Incorporating Pinterest into your Marketing Strategy with Kate Ahl | Marketing Expedition Podcast
This week, Kate Ahl of Simple Pin Media, and Rhea Allen of Peppershock Media and The Marketing Expedition Community, talk about how you can use Pinterest in your marketing strategy!
Marketing Expedition Podcast with Rhea Allen, Peppershock Media · Marketing Expedition Podcast
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Show Notes
Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast.
00:00 - 00:30 Kate’s Bio
00:31 - 01:14 https://www.peppershock.com/product/sweatcoin-it-pays-to-walk/
01:15 - 05:57 Marketing Essentials Moment: The Importance of Performing a Competitive Analysis
05:58 - 06:19 Welcome to Peppershock Media’s Marketing Expedition Podcast
06:20 - 08:19 Welcome to the show Kate!
08:20 - 09:31 Success story
09:32 - 11:22 The forgotten platform
11:23 - 13:37 Utilizing Pinterest in business and personal use
13:38 - 15:48 Pinterest’s algorithm
15:49 - 17:48 Incorporating elements to Pinterest
17:49 - 19:33 Podcast to Pinterest post
19:34 - 21:08 New age of social media marketing on Pinterest
21:09 - 22:53 Tips in creating an effective Pinterest board
22:54 - 24:13 Social media strategies on Pinterest
24:14 - 26:37 Kate shares some of her marketing approach
26:38 - 28:47 Pinterest Demographics
28:48 - 30:32 Keeping up with the trends on Pinterest
30:33 - 33:11 Kate’s monetization strategies in podcast
33:12 - 35:12 “Don’t chase someone else’s success” –Kate Ahl
35:13 - 38:33 KOLBE test
38:34 - 40:41 About Simple Pin Collective
45:21 - 46:04 How to reach Kate
46:05 – 46:30 Thank you so much, Kate! Enjoy the journey!
46:31 - 47:15 Join https://themarketingexpedition.com today!
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