The Action Catalyst

Andrew Cooper, a top attorney in his field and the Legal Coordinator and Head of Patent Acquisitions for Meta, shares several of the most essential and actionable tips for protecting your intellectual property rights, no matter what size business you own or work for.Hear Andrew's full interview in Episode 470 of The Action Catalyst.

Author, speaker, and certification expert Pamela Slim addresses the “new world of work”, including what makes it so unpredictable, what is considered THE meta skill throughout all of history, and how to talk to our kids about what we do professionally.

Coach, facilitator, and mediator Beth Buelow explains what exactly an "ambivert" is. Never heard of it? Well listen up; you just might be one...Hear Beth's full interview in Episode 116 of The Action Catalyst.

Andrew Cooper, a top attorney in his field and the Legal Coordinator and Head of Patent Acquisitions for Meta, talks about going from a trailer to a trailblazer by way of Japan and rural South Carolina, lays out just what intellectual property IS, covers non-compete and non-solicitation agreements, the 4 moral imperatives for any leader, shares a LOT of actionable tips for protecting your IP, and addresses how AI has changed things.

Barry Conchie, Founder and President of Conchie Associates, and business partner Sarah Dalton, explain why the common discussion around what defines leadership has been "immature, inaccurate, and ineffective", and they lay out which 5 skills REALLY matter in leadership, based on wide-spanning research and data.Hear Barry and Sarah's full interview in Episode 469 of The Action Catalyst.

Coach, facilitator, and mediator Beth Buelow gets into the mechanics of energy drain and gain, the "Friday night test", and the definition of what exactly is an ambivert?

Author, speaker, and executive Jay Papasan explains a few of the biggest lies you've been told about productivity, and how to overcome them.Hear Jay's full interview in Episode 82 of The Action Catalyst.

Barry Conchie, Founder and President of Conchie Associates, and business partner Sarah Dalton, discuss their research taken from over 58K executive leaders, including insights on holding two conflicting truths together, how people don’t change, but the context they exist in does, being both rigid and flexible like an air traffic controller, why likeability is not an indicator of job performance (but it sure informs a lot of hiring), the ROI of a tortoise vs. a squirrel, identifying the 5 talents that REALLY matter in leadership, and how sometimes leaders just can’t be made.

Author, speaker, and physician Dr. Thom Mayer recounts the intense experiences of working at the burning Pentagon on 9/11, and leading a group of Marines into Ukraine at the start of the ongoing war.Hear Dr. Mayer's full interview in Episode 468 of The Action Catalyst.

Author, speaker, and executive Jay Papasan explains a few of the biggest lies about productivity, defines "switch-tasking", and dives into the science of discipline, LITERALLY feeding willpower, and the demonization of open floorplans.

Seth Bolt, bassist of rock band NEEDTOBREATHE, and his brother Chandler, CEO of SelfPublishing.com, explain why some, but not all of your friends can be Pop-Tarts. Wait...what?Hear the Chandler brothers' full interview in Episode 30 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 468 with author, speaker, physician, and Medical Director of the NFL Players Association, Dr. Thom Mayer.

Author, speaker, and physician Dr. Thom Mayer explains how a magical series of serendipitous circumstances took him west, the tragic event that led him (back) to the NFL, putting relationships over resumes, finding where your joy intersects the world’s needs, leading the NFL through the concussion crisis, sucking down vs. sucking up, working at the burning Pentagon on 9/11, the Boss vs. the Leader, innovation at the speed of trust, making failure your fuel, and the virtue in thinking of yourself less.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Author, entrepreneur, Fortune 50 senior executive, and award-winning podcast host John Miles shares a story about the man who humbled not-yet President Jimmy Carter, and the valuable lesson he took away from it.Hear John's full interview in Episode 467 of The Action Catalyst.

Seth Bolt, bassist of rock band NEEDTOBREATHE, and his brother Chandler, CEO of SelfPublishing.com, dive into their co-authored book, “Breaking Out of a Broken System”, talking about “forced opportunities”, the boomerang effect of giving, sharing a $624 billion secret, and explaining why not all of your friends can be Pop-Tarts.

Best-selling author, CEO of SEALFIT, and retired Navy SEAL commander Mark Divine explains the Navy SEAL concept of "Hell Week", the most grueling period of training for any new recruit, and the importance of breaking you down to build you back up again.Hear Mark's full interview in Episode 218 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 467 with author, entrepreneur, Fortune 50 senior executive, and award-winning podcast host John Miles.

Author, entrepreneur, Fortune 50 senior executive, and award-winning podcast host John Miles recalls ALMOST becoming an FBI agent, shares a cautionary tale from Microsoft and a story about the man who humbled Jimmy Carter, and explains why there’s no such thing as a practice mentality, the perfect recipe for greatness, the dehumanization of work, being a “gardener leader”, social impact theory, and how to NOT live like a pinball.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Marketing, PR, and comms expert Kim Rozdeba shares the 5 C’s of branding: commitment, construct, community, content, and consistency, and how to turn them into customer loyalty.Hear Kim's full interview in Episode 466 of The Action Catalyst.

Ever wonder how a Navy SEAL would sell door-to-door? Best-selling author, CEO of SEALFIT, and retired Navy SEAL commander Mark Divine explains EXACTLY how they would do it, using SEAL tactics and mindsets that can translate directly to the sales world.Hear the rest of Mark's interview in Episode 218 of The Action Catalyst.

Best-selling author, CEO of SEALFIT, and retired Navy SEAL commander Mark Divine explains the “20x Factor” and idea of direct perception, talks about shaping your enemies’ minds, and breaks down the 4 step process to achieving an unbeatable mind.

President of Southwestern Ventures, Priit Martin, explains why simple isn't always easy, and new and different isn't always effective, and why success boils down to the basics.Hear Priit's full interview in Episode 465 of The Action Catalyst.

Marketing, PR, and comms expert Kim Rozdeba shares insights from his book, “Branding Queens”, including what exactly a brand IS, the 5 C’s of branding, the paradox of expectation, the Oprah test, and why having your own personal brand might be a trap, plus, reminisces about carrying the Olympic torch in the ’88 games.

Author, speaker, business coach and podcast host Christy Wright explains why the antidote to fear is action. So don't let fear stop you; whatever it is you want to do, just do it scared.Hear Christy's full interview in Episode 188 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 465 with the President of Southwestern Ventures, Priit Martin.

President of Southwestern Ventures, Priit Martin, shares the mission of creating career and entrepreneurial opportunities for young people in Europe, reflects on the dream job of making money playing computer games, talks about weathering Covid, why simple isn't always easy, and new and different isn't always effective, why success boils down to the basics, and why Ventures’ real product isn’t a product at all.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student CoachingApply for an inspiring career at SouthwesternVentures.com/Careers. Elevate your business and create global impact by partnering with Southwestern Ventures at SouthwesternVentures.com/Partners.Southwestern Ventures

Cassie Petrey, CEO and co-founder of social media/music management firm Crowd Surf, offers advice on differentiating yourself in a crowded field, and what the REAL hardest part of your job will be running a business.Hear Cassie's full interview in Episode 464 of The Action Catalyst.

Author, speaker, business coach and podcast host Christy Wright covers the importance of only disappointing the RIGHT people, and choosing between being popular, or being effective as a leader (but you can't be both).Hear Christy's full interview in Episode 60 of The Action Catalyst.

Author, speaker, business coach and podcast host Christy Wright defines “mom guilt”, explains what women in particular intuitively know about business, why more is caught than taught, why the antidote to fear is action, and why to always make the easiest win your first step.

Author, speaker, business coach and podcast host Christy Wright covers the importance of saying "no", disappointing the RIGHT people, choosing between popular and effective, and why balance doesn’t mean 50/50.

Bestselling author and Hall of Fame speaker Sally Hogshead talks about the value of being a specialist, and how to create your own "anthem".Hear Sally's full interview in Episode 47 of The Action Catalyst.

Cassie Petrey, CEO and co-founder of social media/music management firm Crowd Surf, talks about starting a Backstreet Boys army at 12 years old, questioning Hillary Clinton, how hardware leads to social media change, the limitations of VR, advice on differentiating yourself in a crowded field, innovating new pay structures in the music and digital marketing industries, what the REAL hardest part of your job will be running a business, and the critical use of Sabrina the Teenage Witch in her workflow.

Ron Alford, Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting, dives into a few of the principles found in his newly revised edition of "Redefining Possible", including creating impact, forming your vision, breaking belief barriers, identifying truth vs. lies, and organizing your time.Hear Ron's full interview in Episode 463 of The Action Catalyst.

Bestselling author and Hall of Fame speaker Sally Hogshead breaks down the importance of focusing on differences vs strengths, getting the magic glasses to reveal how the world sees you, being a specialist, and creating your own anthem, and why you don’t learn how to be fascinating…you UNlearn how to be boring.

Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia, and the unique Not Your Father's Root Beer, shares the story of the gap in the market that he identified that led to the creation of Four Loko, and the process of fighting the government to keep it legal.Hear Chris's full interview in Episode 462 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 463 with Ron Alford, author, Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting.

Ron Alford, Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting, covers the principles and parables in his newly revised edition of "Redefining Possible", and talks about finding the joy in having his soul crushed, collecting “Ron's Rambles”, the importance of putting on blinders, truths vs. lies, diving into the data, but going with the gut, and why his pals call him “Switzerland”.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student CoachingOrder today at RedefiningPossible.comRedefining Possible

Best-selling author, speaker, and podcast host Gretchen Rubin explains why rewards are dangerous (but treats are good) when creating habits.Hear Gretchen's full interview in Episode 83 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 462 with Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia, and the unique Not Your Father's Root Beer.

We’re going loko!  Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia, and the unique Not Your Father's Root Beer, shares insights from his memoir, “Blackout Punch: an Entrepreneur’s Journey from Chaos to Clarity”, including the gap in the market that he identified that led to the creation of Four Loko, what they SHOULD have done at the very beginning to avoid disaster later, how the role of Founder/CEO is ill-defined (and why that's a good thing), hunters vs. gatherers in sales, fighting the government to keep Four Loko legal, creating Not Your Father’s Root Beer, what success means as a younger man versus now, and the value of knowing you’re going to be wrong but taking the first step anyways.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Matt Abrahams, host of the Think Fast, Talk Smart business show from the Stanford Graduate School of Business, as well as an acclaimed Strategic Communication lecturer, and author of the new book Think Faster, Talk Smarter, shares the secrets to spontaneous speaking, how to get out of a conversation you DON’T want to be in, and how to answer a question you DON'T have the answer to.Hear Matt's full interview in Episode 461 of The Action Catalyst.

Best-selling author, speaker, and podcast host Gretchen Rubin talks about why habits are superpowers, why rewards are dangerous (but treats are good), and how the easiest habits to change are the ones that are, well…the most habitual.

Entrepreneur, television personality, author and speaker Bill Rancic talks about becoming an entrepreneur at age 10, the 3 biggest lessons he learned from competing on (and winning) The Apprentice, and "The Mega-Brands That Built America”, airing on The History Channel.Hear Bill's full interview in Episode 460 of The Action Catalyst.

Matt Abrahams, host of the Think Fast, Talk Smart business show from the Stanford Graduate School of Business, as well as an acclaimed Strategic Communication lecturer, and author of the new book Think Faster, Talk Smarter, explains why his name, in some way, led to his life’s work, and shares the secrets to spontaneous speaking, the construction of conversation, speaking up without freaking out, controlling your actual BODY during discussion, how to get out of a conversation you DON’T want to be in and how to answer a question you don’t have the answer to, listening to what’s NOT said, daring to be dull and maximizing your mediocrity, finding the third side of a coin, and the role of martial arts in all of this.

Luis Báez, a Sales Enablement Strategist who has worked with tech giants like LinkedIn, Uber, Tesla, and Google, explains why LinkedIn is the best employment experience he’s ever had, how the same customers behave radically differently depending on the platform they're engaging with, creating a "water cooler" in a virtual setting, and how accepting messiness was important to his success.Hear Luis's full interview in Episode 459 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 460, with entrepreneur, television personality, author and speaker Bill Rancic.

Entrepreneur, television personality, author and speaker Bill Rancic talks about becoming an entrepreneur at age 10, the 3 biggest lessons he learned from competing on (and winning) The Apprentice, how he was treated by Trump, words of wisdom from Howie Mandel, breaking down goals into smaller victories, "The Mega-Brands That Built America” on The History Channel, the way fatherhood forced him to change both his personal and business mindset, and learning from Neil Armstrong if the moon landing was a hoax?Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching

Leadership speaker, best-selling author, and global influencer Jon Gordon explains how Steve Jobs taught his team to overcome limiting beliefs, and why being a realist can often be overrated, and ineffective. Hear Jon's full interview in Episode 192 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 459, with Sales Enablement Strategist Luis Báez.

Luis Báez, a Sales Enablement Strategist who has worked with tech giants like LinkedIn, Uber, Tesla, and Google, explains why LinkedIn is the best employment experience he’s ever had, what parts of sales make him feel icky and why you don’t need them, the massive value of community, how the same customers behave radically differently depending on the platform they're engaging with, creating a "water cooler" in a virtual setting, thriving through intrapreneurship, and accepting messiness.Mentioned in this episode:Learn more at SouthwesternConsulting.com/Coaching/StudentsSouthwestern Student Coaching