
Social Media Marketing Podcast
740 episodes — Page 7 of 15

Ep 432Launching With Facebook Ads: How to Sell More With Facebook
Are Facebook ads an important part of your launch strategy? Wondering how you can use Facebook to sell more during your next launch? To explore how to use Facebook ads to generate more sales during a launch, in this episode I interview Emily Hirsh. Emily is the founder of Hirsh Marketing, an ad agency that specializes in helping influencers and coaches sell their digital products. USEFUL INFORMATION: Show notes: socialmediaexaminer.com/432 Register for the Google Analytics for Marketers Course: GASuccess.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 431Instagram Content Strategy: Creating Content That Draws Customers to You
Want to create engaging content on Instagram? Looking for a content strategy to create conversion-focused content? To explore how to create Instagram content that attracts your ideal clients, in this episode I interview Alex Tooby. Alex is an Instagram strategist who specializes in helping female entrepreneurs promote their businesses using Instagram. USEFUL INFORMATION: Register for the Google Analytics for Marketers Course: GASuccess.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 430YouTube Video Strategy: How to Grow a Business With YouTube
Want more leads and sales from your YouTube channel? Wondering how to use different types of videos for different objectives? To explore YouTube content strategy, in this episode I interview Sunny Lenarduzzi. Sunny is a YouTube marketing expert who helps entrepreneurs next-level their awareness online. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 429Live Video Simplified: An Easier System to Success
Want to do more with live video? Wondering how to simplify the process of going live? To explore creating better systems for live video, in this episode I interview Tanya Smith. Tanya is a video strategist who helps service providers demystify the video creation process. USEFUL INFORMATION: Enroll in Michael Stelzner’s course, Becoming Well-Known: socialmediaexaminer.com/BWK Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 428Live Video Engagement: How to Build Relationships Live
Want to create a loyal tribe? Wondering how to build relationships with live video? To explore how to create engaging relationships while you’re live on social media, in this episode I interview Janine Cummings. Janine is a live video expert who helps women entrepreneurs grow their business with live video. USEFUL INFORMATION: Save your spot for Michael Stelzner’s FREE Expert Masterclass: socialmediaexaminer.com/class Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 427Growing on YouTube: How to Develop a Loyal Following
Want to develop a loyal YouTube following? Wondering how to better connect with an audience on YouTube? To explore how to grow and develop a loyal fan base on YouTube, in this episode I interview Cathrin Manning. Cathrin is a YouTube expert who teaches small YouTubers how to grow using the platform. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 426Instagram Visual Design: How to Improve Your Branding on Instagram
Want to create amazing visuals on Instagram? Wondering how to develop a recognizable Instagram style without needing a design background? To explore how to improve your design on Instagram, in this episode I interview Kat Coroy. Kat is a designer who teaches small business owners to look amazing on Instagram. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 425How to Build Your Brand on YouTube
Want to do more with YouTube? Wondering how to compete with established YouTube channels? To explore how to build a brand on YouTube, in this episode I interview Salma Jafri. Salma is a video strategist and YouTube coach who specializes in helping other coaches, solopreneurs, and consultants develop their brand with video content. USEFUL INFORMATION: Check out the YouTube Marketing Summit: YTSummit.com Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 424YouTube Video Creation: How to Easily Create Videos That Work
Want to do more with YouTube videos? Need an easier way to create videos that serve your business goals? To explore how to create videos on YouTube, in this episode I interview Diana Gladney. Diana is a YouTube expert and consultant. She’s also the founder of EntreWoman TV—a YouTube channel designed to help entrepreneurs simplify the video creative process. USEFUL INFORMATION: Check out the YouTube Marketing Summit: YTSummit.com Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 423YouTube for Marketing: What Marketers Need to Know
Wondering if YouTube can help your business? Looking for tips to generate leads and sales on YouTube? To explore YouTube for marketing, in this episode I interview Nick Nimmin. Nick is a YouTube expert. His YouTube channel has more than 650K subscribers and is dedicated to helping YouTube content creators thrive on the platform. USEFUL INFORMATION: Check out the YouTube Marketing Summit: YTSummit.com Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 422TikTok for Business: Why Marketers Should Consider TikTok
Wondering how to use TikTok for business? Looking for proven advice that goes beyond basics? To dig deep into TikTok for marketing, in this episode I interview Michael Sanchez. Michael is a TikTok marketing expert who specializes in helping consumer-focused brands increase their reach and exposure on TikTok. USEFUL INFORMATION: Check out the YouTube Marketing Summit: YTSummit.com Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 421Webinar Marketing Strategy: A Proven Path to More Sales
Thinking of using webinars to sell your products and services? Wondering how to promote and conduct your webinars to maximize participation and sales? To explore marketing with webinars, in this episode I interview Amy Porterfield. Amy, an expert on webinars and course creation, is the host of the Online Marketing Made Easy podcast. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 420How to Analyze Your Marketing: Google Analytics Strategy
Are your marketing efforts working? Wondering how to elevate your marketing? To explore how to strategically analyze your marketing using Google Analytics, in this episode I interview Julian Juenemann. Julian is a measurement expert and founder of Measure School, a popular YouTube channel and site for data-driven marketers. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 419Instagram Live: Creative Hacks to Get Engaged Viewers
Do you want more Instagram engagement? Wondering how to grow and engage your Instagram Live audience? To explore how to get more engaged viewers on Instagram Live, in this episode I interview Natasha Samuel. Natasha is an Instagram expert, founder of Sol Studio—an Instagram creative studio—and host of the Shine Online Podcast. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 418Advanced Facebook Audience Targeting for eCommerce Businesses
Want to improve your Facebook ads audience targeting? Looking for tools to run better Facebook advertising campaigns? To explore how eCommerce businesses can use advanced Facebook ad targeting, in this episode I interview Miracle Wanzo. Miracle is a Facebook ads expert and co-founder of Discovery Marketing, a Facebook ads technical services agency. USEFUL INFORMATION: Check out the Facebook Marketing Summit: FBSummit.info Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 417Using Facebook Live to Quickly Create Content
Need to create more content but don’t have a lot of time? Have you considered using Facebook Live to speed up your content creation process? To explore how to use Facebook Live to quickly create content, in this episode I interview Ian Anderson Gray. Ian is a live video expert, and host of the Confident Live Marketing podcast. USEFUL INFORMATION: Check out the Facebook Marketing Summit: FBSummit.info Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 416Facebook Creator Studio: What Marketers Need to Know
Want to manage your Facebook and Instagram marketing tasks in one place? Are you taking advantage of all of the features of Facebook Creator Studio? To explore how to use Facebook Creator Studio, in this episode I interview Mari Smith. Mari is the leading expert on Facebook marketing and author of The New Relationship Marketing. USEFUL INFORMATION: Check out the Facebook Marketing Summit: FBSummit.info Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 415Organic Facebook Content for Local Businesses: Building a Loyal Following
Want to build a loyal, local audience on Facebook? Wonder what types of content to post? To explore how to create organic Facebook content that builds a loyal following that turns into customers, in this episode I interview Allie Bloyd. Allie is the founder of Allie Bloyd Media, a company that specializes in training local business marketers, and host of the Marketing Ink podcast. USEFUL INFORMATION: Check out the Instagram Marketing Summit: IGSummit.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 414Visual Design for Non-Designers
Want to create better visuals for your marketing? Looking for tools and tips to help you easily create visual content? To explore visual design for non-designers, in this episode I interview Donna Moritz. Donna is a visual content strategist and founder of Socially Sorted. USEFUL INFORMATION: Check out the Instagram Marketing Summit: IGSummit.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 413Using Instagram Stories During a Launch: Promotional Strategy
Looking for creative ways to use Instagram Stories during a launch? Wish you did more with Stories? To explore how to use Instagram Stories during a launch, in this episode I interview Alex Beadon. Alex is an Instagram Stories expert who specializes in helping people use Instagram for business. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 412How to Grow Your Instagram Following: Strategy for Businesses
Want more followers on Instagram? Wondering how to find and engage with the right people? To explore how to grow your Instagram following, in this episode I interview Tyler J. McCall. Tyler is an Instagram marketing expert and founder of the Follower to Fan Society. USEFUL INFORMATION: Check out the Instagram Marketing Summit: IGSummit.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 411How to Use Instagram as a Sales Funnel Without Ads
Wondering how to use Instagram for sales? Looking for ways to promote your products without using ads? To explore how to use Instagram as an organic sales funnel, in this episode I interview Elise Darma. Elise is an Instagram marketing expert who specializes in helping business owners scale with Instagram. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 410Chatbot Strategy: How to Improve Your Marketing With Bots
Wondering if your business should start using chatbots? Looking for tips on what chatbots can do and how to set them up? To explore how to improve your marketing with bots, in this episode I interview Natasha Takahashi. Natasha is a chat marketing expert and co-founder of School of Bots, the leading training site for creating profitable chatbots. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 409Creating Live Video Like a Pro: Tips for Any Personality
Need to do more with live video? Not sure what to talk about when you go live? To explore how to create live video like a pro, regardless of your personality, in this episode I interview Luria Petrucci. Luria is a live video strategist and the co-founder of Live Streaming Pros. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 408How to Use Google Analytics to Eliminate Uncertainty
Wish you had more information to guide your marketing decisions? Wondering how Google Analytics can help? To explore how to use Google Analytics to eliminate uncertainty, in this episode I interview Chris Mercer. Mercer, as he likes to be known, is the world’s leading authority on Google Analytics and the founder of MeasurementMarketing.io. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 407Facebook Organic Reach: How to Develop an Engaged Following
Want a more engaged Facebook following? Looking for creative ways to leverage organic marketing rather than ads? To explore how to develop an engaged organic following on Facebook, in this episode I interview Fallon Zoe. Fallon is an organic reach expert who specializes in Facebook. USEFUL INFORMATION: Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 406Local Business Marketing in Uncertain Times
Wondering how to stay top-of-mind with your customers, even if you aren’t open? Looking for new, creative ways to continue to show up for them? To explore how local businesses can market during uncertain times, in this episode I interview Bruce Irving. Bruce is a local business marketing pro, and the host of The Local Business Podcast and the Smart Pizza Marketing Podcast. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 405Using Facebook Ads in Uncertain Times
Wondering if you should make changes to your Facebook ads strategy? Looking for tips to guide your decision-making during times of uncertainty? To explore how to navigate Facebook advertising during the COVID-19 pandemic, in this episode I interview Amanda Bond. Amanda is a Facebook ads expert and founder of The Ad Strategist. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 404How to Reclaim Lost Habits and Start New Ones
Need to develop better habits? Wondering how uncertainty or change impacts your habits? To explore how to reclaim lost habits and build new ones, in this episode I interview James Clear. James is the author of Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. USEFUL INFORMATION: We'd love you to review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 403Organic Social: Content Marketing Ideas From a Pro
Wondering if publishing organic social is worth your time? Looking for tips to improve your organic social content? To explore the power of organic content marketing, in this episode I interview Larry Kim. Larry is the founder of WordStream and Mobile Monkey, and is a content marketing pro. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 402Becoming Well-Known: Your Plan to Becoming a Recognized Expert
What could you achieve for your business and yourself if you were more well-known? Could you reach and help more people with your message? To explore how to become a recognized expert in any industry, I recorded a special episode of the Social Media Marketing Podcast. I share a method that works for becoming well-known—regardless of what industry you’re in. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 401Growing a Following: Tips From Michael Stelzner
Do you want to be recognized as a leader in your industry? Wondering how to build an audience that expands your reach and influence? To explore the topic of growing a following, John Lee Dumas joins me for a special episode. John is the host of Entrepreneurs on Fire, a daily podcast where he interviews entrepreneurs. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 400Social Marketing Trends: Wisdom From Gary Vaynerchuk
Do you want to create a lasting following online? Wondering which social media platforms you should be using right now? To explore the latest trends in social media marketing, in this episode I interview Gary Vaynerchuk. Gary is the CEO of Vayner Media, a full-service digital agency. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 399Creating Social Videos That Grow Strong Connections
Wondering how to use video to build stronger connections with your customers and prospects? Looking for a process to follow for your next video? To explore how to create emotional connections with video, in this episode I interview Matt Johnston. Matt is a former journalist turned video marketing expert and founder of Guide Social, a video marketing agency. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marketing In a Time of Crisis
bonusI know many of you are facing a time of great uncertainty for your business, as are we at Social Media Examiner. In this special episode, I share a number of useful resources we've put together to help you. Watch Mike's Live video with Joel Black Watch Mike's Live video with Marcus Sheridan Read Marketing in Times of Uncertainty: Tips from Top Marketing Pros Listen to Showing Up In a Time of Uncertainty: What Marketers Need to Know on Apple Podcasts or Google Play See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 398Successful Facebook Ads on a Small Budget
Wondering how to advertise successfully on Facebook? Want to avoid wasting money and time when you test your Facebook ads? To explore how to create Facebook ads that work for all budgets, in this episode I interview Tara Zirker. Tara is a Facebook ads expert and founder of the Successful Ads Club, a membership site designed for marketers who want to improve their Facebook and Instagram ads performance. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 397Instagram Strategy: Growing Your Followers and Business
Looking for a strategic approach to organic Instagram growth? Wondering how to develop content that will grow your business and your Instagram following? To explore how to use Instagram as a hub for shareable content that leads to business growth, in this episode I interview Vanessa Lau. Vanessa is a community development expert who specializes in helping online coaches. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 396How to Persuade: The Science Marketers Need to Know
Do you want to persuade more people to take action? Wondering how the latest behavioral science can help your marketing? To explore how to be more persuasive in your marketing, in this episode I interview Jonah Berger. Jonah is a marketing professor at the University of Pennsylvania’s Wharton School and author of the books, Contagious and Invisible Influence. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 395How to Rethink Your Way to Business Growth
Do you want to grow your business? Is it time to rethink the way you market and deliver experiences? To explore how to grow your business via innovation, in this episode I interview Duncan Wardle. Duncan is the former head of innovation & creativity for Disney. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 394Messaging Matters: How to Attract Your Ideal Customers
Want to attract more of your ideal customers? Do you know which words and phrases resonate most with your prospects? To explore how to come up with the right messages to attract your preferred customers, in this episode I interview Jeffrey Shaw. Jeffrey is a brand message consultant who helps businesses attract their ideal customers. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 393YouTube Stories: Success Tips From a Top YouTuber
Do you want to connect more often with your YouTube subscribers without releasing a full video? Are you taking advantage of YouTube’s Stories and Community tab features? To explore how to use YouTube Stories and the YouTube Community tab, in this episode I interview Evan Carmichael. Evan is a successful YouTuber with more than 2 million subscribers and 300 million video views, and co-host of the Something to Prove podcast. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 392Developing Loyal Fans: The Future of Marketing
Do you want loyal fans for your business? Want to know how to build a fanbase of loyal customers? To explore how to develop loyal fans, in this episode I interview David Meerman Scott. David is a marketer, speaker, and best-selling author. USEFUL INFORMATION: Check out Social Media Marketing World We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 391Social Media Content Strategy: How to Respond to a Changing Marketplace
Do you have a content strategy for your social media marketing? Wondering how content and social media strategies can fit together? To explore how to use content strategically for 2020 and beyond, in this episode I interview Jay Baer. Jay is a marketing and customer experience strategist. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 390Social Media ROI: How to Measure Your Social Marketing
Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things? To explore everything you need to know about measuring ROI, in this episode I interview Christopher Penn. Christopher is the chief data scientist at Trust Insights. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 389Creating Engaging Video Content That Spurs an Emotional Connection
Wondering how to create engaging video for your business? Want to use video more creatively in your marketing? To explore how to create engaging videos that work in organic social posts or paid ads, in this episode I interview Ezra Firestone. Ezra is an eCommerce marketing expert and the founder of Smart Marketer, a site that helps marketers grow their businesses. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 388YouTube Trends: What Marketers Need to Know
Do you use YouTube in your marketing? Wondering how often you should publish videos and what type of content works on YouTube? To explore the YouTube trends marketers need to know about, in this episode I interview Sean Cannell. Sean is a video marketing expert, host of the Think Marketing Podcast, and author of YouTube Secrets. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 387Instagram Stories Ads: What Marketers Need to Know
Want more leads and customers from Instagram? Have you considered Instagram Stories ads? To explore what you need to know about Instagram Stories ads, in this episode I interview Susan Wenograd. Susan is a Facebook ads expert and the chief marketing officer at Aimclear, a marketing agency focused on paid search and paid social. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 386Creating Stories That Stick: How Marketers Can Win With Story
Want to craft better stories in your marketing? Wondering what makes a good story? To explore the power of stories in marketing, in this episode I interview Kindra Hall. Kindra is the author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 385Neuroscience and Marketing: How People Make Decisions
Have you ever wondered why some marketing campaigns connect with people while others flop? Want insight into how the brain makes decisions that compel people to take action? To explore the science behind how people make decisions, in this episode I interview Tracy Trost. Tracy is a neuroscience marketing expert and the lead visionary at TCM Creative, where he creates fundraising commercials for non-profits. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 384Writing Facebook Ad Copy That Converts
Want to write persuasive Facebook ad copy that sells? Wondering how to get your Facebook ads to work better? To explore what marketers need to know about writing Facebook ad copy that converts, in this episode I interview Molly Pittman. Molly is a Facebook ads strategist and co-host of the Perpetual Traffic podcast. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.