Social Media Marketing Podcast

Wondering how social customer care improves your marketing results? Want tips for acquiring and retaining customers?In this episode, I interview Shep Hyken, a customer service and experience expert. Show notes: https://www.socialmediaexaminer.com/334See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you need to make better strategic decisions? Wondering how to change your decision-making process?In this episode, I interview Jay Acunzo. Jay is an expert on the production of docuseries and video marketing for B2B businesses. Show notes: https://www.socialmediaexaminer.com/333See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to diversify your social media advertising? Wondering how to make YouTube ads work for your business?In this episode, I interview Tom Breeze, YouTube ads expert and founder of a YouTube ad agency.  Show notes: https://www.socialmediaexaminer.com/332See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects?In this episode, I interview Dan Knowlton, a creative marketer, speaker, and trainer. Show notes: https://www.socialmediaexaminer.com/331See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want your Facebook and Google ads to generate more revenue? Curious how Google Analytics data can help you find website optimizations that will help?In this episode, I interview Tanner Larsson, an eCommerce optimization expert who focuses on revenue and the author of Ecommerce Evolved. Show notes: https://www.socialmediaexaminer.com/330See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Looking to connect with an audience that has buying power? Wondering how to reach LinkedIn users with video?In this episode, I interview Goldie Chan, a LinkedIn video expert who produces a daily video show about marketing.Show notes: https://www.socialmediaexaminer.com/329See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how empathy can help your marketing stand out? Curious how trust and tension help marketers retain their customers?In this episode, I interview Seth Godin, one of the great thinkers of our era, a prolific blogger and the author of 18 books. Show notes: https://www.socialmediaexaminer.com/328See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want a faster, better way to optimize your ads? Did you know that focusing on customers' emotions can help?In this episode, I interview Talia Wolf. She's the founder of an agency that specializes in conversion rate optimization for websites, landing pages, and advertisements. Show notes: https://www.socialmediaexaminer.com/327See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how creators succeed with video on Facebook Watch? Curious how it compares to other social media video?In this episode, I interview Rachel Farnsworth, a Facebook video expert. Her Facebook Watch show has more than 4 million subscribers.Show notes: https://www.socialmediaexaminer.com/326See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more website visitors? Wondering how Messenger bots can help?In this episode, I interview Natasha Takahashi, a chatbot expert and founder of a community for marketers seeking to master bots. Show notes: https://www.socialmediaexaminer.com/325See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I'd like to share some important marketing lessons we discovered and a resource I think you'll enjoy. Here's the video I released on Facebook, announcing the move: https://www.facebook.com/smexaminer/videos/279608756015802/ Here's why we killed two shows and moved a third one over to YouTube. Show notes: https://www.socialmediaexaminer.com/why-we-abandoned-facebook-video/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering what artificial intelligence features are coming to social media and advertising platforms? Want to know how machine learning can improve your marketing?In this episode, I interview Mike Rhodes, an expert in helping businesses with customer acquisition. Show notes: https://www.socialmediaexaminer.com/324See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more engagement in your Facebook group? Looking for tips on shaping your group's culture?In this episode, I interview Dana Malstaff. She's the author of Boss Mom and host of the Boss Mom podcast. Show notes: https://www.socialmediaexaminer.com/323See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to increase your business's exposure in social media feeds? Curious how word of mouth can help you overcome algorithm changes?In this episode, I interview Jay Baer. He's the author of multiple books and co-author of the new book Talk Triggers. Show notes: https://www.socialmediaexaminer.com/322See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want your Facebook funnel to be more profitable? Wondering how Facebook lead ads can help?In this episode, I interview Oli Billson. He's a business growth expert who specializes in direct response and marketing automation. Show notes: https://www.socialmediaexaminer.com/321See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more people to watch, share, and comment on your live videos? Looking for tips on improving the quality of viewer engagement?In this episode, I interview Stephanie Liu, a live video expert and social media consultant. Show notes: https://www.socialmediaexaminer.com/320See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more visitors to your website? Wondering how Pinterest can help?In this episode, I interview Jennifer Priest, a Pinterest expert and social media strategist. Show notes: https://www.socialmediaexaminer.com/319See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to grow your audience with Instagram Live? Looking for tips on creating Instagram Live videos?In this episode, I interview Todd Bergin, a live video and Instagram video expert. Show notes: https://www.socialmediaexaminer.com/318See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want fresh ideas for your marketing content? Curious how improv techniques can help?In this episode, I interview Kathy Klotz-Guest, a storytelling expert and the author of Stop Boring Me. Show notes: https://www.socialmediaexaminer.com/317See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Thinking about getting into Messenger bots? Wondering how to use bots to get people into marketing funnels?In this episode, I interview Mary Kathryn Johnson, a Messenger bot expert who advises and helps businesses build bots.Show notes: https://www.socialmediaexaminer.com/316See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to lower your Facebook ad costs? Looking for tips to optimize your Facebook ad campaigns?In this episode, I interview Ralph Burns, a Facebook ads expert who runs an ad agency focused on serving eCommerce businesses.Show notes: https://www.socialmediaexaminer.com/315See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this special edition of the Social Media Marketing podcast, I reveal four lessons I have picked up from 6 years of podcasting (and growing Social Media Examiner).The topics I'll cover include how to grow anything, how to succeed via omission, how to achieve thought leadership, and my view on competition. Show notes: https://www.socialmediaexaminer.com/314See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how Facebook Analytics differs from other analytics tools? Want tips for improving the performance of your funnels and ads?In this episode, I interview Andrew Foxwell. He's a Facebook ads expert who runs an agency for direct-response eCommerce brands.Show notes: https://www.socialmediaexaminer.com/313See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering what you need to stream a live video show? Looking for tips on working with the hardware and software? In this episode, I interview Dusty Porter, a video and tech expert who hosts the YouTube Creators Hub podcast. Show notes: https://www.socialmediaexaminer.com/312See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to attract more leads with Instagram? Curious how a story arc on Instagram Stories can help? In this episode, I interview Tyler J. McCall. He's an Instagram marketing expert who's focused on Instagram strategy. Show notes: https://www.socialmediaexaminer.com/311See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want a scalable way to share your webinar? Looking for tips on building trust with a cold audience? In this episode, I interview Andrew Hubbard. He's a Facebook ads expert who specializes in helping people sell digital products and services to fill their evergreen webinars. Show notes: https://www.socialmediaexaminer.com/310See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to boost conversions while lowering marketing costs? Wondering how Facebook Messenger bots can help? In this episode, I interview Molly Pittman. She's a Facebook Messenger bot expert. Show notes: https://www.socialmediaexaminer.com/309See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to know how Twitch is growing live video audiences? Wondering how Twitch supports loyal, engaged communities? In this episode, I interview Luria Petrucci. She's the co-founder of a website that offers incredible content and services for live streaming and helps you master live video. Show notes: https://www.socialmediaexaminer.com/308 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want your audience to ask about your products? Wondering how to spark people's interest? In this episode, I interview Chalene Johnson. She's a marketer, speaker, teacher, and author. Show notes: https://www.socialmediaexaminer.com/307See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want longer video views on Facebook? Wondering how the Facebook suggested video feed can help? In this episode, I interview Paul Ramondo. Paul is a Facebook ads expert who vlogs about digital marketing. Show notes: https://www.socialmediaexaminer.com/306See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you struggling to balance your work and personal life? Wondering if the hustle and grind are worth the toll they take on you? In this episode, I interview Joel Comm. Joel co-hosts The Bad Crypto Podcast and is the author of 15 books. Show notes: https://www.socialmediaexaminer.com/305See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how you can become known for something new? Looking for tips to help you focus your brand on a different area? In this episode, I interview Amy Landino (formerly Schmittauer), the host of AmyTV. She's a video blogger, speaker, and coach. Show notes: https://www.socialmediaexaminer.com/304See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to reach people regularly via their smart speakers? Wondering how Alexa flash briefings work? In this episode, I interview Chris Brogan, a digital marketing advisor for large businesses. He specializes in customer experience marketing with a focus on emerging technology. Show notes: https://www.socialmediaexaminer.com/303See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to be prepared for problems in your business? Wondering how to plan a public response to any issue? In this episode, I interview Gini Dietrich, a crisis management professional. She's the founder and CEO of a site that helps businesses thrive with their public online communications. Show notes: https://www.socialmediaexaminer.com/302See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to increase leads and sales? Wondering how live video can help? In this episode, I interview Nicole Walters. She's an income strategist and hosts a live show on Facebook. Show notes: https://www.socialmediaexaminer.com/301See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to become an Instagram influencer? Wondering how to maximize the exposure of your Instagram posts? In this episode, I interview Josh Horton, known online as Jugglin' Josh. He's a marketer turned influencer with more than a million followers across all of the social channels. Show notes: https://www.socialmediaexaminer.com/300See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to create an engaged Facebook group? Are you looking for creative ways to develop a loyal community inside a Facebook group? In this episode, I interview Caitlin Bacher, a Facebook Groups expert who has helped many people start and grow successful Facebook groups. Show notes: https://www.socialmediaexaminer.com/299See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to expand your ad reach on Facebook? Looking for new ways to target potential customers? In this episode, I interview Rick Mulready. Rick is a Facebook ads expert and host of the podcast, The Art of Paid Traffic. Show notes: https://www.socialmediaexaminer.com/298See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want your marketing to be more efficient? Wondering how predicting your marketing cycles can help? In this episode, I interview Chris Penn, the co-founder and chief innovator at Brain+Trust Insights. Show notes: https://www.socialmediaexaminer.com/297See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to optimize the content in your Facebook ads? Wondering how to build connections that improve conversions? In this episode, I interview Keith Krance, a Facebook ads expert. He's host of the Perpetual Traffic podcast, founder of Dominate Web Media, and coauthor of The Ultimate Guide to Facebook Advertising. Show notes: https://www.socialmediaexaminer.com/296See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want more clients? Wondering if LinkedIn can help you acquire more business? In this episode, I interview LinkedIn marketing expert John Nemo. Author of LinkedIn Riches: How to Use LinkedIn for Business, Sales and Marketing, John is also host of Nemo Radio podcast, which is focused on online marketing and lead generation. Show notes: https://www.socialmediaexaminer.com/295See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you interested in Facebook Messenger bots? Wondering why you should use bots and how to set them up? In this episode, I interview Dana Tran, a bot expert who writes about Messenger bots. Show notes: https://www.socialmediaexaminer.com/294See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want more conversions from your Facebook ads? Wondering how funnels can help? In this episode, I interview Susan Wenograd, a Facebook ads expert who specializes in Facebook ad funnels. Show notes: https://www.socialmediaexaminer.com/293See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to reach more subscribers, fans, or prospects? Wondering how building a personal brand can help? In this episode, I interview Chris Ducker, serial entrepreneur and author of Rise of the Youpreneur. Show notes: https://www.socialmediaexaminer.com/292 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to create more engaging and effective Instagram stories? Are you using all of the Instagram Stories features available to you? In this episode, I interview Sue B. Zimmerman, an Instagram expert who helps businesses and marketers take their Instagram marketing to the next level. Show notes: https://www.socialmediaexaminer.com/291See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to increase your reach on Twitter? Want tips for building your audience and boosting engagement? In this episode, I interview Andrew Pickering and Peter Gartland, also known as Andrew and Pete. They authored Content Mavericks, and are known for creating highly shareable content, specifically on Twitter and YouTube. Show notes: https://www.socialmediaexaminer.com/290See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Looking for a proven way to sell courses and consulting? Interested in boosting webinar attendance and conversions? In this episode, I interview Amy Porterfield. Amy is an online marketing expert and host of the Online Marketing Made Easy Podcast. Show notes: https://www.socialmediaexaminer.com/289See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to keep your YouTube subscribers engaged? Interested in new YouTube features that help promote your videos? In this episode, I interview Tim Schmoyer, founder of VideoCreators.TV, a YouTube community of more than 340,000 video creators. Show notes: https://www.socialmediaexaminer.com/288 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how video can support your sales process? Looking for tips on how to use video in your marketing funnel? In this episode, I interview Marcus Sheridan, an amazing keynote speaker. Formerly known as The Sales Lion, Marcus is a partner at a digital sales and marketing agency. Show notes: https://www.socialmediaexaminer.com/287See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to use video to help more people know, like, and trust you? Wondering how to create episodic video content that keeps people watching? In this episode, I share my experiences leading up to and creating The Journey. Discover how sharing the struggles of entrepreneurship has helped my team and business. I share tips for creating your own show. Show notes: https://www.socialmediaexaminer.com/286See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.