The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Feel like you're constantly hitting a ceiling? When good things happen in your life, do you go do something stupid for no reason? You're not alone as this is very common but solvable (kinda). I want to share with you 3 ways I've been working on this and while I don't think I'll ever truly solve it, they have helped a lot and hopefully they help you too. Time Stamps: (0:46) Keep Fucking Yourself Over? (2:26) Thermostat Analogy (4:16) Fear of Success or Loss (5:20) How to Work On This (6:44) Last Night's Masterclass (8:38) Search Lead Gen Challenge ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Statistically, student or client failure is unfortunately inevitable the bigger you grow but there are things both from a mindset perspective and an operational perspective to minimize its effect on your business. I want to cover some of our biggest mistakes, why you should track everything for refund disputes, be aware of your emotional composure during these times, and more! Time Stamps: (0:42) What To Do When Clients Don't Have Success (2:20) Our Self-Paced Course (5:30) Advice from Alex Hormozi (7:48) Track Everything (9:30) Your Emotional Composure (11:55) Referral Rate and Collection Rate (14:13) Compare Mentorship vs College (16:05) Giving Yourself Praise ---------- Join Us December 19th For Our "New-Client Rush" 90-Min Workshop Challenge! ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Over the past weekend, we had our IFCA event in Scottsdale and one of our amazing speakers was Brock Johnson (you've probably seen him on Instagram). We learned so much from Brock that we wanted to share some of his top tips and strategies with you to grow your Instagram and grow your engagement in 2024 and beyond. Time Stamps: (0:50) Our Event This Past Weekend (1:48) Picking a Niche (1:59) Optimizing Your Profile (4:10) SEO and Keywordtool.io (4:40) 4 Keys to Growth (8:30) Repurposing Your Best Content (9:34) Clear CTA's (11:43) Upcoming Masterclass ---------- Join Us December 19th For Our "New-Client Rush" 90-Min Workshop Challenge! ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Even the darkest of times can lead to superpowers later in life and our guest today is a living example of that. Returning for his 4th time, Brad Jensen, Owner of Key Nutrition and The Next Level Experience, joined our IFCA community as a guest speaker and we wanted to include the interview portion on the podcast today. If you haven't heard Brad's full story, definitely check out Episode 40 below in the show notes. Expect to learn what optimism really is, what Brad would do differently if he started over again (hint it has to do with mentorship and hiring help earlier), how to throw shade in an intelligent way, and more! Time Stamps: (1:35) What To Expect on Today's Episode (4:05) When Jordan and Brad Met (4:22) Brad's Story and The Depths of Addiction (9:05) The Truth of "Glass Half Full" Mentality (10:16) Addict to Entrepreneur (15:20) Starting Over and Scaling Again (19:40) Brad's Personal Development Routines (23:20) Keys to Social Media and Throwing Shade (30:35) What Drives Brad Crazy ---------- Follow Brad on Instagram Episode 135 - Evolving Your Content to Match your Personality and Message | with Brad Jensen Episode 85 - Delegation From a 7-Figure Fitness Entrepreneur | with Brad Jensen Episode 40 - From Heroine to Hero and the Keys to Triumph with Brad Jensen ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

One of my favorite topics to talk about is conversions and I have noticed a pattern of two costly sales mistakes while reviewing sales calls that I want to talk about today. Setting the intent for the call and not asking enough chunking down questions could be costly you sales. I'll explain in depth what these mistakes consist of, how to avoid them, and why you shouldn't let your potential prospects off the hook when describing their ideal situation. Time Stamps: (0:26) My Favorite Topic: Conversions (2:05) Mistake #1: Setting the Intent of the Call (2:40) Suggested Language/Framing (5:31) Mistake #2: Not Enough Chunking Down Questions (9:41) Don't Let Them Off the Hook (11:49) Recapping ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Do you have a lead generation problem or a lead nurture problem? Many students within IFCA or DM's we receive ask this question and struggle with this topic. If you are as well, this 3 minute episode will give you clarity on lead generation, lead nurture, and where the constraint is in your business. ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Wrapping up our 3 Phases to 7 Figures series, this is where it all comes together and where scaling truly happens. I'll explain the major constraints around this phase of business, explain more advanced marketing tactics including paid advertising and SMS marketing, KPI's for setters, and more! Time Stamps: (0:40) The Scaling Phase (0:58) Previous 2 Episodes (2:30) The 4 Constraints (2:53) Lack of Volume (6:01) KPI's For Setters (7:33) Ads and The Paid Strategy (10:22) IFCA Statistics (12:38) SMS Statistics (17:06) Recapping (18:30) IFCA Client Examples ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

In Part 2 of our 3 Part series, we're going to cover how to get to consistent 10-20k months in your business, what is in your way of achieving that, and solutions for this phase specifically. Once you reach this phase, understanding the entire prospect to client timeline is imperative and having each piece dialed in is a non-negotiable. This is also the phase where your time becomes a factor which we'll talk about as well. Time Stamps: (1:07) Going Back to Part 1 (1:15) The Getting It Phase (3:35) Problems and Solutions In This Phase (4:34) The Theory of Constraints (7:07) Getting Clients (8:20) 4 Ways to Get Clients (13:05) Chasing Revenue (15:25) IFCA Client Examples (17:23) Wearing All The Hats (18:49) Hires in This Phase (22:22) What to Expect in The Next Part ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you're wanting to start, build, or scale your online coaching business in 2024 and beyond, this is where we believe you should start. In Part 1 of a 3 part series, I want to take you through the essentials of going from 0 to 5k consistent months, what you need to focus on, and give you some examples of students in our Impact Fitness Coaching Academy. Parts 2 and 3 will cover building and scaling but if you're just starting out, this is a can't miss foundational episode. Time Stamps: (0:44) The Roadmap to 7 Figures (0:54) The Chart and Different Phases (2:02) The Starter Phase (3:00) Issues in Starter Phase (7:00) The Dumb Tax (8:22) Examples in Our Academy (9:52) Next Episode Teaser ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

You might notice a different voice on the mic today and you'd be correct! Travis Dalrymple, Director of Client Success here at IFCA, interviews one of our badass students Kacey Mallon. Kacey started in-person training, switched to online but had trouble with lead generation, her offer, and other essential components to her business. Now, she's got a team of 3 making over 25k a month and charging what she's worth! Listen in as we discuss her journey! Time Stamps: (0:55) Kacey's Start with IFCA and In-Person Days (4:10) A Year of Growth (8:50) The Tipping Point (10:18) Spending vs Investing Money (15:25) Biggest Business Hurdles (17:50) Cultivating Sales Skills (18:15) Package Price Then vs Now (21:23) Current vs Previous Problems and Opportunities (26:20) The Magic of a VA (26:50) Advice to Those Looking to Take the Leap ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Your time is valuable regardless but as a CEO, your working hours are precious and should be allocated to the best of your ability. I want to share with you the 4 things you should spend all of your time on as a CEO, define what a CEO actually is in a business, why firefighting is nonstop, and more! Time Stamps: (0:32) The 4 Things To Spend Your Time On As a CEO (1:45) The Chief Accountability or Reminder Officer (5:11) Retaining Key Talent (8:12) KPI's and The Meaning of The Role (9:47) Thoughts on Pay (11:02) IFCA Appreciation Example (13:56) Firefighting (15:47) The Company's Top Goal ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

As the title suggests, Ethan's story is wild and he has lived many lives and iterations including now being a Success Coach for IFCA. He too was in your position when it came to mentorship. Skeptical and not sure who's legit or not. We cover all of his mentorship experience, story, and more in this episode! Time Stamps: (2:03) The Savage Gentleman (3:53) Ethan's Punk Rocker Story (8:10) In-Person Training Days (9:44) Skepticism Around Online Coaching (11:40) Learning Through Leading (12:37) Breaking Things Down Simply (13:31) Approaching Content (15:30) Apprehension on Opinions (17:24) What Ethan Gets Pissed About (23:00) Having Conversations (26:50) Ethan's Personal Investments (28:42) Advice and The IFCA Difference (30:57) Choosing The Right Mentor (34:30) Where to Find Ethan (36:35) Trust vs Respect ---------- Follow Ethan on Instagram ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you listened to last episode, you know I talked about what I believe is the number 1 thing to work on to become a millionaire CEO and that is your character. You might have left scratching your head or eagerly anticipated this episode, wondering "how do I do that?" We will break that all down in this episode! I want to share with you John Wooden's Pyramid of Success, explain why this is the key to building your character, and breaking down each piece of the pyramid with context to business. Time Stamps: (1:52) John Wooden's Pyramid of Success (3:14) #1: Industriousness (4:04) #2: Enthusiasm (5:13) #3: Friendship (5:39) #4: Cooperation (6:26) #5: Loyalty (7:44) #6: Self-Control (8:35) #7: Alertness (9:37) #8: Initiative (10:26) #9: Intentness (11:54) #10: Condition (13:14) #11: Skill (14:17) #12: Team Spirit (15:29) #13: Poise (16:24) #14: Confidence (17:39) #15: Competitive Greatness (19:29) #16: Faith (20:29) #17: Patience ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I (Erin) recently shared a presentation at our Legacy retreat all around what it actually takes to be a 7 figure CEO and wanted to share the highlights and biggest takeaways with you! I'll be honest though, you may not like the answer. If you're willing to face the reality and do what's necessary though, allow this 2 part series to be your starting guide. Time Stamps: (1:26) What A CEO Actually Does (3:16) Traits vs To Do's (5:33) What Needs to Improve Is Your Character (7:13) What To Expect In The Next Episode ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

While generating 27 million dollars since 2017, I've been able to stay pretty jacked in that time and it wasn't by accident. I take my health and my body seriously as one we are in the fitness and health space but more importantly if we don't have our health, we have nothing. I want to share my entire fitness protocol including training, nutrition, recovery and biohacking, supplementation and previous steroid use, and end with some of my secret weapons you won't want to miss. Time Stamps: (1:17) Why I'm Sharing All This (3:53) Money We've Generated and Invested (5:12) Build a Home Gym (5:35) Breakdown of Our Gym (6:50) Biohacking (8:35) What Investing In Your Health Really Looks Like (10:45) Total Hour Breakdown (11:35) Supplement Breakdown (16:13) Alcohol (16:51) Training Style Right Now (18:35) My Secret Weapons ---------- Check Out Morphogen Nutrition and Use Code: STELLA for 10% Off ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you are a healthcare provider that's been on the fence about taking your practice online in some fashion, we hope today's episode pushes you over the edge. IFCA Legacy student Jessica London joins us as a Doctor of Physical Therapy who took the leap and took her practice online and 6x'ed her business. We talk about the healthcare industry, what her previous in-person offer looked like, the limiting beliefs in healthcare, and more! Time Stamps: (1:10) What Jessica Specializes In (2:55) Before and After IFCA (4:38) Previous Offer (8:20) Going From Being Excited About 7k a Month to Believing in 70k a Month (11:15) Limiting Beliefs in Healthcare (14:37) Timeline Expectation (16:35) Guiding Through the Customer Journey (18:55) Black Friday Masterclass October 26th (23:19) Being The Trusted Mentor (23:53) Where Jessica Heard About IFCA (31:20) Support From Family (37:17) Where To Find Jessica ---------- Follow Jessica on Instagram ---------- Save Your Seat For Our Free Secrets of Launching 5-Figure Black Friday Campaigns Happening Thursday October 26th at 6pm EST ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you dread this objection and you're ready to handle it with confidence on sales calls, this is a "must listen" episode and you might want to save it and come back to it. I want to share with you how to overcome the "I need to check with my spouse" objection and how to reframe permission vs support in your potential client's mind. We also have a Black Friday training coming soon you won't want to miss! Time Stamps: (1:10) Why It's Important To Overcome This Objection (3:10) "What Would They Say?" (6:00) Support Over Permission (6:40) What To Say to Ask for Support (8:00) Black Friday Masterclass October 26th (12:20) Getting to The Root of Fear ---------- Save Your Seat For Our Free Secrets of Launching 5-Figure Black Friday Campaigns Happening Thursday October 26th at 6pm EST ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

After recently getting our Facebook Ads account hacked, normally I would be worried (and pissed) AF and part of me is but we've dealt with enough bullshit in entrepreneurship, I know it will pass and there's very little gained from worrying. If you have been feeling stuck in anxiety or worry around business, this will be the episode you need to get unstuck and give you a new perspective. Time Stamps: (0:25) The Power of Our Brains and Thoughts (1:07) Our Ad Account Was Hacked (3:00) A Parable To Share With You (5:30) Precrastination vs Procrastination (6:13) Shoe Dog by Phil Knight ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If your content isn't converting into clients the way you are wanting it to, I might have the answer for you. In today's episode, I want to discuss 3 reasons why your content isn't growing your account or leading to clients. Don't come after me for the last reason because we all start out (or are still there) and it takes reps! Time Stamps: (0:14) 3 Reasons Your Content Isn't Converting (2:41) 3 Steps to 10k a Month (6:56) #1: You're More Afraid of Being Judged and Overworked Than Being Broke (8:37) Your 5 "I Fucking Hate" Topics (9:44) #2: Marketing In Your Language Vs. Your Ideal Client's (11:44) #3: … You Just Suck (14:21) $100 Giveaway ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Finishing up our conversation with THE OG Clark Bartram, in Part 2, we discuss what Clark's day to day looks like, his leadership philosophy and how he approaches working with his team, how he found IFCA and the results he's seen since joining, and so much more! Time Stamps: (1:14) Clark's Day to Day (4:17) Leadership and Working With The Team (7:34) Business Relationships and Partnerships (11:40) Clark's Beliefs (15:09) The Mental Side and Staying Sharp (20:34) Finding IFCA (24:39) Clark on Writing (27:23) Creating Content (28:52) Lessons From Clark's Brother Passing Away (31:39) Where To Find Clark ---------- Follow Clark on Instagram ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I have a very special guest in the studio who traveled from Canton, Ohio and couldn't be more honored to talk to a good friend and IFCA client Clark Bartram. Clark is About as OG as OG gets when it comes to the fitness industry entrepreneurs and if I listed all of his accolades, you'd be reading for 15 minutes instead of hitting play and listening to this man's wise words. In Part 1, we discuss his story and how being on the cover of 130 magazines started, how to be great at everything, how kids changed his life, and more! Be sure to tune in to Part 2 coming out Thursday! Time Stamps: (2:37) How 130 Magazine Covers Started (4:35) Always Being Stage Ready (6:30) Social Media Became the New Magazine Cover (10:50) Being a Fitness Professional and Looking the Part (15:53) Endorsements and Pivoting During COVID (25:18) Allocating Your Resources and Being Great at Everything (27:20) Arnold Tried to Bang My Mom (28:23) Having a Vision (30:37) How Kids Change Your Life ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

We're cancelling our event… well kinda… we are restructuring and pivoting our event in a couple months and how we are going to be approaching events in the future. As we've talked about on this podcast, our philosophy is People, Product, Profit in that order and we had them reversed when going about our event planning. We'll discuss every detail and why we decided to make this pivot. Time Stamps: (0:34) Why We Pivoted Our Event (1:25) Now IFCA Summit and Why (5:42) Last Year's Event Stress (8:18) Losing Intimacy with Live Events (9:09) Our First Event (13:28) Initial Speaker Lineup For Last Year (17:50) This December's Event Details (20:04) Everyone's VIP Now (21:04) Application Process ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Wrapping up our series on how to solve the "my business isn't growing" problem and probably the one you've been looking forward to most, Iet's discuss the topic of leads, warm outreach, paid ads. We'll define the difference between a lead and an engaged lead, how paid ads work in your strategy, finding your lead generation constraint, and much more! Time Stamps: (0:40) What We Covered in Parts 1 and 2 (1:34) What is a Lead? (2:22) An Engaged Lead (4:01) Warm Outreach (8:00) Paid Ads (8:40) Finding a Lead Generation Constraint (9:18) Example (10:25) Defining Daily Targets (13:20) Breaking Down Paid Ads (15:15) Typical Month Example (16:52) Community Funnel (18:48) Where is Your Constraint? ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Continuing our series on solving the "my business isn't growing" problem, in this short Part 2, I want to cover how to understand conversion metrics along with explaining what lead nurture really is. I'll end with explaining the 5 stages of market sophistication and tease Part 3! Time Stamps: (0:55) Going Back and Listening to Part 1 (1:12) What We'll Cover Today (1:40) What is Conversion? (2:54) Knowing If You Have a Conversion Issue (4:15) 5 Stages of Market Sophistication ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

While prepping for my presentation this past weekend at our Legacy Mastermind Event in Nashville, I wanted to do a bit of a dry run with my talk and also give you guys a lot of value in the process. What I want to cover in Part 1 of this series is answering the question "why is my business not growing" and discuss the theory around business constraints. Time Stamps: (0:27) My Legacy Presentation Last Weekend (1:19) What We'll Cover In This Episode (1:43) Starting with a Story (4:07) The Theory of Constraints (7:09) Quick Exercise For You (8:51) Fulfillment and Ascension ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you have ever heard us brag or talk about our client successes, Vanessa is usually at the top of the list. She has not only been with us for 3+ years but we've seen so much growth in her it's insane. She came to us kicking around the idea of starting a coaching company to now having a team of employees and coaches under her approaching 7+ figures this year. We finally have her on the podcast to talk about her journey, how to keep going despite setbacks, what's next for VGFN, and her advice to you if you're wanting to join IFCA or make coaching a full time endeavor. Time Stamps: (2:08) Vanessa's Company and Background (4:38) How 80% of Revenue Came From Existing Clients (8:26) The Customer Journey Map (12:53) Emulate Before You Innovate (15:03) How to Keep Going (18:21) Trading vs Solving Problems (27:46) Surprises in Business (29:38) Going Back to the Early Days (35:56) Vanessa's Dad's Influence (43:43) What's Next for VGFN (48:48) If You're On The Fence About IFCA (50:27) Where to Follow Vanessa ---------- Follow Vanessa on Instagram ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Today I'm going to give you my three FAVORITE 'get someone to respond' lines of all time. Many don't know the power of followups and the reality of how many points of contact it takes to close clients. Many give up after the 3rd or 4th contact when statistics show it can take 5-12. This is where effort and caring really pay off. Time Stamps: (0:31) Quick Followup Tactics (1:30) Why You Should Worry About Following Up (2:13) Making It About Caring and Effort (3:43) Example Followup (4:12) Chuck Norris GIF Followup ---------- Link to Episode 359 Referenced in This Episode ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

We recently looked at all of our data during August and were surprised to learn two things: we had our highest revenue month ever and we have our lowest front end sales into our 90 day program. How can this be? In today's episode, I'll break everything down from roles to offer structure to backend offers. If you're wanting to grow or want to learn more about how a big business grows and operates, definitely don't miss this one! Time Stamps: (0:44) What We'll Cover Today (2:14) Context on Me (Jordan) (3:18) Our Highest Revenue Month (6:27) Our Offer Structure (8:14) Keys to Your Backend Offer (12:10) Sales Team (15:35) Growing Business Means Team Turnover (16:29) Long Term Goal ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

We're excited to be back in the studio together recording a podcast and we wanted to talk about how we've been successful in business while being happily married. We get a lot of questions about how this dynamic works so we thought we'd have a long form talk about some of the pro's and con's, some of the biggest mistakes, being new parents along with building a business, and more! Time Stamps: - Why You Should Listen to Us - Meeting Jordan Back in 2017 - Pro's and Con's - 6 Biggest Mistakes When Approaching This - Visionary and Integrator - Being New Parents - Small vs Big Decisions - White Boarding Responsibilities - How We Coach Couples in IFCA ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

These 5 productivity hacks have been a lifesaver especially being a parent to a toddler and with our growing business. Even if you only implement one of these, I think you'll see a dramatic increase in your day to day and week to week focus and productivity. Time Stamps: (0:51) 5 Productivity Hacks (2:26) Quick Story about Wood Gathering (5:31) Attention Fatigue and Task Sludge (6:41) Could Do's vs Should Do's (8:11) Tools for Productivity (10:16) Please Share ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Today's episode is a must listen if you're just starting out in your coaching business or if lead generation is the primary constraint currently. I want to share a framework from Alex Hormozi's new book 100 Million Dollar Leads and you're probably going to be blown away with how much this makes sense. If you put this into action, you'll be so much closer to building that roster of your dreams and doing the work day to day that actually matters. Time Stamps: (0:35) Hormozi's Framework in Getting Your First Clients (1:06) Core 4 of Lead Generation (3:07) What Warm Outreach Looks Like (6:30) Make Your Power List Visible (7:14) Your Lead List (8:43) Using Asana (10:39) Power Hours (13:10) The Importance of Follow-ups (15:46) What to Say to Prospects ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

An incredibly underrated component of your business is your onboarding process and when you have this nailed, you'll see retention skyrocket and refunds plummet. We've had our own share of refunds in the past (will share a specific story) and learned a lot how to avoid them by having a bulletproof onboarding process. Listen in as I explain the tactical steps on how to set this framework up in your business! Time Stamps: (0:40) Eliminating Refunds (1:40) Starting with a Story (2:58) The Email (7:03) Retention Bonuses and Upgrade Rates (9:16) The Importance of Onboarding (11:43) After They Say Yes (14:23) Clear Expectations and Next Steps (16:28) Onboarding Call (18:11) Exit Interview (19:28) Refund Policy (21:29) Safe Space for Struggles System (23:29) Still Wants a Refund (27:13) Ending But Not Breaking Contract (28:51) DM Me Exit Interview ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

This one tactic could be an absolute game changer as we enter the busy season in online fitness coaching. The ability to re-offer is a huge and largely overlooked component to sales and I want to share with you our framework for how we go about re-offers and how to implement it into your business. Time Stamps: (0:14) Using Re-Offers (0:39) Part 1 (0:51) Appreciate The Love on My Struggle Episode (1:44) Re-Offer Text (3:47) People Buy One of Two Times (5:57) "Would You Be Against?" ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

This is a question we've been receiving a lot lately and for good reason. There are definitely pro's and con's to both owning your own coaching business and being an intrapreneur in a great company. What I hope none of you experience is the third option many are stuck in that you'll have to listen to find out. I'll breakdown the pro's and con's, ideal pay structure for assistant coaches, and more! Time Stamps: (0:26) Welcome Back to… (0:49) Assistant Coach vs Entrepreneur (2:26) Defining Entrepreneurship (3:24) Pro's of Starting Your Own Business (4:48) Con's of Starting Your Own Business (6:09) Pro's of Becoming an Assistant Coach (8:22) The Third Category (10:35) Ideal Pay Structure for Assistant Coaches (12:15) Nobody WANTS to Start Their Own Business ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Tired of not knowing what to say when a prospect says they are too busy or it's not the right time for coaching? This is the true first step to serving others and helping them through some uncomfortable questions. We need to remember that our job is to hold people to a higher standard and in that comes discomfort. Listen in as I share ways to overcome these objections, how to use identity based questions in your sales process, and share with you a can't miss summer sale we're running right now in IFCA. Time Stamps: (0:49) Overcoming a Common Sales Objection (4:29) Pre-Framing the Call (5:29) Identity Based Questions (7:29) Asking For Permission and Challenging Questions (9:47) Reminder on Statistics on Sales Calls (10:39) Our Summer Sale ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I'm still learning that you can't out earn or out perform your self trust and self confidence and it's something we have to work on consistently. Today's episode is a good, bad, and ugly update on my life and current struggles and some things about my past battles with mental health I've never shared before. I want you to know if you feel the same way that you're not alone. Time Stamps: (0:28) Beginning Disclaimer (1:58) My Mental Health Struggles Early On (4:01) Hitting Rock Bottom (4:58) Fast Forward to 29 to 34 (5:57) Taking Full Control of My Life (7:01) Two Sides to Jordan (9:53) Coffee Beans, Eggs, and Carrots (13:38) Current Struggles (17:03) Tag Me If You Enjoyed This ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

No longer will you struggle with leads IF you listen to this episode a couple of times and implement a few strategies for the rest of the year. We're literally going to give you the playbook on everything you need to know about leads, what's working right now, and how to go about lead generation and lead nurture like someone who gives a shit about the other person rather than treating them like a number. Time Stamps: (1:01) So Much Shit Advice Out There (2:04) Recent Conversation with My Dentist (3:43) Why I'm Qualified to Talk About This (5:51) The Three Pillars of Client Acquisition (8:48) Understanding the Triage Phase (10:13) Defining the 3 Currencies (14:38) IFCA Client Examples (16:06) Your Network (17:28) Other People's Network (20:41) Earned Media (27:43) Community Content (30:23) Action Post (33:51) Manual Outbound (35:23) Partnerships (39:45) Using Facebook Groups (41:51) Referrals (44:13) Paid Ads/Omnipresence (47:33) Facebook Group Funnel Example (50:19) What We're Here For ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you've been feeling stagnant in your coaching business, I want to reignite that fire you started with. I know how tough the day to day can be in this industry but people REALLY need your help and it's only going to get worse. This industry is growing and will continue to grow over the next 10 years and if you want to play a significant role in it, hit play and take action. Time Stamps: (0:34) Reigniting Your Fire (1:51) Quick Heartbreaking Stories (5:06) Why Environment Is So Impactful (8:16) Online Fitness Coaching is "Saturated" (9:32) How to Get Out There and Help People (10:50) Booking a Call With Us ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Our incredible IFCA student Savannah is here on the show today to talk about how she fired herself… and became the CEO she was destined to be. It wasn't an easy road and she shares and while our program helped, you can hear the determination and passion that Savannah speaks with. We talk about early money struggles and her choice to quit alcohol, how she found IFCA and this very podcast, how to create an exceptional client experience, and so much more! Time Stamps: (0:52) Introducing Savannah (3:21) Savannah's Story (7:14) Every Superpower Has a Spectrum (8:18) Struggling with Money Early On (10:14) Quitting Alcohol (12:56) Finding The Fit Biz Podcast (14:39) Burning the Bitch Down Moment (19:06) Tactics for an Exceptional Client Experience (22:31) Breaking Limiting Beliefs (25:16) Proudest Moments (31:31) Future Projects/Plans (34:26) Where to Find Savannah ---------- Follow Savannah on Instagram ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I can't wait for you to hear this wide-ranging conversation with now good friend Bunny Young. Bunny has lived many lives but currently is a business therapist and you won't believe her work-life schedule. She is also an example of why you don't need advanced certifications to help people. We discuss mom life and being an entrepreneur, her becoming a stunt woman, mental health and emotions, and more! Time Stamps: (1:01) How Bunny and I Met (2:01) Bunny's Story (4:35) Owning Your Business (8:35) 10 Years Without a Certification Helping Thousands (15:25) The Eisenhower Matrix (23:05) Ruthlessly Unfollow and Find Your Internet Besties (26:40) Becoming a Stunt Woman (34:25) Touching On Mental Health (40:23) The Somatic Progression and Handling Emotions (42:15) Lorax Wisdom and Where to Find Bunny ---------- Follow Bunny on Instagram ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

We realized recently that, apart from our very first episode back almost 5 years ago, I have not interviewed Erin and there are a few questions I've been dying to know the answer to and share them with you. We cover everything from learning about debt, flying first class (or if you know us why we usually don't), the backlash from sleep training, travel hacks, and more! Time Stamps: (0:58) Big Block Around This Episode (1:56) Paying Off Student Loan Debt (3:48) Why Erin Doesn't Like Flying First Class (5:30) The Southwest Companion Pass (7:28) Most Expensive Purchase (10:23) Sleep Training and Jaxson's Birth (14:08) The Right Dose of Trauma ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Not putting out enough content because it's so time consuming? Want a faster, better way to create valuable content for your potential clients? In today's episode, Im going to share 3 really valuable things for your content and your business. We'll discuss the sidewalk, slow lane, and fast lane when it comes to how to create content, how to supercharge it with Chat-GPT, share about our free upcoming masterclass on Chat-GPT and AI, and more! Time Stamps: (0:38) 3 Super Valuable Things We'll Cover Today (1:40) Upcoming Chat-GPT Masterclass (3:18) Understanding Sidewalk, Slow Lane, and Fast Lane (6:30) Slow Lane (7:43) Fast Lane (9:40) Phase 2 of Your Business and Slow Lane (13:12) The Chat-GPT Cheat Code (14:10) The Cheat Code Process (17:50) August 3rd for Our Masterclass ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

You've probably heard us talk about the concept of "facts tell but stories sell" and one of the most effective ways to tell stories, especially in our short form world, are analogies. Analogies allow individuals to connect the dots in a way they understand instead of you talking over their head with a bunch of bullshit science words (I used to do that too). Listen in as I share a bunch of examples, why having a method for your coaching is key, and, at the end, I'll share with you a few of my favorite analogies. Time Stamps: (0:29) The Netflix Marketing Effect (1:35) Example on a Metabolism Post (3:30) Having a New Method (4:15) The Blindfolded Chess Player (5:09) Online Coaching vs In-Person Training (5:45) More Examples (8:18) My Favorite Analogies ---------- Join Us LIVE in Scottsdale, Arizona for the Fit Biz Mastermind 5.0: https://www.impactcoachacademy.com/the-fit-biz-mastermind ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Have you tried to hire before or afraid to because you're not sure what position to start with? Think an assistant coach is the first hire in your business? We've had a lot of trial and error when it comes to this topic and we're excited to share everything we've learned to hopefully make your life a lot easier. We'll discuss your first 5 hires in your business and in what order, and explain why! Time Stamps: (1:41) First 5 Hires In your Business (2:42) Hire #1: Someone to Help You Build the Business (3:42) Hiring Example (6:14) Hire #2: VA Hire (8:40) Hire #3: Help with Fulfillment (11:02) Hire #4: Appointment Setter (13:44) Hire #5: Closer (15:44) 2 Of The Stupidest Hires (19:07) An Offer That Sells Itself (21:09) Shoot Me a DM About Hiring ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Marissa Roy is back for Round 2 on the podcast and I know you're really going to enjoy this one if you're a coach. What has made Marissa so successful with Permanent Change Coaching is her deep understanding of human beings and human interaction. We dive into the soft skills of behavior and habit change and how having these skills in her business positively affects her retention, LTV, client satisfaction, and more! Time Stamps: (0:51) Marissa Intro (2:45) Main Problem That Marissa Solved (6:57) What You Know vs What You Can Deliver (10:57) Starting with Awareness (15:12) Honest Sales Call Process (17:07) Permanent Change Coaching (19:02) Early Mistakes in Business (23:42) Marissa's Metrics (31:62) Top Skills to Learn as a Coach (34:48) Roleplaying Example (42:37) Understanding Your Coaching Lens (46:10) Where to Find Marissa ---------- Follow Marissa on Instagram ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Should you start a second social media account for your online fitness business? Is that a giant mistake when you've already built an audience no matter what size that already has a know, like, and trust factor with you? In our ongoing series, "Ridiculously Dumb Stuff Trainers Do", I want to explain why you shouldn't create a new account and how to leverage your existing account instead. Time Stamps: (1:52) Reliability Comes Through Shared Values, Interests, and Beliefs (3:03) Doubling Down on Your Personal Profile (4:36) It's Weird Talking to a Camera (5:10) Connection Based Content ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

I want to share a really powerful tactic I implemented back in my Duggaesthetics days I think will be super valuable for you. Never forget the power of follow-ups and the relationships you've built with former clients. I want to share with you a reach out strategy I used to generate over 45k, what that script looked like, and the results. Time Stamps: (0:36) Incredibly Helpful Tactic Today (0:59) Summer Obstacles (2:40) How The Text Was Structured (7:01) Results From This Action ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Is AI going to replace you as a coach? Take over the world? Be a "infinite intern" as it's being called in some circles? I want to share my thoughts on the AI revolution, how we can take advantage of it but still put high touch personalized at the forefront of our business, and 4 specific ways we can use AI directly in your business. Time Stamps: (0:41) Using AI To Your Advantage (1:58) This Terrible Idea (3:53) Using Community (4:38) Hosting Events (6:03) Personalized High Touch (6:53) Service and User Experience (9:30) Chat-GPT Training ---------- Check Out Our AI Training in Our Free Facebook Group - https://www.facebook.com/groups/fitbizsecrets/posts/2041345356061053/ ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Along with debt, this is something I really wish I would have understood sooner. Owning a physical gym was my first exposure to having expenses and investing most online coaches don't experience especially first starting out. Fast forward to today with a net worth of multi-millions, I've learned how to use money and investments as a tool for growing wealth and growing a business. I want this same mindset shift for you too and I want you to be able to adopt the investment mindset. Time Stamps: (0:47) Debt Episode (1:00) Having the Privilege to Invest (2:30) Investment Options (4:25) The Investment Mindset (7:58) Investing In A Program ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you feel like your business isn't growing despite trying a multitude of new different things all the time, this is probably your issue. You are in invention mode where you are seeking out new operations and ways to grow your business rather than innovating what's currently working and optimizing your current systems. I want to share with you why innovation dominates invention and why. Time Stamps: (0:46) Innovation vs Invention (1:54) Weight Loss Example (3:26) Cal Newport and McDonalds Example (5:36) Our IFCA Example (7:40) Your Marketing ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed