The Tactical Leader

“The only thing in business that, almost in a way is a cure for all your other ills is sales.”&nbsp; –&nbsp; Chris JoyceIn today’s episode, we welcome back, Chris Joyce. Chris talks about the importance of having a strong CMO in place to help identify the markets, help create personas, and to make sure that you’re going in the right direction with your product. The reason why those three positions are so important is that they’re the ones that are going to be responsible for actually driving the business forward. He stresses that success in business comes down to having a strong sales presence and encourages everyone to get involved in sales early on in their entrepreneurial journey.[00:01 - 01:13] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Chris, tune in to last Monday’s episode&nbsp;[01:14 - 09:29] The Key To Sales Is Based Upon A Founder’s EnthusiasmChris recommends founders use “Gusher”, to find potential customers and test their ideas before starting a companyHe says that a key person in a marketing company is a CMOA CMO’s job is to create personas and do market research to ensure the company is going in the right directionCreating a profitable company from the beginning is fundamental to successPutting sales first over other priorities can help generate revenueSales validation is essential to starting and growing a sales teamSalespeople and sales outsource sales are there to execute a plan and systemThe founder’s enthusiasm is key to selling their product, and they should never fake it until they make it&nbsp;[09:30 - 13:48] Closing SegmentChris stresses the importance of everyone working together on a common goal, ensuring everyone succeedsConnect with Chris (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“When it comes to sales, at least in the beginning stages, a tremendous amount of the sale is based upon a founder's enthusiasm.” - Chris Joyce“You need to have the right customers, not just customers, the right customers at the beginning stages, because that's what leads to the growth.” - Chris JoyceConnect with ChrisWebsite: GusherInstagram: Chris JoyceLinkedIn: Chris Joyce&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting<a href="https://knightprotectionllc.com/" rel="noopener...

“All businesses are really a function of three things. People, philosophy and property.”&nbsp; –&nbsp; Chris JoyceIn today’s episode, we welcome, Chris Joyce. Chris Joyce is the Founder &amp; CEO of Gusher I am the founder of 24 companies in high-tech, consumer goods, health, and manufacturing. My products have been sold in more than 11,000 stores in 23 countries. I have users of my tech products in 148 countries across the globe. I believe great ideas can come from anyone anywhere. And I believe the market and not venture capitalists should be the judge of whether or not these ideas see the light of day. So, I created Gusher. Gusher is a simple, quick, and easy way to create and build a startup. Without the need for investors. Without the need for capital. How? Gusher helps Entrepreneurs create and launch startups using performance equity. We have Founders and companies from across the globe. Everything from technology, media, and health to design, finance, and gaming.&nbsp;[00:01 - 03:44] Who is Chris Joyce?Zack introduces his guest, Chris Joyce!He helps entrepreneurs create and launch their businesses without the need for outside helpHe shares his experience and lessons learned from door-to-door sales, which he believes is one of the best educations any founder can receive[03:45 - 26:55] The Different Philosophies That Exist Within Product DevelopmentThe key to successful business development is being able to understand and empathize with your customerFounders have a different “DNA” that sets them apart from other businesses, and this is what differentiates them from commoditiesThe philosophy behind product development can be applied to any businessHe introduces his platform, “Gusher”, which launches companies without the need for capital or investorsThe goal of using Gusher is to create a company where you need the help of others to actually make that happenChris shares his experience as a COO and how it has helped him in his current role as a startup founder&nbsp;[26:56 - 30:03] Closing SegmentChris believes that there is excess capacity for talent and that opportunity is the key to success&nbsp;&nbsp;Connect with Chris (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“You don't stay at that level where you always hear about the hustle and insane work hours, which I still do, but not at the level or the way I used to do them. You just evolve.” - Chris Joyce“Our people know what that is, they know what our goal, our mission is. But also, it comes down to leading with your action. You let your actions speak volumes.” - Chris Joyce&nbsp;Connect with ChrisWebsite: GusherInstagram: Chris JoyceLinkedIn: Chris JoyceDid you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so

“I'm a big believer in Google. I'm also a big believer in Amazon because if someone's going to shop online, they're going to one of those two places, Google or Amazon. So, I think now's the time to get really good at the paid side of both those platforms.”&nbsp; –&nbsp; Brett CurryIn today’s episode, we welcome back, Brett Curry. Brett discusses the importance of having a great product, diversifying your traffic sources, and being careful not to rely on any one channel too heavily. He shares some thoughts on the current state of E-commerce and how it’s still growing despite challenging times. He recommends that if someone has the skill to build a Shopify store and can run Facebook ads, YouTube ads, or Instagram ads, it is better to build up a business on Shopify and then take their products to Amazon.[00:01 - 00:46] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Brett, tune in to last Monday’s episode&nbsp;[00:47 - 10:08] Drive Traffic To Your E-Commerce Store Using Podcasts And YouTubeSetting up your business with a good product, diversifying your traffic sources, and focusing on customer needsE-commerce is still growing, but it’s been difficult in recent years due to inflation, supply chain issues, and pandemic spikes in demandDemand generation is the process of creating demand for a product or service that no one is currently searching forGoogle is good at both demand capture through search and demand generation through display and YouTubeIt is better to build up a business in Shopify and then take your products to Amazon&nbsp;[10:09 - 14:54] Closing SegmentBrett shares his resources for getting customer testimonials and visits his website at OMG Commerce!Connect with Brett (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“It's better to build up a business and then take your products to Amazon. Once you've got a brand established and people are looking for you, and now Amazon just accelerates your growth. I think it's a little better than starting on Amazon and then trying to go off Amazon.” - Brett Curry“It's so important to have testimonials and to have user generated content or written testimonials.” - Brett CurryConnect with BrettWebsite: OMG CommerceLinkedIn: Brett Curry&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting<a...

“We all need to reset every once in a while, and that's what this book was for me, is another step in the healing process. And a good reset to get back to that point when we may lose our way.” – Zack KnightIn today’s solo episode, Zack discusses his book, “The Legacy of Love," which was scheduled to be launched on Veteran’s Day, and how feedback from Jennifer Wright has helped to improve it. In this book, he shares his story of being an army guy who didn’t feel like he was as good as a navy seal when writing books, but he eventually decides to write one for himself and for other army guys who may not have the same level of recognition. He reflects on how his book is more than just him and wants to share about his time in the military.[00:01 - 01:13] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to&nbsp;knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to&nbsp;myvoicechallenge.com to register for a free podcasting workshop!&nbsp; [01:14 - 19:44] Owning Your Journey Of HealingZack talks about his new book, “The Legacy of Love”His turning point was realizing that he needed to write the bookHis book is more than just a business book, it is about his journey as a leader and as a personThe book was to help others on their own journey of healing, and he plans on handling out copies to friends and familyThe book dispels the misconception that military leaders have to beHe describes his journey from being a Navy Seal, Air Force, and Afghanistan veteran to the person he is nowThe power of his story is that it reveals understanding and closeness between him and those who read it[19:45 - 32:15] The Shift In The Intentionality Away From Business And Towards Self-CareThe book was able to refresh and align himselfHow you shift his intentionality away from business and towards self-care, such as journaling, reading, and playing the pianoJournaling has helped shift from a negative mindset into a more positive one, and how this shifted his focus from serving others to serving herselfHow therapy has helped him to understand better her own brokenness and the power he has to fix itHe talks about how he wants to create a community of like-minded individuals who are focused on taking action and filing their lives with purpose [32:16 - 43:58] Closing SegmentClosing words and remindersTo find out more about Zack’s book and how his personal experiences as a veteran and how it is a letter to forgive themselves for their past mistakes and set them free, come and listen this Friday!Head over to&nbsp;myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“I felt like there was too much misconception going into what the military mindset was and hey, this is what a leader looks like.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click<a href="https://podcasts.apple.com/us/podcast/tactical-leadership/id1498567657"...

“If you got a compelling offer, you got a compelling landing page, you got a good product, we can turn on ads and scale up or down based on what you need. It's quick and it's responsive. And so, I still believe in SEO.”&nbsp;–&nbsp;Brett CurryIn today’s episode, we welcome, Brett Curry. Brett is an online marketer, eCommerce strategist, and speaker, but first and foremost he's an entrepreneur. Brett's passion is helping eCommerce companies grow their businesses through creative marketing efforts. Brett is the author of the Ultimate Guide to Google Shopping published by Shopify and the creator of the Smart Google and YouTube Traffic Course in partnership with Ezra Firestone. The majority of his time is spent running an online marketing agency and leading an amazing team of talented marketers.&nbsp;[00:01 - 04:38] Who is Brett Curry?Zack introduces his guest, Brett Curry!Brett is the founder of OMG Commerce, a digital marketing agency that helps brands grow their online presence[04:39 - 14:41] SEO Is Still Important To Be A Successful Online BusinessSEO is still important, but it can be hard to keep up with the changes in the digital worldTo be successful, you need a good product, good service, and a unique selling propositionYou need to know your market and understand what they’re looking forGoogle ads are a great way to track how effective your campaigns areBranding is important for small businesses, both online and off, and it can impact everything from the positioning of a product to the tone of a company’s communication[14:42 - 27:51] Persuade Customers To Buy Through Effect Marketing Campaigns“Building a Story Brand” by Donald Miller“Made to Stick” by Chip and Dan HeathBrett recommends using video in marketing to create a celebrity factor for businesses and individuals and to persuade customers to buy products or servicesHe discusses how successful companies were able to expand their brands[27:52 - 33:48] Closing SegmentBrett offers his advice on how to grow your businessConnect with Brett (links below)Join us for Tactical Friday!Head over to&nbsp;myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“Brand is really, really important. The brand shows who you are and who you're for, because I think someone wants to see themselves in the product or service.” - Brett Curry“Marketing comes down to branding and positioning and then offers.” - Brett CurryConnect with BrettWebsite: OMG CommerceLinkedIn: Brett CurryDid you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click<a href="https://podcasts.apple.com/us/podcast/tactical-leadership/id1498567657" rel="noopener noreferrer"...

“Everyone runs differently. And so, get really specific, and real intentional about what you need, what you want, and what you don't want.”&nbsp; –&nbsp; Danielle MulveyIn today’s episode, we welcome back, Danielle Mulvey. Danielle talks about how she developed a system that helps businesses identify and filter out candidates who don’t align with their core values. The 5-Star employee rating system ensures that candidates have the same values as the business owner. This is key to a successful business because employees who share core values will think and act like the business owner. If this alignment does not exist, frustration will set in as differences in values create conflict.[00:01 - 01:20] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Danielle, tune in to last Monday’s episode&nbsp;[01:21 - 12:37] How To Attract The Right Employees And Repel Unwanted EmployeesShe discusses in detail her system, “The 5-Star Employee Rating System”It is a customizable per role, it is based on what is needed for that specific roleIt ensures that only the best candidates are hiredA candidate must share the same core values as the business owner in order to be rated a 5-Star employeeThe key criteria for being a 5-Star employee are having minimally acceptable ratings for 11 universal qualities, two of which are coded redIf an employee doesn’t meet the standards, they filter themselves out of the job and don’t move forward in the hiring processThe system is used to rate your existing employees and learn how to use it to improve their performance&nbsp;[12:38 - 22:30] Closing SegmentDanielle recommends listeners to find the details on how to utilize the system and visit her website at Danielle Mulvey!Connect with Danielle (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“The best way to clone yourself is to hire people who have the same DNA, who have the same core values. They share the core values that you have. And what's important about distinguishing about the core values is these are the business owner's true core values.” - Danielle Mulvey“When you figure out where your 3 to 5 true core values are, and you define them with clarifying statements, you put them in your job posting because that is going to be one of your tactics for attracting 5-Star candidates and repelling the 1 and 2 and 3-Star candidates.” - Danielle MulveyConnect with DanielleWebsite: Danielle MulveyLinkedIn: Danielle Mulvey&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to...

“It's really important to not be subjective in your hiring.”&nbsp; –&nbsp; Danielle MulveyIn today’s episode, we welcome, Danielle Mulvey. Danielle Mulvey is a former flight attendant-turned-entrepreneur who has cracked the code on recruiting, hiring, and retaining what she refers to as “5-Star Employees”. Never one to settle for average, Danielle has scaled her several companies to over $50 million in annual revenue while spending less than 10 hours each week overseeing their operations. Danielle’s own team of trusted 5-Star Employees provides her with the freedom to spend the rest of her work-week guiding other entrepreneurs through podcasting, workshops, and community curating. In addition to running her companies and assisting other entrepreneurs, Danielle is the Chief Curator of The ALL IN Company Community, which strategically advises other entrepreneurs on attracting and hiring 5-Star Employees. She has been developing, testing, and sharing these ideas for more than 10 years now, with a staggering 90% success rate! Danielle attributes this success to her undeniable gift to identify and nurture 5-Star Employees. She knows that in order to succeed, leaders need to get comfortable with the uncomfortable and go all in on their employees, who will reciprocate and go all in on the company.&nbsp;[00:01 - 02:32] Who is Danielle Mulvey?Zack introduces his guest, Danielle Mulvey!She is the Chief Curator of “The ALL IN Company” community, which strategically advises entrepreneurs on attracted in hiring 5-Star Employees[02:33 - 13:42] Having A Checklist Is Key To Ensuring Phenomenal ExperienceThe importance of having processes and systems documented in an organization to ensure consistency, accuracy, and predictability in resultsHiring employees who are able to hit the ground running and have a purpose in the company from the startRegularly auditing systems to ensure they are still effectiveThe process of hiring and retaining 5-Star employeesMany businesses are only successful at hiring 5-Star employees about 25% of the timeUtilizing a 5-Star employee rating system to find and hire the best candidates&nbsp;[13:43 - 30:31] How To Hire The Right People For Your BusinessHow a 3-star employee is just in the wrong position, in the wrong job, or on the wrong bus, and how it can be dangerous for businessHiring the right people for your businessThe criteria that make up the employee rating system:PerformanceAttitudeCommunicationTeamworkCitizenship&nbsp;[30:32 - 35:02] Closing SegmentDanielle advises listeners to never settle and her company can help you find and hire the best employee&nbsp;&nbsp;&nbsp;Connect with Danielle (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“I believe the employer has a greater responsibility to make sure that they're really understanding what they need exactly in a candidate, what they also don't want in a candidate. And, using that filter and litmus test, “The 5-Star employee rating system”, to make sure that they're not making that mis-hire.” - Danielle Mulvey“Using a process and system checklist for recruiting and hiring. And using objectivity when you hire is super important.” -

“Anything that you're looking at with a personality, that's just an indication of who you are right now. That does not mean that's who you are.”&nbsp; –&nbsp; Jim AdamsIn today’s episode, we welcome back, Jim Adams. Jim talks about how businesses should track their progress and measure their success in order to improve. He talks about assessing their business’ gross margins, overhead, and other financial metrics in order to better understand where they are and where they need to be in order to grow. He notes that there are other ways to measure success beyond just gross margins and sales, such as digital conversion rates and headcount, which can provide a more holistic look at a business’ progress.[00:01 - 01:11] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Jim, tune in to last Monday’s episode&nbsp;[01:12 - 08:24] How To Track And Measure Your Business For Improved PerformanceJim identifies four different types of business owners, Gun Slinger, Mechanic, Goalie, and UnicornEach type of business owner has strengths and weaknessesHe discusses the failure of a business owner to launch a successful product due to a missed detail in the users’ storyHe learns that systems are important and creates systems to track and measure data to improve decision makingHe shifts their consulting firms to focus on short term KPIs to help businesses improve their performanceConversion rates are huge and one of the biggest factors in digital marketing successAs a business owner, you should what to be focused on in order to be successful&nbsp;[08:25 - 15:19] Closing SegmentJim tells listeners that the goal is to have an awareness of what may be broken and what may need fixing, so that you can move forward in your lifeConnect with Jim (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“They all have strengths and then they all have blind spots and fears, and they all have different things. Once they're more aware, that they focus on and have a breakthrough.” - Jim Adams“Business owners’ biggest problem is they don't know what their biggest problem is.” - Jim AdamsConnect with JimWebsite: Jim Adams ConsultingFacebook: Jim AdamsInstagram: Jim AdamsLinkedIn: Jim Adams&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight

“It's therapeutic to write your story, it's therapeutic to get that information out into the world.”&nbsp; –&nbsp; Jennifer WrightIn today’s episode, we welcome, Zach and Jennifer Wright to discuss how writing your book can be a therapeutic experience that can help veterans with PTSD. They share stories of how their clients have used writing as a tool to heal from trauma. They discuss how intentionality is essential for writing a book and how to ensure that your book is successful.&nbsp;[00:01 - 08:22] Who is Jennifer Wright?Zack introduces his guest, Jennifer Wright!She is a book editor, publisher, and writer of Zack’s bookHow to share your story and connect with others[08:23 - 21:16] Reframe Your Thoughts And Share Your StoryHelping people tell their stories and how figure out how to write themSharing your experiences with other people can be therapeuticWriting veteran’s thoughts and sharing them with othersReframing veteran’s thoughts about their military experience&nbsp;[21:17 - 43:53] The Joyful Experience Of Sharing Your StoryShe believes that it should be a joyful experienceThe key to writing a book successfully is to have an organized process with a focus on the readerVeterans are good at accomplishing tasks and can develop a task-oriented processThere are many ways to get your information out thereWriting articlesBlog postsPodcastsVideos&nbsp;[43:54 - 45:28] Closing SegmentShe emphasizes the importance of sharing one’s story and offers to help anyone who needs itConnect with Jennifer (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“If you don't know how to do something and you're holding yourself back because you don't know how, and once you understand the process, that just makes it easier. It should be a joyful process.” - Jennifer Wright“Stop being guarded and actually tell your story.” - Jennifer WrightConnect with JimWebsite: Jim Adams ConsultingFacebook: Jim AdamsInstagram: Jim AdamsLinkedIn: Jim AdamsDid you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting<a...

“If you calm down, your vision widens up, which is very important in racing. And then new racers, like every single one of us. They grip the steering wheel like they're swinging axes. And you can't do that, you got to learn to loosen up and kind of change your mindset.”&nbsp; –&nbsp; Jim AdamsIn today’s episode, we welcome, Jim Adams. Jim Adams grew his brick-and-mortar business, www.AmericanLandscapeStructures.com from $1 million to $5 million in sales during a pandemic, all while winning back his time and freedom as an entrepreneur. Jim believes there are essentially 4 types of business owners: 1. Gunslinger, 2. Mechanic, 3. Goalie, 4. Unicorn. Success as a business owner is almost completely based upon knowing which one you are, and building from there. This isn’t about just making more sales or hiring more people. It’s about understanding your natural tendencies, inclinations, fears, and behaviors that affect your decision-making. As a consultant, Jim has helped hundreds of small and family-owned businesses around the U. S. and Canada transform the businesses they’ve created into ones that are truly a joy to own. Jim was a top consultant with an international business consulting firm. AmericanLandscapeStructures.com - the multi-seven-figure pavilion business he founded in 2013 - has doubled 2 years running during a pandemic. Nowadays, you’ll find him cruising around the country with his wife Cara in their RV - their “headquarters on wheels.”&nbsp;[00:01 - 13:59] Who is Jim Adams?Zack introduces his guest, Jim Adams!Jim has a background in law enforcement and has used this training to start a brick-and-mortar businessHe believes there are four types of business owners and focuses on helping those in the “gun slinger” category to understand their numbersHe has helped hundreds of small businesses in the US to become more successful&nbsp;&nbsp;[14:00 - 11:39] Becoming a Better Leader To Build A Successful BusinessJim discusses what he has learned during his first day of work that also applied to his racing careerHe discusses how he learned to be a better leader by being in positions of authority where people had to respect him and make decisions quicklyHow curiosity is a characteristic that he looks for in leadersHis transition from being a military veteran to a business ownerHis mindset has shifted in order to be successfulHe learned to be more present and observant in her interactions with others&nbsp;[11:40 - 19:11] Working With People With Their Own Zone Of Genius And SuperpowersJim discusses the importance of taking a tactical pause before taking actionHow this can be coached by coaches and mentorsHe came to a realization that he was “the smartest guy in the room” and became isolated from othersHe started branching out and joined mastermind groups, which led to him building a national professional networkThis network has helped his business grow, and he now owns a production companyHe advises others to learn from their mistakes, work hard, and not be afraid to pivot their businesses&nbsp;[19:12 - 25:02] Closing SegmentJim advises listeners that the key to success is learning the numbers and understanding what will work for you&nbsp;Connect with Jim (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that...

“When we feel stuck, when we feel frustrated, when there's no momentum because there's a problem in believing in oneself but they're there. They're in there.”&nbsp; –&nbsp; Orrin LieuwenIn today’s episode, we welcome back, Orrin Lieuwen. Orrin discusses his webinar called, “The Lionheart Leadership Workshop”. This webinar offers participants the opportunity to learn how to identify and overcome negative emotions in order to develop a strong sense of self-awareness and leadership abilities. He discusses how people can be more resourceful by finding a positive message to reflect on when they’re experiencing negative emotions. He challenges listeners to check out Lionheart Leadership and learn more about how to become successful in life.[00:01 - 01:27] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Orrin, tune in to last Monday’s episode&nbsp;[01:28 - 11:56] Finding The Positive Message Behind Your Negative EmotionsOrrin discusses how developing a healthy balance between your external and internal worlds is importantTaking the time to look inward can be helpful in developing your skills and abilitiesIt is important to have a variety of sources of knowledge and developmentThe key to becoming a successful leader is to find the positive message behind your negative emotionsThe webinar will help participants learn how to believe in themselves and access their resources&nbsp;&nbsp;&nbsp;[11:57 - 13:57] Closing SegmentOrrin recommends his webinar, The Lionheart Leadership Workshop, because it is focused on character-based leadership, and how to develop and live through difficult situations in a healthy way&nbsp;&nbsp;Connect with Orrin&nbsp; (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“Sometimes the best leaders are the first followers.” – Zack Knight“Every day, sell yourself on your abilities and believe that you can.” - Orrin LieuwenConnect with OrrinWebsite: Lionheart LeadershipDid you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a...

“Get in touch with who you are, with your inner resources and potential inability, and find what is your unique message and how to bring that to the world.”&nbsp; –&nbsp; Orrin LieuwenIn today’s episode, we welcome, Orrin to spend time in faith-based ministry and gained a deep passion for helping others develop, and making an impact. Out of his own journey from scarcity thinking to abundance thinking, he started Lionheart Leadership to help entrepreneurs be insanely confident and resourceful. He believes that leaders who are introverted can still be successful because they have the courage to share more about themselves. He shares that he grew up without self-belief, believing that he wasn’t capable of being successful or impacting lives. He recommends starting your day with a routine of prayer and going for a walk to help you overcome any doubts or fears you may have.&nbsp;[00:01 - 05:37] Who is Orrin Lieuwen?Zack introduces his guest, Orrin Lieuwen!Orrin shares his story growing up in a small town in CanvaHow he founded Lionheart LeadershipHe discusses the importance of being transparent with your leadership style and legacy&nbsp;[05:38 - 09:39] Create Self-Belief And Overcome Imposter SyndromeOrrin discusses how a lack of belief can impact one’s ability to be successful in various areas of lifeHe discusses how developing self-belief is importantHow he has developed a set of values that are important to him and which are reflected in his leadership training&nbsp;[09:40 - 22:12] Merging Your Identity Which Correlates With Who You AreOrrin discusses that it takes time to develop a passion and purpose in lifeHe emphasizes the importance of values in one’s lifeHow being in alignment with them will create motivation and momentumOne of the biggest challenges when starting a business is overcoming the fear of failureHow many of us can correlate merging our identity and who we are with our professionsWhat does character-based leadership do to our personality&nbsp;&nbsp;[22:13 - 27:58] Closing SegmentOrrin wants to leave a legacy that is about helping people come in line with who they are as human beings&nbsp;&nbsp;Connect with Orrin (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“My identity is not in the title. It's on these deeper, characteristics and the qualities of what makes me who I am.” - Orrin Lieuwen“Get in touch with what are the things that are most important to you.” - Orrin Lieuwen&nbsp;Connect with OrrinWebsite: Lionheart Leadership Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime...

“Understanding their staff on a fundamental level so that they can drive the outcomes that they want and build the psychological safety that they're looking to create.”&nbsp; –&nbsp; Kait McGregorIn today’s episode, we welcome back, Kait McGregor discusses her platform for individuals seeking to improve their digital skills and find employment opportunities. After completing an assessment, individuals are given training that leads to certification. She provides “Northrop Grumman”, where their main goal is to first discover the qualifications of the candidate and train them military spouses can book a call with their career success executives team so that they can help them understand how they may be viewed based on their responses to various stimuli.[00:01 - 01:14] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Kait, tune in to last Monday’s episode&nbsp;[01:15 - 16:09] Understanding Your Strengths And Weaknesses In Order To SucceedKait shares her company, “Northrop Grumman”She explains the process of registering on their platformWhat are the offers of her companyShe discusses how veterans and military spouses can benefit from engaging their services&nbsp;[16:09 - 18:27] Closing SegmentKait advises listeners to join her company so that they can help identify individuals with certain personality traits that are likely to be successful in certain fieldsConnect with Kait (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“It's really important that to drive the educational piece not only around this underrepresented groups that aren't quite getting the same level of opportunity that everybody else is, but also around how you engage as an employer as well.” - Kait McGregor“It's about awareness, education, and driving an understanding of what it is that you are trying to do.” - Kait McGregorConnect with KaitWebsite: WithYouWithMeLinkedIn: Kait McGregor&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/If you want

“We can really use a veteran to the greatest benefit of the organization, but also the greatest benefit to the veteran and help them find their worth, value, and purpose again.” – Zack KnightIn today’s solo episode, I reflect on Kait McGregor’s discussion on how understanding oneself is important before attempting to lead others. I learned that before understanding other people, you must first understand yourself. There are many things that veterans bring to the table, such as values and skills that may not be learned in the civilian world. Veteran-to-veteran matching can be helpful in finding a job that is a good fit for the individual. I discuss how society is holding people back from being successful and how people can be successful if they are willing to innovate and explore new ideas.[00:01 - 01:16] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:17 - 05:43] Finding Your Worth, Value And Purpose As A Veteran&nbsp;The importance of understanding the values that organizations hold and how veterans can bring these values to the table when applying for a jobThe benefits of having a veteran in an organizationThe challenges of managing a diverse workforce through virtual platformsNot achieving success in society at a large scale[05:44 - 07:41] Closing SegmentClosing words and remindersTo find out more about Kait and how innovation is happening, and how great things can happen when we allow ourselves to be open to new ideas, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“The biggest thing that we forget about the veteran world is, we want purpose, we wanna feel like we belong, but we also want a sense of purpose attached to the things we're accomplishing.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and...

“If you aren't willing to sacrifice your workforce, then I think it's time that we as HR professionals actually listen to what the workforce wants.”&nbsp; –&nbsp; Kait McGregorIn today’s episode, we welcome, Kait McGregor, who leads WithYouWithMe’s (WYWM) global Research and Innovation operations, with responsibility for developing the testing and matching capabilities of the Potential platform. She also influences the ongoing development of new and existing products across multiple regions. In her previous role with WithYouWithMe, she served as the Chief Employee Success Officer, building the Employee Success (HR) function across four countries, whilst scaling WYWM from 60 employees to over 400 globally and maintaining an average employee satisfaction score of 85 during the pandemic. Prior to joining WithYouWithMe, Kait held senior HR and operations roles across the Agriculture, Transport, and Logistic sectors, where she was pivotal in the implementation of new software programs, driving change, and building a graduate recruitment process from the ground up.[00:01 - 02:02] Who is Kait McGregor?Zack introduces his guest, Kait McGregor!Kait is responsible for developing the testing and matching capabilities of the potential platformHer pivotal implementation of software programs driving change and building a graduate recruitment process from the ground up&nbsp;[02:02 - 12:57] The Change In Cultural Behaviors In OrganizationsKait discusses the cultural behaviors of staff responding to overtime requests are changingOrganizations are pushing against hybrid and virtual workforcesThe change in cultural behaviors in organizationsHR professionals need to be aware of this change and adapt their practices accordinglyThe benefits of allowing employees to work hours that fit their personal livesThe importance of fostering a sense of psychological safety and trust among employees&nbsp;[12:58 - 22:57] Fostering A Remote And Virtual Workforce That Is ProductiveKait discusses the importance of vulnerability and honest in leadershipShe recommends reading books and listening to podcasts on both sides of the spectrum to gain a better understanding of different perspectivesShe emphasizes the importance of putting oneself in the shoes of others in order to better understand their needs&nbsp;[22:58 - 26:31] Closing SegmentKait shares that her goal is to help veterans and military spouses find jobs, and she believes that neurodivergent individuals are a key part of the solutionConnect with Kait (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“The challenge will be for us is actually making sure that we have the same cultural, alignment as organizations when we allow our staff to have those hybrid opportunities.” - Kait McGregor“My legacy that I will want to leave behind is to know that I have done nothing but make a difference in changing at least one HR professional's mind in how they view, engage, and drive this talent market because this particular talent market, Is not the same as every other talent market.” - Kait McGregor&nbsp;Connect with KaitWebsite: WithYouWithMeLinkedIn: <a...

“We are painfully detailed on how we do our entire business model. We put that out there To-Pay-What-You can model. And a hundred percent of the revenue from that goes to charity.” – Nick StagebergIn today’s episode, Nick Stageberg discusses his unique business model that differs from traditional private equity funds. His company, Black Swan has an indefinite hold period, which allows it to maintain ownership of its investments and continue to make improvements to them. He discusses how they offer a pay-what-you-can course that helps people become more knowledgeable about real estate investment. The majority of the revenue from the course goes to charity, which has helped them renovate a kitchen and a homeless shelter in their community.[00:01 - 01:15] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Nick, tune in to last Monday’s episode[01:16 - 07:03] Making The World A Better PlaceNick discusses that his fund has different advantages over single asset syndication, including the ability to give sellers proof of funds and an indefinite hold periodHe offers cash-out refinances, refinanced returns, and capital injections to investorsHis team is passionate and committed to serving others, which has led to successful rehabilitation projects with tenants who had been living in illegal or hazardous conditionsHis company, Black Swan is a company that offers real estate investing services, and its model is different from most in the industryHis company offers a course that has a 100% pay-what-you-can model, with all revenue going to charity[07:4 - 11:39] Closing SegmentNick shares his story and how the Black Swan course has helped him on his journey to self-masteryConnect with Nick (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“The way we do business makes the world a better place. Treating tenants with dignity and respect, doing high-quality renovations, doing business with integrity.” – Nick Stageberg&nbsp;Connect with NickWebsite: Black SwanLinkedIn: Nick Stageberg&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can...

“I feel like the more control I forfeit in my life, the greater freedom I have.”&nbsp; –&nbsp; Nick StagebergIn today’s episode, we welcome, Nick Stageberg is a start-up founder to CEO of Black Swan Real Estate, Nick Stageberg has always been an entrepreneur at heart.&nbsp; Nick Stageberg has over 15 years of experience in the software development, architecture, and management space, he developed an interest in real estate investment at the age of 14 when he needed to secure safe housing due to family health issues. With no parental support, no income, and no job, he bargained with some family friends to clean out and rehab their basement in exchange for free housing. Although that was his first and only live-in flip, it gave him an interest in leveraging value-add opportunities. After college, he designed and built a custom home in Edmond, OK, and house-hacked by renting out rooms to former college roommates, all of whom are lifelong friends to this day. He is now the owner of a multi-million-dollar real estate portfolio.&nbsp;[00:01 - 05:37] Who is Nick Stageberg?Zack introduces his guest, Nick Stageberg!Nick is the CEO and founder of Black Swan Real EstateHe has a successful history in the real estate industry, having founded and managed a third of a billion-dollar asset center management companyHe and his wife have successfully integrated their family life into their work by being deliberate in their decision-making and creating an environment where everyone is constantly engaged in fun and exciting activities&nbsp;&nbsp;[05:38 - 09:39] Changing The Rules Of Private EquityNick shares how they started their own foundation, which focuses on education and giving back to the communityTheir focus is on coaching people in achieving their goalsTheir goals are to create a model where 100% of the profits go to the partners, and there are no fees or splitsIt’s important to drop the task or find a way to lighten the loadThe problems with burnoutMorning routines and having a family-oriented mindset can help entrepreneurs motivate themselves&nbsp;[09:40 - 22:12] Finding Good Coaches And MentorsNick believes that it is his responsibility as the leader of the organization to be in a peak stateEvery employee must complete a survey every week to measure their energy, happiness, and value in their workFinding good coaches and mentors is important for improving one’s fitness and careerCaring for oneself and having a strong peer group are both necessary for successGiving back to society is important of being successful&nbsp;[22:13 - 27:58] Closing SegmentNick encourages listeners to connect with Black Swan and check out its investment opportunitiesConnect with Nick (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“You have to make it about other people. You have to keep growing and you have to do it by giving.” - Nick Stageberg“Get people into your life, that is just holding you accountable because other people always hold you more accountable than you can ever hold yourself.” - Nick Stageberg&nbsp;Connect with NickWebsite: <a...

“If you come from a background and a family that have not taught you about finances, use your transition time and resources available to become smarter or find that person who can help.”&nbsp; –&nbsp; Tony MayneIn today’s episode, we welcome, Tony Mayne the Chief Executive Officer of Ranger For Life, he was among the first United States Army special operators to respond to the terrorist attacks of September 11, 2001. Tony served 12 years as a part of the US Special Operations Command, including nine years in the 75th Ranger Regiment. He retired in 2020 with 20 years of active federal service. Throughout his career, Tony has received many awards and decorations, none more cherished than his 75th Ranger Regiment shoulder sleeve insignia, Ranger Tab, and Combat Infantryman’s Badge. He has participated in and finished the US Army Best Ranger Competition and was a member of the winning team for the Bataan Memorial Death March.&nbsp;[00:01 - 06:48] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Tony, tune in to last Monday’s episode&nbsp;[06:49 - 07:45] Find A Financial Planner To Make Financial DecisionsTony shares that his key to success for veterans is to be proactive and engage with professionalDepartment of Defense has gotten 100% right in setting initial pre-separation counseling for retireesVeterans should start planning their transition out of the military by dialing back their goals and objectivesHave a financial planner to help you make decisions about your finances&nbsp;[07:46 - 12:19] Closing SegmentTony advises considering performance coaches to help improve your mental and brain healthConnect with Tony (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“If you do not have a financial planner, it is time to think like your civilian peers and at least speak with one and get a consultation.” - Tony Mayne“We don't set goals, we set bulleted objectives.” - Tony MayneConnect with TonyWebsite: https://rangerforlife.com/Website: https://tonymayne.com/Website: https://gallantfew.org/Twitter: @rangermayneLinkedIn: Tony MayneFacebook: Tony MaynePodcast: The Real Build Podcast&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click<a...

“You don't realize it when you transition. You've got to build a functional team to help you and that is hard for folks to kind of wrap their heads around generally.”&nbsp;–&nbsp;Tony MayneIn today’s episode, we welcome, Tony Mayne is the Chief Executive Officer of Ranger For Life, he was among the first United States Army special operators to respond to the terrorist attacks of September 11, 2001. Tony served 12 years as a part of the US Special Operations Command, including nine years in the 75th Ranger Regiment. He retired in 2020 with 20 years of active federal service. Throughout his career, Tony has received many awards and decorations, none more cherished than his 75th Ranger Regiment shoulder sleeve insignia, Ranger Tab, and Combat Infantryman’s Badge. He has participated in and finished the US Army Best Ranger Competition and was a member of the winning team for the Bataan Memorial Death March.&nbsp;[00:01 - 05:37] Who is Tony Mayne?Zack introduces his guest, Tony Mayne!Tony’s military experience includes serving as an infantry officer in the 75th Ranger Regiment, earning numerous awards and decorationsTony is the founder of the “A More Elite Podcast”, which aims to build communities rooted in American values [05:38 - 09:39] Transitioning Out Of The Military and Into A CareerTony shares one of his favorite stories from his podcastSpecial operators learn to ask questions and be inquisitive, which helps them in their transition into civilian lifeVeterans should aim to replicate the functions of a team in their transition, as this can be difficult for someA lot of universities have devoted parts of either public policy or psychology departments to trying to determine happinessBecoming an employer-based society[09:40 - 22:12] Veterans Are A Valuable Asset To Any BusinessTransitioning from a military career to a civilian can be difficult for veteransVeterans are a valuable asset to any company and can bring a wealth of experience and knowledge to the workplaceHis organization, “gallawtfew”, provides reintegration for veterans, as well as coaching in areas such as finances, social life, and professional developmentHis organization, “Ranger For Life”, focuses on spiritual wellness for veterans, and helps them find the right job and navigate the civilian worldThere is no statistically significant link between your spirituality and suicide attempts, but there is a two-thirds less chance of suicide if you know your spirituality[22:13 - 27:58] Closing SegmentTony encourages others to check out his work!&nbsp;Connect with Tony (links below)Join us for Tactical Friday!Head over to&nbsp;myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“Human beings are meant to be in community. We're not meant to be isolated.” - Tony Mayne“When we find out why they join the military, we can figure out what they need to do to be successful. And provide them happiness on the outside.” - Tony MayneConnect with TonyWebsite: <a href="https://rangerforlife.com/"...

“When you leave clients blind and they don't know what's happening, they start to worry and think about yourself. When you don't know what's going on about something you tend to think the worst thing rather than the best thing.”&nbsp; –&nbsp; Bill ReimanIn today’s episode, we welcome, Bill Reiman, who specializes in new home construction in new home construction and he’s currently the vice president of award-winning R.K. Reiman Construction, Inc. where we build luxury homes ranging from 4,000 – 10, 000 square feet. Their focus is on the long-term relationships, service, and quality we deliver to every customer. He will do anything it takes to make the process of buying, building, or selling a home more comfortable and easier for every one of my clients. He is also the host of The Real Build Podcast, where I teach people what they need to look for before buying, building, or selling a home. His mission is to help people with one of the most significant investments of their lives and be their guide for a smooth process.[00:01 - 01:48] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Dan, tune in to last Monday’s episode&nbsp;[01:49 - 10:08] Communication Is Key In Every Aspect Of Real EstateBill discusses the importance of good customer communication, touchpoints, and understanding the process of real estateHe discusses how a lack of communication can lead to problems with the customer experience, money loss, and time wastedThe biggest key to successful communication during a construction project is setting expectations from the beginningReal estate is a complex subject, and it’s important for buyers and renters to understand all aspects of the processThe need to have knowledge about the house and the market&nbsp;[10:09 - 15:44] Closing SegmentBill recommends taking notes during visits to a property, climbing up an attic, and inspecting other details&nbsp;&nbsp;Connect with Bill (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“Communication is one of the biggest things in every aspect of the construction in real estate and we always go back to communication and how we can communicate better.” - Bill Reiman “You got to keep the deal structured. You got to keep the deal together. and the best way to do that is communication.” - Bill ReimanConnect with BillWebsite: https://rkreiman.com/LinkedIn: Bill ReimanInstagram: Bill ReimanFacebook: Bill ReimanYouTube: Bill ReimanPodcast: The Real Build Podcast Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you...

“Action speaks louder than words. We've all heard that but how many people actually practice it? How many people just give lip service to something and don't follow through. Don't even talk to me about it. Just go do it. And then I'll see if the proof is in the pudding.”&nbsp;–&nbsp;Bill ReimanIn today’s episode, we welcome, Bill Reiman, he specializes in new home construction in new home construction and he’s currently the vice president of award-winning R.K. Reiman Construction, Inc. where we build luxury homes ranging from 4,000 – 10, 000 square feet. Their focus is on the long-term relationships, service, and quality we deliver to every customer. He will do anything it takes to make the process of buying, building, or selling a home more comfortable and easier for every one of my clients. He is also the host of The Real Build Podcast, where I teach people what they need to look for before buying, building, or selling a home. His mission is to help people with one of the most significant investments of their lives and be their guide for a smooth process.[00:01 - 02:45] Who is Bill Reiman?Zack introduces his guest, Bill Reiman!Bill talks about how he has shifted his focus and maneuvered his journey to become a successful real estate and construction entrepreneurHe discusses his podcast, which is focused on furthering the education of people before they buy or sell a home&nbsp;&nbsp;[02:46 - 08:52] How To Transition and Find SuccessBill talks about his sports journeyHow he transitioned into the car business and has been successful, despite having no prior experience in the industryHe discusses how they were always good at sales and found success in the car business by being themselves and being real[08:53 - 26:21] Finding Success And Overcoming SetbacksBill talks about his mindset shift and focuses on transitioning to a new life after his injuryHe found success in care sales by using competition as his motivator, and by focusing on the opportunities that were given to him instead of dwelling on the setbacksHe wants to help people in the real estate industry by podcasting and educating them on the right ways to do business[26:21 - 33:04] Closing SegmentBill wants to leave a legacy of being helpful and helping others&nbsp;Connect with Bill (links below)Join us for Tactical Friday!Head over to&nbsp;myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“I always want to figure out how I can win and how I can do better.” - Bill Reiman“Good things happen when you're good and you keep that positive mindset.” - Bill ReimanConnect with BillWebsite: https://rkreiman.com/LinkedIn: Bill ReimanInstagram: Bill ReimanFacebook: Bill ReimanYouTube: Bill ReimanPodcast: <a href="https://podcasts.apple.com/us/podcast/the-real-build/id1460804469" rel="noopener noreferrer"...

“When I engage my contemporaries, my team, even if it's my direct reports and I'm the executive and I've got my directors or whatever your titles are one step below or even two steps below and I'm engaged with them. They've got points of view that I may not be aware of, or they might have a better way of answering the quandary in front of me than I had thought of.” –&nbsp; Dan KoppIn today’s episode, Dan Kopp discusses how the power of me helps individuals embrace their unique strengths and abilities and take general approaches to leadership that work for them, regardless of their personal identity. He provides general approaches to leadership that can be applied by anyone, regardless of individual experience or personality type. These approaches are based on personal values and experiences that have worked for him in the past. This allows them to see how it’s relevant to them and it makes sense to them. He shares that some of his life lessons are both personal and professional and it resonates with people that they can understand that they are who they are and they’re not wrong for that. To learn more about Dan’s work, listeners can visit his website at http://leadinglikeabuffalo.com/![00:01 - 00:52] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Dan, tune in to last Monday’s episode&nbsp;[00:53 - 13:36] How To Lead Like King Arthur: Engaging Team Members For Better Decision MakingDan recommends that the power of me is important in leadership because it helps people learn from their own experiences and strengths instead of following a script or modelThis book provides nine general approaches to leadership that anyone can use, regardless of their background or experienceIt helps people understand themselves and their motivations, which makes it easier to lead effectively&nbsp;He discusses the idea of “Leading like King Arthur” and how it can be applied to both personal and professional lifeHe mentions that “Leading like King Arthur” is about being open to other peoples’ input and being able to make decisions based on that inputLeadership is not a democracy all the time, and it’s important to bring different perspectives forward in order to make the most educated decisions&nbsp;[13:37 - 16:29] Closing SegmentDan recommends finding the book "The Power of Me: Leadership Nine Tenets for Every Leader"Connect with Dan (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“I made it personal, but there's also a professional lens. Some of my life lessons are both personal and professional. It resonates with people that they can understand that they are who they are and they're not wrong for that and there are approaches they can take that will make them better at what they do.” - Dan Kopp“Everybody has it in them to be a leader. We've all got values. We've all got strengths. The trick is identifying those things that work.” - Dan KoppConnect with DanWebsite: http://leadinglikeabuffalo.com/Website: <a href="https://dinamicosystems.com/" rel="noopener noreferrer"...

“Action speaks louder than words. We've all heard that but how many people actually practice it? How many people just give lip service to something and don't follow through? Don't even talk to me about it. Just go do it. And then I'll see if the proof is in the pudding.”&nbsp; –&nbsp; Dan KoppIn today’s episode, we welcome, Dan Kopp, who is originally from Platteville, WI. After high school, he entered the United States Army as a military police officer serving in Frankfurt, Germany, The Republic of Panamá, and Fort Devens, MA. Dan served in various leadership roles in the military prior to transitioning into public education where he taught and ultimately held several executive roles. Dan practices situational leadership while focusing on those he serves. In 2019, Dan along with two partners started Dinamico, Inc., and works as a compensation expert helping employers save time and money while they attract and retain great people. In 2022 Dan followed his passion and started Leading Like a Buffalo, Inc., and continues to coach and mentor leaders across the country. He discusses the importance of having a varied approach to leadership and how transitioning from a military environment to a civilian world can be difficult. He talks about how his previous experiences in the military helped him succeed in his new career as a high school principal. He shares how he founded a company that helps employers connect with their employees and improve their compensation systems. He wants to help other leaders reach their full potential and feels fulfilled when he is able to do so.&nbsp;[00:01 - 02:58] Who is Dan Kopp?Zack introduces his guest, Dan Kopp!Dan discusses his book, “The Power of Me: Leadership and Compensation”He discusses his experience transitioning from the military to the civilian worldHow it was difficult to exist in a situation where orders were given appropriatelyHe talks about how he developed a varied approach to leadershipHow it was important for him to transition into the civilian world while still following orders[02:59 - 18:06] Creating A Revolutionary Compensation SystemDan discusses his transition from a military environment to a civilian one was challengingHe found his passion for helping other leaders when he founded his first company, Dinamico, IncHe has been coaching and mentoring people as a secondary service&nbsp;[18:07 - 25:19] “Be The Buffalo” And Lead EffectivelyDan talks about how he and one of his partners from Dinamico, Inc. created a new company called Leading Like a BuffaloWhere his passion lies – mentoring and coaching leadersHe discusses the concept of “Be the Buffalo” and how it can be different for each individualHe discusses the importance of taking care of one’s self and others, being accountable, and trusting one’s gut instinctsHe discusses how veterans can use their experiences to lead effectively in the future&nbsp;&nbsp;&nbsp;[32:33 - 32:32] Closing SegmentDan shares that his legacy is to help others and me a positive impact on the world&nbsp;&nbsp;Connect with Dan (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving...

“Reading to understand how a book is written is different than just reading it to learn from the book.” –&nbsp;Jennifer WrightIn today’s episode, Jennifer Wright talks about the course that she has released. The course is self-paced and is available to anyone who wants to sign up for it. She offers support through writing partners, counseling, and strategy sessions. The community she has created offers help to those who need it the most. She encourages people to find writing partners to help get started and to get to know the system so they can get started easily and not get stuck. She talks about how authors find their voice and her own journey to self-mastery. To learn more about her and her book, listeners can visit her website at Execuwright![00:01 - 01:13] Who is Jennifer Wright?·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you have a platform and you want to create content that DELIVERS, go over to&nbsp;knightly.productions!·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;For the first part of my interview with Jennifer, tune in to last Monday’s episode&nbsp;[01:14 - 08:47] Utilizing A System That Helps You Get Started And Stay Motivated·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Jennifer shares that the main goal of the course is to help people to get started and break through barriers·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;She recommends finding topics to write about when sitting down to write, as this will help with practice·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;She says that people love audiobooks because they can hear the author’s own voice and they can hear them go off on tangents·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Podcasts are a great way to learn from other authors and hear their stories[08:48 - 11:42] Closing Segment●&nbsp;&nbsp;&nbsp;&nbsp;Jennifer shares that both books and podcasts can be a way to learn from writing, as they provide different methods of presenting information ●&nbsp;&nbsp;&nbsp;&nbsp;Connect with Jennifer (links below)●&nbsp;&nbsp;&nbsp;&nbsp;Head over to&nbsp;myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“If I'm going to listen to an audible book, I look for books that are being read by the author because it's their story. You hear the passion in the book, you hear the emphasis in the areas that they want to emphasize.” - Jennifer Wright“I just look for different ways, different methods of presenting the information, so that we can, you know, learn from those methods and maybe use some of those elements, in our books.” - Jennifer Wright Connect with JenniferWebsite: https://execuwright.com/LinkedIn: Jennifer WrightYouTube: Jennifer WrightPodcast: The Author’s WayFacebook: <a href="https://m.facebook.com/theauthorsway/"...

“One of the things I really love doing is helping people, not only tell their story, but help to show the lessons.”&nbsp; –&nbsp; Jennifer WrightIn today’s episode, we welcome Jennifer Wright. She has been a writer since a young age and has spent many years helping entrepreneurs, businesses, and authors to share their stories, craft their messages, and create the processes that help them to create their books with ease. She helps her clients as they explore their expertise and how they add value to the world. She offers writing, editing, and teaching options that take all of the guesswork out of the process. In addition to being a writer and editor, she is a standup comedian, an artist, a mentor, and a podcast host. In this episode, she shares how her journey led her to write her first book, The Author’s Way: A Journey To Finding Your Voice. She discusses the importance of having a system in place for book writing, and how it helped her create books quickly. She discusses how podcasts can be used to reach a larger audience. She shares her tips for creating a community around your message and how social media can be used to promote your book. To learn more about her and her book, listeners can visit her website at Execuwright![00:01 - 02:58] Who is Jennifer Wright?Zack introduces his guest, Jennifer Wright!Jennifer discusses her experience in corporate AmericaShe started as an English teacher and moved into project managementShe talks about how she got to the point where she is now, focusing on helping others publish books using a process that is efficient and effective&nbsp;[02:59 - 18:06] Share Your Process-Driven Leadership Strategies Through Your BookJennifer believes that everyone deserves a job that they love and wants to help executives share their expertise and stories with othersShe shares her process of writing her books byBrainstorming ideasTaking notesOrganizing them into a systemHer books are designed to help people create systems that will help them achieve their goals quickly&nbsp;[18:07 - 25:19] How To Build A Community Around Your BookBook sales are not the only measure of success, and he recommends looking at other metrics such as how the book is being usedHow it helps to promote other pieces of the author’s workJennifer discusses how to promote a book, specifically focusing on community building and feedbackShe stresses the importance of editing the grammar and making sure the story makes sense&nbsp;[32:33 - 32:32] Closing SegmentJennifer wants to leave a legacy by helping leaders put their voice out thereConnect with Jennifer (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“I spoke to executives and one of the things that they really wanted was to be able to share their expertise and work with business owners and their ways that they could use that to help build their business and bring visibility to what they were trying to do.” - Jennifer Wright“All of those people that you get into the community, they become, potential leads for you or they become your audience for your next...

“We're the only species on the planet that will forego sleep for no healthy purpose.” – Chris BurresIn today’s episode, Chris Burres opens that conversation about when he used to take two naps before noon, but since taking MyVitalC regularly, he has not needed to take naps. He believes that this product is beneficial for mental focus and energy during the day and better sleep at night. He talks about how important sleep is for mental clarity and physical well-being. One of the top benefits of integrating MyVitalC into sleep is that it is incredibly important for both physical and mental health. He suggests that people should sample the product before buying it to ensure that it is something that they would like and to see if there are any other products that they would like to buy as well.&nbsp;[00:01 - 01:33] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Chris, tune in to last Monday’s episode[01:34 - 08:37] Better Sleep Quality Will Improve Your Overall HealthChris discusses how sleep is important for health, and taking a supplement like MyVitalC can help improve sleep quality and reduce migraine headachesOne of the benefits of this product is that it can cross the blood-brain barrier, which means it can help improve mitochondrial functionHe discusses how the ESS 60 molecule can improve sleep, and how this can lead to better productivityHe the molecule can help to reduce stress and how this can lead to a longer fuse with children[08:38 - 15:56] Closing SegmentChris shares that his goal is to help people improve their sleep qualityConnect with Chris (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Most people, in our most consistent testimonial, take it in the morning. They report mental focus and energy during the day, and then better sleep that night.” – Chris Burres&nbsp;Connect with ChristopherWebsite: myvitalc.com/batlInstagram: instagram.com/myvitalcFacebook: facebook.com/myvitalc&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect

“There's no guarantee that you would get the same benefit. These are just sharing stories, and you can look at the research and make a decision for yourself.”&nbsp; –&nbsp; Christopher BurresIn today’s episode, we welcome Christopher Burres. Some may call him a mad scientist, but Chris has been an entrepreneur since 1991, with the founding of the first company to deliver carbon nanomaterials. When Chris realized that one of the chemicals he sold, which was based on Nobel Prize-winning chemistry and researched by NASA, had been proven to significantly increase the lifespan of mammals, he struggled with his own skepticism and with the moral implications of marketing the material, ESS60, as a supplement. Chris has an extensive background in a diverse range of areas, including Mechanical Engineering, Comedy Improv Artist, Oil and Gas Explosives, and Competitive Soccer, to name a few. He's also the co-founder of MyVitalC, a company focused on evolving and growing the ESS60 market. In this episode, he discusses how to take advantage of discounts and deals in the business world. He discusses his passion for science and how it led him to found MyVitalC.&nbsp;[00:01 - 02:58] Who is Christopher Burres?Zack introduces his guest, Christopher Burres!Christopher shares his diverse background in engineering, comedy, oil and gas explosives, and he is also a competitive soccer player.&nbsp;&nbsp;He talks about his experience with science and how it led him to study mechanical engineering[02:59 - 18:06] Potential Applications for Carbon 60Christopher discusses the discovery of carbon 60, which was awarded a Nobel Prize in 1996He discusses how carbon 60 has many potential applicationsBatteriesTiresPhoto cells&nbsp;[18:07 - 37:32] Increasing Mental Focus and Energy with MyVitalCChristopher discusses the product, Vital C, and its various benefitsHe recommends taking Vital C in the morning to increase mental focus and energy throughout the day and better sleep at nightThere is no guarantee that people will receive the same benefits&nbsp;[37:33 - 40:00] Closing SegmentChristopher encourages listeners to visit myvitalc.com/batl for more information on the product and how to purchase it!Connect with Christopher (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“The data was clear that it's safe if you process it properly. There's research that shows if you improperly process carbon 60, it's actually harmful, but everything that where you've processed it properly, we call that ESS 60. That's safe.” - Christopher Burres“We know that sleep is good for our mental, physical, and emotional wellbeing. And so almost every other testimonial coming out of the product could just be because they're getting better sleep.” - Christopher BurresConnect with ChristopherLearn more about Christopher through his:Website: myvitalc.com/batlInstagram: instagram.com/myvitalcFacebook: facebook.com/myvitalc&nbsp;Did you love the...

“The entire focus of the summit is to help you grow and ultimately scale your business.” – Donnie BoivinIn today’s episode, Donnie Boivin talks about the “Badass Business Summit”, where you can learn how to scale your business and become a true leader. Throughout the summit, you’ll learn about sales and marketing operations, mindset, operations, mindset operations, and growth mode. Some of the things you’ll do at the summit include perfecting your sales process and building it right at the event, building out automation email campaigns. He encourages listeners to check out the upcoming “Badass Business Summit," where they can learn from some of the world’s top entrepreneurs.&nbsp;[00:01 - 01:33] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Donnie, tune in to last Monday’s episode[01:34 - 08:37] Taking On The Challenge To Break Away From The Rat RaceDonnie discusses the “Badass Business Summit”The summit will include sessions on growth mode, VIP, and other topicsOne of the goals of the summit is to help participants achieve personal freedomHow it can be a challenge to break away from the rat raceBenefits of starting a business and how it can provide retirement planning opportunitiesThe difficulties of being an employee of one’s own business and how to overcome these challenges[08:38 - 15:56] Closing SegmentDonnie offers his advice on how to find tickets for the upcoming “Badass Business Summit” and how to attend the event if interested&nbsp;&nbsp;Connect with Donnie (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“My entire focus is to get people to get to personal freedom, which is teaching them how to show up with themselves, but also teaching them in a process of systems and the things in place so that the business can ultimately function and operate without them so that they can get to that level of business freedom.” – Donnie Boivin&nbsp;Connect with DonnieLearn more about Donnie through his:Website: https://successchampionnetworking.com/Podcast: https://successchampionnetworking.com/growth-mode/Facebook: https://www.facebook.com/groups/SuccessChampion/YouTube: https://www.youtube.com/channel/UC7dWCHPdMBE4iomwQkn4W9gLinkedIn: https://www.linkedin.com/in/donnieboivin/Instagram: https://www.instagram.com/donnie.boivin/Pinterest: https://www.pinterest.com/donnieboivinsuccesscoach/Twitter: <a...

“Find something new that you love about yourself and praise yourself for it.” – Zack KnightIn today’s solo episode, I reflect on Donnie’s discussion of his book, “F*cked to Focused.” His book discusses how to become successful and what to do if you are struggling. Donnie’s, Badass Business Summit, which takes place in a few weeks. The summit is focused on mindset and personal growth, and they share some of their own experiences with the event. He speaks about how his mindset and actions have helped him achieve success. He emphasizes the importance of looking in the mirror and finding something to love about yourself, no matter how small. Celebrating your wins is important, no matter how big or small.&nbsp;[00:01 - 01:10] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:11 - 04:39] Find And Celebrate Something You Love About YourselfDiscussion on Donnie’s new book, “F*cked to Focused.”Personal accountability and the biggest lie we tell ourselvesBadass Business SummitHe talks about being around people who will help keep you accountable, creating a success champion network and learning from others[04:40 - 08:05] Closing SegmentClosing words and remindersTo find out more about Donnie and how he challenges people by looking at themselves in the mirror and finding something new to love about themselves, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Celebrate the wins no matter how big or small.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a...

“We're not going to learn anything if things don't break, so let's go break some things.” –&nbsp; Donnie BoivinIn today’s episode, we welcome Donnie Boivin. He is an entrepreneur and serves as CEO and Founder of Success Champions and Success Champion Networking. Donnie is considered one of the leading global minds in sales, business development, and business growth. He is the first person to make sales and business development relatable and human. He is a community builder and he builds champions. He helps small business owners leverage sales and business development to grow and then scale their business through his international best-selling book, F*cked to Focused. He shares his story of how he overcame various business failures and learned how to be a successful entrepreneur. He invites listeners to listen to his podcast, “Growth Mode”![00:01 - 02:58] Who is Donnie Boivin?Zack introduces his guest, Donnie Boivin!Donnie shares his biggest lesson from his experience in the Marin Corps, which was that it’s important to do business with other people in order to be successfulHe credits his success to continuous action, not waiting for things to happen[02:59 - 18:06] Focus on Your Badass Side In Order To Be SuccessfulDonnie discusses the importance of having a human aspect when selling, as opposed to a salesperson personaHe talks about how he overcame a difficult period in his business career by becoming more human and understanding his mistakesHe emphasizes the importance of having a strong brand and reputationHe discusses how business owners need to focus on their “badass side” in order to be successfulAttend the Badass Business SummitFocus on helping your business grow and scale[18:07 - 37:32] Find Growth In Your Niche and Overcome Past FailuresDonnie talks about his book, “F*cked to Focused”It is written for people who are looking for a roadmap to success and not just a planFind growth in their niche and build everything outHe has helped them overcome past failuresHis company has launched networking groups to help business owners stay in business and get introductionsHit people from a very authentic nature&nbsp;[37:33 - 40:00] Closing SegmentDonnie says that he wishes someone would’ve done for him when he was at his darkest time in businessConnect with Donnie (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“If people will learn to celebrate the small steps along the way, they can control the dopamine output in themselves, so they don't get the big drop off.” - Donnie Boivin“Everything I do is centered around all the things I wish I knew, or somebody would've said.” - Donnie Boivin&nbsp;Connect with DonnieLearn more about Donnie through his:Website: <a href="https://successchampionnetworking.com/" rel="noopener noreferrer"...

"You've got to find your customers and ask them different types of questions that allow them to reveal themselves, and it's not just for your company, it's for your category.” – Chris KneelandIn today’s episode, Chris Kneeland talks about branding and how it can be used as a tool to help create success. He believes that it’s important to go beyond just providing a good product and provide extra value to our customers. He talks about "customer EQ” and how it can affect the customer’s emotional connection. He says that it’s important to know your customers and their psychology in order to provide them with the best possible experience. He shares that in order to maintain this level of popularity, it is important for a company to go beyond just providing a good product and provide extra value to its customers.[00:01 - 01:33] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Chris, tune in to last Monday’s episode[01:34 - 08:37] Understanding Demographics By Using Customer EQChris discusses that marketing must go beyond demographics to understand the emotional needs of customersCustomer EQ is a tool to understand the emotional needs of customers and build relationships with themTo be able to market to customers effectively, marketers must first understand their emotional needsYou need to find your customers and ask them different types of questions that allow them to reveal themselves[08:38 - 15:56] Closing SegmentChris shares his insights on the cult of personality and how it can impact businessConnect with Chris (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Don't settle for lackluster customer research and insights. It should be a huge competitive advantage.” – Chris Kneeland&nbsp;Connect with ChrisLearn more about Chris through his website: https://cultideas.com/, LinkedIn, Facebook, Twitter, Instagram, LinkedIn, and his Podcast&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk...

“This gorilla tactic attached to things is budget friendly. It's focused on making sure things are low cost in nature as a whole, but taking the creative and intellectual aspect of marketing and the implementation pieces where it doesn't have to be expensive.” – Zack KnightIn today’s solo episode, I reflect on Chris’s discussion on how cult-like brands focus on creating an immersive experience for their customers in order to keep them coming back. He discusses how big name companies have changed their marketing concepts in order to stay ahead of the competition. He talks about taking the creative and intellectual aspects of marketing and the implementation pieces to the point where it doesn’t have to be expensive. The different aspects of guerilla marketing that we can look at can stand out from other avenues of marketing.[00:01 - 01:10] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:11 - 04:39] How Small Businesses Can Benefit From Guerilla MarketingThere is a ceiling to success for brandsMarketing concepts and how they’ve changed over the yearsGuerilla tactics to break into different aspects of marketingSmall businesses should focus on budget-friendly marketing tactics such as using creative and intellectual aspects of marketing without having to be expensiveDigital marketing is not the only avenue that small businesses should consider when looking for ways to market their business[04:40 - 08:05] Closing SegmentClosing words and remindersTo find out more about Chris’ insights on how to go above and beyond in marketing, focusing on the “cult collective” and cult ideas, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Shareability is something that you really want to create.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join<a href="https://www.facebook.com/groups/BATLgroup/" rel="noopener...

“Servant leadership doesn't mean ending up a stump when servant leadership happens, the tree flourishes with twice as many branches and twice as many leaves and everybody wins.” – Maureen FalveyIn today’s episode, Maureen Falvey discusses how to help someone overcome a crisis of confidence. She talks about how it’s important to be aware of when you’re taking too much time for yourself and not letting work consume your life. She discusses how it can take a while for people to learn to be selfish in order to be selfless. She talks about the importance of servant leadership, highlighting that in order to be effective at it, one must first be strong in their own abilities.&nbsp;&nbsp;[00:01 - 01:33] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Maureen, tune in to last Monday’s episode[01:34 - 08:37] Overcome A Crisis of Confidence and Knowing Your WorthMaureen discusses one of the most common reasons people struggle is a crisis of confidenceThe law of polarity, which is the idea that everything has two sides—good and bad—How to Master the Art of the UnapologeticManaging stress is understanding and honoring your timeCultivating confidence and managing your time wiselyKnowing your worth and that you deserve to take care of yourselfShifting a servant leadership mindset means being selfless and giving full-heartedly before taking anything in return[08:38 - 15:56] Closing SegmentMaureen reminds listeners that it’s important to ask ourselves two questions each day, and to take action in order to achieve our goalsConnect with Maureen Falvey (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Everybody wins when we can breathe.” – Maureen Falvey&nbsp;Connect with MaureenLearn more about Maureen through her website: https://markstrongcoaching.com/, LinkedIn&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a href="https://www.instagram.com/beatacticalleader/" rel="noopener noreferrer"...

“It’s one thing to have a purpose, the harder leap of faith is to spend more calories talking about what you stand for than what you sell.” –&nbsp; Chris KneelandIn today’s episode, we welcome Chris Kneeland, he is the co-founder of North America's leading marketing engagement agency. He and his team have dissected hundreds of cult brands to discover how to create brands that people love to work at, or consumers love to buy from. He talks about cult brands and how they are quantifiable via customer emotional intelligence. He shares his thoughts on cult brands and how they can successful in a saturated market.[00:01 - 02:58] Who is Chris Kneeland?Zack introduces his guest, Chris Kneeland!Chris talks about the symptoms of a cult brand[02:59 - 18:06] Identifiable Attributes of Cult BrandsChris discusses the key attributes of cult brandsQuantifiable metric of emotional attachmentPremium price pointFocus on internal engagement over external engagementHe says that marketing today is more complex than just using social media or digital platformsLearn from successful strategies[18:07 - 37:32] Cult Brands That Use Marketing To An Obsessed Customer BaseChris discusses the importance of having a purpose beyond simply selling productsHe discusses how paid media can be expensiveHow businesses can achieve success by focusing on cult brand principlesEnthusiasmOptimismHope&nbsp;[37:33 - 40:00] Closing SegmentChris challenges listeners to take action by visiting his website, listening to his podcast, and attending upcoming events&nbsp;Connect with Chris (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“Cult brand is not trying to be all things to all people, but to know who you are, what you stand for, and see if that can attract a certain similarly valued or principled person to you.” - Chris Kneeland“There is no such thing as a business that can't find moments and elevate them for low cost and in ways that just demonstrate that I'm paying attention.” - Chris Kneeland&nbsp;Connect with ChrisLearn more about Chris through his website: https://cultideas.com/, LinkedIn, Facebook, Twitter, Instagram, LinkedIn, and his Podcast&nbsp;Did you love the value that we are putting out in the show?...

“Being a servant leader does not mean you are there to be their servant.” – Zack KnightIn today’s solo episode, I reflect on Maureen’s discussion about the concept of servant leadership. Servant leadership is a different kind of leadership for female leaders. It’s important to maintain a positive attitude and be happy. Her mission is to help leaders unleash their potential and become the best version of themselves. She offers a lot of phenomenal services, such as coaching, training, and mentorship. Her discussion about female leadership with her and what it’s like from a leadership role. What it’s like to not endure that role, but have aspirations and want growth.[00:01 - 01:10] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:11 - 04:39] Keep People Accountable For Their ActionsLeaders should be aware of the different contexts in which their employees may take things, and not take things too far themselves“Extreme Ownership” by Jocko WillinkYou have to keep people accountable for their actionsThe focus is on self-improvement[04:40 - 08:05] Closing SegmentClosing words and remindersTo find out more about Maureen’s use of strong coaching and training to help her maintain boundaries with her employees, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Be willing to serve, but not be willing to be a servant.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of the community.

“What people want is to be seen, to be heard, to know that they matter, to have someone who's career pathing with them, and someone who sees them.” –&nbsp; Maureen FalveyIn today’s episode, we welcome Maureen Falvey. She is the Lead Coach &amp; Trainer at Strong Training &amp; Coaching. Following a successful 25+ year career in advertising, she is now on a mission to help leaders unleash their potential and become the best version of themselves. She shares that her key attribute at the job was her voice, where she had the courage to go against the grain and speak up in meetings. She advises leaders to be self-aware and understand that they have to have high standards to be able to reach their potential. She shares that as a female leader, we have to decide what “smiling our job” means for us and make sure it aligns with our vision and goals.[00:01 - 03:00] Who is Maureen Falvey?Zack introduces his guest, Maureen Falvey!Maureen’s missionHer journey started with curiosity and a desire to be like any men[03:01 - 17:51] How To Be An Effective Leader And Not Be IntimidatingMaureen discusses the differences between how women are perceived in the workplaceDesign contracts with clear expectationsFeeling safe with your opinions in the workplaceDealing with people who are intimidating[17:52 - 24:10] Women Leaders Need To Smile MoreFear and perfectionism in the workplaceCultivating confidenceMindset shiftSmiling is important for both male and female leadersWomen should be aware of the implications of smilingHer struggle with imposter syndrome&nbsp;[24:11 - 32:05] Closing SegmentMaureen emphasizes the importance of having a purpose in life and living intentionally, instead of by accident&nbsp;&nbsp;Connect with Maureen (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“If we all saw that fear is in front, maybe we would choose something different.” - Maureen Falvey“if we could be guided by progress, not perfection, you will try things no one's ever tried before.” - Maureen Falvey&nbsp;Connect with MaureenLearn more about Maureen through her website: https://markstrongcoaching.com/, LinkedIn&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how...

“If you're stuck, if you're feeling lost, nobody's going to do anything until you do something yourself. If you're broken, fix it.” –&nbsp; Zack KnightIn today’s episode, Zack Knight shares his story of returning home from Afghanistan to find out he had nerve damage in his arm and was kicked out of the military. He found himself excited to be reactivated and thought he would be promoted to captain. However, after going down to a career course and finding out he had nerve damage, he started to lose himself more. He shares how when COVID hit, it was like losing a part of his identity. He started to work through his pain by playing the piano and connecting with others. His advice for aspiring leaders is to take the time to figure out who they are, what they stand for, and what they want to achieve.&nbsp;[00:01 - 07:45] Who is Zack Knight?Zack describes being broken as a turning point in their life that helped them turn the tide in their lifeNot using the word “broken” to describe himselfHow losing his identity led to him feeling lost and vulnerable[07:46 - 09:30] Recognize Your Skeletons and Reach Out For HelpZack’s downward trajectory started right when you recognized you were getting out of the militaryHow he started to lose different aspects of your identityRecognizing that you have to start dealing with these skeletons that come out as you lose yourself moreReaching out for help is what saved your life[09:31 - 15:33] Thriving in a StructureZack shares how he learned how to play the pianoHow it improved his movement and dexterityThriving in a structureHis focus is to find themselves and create a framework for themselvesFinding your passion and attracting positive people into their life&nbsp;[15:34 - 22:04] Closing SegmentZack reminds people to be their authentic self, and that will make you stand out in the crowdHead over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“There are small things that you can really be grateful about, and identifying those things is going to help you recognize that this is what I love about.” - Zack Knight“I can't help and love others until I can help and love myself.” - Zack Knight&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a...

“If you're not leading yourself, helping yourself, leading yourself first, I can give you all the tactics in the world, but you're going to fall on your face.” – Ben AlbertIn today’s episode, Ben Albert shares that he starts his day by writing down three things that he is grateful for and then repeats this throughout the day. He mentions that we should start every day with intention because we have to focus on what he wants to achieve today. He shares that he is grateful for the fact that he is alive and has a good life, despite having many challenges compared to others in the world. He talks about how deep breathing, affirmations, silence, and exercise can all help to improve one’s mood and mindset for the day. He encourages listeners to create their own morning routine based on what works best for them and to reach out and help others whenever possible.&nbsp;[00:01 - 01:24] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Ben, tune in to last Monday’s episode[01:25 - 11:37] Start Your Day With Gratitude and IntentionalityBen discusses their morning routines, which include gratitude and intentionalityHe recommends writing down three things you’re grateful for each morning, and reaching out to one person you want to help each day[11:38 - 16:54] Closing SegmentBen advises listeners to create their own morning routine based on what works best for themConnect with Ben (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“When you have that intentionality, everything in your day and in your entire life goes better.” – Ben Albert&nbsp;Connect with BenLearn more about Ben through her website: https://www.gobundance.com/, https://www.r360global.com/, and LinkedIn!&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join<a

“That’s a big piece that people don't recognize, where people don't understand necessarily the value you can bring to somebody.” – Zack KnightIn today’s solo episode, I reflect on Ben’s discussion about how networking and prospecting are essential to success in business. He discusses how effective podcasting can be in building relationships and delivering value. Zack references the Joe Rogan podcast and talks about how he researches people before interviewing them on his show. He highlights how important it is to connect with someone on a personal level, as this builds trust and rapport.[00:01 - 01:02] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:03 - 07:10] Add Value By Building Good RapportHe respects the time and effort that goes into researching someone before contacting themThis is a key part of building good relationshipsBen’s emphasis was to be specific when asking people for helpFrame it as an opportunity to add value to the other personBuilding a good rapport with people[07:11 - 09:18] Closing SegmentClosing words and remindersTo find out more about Ben’s focus on morning routines that motivate yourself, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Start the day with intentionality.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of the community.

“It's really important that I allow people to find their tribe similar to where I found my tribe in the music industry.” –&nbsp; Ben AlbertIn today’s episode, we welcome Ben Albert. He hosts a network of 5 podcasts called “Real Business Connections,” and he runs a massively successful marketing firm, Balbert Marketing, and has replaced his established sales income in just over a year. He discusses his journey from sales to entrepreneurship, how his background in music helped him create a successful marketing career, and the importance of balance in entrepreneurship. He shares his advice for those looking to start their own podcast. He shares how he separates himself from things that are not aligned with these values and how this allows him to live a life by design.&nbsp;[00:01 - 03:00] Who is Ben Albert?Zack introduces his guest, Ben AlbertBen shares his experiences of unemployment, depression, and feeling unworthy&nbsp;&nbsp;[03:01 - 17:51] Mindset and Balance Are Key To Be A Successful MarketerBen discusses the importance of being able to lead yourself before you can lead othersHe understood the business and had a marketing mindsetHis love of promotionHe discusses the importance of mindset and balance when it comes to working hard and taking time for yourselfHe discusses the importance of podcasting and how it has helped him develop his skills as a marketer[17:52 - 24:10] Growth Mindset and Being Gritty In Order To Achieve SuccessBen shares his motivation for podcasting and how it has helped him grow as a businesspersonHe emphasizes the importance of having a growth mindset and being gritty in order to achieve successPodcasting is a great way to leave a legacy that will continue to be enjoyed by others long after you are gone&nbsp;&nbsp;&nbsp;[24:11 - 32:05] Closing SegmentBen reminds listeners to live in alignment with their values and goalsConnect with Ben (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“When I felt small, all I wanted was to feel seen, heard, and understood.” - Ben Albert“I make decisions that are in alignment with growth, community connection, and fun.” - Ben Albert&nbsp;Connect with BenLearn more about Ben through his website: LinkedIn, Facebook, Instagram, YouTube, and his Real Business Connections Network!&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click<a href="https://podcasts.apple.com/us/podcast/tactical-leadership/id1498567657"...

“We pull open the aperture of our vision. Well beyond just the business side of life.” – Christopher RyanIn this episode, Christopher Ryan shares his insights about how the company helps individuals achieve their vision and mission of financial independence. He discusses the various programs and events that are open to all members. He shares the benefits of GoBundance, which is a school for future life chess masters, and how it is important to be true to yourself, and not just wear a uniform or be someone you’re not.[00:01 - 01:27] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Christopher, tune in to last Monday’s episode[01:28 - 06:07] The Value Of A Support System&nbsp;Christopher invites listeners to four tribe-wide events!&nbsp;The events are opportunities for members to connect and grow togetherHe shares his main value of fellowshipGoBundance provides a place to connect with others who share similar interests[06:08 - 13:02] Closing SegmentChristopher emphasizes the importance of opening up our aperture of vision and pulling back to see beyond just our success in businessConnect with Christopher (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Fellowship and membership are to me, what I believe ultimately is the greatest value of GoBundance.” – Christopher Ryan&nbsp;Connect with ChristopherLearn more about Christopher through her website: https://www.gobundance.com/, https://www.r360global.com/, and LinkedIn!&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join<a href="https://www.facebook.com/groups/BATLgroup/" rel="noopener noreferrer"...

“We should be focusing on and bringing family, friends, relationships back into the forefront because so many of us push those onto the back burner as we start building these things, craving success and craving consistency.” – Zack KnightIn today’s solo episode, I reflect on Christopher’s discussion on the importance of self-awareness and how it is essential to lead oneself and others effectively. He shares tactics that he has used to build his own career, business, and life balance. He offers advice for anyone seeking to achieve similar success. He talks about GoBundance which offers business mindset reset that are relevant to entrepreneurs. The goals are to put the cell phone down, put the computer away, and go up to check out more or less mentally reset and focus on how to improve and move forward. He encourages listeners to ask questions and learn more about their goals and objectives![00:01 - 01:02] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:03 - 07:10] Consistency Will Lead To Better Business OutcomesChristopher shares his experiences and strategies for achieving a work-life balanceHe suggests that people should have a mindset reset can help entrepreneurs to be more consistent in their workHe discusses consistency can lead to better business outcomesGoBundance is a mastermind that focuses on helping its members create balance in their business and personal lives&nbsp;[07:11 - 09:18] Closing SegmentClosing words and remindersTo find out more about Christopher’ tips to figure out who you are and are going to be, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“GoBundance is helping you create that balance, helping you create those mindset resets within the business, making business, building aspect and business relationship aspect that you're really driving home. And overall, it's just phenomenal.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a href="https://www.instagram.com/beatacticalleader/" rel="noopener noreferrer"...

“Some of the most productive times for me are when the phone is not ringing, the emails aren't popping in and I just have time to think.” –&nbsp; Christopher RyanIn today’s episode, we welcome Christopher Ryan. He is the CEO of Gobundance, a peer-to-peer mastermind organization of 800 individuals. In tandem, he is also the Founding Partner of R360, where they lead groups of sophisticated investors, philanthropists, and intellectuals. He shares that one of the main goals in his life is to help other people achieve their dreams, and he believes that networking and matchmaking are key to achieving this goal. He discusses the concept of work-life balance, or the idea that one should try to have a balance between working and living life outside of work. He recommends establishing boundaries with loved ones, staying healthy, and investing time in things that are important to you outside of work.[00:01 - 06:21] Who is Christopher Ryan?Zack introduces his guest, Christopher Ryan!Christopher tells us his fascinating journey that started with being a competitive tennis player, then moving to college, and military schoolChris is motivated by helping others move forward in their lives and leaving a legacy[06:22 - 22:58] Being Accountable to Achieve Work-Life BalanceBalancing work and personal lifeHolding partners accountable can help achieve balanceThe practice of “care”, both in business and in personal relationshipsFocus on things that matter most, outside of workLeveraging his networking and matchmaking skillsCracking the code with work-life balanceAligning with character and core values[22:59 - 33:48] Isolating Yourself That Shares Similar Goals and ValuesChristopher discusses the difficulties that successful people faceIsolate yourself from people who share similar goals and valuesGobundance proves opportunities to connect with each other and share experiencesLeaving a legacy is something that a successful person would like to leave to the world&nbsp;[33:49 - 39:49] Closing SegmentChristopher offers to help connect with listeners with whatever they need, whether it’s advice on using Gobundance or just connecting with others!Connect with Christopher (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“One of the great gifts of my life is that the folks at West Point allowed me to work out with their tennis team while I was a junior and senior in high school. And honestly, I think a fair number of their leadership traits and tactics showed up on the tennis court. And I picked it up and it has served me ever since.” - Christopher Ryan“A lot of us get so focused, myself included, on the here and now that sometimes it comes at the cost of what's going to be really important to us later in life.” - Christopher Ryan&nbsp;Connect with ChristopherLearn more about Christopher through her website: https://www.gobundance.com/, https://www.r360global.com/, and <a href="https://www.linkedin.com/in/christopherryan2/"...

“The ability to create your messaging, it's an opportunity for those founders to get really clear on what they're going to pitch. It also is a chance for them to be better prepared to work with any future marketers that they hire.” – Amanda RabideauIn today’s episode, Amanda Rabideau discusses the importance of having a clear message and how to use messaging to align employees. She provides example messages for a product, company, and elevator pitch. She says that it is important to have messaging that is documented and consistent in order to break through the clutter of other businesses. She stresses the importance of learning from mistakes and modifying one’s messaging based on the results!&nbsp;[00:01 - 01:27] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Amanda, tune in to last Monday’s episode[01:28 - 06:07] The Importance of Messaging in MarketingAmanda discusses Messaging, that it is important and can be used to get employees aligned, prepare for trade shows, and pitch benefits to clientsConsistency in your messaging can be used to breaking through the clutterWrite effective messagingOvercome fear of writingBenefits of creating a clear and resonant message[06:08 - 13:02] Closing SegmentAmanda stresses the importance of messaging in marketing and how it can be different for different audiencesConnect with Amanda (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“There's thousand things I could go through about the power of messaging, but when I'm referring to messaging, I'm talking about that documented way that you are talking about a company that will be used on digital marketing, social, and press releases and everything beyond.” – Amanda Rabideau&nbsp;Connect with AmandaLearn more about Amanda through her website: https://www.arch-collective.com/, Instagram, Twitter, and Linked!&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my...

“Identify starts with identifying who you are. It helps you triage your branding, your awareness, and your marketing.” – Zack Knight In today’s solo episode, I reflect on Amanda’s branding and how important it is to be consistent with your messaging. She shares her journey of self-mastery, which was not easy. I find this to be a powerful message because it reminds me that branding takes time and effort to create a successful identity.[00:01 - 03:03] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[03:04 - 04:26] Being Authentic and Vulnerable When MarketingListen to speakers who are knowledgeable and get inspiredStorytelling is a powerful toolConnecting with people on an emotional levelAmanda’s emphasis on the importance of being authentic and vulnerable when marketing[04:27 - 07:27] Closing SegmentClosing words and remindersTo find out more about Amanda’ tips to figure out who you are and are going to be, come and listen this Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Storytelling becomes powerful because it turns into not just, “Hey, here's what I went through, but here's what I did.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of the community.

“Women are one aspect of diversifying, but if you bring in more perspectives in a more diverse group. I think that is exactly when the creative magic happens.” – Amanda RabideauIn today’s episode, we welcome Amanda Rabideau. She is the Founder, CEO, &amp; Fractional CMO at Arch Collective. She has over fifteen years of experience growing businesses using effective marketing, strategy, and scaling practices. Throughout her career, Amanda has worked with large enterprises like Dell, Microsoft, CoreLogic, Cloudstaff, New Relic, and OraMetrix (acquired by Dentsply Sirona in 2018). Amanda's devotion to empowering entrepreneurs led to the creation of Arch Collective, a successful business that handles all marketing strategy and execution for B2B (back-to-back) tech startups. She believes that operating with talented, freelance marketers is the future of work as well as a valuable advantage provided by Fractional CMOs allowing post-Series A startups to deploy new capital in the safest, most cost-efficient way. She shares that as a female leader, the expectations are different than for men, and it’s important for leaders to reframe the conversation when talking to women in order to create a more diverse perspective.[00:01 - 06:21] Who is Amanda Rabideau?Zack introduces his guest Amanda RabideauAmanda believes that having a fractional CMO is advantageous to post series funded startupsThey help companies grow revenue and acquire new customersVideo is one of the key components of Amanda’s marketing strategyIt allows startups to demonstrate their growth to investors[06:22 - 22:58] Video Marketing are Great Modes for Content MarketingVideos are a better way to attract attention and engage peoplePeople are not going to read long blogsContent marketing is important for businesses of all stages and sizesConsistency is key for standing out in a saturated environmentShe discusses how to connect with peopleThink about who they are as a person and what their interests areWhen marketing to people:It’s important to remember that you are communicating to humansIt’s important to have a personal brand that is aligned with the company’s missionEmployees want to work for companies that have a strong digital footprint and are led by leaders who share the same values[22:59 - 33:48] The Importance of a Diverse Leadership Team That Targets Specific Audience&nbsp;Amanda shares that women face different expectations than men in the corporate worldIt’s up to men to reframe the conversation and look at the situation differentlyLeadership is important, but diversifying a leadership team with different perspectives is even more importantThe importance of targeting a specific audience when starting a businessBeing clear on your target audience and develop a persona to represent that audienceListening to customers and understanding their needs and frustrations&nbsp;[33:49 - 39:49] Closing SegmentIt is Amanda’s legacy to leave on the world is that of, an entrepreneur who is successful in their field and helps others do the sameSetting an example for her childrenHelping other entrepreneurs grow their businessConnect with Amanda (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can...

“Think about what are the things on your mind and turn it into this, “How do I” question. Now you've got something that's centering you on your journey of self-study.” – Jennifer ChapmanIn today’s episode, Jennifer Chapman speaks about how they are working together to grow their business. She states that they are integrating coaching into their content production in order to be more effective and optimize their strategies. She mentions that she is excited about how their company is growing and scaling. She encourages everyone to listen to the previous episodes and learn more about how to accelerate their leadership capabilities.&nbsp;[00:01 - 01:27] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Jennifer, tune in to last Monday’s episode[01:28 - 06:07] Accelerate Your Soft Skills Your Way to Be a Better LeaderJennifer discusses the importance of soft skills in the real worldShe uses these skills in order to attract and keep good employeesBusinesses need to focus on developing soft skillsShe shares her assessments and resources that can help you grow and achieve your goals[06:08 - 13:02] Closing SegmentJennifer shares discusses how to accelerate your capabilities in the corporate worldConnect with Jennifer (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“You've got to get clear about what you want to learn.” – Jennifer Chapman&nbsp;Connect with JenniferLearn more about Jennifer through his website: https://ambitionleadership.com/, email, and LinkedIn!&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of...

“It's really important to recognize that a lot of us need those soft skills because it makes you relatable and it makes you friendly.” – Zack KnightIn today’s solo episode, I reflect on Jennifer’s emphasis on her focus on the soft skills when trying to be successful in business. She shares a lot of her experiences and understanding of the business world, which she uses to motivate and keep people focused on their goals. She offers her advice on how to harness your ambition to grow and scale businesses, as well as assessments to help people determine their readiness for a leadership role.[00:01 - 01:06] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!If you haven’t listened to last Monday’s episode, check it out!&nbsp;Head over to myvoicechallenge.com to register for a free podcasting workshop!&nbsp;[01:07 - 08:37] How Your Soft Skills Correlates To Your Hard SkillsI reflect on Jennifer’s focus on soft skills assessment that she uses to help leaders motivate and manage their employeesPeople often forget to focus on soft skills, which can lead to problems in relationships and work[08:38 - 10:16] Closing SegmentClosing words and remindersTo find out more about Gabrielle’s tips for effective, comeback this FridayHead over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“The hard skills are what makes you money while the soft skills is what positions you in a place to make that money.” – Zack Knight&nbsp;&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting &nbsp;https://knightprotectionllc.com/If you want to learn how to build a better business, check out my website at Beatacticalleader.com. You can connect with us on LinkedIn, Instagram, or join Our BATL Space and become part of the community.

“The number one thing to get you on the same page as your boss, is to figure out what is their passion? What motivates them? What is it that they want to accomplish while they're in their role? And if you can find that out and then support them in getting that goal accomplished. It will open so many other doors in that relationship.” – Jennifer ChapmanIn today’s episode, we welcome Jennifer Chapman. She is an International Coach Federation (ICF) certified leadership coach. She trained through Georgetown’s prestigious Executive Leadership program. She enjoys helping leaders who have been promoted through functional expertise as people managers. Jennifer’s journey to becoming an expert leadership coach began when she became unhappy with her work-life balance and struggled to manage a difficult boss. She recommends first finding out what makes your boss tick and connecting that to something that you can relate to. When a person is unfulfilled in their current position, they may be looking for a new opportunity to learn and grow. She encourages listeners to check out her website, https://ambitionleadership.com/, to learn more about her and the other ambitious leaders she works with.&nbsp;[00:01 - 08:44] Who is Jennifer Chapman?Zack introduces his guest, Jennifer ChapmanJennifer discusses one way to help manage a boss that is not the best is to figure out what motivates them and connect that to something that you can relate toThis tactic can be effective both down the chain of command&nbsp;[08:44 - 21:33] Find Your Work-Life BalanceJennifer says that burnout in positions of leadership, and can be led to a decrease in productivityEntrepreneurship is a great way to learn and growIt offers more flexibility and control than many other positionsShe says that, even if you’re your own boss, you still have to answer to clientsFor her, it was a shift away from overworking and towards balance and trusting other people to get things doneThis was helped by finding people who could relate to my current situation and had moved past itShe suggests that we should surround ourselves with the people that will help you achieve your goalsBe it fellow entrepreneurs, mentors, or business coaches[21:34 - 38:49] How to Overcome Imposter SyndromeJennifer discusses how people can have imposter syndromeIt is a feeling of not being good enough in any area of their lifeShe discusses how there are ways to overcome imposter syndrome, including making a list of accomplishments and feeling proud of them, and setting boundaries at work&nbsp;[32:34 - 40:35] Closing SegmentJennifer believes that there are things that she could have learned earlier in her life, but her journey is hers and she has no regretsConnect with Jennifer (links below)Join us for Tactical Friday!Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quotes:“I've just loved being on a journey with my clients. As I've helped coach them to sanity and to having the job they really want and love. It helped me then reflect and want to take action because I want to practice what I preach. I don't want to be a hypocrite,

“Integrity to me is one of the top foundational skills that people need to have in order to have a happy and successful life and generate success in business.” – Brett KnopfIn today’s episode of Tactical Friday, Brett Knopf shares a couple of tips that we can apply ourselves and how we can work with him in the future that will make the most effective sales teams. He discusses how to identify our top salespeople and how to develop leadership skills for them. Brett discusses the importance of soft skills in building a successful team.&nbsp;[00:01 - 01:48] Opening SegmentIf you have a platform and you want to create content that DELIVERS, go over to knightly.productions!For the first part of my interview with Brett, tune in to last Monday’s episode[01:49 - 10:59] Integrity is Important Is A Foundational Skill&nbsp;Brett talks about identifying what your top people are doingWhat are they doing from a leadership perspective roles?The organic leadership qualities that they need to possesHe discusses that one of the key things makes a good salesperson is empathy and interest in other peopleIntegrity is important and salespeople should never try to take advantage of their customers[11:00 - 13:11] Closing SegmentBrett coaches a small group that are looking to level in mindset, time management, organization, sales, and leadership. He invites us to visit his website: https://knopfknowssolutions.comConnect with Brett (links below)Head over to myvoicechallenge.com to find out how you can discover your voice, claim your independence, and build that thriving business that you've always wanted!&nbsp;Key Quote:“Identifying what your top people are doing and I don't mean top people strictly in terms of sales productivity, but what are they doing from a leadership perspective in their roles.” – Brett Knopf&nbsp;Connect with BrettLearn more about Brett through his website: https://knopfknowssolutions.com, Instagram, and Facebook!&nbsp;Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or click here to listen to our previous episodes.&nbsp;Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting&nbsp; https://knightprotectionllc.com/&nbsp;If you want to learn how to build a better business check out my website at Beatacticalleader.com. You can connect with us on LinkedIn,<a...