Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Geek Rapid Rundown is curated by Sports Geek Reads - Arsenal stadium upgrade, NFL X portal and Perplexity powered shopping. You can subscribe to Sports Geek Rapid Rundown at https://sportsgeekhq.com/rapidrundown

In this Sports Geek interview, Josh Marton shares insights on sports marketing and communications evolution across his career in agency, broadcast, cricket and now Golf. Show notes - https://sportsgeekhq.com/josh-marton-pga-of-australia/

Curated by Sports Geek Reads - Gold Coast Suns' rebrand, Netflix sports hype and Ryder Cup tickets sell out, available at https://reads.sportsgeekhq.com

Curated by Sports Geek Reads - Caitlin Clark at LPGA, Bluesky surges and OpenAI agents, available at https://reads.sportsgeekhq.com

In this Sports Geek Throwback episode, Sean Callanan interviews Darren Birch They discussed the importance of growth and attracting new fans. Show notes - https://sportsgeekhq.com/growth-and-attracting-new-fans-darren-birch

Curated by Sports Geek Reads - NBA Cup viewership, sports documentaries and AI in Health, available at https://reads.sportsgeekhq.com

In episode 400 Sports Geek David Jones of AEG discusses enhancing fan engagement through innovative technology and data strategies. Show notes - https://sportsgeekhq.com/david-jones-aeg/

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Reese. They discussed why sleep is key for better health. Show notes - https://sportsgeekhq.com/sleep-is-key-for-better-health-steve-reese

Ned Negus shares insights on youth development, sponsorship strategies, and the transformation of football in Australia in this Sports Geek interview. Show notes - https://sportsgeekhq.com/ned-negus-a-leagues/

In this Sports Geek Throwback episode, Sean Callanan interviews Greg Oakford. They discussed connecting and learning with peers globally. Show notes - https://sportsgeekhq.com/connecting-with-peers-globally-greg-oakford

In this Sports Geek interview with Sean Callanan, Mya Doelling from the International Olympic Committee (IOC) chats about the evolution of purpose-led partnerships in sports. Mya discusses the IOC's shift towards sustainability-focused sponsorships, the success of initiatives like the Olympic Village Nursery, and the future of sports partnerships emphasizing authenticity and social impact. Show notes - https://sportsgeekhq.com/mya-doelling-ioc/

In this Sports Geek Throwback episode, Sean Callanan interviews Eric SanInocencio from the ACC and now at the Perfect Game. They discussed digital and technology as problem solvers. Show notes - https://sportsgeekhq.com/digital-and-technology-as-problem-solvers-eric-saninocencio

In this Sports Geek interview with Sean Callanan, Dan McBride from USGA chats about the evolution of ticketing and fan engagement in golf. McBride discusses leveraging data for effective ticketing strategies, implementing innovative models like flex memberships, and enhancing the overall fan experience at USGA events. Show notes - https://sportsgeekhq.com/dan-mcbride-usga/

In this Sports Geek Throwback episode, Sean Callanan interviews Brian Costello from Portland Timbers. They discussed Engaging fans in new ways. Show notes - https://sportsgeekhq.com/engaging-fans-in-new-ways-brian-costello

In this Sports Geek interview with Sean Callanan, Barbara Maningat from LA Galaxy chats about the power of video storytelling in sports, managing high-performance creative teams, and leveraging digital platforms to enhance fan engagement. Show notes - https://sportsgeekhq.com/barbara-maningat-la-galaxy/

In this Sports Geek Throwback episode, Sean Callanan interviews Jeremy Butler who was at the Sale Sharks Rugby Club when the episode was recorded. They discussed building and identifying customers. Show notes - https://sportsgeekhq.com/building-and-identifying-customers-jeremy-butler

In this Sports Geek interview with Sean Callanan, Jon Wolf from MLSE chats about app development for sports teams, fan engagement strategies, and the future of AI in sports technology. Show notes - https://sportsgeekhq.com/jon-wolf-mlse/

In this Sports Geek Throwback episode, Sean Callanan interviews Damion Chatmon, who was at the Cleveland Cavaliers when the episode was recorded. They discussed sustaining fan base on and off court. Show notes - https://sportsgeekhq.com/podcast/throwback/sustaining-fan-base-on-and-off-court-damion-chatmon

In this Sports Geek interview with Sean Callanan, Reshina Warren from the Women's Tennis Association chats about importance of sweating the small stuff to maximise social media efforts, audience engagement, and leveraging social media to grow women's tennis globally. Show notes - https://sportsgeekhq.com/podcast/reshina-warren-womens-tennis-association

In this Sports Geek Throwback episode, Sean Callanan interviews Jayne Bussman-Wise, who was at NY Red Bulls when the episode was recorded. They discussed importance of content strands. Show notes - https://sportsgeekhq.com/podcast/throwback/content-strands-for-digital-revenue-jayne-bussman-wise

In this Sports Geek interview with Sean Callanan, Vince Rugari chats about his journey in sports journalism, the changing landscape of football in Australia, and his book AngeBall on Ange Postecoglou's career. Show notes - https://sportsgeekhq.com/podcast/vince-rugari-angeball/

In this Sports Geek Throwback episode, Sean Callanan interviews J.W. Cannon who was at the UPS when the interview was recorded. They discussed Sponsorship and Digital. Show notes - https://sportsgeekhq.com/podcast/throwback/sponsorship-and-digital-j-w-cannon/

In this Sports Geek interview with Sean Callanan, Hannah Warren of Netball Australia discussed brand strategy, storytelling, and the importance of connecting to grassroots communities. Show notes - https://sportsgeekhq.com/podcast/hannah-warren-netball-australia/

In this Sports Geek Throwback episode, Sean Callanan interviews Colin Kelly of LAFC. They discussed challenges of building a fan base. Show notes - https://sportsgeekhq.com/podcast/throwback/building-a-fan-base-colin-kelly

In this Sports Geek interview with Sean Callanan, Jerome Elenez from FC Dallas chats about innovative marketing strategies, the impact of partnerships, and preparing for the 2026 FIFA World Cup. Show notes - https://sportsgeekhq.com/podcast/jerome-elenez-fc-dallas/

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Conley, who was at the Boston Red Sox when the episode was recorded. They discussed targeting different types of fans. Show notes - https://sportsgeekhq.com/podcast/throwback/targeting-fans-from-different-generations-steve-conley

In this Sports Geek interview with Sean Callanan, Ben Hirschfeld from Cricket NSW chats about engaging fans, leveraging sponsorships, and the importance of data-driven strategies in sports partnerships. Show notes - https://sportsgeekhq.com/podcast/ben-hirschfeld-cricket-new-south-wales

In this Sports Geek Throwback episode, Sean Callanan interviews Marina Go who was at Netball Australia. They discussed changes in media landscape. Show notes - https://sportsgeekhq.com/podcast/throwback/how-media-has-changed-marina-go

In this Sports Geek interview with Sean Callanan, Patrick Hooper of San Jose Sharks chats about delivering personalised experiences, leveraging technology, and the importance of customer-centric approaches in sports. Show notes - https://sportsgeekhq.com/podcast/patrick-hooper-san-jose-sharks/

In this Sports Geek Throwback episode, Sean Callanan interviews Brad Mayne from MetLife Stadium. They discussed technology demand on stadiums. Show notes - https://sportsgeekhq.com/podcast/throwback/technology-demand-on-stadiums-brad-mayne

In this Sports Geek interview with Sean Callanan, Stephanie Rogers from Vegas Golden Knights chats about leveraging technology for fan engagement, community involvement and why Vegas is a great city for sports. Show notes - https://sportsgeekhq.com/podcast/stephanie-rogers-vegas-golden-knights

In this Sports Geek Throwback episode, Sean Callanan interviews James Royer who was at the KC Chiefs, and now Founder of Standard 54. They discussed importance of the first 10 seconds in videos. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-first-10-seconds-in-videos-james-royer

In this Sports Geek interview with Sean Callanan, Dani Brown from OKC Thunder chats about leveraging data and email marketing to engage fans, and the importance of networking and supporting women in sports. Show notes - https://sportsgeekhq.com/podcast/dani-brown-okc-thunder/

In this Sports Geek Throwback episode, Sean Callanan interviews David Barton-Ginger from NZ Rugby and now Hubspot CRM Gold Partner and implementation specialist at Openside Digital. They discussed Managing a team with a global fan base while staying connected to local fans. Show notes - https://sportsgeekhq.com/podcast/throwback/managing-a-team-with-a-global-fan-base-david-barton-ginger

Replay - Basketball Australia CEO, Matt Scriven discusses the importance of building a strong foundation at the grassroots level, creating brand awareness for national teams - Boomers and Opals and his understanding the ever-evolving media landscape from his career at Channel Nine. Show notes - https://sportsgeekhq.com/podcast/matt-scriven-basketball-australia/

In this Sports Geek Throwback episode, Sean Callanan interviews Jesper Søegaard, who was at the Dansk Boldspil-Union, and now Retail Development Director at Lobyco. They discussed importance of data for partners and sponsors. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-data-for-partners-and-sponsors-jesper-soegaard

In this Sports Geek CEO series interview with Sean Callanan, David Stevenson talks about solving complex problems and growth strategies for NBL and WNBL. Show notes - https://sportsgeekhq.com/podcast/david-stevenson-nbl/

In this Sports Geek Throwback episode, Sean Callanan interviews Tanya Gallina, who was at the Hawthorn FC, and now at MCG. They discussed Communication and segmentation in membership. Show notes - https://sportsgeekhq.com/podcast/throwback/communication-and-segmentation-in-membership-tanya-gallina

In this Sports Geek interview with Sean Callanan, Sarah Styles from the Victorian Government discusses growth in women's sports and how the Change Our Game program will help that growth. Show notes - https://sportsgeekhq.com/podcast/sarah-styles-victorian-government/

In this Sports Geek Throwback episode, Sean Callanan interviews Craig Neeb who was at NASCAR when the episode was recorded. They discussed the role of digital in fan experience. Show notes - https://sportsgeekhq.com/podcast/throwback/the-role-of-digital-in-fan-experience-craig-neeb

In this Sports Geek interview with Sean Callanan, Scott Fitzgerald from Marvel Stadium discusses the importance of fan experience in recent redevelopment and the stadium's adaptability for diverse events. Show notes - https://sportsgeekhq.com/podcast/scott-fitzgerald-marvel-stadium/

In this Sports Geek Throwback episode, Sean Callanan interviews Dino DiPierdomenico. They discussed Importance of kids playing sports and how teams can commercialise grassroots. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-grassroots-in-sports-dino-dipierdomenico

In this Sports Geek interview with Sean Callanan, Charlotte Offord from NFL discusses the growth, strategies, and challenges of promoting NFL across Australia and New Zealand. Sean shares insights from growing @NFLAUNZ social accounts. Show notes - https://sportsgeekhq.com/podcast/charlotte-offord-nfl/

In this Sports Geek Throwback episode, Sean Callanan interviews Jennie Wyllie of Netball NZ. They discussed Netball NZ's future strategy and what other sports can learn from it. Show notes - https://sportsgeekhq.com/podcast/throwback/netball-nzs-future-strategy-jennie-wyllie

In this Sports Geek interview with Sean Callanan, Jason Sourasis from Western United FC discusses building a sports franchise, the importance of training facilities, and engaging with local communities. Show notes - https://sportsgeekhq.com/podcast/jason-sourasis-western-united-fc/

In this Sports Geek Throwback episode, Sean Callanan interviews Greg Sleigh, who was at the ANZ Stadium, and now General Manager, Commercial at Optus Stadium. They discussed connectivity of stadium and how it plays its part in the event experience. Show notes - https://sportsgeekhq.com/podcast/throwback/stadium-connectivity-and-fan-experience-greg-sleigh

Sports Geek Replay from SEAT Salt Lake City. Sean Callanan and David Michael from LA28 on Delivering a World-Class Games Experience. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/

In this Sports Geek Throwback episode, Sean Callanan interviews Catherine Clark, who was the CEO of Netball Queensland, and now CEO of Paralympics Australia. They discussed Vertical Leadership and why it's important. Show notes - https://sportsgeekhq.com/podcast/throwback/catherine-clark-on-vertical-leadership

In this Sports Geek interview with Sean Callanan, Eray Saban from ASM Jacksonville & EverBank Stadium discusses his career across multiple stadiums in Melbourne, Hong Kong & now Jacksonville, he compares the U.S and Australian sports industry, and the impact of drone technology on open-air stadiums. Show notes - https://sportsgeekhq.com/podcast/eray-saban-asm-jacksonville/

In this Sports Geek Throwback episode, Sean Callanan interviews Peter Holtermann. They discussed knowing your audience and why you engaged with them. Show notes - https://sportsgeekhq.com/podcast/throwback/knowing-your-audience-peter-holtermann