
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
1,895 episodes — Page 32 of 38

Ep 346Google Bugs and Anti-Trust Hearings -- Jordan Koene // Searchmetrics
Today we discuss a new set of Google bugs with Jordan Koene, SEO Strategist and Advisor for Searchmetrics. We learn what these bugs are, how they're different from the previous set of bugs, and how it's affecting the indexing of URL's. Connect With: Jordon Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 345Making moves in a rapidly growing industry -- Adam Arnold // Searchmetrics
Yesterday we discussed one of the fastest growing industries in the post-COVID world: Online Education. Joining us again today is Adam Arnold, Enterprise Account Executive at Searchmetrics, to talk about making moves in other rapidly growing industries. We uncover some of the changes happening in the Online Education industry in the post-COVID era and why it matters for SEO's. Show NotesConnect With:Adam Arnold: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 344Changes to Online Education in the COVID era -- Adam Arnold // Searchmetrics
Today we're talking about one of the fastest growing industries in the post-COVID world. Joining us is Adam Arnold, Enterprise Account Executive at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In Part 1of our conversation, Adam and I discuss the changes in online education following the outbreak of the Coronavirus. Show NotesConnect With:Adam Arnold: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 343Should I Be Building a Company Directory? -- Jordan Koene // Searchmetrics
Today we are going to discuss an SEO case study with Jordan Koene, SEO, strategist, and advisor for Searchmetrics. In Today's conversation, Jordan tells me how to actually apply SEO and gives me live SEO advice on a current project with the MarTech Community.Connect With: Jordon Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 342SEO Battles : SEO vs. Affiliates
This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Week is Lillian Haase, the Director of European marketing at Searchmetrics. In part 5 of our conversation, we discuss SEO vs. Affiliates. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 341SEO Battles : SEO vs. Direct
This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Week is Lillian Haase, the Director of European marketing at Searchmetrics. In part 4 of our conversation, we discuss SEO vs. Direct. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 340SEO Battles: SEO vs. AdWords
This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Week is Lillian Haase, the Director of European marketing at Searchmetrics. In part 3 of our conversation, we discuss SEO vs. AdWords. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 339SEO Battles : SEO vs Brand
This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Week is Lillian Haase, the Director of European marketing at Searchmetrics. In part 2 we discuss SEO vs. Brand. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 338SEO Battles : SEO vs FB
This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Week is Lillian Haase, the Director of European marketing at Searchmetrics. In part 1 we discuss SEO vs. FB. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 336Managing & scaling outsourced content production -- Phillip Thune // Textbroker
Today we're talking about outsourcing content creation. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the United States for custom made uniquely written content. In part 3 of our conversation, we discuss managing and scaling outsourced content production. Show NotesConnect With: Phillip Thune: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 335Finding the right writers for your content production efforts -- Phillip Thune // Textbroker
Today we're talking about outsourcing content creation. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the United States for custom made uniquely written content. In part 2 of our conversation, we discuss how to find the right writers for your content production efforts. Show NotesConnect With: Phillip Thune: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 334Deciding What Part of Our Content Production to Outsource -- Phillip Thune // Textbroker
Today we're talking about outsourcing content creation. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the United States for custom made uniquely written content. Connect With: Phillip Thune: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 333SEO vs PPC -- Partners in Crime -- Damon Burton // SEONational
Today we're going to talk about how SEO and PPC are competitive and can work together. Joining us is Damon Burton, the President of SEONational, which is a search engine optimization company that helps companies show up higher on Google without having to pay for ads. In part 2 of our conversation, we discuss how SEO and PPC are partners in crime. Show NotesConnect With: Damon Burton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 332SEO vs PPC -- Pros & Cons -- Damon Burton // SEONational
Today we're going to talk about how SEO and PPC are competitive and can work together. Joining us is Damon Burton, the President of SEONational, which is a search engine optimization company that helps companies show up higher on Google without having to pay for ads. In part 1 of our conversation, we discuss SEO vs. PPC and their pros and cons. Show NotesConnect With: Damon Burton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 331Optimizing for holiday SEO success -- Tyson Stockton // Searchmetrics
This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 5 of our conversation, we discuss how to optimize for holiday SEO success. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 330Executing your holiday strategies -- Tyson Stockton // Searchmetrics
This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 4 of our conversation, we discuss how to execute your holiday strategies. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 329Creating your holiday content -- Tyson Stockton // Searchmetrics
This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 3 of our conversation, we discuss how to create your holiday content. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 328Building your holiday roadmap -- Tyson Stockton // Searchmetrics
This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 2 of our conversation, we discuss how to build your holiday roadmap. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 327Conducting Holiday Research -- Tyson Stockton // Searchmetrics
This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 1 of our conversation, we discuss how to conduct holiday research. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 326Content Distribution strategies that impact SEO -- Erin Sparks // sitestrategics.com
Today we're going to talk about the value of podcasts for your SEO efforts. Joining us is Erin Sparks, the President at Sitestrategics, which is an internet marketing and website development firm, specializing in SEO using data and analytics to help clients develop digital strategies that show demonstrably high return on investment. In part 2 of our conversation, we discuss content distribution strategies that impact SEO. Show NotesConnect With: Erin Sparks: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 325Podcast Content as an SEO strategy -- Erin Sparks // sitestrategics.com
Today we're going to talk about the value of podcasts for your SEO efforts. Joining us is Erin Sparks, the President at Sitestrategics, which is an internet marketing and website development firm, specializing in SEO using data and analytics to help clients develop digital strategies that show demonstrably high return on investment. In part 1 of our conversation, we discuss podcast content as an SEO strategy. Show NotesConnect With: Erin Sparks: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 324Product vs. Marketing Led SEO -- Eli Schwartz
Today we're going to talk about Product led SEO. Joining us is Eli Schwartz, a Growth Advisor helping B2B and B2C companies scale. In part 2 of our conversation, we discuss Product vs. Marketing Led SEO. Show NotesConnect With: Eli Schwartz: LinkedIn The Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 323Product Led SEO -- Eli Schwartz
Today we're going to talk about Product led SEO. Joining us is Eli Schwartz, a Growth Advisor helping B2B and B2C companies scale. In part 1 of our conversation, we discuss product led SEO. Show NotesConnect With: Eli Schwartz: LinkedIn The Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 322How to scale an SEO-centric influencer program -- Joe Sinkwitz // Intellifluence
This week, we're going to talk about how you can think about leveraging influencer marketing strategies to improve your SEO performance. Joining us for Influencer SEO Week is Joe Sinkwitz, the Co-Founder and CEO of Intellifluence, which is a simple and powerful marketing platform that helps brands partner with key influencers to achieve better marketing results. In last part of our conversation, we discuss how to scale an SEO-centric influencer program. Show NotesShow Notes:Joe Sinkwitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 321Measuring influencers impact on SEO -- Joe Sinkwitz // Intellifluence
This week, we're going to talk about how you can think about leveraging influencer marketing strategies to improve your SEO performance. Joining us for Influencer SEO Week is Joe Sinkewitz, the Co-Founder and CEO of Intellifluence, which is a simple and powerful marketing platform that helps brands partner with key influencers to achieve better marketing results. In part 4 of our conversation, we discuss measuring influencers impact on SEO. Show NotesShow Notes:Joe Sinkwitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 320How to work with influencers to drive SEO results -- Joe Sinkwitz // Intellifluence
This week, we're going to talk about how you can think about leveraging influencer marketing strategies to improve your SEO performance. Joining us for Influencer SEO Week is Joe Sinkewitz, the Co-Founder and CEO of Intellifluence, which is a simple and powerful marketing platform that helps brands partner with key influencers to achieve better marketing results. In part 3 of our conversation, we discuss how to work with influencers to drive SEO results. Show NotesShow Notes:Joe Sinkwitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 319Where to find influencers to boost SEO performance? -- Joe Sinkwitz // Intellifluence
This week, we're going to talk about how you can think about leveraging influencer marketing strategies to improve your SEO performance. Joining us for Influencer SEO Week is Joe Sinkewitz, the Co-Founder and CEO of Intellifluence, which is a simple and powerful marketing platform that helps brands partner with key influencers to achieve better marketing results. In part 2 of our conversation, we discuss where to find influencers to boost SEO performance. Show NotesShow Notes:Joe Sinkwitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 318How SEO and Influencer marketing work together -- Joe Sinkwitz // Intellifluence
This week, we're going to talk about how you can think about leveraging influencer marketing strategies to improve your SEO performance. Joining us for Influencer SEO Week is Joe Sinkewitz, the Co-Founder and CEO of Intellifluence, which is a simple and powerful marketing platform that helps brands partner with key influencers to achieve better marketing results. In part 1 of our conversation, we discuss how SEO and influencer marketing work together. Show NotesShow Notes:Joe Sinkwitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 317Keeping Your Web Platform Secure
Today we're going to talk about building your brands, reputation, and how to save it. Joining us is Chris Yoko, the CEO of Yoko Co, an agency that advances the web presence of organizations driven by purpose beyond profit. In part 2 of our conversation, we discuss how to keep your web platform secure. Show Notes Connect With:Chris Yoko: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 316Managing Your Brand's Reputation
Today we're going to talk about building your brands, reputation, and how to save it. Joining us is Chris Yoko, the CEO of Yoko Co, an agency that advances the web presence of organizations driven by purpose beyond profit. In part 1 of our conversation, we discuss how to manage your brand's reputation. Show NotesConnect With:Chris Yoko: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 315August Winners & Losers -- Tyson Stockton // Searchmetrics
Today we're going to look back on the month and talk about some of the trends behind the biggest movers, shakers and slackers in the SEO. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 314Leading SEO in a Regulated Industry -- Sebastian Edgar // Square
Today we're going to talk about SEO for your life and your money. Joining us is Sebastian Edgar, SEO lead at Square, which builds common business tools in unconventional ways. In part 2 of our conversation, we discuss leading SEO in a regulated industry. Show NotesConnect With: Sebastian Edgar: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 313Transitioning from Agency to In-House SEO -- Sebastian Edgar // Square
Today we're going to talk about SEO for your life and your money. Joining us is Sebastian Edgar, SEO lead at Square, which builds common business tools in unconventional ways. In part 1 of our conversation, we discuss transitioning from agency to in-house SEO. Show NotesConnect With: Sebastian Edgar: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 312SEO NEWS: Google Bugs? -- Jordan Koene // Searchmetrics
Today we'll be discussing some recent SEO news with one of our favorite SEOs. Joining us today is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 311Using search data for market research -- Doug Bell // Searchmetrics
Today we're going to talk about using SEO data for market research and insights. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 2 of our conversation, we discuss using search data for market research. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 310Challenge of conducting market research -- Doug Bell // Searchmetrics
Today we're going to talk about using SEO data for market research and insights. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 1 of our conversation, we discuss the challenge of conducting market research. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 309SEO Big Game Hunting -- Jeff Preston
Today we're talking to one of my favorite SEOs who has experienced working at some of the largest brands in the world. Joining us is Jeff Preston, the Director of Product at Realtor, a subsidiary of NewsCorp. In part 2 of our conversation, we discuss integrating SEO and product strategies. Show NotesConnect With: Jeff Preston: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 308Product vs. Marketing Lead SEO -- Jeff Preston
Today we're talking to one of my favorite SEOs who has experienced working at some of the largest brands in the world. Joining us is Jeff Preston, the Director of Product at Realtor, a subsidiary of NewsCorp. In part 1 of our conversation, we discuss integrating SEO and product strategies. Show NotesConnect With: Jeff Preston: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 307Why AI is the right solution for content -- Volker Smid // Acrolinx
Today we're going to talk about content optimization technologies. Joining us is Volker Smid, the CEO of Acrolinx, which is an AI platform that uses a unique linguistics analytics engine to read all your content and provide immediate guidance to improve it. In part 2 of our conversation, we discuss why AI is the right solution for content. Show NotesConnect With: Volker Smid: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 306When to prioritize content optimization -- Volker Smid // Acrolinx
Today we're going to talk about content optimization technologies. Joining us is Volker Smid, the CEO of Acrolinx, which is an AI platform that uses a unique linguistics analytics engine to read all your content and provide immediate guidance to improve it. In part 1 of our conversation, we discuss when to prioritize content optimization. Show NotesConnect With: Volker Smid: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 305Optimizing old vs. creating new content -- Jordan Koene // Searchmetrics
Today we rebroadcast our conversation with Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In today's episode, we discuss optimizing old vs. creating new content. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 304How to build domain authority from the ground up -- Jordan Koene // Searchmetrics
Today we rebroadcast our conversation with Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In today's episode, we discuss how to build domain authority from the ground up. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 303Where to start when evaluating your SEO performance? -- Jordan Koene // Searchmetrics
Today we rebroadcast our conversation with Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In today's episode, we discuss where to start when evaluating your SEO performance. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 302Preparing for the uncertain future of SEO -- Tyson Stockton // Searchmetrics
Today we discuss how COVID outbreak affected consumer behavior. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In last part of our conversation, we discuss preparing for the uncertain future of SEO. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 301The Don't for SEO in the wake of COVID -- Tyson Stockton // Searchmetrics
Today we discuss how COVID outbreak affected consumer behavior. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 4 of our conversation, we discuss the don't for SEO in the wake of COVID. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 300Reconsidering your buyers journey -- Tyson Stockton // Searchmetrics
Today we discuss how COVID outbreak affected consumer behavior. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 3 of our conversation, we discuss how to reconsider your buyers journey. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 299Industries Most Impacted by COVID -- Tyson Stockton // Searchmetrics
Today we discuss how COVID outbreak affected consumer behavior. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 2 of our conversation, we discuss which industries were most impacted by COVID. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 298How COVID Affected Consumer Behavior -- Tyson Stockton // Searchmetrics
Today we discuss how COVID outbreak affected consumer behavior. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 1 of our conversation, we discuss how COVID outbreak affected consumer behavior. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 297Global Domination with International SEO
Today we're going to talk about mastering B2B international SEO. Joining us is Wasif Kasim, the Managing Director of Online Marketing Gurus, an agency that specializes in SEO ad words and social media advertising. In part 2 of our conversation, we discuss global domination with international SEO. Show NotesConnect With: Wasif Kasim: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 296An Online Marketing Guru's B2B SEO Essentials
Today we're going to talk about mastering B2B international SEO. Joining us is Wasif Kasim, the Managing Director of Online Marketing Gurus, an agency that specializes in SEO ad words and social media advertising. In part 1 of our conversation, we discuss an online marketing guru's B2B SEO essentials. Show NotesConnect With: Wasif Kasim: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.