The $100 MBA Show

Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview.So how do you make remote work work, in the long term?Today, we explain how to make sure your homebound employees are on the ball, all the time. It’s not about intimidation or keeping a digital eye on them. It’s about making sure they feel equally valued and challenged.Specifically, we have 3 strategies you can implement right now.Running a global remote team since our founding put us in a good position to offer some advice. Hear how we keep our team fired up, no matter where they are. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Nothing’s really original. But that doesn’t mean your product can’t be unique.In fact, it kinda has to be.Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it’s ok if it’s not to be the only one on the market. But it has to be better than anything else at something.Just one thing.Learn how to find the one thing your product does like no other. There’s a whole Internet full of competitors out there, so define your unique selling proposition with an emphasis on “unique.” Click Play!The Brain Audit by Sean D’SouzaSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Does every business need a website?Spoiler alert: YES.It’s Q&A Wednesday, and we’re helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it’s time to move on.The good news? Creating a business website has never been easier.In this listener’s case, it’s time to build an e-commerce site. We’ll discuss why it’s the right move, how to do it, and what tools and resources are best. Social media is a great place to start a business. That said, it’s a terrible place to run one! Learn why you need a website, and the easiest ways to create one. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Put aside the politics. Let’s talk business.Ensuring diversity isn’t just a moral imperative or an obligation to society. It’s a smart move that a true entrepreneur sees the financial value of. It’s an investment in your company’s long-term future.It’s a strategy!Today, we discuss how diversity improves your bottom line. By avoiding a monoculture, you create a business that can engage more people. By inviting different perspectives, you find ways to win that conformist companies can’t even see. Learn how to embrace diversity, and use it to your business’s advantage. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

As COVID taught us, you have to expect the (completely) unexpected.That includes all kinds of disasters, including the natural kind.Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don’t schedule themselves into your calendar. You have to take action now, before they happen.Fortunately, the guy who gets insurance companies to rebuild businesses hurt by disaster knows a thing or two about that.If you have a brick & mortar business, an office or retail space, or even a home office, this is information you need. By taking a few steps in advance, you can recover from a natural disaster easier, faster, and more completely.Put your business in a position to weather the storm. Click Play!Commercial Claims AdvocateCommercial Claims Advocate on YouTubeSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What are you feeding your audience?It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content.Specifically, we discuss the 3 most powerful mediums you can use to reach your audience.With specific advice and examples from our experience, we’ll explain how to find the platform for you, and get the most out of it. By focusing on a long-term, consistent strategy of content production, you won’t just “get your name out there.” You’ll create potential lifetime customers.Hear how it’s done — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Nothing is more important than your audience.It’s your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they’ll follow you from venture to venture, even through ups and downs.So how do you build one?Today, we kick off a 2-part series on cultivating your audience — emphasis on “your.” While it might be tempting to go for the biggest audience, you don’t want broad appeal. You want to hone in on the people who’ll stick with you for the long term.Learn how, and start building the one thing that will always make your business possible. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How much can you sell out of your garage?Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think.It’s Q&A Wednesday, and we’re helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it gets harder to keep track of what you have to ship out as the business grows. Scalability becomes a question mark. But with a little strategy (and one app we really love), you can make it much easier.Tune in as Omar shares his own experience in the industry, and catch a lesson in some of the most important basics of e-commerce. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Make money while laying on the beach!Or…not.Roughly 17 billion entrepreneurs, coaches, and influencers promise “passive” income. You know, the “set it and forget” kind where you build an asset, then sit back and watch the money roll in. Forever.If that sounds like horse puckey, it is. In this episode, we explore what “passive” income really means, and how to realistically generate the most profit with less daily effort. We’ll bust myths, and discuss what it really takes to keep a revenue stream healthy, year after year.The good news? You can work smarter instead of harder. You just have to set realistic expectations. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You’ve heard of the marketing “funnel.” Now, welcome to the flywheel.Content marketing works — but only if you know how to leverage content effectively. One of the best ways to do so (that people often don’t realize) is to leverage it more than once.Justin Gordon of the Just Go Grind Podcast is here to explain how it’s done.In today’s special guest lesson, Justin explains the flywheel concept and how to use it. With specific examples and actionable steps, Justin will show you how to generate more leads with less content — flywheel-style.Tune in, and get more from your blog, podcast, or other marketing assets. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

“Do what you love and you’ll never work a day.”True — but you also won’t make very much.Following “passion” and doing only what your heart desires is a luxury, not a business plan. Most of us need to make a living, and that means doing things you would never do if it weren’t profitable. Getting comfortable with this fact is crucial to your success.Today, we destroy the myth of “doing what you love.”You can be challenged, fulfilled, and happy doing plain-old business. You can live a life of joy that also involves pain-in-the-butt chores and tedious tasks. You can love your business enough for it to be worth the hustle. But hustle you must.Let’s reframe our view of entrepreneurship. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Let’s call it the business-flipping model.Some entrepreneurs search for the one business they can devote a whole career to. Some seek a way to monetize a passion or interest. But others are in the business of building businesses — and selling them off.Creating businesses for sale is a great way to make a living or fund other ventures. But it requires a different approach.If you plan to cash out in just a few years, you have to put certain elements in place from Day One. Today, we discuss how to modify a business-building strategy to make the company more sellable, sooner.Business-flipping is a great way to explore different industries, or simply enjoy the craft of entrepreneurship. It can even be a great way to fund your “real” business, the one you’ll stick with for a lifetime. Learn how it’s done. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This one’s for the noobs.Let’s start at Square One: your very first customer. It’s the first big hump for new entrepreneurs, the line you cross to become an actual independent business person. So how do you get there? What’s the best route from zero to one?Hint: it’s not advertising.It’s Q&A Wednesday, and we’re helping one listener make their very first sale. We’ll share a few strategies that can help even a completely unknown brand find its footing and create momentum. No list, no leads, no problem! Every business starts from scratch. Find out how to get the ball rolling — Click Play!$100 MBA Episode 1741: The Perfect First BusinessTo submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Lose weight. Read more. Play the violin. Build your own business.There’s a single, universal trick for achieving most goals. It’s the secret to accomplishing whatever you want, in any area of life. From personal to professional goals, there’s one thing you can always do to increase your chances of success — by a lot.This isn’t a magical solution. In fact, it’s not really a “secret” at all. There’s no incantations or “manifesting” involved. It’s just a simple technique that most people don’t consider. It’s one of those solutions that’s easy to miss, but makes perfect sense when you try it. Have we teased it enough yet? Tune in and hear about this essential hack. Sometimes the best, most obvious solutions are the ones we never think of. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You’ve probably heard you should “niche down.” Well, today’s special guest wants you to niche down even further!Author, speaker, and consultant Michael Redman is here to introduce us to the “super niche.” It’s a market so small and specified that — counterintuitively — it’s worth its weight in gold. So how do you find yours?Join Michael as he explains how to identify and serve a niche-within-a-niche market. With low (or no) competition, ultra-niche services can be incredibly valuable to the people who need them. It’s all about taking the time to figure out who isn’t being served, and becoming their hero.Whether you say “neesh” or “nich,” there’s an opportunity out there no one else is taking. Why not you? Click Play!Half a bubble outFulfilled by Kathryn and Michael RedmanSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Introverts have to network too.Fortunately, there are plenty of introvert-friendly ways to do it! Even if you’re not a showperson, even if the thought of “networking” makes you cringe, there is a way to make connections.Best of all? You don’t have to wander *too* far out of your comfort zone.Today, we share a few ways to network that don’t feel forced, fake, or otherwise unnatural. Introversion doesn’t have to hold you back socially or professionally. You simply have to work with what you’ve got — and what you’ve got is more than adequate.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Webinars can be the best sales asset in your business. But if they’re not working, it’s time to tweak your ‘nique!As the co-founder of WebinarNinja, Omar has hosted hundreds of webinars. He’s attended hundreds more. Over the years, he’s learned what works, what doesn’t, and how to optimize your presentation for results. Today, he shares the 3 most important things to get right.By nailing these 3 key aspects, you can create conversion rates that fuel strong, steady growth for your business. With a little understanding of what your audience responds to, you can take full advantage of the unique power webinars have. Show people who you are and what your brand is about. Make connections, and make sales. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Starting a SaaS business? Plan for success.Decisions you make early on can limit or expand your company’s potential. To give your software the best chance at the biggest market share, you have to create the space to grow! Today, we explain how.When we started our own software business, we did a few things right from Day One. We also did a few things really, really wrong (and paid the price later). If you’re getting ready to launch, let our experience be your guide!In this episode, we share the highs and lows we experienced in the early days of our company, WebinarNinja. We’ll recommend the best tools, and share 3 specific tactics that are super-crucial in your company’s infancy.Today’s lesson is part of Dell Technologies’ Small Business Podference, a specially curated collection of the best advice for entrepreneurs. Be sure to check out the other entries at delltechnologiespodference.comStart small to go big — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The best way to be an influencer? Earn the trust of the influential.Making a good name for yourself starts with trust. But too many people (and brands) try to earn trust in ways that are superficial, or too focused on demonstrating their value. Today’s guest teacher, Jon Levy, believes there’s a better way.It’s less about proving yourself, and more about making meaningful connections. And surprisingly, what others can do for you is just as important as what you can do for them. It’s all part of the real psychology of trust.Jon Levy is a behavioral scientist, speaker, and author of The 2 AM Principle and You’re Invited. With an analytical, but boundless approach, Jon helps people radically redefine the possible. Tune in, and learn what it really takes to make deep connections, earn trust, and become influential. Click Play!InfluencersYou’re Invited by Jon LevySUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Has your company been asked to sponsor an online event?Once your business has a certain reach, online event planners will notice. They’ll come to you with offers to sponsor an online conference, seminar, or other event — and promise serious brand exposure for you.Is it really a good investment?It’s Q&A Wednesday Monday, and we’re talking to a listener who’s considering it. Our companies have sponsored multiple events, both online and in-person, so we know how promising it can seem. We also know what makes it truly worth your money.We’ll discuss what makes a worthwhile sponsorship package, what to expect, and what to insist on. If you play your cards right, sponsoring an online event can be a huge opportunity. Learn how to make the most of that opportunity — Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

No matter how well your small business grows, it will stop. Not permanently, but definitely.You could be growing steadily for years before it happens, but it will happen. It’s happened to us. It happens to everyone! For whatever reason, the needles just stop moving, and nothing you try seems to work. But there’s always a way forward.Today, we explore what to do when your business is just stuck. When the usual fixes don’t get you out of a slump, it’s time to consider more drastic measures. These are the scary things, the things it takes courage to try.But you’ve got courage — you’re an entrepreneur! These aren’t minor adjustments. They’re bold course corrections, made necessary by the reality of business. There are always ups and downs; you’ve just gotta ride the waves. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

As your business scales, you’ll need more customer support. There are companies out there that can handle it for you.Easy, right?Just pay a fee, and let someone else answer questions, troubleshoot, and otherwise deal with your customers for you. But is it a good idea? By outsourcing support, do you give up something besides the workload?We approach this issue a little differently in our company.Today, we discuss the up-and-downsides of farming out your support. We’ll explain why some companies need to do this, what they get out of it, and what they lose. We’ll also share our own approach to support, and why it’s been so crucial to the success of our business.Listen in, and decide what’s best for you. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Are you tired of working from home?It’s not just you. While it seemed great at first (and there are lots of upsides), it can get old. That’s even more true if you don’t actively design a WFH lifestyle that maintains clear boundaries.It’s Q&A Wednesday, and we’re helping one listener cope with the distractions. It’s all there: your TV, your couch, your bed, and the rest. For many, productivity is dropping fast. How do you stay on task? More importantly, how do you keep work from invading your home life?We’ve been remote since before COVID. In our years on the job, we’ve learned from experience exactly how to get business handled, and still be able to turn off “work mode” at day’s end. Learn how it’s done, because even after COVID, remote work isn’t going anywhere. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Is your business idea…any good?If the answer is “no,” you don’t want to find out the hard way! That’s why validation is one of the most important steps you can take before investing too much into a product or service. A business isn’t just a hobby or a passion. It has to be profitable to be sustainable.Today, we explain how to do just enough market research pre-launch to make your next idea a safer bet. You can do this efficiently, effectively, and at a modest cost. The intel is worth it!Figure out which ideas stand out with the highest probability of success. You can apply this formula to entire businesses, products, or even just updates. SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Let’s get your financial house in order!Today’s episode is a very special one. Omar sat down for a chat with Michelle Brownstein, a Certified Financial Planner from Personal Capital. Together, Omar and Michelle discuss the big financial questions every entrepreneur needs to answer:How do you prepare for financial downturns and personal emergencies?How do you set yourself up for retirement?What about taxes?…and more! This is a crash course in personal financial management for entrepreneurs. Too many entrepreneurs devote all their time and energy to their passion, their product, their service. But we all need to make the time for creating and executing our financial strategy. Whether you want to corner the market, retire young, or simply earn a living, it’s all about smart financial planning.Tune in, learn these crucial lessons, and start to look at your big financial picture. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How far can a side hustle take you? Pretty far, apparently. Nick Loper started building a business on the side, ultimately earning $550,000 in total revenue. That number includes the sale of the business, once it became valuable enough. How did he do it? Today, we take a break from our usual programming to bring you an extended interview with Nick Loper on The Side Hustle Show. He’ll tell the incredible story of how he created and grew his half-million-dollar side business, and why he chose to sell it. Talk about inspiring! The Side Hustle Show offers stories, advice, and guidance for part-time entrepreneurs. Whether you’re just bringing in extra income, or plotting your escape from the 9 to 5, it’s a valuable source of (actionable) information. Tune in as Loper gives you the details on what it took to succeed, from conception to buyout. Use his and other stories on The Side Hustle Show to create your own blueprint for success — while holding down your day job. Click Play! SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Show Links My $550k Side Hustle: An Online Business from Idea to Exit The Side Hustle Show with Nick Loper How to Start A Side Hustle Blog (Video Course) Do You Even Blog? The post [Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It’s the sale before the sale.When most of us think lead generation, we think freebies. Marketing content, free trials, free plans, etc. But what if that’s not the best way to create customers? What if making people pay their way into your funnel works out better?It just might.Today, we explain how getting someone to reach into their pocket is an excellent way to qualify them as a lead. Granted, freebies generate more leads —but starter products generate better leads! We’ll discuss how to implement this strategy, and offer a few examples of initial low-cost products that work. Bring in the leads with the most potential — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Your blog isn’t only for marketing.Or it doesn’t have to be, anyway.For a little supplemental income, you can convert your blog into a revenue-generator. It doesn’t take a ton of time or resources, and it won’t affect your marketing. But it works!Today, we share a few ways to pull this off.With some relatively simple options, you can earn more money from the traffic you’re already getting. Boost revenue and make faster progress in your business – without disrupting your long-term branding. It’s easier than you think!Hear the different ways to do this, and see if any work for you. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What makes people buy knowledge?A course or other training-based product is different. It’s not like selling a T-shirt or car. To sell guidance, you need a reliable system for finding the people who need it, and earning their trust.It’s Q&A Wednesday, and we’re helping one listener do just that.This listener has multiple courses available through their website. Unfortunately, none of them are taking off. Today, we share a marketing and conversion formula based on a simple sales rule that too many “infoprenuers” forget.Hear our simplified marketing & sales plan, and see if it brings more clients to your next course. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Money is everything. It’s not superficial to admit this. If you don’t have enough money, you can’t even start to work on fixing other problems. And one way or another, all your problems cost money to fix. This is reality, not materialism.That includes the most un-material things: health, emotional and mental well-being, and spirituality. It all takes money. So how can you ensure you have enough, but also have a healthy relationship with money?Today, we explain why and how to prioritize money in your life without feeling greedy. Learn how to look after your financial health, so you can create the right conditions for all your other “healths.” Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Are you your best?Is your team their best?We understand: “Best” can be tough to define. Fortunately, we’ve got an expert in personal improvement and optimization: Michael Solomon. He’s here with a lesson on how to reach your highest potential — and get your team there, too.Hint: it’s all about quality feedback.As Solomon explains, everyone needs reliable, honest feedback to reach peak performance. Rather than groping blindly for what “feels like” better, making smart investments of time and money creates the best results.Learn how to be a better mentor, ment-ee, and overall leader. Click Play!Game Changer by Michael Solomon and Rishon BlumbergEmail Michael Solomon10X ManagementSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Let’s be clear: time off is an investment in your team.When people don’t have enough downtime, their work reaches a point of diminishing returns. But how do you know what’s “enough?” And how can you track and manage off-time for the whole team?We have some experience with this.With a remote team of dozens spread across four continents, we know how tricky it can be. You have to let your people rest, but you have to keep the machinery running. It’s not always easy.Today, we share our system for determining and delivering fair R&R for everyone. It’s worth getting right, to get the most out of your team. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You need feedback. It’s the only way to measure customer satisfaction and improve your product. If you’re not asking how you’re doing, you can expect trouble down the road.But it takes so much time….It doesn’t have to! Today, we share a few ways you can gather the data you need without sucking up too many hours. With the right systems in place, you can keep fresh, valuable feedback coming in every month. You can let this feedback inform your product development and support. And you should! When you tap into what customers want, you can always find a way to win. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Can non-tech people run successful tech startups?It’s a common question. As co-founder of a SaaS business, our host Omar is a pretty good example of what non-techies can do in the software game. But he’s not doing it alone, of course.It’s Q&A Wednesday, and we’re helping one listener who’s got the basics in place. There’s a software product, a solid group of beta testers, and experience in business. But he’s just not sure if he can scale without an expert co-founder.Tune in as we discuss the ups and downs of running a software company with only average engineering chops. We’ll explain why it can work, what can go wrong, and what you’ll need.Learn from our experience with this exact question. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Do we need to rethink in-person events?Will marketing and networking move permanently online? While COVID is increasingly closer to under control, it’s not quite over. Vaccines are out, but everything is still far from “normal.”Will people ever feel safe enough to gather again? Can we do so responsibly? Today, we discuss what live events might look like going forward. If you’re making plans to meet real people in real life to advance your business, tune in. Things may look a little different for a long time to come — but that’s not always a bad thing.Let’s look ahead. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Trouble following through?Laurie Gerber believes that success in business, life, and relationships has a common factor: personal integrity. It’s what allows you to show up for yourself, to hit the goals you set. To keep your promises to…you! From there, you can be just as reliable for others.Today, Gerber shares what makes us accountable to ourselves. By focusing on this specific version of integrity, you can unleash your true potential. It’s not just about winning, but about greater happiness and satisfaction.Learn how to be truly true to you. Click Play!Handel Group Life CoachingInner U LifeCurrent Reality QuizSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Why stop at just one business?We run two: The $100 MBA, and our software company, WebinarNinja. In our experience, that comes with some ups and downs. Naturally, it takes more time and resources to run more than one operation. But multiple businesses can support each other!The key is to define your goals.Today, we discuss what to do with all that entrepreneurial energy. By picking and choosing projects and experiments that work in conjunction with existing businesses, it can be well worth the effort. Of course, you also need the right help.Hear our story, and learn what it takes to create a multi-business ecosystem. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Let’s keep the “lean” in your lean startup.One of the best ways to grow your business is to get the most out of every team member. But you don’t do it by demanding harder work; you do it by empowering employees to do their best work.And it doesn’t have to cost much.Today, we’ll share the most low-cost, high-impact ways we’ve helped our team members up their game. With a few smart moves, you can make a relatively small investment in your team with a huge return.It won’t just benefit your business — your employees will feel more valued, skilled, and supported. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

No one likes losing team members.Sometimes it’s the only way to save the business. But before you let the ax fall, consider a few alternatives. That way, if you have to let someone go, you’ll both know it was truly the last resort.It’s Q&A Wednesday, and we’re helping one listener do just that.Many businesses were hit hard in the last year. The good news is that if your troubles are temporary, your layoffs might be, too. Join us as we discuss the options, and how to handle the worst case in a way that doesn’t leave hard feelings.Tough times: they’re part of entrepreneurship. But you can handle them, and so can your team. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Why do people buy?A reduced price or extra bonus can help, but things like that won’t drive sales by themselves. The key to a really attractive deal isn’t in the savings or product details — it’s in the psychology behind the offer.You’ll see what we mean.Today, we lay out the key components of an effective special offer. By combining a few elements, you can create offers that boost the heck out of your sales, every time. It’s all about getting out of your head, and into your audience’s. Learn how to use human behavior to your advantage, and earn more revenue when you need to. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You should write a book.No really! You don’t have to be Hemingway or Tim Ferriss. Anyone with expertise and a story can share both. The key is to write the right kind of book. Not a novel, not a tell-all memoir, and not something to impress critics.You want to write something with one purpose: marketing.Today, we review The 100-Page Book: The Business Owner’s Guide to Self-Publishing a Short Customer Attraction Book. That’s right — just 100 pages, laser focused on simply establishing your credibility, not making the Times bestseller list.This book made us wonder why we haven’t written a whole book ourselves. Tune in, and you might just ask yourself the same thing. Click Play!The 100-Page Book by Mike CapuzziDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Stop offering too much.There’s an over-promising epidemic in marketing and sales today. Too many entrepreneurs try to get customers by promising the moon and stars. But even when your product or service can potentially deliver, can you really guarantee that outcome?It’s time to focus on what’s deliverable.Today, we discuss why promising less works better in the long run. It’s not about underselling yourself, or withholding. It’s about accurately managing expectations, delivering wins, and building trust.The key is getting more specific than you think you need to be. Learn exactly what that means – Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sales: most people think it’s really easy, or a mystical art.It’s neither.Great salesmanship is nothing more than understanding why people buy stuff. It’s effective application of a few key principles that pretty much always work. But there’s one principle way too many people forget.Today, we explain what it is, and how it works. Sales is our host Omar’s thing. From his childhood in his father’s car dealership, to his sales coaching today, Omar’s had years of study and practice. In all that time, Omar’s noticed that this one particular tactic is missing from too many salespeople’s arsenal. Learn it for yourself, and see the impact on your sales. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

A real conversation goes a long way.We’re not talking about performance reviews or team meetings. We’re talking about frank, one-on-one dialogues with each member of your team. They work wonders! That’s why we do them in our business. But how often is often enough?It’s Q&A Wednesday, and we’re helping one listener get closer to his employees. We’ll explain why you should establish a consistent schedule for 1:1’s, and how to conduct them. This episode is especially clutch for remote teams. That said, these conversations are powerful tools for just about every business. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It can be hard to see how you’re doing.Just keeping up with the day-to-day of running a business can take most of your time. Then you add experiments with different strategies for sales, marketing, team management, and more. What’s left over?Where’s the time to analyze? Where’s the bandwidth for checking your progress?We’ve got a shortcut. With one clever little tactic, you can get a clear, reliable picture of what you’re doing and whether it works. You can apply it to literally any aspect of your business.Tune in, and hear how it works. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What’s your team capable of?Many business leaders don’t know — not really. That’s when Cheryl Lynn Mobley steps in. She’s an expert in getting the most from a team by unleashing their true potential.Today, she shares a few of her most important key principles.By asking just a few crucial questions, you can discover the hidden power of your team, however big or small. You can boost communication, motivation, and productivity. With more cohesion and less micromanagement, you can find out what they’re really made of.Get the most from your investment in your team. Click Play!reCalibrate Be99 Guiding QuestionsSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Be a better business person.There’s so much self-improvement…stuff out there. Courses, coaches, programs of every sort. But as heavy consumers of game-upping content, we’ve discovered a few things. Sometimes, a few basics are all you need.Today, we share the 3 most important ways to be a better you.These are the tools that get the biggest result for the investment. Whether it’s your time, money, or effort, the ROI has to be worth it! That’s why these 3 things are essential. Start with these, and you’ll see more results, more quickly.Become the best entrepreneur you can possibly be. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Should you learn to read?Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career.That’s how we feel about coding.Today, we discuss why everyone — not just developers — should learn coding. Even if you hire developers, even if you never write a line yourself, learn it! We’ll explain why and how, and why it doesn’t have to cost you a lot of time or money.Empower yourself to be a better all-around business person with coding. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In business, you grow or you die.That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best.Kinda like the gym — if you’re too comfortable, it’s not a good thing!It’s Q&A Wednesday, and we’re helping one listener answer two questions: am I plateauing, and what can I do about it? We’ll help identify the problem, and offer concrete solutions for maintaining constant progress. The key is getting a clear picture of where you are, and where you want to be next. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How much do you need to bring in?It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors.Surprisingly enough, bringing in more isn’t always the right move. By putting revenue in a bigger context, you can identify realistic, effective goals. By understanding what revenue is really for, you can calculate how much you need.Make a plan you can trust, and grow your business the right way. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.