
Marketing Expedition Podcast with Rhea Allen, Peppershock Media
264 episodes — Page 4 of 6

Ep 113How Libraries Support Marketing Innovation with Yuki Graviet and Allison Maier | Marketing Expedition Podcast
Yuki Graviet works for the Meridian Library District as the Business Liaison Librarian for the unBound business & tech location. Yuki is passionate about helping local business owners and entrepreneurs navigate resources that will help them thrive in Idaho’s rapidly changing economy. Allison Maier is the Communications Manager at the Meridian Library District. Allison is a nonprofit outreach coordinator, occasional freelance reporter and endeavoring fiction writer based in Boise. 00:00 - 00:51 Yuki and Allison’s Bio00:52 - 02:56 Nadine West offer02:57 - 10:13 Marketing Essentials Moment: What is Clubhouse and why you should join.10:14 - 10:36 Welcome to Peppershock Media’s Marketing Expedition Podcast10:37 -12:02 Welcome ladies!12:03 - 13:16 Yuki on relationship building and information13:17 - 14:01 Allison’s transition from journalism to communication and marketing14:02 - 1 9:05 Working at unBound 19:06 - 23:09 Giving the people free access23:10 - 24:24 During the pandemic24:25 - 27:40 Spreading the word about unBound27:41 - 28:55 Favorite book?28:56- 34:20 Yuki and Allison share some of their resources34:21 - 36:08 Yuki was amazed as a newcomer to unBound36:09 - 37:47 Allison was pleasantly surprised that people are engaging to their focus groups37:48- 40:52 If you have an unlimited budget, what would you spend it on40:53 - 45:43 Library as centers of connection for people45:44 - 47:24 How to reach Yuki, Allison, and the Meridian Library District47:25 - 48:18 New Marketing Trends for the New Year48:19 - 49:03 Ladies, Thank you so much! Enjoy the journey!49:04 - 49:49 Join https://themarketingexpedition.com today!Nadine West. Give friends $10 + FREE SHIPPING with their first order, and you'll get $10 when they make a purchase#librariesareawesome #libraries #marketinginnovation #innovation #marketingstrategy #marketing #entrepreneur #smallbusiness #brandmanagement #brandingstrategy #marketingtips #meridianlibrarydistrict #advertising #branding #marketing Hosted on Acast. See acast.com/privacy for more information.

Ep 112How to Find and Keep Employees with Kim Sherman-Labrum | Marketing Expedition Podcast
Kim Sherman-Labrum is a small business consultant with the Idaho SBDC, where’s she’s worked since 1998. In her capacity as a consultant, she is a professional small business cheerleader, tech-whisperer, mentor, and dream-booster focusing on the digital marketing space. She primarily works with entrepreneurs on their online marketing needs but also has specialties in start-up and franchise businesses. She’s an accomplished speaker/trainer who has developed and delivered content on many topics both locally and nationally. 00:00 - 00:36 Kim’s Bio00:37 - 02:13 https://www.peppershock.com/2021/05/new-marketing-trends-for-the-new-year/02:14 - 08:11 Marketing Essentials Moment: Why Should I Hire a Marketing Agency?08:12 - 08:39 Welcome to Peppershock Media’s Marketing Expedition Podcast08:40 -10:00 Welcome to the show Kim!10:01 - 15:36 What does the SBDC do?15:37 - 20:57 Kim shares some of her marketing journey20:58 - 27:03 Keeping up with the trends!27:04 - 33:00 “New Marketing Trends for the New Year” sneak peek!33:01 - 33:44 “Embrace the changes!” - Kim Sherman-Labrum33:45 - 47:12 Rhea and Kim enjoyed the nostalgia brought on to the show47:13 - 48:13 Moving forward to the future48:14 - 49:53 Words of wisdom from Kim49:54 - 50:48 Thank you so much, Kim! Enjoy the journey!50:49 - 51:35 Join https://themarketingexpedition.com today!#employeeretention #employeeengagement #recruitment #workplaceculture #workplace #business #hiring #smallbusiness #smallbusinessdevelopment #ISBDC #entrepreneur #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 111What Drives Brand Reputation with Tracey Mooney | Marketing Expedition Podcast
Tracey Mooney is the Director of Relationship Development and Brand Ambassador for Paul Davis Restoration. They provide mitigation and restoration services for families and businesses, and so much more. Paul Davis Restoration provides extraordinary care while serving people in their time of need. 00:00 - 00:22 Tracey’s Bio00:23 - 01:07 https://www.peppershock.com/product/stash-20-of-a-stock-offer/01:08 - 07:47 Marketing Essentials Moment: The Importance of Using Photos of People in Your Social Media07:48 - 10:07 https://www.peppershock.com/events/10:08 -10:36 Welcome to Peppershock Media’s Marketing Expedition Podcast10:37 - 12:50 Welcome to the show, Tracey!12:51 - 14:30 Tracey as a Director of Relationship Development for Paul Davis Restoration of Idaho14:31 - 17:39 What drives brand reputation17:40 - 20:12 “Marketing is showing value, not product demonstration” – Tracey Mooney20:13 - 23:22 Getting involved in the community23:23 - 25:41 Tracey overcomes stage-4 cancer25:42 - 29:03 Fun is contagious29:04 - 31:06 Word of Mouth Marketing31:07 - 35:06 Advice that you wish you would have had before you started your path35:07 - 37:20 Tips for people getting into the workplace37:21 - 40:31 Cool, fun, and awesome events for businesswomen that Rhea and Tracey worked together40:32 - 44:57 New Marketing Trends for the New Year event with Tracey44:48 - 46:30 Words of wisdom from Tracey46:31 - 47:04 How to reach Tracey47:05 - 47:32 Thank you Tracey and see you next year! Enjoy the journey!47:33 - 48:18 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too. #brandreputation #branding #digitalmarketing #brandimage #brandidentity #brand #socialmediamarketing #brandbuilding #brandstrategy #brandawareness #business #marketing #advertising Hosted on Acast. See acast.com/privacy for more information.

Ep 110Advertising through the Eyes of an 8th Grader with Kaden Allen | Marketing Expedition Podcast
This week we have a very special treat. Rhea’s youngest son, Kaden Allen, is on the show to talk about commercials on Tik-Tok, what catches his attention and advertising through the eyes of an 8th grader!00:00 - 00:54 Fun interview with my 8th grader son Kaden00:55 - 01:54 https://www.peppershock.com/product/misfitsmarket/01:55 - 07:48 Marketing Essentials Moment: Branding Your Business on TikTok07:49 - 08:15 Welcome to Peppershock Media’s Marketing Expedition Podcast08:16 - 09:04 Welcome Kaden!09:05 - 13:20 Advertising from the eye of an almost 14-year-old boy13:21 - 15:42 What kind of things Kaden posts on Tiktok15:43 - 17:10 Kaden’s favorite things to watch17:11 - 18:41 Xbox vs. Playstation18:42 - 21:34 Kaden with his Hot Wheels collection and other cool cars21:35 - 24:21 “It’s hard to get money when you’re this young.” - Kaden24:22 - 26:48 All about the fun stuff!26:49 - 28:58 What catches Kaden’s attention28:59 - 31:50 Schooling during the pandemic31:51 - 35:25 “What do you want for Christmas?!”35:26 - 36:35 Kaden’s music choices36:36 - 40:18 “What do you want to be when you grow up?”40:19 - 40:58 Thank you Kaden for that fun interview!40:59 - 41:43 Join https://themarketingexpedition.com today!Fight food waste with organic produce and sustainably sourced groceries delivered to your door at up to 40% off grocery store prices. Use our link to get your credit.#tiktok #instagram #socialmedia #viral #trending #hotwheels #xboxvsplaystation #marketing #advertising #branding #marketingtips #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Ep 109Building a Non-profit from the Ground Up with Daniel Hodges | Marketing Expedition Podcast
Daniel Hodges, JD, is an activist dedicated to assisting others with disabilities and chronic illnesses reach their full potential. While in law school, Daniel founded Peaces of Me Foundation; a nonprofit that promotes universal access and inclusion. Daniel’s perspective has been shaped by his experience as a blind man with chronic pain and other conditions. He has spent a lifetime surpassing the low expectations placed before him, and his personal calling is to help others do the same. 00:00 - 00:33 Daniel's Bio00:34 - 14:10 10 Marketing Essentials Moment: Relationship Building vs. Networking14:11 - 15:39 Aspiration offer https://www.peppershock.com/product/aspiration-75-offer/15:40 - 16:09 Welcome to Peppershock Media’s Marketing Expedition Podcast16:10 - 17:30 Welcome Daniel17:31 - 18:50 What made Daniel decide to start law school18:51 - 20:15 Starting a non-profit20:16 - 21:54 Success stories in helping people21:55 - 24:04 Universal Design is the catalyst24:05 - 25:44 Incorporate with marketing agencies to improve SEO25:45 - 26:56 Daniel's Ideal clients26:57 - 28:24 Building a virtual community for individuals with a disability28:25 - 31:18 Reaching out to people who want to know more about blindness31:19 - 36:36 Starting from scratch and building way back up36:37 - 38:53 "Go after what you want to do rather than what you think you're capable of."38:54 - 39:50 Staying on top39:51 - 40:44 How to connect with Daniel40:45 - 41:34 Help people to navigate in this world wherein41:35 - 42:24 Thank you Daniel and thank you everyone for listening.42:24 - 43:10 Join https://themarketingexpedition.com today!Join us on Aspiration – a financial firm with a conscience! Sign up with my link, spend $250, and we will both get $50 cash and 25 Do Good Dollars to donate! Terms and conditions apply.#nonprofit #nonprofitorganization #education #support #helpingothers #motivation #representation #inspiration #inclusion #disabilityawareness #disabilityadvocate #universaldesign #marketingagencies #advertising #branding #marketing #peacesofme Hosted on Acast. See acast.com/privacy for more information.

Ep 108Secrets to Growing and Scaling Your Business with Taylor Ryan | Marketing Expedition Podcast
Taylor Ryan is a 6x start-up founder originally from Washington, DC, but now living in Europe for the last 6 years. Taylor has 14+ years of marketing experience and is the CEO of KlintMarketing.com and GrowthSecrets.org. Taylor has 100+ keynotes over the last 3 years and was a finalist for the Ecosystem Hero of the Year 2020 Denmark (Nordic Start-up Awards). Taylor wears many hats; a start-up junkie, growth-hacker, CEO, corporate innovator, digital marketing agency owner, angel investor, and mentor.0:00 - 0:25 Taylor’s Bio0:25 - 1:02 Peppershock Offer https://www.peppershock.com/product/sweatcoin-it-pays-to-walk/1:02 - 9:08 Marketing Essentials Moment: Voice Search Optimization9:08 - 9:37 Welcome to Peppershock Media’s Marketing Expedition Podcast9:37 - 9:43 Welcome Taylor9:43 - 11:10 Taylor’s Background11:10 - 12:09 Why Taylor moved to Denmark12:09 - 13:30 Where the Name Klint comes from13:30 - 15:08 Building a business from scratch15:08 - 17:15 Useful tools and resources17:15 - 20:48 Video Marketing20:48 - 24:37 SRT optimization 24:37 - 31:50 How Taylor achieves results31:50 - 33:40 Opportunities for the future33:40 - 36:36 Exploring the Metaverse 36:36 - 38:20 How can businesses step into the Metaverse38:20 - 45:28 Something that surprised Taylor45:28 - 46:52 The worst characteristic that has served you well 46:52 - 50:23 Something you wish you knew before starting your business 50:23 - 51:23 How to connect with Taylor https://dk.linkedin.com/in/taylorryan51:23 - 52:02 Thanks For listening 52:02 - 52:32 Join https://themarketingexpedition.com today!Hi, we’re Sweatcoin. We want a healthier you on a healthier planet. We achieve this by converting your steps into a currency to spend on cool products and services. Check out this free app — It Pays to Walk!#marketingagency #marketing #digitalmarketing #marketingstrategy #socialmediamarketing #marketingtips #branding #advertising #entrepreneur #smallbusiness #marketingideas Hosted on Acast. See acast.com/privacy for more information.

Ep 107Improve SEO and Build Your Online Reputation with Josh Greene | Marketing Expedition Podcast
Josh Greene is the CEO for The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line. He has worked with some of the largest Fortune 1000 companies, five of the largest nonprofits in the U.S., popular media channels, the third-largest network provider in the U.S., two of the largest manufacturing companies in the U.S., and many software companies. He is a frequent speaker at conferences and industry events, including the Public Relations Society of America (PRSA), the AAF, ad: tech, SES, PR Summit, and Channel Advisor’s Catalyst conference. Before The Mather Group, Greene managed online and DRTV programs for industry leaders such as Discovery Channel, Time Warner Cable, 1-800-PACK-RAT, and Zippy Shell. 0:00 - 1:00 Josh’s bio1:00 - 1:45 Peppershock offer https://www.peppershock.com/product/strike-tax-advisory/1:45 - 7:57 Marketing Essentials Moment: Facebook Pages and Groups7:57 - 8:25 Welcome to Peppershock Media’s Marketing Expedition podcast8:25 - 8:35 Welcome Josh8:35 - 9:23 Josh’s background9:23 - 10:04 Evolution of the Mather Group10:04 - 11:45 Utilizing Wikipedia 11:45 - 14:37 Josh’s focus14:37 - 19:50 Voice search optimization19:50 - 24:45 Josh’s marketing tactics 24:45 - 25:55 Josh’s inspirations25:55 - 28:27 Biggest surprises in Josh’s business28:27 - 30:30 What Josh wishes he knew when starting30:30 - 32:18 Advice from Josh32:18 - 34:45 Marketing trends for 202234:45 - 35:40 Josh’s biggest accomplishments35:40 - 36:18 What’s behind the name Mather Group36:18 - 36:40 How to connect with Josh https://www.themathergroup.com/36:40 - 37:20 Thanks for listening37:20 - 37:50 Join https://themarketingexpedition.com today!Strike Tax Advisory is helping small and large businesses reinvest unclaimed government credits back in their business to continue growing. Visit Striketax.com to learn more today!#seo #digitalmarketing #marketing #socialmediamarketing #socialmedia #webdesign #branding #business #onlinemarketing #marketingdigital #contentmarketing #adverting #branding #entrepreneur #marketingtips #smallbusiness Hosted on Acast. See acast.com/privacy for more information.

Ep 106Words of Wisdom from My WHIM Life creator Wendy Alexandre | Marketing Expedition Podcast
Wendy Alexandre is a Real Estate Consultant, Business Coach, and creator of the My WHIM Life podcast. Wendy wants to create a significant impact in this world by sharing Wisdom, Humor, Inspiration, and Motivation in such a way that you will use them to affect actual real change in your own life and the lives of others creating a ripple effect of goodness! 0:00 - 0:38 Wendy’s bio0:38 - 1:11 Peppershock offer https://www.peppershock.com/product/ibotta-cash-back-on-groceries-online-purchases-and-more/1:11 - 9:23 Marketing Essentials Moment: Top 5 Reasons you need to invest in Real Estate Video Marketing9:23 - 9:50 Welcome to Peppershock Media’s Marketing Expedition Podcast9:50 - 9:59 Welcome Wendy9:59 - 14:44 Wendy’s background14:44 - 18:19 Wendy’s decision to go into real estate18:19 - 20:07 Wendy’s success stories20:07 - 28:44 Wendy’s marketing strategy28:44 - 31:12 Wendy’s mantra31:12 - 36:40 Wendy’s experiences36:40 - 38:15 Advice from Wendy38:15 - 41:35 Biggest challenges in real estate41:35 - 43:13 What is a short sale?43:13 - 45:20 Staying educated in real estate45:20 - 46:30 How to connect with Wendy 46:30 - 48:14 Thanks for listening48:14 - 48:44 Join https://themarketingexpedition.com today!Learn how you can get an ROI on your Video Marketing Investments! Top 5 Reasons You Need to Invest in Real Estate Video Marketing Now!Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today! #realestate #realtor #realtorlife #entrepreneur #businesscoach #business #womeninbusiness #bossbabe #inspiration #motivation #marketingstrategies #marketingtips #MyWHIMLife Hosted on Acast. See acast.com/privacy for more information.

Ep 105Decoding U.S. Export and International Trade Laws with Sarah Massie | Marketing Expedition Podcast
Sarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized international trade shows and state Governor led trade missions in over 10 countries throughout Europe, Asia and Oceania. Sarah is currently an Aerospace Liaison for the Idaho Manufacturing Alliance and previously served as the Secretary of the Board for the Idaho Aerospace Alliance and as a Board Member for the Boise Cricket Club. 00:00 - 01:42 Introduction to Sarah Massie 01:42 - 02:04 Peppershock offer https://www.peppershock.com/product/coach-outlet-discount/ 02:04 - 07:04 Marketing Essentials Moment: The Difference Between Content and Copy Writing07:04 - 07:53 Welcome to the Marketing Expedition Podcast! 07:53 - 08:36 Sarah Massie Introduction. 08:36 - 10:35 Export examples 10:35 - 13:15 Consequences and penalties 13:15 - 15:50 Marketing strategies15:50 - 16:15 Importing16:15 - 17:45 The hardest country to ship too17:45 - 21:29 Sarah’s background 21:29 - 22:43 Work/life balance 22:43 - 25:44 What inspires Sarah 25:49 - 26:42 One thing you wish you knew before starting your business 26:42 - 27:29 The biggest challenge Sarah’s overcame27:29 - 27:58 The worst characteristic that has served you well 27:58- 29:10 Favorite accomplishments 29:10 - 31:06 Staying current31:06 - 32:27 Advice for someone starting in the field 32:27 - 34:47 Sarah in 10 years34:47 - 35:56 Favorite places to travel 35:56 - 37:30 Travel tips37:30 - 38:15 Thank you, https://smassie.com/ 38:15 - 39:00 Thank you for Listening to the Marketing Expedition Podcast39:00 - 39:30 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/Get $10 off your first $100+ order of Coach Outlet products, courtesy of your friend Rhea Allen.#shipping #ship #shipposting #logistics #maritime #cargo #supplychain #internationaltrade #export #import #importexport #trade #globaltrade #importexportbusiness #marketing #adverting #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 104How to Grow Your Business on a Shoestring Budget | Marketing Expedition Podcast
Looking to grow your brand on a budget and build a better bottom line? This week’s episode is for you. Rhea Allen gives you all her marketing tips, tactics, trends, and technologies that will help you grow your business on a shoestring budget!00:00 - 00:35 Welcome to The Marketing Expedition Podcast 00:35 - 01:41 Peppershock Media https://www.peppershock.com/01:41 - 03:20 Marketing Essentials Moment 03:20 - 04:00 Welcome Rhea Allen! 04:02 - 05:00 Building your Brand on a Budget! 05:01 - 06:45 How to Make the Most of Your Marketing Investments 06:45 - 07:58 The Power of 1 08:00 - 13:11 Cutting Costs and Maximizing Efficiencies 13:11 - 15:42 The Lifeline of Your Business15:42 - 16:28 Working From Home 16:28 - 17:46 https://www.peppershock.com/offers/ 17:46 - 21:09 Job Sharing 21:09 - 23:44 Businesses are Better than 1 23:44 - 24:59 The Student Becomes the Teacher 24:59 - 26:55 Growing Your Audience for Free!26:55 - 30:26 Word of Mouth Advertising 30:26 - 32:35 The Gift of Giving 32:35 - 36:02 Cutting Costs the Right Way36:02 - 39:15 The Importance of Mentors and Advice 39:15 - 42:44 Have Fun42:44 - 43:44 Are Your Cost Savings Going to be Beneficial 43:44 - 47:29 More Ways to Cut Costs47:29 - 48:16 The Importance of Word of Mouth 48:16 - 48:18 Start Building Your Brand and Bottom Line Today: https://themarketingexpedition.com/ 49:18 - 50:05 Also be sure to Join https://www.facebook.com/groups/marketingexpeditionmembers/ 50:05 - 50:50 Thank you for listening to the Marketing Expedition Podcast#growyourbusiness #digitalmarketing #business #smallbusiness #marketing #socialmediamarketing #businessgrowth #entrepreneur #businesstips #businessowner #businessstrategy #womeninbusiness#shoestringbudget #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 103Sharpening Your Entrepreneurial Edge with Nida Leardprasopsuk | Marketing Expedition Podcast
Nida Leardprasopsuk is a top-tier business consultant, mindset coach, and former Fortune 500 executive with more than two decades of experience in marketing, business, and human psychology. Her consulting and coaching business centers around exceptionality, a key factor in her own success. She is the author of the One to Millions Entrepreneur and host of the One to Millions Entrepreneur podcast show. She also has a master’s and bachelor’s degree in Business and Marketing and is currently completing her research for a Ph.D. in Social Psychology. She is a professional certified coach (PCC) through the International Coach Federation (ICF). 0:00 - 1:07 About Nida1:07 - 12:37 Marketing Essentials Moment: Event Promotion12:37 - 13:06 Welcome to Peppershock Media’s Marketing Expedition podcast13:06 - 13:26 Welcome Nida13:26 - 14:45 Nida’s background14:45 - 17:36 Process of business consulting & how to find a business’s unique strategy17:36 - 22:27 Example of the process22:27 - 24:22 Nida’s marketing tactics24:22 - 26:07 Where does she see herself in 5 years26:07 - 28:22 Always learning 28:22 - 32:05 Nida’s mentor32:05 - 34:54 The Enneagram 34:54 - 37:30 What it takes to be an author 37:30 - 39:02 Working Internationally39:02 - 40:05 How to contact Nida and her website https://www.coachnida.com http://linkedin.com/in/nida-leardprasopsuk-692252240:05 - 40:41 Thank you Nida 40:41- 40:57 Thanks for listening40:57 - 41:28 Join https://themarketingexpedition.com today!#entrepreneurs #entrepreneurship #entrepreneur #business #entrepreneurlife #success #businessowner #motivation #startup #entrepreneurmindset #smallbusiness #marketing #advertising #branding #onetomillions #mentorship #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Ep 102Finding R&D Tax Credits for Software and Tech Businesses with Tyler Kem | Marketing Expedition Podcast
Tyler Kem is the co-founder of Strike R&D Tax Advisory, a firm specializing in Federal and State Research and Development "R&D" Tax Credits for emerging industries such as Software, Blockchain, Emerging Technologies, Hemp, Artificial Intelligence, Virtual/Augmented Reality. FinTech, Engineering/Architecture, Manufacturing, Pharmaceuticals, and Biotech. 0:00 - 1:01 Tyler's bio1:01 - 1:35 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/ 1:35 - 5:39 Marketing Essentials Moment: How to Stop Wasting Money on Your Marketing5:39 - 6:08 Welcome to Peppershock Media’s Marketing Expedition podcast6:08 - 6:20 Welcome Tyler6:20 - 7:55 Tyler’s background7:55 - 15:05 How to receive R&D tax credits 15:05 - 17:23 Tyler’s marketing tactics17:23 - 20:15 Tyler’s previous work 20:15 - 23:10 Importance of referrals23:10 - 31:50 Details on the ER tax credit31:50 - 32:54 What Tyler wants you to know 32:54 - 34:31 Useful resources 34:31 - 35:34 What Tyler wishes he knew earlier on 35:34 - 37:05 Tyler’s company culture37:05 - 39:05 Tyler’s aspirations39:05 - 40:45 How Tyler promotes healthy company culture 40:45 - 41:11 Thank you Tyler https://www.linkedin.com/in/tylerkem [email protected] 41:11 - 42:00 Thanks for listening42:00 - 41:58 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#taxcredit #taxes #taxrefund #tax #taxtips #businesstaxes #researchanddevelopment #research #technology #technologycompany #innovation #engineering #researcher #marketing #branding #advertising #software #blockchain #AI #AR #biotech Hosted on Acast. See acast.com/privacy for more information.

Ep 101The Importance of Passion and Credibility Marketing with Nathan Gwilliam | Marketing Expedition Podcast
Nathan Gwilliam is a serial entrepreneur who created and sold 3 digital ventures. He is the host of the Monetization Nation blog, podcast, and YouTube channel. He created and ran Adoption.com and is a TEDx speaker. 0:00 - 0:35 Nathan’s bio0:35 - 1:06 Schedule Once https://www.peppershock.com/product/schedule-once-offer/1:06 - 3:33 Marketing Essentials Moment: Automate What You Hate: Marketing Automation Explained3:33 - 4:06 Welcome to Peppershock Media’s Marketing Expedition podcast4:06 - 5:05 Nathan’s Background5:05 - 9:22 Tectonic shifts in business9:22 - 14:32 Testimonials from previous clients14:32 - 18:33 Passion Marketing18:33 - 20:20 More about Nathan20:20 - 23:55 How Nathan reimagined Adoption.com23:55 - 25:33 Monetization Nation 25:33 - 27:24 Passion Marketing27:24 - 28:58 Nathan’s influences and resources28:58 - 30:35 If Nathan wish he knew what he knows now30:35 - 32:07 Nathan’s goals32:07 - 35:02 Credibility marketing35:02 - 36:24 How to reach Nathan https://monetizationnation.com/ https://passionmarketing.com/ebook36:24 - 36:54 Thank you for watching36:54 - 37:24 Join https://themarketingexpedition.com today!#passionmarketing #credibilitymarketing #marketing #marketingtips #marketingstrategies #digitalmarketing #onlinemarketing #branding #business #advertising #entrepreneurship #marketingstrategy serialentrepreneur Hosted on Acast. See acast.com/privacy for more information.

Ep 100Playing In and Outside the Sandlot with Marty York | Marketing Expedition Podcast
This week’s episode highlights Marty York, known for his acting throughout the world, starring in movies and tv shows such as The Sandlot, Boy Meets World, and various other commercials for popular brands. Throughout this podcast, Marty and Rhea go back in time to talk about Marty’s upbringing in the acting world and what it took to get by as a young actor in California. They also talk about some upcoming projects and ventures that Marty is currently involved in.0:00 - 1:19 Marty’s bio1:19 - 1:44 Peppershock offer https://www.peppershock.com/product/doordash-offer-30-off/1:44 - 3:50 Marketing essentials 3:50 - 4:20 Welcome to Peppershock Media’s Marketing Expedition podcast4:20 - 4:45 Welcome Marty4:45 - 6:15 Marty’s background6:15 - 7:05 Ventures that Marty’s working on7:05 - 8:23 Tips for becoming an actor8:23 - 10:19 Marty’s work10:19 - 15:09 Marty’s experience shooting The Sandlot15:09 - 17:49 Marketing Beast Juice17:49 - 19:53 Marty’s NFT https://boysofsummer.cards/19:53 - 22:41 The Sandlot reunion22:41 - 24:01 The Sandlot show on Disney+24:01 - 26:39 What Marty’s future holds26:39 - 28:20 Where to find Marty https://www.instagram.com/marty_york/28:20 - 28:53 Thank you for listening28:53 - 29:23 Joinhttps://themarketingexpedition.com today!DoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.#thesandlot #martyyork #yeahyeah #NFT #boysofsummer #beastjuice #acting #actor #movie #film #actorslife #marketing #branding #advertising #marketingessentials Hosted on Acast. See acast.com/privacy for more information.

Ep 99Master Your Networking in a Day with Christopher Kai and Shelly Yorgesen | Marketing Expedition Podcast
Master Your Networking in a Day! Purchase your ticket here!Christopher Kai is the founder & CEO of The Mathem Group, a Beverly Hills-based consultant firm that trains entrepreneurs and executives on how to become global speakers, branding and networking experts, and online consultants. Shelly Yorgesen is the founder and CEO of Executive Networking Events (ENE), a global pioneer in high-level executive connections. Whether through high-ticket exclusive masterminds at a 1,900-acre estate in Ireland or in online communities, she has successfully helped 1,000s of entrepreneurs and executives understand how to create and leverage their networks to grow their businesses online. Shelly is also an international speaker, bestselling author, and the co-founder and president of Operation Christmas Magic, an Idaho-based non-profit which creates and curates bespoke charity events for her local and global community.0:00 - 3:16 Christopher and Shelly’s bio3:16 - 3:52 Peppershock offer https://www.peppershock.com/product/stash-20-of-a-stock-offer/3:52 - 7:33 Marketing Essentials: Facebook 101 7:33 - 7:53 Welcome to Peppershock Media’s Marketing Expedition Podcast7:53 - 8:30 Welcome Christopher and Shelly8:30 - 15:35 How Christopher and Shelly met15:35 - 21:30 What to expect from Master Networking in a Day21:30 - 23:12 https://www.executivenetworkingevents.com/23:12 - 24:37 Consider attending Master Networking in a Day24:37 - 25:45 Worst characteristic that has served them well25:45 - 29:19 What they wish they knew back then29:19 - 29:52 Thank you, Christopher and Shelly29:52 - 30:10 Thanks for listening30:10 - 30:40 Join https://themarketingexpedition.com today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#networking #business #marketing #entrepreneur #network #networkmarketing #success #motivation #entrepreneurship #technology #businessowner #advertising #branding #smallbusiness #networker Hosted on Acast. See acast.com/privacy for more information.

Ep 98Why Podcasts are Crucial to Any Marketing Campaign with Brandy Whalen | Marketing Expedition Podcast
Brandy Whalen is an ambitious leader excited by new challenges and opportunities. She ran a sales team of 5 right after graduating from the University of Iowa (she was the first in her family to attend college). Her entrepreneurial spirit has led her to found several companies, including her own PR agency, Whalen Media. She is also the mother of three boys and prides herself on raising emotionally intelligent young people. Brandy is a firm believer in having a strong personal narrative. That’s what inspired her to create Kitcaster, a unique agency with a singular focus – podcasts. Podcasts have become so much more than just an entertainment medium. To Brandy, they’re a critical component of any PR campaign. Startup founders, entrepreneurs, C-suite executives. These are the movers and shakers whose stories Kitcaster helps share. Storytelling is a powerful marketing tool, and Kitcaster seeks to leverage that among its diverse clientele. 0:00 - 1:20 Brandy’s bio1:20 - 2:11 Peppershock offer www.peppershock.com/product/raise-5-off-your-first-card/2:11 - 5:07 Marketing essentials: Podcasting 101 5:07 - 5:27 Welcome to Peppershock Media’s Marketing Expedition podcast5:27 - 6:00 Welcome Brandy6:00 - 10:05 Brandy’s background10:05 - 14:42 Networking through podcasts14:42 - 19:05 Tips for being a better interviewee19:05 - 21:45 What to expect from a podcast campaign21:45 - 25:21 Emerging trends25:21 - 29:33 Marketing tactics29:33 - 35:38 Useful resources35:38 - 37:09 Advice for getting started37:09 - 38:55 What Brandy would’ve asked herself38:55 - 40:08 If Brandy had an unlimited budget40:08 - 40:50 How to contact Brandy [email protected]:50 - 41:19 Thank you, Brandy41:19 - 42:00 Thanks for listening42:00 - 42:30 Join www.themarketingexpedition.com today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#podcasting #podcast #podcasts #podcastlife #podcaster #podcastcampaign #podcastnetwork #podcastshow #podcastforbusiness #business #entrepreneur #marketingtactics #emergingtrends #advertising #branding #kitcaster Hosted on Acast. See acast.com/privacy for more information.

Ep 97How to Make Press Release Marketing Work with Mickie Kennedy | Marketing Expedition Podcast
Mickie Kennedy founded eReleases 22+ years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. He lives in the Baltimore area. 0:00 - 0:24 Mickie’s Bio0:24 - 1:46 Schedule Once Offer https://www.peppershock.com/product/schedule-once-offer/1:46 - 3:37 Marketing Essentials3:37 - 4:00 Welcome to Peppershock Media’s Marketing Expedition podcast4:00 - 4:15 Welcome Mickie4:15 - 14:05 Mickie’s background14:05 - 16:52 How to use eReleases 16:52 - 21:10 Helpful tools to measure performance21:10 - 23:40 Tips for generating press releases23:40 - 28:27 Thoughts on Help a Reporter Out28:27 - 31:05 Advice from Mickie31:05 - 32:23 What Mickie would’ve done differently32:23 - 34:10 How to reach Mickie https://www.ereleases.com/ https://www.linkedin.com/in/publicity34:12 - 34:17 Thank you, Mickie34:17 - 35:16 Why you should consider PR35:16 - 35:47 Thank you for listening35:47 - 36:17 Join https://themarketingexpedition.com today!ScheduleOnce. Add booking pages to your website in minutes. Let Prospects and clients schedule meetings in seconds. Sign up today! #pressreleasemarketing #pressrelease #marketing #branding #advertising #publicrelations #pr #prtips #socialmedia #socialmediamarketing #business #entrepreneur #agencylife #marketingstrategy #businessowner Hosted on Acast. See acast.com/privacy for more information.

Ep 96How to Bring Humans and Search Bots Together with Jeff Coyle | Marketing Expedition Podcast
Jeff Coyle is a data-driven search engine marketing executive with more than 20 years of experience in the search industry managing products and website networks. Jeff is the Co-founder and Chief Product Officer for MarketMuse, where he is focused on helping content marketers, search engine marketers, agencies, and e-commerce managers build topical authority, improve content quality and turn semantic research into actionable insights. Before joining as Co-founder at MarketMuse, Jeff owned and operated his own inbound marketing consultancy and managed the Traffic, Search, and Engagement team for TechTarget, a leader in B2B technology publishing and lead generation. 0:00 - 0:47 Jeff’s Bio0:47 - 1:49 Robinhood Offer https://www.peppershock.com/product/robinhood-app-offer/1:49 - 5:00 Marketing essentials5:00 - 5:18 Welcome to Peppershock Media’s Marketing Expedition podcast5:18 - 5:33 Welcome Jeff5:33 - 8:50 Jeff’s background8:50 - 13:35 Tips from Jeff13:35 - 18:42 Considerations for Search Engine Optimization18:42 - 25:02 Helpful tools to measure performance25:02 - 31:10 Jeff’s success stories31:10 - 33:52 Advice from Jeff33:52 - 34:43 How to connect with Jeff https://www.marketmuse.com/ 34:43 - 36:00 MarketMuse’s offerings36:00 - 40:34 Voice Search Optimization40:34 - 41:18 Thank you, Jeff41:18 - 41:50 Content strategy webinar 41:50 - 42:22 Thank you for listening42:22 - 42:53 Join https://themarketingexpedition.com today!You now have a claim to a stock like Apple, Ford, or Facebook. In order to keep this claim to your stock, sign up and join Robinhood using my link.#seo #digitalmarketing #marketing #socialmediamarketing #contentstrategy #marketingstrategy #contentmarketing #leadgen #leadgeneration #branding #business #advertising #marketingtips #entrepreneur #marketmuse Hosted on Acast. See acast.com/privacy for more information.

Ep 95The Ins and Outs of Building a Startup with Curt Cuscino | Marketing Expedition Podcast
Curt Cuscino is also the Co-Founder & CEO of GoodFetch, a finTech comparison-shopping platform for consumers that enables consumers to shop, compare from 20+ major carriers, and buy insurance in under 10 minutes from wherever they are, whenever they want. The platform also added personal loan comparison-shopping in 2020 as its next step towards simplifying the financial aspects of the modern digital human so they get back to living and waste far less time in this arena. Curt is also the Founder and CEO of HypeLife Brands, a progressive brand development + marketing agency helping B2C lifestyle startups & consumer-focused brands powerfully engage the Millennial generation. The agency is now headquartered in Southern California, in coastal downtown Oceanside. HypeLife Brands specializes in building, launching, and growing B2C/DTC lifestyle brands and startups, finely tuned for the ever-elusive Millennial generation.00:00 - 00:50 About Curt Cuscino 00:55 - 01:20 $20 of bonus stock https://www.peppershock.com/product/stash-20-of-a-stock-offer/ 01:20 - 04:21 This weeks marketing essentials moment: Ways to get more creative04:21 - 04:33 Welcome to The Marketing Expedition Podcast04:33 - 09:20 Welcome Curt Cuscino 09:20 - 11:17 How to reach Millenials 11:17 - 18:04 Working with visionary founders 18:04 - 26:31 Where is digital advertising headed? 26:31 - 32:28 The best tools for marketers and young entrepreneurs32:28 - 33:26 Advertising on Tik Tok 33:26 - 38:26 Viral FOMO38:26 - 42:12 Tips to being a successful entrepreneur 42:12 - 43:22 How to get in contact with Curt: https://www.hypelifebrands.com/43:22 - 43:55 Thanks for listening to The Marketing Expedition Podcast 43:55 - 44:26 Join https://themarketingexpedition.com/ today!Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#startups #business #startup #entrepreneur #entrepreneurship #startuplife #entrepreneurs #marketing #branding #advertising #millennialmarketing #millennials #marketingstrategy #digitaladvertising #FOMO #hypelife Hosted on Acast. See acast.com/privacy for more information.

Ep 94Becoming a Successful Online Business Manager with Rebecca Simon | Marketing Expedition Podcast
Rebecca Simon is a Virtual Service Provider Coach and the founder of The Success Society, a corporation that has helped hundreds of women build, launch, and scale their online service-based businesses. She leads and teaches virtual assistants (VAs) and online business managers (OBMs) through one-on-one and group coaching programs.0:00 - 0:43 Rebecca’s Bio0:43 - 1:02 Welcome to Peppershock Media’s Marketing Expedition podcast1:02 - 6:10 Rebecca’s Journey6:10 - 7:30 Rebecca’s success stories7:30 - 9:46 Coaching background9:46 - 11:33 Rebecca’s ideal client11:33 - 13:50 Typical VA services13:50 - 14:45 Rebecca’s goals14:45 - 21:00 What to expect from a VA21:00 - 23:33 Resources for VA’s23:33 - 26:00 Content creation26:00 - 29:25 Growing on TikTok29:25 - 31:02 Marketing strategies31:02 - 32:15 How to connect with Rebecca https://workwithbecca.com/32:15 - 34:16 How to manage your TikTok26:35 - 35:29 Other client’s journeys35:29 - 36:09 Thanks Rebecca36:09 - 36:25 Thank you for listening36:25 - 36:55 Join https://themarketingexpedition.com today!#onlinebusinessmanager #onlinebusiness #virtualassistant #onlinebusinesscoach #onlinebusinessowner #onlinebusinesstips #business #entrepreneur #womeninbusiness #businesscoaching #virtualassistantservices #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 93How Sponsorship Helps Businesses Grow Their Brands with Ken Ungar | Marketing Expedition Podcast
Ken Ungar is the President & Founder of CHARGE, focused on unlocking the power of sponsorships to enhance the brands and grow the businesses of the C-suite, sales workforce, and nonprofit space alike. Ken’s clients and collaborators have included Honda, Acura, the Los Angeles Dodgers, Coca-Cola, Disney, General Motors, Jim Beam, Microsoft, Reebok, and fifty-plus professional athletes in the NFL, NASCAR, and Indy Car. He’s been a lawyer, government official, and marketer, as well as serving as a league representative, event promoter, and business leader at the highest levels of professional sports. Ken’s experience in sports business, personal branding, media training, sponsorships, and endorsements, as well as agents and legal issues, inspired him to pen his second book, Sponsorship Strategy: Practical Approaches to Powerful Sponsorships. Ken’s also a veteran of the airwaves; you can find his interviews on ABC News, AP, CNN Money, ESPN, Forbes, Fox News, Good Morning America, LA Times, New York Times, Chicago Tribune, Washington Post, Sports Business Journal.0:00 - 1:58 Ken’s Bio1:58 - 2:50 Sweatcoin https://www.peppershock.com/offers/2:50 - 6:10 Marketing essentials6:10 - 6:32 Welcome to Peppershock Media’s Marketing Expedition podcast6:32 - 7:10 Welcome Ken 7:10 - 7:50 Ken’s journey7:50 - 9:06 What is a sponsorship?9:06 - 10:41 Firestone sponsorship story10:41 - 12:13 Brand building with sponsorships12:13 - 14:15 Sponsorship fulfillment14:15 - 15:00 Lead generation15:00 - 17:03 Why Ken works in sponsorships17:03 - 19:29 Nonprofit sponsorships19:29 - 23:00 Price structure of sponsorships23:00 - 26:35 Most effective trinkets/tools for sponsorships26:35 - 26:50 How to connect with Ken https://chargesponsorship.com/26:50 - 27:45 Free and useful sponsorship tools27:45 - 28:07 Thanks Ken28:07 - 28:27 Thank you for listening28:27 - 28:57 Join https://themarketingexpedition.com today!Sweatcoin – Check out this free app – It Pays to Walk#sponsorship #sponsor #motivation #marketing #nonprofit #charity #business#networking #branding #advertising #marketingstrategy #charge #growyourbrand Hosted on Acast. See acast.com/privacy for more information.

Ep 92Implementing the GRIT Marketing Method with Christina Del Villar | Marketing Expedition Podcast
Christina Del Villar is a Silicon Valley marketing executive, consultant, and author who geeks out on helping companies transform, grow and scale, leveraging technology with 25 years of experience at Fortune 100 companies and more than 15 startups. Christina has developed go-to-market and marketing strategies for exponential growth, new product launches, acquisitions, and IPOs, particularly for high-growth companies where she leverages her experience and industry perspective to take them to the next level. Christina’s GRIT Marketing Method focuses on helping marketing professionals to build smarter programs, be more efficient, and exponentially grow revenue to improve overall company performance. Her book, Sway: Implement the GRIT Marketing Method to Gain Influence & Drive Corporate Strategy, is due out in summer 2021. https://christinadelvillar.com/0:00 - 1:35 Christina’s Bio1:35 - 2:25 Schedule Once https://www.peppershock.com/product/schedule-once-offer2:25 - 4:21 Marketing Essentials4:21 - 4:42 Welcome to Peppershock Media’s Marketing Expedition podcast4:42 - 5:09 Welcome Christina5:09 - 6:08 Christina’s Journey6:08 - 8:22 GRIT Marketing Method8:22 - 11:00 Developing the GRIT Method11:00 - 13:35 Webinar Story from Christina’s Book13:35 - 19:00 Testimonials from Christina’s Career19:00 - 22:15 Ideal Marketing Target22:15 - 25:55 Helpful Resources25:55 - 28:12 Christina’s Motivation28:12 - 33:30 Christina’s Advice33:30 - 36:06 How to Connect with Christina https://christinadelvillar.com/36:06 - 36:30 Thank you, Christina36:30 - 37:00 Thanks for listening37:00 - 37:47 Join https://themarketingexpedition.com/ today!Schedule Once; super powered customer scheduling. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds.#marketingstrategies #marketing #marketingtips #marketingstrategy#marketingideas #marketingagency #marketingtools #advertising #branding#womeninbusiness #GRIT #business #entrepreneur Hosted on Acast. See acast.com/privacy for more information.

Ep 91Navigating the Cryptocurrency Ecosystem with Clay Space | Marketing Expedition Podcast
Clay Space was born and raised in Albuquerque, NM, spent a short stint in LA, and moved to Idaho last May in search of an area that was more chaos resistant. Clay has extensive experience in the media/entertainment industry and has been an avid participant in the Bitcoin ecosystem for 8 years. Today, Clay is an investor and Bitcoin educator. His hobbies are writing, tennis, chess, jiujitsu, and guitar. 00:00 - 00:30 About Clay Space 00:30 - 01:00 https://www.peppershock.com/offers/01:00 - 05:01 Marketing Essentials Moment 05:01 - 05:17 Welcome to The Marketing Expedition Podcast 05:17 - 06:33 Welcome Clay Space 06:33 - 07:15 Working from home 07:15 - 08:41 Combining Crypto and fiction 08:41 - 11:54 What are NFT's?11:54 - 17:34 What is Bitcoin 17:34 - 30:18 Environmental impact of Bitcoin 30:18 - 32:52 The large network of Bitcoin 32:52 - 35:26 Investing in Bitcoin 35:26 - 40:48 What other Cryptocurrencies are out there? 40:48 - 44:54 Worldwide currency 44:54 - 51:12 Marketing's roll in Bitcoin 51:12 - 52:14 Bitcoin and taxes52:14 - 55:34 The why and how to get into Bitcoin 55:34 - 56:30 Clay's final thoughts and how to reach him!56:30 - 58:57 Thank you, Clay 58:57 - 59:15 Thank you for joining us for The Marketing Expedition Podcast59:15 - 59:44 Start your adventure today https://themarketingexpedition.com/13 Tips for Developing an Email Marketing Campaign https://www.peppershock.com/2015/07/13-tips-for-developing-an-email-marketing-campaign/Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too. #cryptocurrency #bitcoin #crypto #blockchain #btc #forex #dogecoin #money #ethereum #trading #bitcoinmining #investment #forextrader #business #entrepreneur #marketing #advertising #branding #marketingstrategies Hosted on Acast. See acast.com/privacy for more information.

Ep 90Rebranding Your Company and Building Community with Jenn Graham | Marketing Expedition Podcasts
Jenn Graham is on a mission to design a more inclusive world. An activist, designer, and civic tech entrepreneur, Jenn Graham is the Founder and CEO of Inclusivv, bringing diverse voices together for conversations that matter. Since starting Inclusivv as a social experiment in Atlanta, Jenn has built a global team and a digital platform that has already enabled thousands of conversations around the world—both in-person and virtual. Her clients range from Facebook to Coca-Cola, including beloved organizations such as The King Center, Sierra Club, and The Aspen Institute.Featured as a “2020 World-Changing Woman in Conscious Business” by Conscious Media Company, and recognized by the Atlanta Business Chronicle as “Small Business Person of the Year – Rising Star” in 2019. Jenn’s work has also been recognized by President Obama and has received numerous awards for social impact and creative community engagement. https://www.inclusivv.co/00:00 - 01:00 About Jenn Graham 01:00 - 02:00 This week’s sponsor Misfit Markets! https://www.peppershock.com/offers/ 02:00 - 04:43 Rhea’s Marketing Tips04:43 - 04:54 Welcome to the Marketing Expedition Podcast04:54 - 06:57 Welcome Jenn06:57 - 10:11 How a bike accident inspired Jenn10:11 - 14:56 Rebranding your business 14:56 - 17:32 What it's like to work with Jenn17:32 - 19:02 Working with TEDx Atlanta 19:02 - 24:14 How to get someone to hire your small business 24:14 - 27:18 Jenn’s goals 27:18 - 30:54 Being a woman entrepreneur 30:54 - 34:05 Helpful marketing tips 34:05 - 38:23 Devouring books38:23 - 39:49 How to get ahold of Jenn - https://www.inclusivv.co/39:49 - 40:50 Thank you Jenn40:59 - 41:49 Be sure to join the https://themarketingexpedition.com/Misfits Market 40% off! Use our link to get your credit.#sustainability #ecofriendly #environment #inclusiveness #diversityandinclusion #happiness #womeninbusiness #womenempowerment #smallbusiness #entrepreneur #girlboss #bossbabe #branding #marketing #advertising #marketingstrategy #Inclusivv Hosted on Acast. See acast.com/privacy for more information.

Ep 89How Video Messages Build Trust And Boost Sales with David Jay | Marketing Expedition Podcast
David is the founder and CEO of Warm Welcome and was recently named a Top 100 Tech Innovator and Influencer. David is a startup junkie, he has started service-based companies and several software companies. He believes that business can be a tool to help us build better relationships and connect us to a purpose far beyond ourselves. Warm Welcome exists because we believe that business, at its best, is personal and purposeful. www.warmwelcome.com/0:00 - 0:40 David’s Bio0:40 - 1:54 Schedule Once https://www.peppershock.com/product/schedule-once-offer1:54 - 6:15 Marketing Essentials 6:15 - 6:34 Welcome to Peppershock Media’s Marketing Expedition Podcast6:34 - 6:48 Welcome David6:48 - 8:55 David’s journey 8:55 - 14:25 Warm Welcome14:25 - 18:05 Installation of Warm Welcome18:05 - 20:40 Developing the app20:40 - 22:16 David’s promotional tips 22:16 - 26:06 Starting simple 26:06 - 28:20 Helpful resources 28:20 - 29:45 David’s advice 29:45 - 30:26 How to connect with David https://www.warmwelcome.com30:26 - 31:41 Thank you, David31:41 - 31:54 Thanks for listening31:54 - 32:27 Join https://themarketingexpedition.com/ today! ScheduleOnce. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Use this link#videomarketing #digitalmarketing #marketing #video #videoproduction #socialmediamarketing #videomarketingtips #socialmedia #contentmarketing #branding #advertising #business #videomarketingstrategy #sales #warmwelcome Hosted on Acast. See acast.com/privacy for more information.

Ep 88Branding Success in the Nightlife Industry with Steve Adelman | Marketing Expedition Podcast
Widely recognized as the co-founder of the Avalon Nightlife brand, and with a career spanning over thirty years, Steve Adelman has earned a reputation for combining creativity and bottom-line economics into acclaimed projects worldwide. Since 1990, over eighteen million self-expression and entertainment seekers have walked through the doors of Adelman’s venues. Adelman received a BA from Kalamazoo College and a MA in Economics from Boston College. His first book, Nocturnal Admissions, is a humorous, behind-the-scenes look at the Nightlife industry in five major cities and will be released later this year by Santa Monica Press. www.steveadelman.com0:00 - 2:26 Steve’s Bio2:26 - 5:27 Marketing expedition essential5:27 - 6:38 Misfits Market https://www.peppershock.com/product/misfitsmarket/6:38 - 7:06 Welcome to Peppershock Media’s Marketing Expedition podcast7:06 - 7:12 Welcome Steve 7:12 - 12:01 Steve’s journey 12:01 - 16:26 Successful tactics 16:26 - 18:26 Customer experience 18:26 - 23:01 “Nocturnal Admissions” 23:01 - 25:11 Steve’s advice 25:11 - 27:19 Helpful resources 27:19 - 29:12 Importance of location 29:12 - 30:20 Steve’s next steps 30:20 - 30:54 Thank you, Steve30:54 - 31:23 How to connect with Steve https://www.steveadelman.com31:23 - 31:33 Thank you for listening31:33 - 32:09 Join https://themarketingexpedition.com/ today!Here’s a $25 credit to save $10 on your first Misfits Market order. Use our link to get your credit.#nightlife #nightclub #promoting #promotion #clubpromoting #branding #marketing #advertising #brandidentity #marketingstrategy #marketingtactics #nocturnaladmissions Hosted on Acast. See acast.com/privacy for more information.

Ep 87Diving into the Entrepreneurial Mindset with Mike Infanger | Marketing Expedition Podcast
Mike Infanger is the owner of Infanger Insurance Inc., established in August of 2010. After a year of working for an independent insurance agency, Mike’s mom called him out of the blue and said she had a dream he starts his own agency. Initially, he told her he wasn't interested in switching because he was making good money. But, that started the idea in his head. Then, after reviewing his book of business, and knowing that if he stayed, he'd continue to send half of his paycheck to the 'house', he decided he’d proceed with opening his own agency. Mike is also the founder of Entrepreneurs of Idaho an entrepreneurial networking circle. www.infangerinsurance.com00:00 - 0:46 Mike’s Bio0:46 - 2:11 Raise offer https://www.peppershock.com/product/raise-5-off-your-first-card/2:11 - 5:20 Marketing essentials 5:20 - 5:40 Welcome to Peppershock Media’s Marketing Expedition Podcast5:40 - 5:48 Welcome Rhea 5:48 - 9:37 Mike’s Intro 9:37 - 11:34 Building Mike’s brand 11:34 - 14:03 Mike’s industry 14:03 - 18:57 Clients and community 18:57 - 22:29 Marketing tactics 22:29 - 29:29 Trying new tactics 29:29 - 31:29 Advice 31:29 - 33:00 Helpful resources 33:00 - 34:23 How to connect with Mike 34:23 - 36:10 An entrepreneurial mindset 36:10 - 36:40 Thank you, Mike 36:40 - 37:04 Thank you for listening 37:04 - 37:43 Join https://themarketingexpedition.com/ today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#entrepreneurialmindset #entrepreneurship #entrepreneur #entrepreneurtips #motivation #success #business #marketing #advertising #branding #businessmindset #newtactics #successtips #tipsandtricks Hosted on Acast. See acast.com/privacy for more information.

Ep 86Developing your Personal Power with Tyler Watson | Marketing Expedition Podcast
Tyler Watson is a life and business breakthrough specialist and creator of the Abundance Alignment Technique, a revolutionary new high achievement strategy that goes beyond mindset and skillset to align every energy system in the body and dramatically shortcut the time and effort it takes to get real results. Tyler went from a place of depression, addiction, financial struggles, and not believing in himself to developing a process that helped change not only his life but also the lives of thousands of others in record time. Tyler has worked with businesses and teams, million-dollar coaches and public figures, and hundreds of entrepreneurs and families. Abundancemasters.com00:00 - 2:02 Tyler’s bio2:02 - 5:31 Marketing essentials 5:31 - 6:46 Stash App https://www.peppershock.com/product/stash-20-of-a-stock-offer/6:46 - 7:05 Welcome to Peppershock Media’s Marketing Expedition Podcast7:05 - 7:23 Welcome Tyler 7:23 - 21:45 Tyler’s journey 21:45 - 28:52 Successful experiences 28:52 - 32:06 Tyler’s marketing tactics 32:06 - 40:34 Real-life example40:34 - 43:54 Tyler’s mentors and coaches 43:54 - 49:16 Tyler’s advice 49:16 - 50:46 How to connect with Tyler https://www.facebook.com/groups/abundancehacking50:46 - 51:18 Thank you, Tyler51:18 - 51:47 Thank you for listening 51:47 - 52:26 Join https://themarketingexpedition.com/ today!Stash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.#personaldevelopment #motivation #personalgrowth #mindset #inspiration #success #abundancealignmenttechnique #growth #coaching #goals #mindfulness #marketing #branding #adversting #business#entrepreneur Hosted on Acast. See acast.com/privacy for more information.

Ep 85The Power and Payoffs of Creativity in the Workplace with Susan Meier | Marketing Expedition Podcast
Susan Hamilton Meier is a brand strategist and visual artist and the founder of Susan Meier Studio. In her consulting practice, she helps marketing and sales teams across the healthcare ecosystem grow their brands and envision innovative ways to electrify their work. Drawing on her work as an artist, she brings a fresh, creative perspective to strategy. At The Boston Consulting Group, where Susan began her career, she became fascinated by the deep emotional connections that brands can build with consumers. She went on to work for boutique branding agencies, focusing on customer research, product innovation, and packaging design, and has had the privilege to work with some of the world’s leading corporations, including Unilever, Pepsico, Kellogg’s, Mars, Samsung, Genentech, and Novartis. Susan holds a BA in art history from Dartmouth and an MBA from Harvard. Her own creative output includes paintings, sculptures, jewelry, and children. susanmeierstudio.com00:00 - 1:40 Susan’s bio1:40 - 2:53 Schedule Once https://www.peppershock.com/product/schedule-once-offer/2:53 - 6:07 Marketing Essentials 6:07 - 6:26 Welcome to Peppershock Media’s Marketing Expedition Podcast6:26 - 8:10 Welcome Susan 8:10 - 11:15 Susan’s pathway 11:15 - 16:36 Current work 16:36 - 22:53 Successful experiences 22:53 - 28:10 Learning from experiences 28:10 - 34:55 Potential trends 34:55 - 40:00 Susan’s work structure 40:00 - 43:14 Susan’s brand promise 43:14 - 47:35 Resources 47:35 - 48:00 Thank you, Susan 48:00 - 48:30 How to connect with Susan https://www.susanmeierstudio.com/electrify-your-work48:30 - 48:50 Thank you for listening 48:50 - 49:29 Join https://themarketingexpedition.com/ today!ScheduleOnce. Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Get the offer here! #creativity #creative #creativitingintheworkplace #artist #inspiration #imagination #branding #marketing #advertising #companyculture #marketingtrends #marketingstrategy #businesstips #marketingideas #entrepreneur Hosted on Acast. See acast.com/privacy for more information.

Ep 84Protecting Your Financial Legacy with Kenner French | Marketing Expedition Podcast
Kenner French is the host of Tax Club’s “Tax Tips with Kenner”, the CIO of VastHoldingsGroup.com, and founder of VastSolutionsGroup.com. Kenner’s work has been mentioned on NBC, Fox News, ABC, and Forbes.com. He has authored two books, with a new one due out later this year, and is a frequent keynote speaker. To order a pre-sale copy of his upcoming book, The Family Wealth Manifesto, go to www.RKennerFrench.com or Amazon.com. Use code: 69626.0:00 - 2:04 Kenner’s Introduction2:04 - 3:00 Stitch Fix https://www.peppershock.com/product/stitch-fix-25-offer/3:00 - 4:57 Marketing essentials 4:57 - 5:16 Welcome to Peppershock Media’s Marketing Expedition podcast5:16 - 5:50 Welcome Kenner5:50 - 7:17 Clubhouse 7:17 - 8:40 Background on Kenner8:40 - 11:57 Investing tips 11:57 - 13:51 Learning lessons13:51 - 19:15 Kenner’s pathway 19:15 - 21:16 Kenner’s favorite tools 21:16 - 24:06 Helpful resources 24:06 - 24:32 Inspirations 24:32 - 26:01 https://vastsolutionsgroup.com26:01 - 27:18 Kenner’s book launch 27:18 - 28:42 Advice 28:42 - 29:01 Looking back 29:01 - 29:21 Dream budget spending 29:21 - 30:49 Career goals 30:49 - 32:26 Challenges 32:26 - 34:32 Proud accomplishment 34:32 - 35:21 Kenner’s biggest surprise 35:21 - 36:10 Thank you Kenner36:10 - 37:29 How to connect with Kenner https://rkennerfrench.com37:29 - 37:51 Thanks for listening 37:51 - 38:29 Join https://themarketingexpedition.com/ today!Here’s a $25 credit to try Stitch Fix! There’s no subscription required & shipping is free. Use our link to get your credit.#investment #investmentstrategies #financialfreedom, #taxtips #entrepreneur #wealth #success #businessowner #business #clubhouse #marketing #branding #advertising #marketingstrategies Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 83Getting Your Message Out to the World by Podcasting with Adam Adams | Marketing Expedition Podcast
Adam Adams is the founder of GrowYourShow where they help you get your message out to the world. Their clients are getting ranked in the top 1% on Apple Podcast and other top charts which means one thing: His clients have more influence than 99% of the podcasts out there. Adam says the reason most podcasters fail is a lack of marketing. Which is why his niche is to manage that critical piece so you can have more listeners, more downloads, more ratings, and more reviews. Adam has a loyal following in the real estate industry as well as the podcasting industry. After selling his real estate podcast, he launched Podcast on Podcasting, which is ranked as the top podcast to help podcasters. www.GrowYourShow.com0:00 - 0:18 Welcome to Peppershock Media’s Marketing Expedition podcast0:18 - 0:37 Welcome Adam 0:37 - 4:04 Background of Adam’s journey 4:04 - 9:06 Adam’s best learning lessons 9:06 - 15:45 Success stories 15:45 - 19:44 Upcoming trends 19:44 - 24:36 Adam’s tactics for growth24:36 - 27:02 Gaining a sense of normalcy 27:02 - 29:40 Conferences for the podcast community 29:40 - 41:17 Resources and tools 41:17 - 47:37 Effective ways of monetization 47:37 - 48:24 How to connect with Adam https://growyourshow.com48:24 - 49:10 Thank you, Adam49:10 - 49:46 Thanks for listening49:46 - 50:17 Join https://themarketingexpedition.com/ today! #podcasting #podcast #podcastlife #podcastnetwork #entrepreneur #business #monetization $monetize #growyouraudience #growyourshow #marketing #advertising #branding #digitalmarketing Hosted on Acast. See acast.com/privacy for more information.

Ep 82Support Your Creativity and Stay Profitable with Gabrielle Chipeaur | Marketing Expedition Podcast
Gabrielle Chipeur is a creative professional who’s spent the last 16 years at the crossroads of design, technology, and online education. She’s worked with Fortune 50 companies, international best-selling authors, and world-renowned motivational speakers. She started her freelance business in 2010 after deciding to stay at home with her children and struggled in her business for 6 years because she was focusing on the wrong things. This led her to transform her business and document all the lessons in her book, Secret Weapon. She’s on a mission to stamp out the "Starving Artist" stereotype and on her podcast, The Well-Paid Creative, she talks about designing a business that supports creativity while being profitable. She lives just outside of Edmonton, Canada with a young family and a small menagerie of animals. When she’s not up to her elbows in tech she’s usually covered in paint or whipping up her latest embroidery or crochet project. https://gabriellechipeur.com0:00 - 1:06 Get to know Gabrielle 1:06 - 4:15 Rhea’s Marketing Essentials Moment 4:15 - 5:18 Ibotta cash back! https://www.peppershock.com/offers/5:18 - 5:36 Welcome to Peppershock Media’s Marketing Expedition podcast5:36 - 10:06 Welcome Gabrielle10:06 - 11:15 Career advice 11:15 - 13:07 About the Secret Weapon Book13:07 - 14:55 Systems and Processes14:55 - 16:32 Gabrielle’s discovery 16:32 - 17:36 Successful tactics 17:36 - 19:21 Focus Finder Quiz19:21 - 19:31 How to take the Focus Finder Quiz https://gabriellechipeur.com/focus/19:31 - 20:48 Gabrielle’s Inspirations 20:48 - 21:34 Fun, Fame or Fortune 21:34 - 25:06 Facing challenges 25:06 - 27:31 Success stories 27:31 - 28:21 Goal list 28:21 - 28:55 How to connect with Gabrielle 28:55 - 29:41 Thank you, Gabrielle 29:41 - 30:13 Thanks for listening 30:13 - 30:41 Join https://themarketingexpedition.com/ today!Hey! Thought you’d like to try Ibotta, a cashback rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today!#creativity #artist #entrepreneur #inspiration #follow #passion #marketing #advertising #branding #personalbranding #creativemarketingstrategies #success #secretweapon #thewellpaidcreative Hosted on Acast. See acast.com/privacy for more information.

Ep 81How the Speed of Change Can Impact Your Company with Tobin Lehman | Marketing Expedition Podcast
Tobin Lehman is the founder of New North, an award-winning digital marketing agency dedicated to helping B2B technology firms grow. With over two decades of working with brands like Southern States, Pfizer, Thermo Fisher Scientific, Kimberly Clark, and a host of others, Tobin’s earned an industry reputation for taking the mystery out of marketing with clear strategies that earn real results. He currently resides in Frederick, Maryland, with his spouse and five children. Learn more at www.ridethetornado.com0:00 - 0:38 Tobin Lehman’s Bio0:38 - 1:56 ScheduleOnce Deal: www.oncehub.com/pricing?referralcode=RAL212 1:56 - 4:28 Rhea’s Marketing Essentials 4:28 - 4:57 Welcome to Peppershock Media’s Marketing Expedition Podcast4:57 - 5:04 Welcome Tobin5:04 - 8:57 Tobin’s background 8:57 - 10:47 Current need for digital 10:47 - 12:23 Tobin’s team 12:23 - 17:11 Current changes17:11 - 21:06 Book release 21:06 - 25:02 Going back to normal 25:02 - 27:21 Tobin’s marketing tips 27:21 - 33:06 Successful tactics 33:06 - 35:50 Automation do’s and don'ts35:50 - 39:47 Tobin’s advice 39:47 - 43:50 Tobin’s most valuable resources 43:50 - 44:18 How to connect with Tobin44:18 - 44:37 Thank you, Tobin44:37 - 46:33 Last thoughts 46:33 - 46:52 Thanks for listening46:52 - 47:21 Join https://themarketingexpedition.com/ today!#marketingstrategies #marketing #marketingtips #creativemarketing #onlinemarketing #businesstips #automation #marketingautomation #contentstrategy #advertising #branding #digitalmedia #speedofchange #ridethetornado Hosted on Acast. See acast.com/privacy for more information.

Ep 80Understanding Audio Out-of-Home™ Advertising with Paul Brenner | Marketing Expedition Podcast
With more than 25 years of experience in media & entertainment and technology leadership, Paul Brenner served in several c-suite roles including division President with Emmis Operating Company [NASDAQ:EMMS]. As President of NextRadio/TagStation, his work focused on global innovation through FM Chip activations in all smartphones for audience measurement, improved in-car user experiences, and data attribution platforms for all broadcast radio. In 2019, Brenner joined Vibenomics as Chief Strategy Officer to help develop the go-to-market strategy for the company’s first-to-market Audio Out-of-Home™ advertising solution. Following a successful launch, Brenner was promoted to President of Audio OOH to oversee all efforts surrounding revenue-generating activity and related partnerships. He also serves as a member of the DPAA Research and Standards Committee. In this program, Brenner collaborates with other passionate advertising industry leaders and advocates for all the positive impacts that are being made in the digital media landscape. https://www.vibenomics.com/00:00 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast00:35 - 1:13 About Paul1:13 - 2:13 https://www.peppershock.com/product/raise-5-off-your-first-card/2:13 - 2:55 Interested in being a guest/sponsor? 2:55 - 6:34 Rhea’s Marketing Essentials 6:34 - 7:15 Welcome Paul 7:15 - 7:58 Paul’s background7:58 - 10:25 The story of Audio Out of Home™10:25 - 16:36 Overview of Audio Out of Home™ 16:36 - 19:34 Paul’s marketing tips 19:34 - 23:08 Utilizing the media plan 23:08 - 24:53 Improving from experiences 24:53 - 26:24 Afterthought vs. Forethought 26:24 - 29:27 First-party Data vs. Third-party data 29:27 - 31:27 Education within the industry 31:27 - 34:34 Paul’s advice 34:34 - 38:21 Inspirations and aspirations 38:21 - 39:49 How to connect with Paul39:49 - 40:11 Thank you, Paul 40:11 - 40:29 Thanks for listening 40:29 - 40:58 Join https://themarketingexpedition.com/ today!Save every day at your favorite spots with Raise. Use my link to get $5 off your first card#advertising #marketing #branding #digitalmarketing #advertisingagency #digitalmedia #digitalmarketing #socialmedia #business #contentmarketing #audiooutofhome #audiobranding #audioindustry #audiobusiness Hosted on Acast. See acast.com/privacy for more information.

Ep 79How to Promote a Book with Carrie Severson | Marketing Expedition Podcast
Carrie Severson is the CEO of The Unapologetic Voice House, an independent publishing agency. She has been in the storytelling space for more than 20 years. After being published by an independent publisher, she spent five years pitching literary agents in the hopes of being published traditionally. She desperately wanted that traditional publishing deal. After 100 rejections from literary agents, she launched the company that could help women just like her - unapologetic in their story and looking for support. Now, she has the opportunity to walk the journey of developmental editing, publishing and mentoring aspiring female authors throughout the world. After spending two decades in the storytelling world, she knows how to get a great book out into the marketplace. theunapologeticvoicehouse.comWrite. Learn. Promote. https://www.hatchbuck.co/mnGeAL00:00 - 00:31 Welcome Carrie Severson, the CEO of The Unapologetic Voice House00:31 - 01:30 Rhea’s Marketing Essential Moment, check out this great offer here: https://www.peppershock.com/audit/01:30 - 06:09 Welcome your host and Peppershock Media CEO, Rhea Allen 06:09 - 09:25 Things to know when publishing your book09:25 - 10:37 Promoting your book10:37 - 11:08 Importance of book trailers 11:08 - 12:53 2 sets of eyes on everything12:53 - 14:23 What makes a good book cover 14:23 - 15:15 The book spine 15:15 - 17:00 The key to a great book title17:00 - 22:09 Importance of voice-over talent 22:09 - 26:17 Pre-sale launch26:17 - 28:07 Pricing your book 28:07 - 30:12 Finding your niche 30:12 - 33:41 More tips to promoting your book33:41 - 34:56 Book launch during a pandemic 34:56 - 37:13 Importance of a marketing budget 37:13 - 43:07 Publishing on Amazon 43:07 - 45:21 How to get ahold of Carrie45:21 - 45:52 Thank you Carrie45:52 - 46:10 Thank you for tuning in to The Marketing Expedition Podcast46:10 - 46:36 Join https://themarketingexpedition.com/ today!ScheduleOnce, add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Get offer now!#publishing #bookpublishing #author #writer #bookmarketing #booklaunch #indiepublishing #writerscommunity #selfpublished #publishingcompany #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 78How to Run Your Agency on Auto-Pilot with Marko Filipovic | Marketing Expedition Podcast
Marko Filipovic is a young entrepreneur and the CEO of GoldenGateGrowth. He started his first agency in June of 2020 and has since scaled it to 7 figures. Marko specializes in helping people build automated systems so that they can run their agency on autopilot while bringing in infinite leads and having that 4 hour work week everyone dreams about. He also helps people use social media as a business platform using his unique strategies that have brought him the income he enjoys today! thisismarkofilipovic.com00:00 - 01:09 Introducing Marko Filipovic01:09 - 02:32 https://www.peppershock.com/product/stash-20-of-a-stock-offer/ $20 of free stock from the Stash App02:32 - 06:48 Marketing Essentials Moment06:48 - 07:05 Welcome to the Marketing Expedition Podcast07:05 - 13:43 Marko shares his story13:43 - 15:44 What Marko wishes he would’ve known 15:44 - 19:12 Marko’s successes 19:12 - 20:53 Marko shares a promise he made to his grandma20:53 - 31:51 Marko and Rhea Discuss Marko’s marketing journey and tactics that do and don’t work31:51 - 37:36 Marko’s mentors and resources 37:36 - 41:56 Ways Marko works with others and how to reach him41:56 - 43:58 Marko shares investment tips43:58 - 45:40 Huge thanks to Marko for sharing his marketing wisdom45:40 - 46:15 Thanks for listening, find more podcasts online peppershock.com46:15 - 46:48 Check out https://themarketingexpedition.com to build relationships with others and find the latest marketing trendsStash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.#marketingstrategies #marketing #marketingtips #digitalmarketing #marketingtools #marketingwisdom #marketingessentials #advertising #branding #investment #investmenttips #financialfreedom #entrepreneur #entrepreneurship #success #4hourworkweek Hosted on Acast. See acast.com/privacy for more information.

Ep 77Applying Disruptive Strategies in Your Industry with Branden Lark | Marketing Expedition Podcast
Branden Lark is an entrepreneur who’s well versed in the business development and social branding space. After co-founding ExtraOrdinary Concierge, a corporate and personal lifestyle management company used by entertainers and sports teams, Lark started handling personal branding freelance for business and television personalities. BrandingbyBranden.com00:00 - 00:30 Introducing Branden Lark00:30 - 03:24 Marketing Essentials Moment of the Week03:24 - 04:40 peppershock.com/offers for $10 off your first order of Misfit Market04:40 - 04:57 Welcome to the Marketing Expedition Podcast04:57 - 12:49 Branden’s background12:49 - 19:17 How Branden helps others in their Journey and resources he uses19:17 - 24:25 Branden shares important marketing trends to focus on24:25 - 29:00 People who have motivated, inspired and helped Branden on his journey29:00 - 32:52 Rhea and Branden discuss Clubhouse, Netflix and quarantine pastime Ideas32:52 - 36:06 Applying disruptive strategies in your industry36:06 - 38:10 Branden discusses his work38:10 - 46:43 Tips and tricks for other agency owners and the importance of learning from others46:43 - 47:20 Branden defines what success looks like for him47:20 - 48:41 Advice for someone wanting to get into marketing48:41 - 49:48 How to get ahold of Branden49:48 - 50:40 Huge thanks to Branden for sharing his marketing and agency wisdom50:40 - 50:55 Thanks for listening, find more podcasts online peppershock.com50:55 - 51:26 Check out https://themarketingexpedition.com to build relationships with others and find the latest marketing trends#marketingtrends #marketing #digitalmarketing #digitalmarketingtips #marketingtips #socialmediamarketing #marketingstrategy #disrupt #disruptivestrategies #entrepreneurs #business #smallbusiness #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 7616 Ways to Connect and Network with Andréa Jones | Marketing Expedition Podcast
As the creator of OnlineDrea.com, Andréa Jones and her team help small businesses create a BIG impact beyond their brand through authentic social media marketing strategies that focus on building a community of real and engaged followers. Andréa is also the creator of the Savvy Social School, a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies. For those businesses seeking a curated, done-for-you approach to growing an engaged online audience, Andréa and her team of seven serve nearly two-dozen notable brands across the globe. onlinedrea.com00:00 - 00:18 Welcome to Peppershock Media's Marketing Expedition podcast00:18 - 00:31 Here is your host Rhea Allen 00:31 - 00:49 Welcome Andréa Jones00:49 - 03:14 About Andréa 03:14 - 04:56 The Agency Journey 04:56 - 06:18 Consistency on social media 06:18 - 08:01 16 ways to connect and network08:01 - 10:31 How Andréa brings her clients success10:31 - 12:04 Growing your social media 12:04 - 13:59 Utilizing Clubhouse 13:59 - 16:39 The best scheduling tools 16:39 - 22:10 Posting organically vs. natively 22:10 - 23:48 Andréa’s course 23:48 - 27:07 Who in your life has inspired you27:07 - 27:43 Andréa’s podcast 27:43 - 29:34 5 year plan29:34 - 31:23 What advice would you give someone that is wanting to pursue a career similar to yours? 31:23 - 33:56 How to connect with Andréa https://onlinedrea.com/ 33:56 - 34:11 Thank you Andréa 34:11 - 34:33 Join https://themarketingexpedition.com/ today! #networking #business #marketing #advertising #branding #entrepreneur #networkmarketing #socialmediamarketing #digitalmarketing #socialmedia #clubhouse #smallbusiness #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Ep 75Getting Attention Online and Social Media Wisdom with Jay Jay | Marketing Expedition Podcast
Jay is an international speaker and has been sharing his message for the last 15 years in over 30 countries. In 2009 he leveraged the social media platform YouTube to organically grow his channel to 57,000,000M Views online. Other than coaching clients to get to the next level, Jay also has a PR and social media agency helping clients get INFLUENCE & ATTENTION to get themselves seen and heard! aosagency.co/call00:00 - 00:53 Introducing Jay Jay00:53 - 02:08 Marketing Essentials Moment02:08 - 02:52 https://www.peppershock.com/product/stash-20-of-a-stock-offer/ for $20 of a stock offer from the Stash App02:52 - 03:08 Welcome to the Marketing Expedition Podcast03:08 - 05:57 Jay’s background05:57 - 10:11 Jay discusses influence 10:11 - 12:15 Social Media: Importance of Instagram12:15 - 17:20 Instagram advice from Jay17:20 - 19:56 What brought Jay to America and where he Sees himself in the future19:56 - 22:02 How Jay built his following23:46 - 27:17 The different features of Instagram27:17 - 31:59 “The Next Big Trend”31:59 - 33:57 What influences Jay’s brain33:37 - 34:45 How to reach Jay34:45 - 35:38 Huge thanks to Jay for sharing his social media wisdom35:38 - 35:56 Thanks for Listening, Find more Podcasts Online peppershock.com35:56 - 36:25 Check out https://themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing TrendsStash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.#influence #influencer #leadership #inspire #instagram #youtube #socialmedia #socialmediainfluence #trends #trending #marketing #advertising #branding #success #businessgrowth #contentmarketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Ep 74Pivoting Your Business in a Pandemic with Gequinn Mattox | Marketing Expedition Podcast
Since 1986, Gequinn Mattox has worked for the University of Colorado and as a Program Coordinator on the Anschutz Medical Campus in Aurora, CO in the Center for American Indian & Native American Health. Since 2003, Gequinn has been an event planner & coordinator for a variety of events. She may be late to launch a business in the event planning industry, but Gequinn is not new to the industry and has been tagged to be the favored up-and-coming event planner of Colorado. Gequinn is a true “Event Slayer” in her own right. www.ybdevents.com00:00 - 00:24 Overview of Gequinn Mattox, her pandemic pivot story, and today’s podcast topic00:24 - 07:35 Rhea’s Marketing Essentials: Choosing the right agency for your business07:35 - 08:43 www.peppershock.com/product/stash-20-of-a-stock-offer/ for $20 of a stock offer from the Stash App08:43 - 08:59 Welcome to the Marketing Expedition Podcast08:59 - 11:28 Welcome Gequinn Mattox11:28 - 13:11 Gequinn talks about being a Pandemic Compliance Advisor and what that looks like13:11 - 15:01 Hear Gequinn discusses what lead her to create her own business15:01 - 18:33 Events Gequinn did pre-COVID18:33 - 26:22 Ways Gequinn got through the pandemic and kept her event planning business alive and what the future looks like26:11 - 32:14 Marketing and networking tips from Gequinn32:14 - 35:56 Advice from Gequinn to someone wanting to pursue a career in event planning35:56 - 41:20 How Gequinn stays on top of the latest trends41:20 - 42:31 Huge thanks to Gequinn for sharing her knowledge and journey42:31 - 42:47 Thanks for listening, find more podcasts online at www.peppershock.com42:47 - 43:19 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trendsStash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#pandemicpivot #COVID #entrepreneurs #womeninbusiness #digitalmarketing #startups #opportunities #networking #marketing #branding #advertising #eventplanning Hosted on Acast. See acast.com/privacy for more information.

Ep 73Breaking Down OTT Advertising with Matt Wilson | Marketing Expedition Podcast
Matt Wilson has spent 15-years in the radio industry, working in the promotions & marketing, programming, and on-air side of the business. He’s worked 7 years as marketing director for a group of 9 Nissan stores and is currently the account director at SilverBack Advertising. Matt also is the host of the Mostly Automotive Marketing Podcast, a bi-weekly-ish podcast all about Automotive Marketing. Mostly. http://www.silverbackadvertising.com00:00 - 01:06 Overview of Matt Wilson, Over-the-top and Silverback Advertising01:06 - 01:23 Welcome to the Marketing Expedition Podcast01:23 - 04:21 All about Matt04:21 - 13:43 Matt explains what OTT is and the in house platform his company developed13:43 - 19:19 Matt talks about the advantages of his mix of experience 19:19 - 30:42 Rhea and Matt discuss how the pandemic has opened up different ways to connect, specifically Clubhouse30:42 - 35:17 Rhea dives into the branding and culture of Peppershock Media35:17 - 43:32 Matt and Rhea talk about working remote and what that looks like for their companies43:32 - 46:15 Big thanks to Matt for sharing his marketing wisdom46:15 - 46:31 Thanks for listening, find more podcasts online www.peppershock.com46:31 - 47:02 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends#OTT #overthetop #streaming #advertising #marketing #branding #clubhouse #workingfromhome #remoteworking #smallbusiness #companyculture #entrepreneur Hosted on Acast. See acast.com/privacy for more information.

Ep 72Autism Awareness and Making Clubhouse Connections with April Roga | Marketing Expedition Podcast
Up until age 42, April convinced herself she was "less than". First, because of the toxic relationship with her mom and THEN because she believed she was an inadequate mom to her nonverbal, autistic child. That was until she discovered she was April 2.0 after just 42 days of investing (not spending) time with her friend and mentor (and now husband), Roy. Having mostly overcome the difficult issues in her life, she is now April 2.0, the new and transformed version of herself. Because of her trials and breakthroughs, she is now in love with drawing out the dormant inner lioness within women and moms everywhere. By sharing transformational one-liners and teaching both the mechanical and mindset sides of live streaming, she helps women go from feeling inferior to owning their confidence. Once they are empowered, April connects them with their divine connections through her Netfriending® People Search Engine. www.Netfriending.com00:00 - 01:20 Welcome April Roga01:20 - 06:05 Autism Acceptance Month 06:05 - 07:00 Welcome to the Marketing Expedition Podcast 07:00 - 08:07 About April08:07 - 09:02 Autism Awareness Month 09:02 - 11:34 April's amazing son12:24 - 15:21 Building the dream15:21 - 16:17 Clubhouse 16:17 - 17:32 Having a child with autism18:52 - 20:58 Building a community20:58 - 22:12 Every child with autism is different 22:12 - 24:25 Tidbits of advice 24:25 - 29:23 Supporting Autism Acceptance Month 29:23 - 34:33 Brands supporting autism acceptance34:33 - 37:36 More about April!37:36 - 39:14 April’s biggest accomplishments39:14 - 40:00 Thank you, April 40:00 - 43:20 How to get ahold of April Roga netfriending.com/clubhouse43:20 - 44:04 Thank you, April 44:17 - 44:51 TheMarketingExpedition.com Join us on Aspiration – a financial firm with a conscience! Sign up with my link, spend $250, and we will both get $50 cash and 25 Do Good Dollars to donate! Terms and conditions apply.#autismawareness #autism #autismmom #autismparent #autismfamily #autismspeaks #autismproud #neurodiversity#connections #empowerment #clubhouse #netfriending #marketing #branding #advertising#entrepreneur Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 71Marketing in the Wellness World with Victor Briere | Marketing Expedition Podcast
Victor Briere, Ayurvedic Doctor, is the co-founder of Pacific Coast Ayurveda and the International Institute of Tantric and Vedic Sciences. Victor is a gifted pulse reader specializing in Ayurvedic diagnostic techniques and health counseling. With his in-depth, individualized approach to health, Victor offers clients and students a detailed and encompassing perspective on the underlying causes of imbalance. Victor’s approach to wellness emphasizes the role and importance of lifestyle and dietary balance. He offers the support often needed to successfully address the root cause of illness and restore the body to balance. www.iitvsschool.org00:00 - 00:31 Overview of Victor Briere, Ayurveda, and today’s podcast topic00:31 - 02:09 Thanks to today's sponsor, Oncehub! Be sure to sign up today using our affiliate link to get the best scheduling tool out there: www.peppershock.com/product/schedule-once-offer/ 02:09 - 03:06 Rhea’s Weekly Marketing Tip03:06 - 04:17 www.peppershock.com/events for Information on the (FREE) Marketing Expedition Virtual Meeting and other events we have going on04:17 - 04:33 Welcome to the Marketing Expedition Podcast04:33 - 06:00 Welcome Victor06:00 - 09:09 Hear about Ayurveda, Victor’s practice, and new clients during a pandemic10:11 - 18:00 Real Stories of how Ayurveda has helped people and how he markets those “Success Stories”19:47 - 24:40 Victor dives into the details of his practice and how he became involved in Ayurveda24:40 - 33:04 Marketing recommendations from Victor and how he’s grown his business33:04 - 34:38 Listen to Victor’s last-minute advice on building your brand and bottom line34:38 - 35:50 A huge thanks to Victor for sharing his practice and advice 35:50 - 36:08 Thanks for listening, find more podcasts online at www.peppershock.com36:08 - 36:36 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trendsTo find more about Ayurveda and Victor visit his website: http://www.iiayurveda.com/Try OnceHub! Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Click Here#holistichealth, #ayurveda, #wellness #ayurvedalifestyle #health #healthylifestyle #selfcare #healthiswealth #marketing #advertising #branding #smallbusiness #entrepreneur Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 70Hard Work and Building Relationships with Stephanie Worrell | Marketing Expedition Podcast
Stephanie Worrell is the co-owner of From High Tide; a multi-channel consultancy firm dedicated to helping 1M women start their own businesses. An accomplished entrepreneur, business coach, and marketing professional, Stephanie is passionate about sharing her knowledge with aspiring entrepreneurs. She has personally guided and actively coached 200+ individuals through the journey of starting a new business, from overcoming fears to creating a business plan. Over the past decade, Stephanie has started and owned four companies and sold two. She is also a popular teacher at Boston University’s College of Communications, where she is committed to inspiring young people to follow their professional and personal dreams. www.fromhightide.com/00:00 - 00:35 Overview of Stephanie Worrell and today’s podcast topic00:35 - 01:31 www.www.peppershock.com/offers/ for $30 off or $10 off your first three orders at DoorDash01:31 - 03:44 Marketing Nugget of the Week03:44 - 04:04 Welcome to the Marketing Expedition Podcast04:04 - 08:01 Welcome Stephanie08:01 - 15:09 Stephanie discusses what she does as a PR professional15:09 - 25:56 Stephanie talks about her background and what’s next25:56 - 30:56 Hear what Stephanie is currently reading and listening to30:56 - 34:51 Stephanie shares a big goal of hers34:51 - 39:37 Mentors who’ve inspired Stephanie along the way39:37 - 44:06 The importance of hard work and building relationships 44:06 - 45:45 Last minute marketing tips from Stephanie45:45 - 46:17 Huge thanks to Stephanie for sharing her story and marketing wisdom46:17 - 46:32 Thanks for listening, find more podcasts online at www.themarketingexpedition.com/podcasts/46:32 - 47:03 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trendsDoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.#relationshipbuilding #relationship #relationshipcoaching #relationships #publicrelations #marketing #media #branding #advertising #business #entrepreneur #womeninbusiness #fromhightide Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 69How to Achieve Great Customer Service with Dr. Kelly Henry | Marketing Expedition Podcast
For 20 years award-winning chiropractor Dr. Kelly Henry helped his patients live healthier lives. With the foundation of providing exceptional customer service, Dr. Henry grew his clinics into one of the top producing chiropractic offices in the nation with multiple locations and doctors. Since 2018 Dr. Henry has used his system to coach business leaders on improving customer service to create incredible growth and profits. www.drkellyhenry.com00:00 - 00:23 Overview of Dr. Kelly Henry, Customer Service, and Today’s Podcast Topic00:23 - 02:35 Marketing Moment: Fun, Fame or Fortune02:35 - 03:54 https://www.peppershock.com/offers/ for $10 off your first order of a Misfit Box03:54 - 04:11 Welcome to the Marketing Expedition Podcast04:11 - 05:43 Welcome Dr. Kelly Henry05:43 - 07:56 About Dr. Kelly Henry07:56 - 10:10 Tips on How to Achieve Great Customer Service10:10 - 15:20 Dr. Kelly Henry Explains his Job and How he Helps Companies Reach Success15:20 - 22:44 Dr. Kelly Henry Discusses his Journey to Coaching about Customer Service22:44 - 27:57 Marketing Tips from Dr. Kelly Henry27:57 - 31:30 Book Recommendations from Dr. Kelly Henry: “Burn Your Goals”, “Be Obsessed or Be Average” and “The 10 X Rule”31:30 - 33:34 Want to Get Ahold or Hire Dr. Kelly Henry? Go to drkellyhenry.com to Learn More 33:34 - 34:59 Huge Thanks to Dr. Kelly Henry for Sharing Customer Service Wisdom34:59 - 35:15 Thanks for Listening, Find more Podcasts Online www.peppershock.com/marketing-expedition-podcasts/ 35:15 - 35:46 Check out https://themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing TrendsGet discounts on organic produce, pantry staples, and much more at Misfits Market. Join us today for $10 off your first order. #customerservice #customersatisfaction #customerappreciation #customers #customercare #smallbusiness #business #service #marketing #advertising #branding #entrepreneur #digitalmarketing Hosted on Acast. See acast.com/privacy for more information.

S1 Ep 68Creating Fun in Life After Loss Without Guilt with Holly Rose Holland | Marketing Expedition Podcast
Holly Rose Holland has fifteen years of experience as a spouse, twenty-four years as a parent, and eleven years as a survivor, supporting others who are experiencing grief. In moving through the grief process, she noticed many people were stuck around death, relationships, employment, and often changes in themselves. Holly has always wanted to write a book and enjoys sharing what she has learned about creating a life after loss. www.hollyroseholland.com00:00 - 00:54 Overview of Holly Rose Holland, her book and grief00:54 - 02:54 clubhouse.marketingexpedition.cub to join the Marketing Expedition Community on Clubhouse 02:54 - 04:20 www.peppershock.com/offers for $20 of stock to invest04:20 - 04:39 Welcome to the Marketing Expedition Podcast04:39 - 04:56 Welcome Holly Rose Holland04:56 - 10:38 Holly talks about her group10:38 - 21:01 Holly discusses the process behind writing her book and the writing retreat21:01 - 23:40 Holly touches on her background and her journey23:40 - 30:13 Expanding through online networking and support groups30:13 - 33:24 How Holly stays connected and gets her messages out33:24 - 34:33 Head to www.hollyroseholland.com to find out more about Holly and to get Holly’s book34:33 - 40:52 Holly’s book and podcast recommendations40:52 - 42:18 Holly dives into her personal favorite marketing strategy42:18 - 44:30 Final words of advice from Holly: life is meant to be fun44:30 - 44:48 Big thanks to Holly Rose Holland for sharing her journey44:48 - 45:41 Like our podcast? Leave a review and send it to [email protected] for a chance to win a gift card to your favorite local coffee shop!45:42 - 45:57 Thanks for listening, find more podcasts online www.peppershock.com45:57 - 46:29 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trendsStash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.#lifeafterloss #motivation #recovery #mentalhealth #selfcare #healing #hope #wellness #griefjourney #marketing #advertising #branding #marketingstrategy Hosted on Acast. See acast.com/privacy for more information.

Ep 67The Importance of Buying Local with Jennifer and Wyatt of Buy Idaho | Marketing Expedition Podcast
As Executive Director of Buy Idaho, Inc., Jennifer Mauk has been championing Idaho’s small business community since 2016. Her goal is to have all Idahoans “think local first” by supporting Idaho’s, robust and diverse, product and service industry. Through special events, marketing, and group branding, Buy Idaho has connected service providers and producers to the consumer for over 34 years. Her goal is to continue finding new ways to support the growth, viability, and sustainability of local communities while maintaining the unsurpassed quality of life Idaho has to offer. www.buyidaho.org00:00 - 01:54 Overview of Buy Idaho, Shopping Local and Today’s Podcast Topics01:54 - 03:22 peppershock.com/offers for $10 off your first THREE orders ($30 value) on Doordash Delivery03:22 - 03:38 Welcome to the Marketing Expedition Podcat03:38 - 04:11 Welcome Jennifer Mauk and Wyatt King04:11 - 08:35 What is Buy Idaho and the Roles Jennifer and Wyatt Hold08:35 - 12:50 How to Stay Updated with the Buy Idaho Facebook Group12:50 - 15:29 Jennifer’s Background and What her Career Consists of15:29 - 20:56 Inside the Buy Idaho Showroom and Directory20:56 - 23:27 Wyatt’s Background 23:27 - 28:27 Members of Buy Idaho and the Perks Members Hold28:27 - 31:40 Becoming a Buy Idaho Member: buyidaho.org31:40 - 34:06 Growth and Opportunities in Idaho34:06 - 37:57 The Holiday Market37:57 - 50:23 Why Supporting Local is So Important50:23 - 52:09 Huge Thanks to Jennifer and Wyatt for reminding us of the Importance of Buying Local52:09 - 52:32 Use #BuyIdaho to Share your Business’s Story 52:32 - 53:17 Thanks for Listening, Find more Podcasts Online peppershock.com53:17 - 53:49 Check out https://themarketingexpedition.com/ to Build Relationships with Others and Find the Latest Marketing TrendsDoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.#buyidaho #idahome #buylocal #vocalforlocal #shoplocal #supportlocal #supportsmallbusiness #smallbusiness #supportlocalbusiness #marketing #advertising #branding Hosted on Acast. See acast.com/privacy for more information.

Ep 66Strengthening Your Emotional Intelligence with Brian Fretwell | Marketing Expedition Podcast
Brian Fretwell is the founder of Finding the FIRES, the world’s first Emotional Intelligence “Gym”, where people come together to practice their people skills with members from around the world. Brian has spent the last twenty years teaching, coaching, and speaking on Leadership, Culture Change, and Personal Development. He’s run Emotional Intelligence workshops in mining camps in the Outback of Australia and the Arctic Circle in Northern Canada, he’s taught leadership on Oil Drilling Pads and the Gettysburg Battlefield, and he’s delivered keynotes from Istanbul, Turkey to inside his home office, exactly 35 steps from the kitchen. He is the author of the book “Experts of Our Potential” a book focused on changing how we view our own value. His Tedx Talk “What a Fifteen Year Old Meth Addict Taught Me About Leadership” has been seen by over 2.3 million people around the world. He lives in Boise with his wife Jamie, who just happens to be a Transpersonal Counselor. They spend their time taking walks and doing behavioral experiments on their dog Hank. www.findingthefires.com00:00 - 02:08 Overview of Brian Fretwell, the First Emotional Intelligence Gym and Today’s Podcast Topic02:08 - 03:48 peppershock.com/offers for $10 off your first order of a Misfit Market Box03:48 - 04:05 Welcome to the Marketing Expedition Podcast04:05 - 04:28 Welcome Brian Fretwell04:28 - 09:56 Pandemic Project Explained - a 10 Month Experiment 09:56 - 12:27 The Importance of Questions in the Business World12:27 - 13:32 About Brian’s Emotional Intelligence Program: Finding the FIRES13:32 - 18:13 Reasoning Behind the Name: Finding the FIRES18:13 - 23:17 Brian’s Life Path and Background23:17 - 29:19 Brian walks Rhea through a Mini Workout29:19 - 32:49 How Acknowledging Success can Benefit a Company32:49 - 36:13 Finding the FIRES Marketing Plan36:13 - 39:37 Fitness for Emotional Intelligence Explained39:37 - 43:28 Changing How we Think about Emotional Intelligence 42:28 - 46:50 What a Finding the FIRES Membership Includes and How to Get Started46:50 - 48:47 The Impact of Authentic Connection48:47 - 49:30 Huge Thanks to Brian Fretwell and for Sharing his Emotional Intelligence Wisdom49:30 - 51:33 For More Info, go to findingthefires.com and get your First Month FREE51:33 - 51:47 Interested in More? Check out Brian’s Book: Experts of Our Potential 51:47 - 52:33 Thanks for Listening, Find more Podcasts Online peppershock.com52:33 - 53:03 Check out https://themarketingexpedition.com/ to Build Relationships with Others and Find the Latest Marketing TrendsGet discounts on organicproduce, pantry staples, and much more at Misfits Market. Join us today for $10 off your first order. #emotionalintelligence #emotionalhealth #mentalhealth #leadership #coaching #motivation #personaldevelopment #findingthefires #marketing #advertising #branding #businessdevelopment #success #inspiration Hosted on Acast. See acast.com/privacy for more information.

Ep 65Using TikTok to Grow Your Business with Kyle Kaplanis
Kyle Kaplanis is the Head of Talent for PRJT Z Talent. They manage and represent some of the largest creators on TikTok. Kyle is also the owner, and marketing expert for BizTok, an agency focused on helping entrepreneurs, business owners, and brands to grow their business using TikTok. www.biztok.co0:00 - 00:56 Overview of Kyle Kaplanis, Project Z and Today’s Podcast Topics00:56 - 02:09 peppershock.com/offers for $5 credit or more after first purchase with iBotta App02:09 - 02:56 Marketing Essentials Moment Tip02:56 - 03:30 Welcome to the Marketing Expedition Podcast03:30 - 04:19 Welcome Kyle Kaplanis04:19 - 5:42 What is TikTok?05:42 - 07:11 Kyle’s Podcast: BizTok07:11 - 11:40 Tips on Expanding your Marketing onto TikTok11:40 - 15:38 How Kyle’s Daughter Became an Overnight TikTok Star15:38 - 18:06 Ways TikTok is Revolutionizing Advertising 18:06 - 20:52 TikTok’s Algorithm and Why it’s Great for Marketing20:52 - 24:48 Mental Health Side of Social Media24:48 - 28:37 Kyle Gives Listeners a Rundown on the new Clubhouse App and Why it’s a Marketing Must28:37 - 35:09 Kyle’s History and Background 35:09 - 37:39 So What’s Next for Kyle?37:39 - 40:02 How to Connect with Kyle40:02 - 41:38 Not on TikTok: Here’s How Else you can Market your Brand41:38 - 42:22 Huge Thanks to Kyle and all of his TikTok Wisdom!42:22 - 42:38 Thanks for Listening, Find more Podcasts Online peppershock.com42:38 - 43:09 Check out themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing TrendsHey! Thought you’d like to try Ibotta, a cash-back rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today!#tiktok #like #viral #follow #memes #likeforlikes #trending #socialmedia #socialmediamarketing #followforfollowback #meme #tiktokdance #mentalhealth #clubhouse #marketing #advertising #branding #biztok Hosted on Acast. See acast.com/privacy for more information.

Ep 64Getting Your SWAG on with Swire Ho | Marketing Expedition Podcast
Born and raised in Hong Kong, Swire immigrated to Los Angeles in 1996. He is a proud Chinese American who speaks Cantonese, Mandarin, and English. He trained as a sound engineer, working at recording studios and entertainment agencies before starting his own firm, Hellman Production, Inc, 2003 in Los Angeles. Swire and his team successfully produced attractive, personalized DVD and CD cases and custom merchandise like T-shirts, earning a Score award in 2009, for small business success. His business eventually grew so popular, he decided to sell Hellman Production in 2013 to focus exclusively on the promotional product industry. https://www.garudapromo.com/ https://www.garudapromo.com/the-small-business-show/00:00 - 01:22 Introducing Swire Ho01:22 - 02:21 Door Dash new users discount code02:21 - 04:24 Marketing Essentials for 202104:24 - 04:44 Intro to The Marketing Expedition04:44 - 06:35 Swire Ho's background06:35 - 08:33 The new SWAG in COVID-1908:33 - 11:17 How Swire got into promotions 11:17 - 14:21 Process for delivered swag14:21 - 18:38 Understanding audience18:38 - 21:06 Networking for Swire21:06 - 23:07 Be picky to succeed23:07 - 24:24 Keep networking24:24 - 27:15 Swire's tools and podcasts27:15 - 28:50 Accomplishments 28:50 - 31:59 Swire's contact info 31:59- 32:16 Closing Remarks 32:16 - 32:45 Closing and Find More at Peppershock.com32:45 - 33:14 Visit Themarketingexpedition.com to find out more! DoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.#promotions #promo #promotionalproducts #SWAG #networking #networkmarketing #digitalmarketing #marketing #advertising #branding #entrepreneur #hellmanproduction #thesmallbusinessshow Hosted on Acast. See acast.com/privacy for more information.