
Social Media Marketing Podcast
759 episodes — Page 5 of 16

Ep 549Scaling Your Facebook Ads: A Proven Strategy
Want more customers from your Facebook campaigns? Looking for a model for scaling Facebook ads? To discover a three-step Facebook ads strategy to scale your business results, I interview Charley Tichenor.Guest: Charley Tischenor | Show Notes: socialmediaexaminer.com/549Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 548AI Writer and AI Design Tools for Marketers
Curious about using AI in your work? Wondering how AI can enhance and improve your content creation? To discover AI tools to help marketers design images and write better, I interview Paul Roetzer.Guest: Paul Roetzer | Show Notes: socialmediaexaminer.com/548Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 547Community-Based Marketing: The Future of Business
Is your marketing fizzling out? Are you wondering how to employ a sustainable strategy to grow your business? To discover the benefits of community and why it’s a powerful marketing strategy, I interview Mark Schaefer.Guest: Mark Schaefer | Show Notes: socialmediaexaminer.com/547Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 546Succeeding With LinkedIn Company Pages
Want more people to follow your LinkedIn company page? Wondering how to improve your LinkedIn content marketing? To discover a LinkedIn content strategy that works for company pages, I interview Michelle J. Raymond. Guest: Michelle J. Raymond | Show Notes: socialmediaexaminer.com/546 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 545How to Use Facebook to Build a Community in 2023
Want to develop a loyal and engaged following on Facebook? Wondering what types of content develop community? To discover how to develop communities with Facebook, I interview Mari Smith. Guest: Mari Smith | Show Notes: https://www.socialmediaexaminer.com/545 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 544How to Keep People Watching YouTube Videos to the End
Want more people to watch your videos on YouTube? Wondering how to structure a YouTube video that keeps viewers engaged? To discover how to keep people watching YouTube videos to the end, I interview Pat Flynn. Guest: Pat Flynn | Show Notes: socialmediaexaminer.com/544 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 543How to Get Facebook Ads Working for You in 2023
Are your Facebook ads underperforming? Wondering what can be done to increase your conversions? To discover a Facebook ads strategy that really works, I interview Molly Pittman. Guest: Molly Pittman | Show Notes: socialmediaexaminer.com/543 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 542Using YouTube to Generate Leads
Need more qualified leads from your video content? Wondering how to create YouTube videos that people want to watch and that help sell your business? To discover how to use YouTube videos to generate organic leads, I interview Marley Jaxx. Guest: Marley Jaxx | Show Notes: socialmediaexaminer.com/542 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 541Search Engine Optimization: How to Rank Number One on Google
Want your content to rank higher in search? Looking for a proven strategy to follow? To discover how to improve your Google search rank, I interview Jeff Oxford. Guest: Jeff Oxford | Show Notes: socialmediaexaminer.com/541 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 540Instagram DM Automation Strategy: A Model for More Leads and Sales
Want more prospects and customers from Instagram? Looking for a strategy to follow? To discover how to use Instagram DM automation for more leads and sales, I interview Natasha Takahashi Willis. Guest: Natasha Takahashi Willis | Show Notes: socialmediaexaminer.com/540 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 539Writing Marketing Content: A Proven Framework
Wondering how to easily write marketing content? Looking for a step-by-step model? To discover how to create written content that helps businesses, I interview Ann Handley. Guest: Ann Handley | Show Notes: socialmediaexaminer.com/539 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 538Google Performance Max: What Marketers Need to Know
Need to diversify your online advertising? Wondering how to leverage Google's entire ecosystem to reach more people? To discover how to get started with the Google Performance Max ads solution, I interview Brett Curry. Guest: Brett Curry | Show Notes: socialmediaexaminer.com/538 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 537How to Use Google Analytics 4 for Marketing
Do you use analytics to measure your marketing? Are you prepared for the shutdown of Google Universal Analytics? To discover how to use Google Analytics 4 to continue tracking consumer behavior and measuring your marketing now and into the future, I interview Dana DiTomaso. Guest: Dana DiTomaso | Show Notes: socialmediaexaminer.com/537 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 536Instagram Strategy Audit: How to Renew Your Results
Is your Instagram marketing working? Are you using outdated strategies and tactics? To discover how to audit and improve your existing Instagram strategy, I interview Millie Adrian. Guest: Millia Adrian | Show Notes: socialmediaexaminer.com/536 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 535Three Steps to Develop a Personal Brand
Wondering how to become the top-of-mind provider in your industry? Looking for a plan to develop extreme influence via social media? To discover a three-step process for building a strong personal brand that gets you noticed by the right audience, I interview Phil Pallen. Guest: Phil Pallen | Show Notes: socialmediaexaminer.com/535 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 534Earning Trust: A Method for More Sales
Wish more people trusted your business? Looking for a content marketing model that helps establish trust? To discover how to combine three kinds of content to earn and sustain a trusted relationship in today’s marketplace, I interview Melanie Deziel. Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/534 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 533Video Content Strategy: How to Get Started
Wondering how to produce effective video content for Instagram, TikTok, YouTube, and beyond? Looking for a better plan? To discover how to create a video content strategy to serve marketing goal., I interview Saj Adibs. Guest: Saj Adibs | Show Notes: socialmediaexaminer.com/533 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 532Creating Quality Videos With Smartphones
Want to produce professional-grade videos without a costly camera? Wish your Reels, TikTok, and YouTube videos looked amazing? To learn everything you need to know to create quality videos using your smartphone, I interview Steve Wright. Guest: Steve Wright | Show Notes: socialmediaexaminer.com/532 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 531How to Use TikTok to Grow Your Influence
Want to become the go-to expert in your industry? Wondering what types of TikTok content will position you as a recognized authority? To learn how to build your influence and convert customers with TikTok, I interview Keenya Kelly. Guest: Keenya Kelly | Show Notes: socialmediaexaminer.com/531 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 530How to Know if Your Facebook Ads Will Work
Wondering how to run successful Facebook ad campaigns every time? Looking for a process that relies on data rather than a best guess? To learn which metrics to consider to make smart decisions for Facebook ad campaigns that work, I interview Andrea Vahl.Guest: Andrea Vahl | Show Notes: socialmediaexaminer.com/530Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 529How to Sell More With Instagram
Wondering how to sell your products or services on Instagram? Need a better strategy? To discover a three-step method to improve your sales, I interview Carla Biesinger.Guest: Carla Biesinger| Show Notes: socialmedieaexaminer.com/529Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 528TikTok Organic Content Strategy
Wondering how to make great TikTok videos? Looking for a proven organic content strategy? To discover how to develop and execute a TikTok plan that works, I interview Gerardo Perez.Guest: Gerardo Perez | Show Notes: socialmediaexaminer.com/528Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 527How to Rethink Facebook and Instagram Ad Strategy
Have you noticed a drop in your Facebook or Instagram ad performance? Could your campaign structure or targeting be at fault? To discover how to align your Facebook and Instagram ad strategy with Meta’s algorithms for better campaign results, I interview Zaryn Sidhu.Guest: Zaryn Sidhu | Show Notes: socialmediaexaminer.com/527Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 526Fan Evangelism: How to Create Unforgettable Experiences
Do you want raving fans? Wondering how to build a fan-first experience? To discover a 5-step framework for creating great experiences that your customers and fans will share on social media, I interview Jesse Cole.Guest: Jesse Cole | Show Notes: socialmediaexaminer.com/526Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 525Creating Viral Content for Instagram and TikTok
Are you using TikTok or Instagram for business? Looking for a content strategy that works and won’t leave you exhausted? To discover a three-step strategy to create highly engaging TikTok and Instagram content that will scale your audience while helping you avoid burnout, I interview Kat Norton.Guest: Kat Norton | Show Notes: socialmediaexaminer.com/525Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 5243 Facebook and Instagram Marketing Strategies That Convert
Asking yourself whether ads still work on Facebook and Instagram? Wondering what’s working for other businesses? To discover three ad strategies proven to convert on Facebook and Instagram, I interview Allie Bloyd.Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/524Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 523TikTok Content Strategies for Leads and Sales
Wondering how to sell more on TikTok? Looking for a content strategy designed around business goals? To discover a proven TikTok content strategy designed to build awareness, support consideration, and drive conversions, I interview Austin Armstrong.Guest: Austin Armstrong | Show Notes: socialmediaexaminer.com/523Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 522Making Real Instagram Connections
Trying to grow a following on Instagram? Could chasing new followers be negatively impacting your connection to current followers? To discover a strategy for growing and sustaining an engaged and responsive community on Instagram, I interview Jonny Keeley.Guest: Jonny Keeley | Show Notes: socialmediaexaminer.com/522Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 521LinkedIn Content Creation Success Tips
Want more people to respond to your LinkedIn posts? Wondering how to ideate and create LinkedIn content people will engage with? To discover a LinkedIn engagement marketing strategy that will improve your content creation process and help you interact with more prospects, I interview Daniel Kading.Guest: Daniel Kading | Show Notes: socialmediaexaminer.com/521Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 520TikTok Ad Strategy The Easy Way
Looking to diversify your ad spend? Wondering if TikTok ads could reach your target audience? To discover how to use TikTok Spark Ads to amplify authentic user generated content that authentically promotes your business and products, I interview Dennis Yu.Guest: Dennis Yu | Show Notes: socialmediaexaminer.com/520Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 519Building Strong Connections With Your Social Media Content
Struggling to attract and connect with your audience on social media? Could you be working with outdated content strategies and tactics? To discover common content strategy mistakes and learn how to develop content that draws a loyal community to your business, I interview Brooke Sellas.Guest: Brooke Sellas | Show Notes: socialmediaexaminer.com/519Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 518TikTok Video Engagement Success
Curious how to market on TikTok? Already on TikTok and wondering how to grow your audience? To learn how to make TikTok videos that engage your target audience and attract more followers, I interview Drea Okeke.Guest: Drea Okeke | Show Notes: socialmediaexaminer.com/518Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 517How to Write Copy That Sells in a Post-Pandemic World
Do you want more sales? When did you last revisit your messaging? To learn a framework for writing persuasive copy that delivers results in today’s FOMO-saturated climate and discover a method to fine-tune your copy so you hit just the right tone, I interview Ray Edwards.Guest: Ray Edwards | Show Notes: socialmediaexaminer.com/517Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 516The Biggest YouTube Mistakes Marketers Make (and How to Overcome Them)
Has your YouTube channel growth stalled out? Looking for advice to pinpoint where you’re going wrong? To learn common mistakes marketers make and what to do instead. You’ll also discover some overlooked metrics that can help you grow faster, I interview Daniel Batal.Guest: Daniel Batal | Show Notes: socialmediaexaminer.com/516Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 515How to Turn Instagram Fans Into Customers
Want to turn your Instagram followers into paying customers? Not sure where to begin? To discover the biggest mistakes to avoid and how to turn engaged fans into customers, I interview Vanessa Lau.Guest: Vanessa Lau | Show Notes: socialmediaexaminer.com/515Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 514YouTube for Business: The Easy Path to Content
Are you struggling with creating YouTube content that helps your business? Want a better way to make content that converts? To discover some of the most common mistakes people make on YouTube and how to create better content for your audience, I interview Evan Carmichael.Guest: Evan Carmichael | Show Notes: socialmediaexaminer.com/514Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Crypto Renaissance: A Historic Opportunity for Business
bonusSkeptical about crypto and what it could mean for business? Concerned you might be missing out on the next big business frontier? To discover what happened during the Medieval and Renaissance era that led to rapid business growth, how it's happening again, and what will likely take place in the very near future, I interview Josh Rosenthal.Guest: Josh Rosenthal | Show Notes: socialmediaexaminer.com/c9Learn more about the Crypto Business Conference: cryptobizcon.comSubscribe to the Crypto Business Podcast: Apple Podcasts | Spotify | Google Podcasts | Amazon MusicDisclaimer: The information provided in the Crypto Business Podcast is provided solely for educational purposes and does not constitute any advice, including but not limited to, investment advice, trading advice or financial advice, and you should not treat any of the show's content as such. Read the full disclaimer.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 513Using Content as a Business Differentiator
Looking for something that can give you a unique edge? Wondering if creating the right content can raise you above the competition? To discover why content can be your unique business differentiator and how to do it right the first time, I interview Robert Rose.Guest: Robert Rose | Show Notes: socialmediaexaminer.com/513Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 512YouTube Video Success Recipe Revealed
Want to get more leads or sales from your YouTube videos? Wondering if there’s a secret to creating the perfect video for businesses? To discover a four-part recipe for successful YouTube videos and some common mistakes to avoid, I interview Sean Cannell.Guest: Sean Cannell | Show Notes: socialmediaexaminer.com/512Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 511How Anyone Can Confidently Show Up on Video
Have you been avoiding making videos for your business? Wondering how to feel more comfortable in front of a camera? To discover how to record videos more confidently so you can improve your engagement and sales, I interview Pelpina Trip.Guest: Pelpina Trip | Show Notes: socialmediaexaminer.com/511Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 510Building an Instagram Content Strategy That Lasts
Does it feel like your Instagram posts are falling flat? Wondering how to create a steady stream of content your audience loves without burning yourself out? To discover the three-part framework for building a long-term Instagram content strategy that works including the types of content that perform well, I interview Katie Steckly.Guest: Katie Steckly | Show Notes: socialmediaexaminer.com/510Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 509Video Content Strategy: From YouTube to Short-Form Social
Do you have longer videos that you publish on YouTube? Are you looking for a way to make a single video and repurpose it across multiple platforms? To learn a strategy that will simplify your video production and result in lots of content you can use everywhere, I interview Latasha James.Guest: Latasha James | Show Notes: socialmediaexaminer.com/509Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 508Google Analytics 4 Migration: How to Prepare
Are you ready to shift from Universal Analytics to Google Analytics 4 (GA4)? Wondering how to prepare and what to expect when the change comes? To discover exactly how Google Analytics is changing, what GA4 is, how to prepare, and how to set proper expectations with your boss or clients for the future of their data, I interview Chris Mercer.Guest: Chris Mercer | Show Notes: socialmediaexaminer.com/508Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 507Why Your Facebook Group Is Failing and How to Fix It
Has your Facebook group engagement dropped off? Want to inject new life into your community? To discover some of the biggest mistakes businesses make with Facebook Groups and how to fix them, I interview Dana Malstaff.Guest: Dana Malstaff | Show Notes: socialmediaexaminer.com/507Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 506Why Your YouTube Videos Are Failing
Are your YouTube videos underperforming? Wondering how to boost your views? To discover the keys to attracting more viewers to your videos, I interview Jake Thomas.Guest: https://creatorhooks.com | Show Notes: socialmediaexaminer.com/506Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 505Getting Started With TikTok Ads
Looking to diversify your social advertising? Wondering if TikTok might do the trick but you’re not sure how to get started? To discover everything you need to know including the key elements of TikTok ads and a simple process for crafting ad creative that works, I interview Maxwell Finn.Guest: Maxwell Finn | Show Notes: socialmediaexaminer.com/505Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 504Growing an Instagram Following That Converts
Is your Instagram account attracting the right followers? Want to know how to grow an audience that turns into customers? To discover the best types of content to create to attract an engaged and loyal following and some common mistakes to avoid, I interview Josh Ryan.Guest: Josh Ryan | Show Notes: socialmediaexaminer.com/504Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 503How to Use LinkedIn Newsletters: A Guide for Marketers
Want to start sending regular updates to your LinkedIn following? Are you wondering if LinkedIn newsletters would work for your business? To learn why you should explore LinkedIn newsletters including the pros and cons, what you can publish, and how to get them to convert, I interview Judi Fox.Guest: Judi Fox | Show Notes: socialmediaexaminer.com/503Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 502TikTok Storytelling: How to Stand Out From the Crowd
Want to reach more of your ideal audience on TikTok? Wondering how to tell an authentic story through short-form video? To find out how to leverage storytelling principles in your content, I interview Michael Sanchez.Guest: Michael Sanchez | Show Notes: socialmediaexaminer.com/502Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ep 501How to Write Better-Performing Facebook Ads
Are your Facebook ads underdelivering? Wondering how to improve your results? To learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more, I interview Tara Zirker.Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/501Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.