The Tom Ferry Podcast Experience

Your job as the trusted agent of your market is to communicate the latest housing market data to your clients! The August 7th episode of This Week in Housing covers all your questions on the latest data of the housing market and how you can share it with your clients through savvy social media posts! I was joined by David Childers from Keeping Current Matters and Jason Pantana, marketing guru and lead speaker of Marketing Edge. Not only does David break down data in today’s episode, but Jason shares his social media knowledge and provides you with helpful tips for you to hit the ground running once you finish listening to the episode. Connecting with your audience and potential leads during this time is vital and so easy through social media. Take notes and choose two or three tips you can apply to your digital marketing strategy so you can experiment and see what works best for your business!

How are you building relationships online? In today’s episode of #ThrowbackThursday, we’re going back 11 years when Gary Vee and I were at an event together to talk about the changing social media landscape. Fast forward to today and the points we made back then still ring true! Social media is all about community, so how are you building and connecting with your audience? We’re living in the middle of another evolving phase of social media, it’s time for you to step up and connect!

How are you leading your life, business and family? In today’s episode of the Tom Ferry Podcast Experience, Todd Herman and I are lifting the fog and giving you a powerful framework to lead. Get comfortable to write pages of notes because Todd is sharing extraordinary strategies and tactics for you to lead and live a better life during this tumultuous time. He also shares how to master an alter ego and a helpful routine for you to step into your Rockstar greatness! Listen to the episode and choose two or three actionable steps for you to incorporate into your schedule to lead and live with power and clarity!

Have you ever wished you knew someone who knows social media advertising inside and out can just show you – once and for all – how to set it up? Well, wish no more. I asked Jason Pantana to guest host today’s #TomFerryShow, and he delivered by walking you through the tremendous opportunity of advertising on Instagram Stories… …Screen by screen, step by step. INCLUDING how to get the “swipe up” feature in Instagram Stories even if you don’t have the minimum 10,000 followers they require. Whether Facebook’s Ad Manager seems like a giant mystery to you or you just want this specialized instruction on running IG Story ads, you won’t want to miss this 12-minute video.

What meaning are you attaching to your life? In today’s episode of Mindset Monday, I share about the power of the meaning you associate with every experience, crisis, success, and event that occurs in your life. Evaluate what story you’re telling yourself and how you’re moving forward powerfully. It’s your life and your story, how are you going to write it?

How are you going to take your business to the level you’ve been envisioning? In today’s episode of #ThrowbackThursday, I share a Q&A session I did on day 2 of last year’s Success Summit. I answer two important questions in this episode, from buying somebody’s business to growing your business that matches your level ten attitude! Take some time to listen to this episode three to four times and take some notes to help you reach your vision of success!

Today’s conversation with Tom Bilyeu will impact the way you create your content. In today’s episode of the Tom Ferry Podcast Experience, I talk with my good friend Tom Bilyeu! Tom has always been a person that has created impact in his business, community, and content. In this powerful conversation, Tom shares that it all comes down to his life’s mission: to help people gain a growth mindset. He also shares how it’s important to scale your business, services or content that you produce. Tom and I also get real about pushing the shame aside and making mistakes! No one is the expert when they start, the true expert is the one that keeps doing the work, keeps learning, and keeps providing value. If you’ve been struggling to just start on your business, doing video or finding powerful tactics to scale what you do, then this episode is for you! Listen to it 4 or 5 times and take notes - you won’t regret it!

Would you agree that 85% is a lot of anything it’s measuring? I’m going to assume you said yes. Here’s why I ask… Eighty-five percent of your ability to successfully conduct business relies on just one skill. Not surprisingly, it’s communication. And on today’s #TomFerryShow, we’re digging into 3 specific components that will make you a great communicator… so you can forge stronger relationships and close more deals. Any clue what those three are? Come find out…

Are you living with incomplete loops? In today’s episode of Mindset Monday, I talk about how those incomplete loops stop you from reaching the next level and becomes a burden. It’s all about taking action and closing those loops! It’s time to accelerate and fully live your life. So, what loop will you close today?

We’re revealing how you can get more accepted offers during this tumultuous time! The July 24th episode of This Week in Housing covers all your questions on how to get more accepted offers, the latest numbers on purchase applications, and the newest data on the housing market recovery index. David Childers from Keeping Current Matters and Alyssia Essig, Tom Ferry Coach and Rockstar agent joined me to cover the U.S. economy, housing recovery and latest unemployment numbers. We also talked about the six major challenges that agents are facing in their businesses right now. Not only do I talk about these challenges, but I also provide helpful solutions for you to push forward. I highly encourage you to take the time to listen and inform yourself so you can continue providing trust with your clients and help them make the best decisions with strong data!

What limiting belief has been stopping you from stepping into your greatness? In today’s episode of #ThrowbackThursday, I share a Q&A session I did on day 2 of last year’s Success Summit. I helped debunk two limiting beliefs that had been stopping two attendees from stepping up to deliver value in their market. I highly encourage you to see if you can apply one or two helpful strategies I provide during this session to your own life to push those beliefs aside! It’s time to make a change! Are you ready to shed those limiting beliefs?

Have you been feeling stuck for the last couple of months? If so, then this episode is for you. In today’s episode of the Tom Ferry Podcast Experience, I reveal top-level referral campaigns to help you become an intelligent and data-driven real estate Rockstar! All these strategic referral campaigns were taken from a pivotal excerpt from last year’s Success Summit. I highly encourage you to take notes and choose three or four campaigns that will work best for you and your business - and experiment! I also share the 4 common steps that every successful Rockstar agent does to be and stay on top of their game! You really won’t want to miss it!

Every day you face resistance that is stopping you from your greatness. In today’s episode of Mindset Monday, I talk about how every professional encounters resistance, but the pros are the ones that acknowledge it and push through those challenges. Don’t be afraid, don’t buy into the fears that are stopping you. Be the rockstar that you are and feel the power of doing the work and improving on your mindset. So, take action and destroy your resistance!

Are you ready to go all in and attract more clients? In today’s episode of #ThrowbackThursday, I share an excerpt from last year’s Success Summit. I share helpful ways to attract more clients and how doing video is so important, especially during this time we’re living in. I recommend you choose one strategy and implement it. What tip will you use to take advantage of video and attract more clients?

So, you started doing video - now what? In today’s episode of The Tom Ferry Podcast Experience, I break down all the steps to boost and take your videos to the next level! All these steps were taken from a vital excerpt from last year’s Success Summit. Not only do I share the important steps to publish your videos so everyone can find them, but I also share helpful content you can post on your social media channels from your shows! I also cover the step-by-step content and marketing calendar to elevate your shows and have them reach your audience and start creating trust with them! Take out your notebook and take notes, because now is the time to step up and make yourself known through video!

Some people give Gary Vaynerchuk grief for occasionally dropping “F bombs” as a public speaker. But on today’s #TomFerryShow, there are no F bombs. Just TRUTH BOMBS… sprinkled all throughout this powerful episode! I counted no less than 13 really strong takeaways in this 24-minute episode… About life. About business. About harmful misconceptions people have. About what life might look like after COVID. And much more! Don’t miss this one…

Who are you learning from? In today’s episode of Mindset Monday, I’m challenging you to look deep in your life and clearly see your goals and the mentors that can help you learn their method of success. All the great figures of the world have modeled after wise people who mastered their lives and used their skills to reach that goal. Are you reinventing the wheel or looking for a mentor that can help you reach your goals?

Be the knowledge broker and you’ll see the positive ripple effects it will have on your business, and brand. The July 10th episode of This Week in Housing covers all your questions about how to get more listings, the latest data on job unemployment and our thoughts on why you should be the knowledge broker in your local market! David Childers from Keeping Current Matters and Yvonne Arnold, Tom Ferry Coach and host of Virtual Edge joined me to talk about how the luxury market factors into future projections, why home ownership remains one of the cornerstones of the American dream, and recommendations on taking all listings at any price right now! You are in your moment, take the data we’re sharing and make that call! Our job is to get the word out that things are happening!

How do you become even more known, respected and in demand for business? In today’s episode of #ThrowbackThursday, we’re throwing it back to a vital excerpt from last year’s Success Summit. I share 7 generating ideas that create and scale trust so you can ramp up your business! I also reveal the formula that creates trust and attracts more clients to your business. I highly recommend choosing 3 or 4 referral strategies that will be right for YOU and your business! Listen and follow this blueprint. You won’t regret it!

Our current times are calling for innovation and patience, and what better person to share his thoughts than Gary Vaynerchuk. In today’s episode of the Tom Ferry Podcast Experience, I had the opportunity to talk with GaryVee about creating content for our present, the importance of cultivating patience and innovating with the content we produce on social media. This conversation was candid and Gary didn’t hold back on topics such as business, money, happiness and more! We even touched on the latest social media platform, TikTok and his take on its potential as a real estate platform. Gary and I also cover important topics such as incorporating your business world into your content and GaryVee’s plans for his Success Summit 2020 keynote address, you won’t want to miss it! Get ready to take notes for your future content creation!

If you’re tired of settling for buyers because you just can’t seem to find any sellers, today’s #TomFerryShow is a “can’t miss” episode! It boils down a simple reality, which I’ll reveal on the show. I’ll also give you four scripts you should be using right now to dig up every listing opportunity possible. Because they’re out there… you just need to do the work. I’ll show you how, and it all happens in a quick, seven-minute show. Want more listings? Click below…

Are you focusing on what you can control? In today’s episode of Mindset Monday, I share helpful tips on how to find peace so you can have the mindset to control what you need to change and improve. We all find ourselves in the middle of a storm, but we have to focus on developing a peaceful mindset to get out there. Life is unfolding as it should, your responsibility is to change what you can!

Have you been allowing your limiting beliefs to stop you from growing? In today’s #ThrowbackThursday episode, I’m sharing an important keynote from last year’s Success Summit. I talk about how limiting beliefs can hold you back from moving forward and doing something extraordinary with your business. I also share powerful steps on how to overcome these limiting beliefs and go all in your business! What is one limiting belief that has been holding you back from the greatness you deserve?

Your digital footprint is important – now more than ever. In today’s episode of the Tom Ferry Podcast Experience, I had the opportunity to talk with Jon Krabbe, Co-Founder and Managing Partner of Agent Image, one of the leading branding authorities for real estate brokerages and agents. Jon shared how he was motivated to start his real estate path and move forward in the real estate tech industry. He also revealed so much powerful advice on communicating with your team and clients during the times we’re living in and how our digital presence can improve that conversation. Jon and I also talked about the common mistakes agents might be making in their digital marketing and provided helpful steps to remedy any missteps you or any agent might be doing! With all the time that we have now and opportunity to grow your business, I highly recommend listening and taking notes. See what you need to improve and what steps you’ll be implementing to move forward!

You know you’re… …different …better …more responsive …and willing to do more than your competition. But it doesn’t matter. That is, unless consumers know it, too. That’s why I devoted today’s #TomFerryShow to teaching you how to separate yourself from the pack. I want to help you create your Unique Selling Proposition, or USP. I’ll show you a four-step process to get inside the consumer’s head and directly address the challenge they’re facing… so you can stop saying “I sell real estate” and start describing what you do in a compelling way that convinces consumers that you’re their best option. If you’ve ever lost a listing and wondered what you could’ve done to differentiate yourself more, don’t miss this one!

Have you been stepping up and sharing your story to the world? In today’s episode of Mindset Monday, I share the importance of fully expressing who you are and connecting with others to make a difference. Are you hiding behind a no-face avatar or are you truly being yourself to document your life and inspire others? We’re living in an age to express and make an impact. So really go deep in the area of your life you’re hiding from! Are you going to be a lurker or step into your greatness?

As the data-driven agent, your responsibility is to educate yourself so you can help your clients make the best decisions. Now is the time to deliver massive value and today’s episode of This Week in Housing for June 26 covers all your questions and concerns around foreclosures, the job market, supply and demand and the impact that the elections will have on the economy. David Childers from Keeping Current Matters and Yvonne Arnold, Tom Ferry coach and host of Virtual Edge joined me to talk about all the important topics and share the latest data so you can communicate to your clients what’s happening! Take the time today to listen and take notes! It’s your responsibility to continuously inform yourself on the latest numbers of job unemployment and data of home prices for the rest of 2020 and 2021!

How are you creating a transformative life? In today’s episode of #ThrowbackThursday, I share the importance of really going deep in your life and recognizing that you need to upgrade on the level that you’re operating! Your potential is not yet fulfilled, and now it’s time to step into your greatness and go all in!What action will you take to make this year your transformative year?

Grow your business with up-to-the minute training. In this episode of the Tom Ferry Podcast Experience, I’m doing a “flash back” with an excerpt from Day 1 of last year’s Success Summit. We’re living in extraordinary circumstances and finding ways of growing your business can be overwhelming. In this segment of our biggest event from 2019, I go deep on 8 drivers of economic growth that can take your business to the next level. These 8 drivers are all scalable and by choosing two or three steps, you can accelerate your growth process. It’s all about applying a repeatable and scalable approach to your business and seeing what works best for it. I encourage you to take some notes and really dig in on what step can help your business for the better.

Where do you even start when conducting a “progress report” in a year like 2020? With an eye toward the future, that’s where. In today’s #TomFerryShow, I’m walking you through your mid-year review, all in the name of setting yourself up for massive success in the second half of 2020. I’ll show you: The critical questions you need to ask yourself and answer 4 tips to break down your goals into clear, actionable steps A powerful exercise to get you into action The right mindset to adopt now And more! To become the most efficient, productive version of yourself between now and 2021 and fully seize the opportunities in today’s market, don’t miss this one!

It’s your life and it’s time to take control of your mindset. The only word you can control is your mindset. Instead of focusing on the problems, focus on growing your mindset. In today’s episode of Mindset Monday, I talk about why now is the time to find a solution, make a difference and improve. The time is now to go after the mindset that will expand your life!

Do you want to be the voice of authority in your marketplace? One way to do that, you have to create your own show! In today’s #ThrowbackThursday, I share how easily you can accomplish this. If you really want to connect with a bigger audience and become the most recognizable person in your market, then you need to start a show ASAP! Now is the time to start your show, you have zero excuses and so much time to cement your voice in the industry. Start now!

Have you encountered a boulder in your business that has consumed you to the point that you feel you won’t ever overcome it? In today’s episode of the Tom Ferry Podcast Experience, I answer 7 extremely relevant business and real estate questions that I’ve been getting on my Instagram stories. If you’ve been following me for some time, you know that I’m always passionate about providing knowledge and sharing different perspectives on how you can step up in your business. When you change your thinking, you change your life and when we find ourselves stuck on our business problems, sometimes we can’t seem to overcome them. In this episode, I cover questions about what job duties you should give your interns, things to include in your pre-listing package, ways to improve your mindset and if you should buy that brokerage, plus so much more! Sometimes we need to take a step back and change our perspective, change our point of view to see all the different solutions. If you’ve had some business or real estate struggles, I highly recommend you take the time to listen to the episode to find a new perspective and solve it!

Having been around our industry for so long, I get lots of questions like: Tom, what’s the best CRM out there? What’s the latest and greatest lead conversion software? What should I use for transaction management? So on today’s #TomFerryShow, I’ve categorized 10 systems every real estate business needs to succeed… …And I’m sharing almost 30 of my favorite recommendations as well! How many on the list are you currently using? And even more importantly, which do you need to add? Listen to find out…

How is your environment impacting your emotional state? In today’s episode of Mindset Monday, I share how our mindset is affected by our surroundings and what we can do to change our energy. What area in your life is causing you “dis-ease” or what part of your surroundings is making you feel uncomfortable? This is your life, and NOW is the right time to make a change!

Your job right now is important on several levels: for your own bank balance, for helping consumers move forward with their lives, and to assist the economy on its road to post-COVID recovery. And the number one role you can play in all of this is to be your market’s “knowledge broker.” Which should actually be easy because there’s a lot of positive movement in various indicators right now, and David Childers and I cover all of them on this episode of This Week in Housing for June 12th. Whether it’s ShowingTime.com data demonstrating home showings ahead of pre-COVID numbers, month-over-month “listings taken” stats being up nearly 20% nationwide, home price projections from six major industry forecasters, unemployment headed in the right direction, or the strong equity position among American households – it’s all positive traction you should be sharing with consumers. We also discuss the giant impact every home sale has on our overall economy – hammering home the crucial role real estate can play in driving the economic recovery. Whatever you do, don’t get caught paying more attention to the sensationalized headlines than the actual data itself. Learn the data, study your local market, and share the good news with potential buyers and sellers in your area!

How are you coaching your agents? In today’s episode of #ThrowbackThursday, I’m bringing back an important topic on how to coach your team. I share golden nuggets on how to connect with your agents, especially during this time we’re living in. It’s all about motivating your team to use their potential and deliver their best results. Create a deeper connection with your agents, and be the leader you’re meant to be!

Are you taking care of your mental health? In today’s episode of the Tom Ferry Podcast Experience, I’m sharing a conversation I had with my dear friend, Dr. Daniel Amen that we had as part of our Pivot program. This conversation delivered so much value on how to take care of your brain during this time, that I had to share it with you! Dr. Amen shared important steps for you to take action on improving your sleeping habits, how to think positive thoughts, and being consistent with your daily routines. We also talk about how it’s never too late to take care of your mental health, especially now and why you should regularly check on your brain! Don’t just wash your hands, you also have to continuously look for helpful ways to take care of your mental hygiene. If you’ve been struggling with this or know someone who is, I recommend listening to this episode so you can know what steps to take to improving your brain, thoughts, and mental health!

It always feels great to close a deal, right? But on the flipside, one deal doesn’t take you far. Getting to the closing table regularly requires lots of steps and actions on your part. And doing those things repeatedly and automatically – making them daily disciplines – is what will build the long-term business you desire. So I’ve dedicated today’s #TomFerryShow to helping you do that. Creating certainty in your business boils down to prioritizing your tasks and eliminating the possibility for distractions to veer you off course. Wanna learn how?

How will you be the solution? Are you moving forward with sustainable happiness or deteriorating anger? In today’s episode of Mindset Monday, I talk about why it’s important to find your truth and be the solution to make your place and life a better place. I also share how to cultivate sustainable happiness so you expand your potential. What actions will you take to get your mindset ready to be the best solution?

How are you searching for your ideal client? For today’s episode of #ThrowbackThursday, I’m taking you back to one of my talks that I had earlier this year in St. Louis, Missouri. In this talk I share how to find your ideal client and the importance of you also being the best person to work with! So, are you working with your ideal client and what are the steps you’re taking to make that happen?

Our new reality has shown us that we need to step up and innovate. In today’s episode of the Tom Ferry Podcast Experience, Mauricio Umansky, founder and CEO of The Agency, one of the most innovative brokerages in our industry, joined me to talk about stepping up to the plate. Mauricio has a vast experience in entrepreneurial endeavors and real estate, and he shares it all – from the wins, the lessons learned, and vital characteristics every agent needs to succeed. He shares how his health condition helped him to develop his strongest trait in business and in life, the frustration that motivated him to open The Agency and why the industry needed disruption. Mauricio’s insight in the real estate business is beyond this world and he shares so many valuable strategies and tactics that every agent needs to excel in listing presentations, taking risks and growing with data! If you’ve been looking for new ways to build up your confidence or move powerfully in the industry, then listen to Mauricio’s valuable advice in today’s episode!

On last week’s #TomFerryShow, I gave you four assignments under the premise of “if I was your coach.” Today I’m diving deeper into one of those assignments – updating your listing presentation. I’ve rounded up some of our strongest, most-watched content on creating powerful listing presentations – including real-world advice from three phenomenal Rockstar agents – and I’m sharing it with you today! Find out: Why storytelling is essential to differentiating you from the competition The genius idea of the “reverse” listing presentation Should you send a pre-listing packet? And much, much more! If you haven’t updated your presentation lately or you just need a jolt of fresh energy, make sure to listen and take notes!

A few thoughts on #thestruggle… Please watch and remember to always take action.

How are you communicating to your clients? For May 29th’s “This Week in Housing” I was joined by the team of Keeping Current Matters, the CEO and Chief Content Creator, Steve Harney and David Childers, Vice President of Content Marketing, as well as Jason Pantana, marketing guru and lead speaker of Marketing Edge. Your job as the trusted agent is to always clarify the market information to the clients you serve. We share valuable and up-to-date data and stats so you can be the knowledgeable broker to educate and guide your clients who might be nervous or scared of the market. Lockdown has been easing up in the country and we share the marketing strategy and language you need to be using during this time. This episode is filled with current numbers of unemployment, virtual tools that will take you to the next level and why it’s important to think of your clients and not you when serving them! At the end of the day, your job is to help people feel confident to make wise decisions. For you to do that, you need to prepare yourself with the recent and valuable information and strategies! Listen to get started!

Have you been doing these important actions? In today’s #ThrowbackThursday from not even two full months ago, I want to remind you of these vital actions that will ensure your clients are confident in your services and knowledge. The lockdown period is opening up and it’s not too late to reach out to your leads and schedule Zoom meetings to help them move forward. Now is the time to put in the work! Have you been implementing these steps so you can hit the ground running? If not, start now!

During these uncertain times it’s always important to know concrete facts from the greatest industry leaders. For today’s episode of the Tom Ferry Podcast experience, I was fortunate to speak with my dear friend, Chairman and CEO of T3 Sixty, Stefan Swanepoel, who joins me to talk about the present and future of the real estate industry. As the leading expert who is able to translate complex issues into easy-to-understand messages of the real estate business, Stefan shared so many golden nuggets on what to pay attention to in the industry. We also talked about the importance of planning ahead, and not just for the good times, but as well for the bad times! Stefan talked about how he even has a Plan B for his Plan B. It’s not the time to stick your head in the sand and expect your business to run smoothly. Start planning now for every circumstance that may arise and be prepared for it. Our current reality has definitely taught us that hard lesson! Stefan also shared 3 key components every brokerage needs to focus on to boost their business once our new normal arrives. From the changes that COVID-19 has accelerated to important insights of the real estate industry, you won’t want to miss this episode!

I’m asking you to play along with me on today’s #TomFerryShow… Let’s say I was your coach. Here we are at the end of May. Your year has NOT gone according to plan. (Has anyone’s?) But things are getting back to normal, and it’s “go time” to get back at it. Here’s the good news: With the pent-up demand in the marketplace, I believe you can absolutely dominate between June and the end of October. But it’s gonna require a special approach, starting with four important assignments I’d give you if I was your coach. Want to know what they are?

How are you moving out of your dark and scary mindset? In today’s episode of Mindset Monday, I share ways for you to interrupt the negative pattern and start inspiring the seeds of greatness! You have to talk yourself into having a growth mindset. Don’t allow yourself to spiral out of control. Get a better result by interrupting the negative pattern!

Have you incorporated these 3 rules into your life? For today’s #ThrowbackThursday, I want to bring back some valuable advice that I shared two months ago when everything changed and this became our new reality. Have you been taking your MEDS? How have you been moving your business forward and loading the cannon so you can hit the ground running when this is all over? Really take the time to listen and dig deep on how you’ve been re-adapting and incorporating these 3 rules into your life.