The Contractor Fight with Tom Reber

Are you living your life based on how you feel in the morning or by a standard you’ve set for yourself? Tom’s guest today is Ben Newman, top performance coach, international speaker, best-selling author, and the mental conditioning coach for the Alabama Crimson Tide football team. Ben breaks down the value of setting a standard for your life, how to silence negative self-talk, and ways to get clear about the life you really want so you can take action and go for it! In this episode, we talk about… What it means to create a standard for yourself Refusing to be seduced by success and committing to your standard The Burn: Connecting to the fire within you and making the choice to go for what you want Ben’s morning routine and 17-year legacy statement practice Advice for gaining clarity around your burn and purpose: Grab your future and bring it to today Ask what you really want for yourself Give yourself permission to think big Do the unrequired and stay committed! The power of consistency, showing up and always doing your best Silencing negative self-talk and taking action to write the story you want for yourself Remembering it’s not how long you live but how you choose to live your life that matters Links to resources: Ben Newman - https://www.bennewman.net/ Ben Newman on Instagram - https://www.instagram.com/continuedfight Uncommon Leadership Book - https://www.amazon.com/dp/1954020058/ref=cm_sw_r_as_gl_api_glt_fabc_WBS45YYHPKJ9KP2MTATV?linkCode=ml1&tag=tcf500k-20 The Burn Podcast - https://burnpodcast.buzzsprout.com/ 100K Contractor Application – https://thecontractorfight.com/100k-app The Mile High-Profit Summit – https://thecontractorfight.com/mile-high-profit-summit/ The Contractor Growth Network –https://contractorgrowthnetwork.com/ The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100k Learn how to market like a pro in our Marketing Boot Camp! – https://thecontractorfight.com/marketing-boot-camp Schedule A Contractor Sales Academy Demo – https://contractorsalesacademy.com/demo Order Your Fight Planner – https://thecontractorfight.com/fight-planner The Contractor Fight Facebook Group – https://www.facebook.com/groups/thecontractorfight/ The Contractor Fight Night – https://thecontractorfight.com/fightnight/ The Bridge – https://contractorsalesacademy.com/the-bridge/ The Contractor Fight TV – https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcast – https://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. https://contractorsalesacademy.com/csa/

As a subcontractor, it’s crucial to stay top of mind to get the bids you want. Tom’s guest today is Bill Reiman of R.K. Reiman Construction based in Naples, Florida. Bill explains how subcontractors can approach custom builders and why consistent communication always matters! In this episode, we talk about… Perks and downsides of working in a family business What subcontractors should know about working with luxury and custom builders: Approach builders without being too pushy Stay top of mind and play a long term game Prioritize consistent pricing and communication Advice for homebuilders—you get what you pay for so don’t focus on price alone Why passion and true appreciation are necessary for selling homes Details about the Real Build Podcast Benefits of having a podcast as a contractor Links to resources: R.K. Reiman Construction -https://rkreiman.com/ Bill Reiman on Instagram - https://www.instagram.com/imbillreiman The Real Build Podcast - https://podcasts.apple.com/us/podcast/the-real-build/id1460804469 The Real Build Podcast Episode 99 with Tom Reber- https://podcasts.apple.com/us/podcast/99-bringing-respect-and-dignity-back-to-the-trades/id1460804469?i=1000525574281 100K Contractor Application – https://thecontractorfight.com/100k-app The Mile High Profit Summit – https://thecontractorfight.com/mile-high-profit-summit/ The Contractor Growth Network –https://contractorgrowthnetwork.com/ The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100k Learn how to market like a pro in our Marketing Boot Camp! – https://thecontractorfight.com/marketing-boot-camp Schedule A Contractor Sales Academy Demo – https://contractorsalesacademy.com/demo Order Your Fight Planner – https://thecontractorfight.com/fight-planner The Contractor Fight Facebook Group – https://www.facebook.com/groups/thecontractorfight/ The Contractor Fight Night – https://thecontractorfight.com/fightnight/ The Bridge – https://contractorsalesacademy.com/the-bridge/ The Contractor Fight TV – https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcast – https://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. https://contractorsalesacademy.com/csa/

If you don’t feel 100% supported by your partner, instead of getting angry or blaming them—take a hard look at all the things you’re NOT doing. Tom’s here to share some tough love and remind you to stop making excuses, own your shit and keep moving forward! In this episode, we talk about… It’s okay to struggle as long as you’re actually making progress and moving in the right direction Stop making stupid speculations about opportunities in business and water your own grass in the business that you already have Don’t be a liar—Honor the commitments you make to yourself and to your partner Own your shit and have conversations with love and empathy about your problems vs. arguments Links to resources: 100K Contractor Application – https://thecontractorfight.com/100k-app The Mile High Profit Summit – https://thecontractorfight.com/mile-high-profit-summit/ The Contractor Growth Network –https://contractorgrowthnetwork.com/ The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100k Learn how to market like a pro in our Marketing Boot Camp! – https://thecontractorfight.com/marketing-boot-camp Schedule A Contractor Sales Academy Demo – https://contractorsalesacademy.com/demo Order Your Fight Planner – https://thecontractorfight.com/fight-planner The Contractor Fight Facebook Group – https://www.facebook.com/groups/thecontractorfight/ The Contractor Fight Night – https://thecontractorfight.com/fightnight/ The Bridge – https://contractorsalesacademy.com/the-bridge/ The Contractor Fight TV – https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcast – https://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. https://contractorsalesacademy.com/csa/

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Winning is a choice you have to make for yourself. Tom’s guest to day is Mike Claudio, founder and CEO of Win Rate Consulting, founder of the nonprofit A Champion’s Shoes, and the author of the new book #TooStrong. Mike explains why he almost ended everything and how he’s made the choice to win in every aspect of his life, and is here to remind everyone you are #TooStrong to let life’s challenges define you! In this episode, we talk about… Struggling with the input of your closest network and what to do when others don’t value the same things as you Listening to your body—especially when it’s screaming at you What pulled Mike away from ending his life Building your social proof through vulnerability, authenticity, transparency Understanding winning is a choice Believing that no matter what you are dealing with, you are #toostrong to be defined by it Tom’s experience of suicidal thoughts and the power of self-talk, learning how to coach yourself and securing a supportive network Mike’s Steps to Winning: Control your routine and make the best of the rest Fuel yourself appropriately—that includes your body and your brain! Track everything, especially your progress, wins and losses Why Mike believes you must make your goals bigger than your excuses Details about Mike’s nonprofit A Champion’s Shoes Links to resources: #TooStrong - https://www.amazon.com/dp/B09BKFYDMK/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1 Win Rate Consulting - https://www.instagram.com/winrateconsulting/ Big Stud Podcast - https://bigstudsales.libsyn.com/ YouTube - https://www.youtube.com/channel/UC86r4_wMGU5M1-dVovjxf1w A Champion’s Shoes - https://achampionsshoes.org/ The Mile High Profit Summit – https://thecontractorfight.com/mile-high-profit-summit/ The Contractor Growth Network –https://contractorgrowthnetwork.com/ The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100k Learn how to market like a pro in our Marketing Boot Camp! – https://thecontractorfight.com/marketing-boot-camp Schedule A Contractor Sales Academy Demo – https://contractorsalesacademy.com/demo Order Your Fight Planner – https://thecontractorfight.com/fight-planner The Contractor Fight Facebook Group – https://www.facebook.com/groups/thecontractorfight/ The Contractor Fight Night – https://thecontractorfight.com/fightnight/ The Bridge – https://contractorsalesacademy.com/the-bridge/ The Contractor Fight TV – https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESw The Contractor Sales Academy Podcast – https://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. https://contractorsalesacademy.com/csa/

Building a business takes time, money and energy and must be your priority to be successful. Tom’s guest today is Sasha Berson, who’s owned and sold several profitable businesses. Sasha shares 3 areas every business owner should address and encouragement to find the support you need, follow the instructions and implement to take your business where you want it!    In this episode, we talk about… Sasha’s take on the opportunity we have in the US Why life can be difficult for small businesses  You’ve got to take as much pride in business skills as much as you do trade work  3 Major areas of focus for business owners: 1- Develop your business intellect 2- Invest in the best marketing company3- Invest in a great sales coach    Why you must implement what you know and let go of the “I know, buts”  Why Sasha bought a marketing company Recognize that hard work alone doesn’t automatically result in success  If you chose to start your own business, do what you chose and build your business What’s helped Sasha become a better business person Understand the value of raising your prices and investing in yourself and your team    Links to resources:Sasha Berson - https://www.linkedin.com/in/aleksanderberson/The Mile High Profit Summit - https://thecontractorfight.com/mile-high-profit-summit/The Contractor Growth Network -https://contractorgrowthnetwork.com/The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! https://thecontractorfight.com/100kLearn how to market like a pro in our Marketing Boot Camp! - https://thecontractorfight.com/marketing-boot-campSchedule A Contractor Sales Academy Demo - https://contractorsalesacademy.com/demoOrder Your Fight Planner - http://thecontractorfight.com/fight-plannerThe Contractor Fight Facebook Group - https://www.facebook.com/groups/thecontractorfight/The Contractor Fight Night - https://thecontractorfight.com/fightnight/The Bridge - https://contractorsalesacademy.com/the-bridge/The Contractor Fight TV - https://www.youtube.com/channel/UCEWHDzg1Tnogow9uAL3YESwThe Contractor Sales Academy Podcast - https://itunes.apple.com/us/podcast/contractor-sales-academy/id1440650529?mt=2 Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business.https://contractorsalesacademy.com/csa/ Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

No one becomes a contractor to do paperwork, but if you want to get paid, keeping track of documents like change orders is crucial to save you time and money. Tom’s guest today is Cameron Page, creator of the software app Extracker. Check out how Extracker’s simple tools can help improve your communication, change order process and business! In this episode, we talk about… Communication is the number one skill general contractors need to build Why the trades and construction industries deserve better technology to track change orders Why Extracker is beneficial for both commercial and residential contractors Details about Extracker’s simple implementation and useful features Cameron’s future plans for Extracker to become the standard for how companies communicate on projects The most challenging and rewarding aspects of launching a software app like Extracker Advice for those thinking of starting their own business: You’ll never know unless you go for it! Links to resources: Extracker [email protected] Cameron Page on Linkedin The Mile High Profit Summit The Contractor Growth Network The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

No more excuses—it’s time to make a commitment to yourself and get your ass to Denver for the Mile High Profit Summit! Tom explains the powerful experience of being in the same room with people who’ve already traveled the path you’re on and who are ready to share what it takes to learn, grow and succeed in every aspect of your life. Stop procrastinating and get your ticket now! Top 10 Benefits of the Mile High Profit Summit: 1- You’ll meet other FWs and grow your network 2- Movement and Breath to get your head in the game with Chris Dwyer 3- Structured time with the Contractor Fight Coaching Team 4- Time to rock out and get loose—and maybe catch Tom on drums! 5- 100% Spouse-friendly event and a chance to explore beautiful Colorado 6- Shift your mindset and gain a fresh perspective on your business and life 7- Strengthen your relationships both in and out of your business 8- Finally discover what you’re really capable of and find out how far you’re made to go 9- Witness Tom stepping out of his comfort zone and share what he’s never shared before 10- Special surprises you absolutely don’t want to miss! Links to resources: The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Investing in your brand is a surefire way to scale your business and increase your revenue if you take the time to do it right. Tom’s guest today is Dan Antonelli, the founder of KickCharge Creative. Dan explains why branding isn’t just about having a logo or clever company name, and how to build a stronger brand that makes more customers want to hire you! In this episode, we talk about… How to know if your company needs to be rebranded Tips for naming your business and the value of creating a positive brand experience What branding is vs. what it’s not and common branding mistakes to avoid Have your brand match what you deliver—look as good as the service you provide How to measure if your brand identity is helping or hurting your company Why building a better brand leads to better recruitment Blanding vs. branding and how to make people want to work with you Why everything we do or don’t do sends a message, tells a story, makes a promise or breaks a promise The power of making a color ownable so when clients see it they think of your company Why branding consistency across the board matters Links to resources: KickCharge Creative Building a Big Small Business Brand [email protected] The Mile High Profit Summit The Contractor Growth Network The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

If you’re feeling overwhelmed, it’s time to take action and do something about it! Tom and Dan are here to remind you to take back your power and make the choice to prioritize what matters most so you can get your shit done! In this episode, we talk about… Tom’s Advice to Combat Overwhelm: Recognize your choice—when everything is crucial, nothing is Take a day off or more to reset—the world won’t end if you do Get oxygen time on the calendar with your family, yourself, etc. Identify 3 money tasks, schedule them and honor them Delegate or delete everything else from your schedule You can’t just replace a negative emotion with a positive emotion—it has to be replaced with positive action Lose your ego and avoid letting tasks snowball Prioritize time for yourself and spend time on what energizes you Do your shit NOW—Use the 5 Second Rule and don’t put it off Don’t get upset about what you can’t control: Adopt a “I GET To” vs. “I Have To” attitude Details about the Mile High Profit Summit and why you should definitely attend Links to resources: The 5 Second Rule The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

If you’re ready to increase your profits and make sure your team sticks around, get ready to do the research and implement the steps necessary to make it happen! Tom’s guests today are Kevin and Oleysa Focht, owners of Beaver Building and Remodeling. Kevin and Oleysa share the secret sauce of building their brand into a multi-million dollar company! In this episode, we talk about… Background of Beaver and where it is now How learning marketing changed the game for profit The power of Shin-Fu and knowing how to prequalify people Having expensive prices and being worth it Approach to social media: Don’t sell your products, sell yourself Advice for building and retaining a team: Don’t be desperate There are always unhappy and underpaid people out there Create the same funnel used for advertising to find people to hire Give group interviews, written and specific qualification tests If you want to stay in competition with high quality—you have to pay accordingly Build your brand-leave your bait! What contractors should stop doing that holds back their success Pick up the phone and show up for your clients—it’s the simplest thing that can make you successful Biggest takeaways from business coaching with Tom Let go of your fears, research, and implement! The reality about the impact of money on relationships Links to resources: Beaver Building and Remodeling 215-443-8558 The Mile High Profit Summit The Contractor Growth Network The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Running your own company ain’t easy so it’s imperative to have the right tools, mindset, and community that has your back. Tom’s here to introduce you to the men and women behind the Contractor Fight Team who are ready to support your growth and success! In this episode, we talk about… Team introductions and what makes this team unique: grounded, growing, generous, grateful Common mistakes the team sees over and over Example of a hard conversation with a customer Think like a customer not like a business owner Leverage business tools at your disposal to make your life easier Slow down if you want to get more work done Take a 365 approach to marketing, hiring and retention Don’t try to solve future problems today You’re in the glory years of contracting—take advantage of it! You are never on an island when you run a business—level up your leadership and communication skills When you prioritize your well-being, you are better able to help others Links to resources: Dan Sherwood: Sherwood Painting Suhaiba Neill: The Full Circle Business Christopher Dwyer: White Yarrow Art Snarzyk: InnerView Advisors Gina Malvestuto: Green Tree Bookkeeping, Inc. Derek Johnson: JVI Secret Gardens Logan Shinholser: Contractor Growth Network Neil Kristianson: Email Splat The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

For Independence Day, Tom’s here to remind you to stop following the contractor masses, stop being a victim of disrespect and poverty, and take the next steps toward your freedom! In this episode, we talk about… The first shots in the fight for independence Contractors face abuse and oppression—and it’s often self-imposed Freedom, wealth and happiness are about your mindset and taking the right action Links to resources: The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

You don’t know what happens when you don’t show up so it’s important to stay consistent and keep going if you want your business to grow. Tom’s guest today is Brian Hess, president and CEO of the Pavement Group, Top Contractor School, and host of the Perspective Podcast. Brian understands how the little things we do every day add up to big results—if we keep doing them—and shares how contractors can keep prospecting simple, why communication matters and 3 strategies to build momentum for your business! In this episode, we talk about… Brain’s journey from technology to construction and the fear that comes with entrepreneurship “How I want to be coached”: Treating people how they want to be treated Growing a self-performing company to nationwide company by focusing on pain points Prospecting advice for contractors: Be consistent Keep it simple (one line emails!) Ask intentional questions and listen Find a way to stand out among the solicitations Fancy sales guy stuff doesn’t work—it’s the stuff you do every day that works What Brian learned from 350 morning podcast episodes: The power of consistency and showing up Your company changes daily—it’s either growing or shrinking in revenue daily— so make time to communicate 3 evergreen strategies to gain momentum for your business: 1-Share your story through social media 2-Figure out how to market digitally 3-Take action and meet people in person Details about Brian’s book: Perspective and looking at life from a different lens Links to resources: The Pavement Group The Pavement Group Podcast The Perspective Podcast Top Contractor School The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Inflation will always happen and the economy will always take a shit, and if you’re not prepared—you’re out of luck. Tom and Dan are here to explain the impact of live events and why you need to get your ass to The Mile High Summit to make sure your business is ready for whatever happens next! In this episode, we talk about… The powerful connection of face to face meetings The reason the same stuff getting repeated at events WORKS Details about the live event in September Busy doesn’t mean you’re making money Profitability includes more than just the money you’re earning You can’t scale anything if you’re always worried about top line shit Relationships you get from live events pay off Early-Bird pricing and VIP ticket information Be prepared—no matter what happens or where you are in your business Links to resources: The Mile High Profit Summit The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Mental strength is not the same thing as mental health and it’s important to know the difference so you can learn how to manage your emotions when life gets tough. Tom’s guest today is Amy Morin, a successful author, licenced clinical social worker and psychotherapist focused on helping people grow stronger mentally. Amy sheds light on why building your mental strength isn’t all about being tough, easy ways to start building your mental strength, and why it’s never too late to create a positive shift in your life! In this episode, we talk about… How multiple losses led Amy to her current career The alarming suicide rate among construction workers Difference between being strong vs. acting tough Understanding mental strength means managing your thoughts, emotions, behavior Focusing on what you can control and on your connection with others Being honest about your emotions by aligning words with actions Strategies to combat overwhelm: smell the pizza and recall tough times you’ve survived Challenges vs. threats and not believing everything you think The value of teaching children coping strategies Why practicing gratitude is the best way to start improving your mental strength Identify and tackle one negative habit to let your good habits grow Links to resources: Amy Morin 13 Things Mentally Strong People Don’t Do 13 Things Mentally Strong Parents Don’t Do 13 Things Mentally Strong Women Don’t Do 13 Things Strong Kids Do Contractor Fight Episode 13: Building Your Mental Strength with Amy Morin The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Before you add a service, open a second location, build a showroom or bring on a new business partner, stop and get real about your current business. Tom’s here to share why you must get the fundamentals down before you take any big steps with your business! In this episode, we talk about… There is no such thing as magic contractor fairy dust Create relevant content to get more eyes on your business Two shitty business owners do not equal a successful partnership Why you must learn the basics of business before doing anything else Evaluate your current business: Would you want to work for yourself? How to know if you’re truly ready to scale your business Bring respect back to yourself and the industry you work in Links to resources: The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Bringing respect and dignity back to the trades is always our top priority and it’s awesome to find a company that truly understands that mission. Tom and Dan explain why it finally feels right to bring on the show’s first-ever sponsor! In this episode, we talk about... The why behind our first ever sponsor Logan Shinholser and the Contractor Growth Network Difference between sales and marketing Why your website should be a sales tool Establishing yourself as an expert with relevant content Starting the avalanche of trust Links to resources: Contractor Growth Network The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

As a contractor, sometimes it’s hard to know where to invest your time and energy to get the best results for your business. Tom’s guest today is Geoff Woods, the man charged with running The One Thing Company. Geoff provides powerful examples of why clarity is key in both goal setting and leadership, and how to increase productivity by saying yes to what matters most—one thing at a time! In this episode, we talk about… Investing your time vs. spending your time Knocking down your goals like dominoes and identifying the lead domino #1 Lie of Productivity: Everything matters equally Time blocking challenge: Get specific about when, where, and for how long you’ll do it Getting clarity as a leader and prioritizing your time by making tasks interview to earn and keep a spot on your calendar 80/20 Rule: The minority of your work will drive the majority of your results so only say yes to your most important priorities first 7 Circles of Life: Transformation still happens one thing at a time and impacts all 7 circles Avoid analysis paralysis and take action Purpose of a goal is to have appropriate focus in the moment and not about the result Journey of graceful accountability and getting clear on what matters most Links to resources: The One Thing Book The One Thing Podcast The One Thing The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Success takes sacrifice and massive action. Tom’s guest today is Jefferson Rogers, who shifted his life from partying and couchsurfing to starting a window replacement business that went from $0 to $10 million during the first two years of the company’s existence. Listen up as Jefferson explains why you always have the choice to go all in and create the business and life you want for yourself! In this episode, we talk about… Jefferson’s past struggle with drugs and alcohol Getting your shit together: support system, mentors, daily check ins, follow through Flipping from harmful habits to a healthy lifestyle No excuses for not knowing what to do when you start a business Why Jefferson believes in massive action How to keep things simple and stay out of your own way Biggest struggles to face first: finances and recruiting the right people Running a people development business that happens to sell windows Profit Path: Leadership, intentional culture, employee satisfaction Have the intent to implement the shit you need to do Letting go of balance and going all in Manufacturing your own change of trajectory Links to resources: JKR Windows JKR Windows on Instagram: @jkr_windows Jefferson Rogers on Instagram: @jeffersonkrogers Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Even if you have no plans to sell your business, you should build it so that others want to buy it! Tom’s guest today is John Warrilow, author of Built to Sell, The Automatic Customer, and most recently, The Art of Selling Your Business which is based on concepts from his Build to Sell podcast. John reveals the secrets of building a business that’ll have buyers knocking at your door! In this episode, we talk about… The secret sauce of recurring revenue Niching down and the Trojan Horse effect How offering highly differentiated services builds your value The essence of building a valuable company is that it works without you Recognizing the value of freedom vs. wealth creation Why sales is the toughest role to fill Sell less to sell more: Productize your service by offering programs and packages Inject as much or more pride in building a company than you do in your job Qualities of an ideal sales person and the ultimate job of any sales manager 3 Drivers of Company’s Value : Hub & Spoke Recurring Revenue Growth potential Running a company is not a life sentence and it’s okay if you want to sell it Links to resources: Grab your free gifts at Built to Sell Built to Sell Radio Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

People hire contractors to do the work they can’t do themselves, and the same principle applies to paid ads. If you’re not having success with ads, it’s time to find someone who will. Tom’s here to explain how to make paid ads work for you and why you must attend Fight Night! In this episode, we talk about… Tips to create a better ad to get the conversions you want: Stand out and grab your ideal client’s attention Maintain a high-converting web page that provides an excellent experience Hire someone to run your ads or coach you to be more successful with ads Details about Fight Night Market, sale, recruit, train Links to resources: Fight Night: Make Paid Ads Work for You Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Scaling your business isn’t rocket science but absolutely requires having strong systems and focus in place. Tom’s guest today is Cameron Herold, top business consultant, best-selling author, and the mastermind behind hundreds of companies’ remarkable growth, including the highly successful 1-800-GOT-JUNK?. Cameron breaks down how to scale your business with systems and focus that let you work smarter, not harder! In this episode, we talk about… How to scale: Rip off and duplicate Doing the critical few things vs. the important many Measure yourself daily: know where you want to be and what it takes to get there Prioritize gross margin, employee happiness, customer happiness Consume content with a purpose and apply what you learn 4 stories media loves: genesis, lessons from the edge, culture, how a product/service helped a customer Set your fire: the smaller the market, the bigger the opportunity Hire the people you will listen to or listen to the people you hired Business shouldn’t be your everything—build fun back into your life Links to resources: Cameron Herold Miracle Morning for Entrepreneurs Double Double (Chapters 1, 2, 4, 6, & 12!) Second in Command Podcast Invest in Your Leaders Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

A team is only as strong as its leader so if you’re not seeing the results you want, it’s time to clarify your expectations and provide your team with the processes it needs to succeed. Tom’s guest today is Vicki Suiter, owner of Suiter Business Builders. Vicki digs into giving your team more control so you can save time and consistently get the results you want! In this episode, we talk about… How a lack of clarity leads to a lack of accountability Managing for results vs. managing for tasks Creating a feedback system to create ownership Be specific about your criteria for success Why hiring starts with your values Giving control with specific and measurable goals Understanding our thoughts and beliefs directly control our actions Seeing yourself as the problem so you can be part of the solution Building mechanisms to empower your team to look up and look ahead We drop the ball when we don’t have consistency and processes in place Links to resources: Live Webinar: Build a Team That Takes Ownership Suiter Business Builders Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Tom’s here to remind you that as a contractor you are not in the proposal writing business—you are in the check cashing business. Take control and stop spending time on people who waste your time and reach the people ready to buy from you! In this episode, we talk about… Stop stealing time from yourself and your family Why follow up calls suck when you don’t pre-qualify prospects 3 Ways to take control of what you can control: Get your website and content in order Use social media and maximize video content Shin Fu pre-qualification method The more transparent you are, the more the right people will call you 2 Action steps: Review the podcast to help boost the trades and your fellow contractors Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time Links to resources: Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Seeing is believing and it’s time to optimize your optics and level up your proposals so customers will see your value upfront. Tom’s guest today is Ryan Shantz, the founder of SumoQuote and partner in a multi-million dollar roofing company. Ryan understands how to successfully scale a business and explains easy ways to stand out to customers and increase your closing rate! In this episode, we talk about… Ryan’s non-traditional path to business Lessons from the fashion industry The value of a consistent brand experience and strong visual content Why you should always follow up with customers who request a quote Biggest struggle of selling SumoQuote and ideal fit for the SumoQuote platform Make your customer’s life easier and they won’t worry about the cost How the little things make you stand out and get the job Using technology to make it easier for customers to buy from you Critical steps to scale and grow your business Links to resources: SumoQuote Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Contracts can make or break a business and you must not only have one, but also know what’s in it so you can protect yourself from lawsuits, litigation and lost revenue. Tom’s guest today is Karalynn Cromeens, owner and managing partner for the Cromeens Law Firm, creator of the Subcontractor Institute, and author of the new book Quit Getting Screwed. Listen in and learn how to play defense for your business by really understanding what’s in your contract so you don’t have to learn the hard way! About Karalynn: The Subcontract Institute was created by Karalynn Cromeens, Owner & Managing Partner of The Cromeens Law Firm. In the sixteen years she has practiced construction, real estate, and business law, she has reviewed and explained thousands of subcontracts. For years, she has tried saving companies that have signed problematic subcontracts. Unfortunately, by the time they came to her it was too late; there was nothing she could do to help. As hard as she fought, she could not get them out of the poisonous, one-sided subcontract they had signed. She hated seeing clients lose money- sometimes their entire business- over language they did not understand. Seeing these situations play out day after day was the driving force behind her book, Quit Getting Screwed, Understanding and Negotiating the Subcontract, and the creation of The Subcontractor Institute. In this episode, we talk about… Different areas to negotiate as a subcontractor and contractor Understanding the difference between scope vs. bid Litigation is never a win for anybody—having something in writing is better than nothing Be clear and specific on your expectations, payment schedule, and know what’s in your contract Document everything to cover your ass! Don’t do any favors: Submit change requests and get paid for the work you do Why you shouldn’t sign a personal guarantee and how to recognize them in contracts Details about the Subcontractor Institute Remember there’s no set of rules to protect you once you sign a contract Advice for how long your contract should be Links to resources: Subcontractor Institute Cromeens Law Firm Quit Getting Screwed Book Quit Getting Screwed Podcast The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

If you’re not satisfied with your current job, business, income, life—anything—it’s time to stop making excuses and take action. Tom’s here to remind you to get over your fear so you can truly be unafraid and fight for the life you want! In this episode, we talk about… Stop being soft and pick a fight with your adversity Do the work and level up your skills Winners find a way to win, losers find another excuse Go to war with your marketing Mediocrity dies today—invest in yourself Take control of what you can control Intensity doesn’t give you permission to be an asshole Links to resources: Contractor Sales Academy Next Level Live 2021 The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

2020 taught everyone the value of digital marketing and why your online presence matters. Tom’s guest today is Spencer Powell, the creator of Builder Funnel and author of the new book The Remodeler Marketing Blueprint. Spencer breaks down how a content mindset can boost your business and simple ways to build your brand by shifting your online strategy! In this episode, we talk about… Commonalities in 2020’s success stories How 2020 created a shift and entry of dollars into the digital space Adopting a thought leadership and content mindset An SEO framework that allows you to measure, tweak, and improve Viewing your website like a sales rep that never sleeps Blogging, pillar pages, and tips for using transcriptions to boost your content Whether to build your brand in-house vs. outsourcing services Putting in the reps to get comfortable on camera Adding a top of the funnel lead conversion to every page on your website Why you should create a miniseries for your business Links to resources: Remodeler Marketing Blueprint Builder Funnel The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Too many people view trade work as a last resort or backup plan instead of considering it as a viable career path and are often unaware of the lucrative opportunities it actually provides. Tom’s guest today is Thomas Moorman from the Perfect Technician Academy. Thomas believes it’s time to shift the stigma of the trade industry and shares why more graduates and military vets should look to the trades as their Plan A instead of Plan B! In this episode, we talk about… Changing the paradigm and finding the right students for trade schools Why value based hiring can help find the best candidates for the job Must haves for successful employee training programs Understanding the totality of the business and not just the job you do Economics of blue collar jobs and trade school programs vs. four year degrees and college Challenges and benefits veterans experience when transitioning from the military to trade jobs You’ll never have an issue making money if you’re willing to do the work Links to resources: Perfect Technician Academy Perfect Technician Academy YouTube The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Success looks different for everyone and it’s important to know what results matter most to you. Tom’s guest today is Joe Migrala, owner of Deptford Fence in South Jersey, whose willingness to make mistakes and learn from them has allowed him to build the business and life he wants over the past 5 years. Whether you’re trying to just break even or hit your first million, Joe reminds us we all have the power to change our situation and get the results we want! In this episode, we talk about… Being a constant work in progress Starting a company with just an idea to make money and a sedan How the stress of being broke affects your family Changing your life to have the life you want If you don’t think like a million dollar company, you won’t behave like one Joe’s mindset on marketing, affirmations, and meditation Working hard at first so you don’t have to work as much in the long run Building a system based on the results you want Sell jobs, produce jobs, and know your numbers Remembering your current situation isn’t what your life is meant to be Links to resources: Profit Planner Program Rising Higher Meditation The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

We figured if we really want to understand the female perspective, we should actually ask a female who knows what she’s talking about! Tom’s guest today is Lindsey Kirchner, who runs sales and project management for her and her husband’s company Stain and Seal of Fort Worth, and also happens to be the Chief Experience Officer of the Contractor Sales Academy. Lindsey breaks down why taking the time to listen and sell to women is your best bet! In this episode, we talk about… Know when to ask for help and implement what you learn Where most contractors go wrong when selling to women Why tonality and patience matter Helpful phrases to connect more with women as a contractor Don’t be afraid to hire a woman Communicating vs. condescending Sell to the woman even if a man is involved Links to resources: Stain and Seal of Fort Worth Stain and Seal of Fort Worth Facebook The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Long term goals are great but it’s what you do day in and day out that really matters. Tom’s guest today is Joe McPherson, owner of Capstone Waterproofing Solutions. He’s an experienced general contractor with only a few years under his belt in offering a specialty service. Joe’s journey to success hasn’t been an easy one, so listen up as he shares how to get the wins you want one moment at a time! In this episode, we talk about… To specialize or not to specialize Joe’s perspective as a Black contractor Learning to treat the problem vs. the symptom The “unfair advantage” of personal experience Joe’s darkest moment as a business owner Making a plan to reach success one moment at a time Advice for implementing the plan—even when you don’t feel like it Why success is hard Educating clients to turn them into advocates for your business What led Joe to have the confidence to raise his prices and maintain his job costs Links to resources: Capstone Waterproofing Solutions Capstone Waterproofing on YouTube The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Marketing is a must but sometimes it’s hard to know how much to budget for advertising or where to get started. Tom’s guest today is Logan Shinholser, the owner and host of the Contractor Growth Network company and podcast, who knows how to craft a hell of an elevator pitch and reminds us all to market our why before we do anything else! In this episode, we talk about… Why clarity about what you do and what clients you want to attract matters Logan’s view on tracking leading or lagging metrics Rule of thumb for your marketing budget Marketing yourself and understanding what you’re actually competing against Combating competition with storytelling All roads lead to your website What it means to have intention behind your marketing It’s not who you know but who knows you Minimum ROI and the 10X Rule How to know if your website reflects the value you offer The power of messaging that focuses on your why vs. what you do Links to resources: Contractor Growth Network CGN Podcast CGN Facebook Group The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

We all make mistakes and the difference between failure or success is whether we choose to keep going down the same road doing the same old thing or create a new path using what we’ve learned. Tom’s guest today is Micah Miller from Easton Outdoors, and someone who knows firsthand how heavy debt can be if you don’t have a plan to get out from under it. Listen in as he explains why the sooner you understand “it’s always about what you do and never about what anybody else does”, the sooner you’ll get to where you want to be! In this episode, we talk about… How Micah’s debt impacted his home life Owning your part and not allowing yourself to be a victim Why we don’t give up, even when it’s a clear way out Where a simple tracking mindset can take your business The power of securing even just one influencer to support your work Making communication your priority Advice for making a plan and letting change happen when needed Links to resources: Easton Outdoors Easton Outdoors Instagram: @eastonoutdoorsllc Easton Outdoors Facebook The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

As you’re planning for 2021, give yourself time to reflect on last year, really understand what you want for yourself and for your business this year, and create a plan to hit your target! Tom welcomes Dan Sherwood to the Fight Team as they discuss the wins and misses of 2020 and how to kick ass in 2021! In this episode, we talk about… Evaluating your failures and successes Key indicators to evaluate your happiness Identify your target and make a plan to get there Getting clear on what matters most Connecting the dots and using data to track your progress 6 things to track on a weekly basis Why job cost is the best place to start tracking in your business Links to resources: The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Surrounding yourself with the right people is vitally important to growing as a business owner and growing as a person. This is a fact and it can’t be emphasized enough. As much as that concept is about finding the right people, it’s equally about avoiding the wrong people. Tom is here to tell you how to avoid those negative people! In this episode, we talk about… Negativity shows up in a variety of manners What happens if you allow negative people to be around you Some negative people have infiltrated the Facebook group Reasons that we want to avoid negative people Get some clarity on who you want to be and do an audit of those closest to you Take some responsibility for your actions and where you are Pay attention to how you feel after spending time with different people The best ways to deal with negative people Links to resources: Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Contractors have a bad habit of stealing time from their families and that’s a huge problem, but where does all that time go? Chasing BS leads, that’s where it goes. If you’re a contractor, you know how much time you’ve wasted on leads that never pan out and it probably makes you sick. Tom is here to tell you how to pre-qualify those leads so you can stop stealing time from your family! In this episode, we talk about… The problem with just reading a list of questions Where salespeople fall on the spectrum of public trust Importance of setting the tone with your spirit of the conversation Expressing gratitude to your clients and prospects will take you leaps and bounds Common misconceptions about the goal of the sales process Where 80% or more of the sale actually happens Shifting the conversation over to the money Make sure to set proper expectations in case of unexpected circumstances All decision-makers must be involved in the process How to gauge the prospect’s level of BS Links to resources: Learn how to spot the cheap prospects before they waste your time! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

How many contractors out there have discounted their work just to close a deal? If you came up with the classic world of contracting, this may seem like the norm. Ask yourself this question. Why would allow yourself to get paid less than your worth? Tom thinks that most of the time, discounting your work is a horrible idea and he’s here to tell you why! In this episode, we talk about… Strategic discounting is different than what most contractors do Discounts give the wrong impression unless you want to be known as the cheap one Becoming price-focused as a salesperson does not help Attracting customers with discounts is only going to bring discount referrals Lowering your prices does not equate to selling more projects Diving into the negative effects of discounts on your profit Calculate what you need to keep each month Discounting makes it harder to build a strong team Things you can do instead of discounting Links to resources: Learn how to spot the cheap prospects before they waste your time! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

You’re a contractor that has just entered The Fight only to realize that you still have to complete a project that you now know is underbid. What can you do now? Are you screwed? Tom’s here to tell you, so take a listen! In this episode, we talk about… Avoid going back to the client and asking for more money Keep negativity out of your relationship with the client As tempting as they are, don’t take the shortcuts Map out the project plan down to the day-to-day activities This is the time to communicate clearly with your team Look for opportunities to upsell on the project Learn as much as you can from this experience Links to resources: Nail your job cost! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast

As a business owner that is invested and cares deeply about the business that you have sacrificed to make, you are well-used to fighting by now. However, you may be fighting for the wrong things. Tom is here to share the common things that people are fighting for that they shouldn’t be and what things they should be fighting for! In this episode, we talk about… Holding on to your comfort zone is a mistake One of the first things a good coach is going to do Time and effort spent defending pinions about pricing, sales, value, and more Conquering your limiting beliefs and strengthening your mindset Your bank account should be higher on your priority list Happiness and satisfaction for your life and company should be non-negotiable Fighting for your team and those that you love Bringing respect and dignity back to the trades Tom is going to be the host of a show on HGTV called Unfinished Business Links to resources: Want to hear Tom speak? Go to TheContractorFight.com/speaking! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

There are a ton of reasons why contractors are afraid to put their pricing on their website, but the fact of the matter is, those that do make more money. Tom could not be more of a fan of this precedent of staying transparent about your price on your website. That’s why he’s here to give you 5 reasons to put your pricing on your website! In this episode, we talk about… Common fears that prevent contractors from including their price on the websites Make your website about your prospects and clients, not yourself Building trust through transparency with those you want to work with Search Engine Optimization is incredibly important Creating relevant contact that matters to the people who are looking at your website Understanding that not everyone is a fit for your business Differentiating yourself from your competition Links to resources: Marcus Sheridan Website Book Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

The journey of building your contracting business to the point of financial success does not have to be a solo one. Tom’s guests today are David Szemcsak, Robert Dailey, Adam Copher, and Marino, 4 contractors with differing experiences who are using the 100K Contractor Program to get their shit together. Each of them has been in the contracting industry for a different amount of time, but they all needed help putting money in their pockets. The 100K Contractor has helped each one of them grow beyond what they believed possible! In this episode, we talk about… 30,000-foot overview of who David, Robert, Adam, and Marino are What brought each of them to the 100K Program Describing the helping hand that the 100K Program provides to its members The power of surrounding yourself with people that are ahead of you Things that have changed and improved since joining the program Robert made a big shift that not too many people could have seen coming Defining what success means to you Not all contractors have someone in their area to learn from Adding a coach to the hiring process can take off a lot of the pressure There’s always another level in any business or program Links to resources: Take the chaos out of your contracting business: http://thecontractorfight.com/chaos Calculate your job cost effectively! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Don’t know when to hire your first employee? Well, that’s why you have Tom. Hiring your first employee is something that you know you need to do at a certain point but can be very stressful. With so many things that can go wrong, Tom is here to tell you when the time is right! In this episode, we talk about… Why you should not hire someone from a place of desperation The importance of having a clear job description before hiring someone How to know when someone is going to protect your money Hire when someone is going to produce something for a profit Finding someone that has expertise in a certain area A booked out calendar is costing you money There are times where you shouldn’t go hire somebody Links to resources: Join us for October Fight Night - Out of the Box Hiring Tricks to Find Your Next FW Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Every respectable contractor out there hates all those low-ball contractors that seem to be taking their business. Don’t hate all of them. Some of these guys don’t even know they are doing it. Tom is here to educate you on how to compete with those low-ball contractors. Control the things that you can control! In this episode, we talk about… Some contractors might not be intentionally low-balling Half the price doesn’t mean they are making less than 50% profit Position yourself as the expert in your industry Why money is less relevant to those that have expert status How to connect with your prospects on a deeper level than your competitors Dig up their real motive for wanting to hire you Things that are within your sphere of control Links to resources: Learn how to talk to your prospects like an expert! Take the chaos out of your contracting business: http://thecontractorfight.com/chaos Calculate your job cost effectively! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Everyone is looking for a way to stand out, a way to prove their value and give their clients a reason to pay their higher price. Tom’s on the road but that’s not going to stop him from dropping a knowledge bomb on you today. You must emphasize protecting your clients’ experience! In this episode, we talk about… Common denominators amongst businesses that continue to sell their work at higher rates Setting the tone for the experience by having a great first impression Your website should make it incredibly easy for them Focus on the things that most contractors tend to mess up Keeping clients informed about what’s going on will help keep things smooth What people are complaining about most of the time with contractors How to learn what you need to improve on Where protecting the experience shows up in your business Links to resources: Take the chaos out of your contracting business: http://thecontractorfight.com/chaos Calculate your job cost effectively! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

In order to hit the goals that you set for yourself, you need to narrow your focus. If a sniper aims for a shirt, he might miss by 3 feet. If a sniper aims for a button, he might miss by 3 inches. Break down those big goals. Aim small miss small. In this episode, we talk about… Break down your yearly goal into quarters, months, and days Why you need to aim small Be as detailed as you can be with your lead production, job descriptions, etc. Take the chaos out of your business Links to resources: Take the chaos out of your business! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

Which coaching program is right for your business? There’s no better way to get to where you want to be than to learn from those who have already gotten there. You don’t just want to go out and join any group, however, because many can be poisonous and a waste of money. That’s why Tom is here to tell you about a kickass program that you can join! In this episode, we talk about… TCF gives away a ton of free content for its members Contractor Fight Night gives members 90 minutes of Tom once a month CSA Bridge Program helps contractors get to higher levels of sales The 100k Contractor Program teaches contractors how to run their business For those doing over $1M in revenue, there’s The Conquest Program Links to resources: Send an email to [email protected] Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

The truth is, most contractors are not giving their foremen what they need to be successful. As a result, those foremen become frustrated with their job and are more likely to leave. Tom is here to tell you 5 tips to help your foremen to be more successful. These tips are key to keeping your team happy and making more money! In this episode, we talk about… Many foremen are frustrated with their job Owners have to provide a clear scope of work for their foremen Make it clear to the foremen what resources he/she needs before the project Provide all the necessary job-site information Your foremen need to know the customer’s motivation for hiring your company Transfer the trust to the foremen in a face-to-face meeting with the customer Links to resources: Get your free job cost spreadsheet today! Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99

There are still parts of the world that are completely locked down due to the ongoing pandemic. How, then, are you supposed to market your business when things are still locked down? Well, it’s definitely not the time to slow down. Tom is here to talk about what you should be doing right now! In this episode, we talk about… What “forward” should mean to you Turn your business into a content creation machine Establish yourself as the expert in your industry with your content Join the right organizations and build relevant relationships Keep showing up and stay consistent Links to resources: They Ask You Answer Learn how to market like a pro in our Marketing Boot Camp! Schedule A Contractor Sales Academy Demo Order Your Fight Planner The Contractor Fight Facebook Group The Contractor Fight Night The $100k Contractor is designed to get you to at least $100k a year in personal income. It’s time we quit stealing from our families and get that time back! The Bridge The Contractor Fight TV The Contractor Sales Academy Podcast Want to stop sucking the life out of your contracting business? Join the Contractor Sales Academy and take command of your entire sales process! CSA is a game-changer for your business. Read more at http://strongpreneur.libsyn.com/#vyWRWfcf0VRHIKyQ.99