31 Cool, fun, and awesome events for businesswomen that Rhea and Tracey worked together40:32 - 44:57 New Marketing Trends for the New Year event with Tracey44:48 - 46:30 Words of wisdom from Tracey46:31 - 47:04 How to reach Tracey47:05 - 47:32 Thank you Tracey and see you next year! Enjoy the journey!47:33 - 48:18 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too. #brandreputation #branding #digitalmarketing #brandimage #brandidentity #brand #socialmediamarketing #brandbuilding #brandstrategy #brandawareness #business #marketing #advertising   Hosted on Acast. See acast.com/privacy for more information.

This week we have a very special treat. Rhea’s youngest son, Kaden Allen, is on the show to talk about commercials on Tik-Tok, what catches his attention and advertising through the eyes of an 8th grader!00:00 - 00:54 Fun interview with my 8th grader son Kaden00:55 - 01:54 https://www.peppershock.com/product/misfitsmarket/01:55 - 07:48 Marketing Essentials Moment: Branding Your Business on TikTok07:49 - 08:15 Welcome to Peppershock Media’s Marketing Expedition Podcast08:16 - 09:04 Welcome Kaden!09:05 - 13:20 Advertising from the eye of an almost 14-year-old boy13:21 - 15:42 What kind of things Kaden posts on Tiktok15:43 - 17:10 Kaden’s favorite things to watch17:11 - 18:41 Xbox vs. Playstation18:42 - 21:34 Kaden with his Hot Wheels collection and other cool cars21:35 - 24:21 “It’s hard to get money when you’re this young.” - Kaden24:22 - 26:48 All about the fun stuff!26:49 - 28:58 What catches Kaden’s attention28:59 - 31:50 Schooling during the pandemic31:51 - 35:25 “What do you want for Christmas?!”35:26 - 36:35 Kaden’s music choices36:36 - 40:18 “What do you want to be when you grow up?”40:19 - 40:58 Thank you Kaden for that fun interview!40:59 - 41:43 Join https://themarketingexpedition.com today!Fight food waste with organic produce and sustainably sourced groceries delivered to your door at up to 40% off grocery store prices. Use our link to get your credit.#tiktok #instagram #socialmedia #viral #trending #hotwheels #xboxvsplaystation #marketing #advertising #branding #marketingtips #marketingstrategy  Hosted on Acast. See acast.com/privacy for more information.

Daniel Hodges, JD, is an activist dedicated to assisting others with disabilities and chronic illnesses reach their full potential. While in law school, Daniel founded Peaces of Me Foundation; a nonprofit that promotes universal access and inclusion. Daniel’s perspective has been shaped by his experience as a blind man with chronic pain and other conditions. He has spent a lifetime surpassing the low expectations placed before him, and his personal calling is to help others do the same. 00:00 - 00:33 Daniel's Bio00:34 - 14:10 10 Marketing Essentials Moment: Relationship Building vs. Networking14:11 - 15:39 Aspiration offer https://www.peppershock.com/product/aspiration-75-offer/15:40 - 16:09 Welcome to Peppershock Media’s Marketing Expedition Podcast16:10 - 17:30 Welcome Daniel17:31 - 18:50 What made Daniel decide to start law school18:51 - 20:15 Starting a non-profit20:16 - 21:54 Success stories in helping people21:55 - 24:04 Universal Design is the catalyst24:05 - 25:44 Incorporate with marketing agencies to improve SEO25:45 - 26:56 Daniel's Ideal clients26:57 - 28:24 Building a virtual community for individuals with a disability28:25 - 31:18 Reaching out to people who want to know more about blindness31:19 - 36:36 Starting from scratch and building way back up36:37 - 38:53 "Go after what you want to do rather than what you think you're capable of."38:54 - 39:50 Staying on top39:51 - 40:44 How to connect with Daniel40:45 - 41:34 Help people to navigate in this world wherein41:35 - 42:24 Thank you Daniel and thank you everyone for listening.42:24 - 43:10 Join https://themarketingexpedition.com today!Join us on Aspiration – a financial firm with a conscience! Sign up with my link, spend $250, and we will both get $50 cash and 25 Do Good Dollars to donate! Terms and conditions apply.#nonprofit #nonprofitorganization #education #support #helpingothers #motivation #representation #inspiration #inclusion #disabilityawareness #disabilityadvocate #universaldesign #marketingagencies #advertising #branding #marketing #peacesofme Hosted on Acast. See acast.com/privacy for more information.

Taylor Ryan is a 6x start-up founder originally from Washington, DC, but now living in Europe for the last 6 years. Taylor has 14+ years of marketing experience and is the CEO of KlintMarketing.com and GrowthSecrets.org. Taylor has 100+ keynotes over the last 3 years and was a finalist for the Ecosystem Hero of the Year 2020 Denmark (Nordic Start-up Awards). Taylor wears many hats; a start-up junkie, growth-hacker, CEO, corporate innovator, digital marketing agency owner, angel investor, and mentor.0:00 - 0:25 Taylor’s Bio0:25 - 1:02 Peppershock Offer https://www.peppershock.com/product/sweatcoin-it-pays-to-walk/1:02 - 9:08 Marketing Essentials Moment: Voice Search Optimization9:08 - 9:37 Welcome to Peppershock Media’s Marketing Expedition Podcast9:37 - 9:43 Welcome Taylor9:43 - 11:10 Taylor’s Background11:10 - 12:09 Why Taylor moved to Denmark12:09 - 13:30 Where the Name Klint comes from13:30 - 15:08 Building a business from scratch15:08 - 17:15 Useful tools and resources17:15 - 20:48 Video Marketing20:48 - 24:37 SRT optimization 24:37 - 31:50 How Taylor achieves results31:50 - 33:40 Opportunities for the future33:40 - 36:36 Exploring the Metaverse 36:36 - 38:20 How can businesses step into the Metaverse38:20 - 45:28 Something that surprised Taylor45:28 - 46:52 The worst characteristic that has served you well 46:52 - 50:23 Something you wish you knew before starting your business 50:23 - 51:23 How to connect with Taylor https://dk.linkedin.com/in/taylorryan51:23 - 52:02 Thanks For listening 52:02 - 52:32 Join https://themarketingexpedition.com today!Hi, we’re Sweatcoin. We want a healthier you on a healthier planet. We achieve this by converting your steps into a currency to spend on cool products and services. Check out this free app — It Pays to Walk!#marketingagency #marketing #digitalmarketing #marketingstrategy #socialmediamarketing #marketingtips #branding #advertising #entrepreneur #smallbusiness #marketingideas Hosted on Acast. See acast.com/privacy for more information.

Josh Greene is the CEO for The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line. He has worked with some of the largest Fortune 1000 companies, five of the largest nonprofits in the U.S., popular media channels, the third-largest network provider in the U.S., two of the largest manufacturing companies in the U.S., and many software companies. He is a frequent speaker at conferences and industry events, including the Public Relations Society of America (PRSA), the AAF, ad: tech, SES, PR Summit, and Channel Advisor’s Catalyst conference. Before The Mather Group, Greene managed online and DRTV programs for industry leaders such as Discovery Channel, Time Warner Cable, 1-800-PACK-RAT, and Zippy Shell. 0:00 - 1:00 Josh’s bio1:00 - 1:45 Peppershock offer https://www.peppershock.com/product/strike-tax-advisory/1:45 - 7:57 Marketing Essentials Moment: Facebook Pages and Groups7:57 - 8:25 Welcome to Peppershock Media’s Marketing Expedition podcast8:25 - 8:35 Welcome Josh8:35 - 9:23 Josh’s background9:23 - 10:04 Evolution of the Mather Group10:04 - 11:45 Utilizing Wikipedia 11:45 - 14:37 Josh’s focus14:37 - 19:50 Voice search optimization19:50 - 24:45 Josh’s marketing tactics 24:45 - 25:55 Josh’s inspirations25:55 - 28:27 Biggest surprises in Josh’s business28:27 - 30:30 What Josh wishes he knew when starting30:30 - 32:18 Advice from Josh32:18 - 34:45 Marketing trends for 202234:45 - 35:40 Josh’s biggest accomplishments35:40 - 36:18 What’s behind the name Mather Group36:18 - 36:40 How to connect with Josh https://www.themathergroup.com/36:40 - 37:20 Thanks for listening37:20 - 37:50 Join https://themarketingexpedition.com today!Strike Tax Advisory is helping small and large businesses reinvest unclaimed government credits back in their business to continue growing. Visit Striketax.com to learn more today!#seo #digitalmarketing #marketing #socialmediamarketing #socialmedia #webdesign #branding #business #onlinemarketing #marketingdigital #contentmarketing #adverting #branding #entrepreneur #marketingtips #smallbusiness Hosted on Acast. See acast.com/privacy for more information.

Wendy Alexandre is a Real Estate Consultant, Business Coach, and creator of the My WHIM Life podcast. Wendy wants to create a significant impact in this world by sharing Wisdom, Humor, Inspiration, and Motivation in such a way that you will use them to affect actual real change in your own life and the lives of others creating a ripple effect of goodness! 0:00 - 0:38 Wendy’s bio0:38 - 1:11 Peppershock offer https://www.peppershock.com/product/ibotta-cash-back-on-groceries-online-purchases-and-more/1:11 - 9:23 Marketing Essentials Moment: Top 5 Reasons you need to invest in Real Estate Video Marketing9:23 - 9:50 Welcome to Peppershock Media’s Marketing Expedition Podcast9:50 - 9:59 Welcome Wendy9:59 - 14:44 Wendy’s background14:44 - 18:19 Wendy’s decision to go into real estate18:19 - 20:07 Wendy’s success stories20:07 - 28:44 Wendy’s marketing strategy28:44 - 31:12 Wendy’s mantra31:12 - 36:40 Wendy’s experiences36:40 - 38:15 Advice from Wendy38:15 - 41:35 Biggest challenges in real estate41:35 - 43:13 What is a short sale?43:13 - 45:20 Staying educated in real estate45:20 - 46:30 How to connect with Wendy 46:30 - 48:14 Thanks for listening48:14 - 48:44 Join https://themarketingexpedition.com today!Learn how you can get an ROI on your Video Marketing Investments! Top 5 Reasons You Need to Invest in Real Estate Video Marketing Now!Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today! #realestate #realtor #realtorlife #entrepreneur #businesscoach #business #womeninbusiness #bossbabe #inspiration #motivation #marketingstrategies #marketingtips #MyWHIMLife  Hosted on Acast. See acast.com/privacy for more information.

Sarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized international trade shows and state Governor led trade missions in over 10 countries throughout Europe, Asia and Oceania. Sarah is currently an Aerospace Liaison for the Idaho Manufacturing Alliance and previously served as the Secretary of the Board for the Idaho Aerospace Alliance and as a Board Member for the Boise Cricket Club. 00:00 - 01:42 Introduction to Sarah Massie 01:42 - 02:04 Peppershock offer https://www.peppershock.com/product/coach-outlet-discount/ 02:04 - 07:04 Marketing Essentials Moment: The Difference Between Content and Copy Writing07:04 - 07:53 Welcome to the Marketing Expedition Podcast! 07:53 - 08:36 Sarah Massie Introduction. 08:36 - 10:35 Export examples 10:35 - 13:15 Consequences and penalties 13:15 - 15:50 Marketing strategies15:50 - 16:15 Importing16:15 - 17:45 The hardest country to ship too17:45 - 21:29 Sarah’s background 21:29 - 22:43 Work/life balance 22:43 - 25:44 What inspires Sarah 25:49 - 26:42 One thing you wish you knew before starting your business 26:42 - 27:29 The biggest challenge Sarah’s overcame27:29 - 27:58 The worst characteristic that has served you well 27:58- 29:10 Favorite accomplishments 29:10 - 31:06 Staying current31:06 - 32:27 Advice for someone starting in the field 32:27 - 34:47 Sarah in 10 years34:47 - 35:56 Favorite places to travel 35:56 - 37:30 Travel tips37:30 - 38:15 Thank you, https://smassie.com/ 38:15 - 39:00 Thank you for Listening to the Marketing Expedition Podcast39:00 - 39:30 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/Get $10 off your first $100+ order of Coach Outlet products, courtesy of your friend Rhea Allen.#shipping #ship #shipposting #logistics #maritime #cargo #supplychain #internationaltrade #export #import #importexport #trade #globaltrade #importexportbusiness #marketing #adverting #branding Hosted on Acast. See acast.com/privacy for more information.

Looking to grow your brand on a budget and build a better bottom line? This week’s episode is for you. Rhea Allen gives you all her marketing tips, tactics, trends, and technologies that will help you grow your business on a shoestring budget!00:00 - 00:35 Welcome to The Marketing Expedition Podcast 00:35 - 01:41 Peppershock Media https://www.peppershock.com/01:41 - 03:20 Marketing Essentials Moment 03:20 - 04:00 Welcome Rhea Allen! 04:02 - 05:00 Building your Brand on a Budget! 05:01 - 06:45 How to Make the Most of Your Marketing Investments 06:45 - 07:58 The Power of 1 08:00 - 13:11 Cutting Costs and Maximizing Efficiencies 13:11 - 15:42 The Lifeline of Your Business15:42 - 16:28 Working From Home 16:28 - 17:46 https://www.peppershock.com/offers/ 17:46 - 21:09 Job Sharing 21:09 - 23:44 Businesses are Better than 1 23:44 - 24:59 The Student Becomes the Teacher 24:59 - 26:55 Growing Your Audience for Free!26:55 - 30:26 Word of Mouth Advertising 30:26 - 32:35 The Gift of Giving 32:35 - 36:02 Cutting Costs the Right Way36:02 - 39:15 The Importance of Mentors and Advice 39:15 - 42:44 Have Fun42:44 - 43:44 Are Your Cost Savings Going to be Beneficial 43:44 - 47:29 More Ways to Cut Costs47:29 - 48:16 The Importance of Word of Mouth 48:16 - 48:18 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/ 49:18 - 50:05 Also be sure to Join https://www.facebook.com/groups/marketingexpeditionmembers/ 50:05 - 50:50 Thank you for listening to the Marketing Expedition Podcast#growyourbusiness #digitalmarketing #business #smallbusiness #marketing #socialmediamarketing #businessgrowth #entrepreneur #businesstips #businessowner #businessstrategy #womeninbusiness#shoestringbudget #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Nida Leardprasopsuk is a top-tier business consultant, mindset coach, and former Fortune 500 executive with more than two decades of experience in marketing, business, and human psychology. Her consulting and coaching business centers around exceptionality, a key factor in her own success. She is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur podcast show. She also has a master’s and bachelor’s degree in Business and Marketing and is currently completing her research for a Ph.D. in Social Psychology. She is a professional certified coach (PCC) through the International Coach Federation (ICF). 0:00 - 1:07 About Nida1:07 - 12:37 Marketing Essentials Moment: Event Promotion12:37 - 13:06 Welcome to Peppershock Media’s Marketing Expedition podcast13:06 - 13:26 Welcome Nida13:26 - 14:45 Nida’s background14:45 - 17:36 Process of business consulting & how to find a business’s unique strategy17:36 - 22:27 Example of the process22:27 - 24:22 Nida’s marketing tactics24:22 - 26:07 Where does she see herself in 5 years26:07 - 28:22 Always learning 28:22 - 32:05 Nida’s mentor32:05 - 34:54 The Enneagram 34:54 - 37:30 What it takes to be an author 37:30 - 39:02 Working Internationally39:02 - 40:05 How to contact Nida and her website https://www.coachnida.com http://linkedin.com/in/nida-leardprasopsuk-692252240:05 - 40:41 Thank you Nida 40:41- 40:57 Thanks for listening40:57 - 41:28 Join https://themarketingexpedition.com today!#entrepreneurs #entrepreneurship #entrepreneur #business #entrepreneurlife #success #businessowner #motivation #startup #entrepreneurmindset #smallbusiness #marketing #advertising #branding #onetomillions #mentorship #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Tyler Kem is the co-founder of Strike R&D Tax Advisory, a firm specializing in Federal and State Research and Development "R&D" Tax Credits for emerging industries such as Software, Blockchain, Emerging Technologies, Hemp, Artificial Intelligence, Virtual/Augmented Reality. FinTech, Engineering/Architecture, Manufacturing, Pharmaceuticals, and Biotech. 0:00 - 1:01 Tyler's bio1:01 - 1:35 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/ 1:35 - 5:39 Marketing Essentials Moment: How to Stop Wasting Money on Your Marketing5:39 - 6:08 Welcome to Peppershock Media’s Marketing Expedition podcast6:08 - 6:20 Welcome Tyler6:20 - 7:55 Tyler’s background7:55 - 15:05 How to receive R&D tax credits 15:05 - 17:23 Tyler’s marketing tactics17:23 - 20:15 Tyler’s previous work 20:15 - 23:10 Importance of referrals23:10 - 31:50 Details on the ER tax credit31:50 - 32:54 What Tyler wants you to know 32:54 - 34:31 Useful resources 34:31 - 35:34 What Tyler wishes he knew earlier on 35:34 - 37:05 Tyler’s company culture37:05 - 39:05 Tyler’s aspirations39:05 - 40:45 How Tyler promotes healthy company culture 40:45 - 41:11 Thank you Tyler https://www.linkedin.com/in/tylerkem [email protected] 41:11 - 42:00 Thanks for listening42:00 - 41:58 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#taxcredit #taxes #taxrefund #tax #taxtips #businesstaxes #researchanddevelopment #research #technology #technologycompany #innovation #engineering #researcher #marketing #branding #advertising #software #blockchain #AI #AR #biotech Hosted on Acast. See acast.com/privacy for more information.

Nathan Gwilliam is a serial entrepreneur who created and sold 3 digital ventures. He is the host of the Monetization Nation blog, podcast, and YouTube channel. He created and ran Adoption.com and is a TEDx speaker. 0:00 - 0:35 Nathan’s bio0:35 - 1:06 Schedule Once https://www.peppershock.com/product/schedule-once-offer/1:06 - 3:33 Marketing Essentials Moment: Automate What You Hate: Marketing Automation Explained3:33 - 4:06 Welcome to Peppershock Media’s Marketing Expedition podcast4:06 - 5:05 Nathan’s Background5:05 - 9:22 Tectonic shifts in business9:22 - 14:32 Testimonials from previous clients14:32 - 18:33 Passion Marketing18:33 - 20:20 More about Nathan20:20 - 23:55 How Nathan reimagined Adoption.com23:55 - 25:33 Monetization Nation 25:33 - 27:24 Passion Marketing27:24 - 28:58 Nathan’s influences and resources28:58 - 30:35 If Nathan wish he knew what he knows now30:35 - 32:07 Nathan’s goals32:07 - 35:02 Credibility marketing35:02 - 36:24 How to reach Nathan https://monetizationnation.com/ https://passionmarketing.com/ebook36:24 - 36:54 Thank you for watching36:54 - 37:24 Join https://themarketingexpedition.com today!#passionmarketing #credibilitymarketing #marketing #marketingtips #marketingstrategies #digitalmarketing #onlinemarketing #branding #business #advertising #entrepreneurship #marketingstrategy serialentrepreneur Hosted on Acast. See acast.com/privacy for more information.

This week’s episode highlights Marty York, known for his acting throughout the world, starring in movies and tv shows such as The Sandlot, Boy Meets World, and various other commercials for popular brands. Throughout this podcast, Marty and Rhea go back in time to talk about Marty’s upbringing in the acting world and what it took to get by as a young actor in California. They also talk about some upcoming projects and ventures that Marty is currently involved in.0:00 - 1:19 Marty’s bio1:19 - 1:44 Peppershock offer https://www.peppershock.com/product/doordash-offer-30-off/1:44 - 3:50 Marketing essentials 3:50 - 4:20 Welcome to Peppershock Media’s Marketing Expedition podcast4:20 - 4:45 Welcome Marty4:45 - 6:15 Marty’s background6:15 - 7:05 Ventures that Marty’s working on7:05 - 8:23 Tips for becoming an actor8:23 - 10:19 Marty’s work10:19 - 15:09 Marty’s experience shooting The Sandlot15:09 - 17:49 Marketing Beast Juice17:49 - 19:53 Marty’s NFT https://boysofsummer.cards/19:53 - 22:41 The Sandlot reunion22:41 - 24:01 The Sandlot show on Disney+24:01 - 26:39 What Marty’s future holds26:39 - 28:20 Where to find Marty https://www.instagram.com/marty_york/28:20 - 28:53 Thank you for listening28:53 - 29:23 Joinhttps://themarketingexpedition.com today!DoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.#thesandlot #martyyork #yeahyeah #NFT  #boysofsummer #beastjuice #acting #actor #movie #film #actorslife #marketing #branding #advertising #marketingessentials Hosted on Acast. See acast.com/privacy for more information.

Master Your Networking in a Day! Purchase your ticket here!Christopher Kai is the founder & CEO of The Mathem Group, a Beverly Hills-based consultant firm that trains entrepreneurs and executives on how to become global speakers, branding and networking experts, and online consultants. Shelly Yorgesen is the founder and CEO of Executive Networking Events (ENE), a global pioneer in high-level executive connections. Whether through high-ticket exclusive masterminds at a 1,900-acre estate in Ireland or in online communities, she has successfully helped 1,000s of entrepreneurs and executives understand how to create and leverage their networks to grow their businesses online. Shelly is also an international speaker, bestselling author, and the co-founder and president of Operation Christmas Magic, an Idaho-based non-profit which creates and curates bespoke charity events for her local and global community.0:00 - 3:16 Christopher and Shelly’s bio3:16 - 3:52 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/3:52 - 7:33 Marketing Essentials: Facebook 101 7:33 - 7:53 Welcome to Peppershock Media’s Marketing Expedition Podcast7:53 - 8:30 Welcome Christopher and Shelly8:30 - 15:35 How Christopher and Shelly met15:35 - 21:30 What to expect from Master Networking in a Day21:30 - 23:12 https://www.executivenetworkingevents.com/23:12 - 24:37 Consider attending Master Networking in a Day24:37 - 25:45 Worst characteristic that has served them well25:45 - 29:19 What they wish they knew back then29:19 - 29:52 Thank you, Christopher and Shelly29:52 - 30:10 Thanks for listening30:10 - 30:40 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#networking #business #marketing #entrepreneur #network #networkmarketing #success #motivation #entrepreneurship #technology #businessowner #advertising #branding #smallbusiness #networker Hosted on Acast. See acast.com/privacy for more information.

Brandy Whalen is an ambitious leader excited by new challenges and opportunities. She ran a sales team of 5 right after graduating from the University of Iowa (she was the first in her family to attend college). Her entrepreneurial spirit has led her to found several companies, including her own PR agency, Whalen Media. She is also the mother of three boys and prides herself on raising emotionally intelligent young people. Brandy is a firm believer in having a strong personal narrative. That’s what inspired her to create Kitcaster, a unique agency with a singular focus – podcasts. Podcasts have become so much more than just an entertainment medium. To Brandy, they’re a critical component of any PR campaign. Startup founders, entrepreneurs, C-suite executives. These are the movers and shakers whose stories Kitcaster helps share. Storytelling is a powerful marketing tool, and Kitcaster seeks to leverage that among its diverse clientele. 0:00 - 1:20 Brandy’s bio1:20 - 2:11 Peppershock offer www.peppershock.com/product/raise-5-off-your-first-card/2:11 - 5:07 Marketing essentials: Podcasting 101 5:07 - 5:27 Welcome to Peppershock Media’s Marketing Expedition podcast5:27 - 6:00 Welcome Brandy6:00 - 10:05 Brandy’s background10:05 - 14:42 Networking through podcasts14:42 - 19:05 Tips for being a better interviewee19:05 - 21:45 What to expect from a podcast campaign21:45 - 25:21 Emerging trends25:21 - 29:33 Marketing tactics29:33 - 35:38 Useful resources35:38 - 37:09 Advice for getting started37:09 - 38:55 What Brandy would’ve asked herself38:55 - 40:08 If Brandy had an unlimited budget40:08 - 40:50 How to contact Brandy [email protected]:50 - 41:19 Thank you, Brandy41:19 - 42:00 Thanks for listening42:00 - 42:30 Join www.themarketingexpedition.com today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#podcasting #podcast #podcasts #podcastlife #podcaster #podcastcampaign #podcastnetwork #podcastshow #podcastforbusiness #business #entrepreneur #marketingtactics #emergingtrends #advertising #branding #kitcaster Hosted on Acast. See acast.com/privacy for more information.

Mickie Kennedy founded eReleases 22+ years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. He lives in the Baltimore area. 0:00 - 0:24 Mickie’s Bio0:24 - 1:46 Schedule Once Offer https://www.peppershock.com/product/schedule-once-offer/1:46 - 3:37 Marketing Essentials3:37 - 4:00 Welcome to Peppershock Media’s Marketing Expedition podcast4:00 - 4:15 Welcome Mickie4:15 - 14:05 Mickie’s background14:05 - 16:52 How to use eReleases 16:52 - 21:10 Helpful tools to measure performance21:10 - 23:40 Tips for generating press releases23:40 - 28:27 Thoughts on Help a Reporter Out28:27 - 31:05 Advice from Mickie31:05 - 32:23 What Mickie would’ve done differently32:23 - 34:10 How to reach Mickie https://www.ereleases.com/ https://www.linkedin.com/in/publicity34:12 - 34:17 Thank you, Mickie34:17 - 35:16 Why you should consider PR35:16 - 35:47 Thank you for listening35:47 - 36:17 Join https://themarketingexpedition.com today!ScheduleOnce. Add booking pages to your website in minutes. Let Prospects and clients schedule meetings in seconds. Sign up today! #pressreleasemarketing #pressrelease #marketing #branding #advertising #publicrelations #pr #prtips #socialmedia #socialmediamarketing #business #entrepreneur #agencylife #marketingstrategy #businessowner Hosted on Acast. See acast.com/privacy for more information.

Jeff Coyle is a data-driven search engine marketing executive with more than 20 years of experience in the search industry managing products and website networks. Jeff is the Co-founder and Chief Product Officer for MarketMuse, where he is focused on helping content marketers, search engine marketers, agencies, and e-commerce managers build topical authority, improve content quality and turn semantic research into actionable insights. Before joining as Co-founder at MarketMuse, Jeff owned and operated his own inbound marketing consultancy and managed the Traffic, Search, and Engagement team for TechTarget, a leader in B2B technology publishing and lead generation. 0:00 - 0:47 Jeff’s Bio0:47 - 1:49 Robinhood Offer https://www.peppershock.com/product/robinhood-app-offer/1:49 - 5:00 Marketing essentials5:00 - 5:18 Welcome to Peppershock Media’s Marketing Expedition podcast5:18 - 5:33 Welcome Jeff5:33 - 8:50 Jeff’s background8:50 - 13:35 Tips from Jeff13:35 - 18:42 Considerations for Search Engine Optimization18:42 - 25:02 Helpful tools to measure performance25:02 - 31:10 Jeff’s success stories31:10 - 33:52 Advice from Jeff33:52 - 34:43 How to connect with Jeff https://www.marketmuse.com/ 34:43 - 36:00 MarketMuse’s offerings36:00 - 40:34 Voice Search Optimization40:34 - 41:18 Thank you, Jeff41:18 - 41:50 Content strategy webinar 41:50 - 42:22 Thank you for listening42:22 - 42:53 Join https://themarketingexpedition.com today!You now have a claim to a stock like Apple, Ford, or Facebook. In order to keep this claim to your stock, sign up and join Robinhood using my link.#seo #digitalmarketing #marketing #socialmediamarketing #contentstrategy #marketingstrategy #contentmarketing #leadgen #leadgeneration #branding #business #advertising #marketingtips #entrepreneur #marketmuse Hosted on Acast. See acast.com/privacy for more information.

Curt Cuscino is also the Co-Founder & CEO of GoodFetch, a finTech comparison-shopping platform for consumers that enables consumers to shop, compare from 20+ major carriers, and buy insurance in under 10 minutes from wherever they are, whenever they want. The platform also added personal loan comparison-shopping in 2020 as its next step towards simplifying the financial aspects of the modern digital human so they get back to living and waste far less time in this arena. Curt is also the Founder and CEO of HypeLife Brands, a progressive brand development + marketing agency helping B2C lifestyle startups & consumer-focused brands powerfully engage the Millennial generation. The agency is now headquartered in Southern California, in coastal downtown Oceanside. HypeLife Brands specializes in building, launching, and growing B2C/DTC lifestyle brands and startups, finely tuned for the ever-elusive Millennial generation.00:00 - 00:50 About Curt Cuscino 00:55 - 01:20 $20 of bonus stock https://www.peppershock.com/product/stash-20-of-a-stock-offer/ 01:20 - 04:21 This weeks marketing essentials moment: Ways to get more creative04:21 - 04:33 Welcome to The Marketing Expedition Podcast04:33 - 09:20 Welcome Curt Cuscino 09:20 - 11:17 How to reach Millenials 11:17 - 18:04 Working with visionary founders 18:04 - 26:31 Where is digital advertising headed? 26:31 - 32:28 The best tools for marketers and young entrepreneurs32:28 - 33:26 Advertising on Tik Tok 33:26 - 38:26 Viral FOMO38:26 - 42:12 Tips to being a successful entrepreneur 42:12 - 43:22 How to get in contact with Curt: https://www.hypelifebrands.com/43:22 - 43:55 Thanks for listening to The Marketing Expedition Podcast 43:55 - 44:26 Join https://themarketingexpedition.com/ today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#startups #business #startup #entrepreneur #entrepreneurship #startuplife #entrepreneurs #marketing #branding #advertising #millennialmarketing #millennials #marketingstrategy #digitaladvertising #FOMO #hypelife  Hosted on Acast. See acast.com/privacy for more information.

Rebecca Simon is a Virtual Service Provider Coach and the founder of The Success Society, a corporation that has helped hundreds of women build, launch, and scale their online service-based businesses. She leads and teaches virtual assistants (VAs) and online business managers (OBMs) through one-on-one and group coaching programs.0:00 - 0:43 Rebecca’s Bio0:43 - 1:02 Welcome to Peppershock Media’s Marketing Expedition podcast1:02 - 6:10 Rebecca’s Journey6:10 - 7:30 Rebecca’s success stories7:30 - 9:46 Coaching background9:46 - 11:33 Rebecca’s ideal client11:33 - 13:50 Typical VA services13:50 - 14:45 Rebecca’s goals14:45 - 21:00 What to expect from a VA21:00 - 23:33 Resources for VA’s23:33 - 26:00 Content creation26:00 - 29:25 Growing on TikTok29:25 - 31:02 Marketing strategies31:02 - 32:15 How to connect with Rebecca https://workwithbecca.com/32:15 - 34:16 How to manage your TikTok26:35 - 35:29 Other client’s journeys35:29 - 36:09 Thanks Rebecca36:09 - 36:25 Thank you for listening36:25 - 36:55 Join https://themarketingexpedition.com today!#onlinebusinessmanager #onlinebusiness #virtualassistant #onlinebusinesscoach #onlinebusinessowner #onlinebusinesstips #business #entrepreneur #womeninbusiness #businesscoaching #virtualassistantservices #marketing #advertising #branding  Hosted on Acast. See acast.com/privacy for more information.

Ken Ungar is the President & Founder of CHARGE, focused on unlocking the power of sponsorships to enhance the brands and grow the businesses of the C-suite, sales workforce, and nonprofit space alike. Ken’s clients and collaborators have included Honda, Acura, the Los Angeles Dodgers, Coca-Cola, Disney, General Motors, Jim Beam, Microsoft, Reebok, and fifty-plus professional athletes in the NFL, NASCAR, and Indy Car. He’s been a lawyer, government official, and marketer, as well as serving as a league representative, event promoter, and business leader at the highest levels of professional sports. Ken’s experience in sports business, personal branding, media training, sponsorships, and endorsements, as well as agents and legal issues, inspired him to pen his second book, Sponsorship Strategy: Practical Approaches to Powerful Sponsorships. Ken’s also a veteran of the airwaves; you can find his interviews on ABC News, AP, CNN Money, ESPN, Forbes, Fox News, Good Morning America, LA Times, New York Times, Chicago Tribune, Washington Post, Sports Business Journal.0:00 - 1:58 Ken’s Bio1:58 - 2:50 Sweatcoin https://www.peppershock.com/offers/2:50 - 6:10 Marketing essentials6:10 - 6:32 Welcome to Peppershock Media’s Marketing Expedition podcast6:32 - 7:10 Welcome Ken 7:10 - 7:50 Ken’s journey7:50 - 9:06 What is a sponsorship?9:06 - 10:41 Firestone sponsorship story10:41 - 12:13 Brand building with sponsorships12:13 - 14:15 Sponsorship fulfillment14:15 - 15:00 Lead generation15:00 - 17:03 Why Ken works in sponsorships17:03 - 19:29 Nonprofit sponsorships19:29 - 23:00 Price structure of sponsorships23:00 - 26:35 Most effective trinkets/tools for sponsorships26:35 - 26:50 How to connect with Ken https://chargesponsorship.com/26:50 - 27:45 Free and useful sponsorship tools27:45 - 28:07 Thanks Ken28:07 - 28:27 Thank you for listening28:27 - 28:57 Join https://themarketingexpedition.com today!Sweatcoin – Check out this free app – It Pays to Walk#sponsorship #sponsor #motivation #marketing #nonprofit #charity #business#networking #branding #advertising #marketingstrategy #charge #growyourbrand  Hosted on Acast. See acast.com/privacy for more information.

Christina Del Villar is a Silicon Valley marketing executive, consultant, and author who geeks out on helping companies transform, grow and scale, leveraging technology with 25 years of experience at Fortune 100 companies and more than 15 startups. Christina has developed go-to-market and marketing strategies for exponential growth, new product launches, acquisitions, and IPOs, particularly for high-growth companies where she leverages her experience and industry perspective to take them to the next level. Christina’s GRIT Marketing Method focuses on helping marketing professionals to build smarter programs, be more efficient, and exponentially grow revenue to improve overall company performance. Her book, Sway: Implement the GRIT Marketing Method to Gain Influence & Drive Corporate Strategy, is due out in summer 2021. https://christinadelvillar.com/0:00 - 1:35 Christina’s Bio1:35 - 2:25 Schedule Once https://www.peppershock.com/product/schedule-once-offer2:25 - 4:21 Marketing Essentials4:21 - 4:42 Welcome to Peppershock Media’s Marketing Expedition podcast4:42 - 5:09 Welcome Christina5:09 - 6:08 Christina’s Journey6:08 - 8:22 GRIT Marketing Method8:22 - 11:00 Developing the GRIT Method11:00 - 13:35 Webinar Story from Christina’s Book13:35 - 19:00 Testimonials from Christina’s Career19:00 - 22:15 Ideal Marketing Target22:15 - 25:55 Helpful Resources25:55 - 28:12 Christina’s Motivation28:12 - 33:30 Christina’s Advice33:30 - 36:06 How to Connect with Christina https://christinadelvillar.com/36:06 - 36:30 Thank you, Christina36:30 - 37:00 Thanks for listening37:00 - 37:47 Join https://themarketingexpedition.com/ today!Schedule Once; super powered customer scheduling. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds.#marketingstrategies #marketing #marketingtips #marketingstrategy#marketingideas #marketingagency #marketingtools #advertising #branding#womeninbusiness #GRIT #business #entrepreneur  Hosted on Acast. See acast.com/privacy for more information.

Clay Space was born and raised in Albuquerque, NM, spent a short stint in LA, and moved to Idaho last May in search of an area that was more chaos resistant. Clay has extensive experience in the media/entertainment industry and has been an avid participant in the Bitcoin ecosystem for 8 years. Today, Clay is an investor and Bitcoin educator. His hobbies are writing, tennis, chess, jiujitsu, and guitar. 00:00 - 00:30 About Clay Space 00:30 - 01:00 https://www.peppershock.com/offers/01:00 - 05:01 Marketing Essentials Moment 05:01 - 05:17 Welcome to The Marketing Expedition Podcast 05:17 - 06:33 Welcome Clay Space 06:33 - 07:15 Working from home 07:15 - 08:41 Combining Crypto and fiction 08:41 - 11:54 What are NFT's?11:54 - 17:34 What is Bitcoin 17:34 - 30:18 Environmental impact of Bitcoin 30:18 - 32:52 The large network of Bitcoin 32:52 - 35:26 Investing in Bitcoin 35:26 - 40:48 What other Cryptocurrencies are out there? 40:48 - 44:54 Worldwide currency 44:54 - 51:12 Marketing's roll in Bitcoin 51:12 - 52:14 Bitcoin and taxes52:14 - 55:34 The why and how to get into Bitcoin 55:34 - 56:30 Clay's final thoughts and how to reach him!56:30 - 58:57 Thank you, Clay 58:57 - 59:15 Thank you for joining us for The Marketing Expedition Podcast59:15 - 59:44 Start your adventure today https://themarketingexpedition.com/13 Tips for Developing an Email Marketing Campaign https://www.peppershock.com/2015/07/13-tips-for-developing-an-email-marketing-campaign/Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too. #cryptocurrency #bitcoin #crypto #blockchain #btc #forex #dogecoin #money #ethereum #trading #bitcoinmining #investment #forextrader #business #entrepreneur #marketing #advertising #branding #marketingstrategies  Hosted on Acast. See acast.com/privacy for more information.

Jenn Graham is on a mission to design a more inclusive world. An activist, designer, and civic tech entrepreneur, Jenn Graham is the Founder and CEO of Inclusivv, bringing diverse voices together for conversations that matter. Since starting Inclusivv as a social experiment in Atlanta, Jenn has built a global team and a digital platform that has already enabled thousands of conversations around the world—both in-person and virtual. Her clients range from Facebook to Coca-Cola, including beloved organizations such as The King Center, Sierra Club, and The Aspen Institute.Featured as a “2020 World-Changing Woman in Conscious Business” by Conscious Media Company, and recognized by the Atlanta Business Chronicle as “Small Business Person of the Year – Rising Star” in 2019. Jenn’s work has also been recognized by President Obama and has received numerous awards for social impact and creative community engagement. https://www.inclusivv.co/00:00 - 01:00 About Jenn Graham 01:00 - 02:00 This week’s sponsor Misfit Markets! https://www.peppershock.com/offers/ 02:00 - 04:43 Rhea’s Marketing Tips04:43 - 04:54 Welcome to the Marketing Expedition Podcast04:54 - 06:57 Welcome Jenn06:57 - 10:11 How a bike accident inspired Jenn10:11 - 14:56 Rebranding your business 14:56 - 17:32 What it's like to work with Jenn17:32 - 19:02 Working with TEDx Atlanta 19:02 - 24:14 How to get someone to hire your small business 24:14 - 27:18 Jenn’s goals 27:18 - 30:54 Being a woman entrepreneur 30:54 - 34:05 Helpful marketing tips 34:05 - 38:23 Devouring books38:23 - 39:49 How to get ahold of Jenn - https://www.inclusivv.co/39:49 - 40:50 Thank you Jenn40:59 - 41:49 Be sure to join the https://themarketingexpedition.com/Misfits Market 40% off! Use our link to get your credit.#sustainability #ecofriendly #environment #inclusiveness #diversityandinclusion #happiness #womeninbusiness #womenempowerment #smallbusiness #entrepreneur #girlboss #bossbabe #branding #marketing #advertising #marketingstrategy #Inclusivv Hosted on Acast. See acast.com/privacy for more information.

David is the founder and CEO of Warm Welcome and was recently named a Top 100 Tech Innovator and Influencer. David is a startup junkie, he has started service-based companies and several software companies. He believes that business can be a tool to help us build better relationships and connect us to a purpose far beyond ourselves. Warm Welcome exists because we believe that business, at its best, is personal and purposeful. www.warmwelcome.com/0:00 - 0:40 David’s Bio0:40 - 1:54 Schedule Once https://www.peppershock.com/product/schedule-once-offer1:54 - 6:15 Marketing Essentials 6:15 - 6:34 Welcome to Peppershock Media’s Marketing Expedition Podcast6:34 - 6:48 Welcome David6:48 - 8:55 David’s journey 8:55 - 14:25 Warm Welcome14:25 - 18:05 Installation of Warm Welcome18:05 - 20:40 Developing the app20:40 - 22:16 David’s promotional tips 22:16 - 26:06 Starting simple 26:06 - 28:20 Helpful resources 28:20 - 29:45 David’s advice 29:45 - 30:26 How to connect with David https://www.warmwelcome.com30:26 - 31:41 Thank you, David31:41 - 31:54 Thanks for listening31:54 - 32:27 Join https://themarketingexpedition.com/ today! ScheduleOnce. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Use this link#videomarketing #digitalmarketing #marketing #video #videoproduction #socialmediamarketing #videomarketingtips #socialmedia #contentmarketing #branding #advertising #business #videomarketingstrategy #sales #warmwelcome  Hosted on Acast. See acast.com/privacy for more information.

Widely recognized as the co-founder of the Avalon Nightlife brand, and with a career spanning over thirty years, Steve Adelman has earned a reputation for combining creativity and bottom-line economics into acclaimed projects worldwide. Since 1990, over eighteen million self-expression and entertainment seekers have walked through the doors of Adelman’s venues. Adelman received a BA from Kalamazoo College and a MA in Economics from Boston College. His first book, Nocturnal Admissions, is a humorous, behind-the-scenes look at the Nightlife industry in five major cities and will be released later this year by Santa Monica Press. www.steveadelman.com0:00 - 2:26 Steve’s Bio2:26 - 5:27 Marketing expedition essential5:27 - 6:38 Misfits Market https://www.peppershock.com/product/misfitsmarket/6:38 - 7:06 Welcome to Peppershock Media’s Marketing Expedition podcast7:06 - 7:12 Welcome Steve 7:12 - 12:01 Steve’s journey 12:01 - 16:26 Successful tactics 16:26 - 18:26 Customer experience 18:26 - 23:01 “Nocturnal Admissions” 23:01 - 25:11 Steve’s advice 25:11 - 27:19 Helpful resources 27:19 - 29:12 Importance of location 29:12 - 30:20 Steve’s next steps 30:20 - 30:54 Thank you, Steve30:54 - 31:23 How to connect with Steve https://www.steveadelman.com31:23 - 31:33 Thank you for listening31:33 - 32:09 Join https://themarketingexpedition.com/ today!Here’s a $25 credit to save $10 on your first Misfits Market order. Use our link to get your credit.#nightlife #nightclub #promoting #promotion #clubpromoting #branding #marketing #advertising #brandidentity #marketingstrategy #marketingtactics #nocturnaladmissions Hosted on Acast. See acast.com/privacy for more information.

Mike Infanger is the owner of Infanger Insurance Inc., established in August of 2010. After a year of working for an independent insurance agency, Mike’s mom called him out of the blue and said she had a dream he starts his own agency. Initially, he told her he wasn't interested in switching because he was making good money. But, that started the idea in his head. Then, after reviewing his book of business, and knowing that if he stayed, he'd continue to send half of his paycheck to the 'house', he decided he’d proceed with opening his own agency. Mike is also the founder of Entrepreneurs of Idaho an entrepreneurial networking circle. www.infangerinsurance.com00:00 - 0:46 Mike’s Bio0:46 - 2:11 Raise offer https://www.peppershock.com/product/raise-5-off-your-first-card/2:11 - 5:20 Marketing essentials 5:20 - 5:40 Welcome to Peppershock Media’s Marketing Expedition Podcast5:40 - 5:48 Welcome Rhea 5:48 - 9:37 Mike’s Intro 9:37 - 11:34 Building Mike’s brand 11:34 - 14:03 Mike’s industry 14:03 - 18:57 Clients and community 18:57 - 22:29 Marketing tactics 22:29 - 29:29 Trying new tactics 29:29 - 31:29 Advice 31:29 - 33:00 Helpful resources 33:00 - 34:23 How to connect with Mike 34:23 - 36:10 An entrepreneurial mindset 36:10 - 36:40 Thank you, Mike 36:40 - 37:04 Thank you for listening 37:04 - 37:43 Join https://themarketingexpedition.com/ today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#entrepreneurialmindset #entrepreneurship #entrepreneur #entrepreneurtips #motivation #success #business #marketing #advertising #branding #businessmindset #newtactics #successtips #tipsandtricks Hosted on Acast. See acast.com/privacy for more information.

Tyler Watson is a life and business breakthrough specialist and creator of the Abundance Alignment Technique, a revolutionary new high achievement strategy that goes beyond mindset and skillset to align every energy system in the body and dramatically shortcut the time and effort it takes to get real results. Tyler went from a place of depression, addiction, financial struggles, and not believing in himself to developing a process that helped change not only his life but also the lives of thousands of others in record time. Tyler has worked with businesses and teams, million-dollar coaches and public figures, and hundreds of entrepreneurs and families. Abundancemasters.com00:00 - 2:02 Tyler’s bio2:02 - 5:31 Marketing essentials 5:31 - 6:46 Stash App https://www.peppershock.com/product/stash-20-of-a-stock-offer/6:46 - 7:05 Welcome to Peppershock Media’s Marketing Expedition Podcast7:05 - 7:23 Welcome Tyler 7:23 - 21:45 Tyler’s journey 21:45 - 28:52 Successful experiences 28:52 - 32:06 Tyler’s marketing tactics 32:06 - 40:34 Real-life example40:34 - 43:54 Tyler’s mentors and coaches 43:54 - 49:16 Tyler’s advice 49:16 - 50:46 How to connect with Tyler https://www.facebook.com/groups/abundancehacking50:46 - 51:18 Thank you, Tyler51:18 - 51:47 Thank you for listening 51:47 - 52:26 Join https://themarketingexpedition.com/ today!Stash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.#personaldevelopment #motivation #personalgrowth #mindset #inspiration #success #abundancealignmenttechnique #growth #coaching #goals #mindfulness #marketing #branding #adversting #business#entrepreneur  Hosted on Acast. See acast.com/privacy for more information.

Susan Hamilton Meier is a brand strategist and visual artist and the founder of Susan Meier Studio. In her consulting practice, she helps marketing and sales teams across the healthcare ecosystem grow their brands and envision innovative ways to electrify their work. Drawing on her work as an artist, she brings a fresh, creative perspective to strategy. At The Boston Consulting Group, where Susan began her career, she became fascinated by the deep emotional connections that brands can build with consumers. She went on to work for boutique branding agencies, focusing on customer research, product innovation, and packaging design, and has had the privilege to work with some of the world’s leading corporations, including Unilever, Pepsico, Kellogg’s, Mars, Samsung, Genentech, and Novartis. Susan holds a BA in art history from Dartmouth and an MBA from Harvard. Her own creative output includes paintings, sculptures, jewelry, and children. susanmeierstudio.com00:00 - 1:40 Susan’s bio1:40 - 2:53 Schedule Once https://www.peppershock.com/product/schedule-once-offer/2:53 - 6:07 Marketing Essentials 6:07 - 6:26 Welcome to Peppershock Media’s Marketing Expedition Podcast6:26 - 8:10 Welcome Susan 8:10 - 11:15 Susan’s pathway 11:15 - 16:36 Current work 16:36 - 22:53 Successful experiences 22:53 - 28:10 Learning from experiences 28:10 - 34:55 Potential trends 34:55 - 40:00 Susan’s work structure 40:00 - 43:14 Susan’s brand promise 43:14 - 47:35 Resources 47:35 - 48:00 Thank you, Susan 48:00 - 48:30 How to connect with Susan https://www.susanmeierstudio.com/electrify-your-work48:30 - 48:50 Thank you for listening 48:50 - 49:29 Join https://themarketingexpedition.com/ today!ScheduleOnce. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Get the offer here! #creativity #creative #creativitingintheworkplace #artist #inspiration #imagination #branding #marketing #advertising #companyculture #marketingtrends #marketingstrategy #businesstips #marketingideas #entrepreneur Hosted on Acast. See acast.com/privacy for more information.

Kenner French is the host of Tax Club’s “Tax Tips with Kenner”, the CIO of VastHoldingsGroup.com, and founder of VastSolutionsGroup.com. Kenner’s work has been mentioned on NBC, Fox News, ABC, and Forbes.com. He has authored two books, with a new one due out later this year, and is a frequent keynote speaker. To order a pre-sale copy of his upcoming book, The Family Wealth Manifesto, go to www.RKennerFrench.com or Amazon.com. Use code: 69626.0:00 - 2:04 Kenner’s Introduction2:04 - 3:00 Stitch Fix https://www.peppershock.com/product/stitch-fix-25-offer/3:00 - 4:57 Marketing essentials 4:57 - 5:16 Welcome to Peppershock Media’s Marketing Expedition podcast5:16 - 5:50 Welcome Kenner5:50 - 7:17 Clubhouse 7:17 - 8:40 Background on Kenner8:40 - 11:57 Investing tips 11:57 - 13:51 Learning lessons13:51 - 19:15 Kenner’s pathway 19:15 - 21:16 Kenner’s favorite tools 21:16 - 24:06 Helpful resources 24:06 - 24:32 Inspirations 24:32 - 26:01 https://vastsolutionsgroup.com26:01 - 27:18 Kenner’s book launch 27:18 - 28:42 Advice 28:42 - 29:01 Looking back 29:01 - 29:21 Dream budget spending 29:21 - 30:49 Career goals 30:49 - 32:26 Challenges 32:26 - 34:32 Proud accomplishment 34:32 - 35:21 Kenner’s biggest surprise 35:21 - 36:10 Thank you Kenner36:10 - 37:29 How to connect with Kenner https://rkennerfrench.com37:29 - 37:51 Thanks for listening 37:51 - 38:29 Join https://themarketingexpedition.com/ today!Here’s a $25 credit to try Stitch Fix! There’s no subscription required & shipping is free. Use our link to get your credit.#investment #investmentstrategies #financialfreedom, #taxtips #entrepreneur #wealth #success #businessowner #business #clubhouse #marketing #branding #advertising #marketingstrategies   Hosted on Acast. See acast.com/privacy for more information.

Adam Adams is the founder of GrowYourShow where they help you get your message out to the world. Their clients are getting ranked in the top 1% on Apple Podcast and other top charts which means one thing: His clients have more influence than 99% of the podcasts out there. Adam says the reason most podcasters fail is a lack of marketing. Which is why his niche is to manage that critical piece so you can have more listeners, more downloads, more ratings, and more reviews. Adam has a loyal following in the real estate industry as well as the podcasting industry. After selling his real estate podcast, he launched Podcast on Podcasting, which is ranked as the top podcast to help podcasters. www.GrowYourShow.com0:00 - 0:18 Welcome to Peppershock Media’s Marketing Expedition podcast0:18 - 0:37 Welcome Adam 0:37 - 4:04 Background of Adam’s journey 4:04 - 9:06 Adam’s best learning lessons 9:06 - 15:45 Success stories 15:45 - 19:44 Upcoming trends 19:44 - 24:36 Adam’s tactics for growth24:36 - 27:02 Gaining a sense of normalcy 27:02 - 29:40 Conferences for the podcast community 29:40 - 41:17 Resources and tools 41:17 - 47:37 Effective ways of monetization 47:37 - 48:24 How to connect with Adam https://growyourshow.com48:24 - 49:10 Thank you, Adam49:10 - 49:46 Thanks for listening49:46 - 50:17 Join https://themarketingexpedition.com/ today! #podcasting #podcast #podcastlife #podcastnetwork #entrepreneur #business #monetization $monetize #growyouraudience #growyourshow #marketing #advertising #branding #digitalmarketing Hosted on Acast. See acast.com/privacy for more information.

Gabrielle Chipeur is a creative professional who’s spent the last 16 years at the crossroads of design, technology, and online education. She’s worked with Fortune 50 companies, international best-selling authors, and world-renowned motivational speakers. She started her freelance business in 2010 after deciding to stay at home with her children and struggled in her business for 6 years because she was focusing on the wrong things. This led her to transform her business and document all the lessons in her book, Secret Weapon. She’s on a mission to stamp out the "Starving Artist" stereotype and on her podcast, The Well-Paid Creative, she talks about designing a business that supports creativity while being profitable. She lives just outside of Edmonton, Canada with a young family and a small menagerie of animals. When she’s not up to her elbows in tech she’s usually covered in paint or whipping up her latest embroidery or crochet project. https://gabriellechipeur.com0:00 - 1:06 Get to know Gabrielle 1:06 - 4:15 Rhea’s Marketing Essentials Moment 4:15 - 5:18 Ibotta cash back! https://www.peppershock.com/offers/5:18 - 5:36 Welcome to Peppershock Media’s Marketing Expedition podcast5:36 - 10:06 Welcome Gabrielle10:06 - 11:15 Career advice 11:15 - 13:07 About the Secret Weapon Book13:07 - 14:55 Systems and Processes14:55 - 16:32 Gabrielle’s discovery 16:32 - 17:36 Successful tactics 17:36 - 19:21 Focus Finder Quiz19:21 - 19:31 How to take the Focus Finder Quiz https://gabriellechipeur.com/focus/19:31 - 20:48 Gabrielle’s Inspirations 20:48 - 21:34 Fun, Fame or Fortune 21:34 - 25:06 Facing challenges 25:06 - 27:31 Success stories 27:31 - 28:21 Goal list 28:21 - 28:55 How to connect with Gabrielle 28:55 - 29:41 Thank you, Gabrielle 29:41 - 30:13 Thanks for listening 30:13 - 30:41 Join https://themarketingexpedition.com/ today!Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today!#creativity #artist #entrepreneur #inspiration #follow #passion #marketing #advertising #branding #personalbranding #creativemarketingstrategies #success #secretweapon #thewellpaidcreative  Hosted on Acast. See acast.com/privacy for more information.

Tobin Lehman is the founder of New North, an award-winning digital marketing agency dedicated to helping B2B technology firms grow. With over two decades of working with brands like Southern States, Pfizer, Thermo Fisher Scientific, Kimberly Clark, and a host of others, Tobin’s earned an industry reputation for taking the mystery out of marketing with clear strategies that earn real results. He currently resides in Frederick, Maryland, with his spouse and five children. Learn more at www.ridethetornado.com0:00 - 0:38 Tobin Lehman’s Bio0:38 - 1:56 ScheduleOnce Deal: www.oncehub.com/pricing?referralcode=RAL212 1:56 - 4:28 Rhea’s Marketing Essentials 4:28 - 4:57 Welcome to Peppershock Media’s Marketing Expedition Podcast4:57 - 5:04 Welcome Tobin5:04 - 8:57 Tobin’s background 8:57 - 10:47 Current need for digital 10:47 - 12:23 Tobin’s team 12:23 - 17:11 Current changes17:11 - 21:06 Book release 21:06 - 25:02 Going back to normal 25:02 - 27:21 Tobin’s marketing tips 27:21 - 33:06 Successful tactics 33:06 - 35:50 Automation do’s and don'ts35:50 - 39:47 Tobin’s advice 39:47 - 43:50 Tobin’s most valuable resources 43:50 - 44:18 How to connect with Tobin44:18 - 44:37 Thank you, Tobin44:37 - 46:33 Last thoughts 46:33 - 46:52 Thanks for listening46:52 - 47:21 Join https://themarketingexpedition.com/ today!#marketingstrategies #marketing #marketingtips #creativemarketing #onlinemarketing #businesstips #automation #marketingautomation #contentstrategy #advertising #branding #digitalmedia #speedofchange #ridethetornado Hosted on Acast. See acast.com/privacy for more information.

With more than 25 years of experience in media & entertainment and technology leadership, Paul Brenner served in several c-suite roles including division President with Emmis Operating Company [NASDAQ:EMMS]. As President of NextRadio/TagStation, his work focused on global innovation through FM Chip activations in all smartphones for audience measurement, improved in-car user experiences, and data attribution platforms for all broadcast radio. In 2019, Brenner joined Vibenomics as Chief Strategy Officer to help develop the go-to-market strategy for the company’s first-to-market Audio Out-of-Home™ advertising solution. Following a successful launch, Brenner was promoted to President of Audio OOH to oversee all efforts surrounding revenue-generating activity and related partnerships. He also serves as a member of the DPAA Research and Standards Committee. In this program, Brenner collaborates with other passionate advertising industry leaders and advocates for all the positive impacts that are being made in the digital media landscape. https://www.vibenomics.com/00:00 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast00:35 - 1:13 About Paul1:13 - 2:13 https://www.peppershock.com/product/raise-5-off-your-first-card/2:13 - 2:55 Interested in being a guest/sponsor? 2:55 - 6:34 Rhea’s Marketing Essentials 6:34 - 7:15 Welcome Paul 7:15 - 7:58 Paul’s background7:58 - 10:25 The story of Audio Out of Home™10:25 - 16:36 Overview of Audio Out of Home™ 16:36 - 19:34 Paul’s marketing tips 19:34 - 23:08 Utilizing the media plan 23:08 - 24:53 Improving from experiences 24:53 - 26:24 Afterthought vs. Forethought 26:24 - 29:27 First-party Data vs. Third-party data 29:27 - 31:27 Education within the industry 31:27 - 34:34 Paul’s advice 34:34 - 38:21 Inspirations and aspirations 38:21 - 39:49 How to connect with Paul39:49 - 40:11 Thank you, Paul 40:11 - 40:29 Thanks for listening 40:29 - 40:58 Join https://themarketingexpedition.com/ today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#advertising #marketing #branding #digitalmarketing #advertisingagency #digitalmedia #digitalmarketing #socialmedia #business #contentmarketing #audiooutofhome #audiobranding #audioindustry #audiobusiness Hosted on Acast. See acast.com/privacy for more information.

Carrie Severson is the CEO of The Unapologetic Voice House, an independent publishing agency. She has been in the storytelling space for more than 20 years. After being published by an independent publisher, she spent five years pitching literary agents in the hopes of being published traditionally. She desperately wanted that traditional publishing deal. After 100 rejections from literary agents, she launched the company that could help women just like her - unapologetic in their story and looking for support. Now, she has the opportunity to walk the journey of developmental editing, publishing and mentoring aspiring female authors throughout the world. After spending two decades in the storytelling world, she knows how to get a great book out into the marketplace. theunapologeticvoicehouse.comWrite. Learn. Promote. https://www.hatchbuck.co/mnGeAL00:00 - 00:31 Welcome Carrie Severson, the CEO of The Unapologetic Voice House00:31 - 01:30 Rhea’s Marketing Essential Moment, check out this great offer here: https://www.peppershock.com/audit/01:30 - 06:09 Welcome your host and Peppershock Media CEO, Rhea Allen 06:09 - 09:25 Things to know when publishing your book09:25 - 10:37 Promoting your book10:37 - 11:08 Importance of book trailers 11:08 - 12:53 2 sets of eyes on everything12:53 - 14:23 What makes a good book cover 14:23 - 15:15 The book spine 15:15 - 17:00 The key to a great book title17:00 - 22:09 Importance of voice-over talent 22:09 - 26:17 Pre-sale launch26:17 - 28:07 Pricing your book 28:07 - 30:12 Finding your niche 30:12 - 33:41 More tips to promoting your book33:41 - 34:56 Book launch during a pandemic 34:56 - 37:13 Importance of a marketing budget 37:13 - 43:07 Publishing on Amazon 43:07 - 45:21 How to get ahold of Carrie45:21 - 45:52 Thank you Carrie45:52 - 46:10 Thank you for tuning in to The Marketing Expedition Podcast46:10 - 46:36 Join https://themarketingexpedition.com/ today!ScheduleOnce, add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Get offer now!#publishing #bookpublishing #author #writer #bookmarketing #booklaunch #indiepublishing #writerscommunity #selfpublished #publishingcompany #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Marko Filipovic is a young entrepreneur and the CEO of GoldenGateGrowth. He started his first agency in June of 2020 and has since scaled it to 7 figures. Marko specializes in helping people build automated systems so that they can run their agency on autopilot while bringing in infinite leads and having that 4 hour work week everyone dreams about. He also helps people use social media as a business platform using his unique strategies that have brought him the income he enjoys today! thisismarkofilipovic.com00:00 - 01:09 Introducing Marko Filipovic01:09 - 02:32 https://www.peppershock.com/product/stash-20-of-a-stock-offer/ $20 of free stock from the Stash App02:32 - 06:48 Marketing Essentials Moment06:48 - 07:05 Welcome to the Marketing Expedition Podcast07:05 - 13:43 Marko shares his story13:43 - 15:44 What Marko wishes he would’ve known 15:44 - 19:12 Marko’s successes 19:12 - 20:53 Marko shares a promise he made to his grandma20:53 - 31:51 Marko and Rhea Discuss Marko’s marketing journey and tactics that do and don’t work31:51 - 37:36 Marko’s mentors and resources 37:36 - 41:56 Ways Marko works with others and how to reach him41:56 - 43:58 Marko shares investment tips43:58 - 45:40 Huge thanks to Marko for sharing his marketing wisdom45:40 - 46:15 Thanks for listening, find more podcasts online peppershock.com46:15 - 46:48 Check out https://themarketingexpedition.com to build relationships with others and find the latest marketing trendsStash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.#marketingstrategies #marketing #marketingtips #digitalmarketing #marketingtools #marketingwisdom #marketingessentials #advertising #branding #investment #investmenttips #financialfreedom #entrepreneur #entrepreneurship #success #4hourworkweek Hosted on Acast. See acast.com/privacy for more information.

Branden Lark is an entrepreneur who’s well versed in the business development and social branding space. After co-founding ExtraOrdinary Concierge, a corporate and personal lifestyle management company used by entertainers and sports teams, Lark started handling personal branding freelance for business and television personalities. BrandingbyBranden.com00:00 - 00:30 Introducing Branden Lark00:30 - 03:24 Marketing Essentials Moment of the Week03:24 - 04:40 peppershock.com/offers for $10 off your first order of Misfit Market04:40 - 04:57 Welcome to the Marketing Expedition Podcast04:57 - 12:49 Branden’s background12:49 - 19:17 How Branden helps others in their Journey and resources he uses19:17 - 24:25 Branden shares important marketing trends to focus on24:25 - 29:00 People who have motivated, inspired and helped Branden on his journey29:00 - 32:52 Rhea and Branden discuss Clubhouse, Netflix and quarantine pastime Ideas32:52 - 36:06 Applying disruptive strategies in your industry36:06 - 38:10 Branden discusses his work38:10 - 46:43 Tips and tricks for other agency owners and the importance of learning from others46:43 - 47:20 Branden defines what success looks like for him47:20 - 48:41 Advice for someone wanting to get into marketing48:41 - 49:48 How to get ahold of Branden49:48 - 50:40 Huge thanks to Branden for sharing his marketing and agency wisdom50:40 - 50:55 Thanks for listening, find more podcasts online peppershock.com50:55 - 51:26 Check out https://themarketingexpedition.com to build relationships with others and find the latest marketing trends#marketingtrends #marketing #digitalmarketing #digitalmarketingtips #marketingtips #socialmediamarketing #marketingstrategy #disrupt #disruptivestrategies #entrepreneurs #business #smallbusiness #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

As the creator of OnlineDrea.com, Andréa Jones and her team help small businesses create a BIG impact beyond their brand through authentic social media marketing strategies that focus on building a community of real and engaged followers. Andréa is also the creator of the Savvy Social School, a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies. For those businesses seeking a curated, done-for-you approach to growing an engaged online audience, Andréa and her team of seven serve nearly two-dozen notable brands across the globe. onlinedrea.com00:00 - 00:18 Welcome to Peppershock Media's Marketing Expedition podcast00:18 - 00:31 Here is your host Rhea Allen 00:31 - 00:49 Welcome Andréa Jones00:49 - 03:14 About Andréa 03:14 - 04:56 The Agency Journey 04:56 - 06:18 Consistency on social media 06:18 - 08:01 16 ways to connect and network08:01 - 10:31 How Andréa brings her clients success10:31 - 12:04 Growing your social media 12:04 - 13:59 Utilizing Clubhouse 13:59 - 16:39 The best scheduling tools 16:39 - 22:10 Posting organically vs. natively 22:10 - 23:48 Andréa’s course 23:48 - 27:07 Who in your life has inspired you27:07 - 27:43 Andréa’s podcast 27:43 - 29:34 5 year plan29:34 - 31:23 What advice would you give someone that is wanting to pursue a career similar to yours? 31:23 - 33:56 How to connect with Andréa https://onlinedrea.com/ 33:56 - 34:11 Thank you Andréa 34:11 - 34:33 Join https://themarketingexpedition.com/ today! #networking #business #marketing #advertising #branding #entrepreneur #networkmarketing #socialmediamarketing #digitalmarketing #socialmedia #clubhouse #smallbusiness #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.