The Sales for Nice People Podcast

Got some feedback from a friend about writing useful books, and she's right. Which is why the book release is delayed. But, you can get on the release list and be notified as soon as it comes out, and you'll be able to get a free copy, as well. https:martinstellar.com/book

Careful when a buyer asks you to send some information. Chances are that saying yes and sending something, is exactly why the deal will fall through, and then you don't get to serve them. Instead, ask a question...For a short daily daily email, sign up at https://martinstellar.com/nice-people

Instead, you want to give your buyer context and a pricing bracketAnd get yourself a short daily email at https://martinstellar.com/nice-people

Why would you "hunt for clients"? Does the thing that get hunted enjoy the experience?Get a short daily email a https:martinstellar.com/nice-people

It's such a waste, when you spend time and money generating leads and opportunities, and then because you don't follow up, you lose a deal. At the same time, you don't want to be a nag. So, what to do?---Get a short and helpful daily email at martinstellar.com/nice-people

Of course if you get a sales training for converting more buyers, you need leads. But what if you don't have those leads? Then what?The answer might surprise you, as might what you learn once you sign up at martinstellar.com/nice-people

Of course you need to explain how your work works, but... make sure you don't do that too soon, because you'll almost certainly lose the deal. --- To get a short daily email to help you sell more, sign up at https:martinstellar.com/nice-people

You aren't the only one who might feel tense or awkward about the sale - very often, your buyer also has their concerns and and awkwardness: "Are we going to be strong-armed here?"So put your cards on the table, with today's suggestion. Makes all the difference. And getting a daily Sales for Nice People email will also make a difference, and you can sign up here: https:martinstellar.com/nice-people

Yes it's nice when a client has a budget and a need, but is that enough? Are there not criteria that you should have, that qualify or disqualify a buyer?

I'm not complaining though - I now know what my business' nemesis is, and I'm grateful for the inspiration. So yeah, keep them coming! 😄And get yourself a daily helpful article at https://martinstellar.com/nice-people

Send me an email at [email protected] if you too want to get The Empathy Edge

White lies, deceit, bait & switch: unethical business practices are rampant. And wrong. And weak. Ethical entrepreneurs don't operate like that. And to learn every day how to grow your business without stooping to that level, sign up at https:martinstellar.com/nice-people

If you've ever felt frustrated that someone didn't get the point, didn't see what you're trying to tell them, no matter how much you're trying to help them, you need to use The Empathy EdgeAnd to get a short daily email in your inbox once a day, sign up at https://martinstellar.com/nicepeople

I can relate, because if to you selling represent pushing people into buying, then yeah, it's a drag and a slog. Instead, apply the tips in today's episode, and everything will change. And to get a short and helpful daily email, go to https://martinstellar.com/nice-people to sign up

It's easy to be conflicted and feel awkward about selling, if you're a person of integrity. If that's you, then remember that ethical selling isn't about wanting something from people...Sign up for a short and helpful daily email at https://martinstellar.com/nicepeople

Most coaches and consultants get it the wrong way round, making their work cheaper the longer the and more intense a client engagement gets. Today's episode flips the script, so that you can actually get paid what your mental real estate is worth. ---Go to https://martinstellar.com/nice-people to get a short and helpful daily article

All those scuzzy and pushy tactics, the stereotypical notions about selling? You can safely ignore and reject them, and do what nice people do: help a buyer make the right decision. ---To get a short and helpful daily email, go to https://martinstellar.com/nice-people

Being great at making your clients' life better is great... but you can only do that if you manage to turn buyers into clients. And for that, you need to develop the missing link...---To get a short and helpful article once a day, sign up at https://martinstellar.com/nice-people

Most business owners leave money on the table, not asking for referrals from the network that they spent years or decades building up. Those who do ask often give up, because the reply is usually "I'll let you know". It's really easy to fix that though, and get referrals, and get ROI on your Relational Capital. How? Today's episode of SFNP explains exactly that. ---Want a short and helpful email once a day? Sign up at https://martinstellar.com/nice-people

It's a pretty limited way of thinking, when you consider sale/no sale the only two outcomes. ---Get a short and helpful daily email at https://martinstellar.com/nice-people

All the pitches in the world will never be as accurate and compelling as that what your buyer wants you to say. So, instead of trying to convince and persuade, smart people simply listen to the buyer, and learn exactly what to say. ---Get a short and helpful daily email at https:martinstellar.com/nice-people

If you've ever tried convincing people of something, you'll probably have found that it isn't that easy, and usually fruitless. Here's some thoughts on what to do instead. ---Get a short and helpful daily article at https://martinstellar.com/nice-people

How often do you email your subscribers? If you're like most business owners, the answer is "Now and then" or "Whenever we have a promo". If that's the case, you're building a permission-based asset in the shape of email subscribers... and you're massively under-leveraging it. But if you do email marketing right? Then people will thank you, and buy from you, simply because you're being helpful. To see how that works, sign up for a short and helpful daily email at https://martinstellar.com/nice-people

Look, generating opportunities has a cost. And if you all you do is generate new ones without ever looking at what's there among your lost deals, you're leaving money on the table, and much of your past investment goes to waste. ---Get a short and helpful daily email at https:martinstellar.com/nice-people

Believe it or not, building without a foundation is how lots of ventures get built... and who'd have thought? It's also how lots of ventures crash and burn. ---To get a short and helpful daily email, sign up at https//martinstellar.com/nicepeople

Your ad budget? You can keep it. SEO? You don't need it. Cold-calling? Not yet. Spamming people hell no. So, then what? Three simple steps, leads for free. ---To get a short and useful daily email, sign up at https:martinstellar.com/nicepeople

If your messaging isn't precise and specific, your buyer will hear waffle and they won't buy. And these 2 minutes tell you how to change that and get you more opportunities, leads, sales and monies. ---To get a short & helpful daily email, you can sign up at https://martinstellar.com/nice-people

Go on, keep creating more assets. I'll be in my room looking for ways to leverage assets, because leverage is how you create returns from your assets. ---For a short & helpful daily email in your inbox, go to https://martinstellar.com/nice-people

More leads, more ads, more content, more appointments... people get themselves all tangled up, trying to get more sales. But what if you just make it easy for people to buy? Get the Hidden Sales Assets Checklist by signing up at https://martinstellar.com/nice-people

Needs, budget and urgency are required for a sale to happen, but if you don't include the identity piece when selecting buyers, your cost of acquisition is way higher than it should be.Get a short daily email at https://martinstellar.com/nice-people

My crystal ball says that you've amassed massive amounts of assets over the years... and that you could reap rich rewards, if you were to leverage them...Sign up for a short daily email at https://martinstellar.com/nice-people

It's common - I used to say that, and maybe you do as well. But, how do you get into the room? Get the free Hidden Sales Levers checklist here: https://martinstellar.com/hsa/

It can be a great idea to get more leads if you want to get more revenue and profit. Sure. But it can be an even greater idea to generate more profit from the buyers you already have...For a daily helpful thought sent by email, go to https://martinstellar.com/nice-people

It's easy to fault the other person when they don't get it or they misunderstand you, but hold your horses:When your message doesn't land, it's on you to read the signal as a sign that your messaging wasn't right.

It's often a costly mistake to invest in growth, especially if you don't leverage your assets first. And your most valuable asset is your list of past buyers. There's money in that list, you know?To get a one-off breakthrough session, go here: https://martinstellar.com/salesbreakthroughsession/

For a deeper dive and some handy questions to ask your buyer, go here:https://salesflowcoach.app/ill-bet-that-hurts-like-mad-how-to-create-buyers-by-highlighting-problem-cost

Hearing 'no' is usually the thing we fear most, but actually... if you handle it right, it can be a great opportunity...

More fun, more rapport, more sales, when you seek to engage with buyers who share values with you...

Oh sure, you can pitch at people, and who knows... maybe you'll even get it right. But you can also ask questions that help you get your buyer, and guess what: then they'll tell you exactly what they want to hear.

"Oh my buyers know where to find me, I don't want to be pushy". No, but then you're being a people-pleaser and that doesn't help anyone. You owe it to your buyers to help them make a decision.

The common misconception: you need to deliver a powerful pitch, so that your buyer will want to know more and buy from you. But if you don't ask questions, how will you know what pitch will work? Don't try to talk your way to the sale: ask your way to the sale.

Why wait until someone buys, to serve them? Why not make selling itself an act of service? Sign up for more daily thoughts like these at https://martinstellar.com/nice-people

Haha, actually no. Nice People have a massive advantage...

Indecision is one of the most annoying things in business and sales. All those people who want your work, and need it... and yet, they just can't seem to make the decision. Today's episode gives you a practical strategy for getting deals like that unstuck.

You might have only a few deals to work on, but: if you're trying to move forward a deal where a buyer has no urgency, you're a) wasting your time, and b) making it less likely that they'll buy.

Yes it's nice to create rapport with people, but you easily end up in useless waffle. Besides, you buyer has a decision to make, so set the stage at the start, to ensure you have a conversation that's actually helpful.To get the 16-chapter outline of the Sales for Nice People system, visit https://martinstellar.com/outline

Because yeah, you should make a profit. How else are you going to keep serving your people into the future? How can you deliver quality, sustainably, if you don't make a profit?

Explaining your offer: the part where you fall into pitching, hyping and persuading, a poof: gone is your deal.Download today's Useful Little Resource

Sales for Nice People is the ethical selling framework I developed so that ethical entrepreneurs sell more, no convincing or persuading required. This is Part 1 of a 4-part mini-series, explaining the 4 fundamental pillars of ethical selling. Download today's Useful Little Resource