The Freedom Project

In this transformative episode of the Freedom Project podcast, your host Tom Foxley embarks on a compelling journey aimed at helping listeners overcome their discipline challenges. This episode serves as the introduction to a thought-provoking series dedicated to understanding and solving the puzzle of discipline in our lives. Tom delves into the essence of achieving self-mastery, living intentionally, and crafting a personalised definition of freedom. With a focus on three critical aspects - the complexity of discipline, the cycle of behavioural patterns, and the path towards actionable solutions - this series promises to equip you with the insights needed to break free from cyclical setbacks and stride towards an exceptional life. Through the narrative of a client named "L," Tom illustrates the all-too-common struggles many face with discipline, punctuated by life's unpredictable turns. The episode shines a light on the underlying reasons why many of us find ourselves trapped in a loop of starting strong but gradually falling back into old habits, leading to a life of quiet desperation. By examining discipline through emotional, behavioral, and practical lenses, Tom sets the stage for a deep dive into strategies that foster genuine growth and self-improvement. Listeners are invited to join Tom on this journey to uncover the root causes of discipline challenges and to explore actionable steps towards creating a life marked by clarity, purpose, and fulfilment. The episode not only addresses the struggles but also offers a beacon of hope through practical advice, encouraging listeners to start with small, incremental changes that compound over time. Whether you're looking to enhance your personal or professional life, this episode provides a unique blend of motivation, insight, and practical advice. Join Tom as he guides you through the first steps of tackling discipline challenges, ensuring you're not just dreaming of a better life, but actively awakening to your true potential.

In my mind, the podcast you’re about to listen to could be the most important podcast I’ve ever recorded. I’ll prep you, it’s a bit of an emotional roller coaster. So be warned. The emotional highs and lows are worth it though because the lessons are the ones we all need to hear. I haven’t stopped talking about it with my friends and family since I finished it up. If you’ve ever wondered what really makes a good life… …or what people really regret in their final years… …or what most people wish they had done differently in their lives, then this is the podcast for you. Today, I am interviewing Heath Piper, the founder of Playback Interviews. Heath interviews the life stories of the elderly so their families have a deeply personal memoir. Even though these interviews are strictly confidential to the families, Heath has given us an insight into the lessons that have moved him most, both emotionally and forward in life. This podcast is rife with stories and lessons. --- Before I get to the show, I want to give you a very quick update on my coaching services because things are shifting. The Adventurepreneur Collective has evolved and has become what I’ve always been longing to coach: how to be who you’re supposed to be. We cover three essential topics: how to stop living a life that doesn’t make you into who you’re supposed to be, how to stop feeling frantic, imprecise and rushed, and how to rid yourself of an unclear mind. Anyway, here’s the update: I’m changing the way I deliver this coaching & making it far more of a deep experience. I’m only working with those who apply & fit the bill, and I’m limiting the membership to 40 members at any one time. What’s more, I’m only going to be accepting 4 new sign ups per month. The group is currently 15 strong, with another two joining in the April batch. So there’s only two more spaces to be had before May. If you’re interested in exploring what more freedom, self mastery, and effectiveness would do in your life, shoot me a message on Instagram. You’ll need to head to instagram and search for my name, Tom Foxley. --- Now, let’s get on with an incredible show with Heath Piper, I think you’re going to love this one.

I’m about to introduce you to my friend, Tom Mansbridge When I first spoke to Tom, he was in a tough place. You’re about to find out exactly what that place was. Tom has managed to do a 180 on where he was personally headed, and we’re going to discuss the exact framework of how you can do that too. Want more clarity? We’ve got you covered Want to train your character to fulfil your potential? Sorted. Want to start acting from a place of calm, rather than fear? Gotcha. We’re going to show you the exact framework for going all in on life and how to be the person you’re meant to become. When you’re listening to this, you may find yourself thinking, “yeah that’s fine for someone like Tom, but what about for me?” I invite you to put that self-doubt aside and consider what could be possible for you if you went all in. Starting that business you dream of? Being the father that inspires your family? Getting into the best shape you’ve ever been in? Living the life of adventure that calls to you? That’s all there for you in the next 30 odd minutes, and Tom is going to explain exactly how he got there. So sit back, grab a notepad, and listen to the legend who is Tom Mansbridge

What does it mean to truly pursue a life of high performance, not just in the realm of physical fitness but in every aspect of our being? In a world where the pursuit of success often leads us to neglect the very essence of who we are, finding a path that marries achievement with authenticity is more crucial than ever. It's a journey that transcends the conventional metrics of success, delving deep into the core of our personal and professional evolution. This quest for a richer, more fulfilling life led me to Joe Parish, the visionary founder of High Performance Coach. Joe's story is a testament to the transformative power of embracing our authentic selves, pushing beyond the boundaries of comfort to forge a legacy that's not just about accolades but about genuine, impactful living. Joe's journey into the high-performance mindset wasn't born out of a desire to start a business; it was ignited by a profound connection to his own values, ethics, and the relentless pursuit of growth. From the invaluable lessons instilled by his grandfather to the pivotal moments of self-discovery amidst adversity, Joe's path has been anything but linear. It's a narrative rich with the nuances of personal development, the importance of mentorship, and the courage to redefine success on one's own terms. At the core of Joe's philosophy lies the understanding that high performance is not just about what we achieve but how we achieve it. It's about cultivating a life that balances ambition with well-being, where personal growth and professional excellence are not mutually exclusive but intricately connected. In this episode, we'll dive deep into Joe's journey, exploring the pivotal moments that shaped his approach to high performance. From the transformative influence of his grandfather to the challenges and triumphs of building a business that reflects his deepest values, Joe's insights offer a roadmap to anyone seeking to elevate their life in a meaningful way. We'll uncover: The foundational experiences that propelled Joe towards a life of high performance. The role of mentorship and community in navigating the journey towards success. The challenges of aligning personal values with professional ambitions. Strategies for maintaining balance and well-being amidst the pursuit of excellence. Joe's vision for the future of high-performance coaching and how it can transform lives. Join us as we explore the essence of high performance through the lens of Joe Parish's inspiring journey. This is more than just a conversation; it's an invitation to rethink what it means to live a life of purpose, passion, and peak performance.

What does it take to build personal independence & complete financial freedom? The golden rule is that while you can get rich trading your time for money, you can never build wealth. In the past few months, I have decided to go all in on building my personal financial freedom in a way that is both authentic to me, and creates something that gives my greatest gift to the earth. To do this, I brought in the help of one of the greatest business mentors out there, Phil Graham. Phil Graham is a leading figure in the fitness and nutrition industry, celebrated for his innovative approach to health, wellness, and entrepreneurship. Diagnosed with type 1 diabetes at a young age, Phil overcame significant challenges to become a competitive bodybuilder and a respected authority in nutrition and dietetics. He is the founder of the Fitness Entrepreneur Business Academy, where he mentors fitness professionals on scaling their businesses without sacrificing personal well-being. An accomplished author, Phil has penned several works on nutrition and personal development, sharing his knowledge and experiences to inspire others to achieve their fullest potential. His journey from overcoming personal health challenges to empowering others professionally embodies his commitment to living and teaching a life of balance, health, and success. In this episode, you will get to meet my business mentor and discover a host of lessons that can create financial freedom for you. We’re going to cover: How to overcome your money stories How Phil went from a diabetic pro bodybuilder, to mentor to the biggest names in the fitness industry How to think about investing in self development When you should stop thinking about income, and start thinking about impact How to navigate your personal growth journey without tripping up The intricacies of balancing masculine and feminine energies And world class advice for entrepreneurs and the entrepreneurially minded Here’s the great and mighty, Phil Graham

Welcome, fellow adventure seekers and entrepreneurs, to a narrative that unfolds not just a story, but a quest—a quest towards self-discovery, growth, and embracing the unpredictable path of adventure. This journey is not for the faint-hearted. It's for those among us who crave more than the mundane, who aim to squeeze every drop of essence from the life we're given. It's a tale of transformation, marked by the highs of triumphs and the lows of challenges, all shared in the hope of inspiring and educating you, the adventurepreneur who's striving to level up. Caught in the monotony of a comfortable existence, my spirit craved adventure, a break from the "Chino's lifestyle" of predictability. Observing friends embark on their quests, the urge for something more became irresistible. It was time for a change, especially with life's milestones on the horizon, including thoughts of starting a family. The realisation was clear: the moment had come to pursue the dreams that truly mattered.

As a business owner you’re constantly faced with the same conundrum: pursue what’s expedient, or pursue what’s meaningful. Especially when it comes to marketing, the dilemma is ever present. Marketing has typically been viewed as unethical, immoral, and exploitative. But, I believe it's possible to bring your product or service to market ethically, morally, and congruently. One person that has helped me to do that is Cath Reohorn of Kind Copy. In this podcast, Cath & I discuss: Why doing what’s right is also what’s profitable Harnessing the creative act How to do your marketing without selling your soul Trusting yourself in the face of self-doubt And so much more Now I bring you the wonderful, Cath Reohorn

We all know a great mindset is key to achieving your business and life goals, but we often lack the actual steps to creating long lasting change. In this episode of The Freedom Project with Professor Martin Jones, we discuss the principles behind creating a mental performance training plan. Including… How to conquer physiological and psychological pain Why the pursuit of mastery is essential for developing mental toughness How to find a deeper purpose in the mundane And how to generate absolute confidence in yourself Not only does Martin have the best facial hair in psychology since Freud, he shares timeless principles that overlap very neatly with the work I do in the Adventurepreneur Collective. So please welcome, Professor Martin Jones

Being a Stoic is fashionable these days. It’s also exceptionally effective at helping you get the things in your life that you actually desire. I’ve helped many clients in the Adventurepreneur Collective successfully apply it to their biggest challenges & I’ve seen the incredible results it reaps. However, for so many, Stoicism is a ‘nice to have’ and is far more theoretical than practical. Massimo Pigliucci, is a modern day Stoic - both in an educational, and actionable sense. His book How To Be A Stoic has impacted me deeply and I’m looking forward to bringing you some key lessons from the book within this podcast with him. Alongside that, we also discuss: The difference between healthy and unhealthy emotions How to master your response to the most challenging situations The golden rules of journaling The steps to attaining true excellence So here is, Massimo Pigliucci

Are you playing the music? Or just playing the notes? Last night was a surreal experience. At the front of the audience was a stage where every musician for fifty kilometres took their turn in performing. Teenage rock bands, a full orchestra, the local school, a choir, and naturally with this being France, a trio of accordionists, each stood on stage and delivered their recitals. Some were incredible. Real musicians that made you FEEL the music. These musicians moved those of us in the crowd. It felt smooth, and you could tell these were exquisite musicians. The applause for them was both enthusiastic and sustained. Others hit all the right notes, but the entire crowd fell flat and became awkward listening to them. The applause afterwards was a mere formality - “thank you for trying”. The weird thing is, these musicians performed virtually every note on their sheet music correctly, yet something felt…off. But how can that be? How can you play all the right notes at all the right times yet underperform? One is trying to avoid making mistakes and not be noticed. The other is a master of their craft, channelling not just the quavers and triplets written on the page, but something within themselves too. One is imitating greatness - repeating what the formula for success they’ve seen elsewhere… the other is publicly displaying their journey to find it within themselves. And you, the listener, can tell the difference. Are you simply just playing the 'right notes'?

Welcome to "The Freedom Project," a podcast that celebrates the spirit of adventure and those who live it to the fullest. Today, we're honoured to welcome Alastair Humphreys, a man whose name has become synonymous with adventure and exploration. Alastair, recognized as a National Geographic Adventurer of the Year, has inspired countless individuals through his incredible journeys and his advocacy for the natural world. His adventures, which began in his youth, include the remarkable feat of cycling around the world and pushing the limits of human endurance and curiosity. He's not only an adventurer but also a storyteller, author, and filmmaker, capturing the essence of exploration in various forms. His books have opened up new worlds to readers, and his monthly newsletter shares insights and inspiration from his travels. Alastair's concept of 'microadventures' has encouraged people to find adventure in the everyday, challenging the notion that you need to travel far to experience the thrill of exploration. In this episode, we will dive deep into Alastair's life, exploring his early adventures like the Yorkshire 3 Peaks challenge at just nine years old, and his transformative cycling journey across continents. We will also delve into his philosophies on living adventurously, caring for the environment, and finding joy in the small things. His collaborations with brands to promote the concept of microadventures showcase his commitment to making adventure accessible to all. Join us as we journey through Alastair Humphreys' inspiring life, discovering how he has turned every challenge into an opportunity for growth and how he continues to inspire others to embrace the unknown. Whether you're an avid adventurer or just someone looking for a little inspiration to step outside your comfort zone, this episode is for you.

Welcome back to "The Freedom Project" podcast, where we explore the thrilling intersection of adventure and entrepreneurship. Today, we're super excited to bring you a special interview with Mandy Hickson, a true force of nature and an inspiration to all adventurepreneurs. Mandy's story is nothing short of extraordinary. As the only female pilot in her Front Line Tornado Squadron, she flew multimillion-pound jets for the UK Royal Air Force, navigating some of the most challenging environments you can imagine, including Iraq's "No Fly" zone. Her journey to these heights is a tale of true grit and determination. Starting with a flying scholarship at 17 and winning acrobatics competitions as a student, Mandy faced a significant hurdle when she initially failed her mandatory computer-based tests. But, undeterred, she fought her way through, showcasing her exceptional flying skills and earning her place in the skies. But Mandy's expertise isn't just about flying fast jets. She's also a skilled Human Factors facilitator, offering invaluable insights into decision-making under pressure, risk-taking, and the crucial role of humans in complex systems. These lessons are not just relevant in the cockpit; they're incredibly applicable to the business world and personal challenges alike. Also, Mandy has put her experience to great use off the field. She co-founded Inspiring Women for Work, helping women regain confidence and reenter the workforce after taking a break. Her work here is a reflection of her commitment to empowerment and leadership. In this episode, Mandy shares her incredible experiences and the lessons learned from life in the fast lane. Whether you’re an entrepreneur, a leader, or just someone seeking a dose of inspiration, Mandy’s story is bound to resonate with you. So, let's dive in and hear from Mandy Hickson herself, right here on "The Freedom Project." Get ready for a journey filled with insights, inspiration, and the spirit of adventure!

Welcome to "The Freedom Project," where we explore the intersection of ancient wisdom and modern life. Today's episode features Jennifer Baker, a philosophy professor from the College of Charleston, known for her expertise in Stoicism and virtue ethics. Jennifer brings Stoicism into contemporary contexts, applying it to personal and professional challenges, and exploring its relevance in today's world. We'll discuss her unique perspective on Stoicism's role in modern economics and decision-making, and how ancient philosophies can guide us in our daily lives. This conversation offers practical insights into navigating life's complexities with a Stoic mindset.

Welcome to "The Freedom Project," where we delve deep into the lives of those who embody resilience, innovation, and the spirit of adventure. In this episode, we're incredibly excited to introduce Lindsay Bruce, a man whose life is a testament to the power of transformation and the warrior spirit. Lindsay's journey is extraordinary – from the demanding world of the SAS, where he honed his skills in one of the most elite military units, to the discipline and dedication of professional bodybuilding, he has constantly pushed the boundaries of human potential. But Lindsay's story doesn't stop at physical prowess. He's now channelling his vast experience into The Modern Warrior Project, a platform where he empowers others through coaching and mentorship. His approach intertwines the mental, physical, and spiritual aspects of self-development, drawing on his own life lessons to guide others on their paths to personal greatness. In our conversation, we'll explore Lindsay's unique methodologies, which intriguingly overlap with our own. We'll also delve into his experiences with psychedelics and how these have shaped his journey and perspectives. Expect a deep dive into the mind of a man who has not only faced immense challenges but has also transformed these experiences into a source of strength and enlightenment for others. Join us as we uncover the layers of Lindsay Bruce's inspiring story, learning how he embodies the essence of a modern warrior, and how his experiences can inspire and guide us in our own pursuits of freedom and adventure.

Live your life as an adventure. Not as something to be endured, but embraced. A challenge designed to forge you into the very best version of yourself. THAT is what life is. In this conversation, my guest Mark Agnew shares his secrets to a grand adventure. Including… The three components to ensure that every adventure gives you what you seek What you learn about failure and success from two aborted rows across the atlantic What becoming the first person to kayak the northwest passage taught mark about challenge And how to find contentment in the effort not the outcome. Mark is an adventurer, journalist, and speaker. In 2023, Mark became part of a group who were the first to cross the Northwest passage by human power. A challenge that lasted 102 days where he was faced with polar bears, and potentially catastrophic sea ice. He has a history of adventure and will teach you a tonne about living life as an adventure. So please welcome, Mark Agnew

Life either happens to you, or for you. In Neil Laughton’s case, he chose the latter. I say chose, because what could have been setbacks were turned into the events that made him the man he is today. That is our constant choice. The ability to lean into life as the adventure it is. Not something to be shied away from, or resisted, but embraced. It’s that willingness to lean into, and engage with our apparent mishaps that transform them from adversity into teaching. Neil has applied this approach to the two areas which we love learning about on the freedom project podcast, adventure, and business. Through these, he has created freedom. Neil Laughton is a successful business entrepreneur, multiple Guinness World Record breaking adventurer, former Royal Marines Commando, helicopter pilot and Special Forces Officer. During a varied business career he founded companies in property development, construction, commercial interiors and office furniture, which were bought by a FTSE 100 in 2011. Since then Neil has focused on helping business leaders become more inspirational and their teams to deliver exceptional performance. He is the CEO of Laughton & Co Ltd, Director of Floating Developments Ltd, Founder of the Penny Farthing Club and Vice-President of the charity Scientific Exploration Society. Neil has a passion for travel, sport and adventure. He has organised and led more than 50 expeditions on 7 continents – by land, sea and air. He summited Mt Everest with Bear Grylls, circumnavigated the UK & Ireland on a jet ski and he piloted the world’s first road legal flying car on a 10,000 km journey from London to Timbuktu and across the Sahara Desert. You have a tonne to learn from this guy, so here is Neil Laughton

Physios, just like climbing coaches, chefs, bankers, and hell, even adventurepreneurs, aren’t all made of equal quality. Some are stuck in techniques of the 1980s. Others are on the bleeding edge of the most advanced research. Some are uncaring and impersonal. Others are highly personal and connect with you. So how do you tell the difference? And what should you look out for? Particularly as a mountain athlete. Today, on The Freedom Project, I interview the mountain athlete physio, Don Lesar. Don is a Co-Founder of The Movement, a multidisciplinary performance rehab clinic in Ontario, Canada. Don also works very closely with Arc-teryx athletes in a unique capacity. In other words, he knows his shit. In this episode, we will cover: How to tell a great physio from a waste of money The greatest BS you’ve been told about physio for mountain athletes Don’s 5 essential exercises for mountain athletes And a whole lot more

From Despair to Determination: A Decade of Transformation Ten years ago, I was a broken man, standing in a job centre, completely broke and filled with false pride. This moment marked the beginning of a remarkable journey of self-discovery and transformation. Fast forward to eight years ago, I took a bold step by investing in a gym, a decision that was less about finances and more about exploring my identity. Around the same time, I fasted under the guise of health and self-challenge, masking the harsh reality that I couldn't afford food. The Turning Points: Achievements and Adventures Significant milestones marked my path to self-improvement. Seven years ago, earning the green beret of the Royal Marines Commando reshaped my self-view, instilling a belief in my capability for success. Moving to Canada four years later, I discovered a profound connection with the mountains, realising a key part of my identity. The pinnacle of this journey was marrying the love of my life, who stood by me through every hurdle, proving that support is essential for growth.

When asked why risk it all to be the first person to climb Everest, George Mallory responded with a mysterious answer that speaks to so many explorers, adventurers, and mountaineers. “Because it is there.” There’s something in many of us adventurers, that looks at the magnificent peak as a writer looks at the blank page. It is just beckoning to be explored, to bear witness to our striving and creativity. A blank canvas to hone our soul. Journeys too, illogical and unnecessary, kindle a flame in our heart; an ancient, mythical call to adventure. But why? Honestly, I’m unsure. I believe that if someone asks, they will never truly understand. Personally speaking, adventure provides me with the opportunity to slay my personal dragons, to tap into the attributes that lie in reserve, and to connect to something more real than reality itself. It’s a psychedelic trip without the exogenous substance. In today’s conversation with adventurer, author, and speaker, Charlie Walker, you learn the lessons from someone who has spent years on adventurers that do all of the aforementioned. You’ll also discover: How not to lose your mind if you’re locked up in a Russian prison on charges of espionage What personality traits Charlie wishes he could keep that vanish when he’s home from adventures The ubiquitous character who found Charlie in every single corner of the world How to plan adventures that transform your soul

Your family, your clients, even your dog. If you give to those around you without expectation of reciprocation, your life will be meaningful and eventually, you will be rewarded. Fail to look after yourself though and you never be able to give fully. Whether you’re building a business, nurturing your family, or leading a polar expedition, mastering the balance of prioritising your greatest asset, you, with service of others, is key. Many fall short of this optimal balance. Their life will suffer as a result. Today, with ex-England international rugby player turned entrepreneur, Don Armand, we explore what that balance looks like. Here’s what we’re going to cover: Unlock the Secrets of Ubuntu: Dive into an ancient African philosophy that unveils surprising ways to simplify and enrich your life journey. Discover The Hidden Cost of Pro Sports: Explore the unexpected ways a professional sports career can shape and sometimes limit personal growth in unforeseen ways. Transforming Adversity into Strength: Discover how embracing positivity can turn life's toughest challenges into inspiring stories of hope and resilience. Facing the Storm: Lessons in Resilience: Uncover the profound lessons of hope and perseverance learned from surviving intense political turmoil and life-altering events. Lead by Growing Yourself: Learn the art of becoming a more impactful leader by prioritising your own personal growth and how it can uplift those around you. Here’s a great conversation with the one and only Don Armand.

Returning from his sixth overseas deployment in seven years, Nick Goldsmith hit rock bottom. Complex PTSD consumed Nick’s life. He used traditional forms of therapy that were provided by the military, but they didn’t fully provide what he needed. Rewilding himself gave him a pathway to connect with a more authentic version of himself. His woodland gave him the opportunity not just to reconnect, but to give to others who were pursuing their own mental health. Over the years, Nick has become a wilderness survival consultant, author, businessman and speaker. In today's conversation, you can expect to learn: What a circular business model means to Nick Nick’s foundation of mental health that you can find in nature What today’s way of living is doing to ruin your quality of life What nature will provide you that traditional mental performance models cannot

Addressing a group of open-minded men, I delivered what I believed was a compelling talk. From the outside, my life seemed perfect. I was a newlywed, a successful entrepreneur, a former Royal Marines commando, a skilled outdoorsman, and a dog owner. However, beneath this veneer of success, I was grappling with deep-rooted imposter syndrome and a persistent sense of emptiness. Despite my external achievements, I felt misaligned. My mental fitness was strong, yet I felt off-track, like a train slightly derailed. This inner turmoil came to a head during my honeymoon, where I found myself sobbing uncontrollably. It wasn't mental illness driving this breakdown, but a profound misalignment with my life's direction.

The death of a parent and a friend pointing out that you need to get a life. You wouldn’t elect for these two things if you had that choice. But these two things proved to be turning points in Stella Kamba’s life. She lived the corporate life and was excellent at it. But something nagged at her to do something more aligned with her true self. That thing was to start More Life Adventures; a business providing adventurous fitness holidays for busy people. Stella has been on a massive journey of transformation, and in this conversation, Stella and I discuss… The details of her growth as that person The obstacles she has faced in her journey and how she overcame them What it’s like to take that big step How her mindset has shifted along the way It’s been a privilege to work with Stella on just a small part of this journey. My hope is that you can use this as a jumping off point to move to your next level as an adventurepreneur. If you’re interested in levelling up as an Adventurepreneur, I offer a handful of free adventurepreneur assessments each month where we can discuss what your next level looks like and how to attain that. To see if you qualify for a free adventurepreneur assessment, head to my instagram profile @tomfoxley and send me the word "adventurepreneur".

Meet the godfather of freeskiing - Mike Douglas. Mike - alongside a handful of others - reinvented ski technology and therefore the future of skiing itself. After being instrumental in the creation of the twin tip ski that unlocked a completely different style of skiing, then becoming a mainstay of the pro skier scene, Mike turned his attention to creating ski films. In doing so, he became an icon of winter sports. He has gone on to produce ski films that do more than produce ski porn - pow shots and cliff drops. Mike tells stories - beautiful stories that enrich the viewers experience of life through a broadened perspective. Along the way, Mike has set up a production business, hired and disbanded teams, and produced genuinely world changing films. All of this, he did whilst keeping his sense of adventure and maintaining his freedom. In this episode you will learn: How to balance business ownership and adventure How Mike had to readjust his business through Covid The thrill of being vulnerable and how to embrace it How the flow state of business corresponds to the flow state of freeskiing Mike’s adventure bucketlist

What could possess a man to run the fastest known time from the base of the valley to the top of Mont Blanc and back? The thrill of adventure, the unknown, and the chance to test oneself. Iain Innes spent years making his way into professional ski racing. Eventually he realised this wasn’t his journey, and took a step back from his life long goal. Without this structure, Iain entered the unknown. He found his way again through embracing adventure and discovering mountaineering, and mountain exploration. Iain seeks freedom in all guises. In this episode, you will discover: How Iain trains for these insane challenges without a training program to follow. The thrill of going solo and unsupported. How to handle difficult transition moments in life. How to satiate your desire for adventure when times are uncertain.

Does your scarcity mindset create a life you secretly despise? I used to have a horrendous scarcity mentality. There was never enough time. There was never enough money. There was never enough X, Y or Z for me to really live the life I want. This royally fucked me for years. It’s not like I wasted those years. But I certainly didn’t make the most of them. I dragged myself out of that hole over the course of years and now understand how to obliterate that mentality. Now, I see the same pattern in potential clients day in, day out. They have excuses that sound like logic but are really just traps. On one hand they call themselves an adventurer or an ultra runner or an alpinist. And they may have been that person one day. But their current reality tells a different story. If you took a snapshot of their past 12 months, all you’d see is someone yearning for adventure, but establishing their own road blocks. They don’t show up as their best self consistently. They fail to book the trips. They fail to live the life of an adventurepreneur. They settle for mediocrity and the status quo. Scarcity creates a mediocre life for extraordinary people. Today, I’m going to describe the 3 golden rules I teach my adventurepreneur clients to take. Then I’m going to explain the single most effective tool to overcome a scarcity mentality.

The conventional path never was for Willis Morris. Willis sought another kind of freedom. He moved from indoor climbing to alpinism, and became world class at it. Then from alpinism to speedriding. He wanted, in his words, “the toughest way up, and the gnarliest way down.” What’s more, he chose to teach himself how to speedride. This podcast is an exploration of: How to learn any skill What you learn from climbing the hardest pitches on The Eiger How to climb hard alone, without dying And much more

I’ve seen countless people massively shift their levels of performance. And I’ve seen countless fail to change anything at all. The latter end up mediocre, miserable and resentful. The former ends up free, successful, and satisfied. Which camp you fall into is not down to luck. It’s down to your choices. There are five choices adventurepreneurs make time and time again which ensure mediocrity. Today, I will help you identify which you make.

Adventure comes to us in many different forms. For some of us, the mountains, the sea, or the sky reveals itself to us as our path. For others, our call to adventure is a literal call to arms. A signal reveals itself to us and whispers “this is your journey, this is your gauntlet”. The price of admission is mighty, and the potential cost is your life. The adventure of a military career is rewarding in a way that civilians will only guess at. Camaraderie, danger, fulfilment, humour, and misery beyond anything the civilian world can offer. For James Malone, his deployment to Afghanistan in 2018 came with all of the above. He returned with the onset of PTSD which morphed to alcoholism to cover the pain. For years, he turned away from the decision to confront his problems, but then he found a more authentic way of living, stopped drinking, and bought a camera with the money he saved. When we’ve created a persona which serves a purpose but betrays our authentic self, the juxtaposition creates pain. James’ journey is one of rediscovering authenticity, and through that, discovering true satisfaction for the first time in his life. In this podcast you too will discover what discovering authenticity looks like. James’ current venture is creating a feature length documentary Once We Were Warriors - an exploration of what it means to be a veteran, and why the labels of “bad, sad, or mad” are lazy stereotypes. Once We Were Warriors shows the journey of a handful of veterans exploring the slopes of Chamonix and using the mountains as a tool for growth. You can support this incredible project by visiting: www.oncewewerewarriorsfilm.com

Two months back, I had a “fuck it” moment. It’s not every day you get the chance to go on a ski mountaineering trip of this kind. I no longer live 45 minutes away from the best skiing in the world. I live at least 5 hours, a plane journey, and multiple countries away. Because of this, big trips: Cost a lot more money Take a lot more time Are a big interruption to my family and my business For many, this is a dead end. But if you cut open my soul, it still bleeds adventure. So there’s no way I’m turning down a trip like this. I’ve helped clients plan trips like this, and I’ve made it happen for myself before. But this trip will be a whole new beast. Today, I’m going to show you exactly what I’m going to do to ensure I have the trip of a lifetime, but - and this is an important but - ensure my family life and my business thrive whilst doing so.

At some point in life you’re going to have to drop the identity you’ve built up and change who you are. Sometimes, this comes at the end of a challenging career when you’ve realised you’re just not going to make it. Other times, this is when you’re doing incredibly exciting and daunting things. For example when you’re moving onto another stage in life. When Jackie Paaso decided to give up on her mogul skiing Olympic dream, she encountered the first identity shift. It sparked an incredibly difficult time for her. But the lessons she learned in that time ultimately made her one of the world’s greatest pro skiers. Jackie dominated many events of the freeride world tour and set the bar for the type of skiing that was possible. She built a career that many dream of but few achieve. Once more, her identity was built to support this life. But when Jackie and her husband got pregnant, once more a shift of identity was imminent. Jackie found herself asking questions around how her life would look post baby and what would happen to her career and also her way of life. Alongside Elyse Saugstad, Jackie featured in Here, Hold My Kid; a ski movie sharing this journey as they shred big mountains. Alongside the details of Here, Hold My Kid, we discuss: Dealing with mental health and how to approach challenges you face. Navigating the uncertainty of identity shifts. What kind of example Jackie intends to be for her kids. What Jackie wishes she could have known when going through her initial identity shift. And her process of skiing big lines.

True: a journey of a thousand miles begins with a single step. But, that step must be in the direction of travel. Plus, it helps if each step covers as much ground as possible. Today, I’m going to show you how you cover as much ground as possible each and every day. Because if you fail to make the most of every single day, you’ll end up looking back at yet another year of stagnation. We’re going to cover: Thriving in the most challenging situations How to stop wasting time When positivity won’t help you Finding the right support

What kind of person is compelled to travel from the lowest point in every continent to the highest through human power alone? Well, the same kind of person who is willing to walk the length of the world’s largest freshwater lake whilst it’s frozen over. And the same person who ends up in the hands of Uzbek interrogators accused of narcotic smuggling. This person is adventurer, explorer and expedition leader, Oli France. Through his journeys, Oli has learned a tonne. He’s learned the components of a great adventure, how to plan for success, and how to avoid failure. In this episode of The Freedom Project with Oli France, we discuss how to plan the expedition of a lifetime and how to give yourself the best chance of success. You will leave this with a thorough understanding of the planning process and how to execute successfully. Including… The stages of planning a life changing adventure. How to build a team that thrives in hardship. How to prepare your body and mind for robustness and performance. How to make the most of all these experiences. And how to get over post expedition blues`.

Why do you fail to commit to your goals? With my clients, I’m looking for four signs they’re actually committed to their goals. Not just engaging in mental masturbation… …a lot of people are doing the latter Here’s another way to put it (crass language upcoming): A client once said to me, “you know what’s different about your coaching compared to the rest of what’s available, Tom? It’s the difference between having a wank and the real thing.” And you can translate that analogy to committing/pretending that you’re committed too. Actually being committed to your growth has 4 distinct characteristics that I’ll show you today. Pleasuring yourself by pretending to be committed just won’t cut it. Are you truly committed? Or just bullshitting yourself? Let’s find out…

In a life of adventure, you’re going to have injuries. Some will be minor scrapes. Hopefully, you’ll avoid the life changing ones. But, in doing difficult things, life changing injuries are a real possibility. How do you cope with the initial injury? How do you adapt your life on the other side? And how do you maintain your identity when you have injuries such as these? These are all questions today’s guest, Bernt Marius Rørstad provides an illuminating answer to. After a speedriding accident where he fell 30-40m, Bernt Marius had his right foot amputated, and has been adapting to life with a prosthetic ever since. Despite this, he is still an adventurer and mountain sports enthusiast. He still shreds on skis, climbs mountains, and just as impressively, maintains an outlook on life that is admirable. Today, on this episode of the Freedom Project with Bernt Marius Rørstad, we cover… The camaraderie of being in the mountains The events that led up to Bernt Marius’ crash and what he learned from it Finding gratitude in the things you’d rather not have Managing risk and danger Finding the opportunities within terribly difficult circumstances How the psychological part of challenge is always harder than the physical component & how to master that psychological challenge And much more...

In this podcast, I'm excited to take you through the incredible transformation of one of my clients, Louis, who went from feeling trapped and unfulfilled to achieving resilience, emotional stability, massive productivity, and total freedom. Louis' journey is a testament to the power of science-based high-performance coaching. Today, I'll walk you through the exact step-by-step process we followed to help Louis discover his full potential. By the end of this post, you'll have a roadmap to create your own definition of freedom and high performance.

Alex Staniforth is an adventurer, endurance athlete and speaker. He survived the two biggest disasters to have struck Mount Everest including the 2015 Nepal earthquake. He also has endured epilepsy, a stammer and bullying since childhood but has turned this adversity into an opportunity. Today on the freedom project podcast, Alex and I discuss: Cultivating that drive to achieve excellence in everything you do How to use adventure days to refocus the mind How one question changed alex’s life What people get wrong about everest How to begin to enjoy the pain of endurance sports And how to thrive in the face of adversity

Psychologists and counsellors aren’t supposed to look like this. Brian’s thick beard hangs halfway down his chest. He’s jacked too. A heavy set bodyguard turned powerlifter with thighs the size of my waist. Brian turns to his wife: petite, pretty, with an intense wisdom. Carrie also lifts - it shows - and her tattoos cover the majority of her skin. Mental health professionals are meant to be plain types who say little. Not … whatever these two were. “Beliefs,” Brian says. “Beliefs are the reason we have the lives we have. Beliefs are the reason we are the people we are. Beliefs are the reason we’re successful, unsuccessful, happy, sad, conservative, liberal. Beliefs make you, you, Tom.” Sitting 4000 miles away from the husband and wife power couple, I didn’t even know what question to ask them next. I stammered. The software continued recording the podcast. Little did I know that conversation would be my life’s major inflection point.

Gareth Timmins is a former Royal Marines Commando, emerging behavioural/cognitive scientist turned published author of: Becoming the 0.1%: Thirty-four Lessons from the Diary of a Royal Marines Commando Recruit. Having previously completed a BSc (Hons) in Forensic Psychology, Gareth is currently exploring PhD Research – focusing on how humans Gauge Atmospheres in life-threatening situations, and the link between Rapid Decision-making under pressure and the application of effectiveness in Corporate Environments. In this episode, we cover: Gareth’s professional rugby career and the mental health effects of that. Best journaling practises & the value of keeping a journal. Overcoming judgement around writing a diary/journal. How life-threatening situations change how we act. The value of rest and recuperation. The paradox of resilience.

I spent years attempting to balance adventure & business. I thought that more business skills would create the freedom I sought. I was wrong. Business skills need to be combined with personal skills in order to be effective. Today, I’m going to teach you the 4 most important concepts which help me personally strike that balance and help my adventurepreneur clients do exactly the same. We’re going to cover: The feature on your smartwatch you need to know how to use to perform better Why you can be so busy yet do so little What the world record holder for the fastest row across The Atlantic taught me about my need for adventure Which exact fear I teach all my clients to harness.

Tim Howell is a Base Jumper, Alpinist and former Royal Marines Commando. Tim was the first person in the world to climb and then base jump all six of the great north faces of the Alps and the first Brit to ski-base jump. In this podcast, we discuss : Tim’s key lessons from over 1000 base jumps. How to dispel fear. Why luck doesn’t play a role in his safety. Tim’s best failure. The highs and lows of base-jumping Pursuing freedom and lots more…

9 years ago, I completed the toughest basic military training in the world. I changed a lot during the two years it took me to become a Royal Marines Commando. I learned lessons I still find invaluable today. I rely on them in the mountains as much as I do running my business. I think they’re now a part of who I am and what I teach to my clients. My hope is that you will be able to use these to move closer to the life of freedom you seek. You’re not the end product. Be better. Take a breath. What needs to happen now? ....

Andy Torbet has been described as the Underwater Action Man & "SCUBA Daredevil". Andy is a former soldier, underwater explorer, stunt performer, cave diver, free diver and essentially anything I've ever considered cool from when I was six years old right up to today. In this conversation, we'll cover: How Andy Completed some of the hardest course the British Military has to offer. Are there any challenges Andy just wouldn't touch? How to keep going when the learning Curve is at it's steepest and & you feel at your lowest The temporary wisdom that being in the wild teaches you .... and much much more. I hope you enjoy this episode as much as I did!

There are 6 killer tools my clients frequently use to help them perform at the highest level possible. Today, I’m going to tell you precisely what those things are. Performance coaching is often too theoretical. You get a lot of good ideas, but not enough “how to”. Yet it’s the actual repetition of action that creates change. You have to put the reps in. Most people never get to this stage of action. Today, I’m going to show you a few ways you can begin getting the reps in now, and start living a life you’re proud of living. What’s more, this article is completely free from sponsorship in any capacity (although if any of them fancy sponsoring me, I’m sure I could be convinced!) We’re going to cover… The absolute best meditation app money can buy (that may be free to you) The most overlooked tool you already have but never use properly A way to supercharge your sleep & build your capacity for resilience A 3 minute tool that tells you the most important things to focus on How to track your physiological data with ease A concrete way to track your habits & performance

Kevin Gaskell is an Entrepreneur, business owner, leadership speaker and adventurer. In the boardroom, Kevin has been responsible for revitalising Porsche on the cusp of collapse in the early 90s. Outside of the business world, he has set the world record for the fastest row across the Atlantic Ocean, has been to both Poles twice and climbed some of the world's highest peaks. In this conversation we cover: The Parallels of mentality needed in the middle of the Atlantic & to revitalise a global Icon How limits exist solely in our head. How cultural bounce helps build the perfect team and How to make your adventures actually happen despite a busy life.

My clients seek two things above everything else: adventure, and freedom. These are the four rules I teach them to shortcut the time it takes them to reach it. I learned these the (very) hard way. My clients pay top-dollar for my help implementing them. In this podcast, I’m going to give you them for free. I started my first business because I wanted ultimate freedom. It ended up trapping me because I failed to follow these rules. I don’t want that to happen to you. These rules aren’t obvious, but they’re sure as f**k useful. And their battle tested in hundreds of lives.

Today's guest is Louis Papot. Louis is a client of mine who has been working with me for the past nine months. He is a fantastic coach within the fitness realm & in this episode we discuss the main lessons he's learnt to him forward in his mindset, diving deep into values and how to apply that for yourself. Louis' Instagram : coach_louis_pap

The theme that unites you - the readers of this blog - is the drive to become better. It’s also what makes you and I the same. I’m obsessed with becoming better. But aside from the phrase “I want to be the best version of myself”, you probably don’t know what that actually looks like for you, and have even less idea of how to actually do that. So in today’s podcast, I’m going to show you step-by-step how to become better each day. So that this time next year you’re not looking back at another 12 months of no stagnation. Most people stay stuck - or at least living below the life they actually want - because they lack a system to consistently make change. They continue to take the easy path, not the one of growth because they don’t have a process. Every time you choose the easy path you choose to be a worse version of yourself and have a less satisfactory life. This easy choice doesn’t just affect you and your life, but those around you too. By the end of today, you’ll know: Precisely what you need to focus on to grow as a person How to overcome the low moments What your character training plan exactly looks like How to sustain your growth for ever and never plateau

Today’s guest is George from TheTinMen. George fearlessly dives into uncomfortable conversations and unearths the raw truths often left unspoken. Through his platform @TheTinMen, he sheds light on the lesser explored aspects on gender equality. In today’s episode, the topics we cover are : What we don’t know about male suicide Why therapy for men doesn’t always work Gender pay gap The education crisis boys find themselves in Find George on Instagram : @thetinmen

This podcast will show you exactly how to use personality testing to become a far better business owner. I’ll be showing you the exact process I use to help entrepreneurs and business owners become a better version of themselves and therefore create a more profitable business that gives them more freedom. Let’s cut to the chase. You’ve probably done a few personality tests before. You hear about them on a podcast or curiosity just drives you there. You find a good one, spend 20 minutes filling it out and then what? You get the results and they’re kind of interesting. But what do you actually do with the information? Most of the time, you just store it somewhere in the back of your mind or forget about it entirely. Ultimately, you end up with a great resource but no idea what to do with it. Therefore you end up in exactly the same place as you were previously. This is a massive waste of an opportunity. If you understand your personality at depth, and you understand how it will both positively and negatively impact you, you can put together a plan for overcoming the shortfalls which are unique to you. You can also lean into your strengths aggressively to pursue your dreams. A deep understanding of your personality, and a plan of personal growth tailored to you, will help you break through your current limitations in your business and wider life. We’re going to cover: Which personality tests actually work, and where to find them How to interpret your results Plans for balancing out your weaknesses