Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Discover how the Pittsburgh Pirates balance tradition with innovation through social media, featuring insights on content strategy, team management and digital storytelling with Zach Galia. A great listen for sports digital and teams looking to modernise their digital approach. Show notes - https://sportsgeekhq.com/zach-galia-pittsburgh-pirates/

In this Sports Geek Throwback episode, Sean Callanan interviews Spencer Horner. They discussed how segmentation and targeting audiences has been the key to converting fans. Show notes - http://sportsgeekhq.com/segmentation-in-converting-fans-building-trust-spencer-horner

Sean Callanan shares his experience at the NBA All-Star Tech Summit. The episode highlights technological advancements in broadcast, AI and the future of sports tech. Perfect for sports business professionals and tech enthusiasts interested in the NBA's innovation initiatives. Show notes - https://sportsgeekhq.com/inside-nba-all-star-tech-summit/

In this podcast, Sean takes you behind the scenes at the Super Bowl with his @NFLAUNZ digital producer Dylan Parkes on how they navigated the chaos of Super Bowl for some big digital wins. A must listen for social media talent who sweat the small stuff. Show notes - https://sportsgeekhq.com/super-bowl-lix-recap-melbourne-nfl-game-and-mailata-mania

In this Sports Geek Throwback episode, Sean Callanan interviews Vince Crivelli. They discussed reaching out to participants during a re-brand. Show notes - http://sportsgeekhq.com/reaching-out-to-participants-during-a-re-brand-vince-crivelli

Embark on an enlightening journey as Tom Braun reveals the intricate details of LA Galaxy's business operations, sharing valuable insights into their comprehensive fan engagement strategies and their dedication to meaningful community support initiatives. Show notes - https://sportsgeekhq.com/tom-braun-la-galaxy/

In this Sports Geek Throwback episode, Sean Callanan interviews Chip Suttles. They discussed knowing when to adopt new technology and serve demands for football. Show notes - https://sportsgeekhq.com/knowing-when-to-adopt-new-technology-and-serve-demands-chip-suttles

Shawn McIntosh discusses his journey from minor league hockey to CEO of Las Vegas Lights FC, sharing insights on fan engagement and revenue growth in professional sports. Great listen for sports executives, venue managers, and those interested in building successful fan-first experiences. Show notes - https://sportsgeekhq.com/shawn-mcintosh-las-vegas-lights-fc/

In this Sports Geek Throwback episode, Sean Callanan interviews John Durbin who was at Pegula Sports. They discussed how sports loyalty game is changing. Show notes - https://sportsgeekhq.com/how-sports-loyalty-game-is-changing-john-durbin/

Nick Makarov from Austin FC shares his journey from finance to sports, explores how Austin FC leverages data to enhance the fan experience and discusses the future of data warehousing in sports business. Perfect for sports business professionals interested in analytics, data-driven decision making, and career transitions into sports. Show notes - https://sportsgeekhq.com/nick-makarov-austin-fc/

In this Sports Geek Throwback episode, Sean Callanan interviews Tom Halls. They discussed participation metrics in sports. Show notes - https://sportsgeekhq.com/participation-metrics-in-sports-tom-halls

Explore Mikhail's journey from financial services to sports business, his strategies for driving organizational change and how he's applying proven business principles to elevate the NRL club's commercial performance. A must-listen for corporate professionals considering a transition to sports and sports executives looking to implement organizational change. Show notes - https://sportsgeekhq.com/andrew-mikhail-parramatta-eels/

In this Sports Geek Throwback episode, Sean Callanan interviews Andi Perelman. They discussed working relationship with the commercial partnerships team to close deals. Show notes - https://sportsgeekhq.com/commercial-partnerships-that-work-andi-perelman

Explore Damani Leech's journey from the NCAA to the NFL, his focus on global sports expansion at the NFL and now his leadership role at the Denver Broncos in this Sports Geek interview, a great listen for those in sports with C-Level aspirations. Show notes - https://sportsgeekhq.com/damani-leech-denver-broncos/

After another big year of podcasting we'll be taking a break and be back in 2025. For more sports and technology news subscribe to our DAILY podcast - Sports Geek Rapid Rundown - https://sportsgeekhq.com/rapidrundown/

Sports Geek Rapid Rundown is curated by Sports Geek Reads - Premier Fans protest ticket prices, F1 teams rise and potential PWHL logo legal battle. Subscribe at https://sportsgeekhq.com/rapidrundown

Sports Geek Rapid Rundown is curated by Sports Geek Reads - Premier League's D2C play, NWSL ratings hit and ElevenLabs podcast upgrade. Subscribe at https://sportsgeekhq.com/rapidrundown

In this Sports Geek Throwback episode, Sean Callanan interviews Bryan Srabian from San Francisco Giants. They discussed metrics to measure engagement and Dark Social. Show notes - https://sportsgeekhq.com/metrics-for-engagement-and-dark-social-bryan-srabian

Sports Geek Rapid Rundown is curated by Sports Geek Reads - F1's Diversity Push, NFL Thanksgiving and YouTube's podcasting power. Subscribe at https://sportsgeekhq.com/rapidrundown

In this episode of Sports Geek, Sean Callanan walks through his developments using AI and automation to develop link curation site (Sports Geek Reads) and daily AI-powered podcast (Sports Geek Rapid Rundown), he'll explain the tools used and pull the curtain back on how it was done. If you're interested in how to use AI for your team it is a must listen. Show notes -https://sportsgeekhq.com/why-i-am-coding-again/

Sports Geek Rapid Rundown is curated by Sports Geek Reads - Olympic Media Triumphs, NWSL's Growing Investor Appeal and Premier League's new media business. Subscribe at https://sportsgeekhq.com/rapidrundown

Sports Geek Rapid Rundown is curated by Sports Geek Reads - YouTube dominates podcasts, next generation of AFL commentators and Coca-Cola AI ads You can subscribe to Sports Geek Rapid Rundown at https://sportsgeekhq.com/rapidrundown

In this Sports Geek Throwback episode, Sean Callanan interviews Steve DeLay. They discussed how Facebook advertising has changed the ticket sales game. Show notes - https://sportsgeekhq.com/facebook-advertising-in-ticketing-steve-delay

Sports Geek Rapid Rundown is curated by Sports Geek Reads - Arsenal stadium upgrade, NFL X portal and Perplexity powered shopping. You can subscribe to Sports Geek Rapid Rundown at https://sportsgeekhq.com/rapidrundown

In this Sports Geek interview, Josh Marton shares insights on sports marketing and communications evolution across his career in agency, broadcast, cricket and now Golf. Show notes - https://sportsgeekhq.com/josh-marton-pga-of-australia/

Curated by Sports Geek Reads - Gold Coast Suns' rebrand, Netflix sports hype and Ryder Cup tickets sell out, available at https://reads.sportsgeekhq.com

Curated by Sports Geek Reads - Caitlin Clark at LPGA, Bluesky surges and OpenAI agents, available at https://reads.sportsgeekhq.com

In this Sports Geek Throwback episode, Sean Callanan interviews Darren Birch They discussed the importance of growth and attracting new fans. Show notes - https://sportsgeekhq.com/growth-and-attracting-new-fans-darren-birch

Curated by Sports Geek Reads - NBA Cup viewership, sports documentaries and AI in Health, available at https://reads.sportsgeekhq.com

In episode 400 Sports Geek David Jones of AEG discusses enhancing fan engagement through innovative technology and data strategies. Show notes - https://sportsgeekhq.com/david-jones-aeg/

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Reese. They discussed why sleep is key for better health. Show notes - https://sportsgeekhq.com/sleep-is-key-for-better-health-steve-reese

Ned Negus shares insights on youth development, sponsorship strategies, and the transformation of football in Australia in this Sports Geek interview. Show notes - https://sportsgeekhq.com/ned-negus-a-leagues/

In this Sports Geek Throwback episode, Sean Callanan interviews Greg Oakford. They discussed connecting and learning with peers globally. Show notes - https://sportsgeekhq.com/connecting-with-peers-globally-greg-oakford

In this Sports Geek interview with Sean Callanan, Mya Doelling from the International Olympic Committee (IOC) chats about the evolution of purpose-led partnerships in sports. Mya discusses the IOC's shift towards sustainability-focused sponsorships, the success of initiatives like the Olympic Village Nursery, and the future of sports partnerships emphasizing authenticity and social impact. Show notes - https://sportsgeekhq.com/mya-doelling-ioc/

In this Sports Geek Throwback episode, Sean Callanan interviews Eric SanInocencio from the ACC and now at the Perfect Game. They discussed digital and technology as problem solvers. Show notes - https://sportsgeekhq.com/digital-and-technology-as-problem-solvers-eric-saninocencio

In this Sports Geek interview with Sean Callanan, Dan McBride from USGA chats about the evolution of ticketing and fan engagement in golf. McBride discusses leveraging data for effective ticketing strategies, implementing innovative models like flex memberships, and enhancing the overall fan experience at USGA events. Show notes - https://sportsgeekhq.com/dan-mcbride-usga/

In this Sports Geek Throwback episode, Sean Callanan interviews Brian Costello from Portland Timbers. They discussed Engaging fans in new ways. Show notes - https://sportsgeekhq.com/engaging-fans-in-new-ways-brian-costello

In this Sports Geek interview with Sean Callanan, Barbara Maningat from LA Galaxy chats about the power of video storytelling in sports, managing high-performance creative teams, and leveraging digital platforms to enhance fan engagement. Show notes - https://sportsgeekhq.com/barbara-maningat-la-galaxy/

In this Sports Geek Throwback episode, Sean Callanan interviews Jeremy Butler who was at the Sale Sharks Rugby Club when the episode was recorded. They discussed building and identifying customers. Show notes - https://sportsgeekhq.com/building-and-identifying-customers-jeremy-butler

In this Sports Geek interview with Sean Callanan, Jon Wolf from MLSE chats about app development for sports teams, fan engagement strategies, and the future of AI in sports technology. Show notes - https://sportsgeekhq.com/jon-wolf-mlse/

In this Sports Geek Throwback episode, Sean Callanan interviews Damion Chatmon, who was at the Cleveland Cavaliers when the episode was recorded. They discussed sustaining fan base on and off court. Show notes - https://sportsgeekhq.com/podcast/throwback/sustaining-fan-base-on-and-off-court-damion-chatmon

In this Sports Geek interview with Sean Callanan, Reshina Warren from the Women's Tennis Association chats about importance of sweating the small stuff to maximise social media efforts, audience engagement, and leveraging social media to grow women's tennis globally. Show notes - https://sportsgeekhq.com/podcast/reshina-warren-womens-tennis-association

In this Sports Geek Throwback episode, Sean Callanan interviews Jayne Bussman-Wise, who was at NY Red Bulls when the episode was recorded. They discussed importance of content strands. Show notes - https://sportsgeekhq.com/podcast/throwback/content-strands-for-digital-revenue-jayne-bussman-wise

In this Sports Geek interview with Sean Callanan, Vince Rugari chats about his journey in sports journalism, the changing landscape of football in Australia, and his book AngeBall on Ange Postecoglou's career. Show notes - https://sportsgeekhq.com/podcast/vince-rugari-angeball/

In this Sports Geek Throwback episode, Sean Callanan interviews J.W. Cannon who was at the UPS when the interview was recorded. They discussed Sponsorship and Digital. Show notes - https://sportsgeekhq.com/podcast/throwback/sponsorship-and-digital-j-w-cannon/

In this Sports Geek interview with Sean Callanan, Hannah Warren of Netball Australia discussed brand strategy, storytelling, and the importance of connecting to grassroots communities. Show notes - https://sportsgeekhq.com/podcast/hannah-warren-netball-australia/

In this Sports Geek Throwback episode, Sean Callanan interviews Colin Kelly of LAFC. They discussed challenges of building a fan base. Show notes - https://sportsgeekhq.com/podcast/throwback/building-a-fan-base-colin-kelly

In this Sports Geek interview with Sean Callanan, Jerome Elenez from FC Dallas chats about innovative marketing strategies, the impact of partnerships, and preparing for the 2026 FIFA World Cup. Show notes - https://sportsgeekhq.com/podcast/jerome-elenez-fc-dallas/

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Conley, who was at the Boston Red Sox when the episode was recorded. They discussed targeting different types of fans. Show notes - https://sportsgeekhq.com/podcast/throwback/targeting-fans-from-different-generations-steve-conley

In this Sports Geek interview with Sean Callanan, Ben Hirschfeld from Cricket NSW chats about engaging fans, leveraging sponsorships, and the importance of data-driven strategies in sports partnerships. Show notes - https://sportsgeekhq.com/podcast/ben-hirschfeld-cricket-new-south-wales