REAL AF with Andy Frisella

I recently had a stint where I was going through some dark times in my life. As some of you may know, I've been clinically diagnosed with depression. If you're going through a similar situation, know that it's nothing to be embarrassed about. Resources are available to help you in these difficult times. In todays episode, I share with you 5 steps that will help you power through your dark times.

Valentine's day was last week. Dr. Gabrielle Lyon joins Andy and the crew as they discuss whether passionate Vegans can handle the truth about meat, why 3 out 5 Americans are lonely, and how a simple mental exercise can transform your life.

Some people's egos are so big, that they are willing to risk a good thing to satisfy their need to always be right. It's time to wake up and realize what really matters.

What does it take to build a real legacy? Jesus Christ, Adolf Hitler, Kobe Bryant… no matter what their goal was, it was very clear that each one was highly skilled in influencing people, culture, and the world.

Being authentic is one of the best qualities any human can have, especially in the land of social media, where it's hard to believe the highlight reel. One way people try to achieve this is by being vulnerable… but there is a fine line though between vulnerability and oversharing. We talk about this and other things like when Sal used a hotel towel as toilet paper and still tries to blame Andy to this day.

The world of today is made complicated and full of double standards. In reality, it's really pretty simple… just do the right thing. From business to your personal life, if you stick to that one rule, your customers, employees, and spouse are going to love you for it.

Let's be real: the rise in technology might be good for efficiency ... but how does automation & artificial intelligence negatively affect us humans, including those crazy fucks who want to dress up as animals & comic book characters? Also on this episode: Sal imagines himself as a panda, Vaughn hits 69 in his mini-van ... and my dad & I debunk myths about success.

Conditions will never be ideal. How the most successful people in the world react in the midst of all the chaos and become their ideal self.

The third official episode of Real AF with Andy Frisella.

This is the second official episode of Real AF with Andy Frisella. If you haven't listened to Episode 318 - "The End" - of The MFCEO Project podcast, do that now. That serves as the first episode of Real AF.

This is the first official episode of Real AF with Andy Frisella. This episode is identical to Episode 318, "The End" of The MFCEO Project.

And now...the final episode of The MFCEO Project podcast (which, by the way, has language and adult humor that is not suitable for kids. Use your brains. Be a good parent.)

Preview of the final episode.

What makes your work worthwhile? Is it only worldwide influencers who make 9-figures that should feel good about themselves & their lives? Or can you feel great about life if you're a blue collar worker, a teacher, or someone who doesn't even earn $45,000 in income? Whether it's people who think "happiness is the new rich" or people who equate being famous with being impactful, there's a lot of confusion out there about how to evaluate the worth of a job & the value of a human life.

Are you "woke?" That's a phrase that's thrown around a lot these days. Sometimes it's used in politics to talk about people who say they really care about racism & injustice & sometimes it's used for dudes who think they've uncovered a worldwide conspiracy that nobody else knows about! But what does it really mean to be "woke," to have your eyes opened to what life is all about & what it takes to be happy & successful?

I recently had a friend admit to me that he didn't feel "worthy of success." The reality is...a lot of people feel like that. They feel like a fraud. They feel like they are running behind. They feel like there is some "secret formula" that's complicated & too sophisticated for them to understand. Listen...all of us feel lost & like we don't know what we're doing. In this episode, I talk about how to overcome that & we share OG stories about the early days of MFCEO. (Oh...& we announce contest winners!)

What is the key to ultimate happiness? Ask most people in the culture today & they'll say "the freedom to do whatever you want" & to indulge yourself any way you want...to live a life of leisure, comfort, ease, whatever. The reality is, that is absolutely, 100 percent dead wrong. In fact, the answer is pretty much the exact opposite of that. In this episode, I talk about the key to ultimate happiness & why it's ---not coincidentally--the key principle of my program, 75Hard.

Most people just don't understand how simple it is to advance in your career & climb the ladder of success all the way to the top. They think there's something mystical about it, something beyond their control, & that they have to be "chosen" to become the elite leaders of business & society. But the reality is, it's not hocus pocus or complex & complicated at all. There are 4 steps...4 concrete, actionable steps...that *anyone* can take to start moving up in the world NOW.

This is a message to anybody who is frustrated with some aspect of your life...whether your frustration is with your business, or a relationship, or your fitness...or whatever! There are two realizations you must have before success will materialize for you, & when I tell you what they are, you're probably going to say "well, no sh!t"...but I guarantee you're not really acting on these realizations. When you do...& I'm going to tell you how...things will go far, far better for you.

Everybody wants to be happy. Everybody wants to be successful. So why isn't everyone happy & successful? The truth is, it's not because people aren't willing to work hard. A ton of people in the world work hard & are still not happy & successful. The problem is in how they approach the work. In this episode, I talk about why choosing the hardest path possible is a good idea & the incredible thing that happens when you push yourself beyond your limits.

So many of you are good people who genuinely want to kill it in your business & life, but a ton of the advice you are getting on the internet...on Instagram & YouTube & on all the podcasts by the success gurus & "business coaches"...well, it's f*cking terrible & really counterproductive to your success. There are three pieces of advice in particular that are the worst. In this episode, I tell you what they are & actually provide the right advice, so you can make the impact & money you really want to make.

What really does make America...and YOU...great? I've been reading a ton of U.S. history, & I've learned more about the most incredible men & women our country has ever produced. It's been so impactful to me that I created a course called UNITED WE WIN: 7 Lessons in Excellence and Success From the Greatest Americans of All Time. The full course will only be available to my email subscribers, but I'm publishing the first lesson as a gift to you for Independence Day. Happy 4th of July, Mother F*ckers!

If you completed 75Hard - I introduced it in episode 290 - you know it's the program I created for winning the war against yourself & developing the kind of mental toughness that makes anything possible for you. You know it's changed your life & you'll never be the same. But you might be asking yourself..."now what? Where do I go from here? How do I take my mental toughness to an even higher level as I pursue my own full potential?" Take a listen to this episode & find out!

I don't know about you, but with all the crazy sh*t going on in the world & all the things going on in my own life, sometimes it's hard not to go insane or feel stuck & overwhelmed...not just professionally, but personally, too. The good news is that my guest on today's podcast is an incredibly insightful & brilliant woman who has a real gift for helping people live with peace & power & purpose. Dr. Nicole LePera, aka The Holistic Psychologist, is in the house!

The longer I live, the more I believe that people's success is determined by the questions they ask themselves. There's a bunch of people out there who really aren't succeeding & really aren't getting the results they say they want, because they don't have the right answer to the question, "will I put in the work when no one's looking?" And there are other people who are paralyzed with fear & regret because they constantly ask "what if?" Listen, regardless of the question, the answer is always GO HARD.

It's amazing to me how most people have an excuse for why they aren't winning. They have every tool...resource...opportunity. But there's a factor in the way they think & how they operate that is going to ruin them. Our culture is cursed & the mindset of the majority is hellbent on mediocrity. As sick & tired as I am about all this, I can't stop caring, & I won't stop working to make sure that the people who really, truly want to succeed know the hard truth about what it's going to take to do that.

Nike running shoes? Check. AirPods? Check. Weighted vest? Check. Alright...let's f*cking GO! Yes, that's right...today we made podcast history as the first episode recorded *while* doing the SECOND of TWO workouts, after an already long & busy day of running a 9-figure business. Was I tired? F*ck yeah, I was tired. But that doesn't mean I can't execute...& what you need to understand is that if want to enjoy your best possible life, you have to learn to push yourself hard, even after you're exhausted.

What can you learn about business from two guys from Tupelo, Mississippi? A lot. Josh West & Nick Weaver are two of the most incredible entrepreneurs I've met in a long time! They were best friends as kids & are now the founders of Blue Delta Jeans, a company that makes the best blue jeans I've ever worn in my life! We talked about their story, their struggle, & the lessons every entrepreneur can apply. You're not just going to learn a lot in this episode. You're going to laugh, too. A lot.

If you could take a time machine back to your biggest win in life…would you? If you're thinking "Of course! I'd love to rocket back to Yesteryear to relive the Glory Days," then your chances of being a real success in life are probable zero. ZERO. Truly successful people have a completely different mindset. They are guided by a major rule in life: The 24-Hour Rule of Bragging. This rule protects you from mediocrity and helps you move on from massive mistakes.

Just "winning" isn't enough. "Winning" doesn't earn you glory or the right to brag. You have to DOMINATE. That's the mentality you have to have to truly be successful on an elite level...& this isn't an ego thing, either. It's not about just trying to prove you are way better than somebody else. It's not about feeling good because you decimated your competition. It actually has to do with YOU...your potential..& whether or not you die feeling proud of how you lived.

What if you could retrain your thought process to actually go the extra mile to the point where even if you were sleeping, your dreams would be driven by a sub-conscious commitment to excellence? I've actually experienced that & you can too. While everybody else is conditioning their minds to do the least that is still acceptable...YOU can condition your mind to do the most to WIN. You can actually become the person you want everybody to believe you really are.

How can you develop the kind of mindset that goes all in, all the time? I'm talking about the mentality that can keep the pedal on the gas…to get optimal results…regardless of whether things are going great for you, or you're slogging your way through tough times. My guest Jason Khalipa is a Crossfit icon & a hugely successful entrepreneur. He's won competitions at the highest levels, made millions of dollars, & led his family through his little daughter's brutal encounter with leukemia. Through ups & downs, he knows what it takes to consistently crush it in business & life.

Do you feel alone? I've met thousands of people online & in-person who tell me they feel isolated & detached from average society because they personally have extremely high standards, a killer competitive attitude, & an extreme commitment to making the most of their lives...& it feels like nobody else does. The good news is there are others who are truly committed to excellence in everything they do. If you want to connect with them & be part of an incredible movement & family...take a listen to this podcast.

Every now and then, average people do win. But they don't keep winning...they don't make a lifestyle out of winning...because they make a huge mistake. In their moments of victory, they do something that causes them to lose focus & actually ends up being counter-productive to their long-term success. True winners don't do this. That's why all they do is win. What is it? Take a listen & find out.

As a guy who started with $0 in the bank 20+ years ago & now personally earns well into 8 figures a year, I've been around the broke & the ballers, losers & winners...& I can tell you this: those who never experience all the valuable things in life...the stuff money can buy & the stuff it can't...definitely suffer from an either/or mentality. They believe in a false choice & they even believe something false about God. So they waste their lives. Don't want that to happen to you? Listen to this podcast.

There's a lot of you guys out there who think you can tolerate a little compromise or deviation in your performance or integrity…what I call "a hole in your bucket"…& still succeed. The reality is, some of the giants of history have been reduced to f*cking ruins because they allowed a hole in their bucket. What was it?…why is it so lethal?…& most important, how do you protect yourself from it? Take a listen & find out.

There are days that nothing in you wants to do anything productive. You have these huge goals, but you feel like being a lazy f*ck. You'd rather lay on the couch & eat donuts instead of run 20 miles. You'd rather watch Netflix for hours than invest the time & energy needed to build your business. Other "experts" talk about how to power through those negative emotions & perform. I can tell you how to do that, too…& more than that. I can teach you how to LOVE the days that test your will.

We all have bad days.We all have days where nothing seems to be going right, at work & in our personal lives. On those days, average people get their cages rattled, lose their focus, get derailed, & end the day with nothing accomplished. But the reality is, it doesn't matter how much crap & chaos your day holds. You can keep your mind right, your attitude on point, & your day productive. In this episode, I tell you how I do it & how you can, too.

What would it be worth to you if you could 100X traits in yourself like confidence, self-belief, discipline, & grittiness...& completely transform your life? These are not traits you are born with, but skills you develop. I've spent more than twenty years figuring out how to master mental toughness & I'm putting everything I've learned into a program I call 75HARD. What's it all about & how can it help you become who you are meant to be & get the life you want? Take a listen.

What do you think is impossible? Pretty much everybody told my guest & friend James Lawrence that doing 50 Iron Mans in 50 days in 50 different states was impossible. But he did it. Not because he is a gifted athlete or had access to special resources, but because he learned how to create a mental toughness that is 1000 times stronger than iron. This episode will show you that you really can crush the absurdly huge goals that everybody else thinks you can't.

"You have to care about your customers." If you're in business, you hear it & say it all the time. But the reality is, deep down most people thinks it's just a buzzword...a catchphrase entrepreneurs use to feel good about themselves. But I can tell you from building my business into 9-figures, it's not a cheesy cliché...& you need to understand why it's an essential key to dominating sales.

Do you want to succeed, but don't feel like you have the resources? Building a multi-million-dollar business from the ground up, there were tons of times I felt desperate & without options. I eventually found out why that was a good thing.

If you're overwhelmed by what you think you need to know to master social media influence…relax. If you feel confused about what exactly you're suppose to do to achieve massive results on Instagram and other platforms…don't sweat it. In this episode, I boil everything down to the nuts & bolts & give you a simplified list of dos and don'ts. If you take seriously what I tell you & put it into practice, you'll become the kind of influencer that generates massive amounts of impact & income.

The rules for social media success are changing. I'm a social media influencer myself & I employ thousands of influencers who represent my companies, & I can tell you this: the game is different now. It's so different that much of what used to work isn't going to work anymore. In this new era, if you want to build a focused & engaged following, leverage your platform for your business, & make millions off your personal brand...then you better take to heart what's in this episode & put it into practice.

There's an enormous amount of greed & insanity in the whole entrepreneur & success space. Do you really want to be a part of it? Do you really want to promote it in any way? I don't. That's why I've stepped away from speaking at most of the conferences & want nothing to do with the shady parts of that culture. What all of us should want...is to make money the right way (which is the most effective way) & to learn how to listen to people in a way that makes a huge impact on their lives.

When is enough, enough? When are you going to buy enough courses or go to enough conferences? I am all for you finding resources that actually provide value by teaching you something. I support you trying to develop yourself as a person & entrepreneur. The problem is, a lot of you need to declutter the nonsense in your lives, stop dabbling in "generating income" & start driving deep into building a real brand & legitimate company. You need to stop wasting time & double down on creating an empire.

What's the "magic number?" That's the question they ask on lottery commercials. If you get the "magic number" on Powerball or whatever, you are guaranteed millions. Well...I've got a 5-digit number for you that will guarantee success. It will guarantee you will create wealth - & a lot of it. What am I talking about? What's this so-called "magic number?" Take a listen & find out.

When someone does something really stupid or scandalous and gets caught...how do you respond? When someone has an epic moral failure or crashes and burns in business...do you like to join the rest of society & social media & pile on the judgement & criticism? How you choose to respond to people who do shady things - including shady things to you - will determine whether you live your life enslaved to hate & bitterness...or whether you live your life with freedom and power.

What's your attitude when you go through tough times? Do you think, "this isn't fair" or "I wish this wasn't happening to me"? To the average person, struggle is something to be avoided. But elite achievers find benefits in being knocked around by life. In fact...far from being averse or ashamed of struggle, they embrace it. They take pride in it. They think of it as a privilege. And that's why they always power through. How can you develop this mindset? That's what I talk about in this episode.

It was the early 1940s, right before World War 2. The suburbs of Chicago. There was a kid - we'll call him "Harry." He was shy, socially awkward, and a loner. But he powered through 20+ years of struggle, setback, rejection and repeated failure to become a multi-millionaire... and an American icon. His life story provides a blueprint for what the road to success really looks like and what it costs to achieve the life you really want. Listen to this episode to find out who he is & what he can teach you.