Life Insurance Academy Podcast

On this episode, we discuss a word that is often not used in the workspace but is key to being a successful producer in the insurance industry. Learn what this principle is and how to apply it to your day-to-day business. Visit https://liapodcast.org/ep40 for show notes and agent resources.

One of the many conversations that we have with agents is about the amount of money that they are making or want to make. The number one question that we ask is how many sits that they have had with people throughout the week. We have this down to a science and in this episode, we talk about what those numbers are and how to hit them. Visit https://liapodcast.org/ep39 for show notes and agent resources.

Have you ever had a sit that seems to go off the rails? This week we discuss how to maintain control in your sale and keep the focus on what matters most to the family. Visit https://liapodcast.org/ep38 for show notes and agent resources.

This week our team is returning from our agency exclusive sales leaders trip in Mexico so we're replaying one of our most popular episodes and requested topics from Episode 08. Learn how to address and overcome objections relating to money and affordability.

In our closing series, we hammered down the concept of "Always Be Closing" by touching on the concept of tie-downs (or micro-agreements). Learn why these questions are so important to your sales process and how to ask them to close more sits. Visit https://liapodcast.org/ep37 for show notes and resources.

Throughout our years in the industry, we've been able to clearly identify the characteristics that separate successful agents from those who will likely leave the business. Learn the 4 key things that you need to remove from your life to be a successful agent. Visit https://liapodcast.org/ep36 for show notes and resources.

This episode could have been called "Dirty Jobs: Life Insurance Agent" as we dive into the grittiness of field sales. Sometimes an agent can get stuck in a mindset or fog where they lack focus, are stuck in negative thoughts, or are burnt out. In this episode we talk about how to overcome and prevent that so you can be profitable and make the most impact on those around you. Visit the show notes page for more info: https://liapodcast.org/ep35

This week we wrap up our three part series on closing with a discussion on how to present your prices and assume the sale! Learn exactly how to present your pricing options to your clients and get an app with almost every sit. This episode is packed with pro tips so you may want to listen a few times! Let us know what you think and how this closing process is working for you in the comments of the show notes page: https://liapodcast.org/ep34.

This week we continue in part 2 of our 3 episode series on closing as we discuss addressing affordability, the different pricing strategies, and how to determine the best one to use. Visit https://liapodcast.org/ep33 for more info and show notes.

This week, we kick off a new series on the things you must do to close your sale. In this first episode, we discuss when to close and how to build value during your close. Visit the show notes page for more information and episode outline: https://liapodcast.org/ep32

Finding the right organization to support your career goals is important. In today's episode, we talk about the mosts important things to evaluate these organizations by and what to look out for. Visit the show notes page for more information: https://liapodcast.org/ep31

We discuss agent Mckinley's question in this week's episode on productivity and efficiency in life insurance sales. Learn the best practices so you can make the most impact with your time AND have time for lunch. Visit the show notes for download links to resources we mentioned and links to other episodes: https://liapodcast.org/ep30

We had the privilege to interview best selling author Susan Scott on this week's episode where we discuss how to have fierce conversations with our clients to build the relationship and find the real need. This incredible episode dives into the principles that Susan teaches in her book Fierce Conversations and some practical takeaways and questions that we can apply to our sales process. Make sure to listen to the entire episode - you won't want to miss anything she says. Also, visit https://liapodcast.org/ep29 to learn how you can win a copy of Susan's book!

We had the privilege to interview best selling author Susan Scott on this week's episode where we discuss how to have fierce conversations with our clients to build the relationship and find the real need. This incredible episode dives into the principles that Susan teaches in her book Fierce Conversations and some practical takeaways and questions that we can apply to our sales process. Make sure to listen to the entire episode - you won't want to miss anything she says. Also, visit https://liapodcast.org/ep29 to learn how you can win a copy of Susan's book!

Agents receive a plethora of objections, stalls, and lies at the door and throughout the sit. On today's show, we dive into the lies that people tell us as life insurance agents, why they do it, and what you should do to move past and uncover the truth. Listen to the end to learn about an agent resource and exciting upcoming episode. Visit https://liapodcast.org/ep28 for show notes and a downloadable agent resource!

As business owners, it is important to approach our businesses with the attitude of an investor. If we approach it as spenders, we will always look at the price tag trying to determine if X is worth the cost. Today we are talking about why it is important to invest in your business and some practical ways to do so. Visit liapodcast.org/ep27 for show notes and agent resources.

If you've listened to more than one or two episodes of this podcast, then you'll know we often cover the importance of developing trust, need, and desire in the sales process. In today's episode, we discuss one of the biggest reasons agents struggle in this area: the ability to have tough, authentic conversations with clients. Listen to learn why you need to have these discussions, mistakes agents make, and best practices to have these tough conversations. Visit https://liapodcast.org/ep26 for show notes and agent resources.

In this special episode, guest host Jennifer Maxwell joins us for a discussion on how we as agents can use DISC to quickly identify who our clients are and how to better communicate with them over the course of the sit. Jennifer conducted a great training with our team last year so we'll also share some war stories from the field and how we've been able to apply this to our own business. Visit liapodcast.org/ep25 for DISC resources and links to connect with Jennifer.

Life insurance sales is a respectable, notable career that allows people to make a difference in the lives of families across the nation. There are, however, some agents that don't always uphold the highest ethics - whether knowingly or not. This week we dive into some of the nefarious ways that life insurance agents put their own needs above their client's needs and how to make sure you're staying above board. Visit https://liapodcast.org/ep24 for show notes.

Almost every top producer we've talked to has taken the time to figure out this word and how it applies to their sales career. It's a word that is a cornerstone to our team and our business and that word is why. Why do we get up everyday and pursuit this opportunity called life insurance sales. Learn the why behind the why, how to uncover your why, and how to apply it to your every day activity.

In this episode, we discuss an audience submitted topic around the timing and transitions of the sale. Most people would agree that you have to build rapport before you can make the sale but how long should you spend building this rapport and how do you make a smooth transition to your presentation. Furthermore, how long should your presentation be? Listen in as the guys weigh in to answer these questions and visit https://liapodcast.org/ep22 for show notes, resources, and downloads.

There are many things an agent can do to grow in their career in life insurance sales but on today's show, we talk about a key daily activity that will surely increase your sales. On this episode, we dive into the importance of knowing your numbers, what numbers to track, and how to decipher them so you can grow your business. We also give an overview of an agent resource that will help you in this practice that you can download for free at liapodcast.org/ep21

The transition back to work will be the start of a new normal for our country but also our industry. In this episode, we outline some best practices for agents to be successful while keeping their client's and their families at the forefront.

As American's transition back to work, many are left searching for a new career path. In this episode, we discuss the 3 characteristics you need if you're considering a life insurance sales opportunity. For more information, visit liapodcast.org/ep19. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow-us at @LifeInsureAcad.

Over the past 5 episodes, we've covered the adaptations an agent needs to make to be successful during the transition from face-to-face sales to telesales. In this episode, we answer agent submitted questions around this topic and how to close more sales over the phone.

This week, we wrap up our Hot List of the BEST final expense telesales carriers, their products, app process, & underwriting profiles. Listen to learn which carriers these are, why you should have them and how you can add them right away to your arsenal of tools to serve clients. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow-us at @LifeInsureAcad.

This week we discuss the elements that make an insurance carrier and their products good for telesales. We also dive into four specific carriers, their products, app process, & underwriting profile. Listen to learn what these carriers are and how you can get them in your tool arsenal of tools to serve clients. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow-us at @LifeInsureAcad.

In today's episode, we continue our series on making the transition from face-to-face sales to selling over the phone. Previously, we've talked about the techniques and tips to make you successful in telesales but there are also some things that can lead to failure in this approach. Today, we discuss one of the biggest reasons people fail during this transition and it's probably not what you think. Listen to figure out this reason! Also, if you need support or someone to discuss how you're coping during this crazy time, please reach out! Message us on social media or fill out the form on our website.

This episode, we'll be jumping back into the topic of telesales that we started on last week's show. If you missed episode 13, make sure to go back and listen as we cover preparation for telesales, how to get more people on the phone, and how to establish credibility with the client. On this show, we're diving into how to make the sale including the components of a script, keeping control of the call, telesales carrier considerations, and more.

In this month's audience submitted episode, we dive into a topic that many agents asked for: telesales. With the coronavirus (COVID-19) leaving many agents quarantined at home, we have to adapt as an industry and move from face-to-face sales to telesales. Join us as we start a series on how to successfully make the transition to telesales.

If you are an agent in the Mortgage Protection or Final Expense insurance markets there are going to be a lot of insurance carriers and products you can choose from to recommend to your clients and write business with. Today kicks off a series of carrier spotlight episodes that we will be doing over the next few months featuring some of the best and must have companies to not only give your clients the best insurance benefits but also to give you access to the best lineup of products, underwriting processes and customer service levels to provide you the highest probability of success! We're so excited to be joined in-studio on this episode, with the highly engaging, passionate, and tireless front man for Foresters Financial, Assistant Vice President, Bruce Burak. Bruce brings an energy to this industry, his company and product offering like no other! You will not be disappointed in the information and agent value in this very candid conversation. We talk about everything from marijuana to tornadoes in Tennessee. This one is a MUST LISTEN! Visit https://liapodcast.org/ep12 for show notes and more information on Foresters financial.

Don't discard a lead just because you can't catch them at the door. Listen to this episode to learn how to master the phone and set more appointments with clients for guaranteed sits. For show notes and resources mentioned in this episode, visit https://liapodcast.org/ep11.

For many agents in Life Insurance Sales, sitting with clients and giving a presentation is key to making a sale but many agents struggle with even getting in front of the clients or into the client's home. Learn how to master the door knock in this episode and understand the mindset, approach, and dance of life insurance sales.

In this weeks special episode, we dive into a topic submitted by one of our agent listeners. Shelby voiced that she is great at building rapport with her clients but struggles with making the transition to referral conversations. Jump in as we discuss the many opportunities an agent has to generate high-quality, free life insurance leads through referrals.

Learn how to handle client objections like "We can't afford it" & "We thought this was free." in this final installment of our 5 Real Reasons Why People Don't Buy series. Listen to our overview in Episodes 03 and 04 and then take our deep dive in Episode 05 (No Trust, No Sale!), Episode 06 (People Always Buy What They Want!), and Episode 07 (Flash Sales & Black Friday Deals: Why do they work?) to get caught up!

Learn how to combat objections like "We like to sleep on things before we make a decision." or "I need to talk to my daughter/son about this before I move forward." in this weeks episode where we discuss how to establish urgency in your sits. Here's the secret - it's rarely ever about time and urgency. This episode is part of a series where we deep dive into the 5 Real Reasons Why People Don't Buy that we discussed in Episode 03 and 04. Listen to Episode 05 (No Trust, No Sale!) and Episode 06 (People Always Buy What They Want!) to get caught up!

Do people buy what they need or do people buy what they want? Today we discuss client need & the fine art of assisting the client to verbalize those things. "A need once verbalized (by the client) becomes a want!"

This episode kicks off a series where we deep dive into each of the 5 Real Reasons Why People Don't Buy that we discussed in Episode 03 and 04. Join Chris, Roger and Austin as we take a further look at tactical ways to build trust from the time you get ready until the moment you get back in the car after a successful sit.

Now that you've established trust with your client and determined the need, learn the remaining 3 reasons why clients don't buy and how to address them as we finish up in part 2 of the 5 Real Reasons Why People Don't Buy. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow-us at @LifeInsureAcad.

Whether it's your first sit or your thousandth, your clients will give you objections that cover an array of excuses of why they don't want to speak with you or buy. In this episode, we dive into why clients give objections, some of the real reasons they don't buy, and how to handle these objections. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow-us at @LifeInsureAcad.

If you've spent any time in sales, you know the importance of leads. They are the lifeline to your business. In this episode, we dive into the secret to insurance leads and what nobody is telling you. You'll also catch a few pop culture references and how a simple shift in your approach to leads can radically transform your business. For cliff notes and links to resources mentioned, visit https://liapodcast.org/ep2. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe to our feed wherever you listen to podcasts and follow us on Facebook, Twitter, and Instagram at @LifeInsureAcad.

When Roger first met Chris, Chris - like many people - had no expectation of ever making six figures. What if we told you that you could - you just haven't been taught how. Learn the formula and steps to launch a six figure career in life insurance sales. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow us at @LifeInsureAcad.

In this episode, we dive into who your LIA Podcast hosts are, how the Life Insurance Academy Podcast came about, and what we hope you gain from listening to our show. For more information and cliff notes of each episode, visit liapodcast.org. The Life Insurance Academy Podcast takes you out of the classroom and into the conversations of top-producing agents in life insurance sales so you can level up your business. Subscribe and follow us at @LifeInsureAcad.