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Social Media Marketing Podcast

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

740 episodesEN

Show overview

Social Media Marketing Podcast has been publishing since 2012, and across the 14 years since has built a catalogue of 740 episodes, alongside 22 trailers or bonus episodes. That works out to roughly 540 hours of audio in total. Releases follow a weekly cadence.

Episodes typically run thirty-five to sixty minutes — most land between 41 min and 47 min — and the run-time is fairly consistent across the catalogue. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.

The show is actively publishing — the most recent episode landed 2 days ago, with 20 episodes already out so far this year. Published by Michael Stelzner, Social Media Examiner.

Episodes
740
Running
2012–2026 · 14y
Median length
44 min
Cadence
Weekly

From the publisher

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Latest Episodes

View all 740 episodes

YouTube Tools That Scale Attention

May 14, 202647 min

The Science of Attention: Creating Short-Form Videos People Won't Skip

May 7, 202645 min

New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding

Apr 30, 202645 min

Increasing Conversions: Quick Wins That Work in 2026

Apr 23, 202645 min

Facebook's 2026 Rules for Reach & Relevance

Apr 16, 202642 min

Ads and AI: Leveraging AI Creative in 2026

Apr 9, 202642 min

LinkedIn Is Rewriting the Rules of Visibility

Apr 2, 202642 min

Ep 711Ad Creative Strategy: The Easy Way to Improve Facebook and Instagram ROAS

Are your Facebook and Instagram ads getting lost in the feed while your competitors keep stealing the clicks? Are you spending time and money tweaking campaign settings when your real problem might be on screen? To discover how to build a Facebook and Instagram ad creative strategy from the ground up—including how to identify the right messages to test, what kinds of creative formats actually perform, and how to tap into Meta's free creator network to generate high-performing ads without doing all the production yourself, I interview Ben Heath.Guest: Ben Heath | Show Notes: socialmediaexaminer.com/711Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 26, 202647 min

Ep 710How to Use TikTok's Verified Business Account Features and Local Feed

Are you struggling to reach local customers on TikTok? Wondering whether switching to a business account will help? To discover how TikTok's new verified business account unlocks powerful features for marketers, how the platform's new Local Feed helps neighborhood businesses get discovered, and more, I interview Keenya KellyGuest: Keenya Kelly | Show Notes: socialmediaexaminer.com/710Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 19, 202642 min

Ep 709Improving Customer Experience: How to Increase Revenue and Profitability

Are you spending most of your marketing budget chasing new customers while the ones you have are leaving? Do you suspect that better customer retention could be your biggest revenue lever, but you're not sure where to start? To discover a proven three-part framework to keep customers coming back and turn them into your most effective marketing channel, I interview Shana Lynn Bresnahan.Guest: Shana Lynn Bresnahan | Show Notes: socialmediaexaminer.com/709Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 12, 202644 min

Ep 708What Clickable Reels Links and Hashtag Limits Mean for Your 2026 Instagram Strategy

Are hashtags and reels part of your Instagram marketing? Wondering whether link overlays and early access content will actually help your content reach the right people or just add more work to your plate? To discover how to use five major Instagram updates to strengthen your content strategy, I interview Chelsea Peitz.Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/708Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 5, 202646 min

Ep 707Will AI Take Your Marketing Job? Here's What Two AI Experts Are Seeing

Are you worried AI will replace you? Do you wonder which marketing skills will actually matter in an AI-powered future? To discover what skills are becoming more valuable now, tactical steps to stay competitive, warning signs you're falling behind, and what experts predict marketers will be talking about throughout 2026, I interview Chris Penn and Rachel Woods.Guests: Chris Penn & Rachel Woods | Show Notes: socialmediaexaminer.com/707Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 26, 202643 min

Ep 706Are YouTube's Latest Tools Ready for Businesses

Are you wondering if AI video creation tools are worth the investment? Overwhelmed by YouTube's rapid rollout of new features? To discover what YouTube's latest AI tools can actually do for your business, which content formats have the biggest opportunity for organic reach, and how to use new targeting features without hurting your channel's performance., I interview Liron Segev.Guest: Liron Segev | Show Notes: socialmediaexaminer.com/706Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 19, 202642 min

Ep 705Building Email Communities: How to Grow a Raving Audience

Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules? To discover how to build thriving communities through email sequences that create engagement social platforms can't deliver, I interview Paul Gowder.Guest: Paul Gowder | Show Notes: socialmediaexaminer.com/705Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 12, 202642 min

Ep 704What Facebook's New Link Rules Mean for Your 2026 Strategy

Are you frustrated that your Facebook posts with links barely get any reach? Wondering how Meta's latest changes will affect your ability to drive traffic to your website? To discover what Facebook's new link posting limits mean for your strategy, how Meta's $2 billion AI acquisition will impact your marketing, and why Meta just released professional audio editing tools, we interview Mari Smith.Guest: Mari Smith | Show Notes: socialmediaexaminer.com/704Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 5, 202642 min

Ep 703How to Cultivate Content Creativity: A Framework for Marketers

Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover a framework for cultivating content creativity by separating your ideation process into two distinct phases: divergent and convergent thinking, I interview Melanie Deziel.Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/703Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 29, 202644 min

Ep 702Recommended or Rejected: Does AI Trust You

Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to optimize your online presence for AI search engines and build trust signals that get your business recommended, I interview Marcus Sheridan.Guest: Marcus Sheridan | Show Notes: socialmediaexaminer.com/702Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 22, 202647 min

Ep 701When Customers Create More Customers: Creating Superfans

Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong advocates? To learn how to create superfans using a proven five-step framework that transforms customer experience into customer loyalty and referrals, I interview Brittany Hodak.Guest: Brittany Hodak | Show Notes: socialmediaexaminer.com/701Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 15, 202644 min

Ep 700What's Working With Short-Form Video Right Now

Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson.Guests: Pat Flynn & Brock Johnson | Show Notes: socialmediaexaminer.com/700Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 8, 202648 min

Ep 699How to Position Yourself as a Video Influencer People Will Love

Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 1, 202648 min
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