Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

SPORTS GEEK REPLAY (from Nov 2022 - 311). Tennis Australia's Alfonso Medina chats with Sean Callanan on how media rights landscape has changed, not only in dollar value but in how they are divided globally and amongst commercial partners. Show notes https://sportsgeekhq.com/podcast/alfonso-medina-tennis-australia

SPORTS GEEK REPLAY (from Nov 2022 - 311). In this Sports Geek interview with Sean Callanan, Glen Rolls from La Liga discusses the success of the tournament, the government's involvement in women's sports, the growth of sports tourism, and how La Liga can make an impact in Australia by localizing content and showcasing matchday experiences. Show notes - https://sportsgeekhq.com/podcast/glen-rolls-la-liga/

SPORTS GEEK REPLAY (from Nov 2022 - 311). Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/

SPORTS GEEK REPLAY (from Nov 2022 - 311). Jamie King, Marketing Director at Nottingham Forest FC discusses his current role at Nottingham Forest FC, where he is focused on digital transformation and lifting digital results on the big stage. Additionally, he chats about his experience with the NFL and how he worked to develop a fan base for the NFL in the UK. Show notes - https://sportsgeekhq.com/podcast/jamie-king-nottingham-forest-fc

SPORTS GEEK REPLAY (from Nov 2022 - 311). In the 350th Sports Geek episode, Jane Fernandez from FIFA Women's World Cup 2023 shares the success of the tournament, the amazing Matildas' run and the initiatives focused on sustainability, women's sport, and grassroots development. Show notes - https://sportsgeekhq.com/podcast/jane-fernandez-fifa-womens-world-cup-2023

SPORTS GEEK REPLAY (from Nov 2022 - 311). David Michael from LA28 talks about the challenges and opportunities in delivering a world-class games experience, caution when integrating new systems, exploring emerging technologies, and the importance of customer experience in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in the intersection of sports and technology. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/

SPORTS GEEK REPLAY (from Nov 2022 - 311). Costa Kladianos Head of Technology of San Francisco 49ers talks about the importance of using technology to streamline operations and improve fan experience, the potential of AI in predicting and enhancing fan experience, and the significance of the Super Bowl and FIFA World Cup for Levi's Stadium. A great listen for sports technology enthusiasts and professionals. Show notes - https://sportsgeekhq.com/podcast/costa-kladianos-san-francisco-49ers

SPORTS GEEK REPLAY (from Nov 2022 - 311). In this Sports Geek podcast episode, James Johnson, CEO of Football Australia, chats with Sean Callanan about his journey into the sports business, growing up playing football in a small Queensland community town, and his passion for player rights. Johnson shares his experience working at the Asian Football Confederation and establishing the Professional Football Department at FIFA. He emphasizes the importance of community and understanding player needs in developing the sport. Show notes - https://sportsgeekhq.com/podcast/james-johnson-football-australia/

SPORTS GEEK REPLAY (from Nov 2022 - 311). Learn about digital and marketing in this chat with Dan LaTorraca from the Carolina Hurricanes including how use humour and banter to bring your fans closer (while firing up your rivals). Show notes - https://sportsgeekhq.com/podcast/dan-latorraca-carolina-hurricanes/

In this Sports Geek interview with Sean Callanan, Tommy Greer from South East Melbourne Phoenix chats about the successful growth of the franchise post-COVID, attracting big-name athletes as owners, and stepping from playing to front office. Show notes - https://sportsgeekhq.com/podcast/tommy-greer-south-east-melbourne-phoenix

In this Sports Geek interview with Sean Callanan, Jacob Rosen from the Memphis Grizzlies discusses improving the fan experience, utilising AI and technology, and promoting a fan-centric approach through data analytics. Show notes - https://sportsgeekhq.com/podcast/jacob-rosen-memphis-grizzlies/

In this Sports Geek interview with Sean Callanan, Jennifer van Dijk from SUPERPLASTIC shared insights on the importance of creativity, customising collaborations, and using data to understand audience preferences across sports, art & entertainment. Show notes - https://sportsgeekhq.com/podcast/jennifer-van-dijk-superplastic/

In this Sports Geek interview with Sean Callanan, Reuben Williams from Sports Grad shares insights on how to break into the sports industry, the significance of networking and community, and the development of Sports Grad as a platform for connecting professionals in the sports business. Show notes - https://sportsgeekhq.com/podcast/reuben-williams-sportsgrad/

In this Sports Geek interview, Dan Butterly, Commissioner for The Big West, discusses the importance of parity in college sports, the impact of NIL on NCAA sports and ensuring the best experience for Big West student-athletes. Show notes - https://sportsgeekhq.com/podcast/dan-butterly-the-big-west/

In this Sports Geek interview, G.M. Ciallella from Anaheim Ducks chats about advertising strategies and testing new platforms with a strong focus on revenue. Show notes - https://sportsgeekhq.com/podcast/gm-ciallella-anaheim-ducks/

In this Sports Geek interview, Lewis O'Flynn from Melbourne Cricket Club shares insights on his experience across sponsorship and his role in ensuring the MCG remains a destination for MCC members and fans. Show notes - https://sportsgeekhq.com/podcast/lewis-oflynn-melbourne-cricket-club/

In this Sports Geek interview, Dean Bosnich from NRL chats about player development, why kids shouldn't specialise in sports, and the importance of providing opportunities for all levels of rugby league participation. Show notes - https://sportsgeekhq.com/podcast/dean-bosnich-national-rugby-league/

In this CEO Series interview, Stu Taggart from the Illawarra Hawks discusses the NBL's progress and the club's goal of connecting with the people of Illawarra as a key plank for success. Show notes - https://sportsgeekhq.com/podcast/stu-taggart-illawarra-hawks/

In the 350th Sports Geek episode, Jane Fernandez from FIFA Women's World Cup 2023 shares the success of the tournament, the amazing Matildas' run and the initiatives focused on sustainability, women's sport, and grassroots development. Show notes - https://sportsgeekhq.com/podcast/jane-fernandez-fifa-womens-world-cup-2023

Cahyadi Wanda from Mahaka Sports discusses the challenges and successes of hosting the FIBA Basketball World Cup 2023, including last-minute ticket sales, media coverage, engaging fan experiences, inspiring young people, and basketball's legacy and future growth in Indonesia. Show notes - https://sportsgeekhq.com/podcast/cahyadi-wanda-mahaka-sports/

In this Sports Geek interview with Sean Callanan, Glen Rolls from La Liga discusses the success of the tournament, the government's involvement in women's sports, the growth of sports tourism, and how La Liga can make an impact in Australia by localizing content and showcasing matchday experiences. Show notes - https://sportsgeekhq.com/podcast/glen-rolls-la-liga/

Rodica Titeica from Subway talks about the importance of cultural relevance and authenticity in marketing, making measurable partnerships, executing exceptionally well, personalized proposals, and the success of Instagram as a marketing platform in this Sports Geek interview with Sean Callanan. A great listen for marketers and business professionals in the food industry. Show notes - https://sportsgeekhq.com/podcast/rodica-titeica-subway/

Christina Matthews from Western Australian Cricket Association chats about the importance of commercial frameworks, the role of social media during COVID-19, and the growth of women's sports in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in sports administration and marketing, as well as the future of women's sports. Show notes - https://sportsgeekhq.com/podcast/christina-matthews-western-australian-cricket-association

David Michael from LA28 talks about the challenges and opportunities in delivering a world-class games experience, caution when integrating new systems, exploring emerging technologies, and the importance of customer experience in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in the intersection of sports and technology. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/

Tim Silvers from Adelaide Crows discusses his journey into sports business, the importance of teamwork and top talent, and the significance of understanding industry people and culture, and his vision for their legacy project, Thebarton Oval in this Sports Geek interview with Sean Callanan. A great listen for sports business professionals and Adelaide Crows fans alike. Show notes - https://sportsgeekhq.com/podcast/tim-silvers-adelaide-crows/

Stacy McGranor shares her Down Under Adventure on this podcast, taking in Aussie sports and comparing them to the US sports market. She shares the importance of creating a great fan experience, the need to focus on controllables, especially during times of less than peak performance and the importance of amplifying the joy. Show notes - https://sportsgeekhq.com/podcast/stacy-mcgranor-san-jose-sharks-2023

Martin Anayi from United Rugby Championship chats about the league's growth, focus on new fans, challenges of running a league across multiple countries, and the role of technology in rugby in this Sports Geek interview with Sean Callanan. A great listen for rugby fans, sports business, and digital marketing. Show notes - https://sportsgeekhq.com/podcast/martin-anayi-united-rugby-championship/

Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/

In this episode, Sean is joined by Charlotte Offord (NFL), Glen Rolls (La Liga), and Rodica Titeica (Subway), to discuss their organizations' strategies for engaging new fans and expanding their reach. This conversation is recommended for anyone interested in the intersection of sports and marketing, as well as those looking to expand their organization's reach and engage new fans. Show notes - https://sportsgeekhq.com/podcast/mis-the-battle-for-new-fans-replay/

Will Hartnell from Geelong Cats chats about sponsorship, commercial success, and the impact of COVID-19 in this Sports Geek interview with Sean Callanan. A great listen for sports industry professionals interested in the challenges and opportunities in sponsorship and commercialization in Australian sport. Show notes - https://sportsgeekhq.com/podcast/will-hartnell-geelong-cats/

Chloe Alsop from Western United talks about building a new football club, developing a marketing strategy across multiple markets, and creating a culture that people want to be a part of in this Sports Geek interview with Sean Callanan. A great listen for sports marketing professionals and anyone interested in the business side of sports. Show notes - https://sportsgeekhq.com/podcast/chloe-alsop-western-united-fc/

Stephanie Beltrame from Cricket Australia chats about the organization's media rights deals and commercial partnerships in this Sports Geek interview with Sean Callanan. A great listen for cricket fans and anyone interested in the business side of sports. Show notes - https://sportsgeekhq.com/podcast/stephanie-beltrame-cricket-australia/

Costa Kladianos Head of Technology of San Francisco 49ers talks about the importance of using technology to streamline operations and improve fan experience, the potential of AI in predicting and enhancing fan experience, and the significance of the Super Bowl and FIFA World Cup for Levi's Stadium. A great listen for sports technology enthusiasts and professionals. Show notes - https://sportsgeekhq.com/podcast/costa-kladianos-san-francisco-49ers

Jentry Mullins from BSE Global discusses the importance of content creation, membership, and sales strategy in this Sports Geek interview with Sean Callanan. A great listen for anyone interested and looking for a career in sports sales. Show notes - https://sportsgeekhq.com/podcast/jentry-mullins-brooklyn-nets/

In this episode, Jay Karen, CEO of the National Golf Course Owners Association chats about the changing dynamics of golf tournaments, the importance of catering to both golfers and fans, and the exciting future of technology in golf. A great listen for golf enthusiasts and those interested in the business of sports. Show notes - https://sportsgeekhq.com/podcast/jay-karen-national-golf-course-owners-association

In this Sports Geek Amplify episode, Michael Leon, Director of Content Marketing & Strategy at Stats Perform, discusses how Stats Perform can help sports teams deliver high-quality graphical stats and insights to fans. For more details, visit SportsGeekAmplify.com/StatsPerform

In this Sports Geek Amplify episode, Jason Smith, CEO of SponsorCX, explains how SponsorCX helps teams manage sponsorship deliverables and the importance of efficient communication with sponsors. For more details SportsGeekAmplify.com/SponsorCX

In this Sports Geek Amplify episode, Jeff Ianello, Chief Head of Sales North America, talks about SeatGeek's commitment to enhancing the fan experience through innovative ticketing technology solutions. For more details - SportsGeekAmplify.com/SeatGeek

In this Sports Geek Amplify episode, Jeff Alexander, SVP Field Operations at Extenet, explains how private wireless networks can help sports stadiums meet the growing technology demands. To learn more, visit SportsGeekAmplify.com/Extenet

In this Sports Geek Amplify episode, Alex Kerr, CEO of Trajektory explains how Trajektory can help your team deliver more revenue across your sponsorship inventory. More details at SportsGeekAmplify.com/Trajektory

In this episode of the Sports Geek, Dan Marrazza, Director of Digital Strategy from the Pro Football Hall discusses about digital strategy, the importance of quality over quantity in content, and the rise of TikTok. A great listen for sports industry professionals looking to stay current and adapt to changing platforms and trends. Show notes - https://sportsgeekhq.com/podcast/dan-marrazza-pro-football-hall-of-fame/

In this episode of the Sports Geek, Ari Mark, the SVP Head of Partnership Development for the Drone Racing League, discusses the unique audience of "tech-setters" and how DRL differs from NBA & NFL with the creative sponsorship flexibility across their events, digital platforms and gaming platforms. Show notes - https://sportsgeekhq.com/podcast/ari-mark-the-drone-racing-league/

Andrew Pragnell, CEO of New Zealand Football discusses the process of bidding for and securing the Women's World Cup, the importance of understanding the sports ecosystem at all levels, and the role of national sporting bodies in different parts of the world on this Sports Geek interview with Sean Callanan. A great listen for sports administrators at all levels. Show notes - https://sportsgeekhq.com/podcast/andrew-pragnell-new-zealand-football/

Marilou McFarlane discusses innovation in sports tech and the importance of mentorship and a growth mindset. She highlights the importance of diversity for sports and how WiST empowers transformative growth opportunities for women and employers from the classroom to the boardroom at the intersection of sports, technology and innovation. Show notes - https://sportsgeekhq.com/podcast/marilou-mcfarlane-women-in-sports-tech

QRU's Pete Fairbairn discusses his journey into sports, his early career in PR, and his roles across rugby in Australia. They also cover Super Rugby in Australia, the importance of reaching out to a younger audience, and the use of podcasts to provide educational content. Pete emphasises the need to create a great fan experience and reach out to both traditional and new fans. Show notes - https://sportsgeekhq.com/podcast/pete-fairbairn-queensland-reds/

Jamie King, Marketing Director at Nottingham Forest FC discusses his current role at Nottingham Forest FC, where he is focused on digital transformation and lifting digital results on the big stage. Additionally, he chats about his experience with the NFL and how he worked to develop a fan base for the NFL in the UK. Show notes - https://sportsgeekhq.com/podcast/jamie-king-nottingham-forest-fc

In this episode of the Sports Geek podcast, Gavin Kirkman, CEO of PGA Australia, talks about the changing golf landscape in Australia and the importance of inclusivity and accessibility in the sport. He also shares how PGA Australia is promoting golf to a wider audience. Show Notes - https://sportsgeekhq.com/podcast/gavin-kirkman-pga-australia/

In this podcast episode of Sports Geek, Loretta Johns discusses the importance of showcasing the game day experience to fans. She also talks about the success of recent campaigns, including the Buddy 1000 event, and more. Show notes - https://sportsgeekhq.com/podcast/loretta-johns-sydney-swans/

In this podcast episode, Josh Barney returns as the CEO of SEAT. He talks about the upcoming SEAT reboot, which is scheduled for July 14-15 in Salt Lake City. He explains why it's important to attend and encourages listeners to join Sean in attending. Show notes - https://sportsgeekhq.com/podcast/josh-barney-seat-conference-2023/

In this podcast episode, David Pryles, CEO of Hockey Australia, discusses how volunteering can provide opportunities in sports and highlights the benefits of gaining diverse experience for a long career in sports business. Show notes - https://sportsgeekhq.com/podcast/david-pryles-hockey-australia/