Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Today we're going to talk about understanding the point of diminishing returns between your paid and organic search campaigns. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 1 of our conversation, we're going to talk about the balance between paid and organic search. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss how to think about SEO analytics and the impact that they have. Joining us is Brianna Anderson, the Founder of Beast Analytics, which offers data-driven digital marketing strategy and analytics, consulting audits, workshops, and content production services. In part 3 of our conversation, we're going to discuss the death of ranking factors. Show NotesConnect With: Brianna Anderson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss how to think about SEO analytics and the impact that they have. Joining us is Brianna Anderson, the Founder of Beast Analytics, which offers data-driven digital marketing strategy and analytics, consulting audits, workshops, and content production services. In part 2 of our conversation, we're going to talk about why it's important to win position three through five. Show NotesConnect With: Brianna Anderson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss how to think about SEO analytics and the impact that they have. Joining us is Brianna Anderson, the Founder of Beast Analytics, which offers data-driven digital marketing strategy and analytics, consulting audits, workshops, and content production services. In part 1 of our conversation, we are going to talk about an analytic nerd's guide to modern SEO metrics. Show NotesConnect With: Brianna Anderson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to be talking about what you need to know to make sure that your CMO really understands what's happening in SEO. Joining us is Tyson Stockton, the VP of Services at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In part 2 of our conversation, we're going to discuss how to teach your CMO about SEO. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to be talking about what you need to know to make sure that your CMO really understands what's happening in SEO. Joining us is Tyson Stockton, the VP of Services at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In part 1 of our conversation, we're going to talk about why he disagrees with his CMOs about what other CMOs need to think about SEO. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we'll be looking under the hood to provide you with a technical tips you need to make the most out of your SEO strategies. Joining us is Björn Darko, the Director of the Digital Strategies Group at Searchmetrics, which offers SEO consulting, content marketing services, and strategy to software companies around Europe, the Middle East and Africa. In today's episode, we discuss how to perform a website audit. Show NotesConnect With: Björn Darko: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going over an SEO case study talking about the strategy for understanding what you should be optimizing to grow your organic traffic. Joining us is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In part 3 of our conversation, we're going to talk about building a content strategy. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going over an SEO case study talking about the strategy for understanding what you should be optimizing to grow your organic traffic. Joining us is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In part 2 of our conversation, we discuss how to build domain authority from the ground up. Show Notes Connect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going over an SEO case study talking about the strategy for understanding what you should be optimizing to grow your organic traffic. Joining us is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. In part 1 of our conversation, we're going to discuss where to start when evaluating your SEO performance. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we'll be discussing the information we know about Google's latest algorithm update. Joining us is Jordan Koene, an SEO Strategist and an Advisor for Searchmetrics. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to discuss what you need to know to optimize your mobile SEO efforts for maximum impact. Joining us is Cindy Krum, the Founder and CEO of Mobile Moxie, which is a mobile centric set of tools and APIs that help SEOs gain better insights into their mobile experiences. In part 5 of our conversation, we're going to discuss why language settings really matter for your mobile optimization. Show NotesConnect With:Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to discuss what you need to know to optimize your mobile SEO efforts for maximum impact. Joining us is Cindy Krum, the Founder and CEO of Mobile Moxie, which is a mobile centric set of tools and APIs that help SEOs gain better insights into their mobile experiences. In part 4 of our conversation, we're going to talk about the rise of the zero click and how that's impacting mobile analytics. Show NotesConnect With:Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to discuss what you need to know to optimize your mobile SEO efforts for maximum impact. Joining us is Cindy Krum, the Founder and CEO of Mobile Moxie, which is a mobile centric set of tools and APIs that help SEOs gain better insights into their mobile experiences. In part 3 of our conversation, we're going to discuss what a fraggle is and how does it show Google's SEO strategy. Show NotesConnect With:Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to discuss what you need to know to optimize your mobile SEO efforts for maximum impact. Joining us is Cindy Krum, the Founder and CEO of Mobile Moxie, which is a mobile centric set of tools and APIs that help SEOs gain better insights into their mobile experiences. In part 2 of our conversation, we are going to discuss how mobility is being impacted by the lifestyle changes caused by the coronavirus. Show NotesConnect With:Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to discuss what you need to know to optimize your mobile SEO efforts for maximum impact. Joining us is Cindy Krum, the Founder and CEO of Mobile Moxie, which is a mobile centric set of tools and APIs that help SEOs gain better insights into their mobile experiences. In part 1 of our conversation, we are going to discuss the changes in the mobile landscape and whether you should still be moving towards a mobile first SEO strategy. Show NotesConnect With:Cindy Krum: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to take a look back on the month and talk about some of the trends behind the biggest movers, shakers, and slackers in the SEO world. Joining us is Tyson Stockton, the VP of Services at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 3 of our conversation, we're going to talk about determining whether you have the right search marketing tech stack. Show NotesConnect With: Garrett Mehrguth: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 2 of our conversation, we're going to talk about mastering the "WHO" with those SEO campaigns. Show NotesConnect With: Garrett Mehrguth: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 1 of our conversation, we are going to talk about determining your total addressable market for SEO. Show NotesConnect With: Garrett Mehrguth: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we'll be discussing how offline brick and mortar brands can make up the traffic they've lost through foot traffic online using SEO. Joining us is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. Show NotesConnect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 5 of our conversation, we're going to discuss how to continue to optimize for search over the long haul. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 4 of our conversation, we're going to talk about some of the early results that we've seen from Searchmetrics' site migration. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 3 of our conversation, we're going to talk more about that actual development and testing phase and how Searchmetrics boosted their site speed through a site migration. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 2 of our conversation, we are going to talk about the pre-launch phase, getting ready for a site migration, and understanding who's doing the implementation. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 1 of our conversation, we are going to walk through Searchmetrics' site migration, design, and planning. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 5 of our conversation, we are going to talk about Michelle's philosophy about how everything is data. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 4 of our conversation, we are going to talk a little bit more about how SEOs and engineers can co-exist peacefully. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 3 of our conversation, we're going to talk about incorporating SEO into your integrated marketing efforts. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 2 of our conversation, we are going to discuss what SEOs can learn from brand marketers. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In today's episode, we discuss why brand marketers think everything is content. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to publish an episode telling you what you need to know about the landscape of digital marketing and specifically SEO after the outbreak of Covid19. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decision. In today's episode, we are going to talk about some of the digital marketing tactics and how SEO is impacting CMOs marketing decisions today. Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to publish an episode telling you what you need to know about the landscape of digital marketing and specifically SEO after the outbreak of Covid19. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decision. In today's episode, we are going to discuss what Searchmetrics is seeing in terms of the digital marketing and the SEO landscape.Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today is a special edition of Voices of Search podcast. Joining us is Matt Colebourn, who's the Global Chief Executive Officer at Searchmetrics, which is both the Voices of Search podcast's primary sponsor, and an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In part 3 of our conversation, we are going to talk about how the outbreak of the Corona virus and the economic impact it has created is affecting marketing and the SEO community.Connect With: Matt Colebourne: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today is a special edition of Voices of Search podcast. Joining us is Matt Colebourn, who's the Global Chief Executive Officer at Searchmetrics, which is both the Voices of Search podcast's primary sponsor, and an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In today's episode, we're going to dive into Matt's view on the global SEO landscape as it exists today. Connect With: Matt Colebourne: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today is a special edition of Voices of Search podcast. Joining us is Matt Colebourn, who's the Global Chief Executive Officer at Searchmetrics, which is both the Voices of Search podcast's primary sponsor, and an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In today's episode, we are going to discuss why he decided to take the role of global CEO at Searchmetrics.Connect With: Matt Colebourne: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to look back on the month and talk about some of the trends behind some of the biggest movers, shakers, and slackers in the SEO world. Joining us is Tyson Stockton, the VP of Services at Searchmetrics. Connect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to look back on the month and talk about some of the trends behind some of the biggest movers, shakers, and slackers in the SEO world. Joining us is Tyson Stockton, the VP of Services at Searchmetrics. Connect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to be discussing what you need to know about optimizing SEO for local business impact. Joining us is Ana Raynes, the Founder and CEO of Simplified Impact, which is a digital marketing agency for small businesses that empowers businesses to feel confident in executing digital strategies and locally focused marketing campaigns. In part 3 of our conversation, we're going to talk about the changing landscape of local SEO in the wake of the coronavirus outbreak.Connect With:Ana Raynes: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to be discussing what you need to know about optimizing SEO for local business impact. Joining us is Ana Raynes, the Founder and CEO of Simplified Impact, which is a digital marketing agency for small businesses that empowers businesses to feel confident in executing digital strategies and locally focused marketing campaigns. In part 2 of our conversation, we're going to talk a little bit about converting your SEO visibility into leads. Connect With:Ana Raynes: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to be discussing what you need to know about optimizing SEO for local business impact. Joining us is Ana Raynes, the Founder and CEO of Simplified Impact, which is a digital marketing agency for small businesses that empowers businesses to feel confident in executing digital strategies and locally focused marketing campaigns. In part 1 of our conversation, we are going to be talking about optimizing your content for local SEO impact.Connect With:Ana Raynes: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Michael King, the Managing Director of iPullRank and the Owner of Underground Hip Hop, a 20-year old e-commerce site focused on independent hip-hop music. In today's episode, we are going to learn about his life path to success working with top brands like Ralph Lauren, LG, Genentech, Citibank, and more.Connect With: Michael King: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Wil Reynolds, Founder & Director of Strategy at SEER Interactive. In today's episode, Wil is going to share the story of his transition from being a high school economics teacher in Philadelphia to launching and scaling a search agency to produce $25MM in annual recurring revenue. Connect With:Wil Reynolds: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we continue our conversation about how to manage your SEO efforts through crisis. Joining us is Jordan Koene, a world renowned SEO strategist and an advisor for Searchmetrics.  Connect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we'll discuss how to manage your SEO efforts through crisis. Joining us is Jordan Koene, a world renowned SEO strategist and an advisor for Searchmetrics. Connect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we’re bringing sexy back to structured data. We also discuss organization and acquisition creating, and testing content vs. structure.Connect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join us today as we take a deep dive into the technical aspects of Robots.txt, Google's crawlers, Webmaster authority, and what you can do to control the creepy crawlers of the wide-wide web! Connect With:Jordan Koene: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we talk about the difference between Rich and Featured Snippets and how to identify Featured Snippet opportunities based on your category needs. Joining us is Sebastien Edgar, SEO Specialist at Searchmetrics. Connect With:Sebastien Edgar: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering what the Head of your Marketing department needs to know about SEO. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise businesses monitor their online presence and make data driven decisions. In today's episode, we are talking about the KPIs for measuring SEO success. Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're going to publish an episode every day covering what the Head of your Marketing department needs to know about SEO. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise businesses monitor their online presence and make data driven decisions. In today's episode, we discuss operational tips for driving positive ROI through SEO. Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.