Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Hannes Jordaan is an ERP software implementation expert who has overcome learning difficulties throughout his life. Today, he shares his strategies for optimizing his learning process and creating a successful career. Hannes further talks about the importance of finding personalized methods for consuming information, such as using audio and visual resources, as well as building a supportive network to help overcome challenges. https://www.youtube.com/watch?v=Zt3O7thFqOU In this episode of Marketer of the Day, Hannes Jordaan shares his approach to overcoming learning difficulties and creating effective habits that support personal and professional growth. He emphasizes saying no to distractions, valuing your time, and celebrating small wins as essential strategies. Hannes is working on a support program to help others implement these techniques, encouraging people to optimize their processes, create routines, and develop a community for accountability and encouragement. His advice centers on actionable, simple strategies for building momentum, embracing imperfection, and finding personalized paths to learning and productivity. For more insights, listeners can visit hannesjordan.com to explore his work and upcoming initiatives. Quotes “Information sets us free, but you need to find the way that allows you to process it and convert it into knowledge.” “Learning to say no is the biggest skill you can have—it allows you to focus on what truly matters and avoid overwhelm.” “You don’t have to be perfect; celebrate the small wins and the tiny habits that compound over time.” “Do it afraid. Take that step, be kind to yourself, and know there are people who will support you along the way.” Resources Connect with Hannes Jordaan on LinkedIn

Tracy Childers is an experienced internet marketer and software entrepreneur. He comes from a family of successful speakers and business owners - his father John Childers teaches people how to speak and sell from the stage, and his brother JJ Childers teaches asset protection and tax strategies. Today, Tracy talks about his background in software development and internet marketing, explaining how he transitioned from creating custom software for clients to building and selling his own software products. https://www.youtube.com/watch?v=-Byvrs-nVtY&pp=ygUPcm9iZXJ0cGxhbmsgODAy In this episode of Marketer of the Day, Tracy Childers shares his approach to product development, software, and business scalability, emphasizing the importance of outsourcing and building systems. He discusses key projects like FLV Producer and WishList Member, showing how listening to customer feedback and improving usability drove their success. Tracy explains that success comes not from coding alone, but from combining marketing insight, customer understanding, and careful team management. He encourages creators to prototype, test, and refine their products while retaining focus on vision and end-user experience. For more information, he directs listeners to wishlistproducts.com, where they can explore his software offerings and community resources. Quotes “You don’t have to know how to code; you just have to get really good at explaining what you want.” “Once a product is finished, it can sell over and over without you doing the work—set it up right, and it generates revenue while you focus on new ideas.” “The magic formula is simple: does your visitor come to your site and say, ‘This is exactly what I was looking for’?” “Having the right people is always key—you need to make sure what gets done is your vision and what the customers want.” Resources WishList Products: Quickly Protect Your Content With WishList Member Connect with Tracy Childers on LinkedIn

Eric Carder is an expert in leadership and motivation. He has been focused on the concept of the "toxic mindset" and how it can hold people back from achieving their goals. Today, Eric discusses how negative self-talk, difficulty adapting to change, and relying on others for motivation can all contribute to a toxic mindset. He shares his strategies for overcoming these challenges, including the use of index cards to write down goals, problems, and solutions. https://www.youtube.com/watch?v=kv8iJCavt1Q In this episode of Marketer of the Day, Eric Carder shares his current focus on helping entrepreneurs and business owners overcome self-sabotage, build strategic systems, and align actions with their long-term vision. He emphasizes the importance of breaking large goals into manageable steps, writing them down, and celebrating milestones to maintain momentum. Eric also highlights the need to ask for help and use support systems strategically rather than trying to handle everything alone. His work involves coaching, consulting, and developing systems that help companies acquire and retain ideal clients. For those interested in connecting with him or exploring his strategies further, he directs audiences to ericcarder.com, where consultations and guidance are available. Quotes “We are our own worst enemies. Everything starts in your brain—your outcomes reflect your thoughts.” “You can’t consistently perform in a manner that’s inconsistent with the way you see yourself.” “Celebrate small wins. Break your big goals into manageable steps so you don’t get overwhelmed.” “Stop doing everything yourself. Ask for help—solitude is not the best thing in business or life.” Resources Eric Carder: What would happen if you 10X your income in the next 3 years? Add Eric Carder as a Friend on Facebook

David Cavanagh is a seasoned internet marketer and business coach. He started his journey in the online world by learning how to build websites and optimize them for search engines. Over the years, David has grown his expertise and now runs 12-day long workshops and weekly webinars to help newbies get started on the internet. Today, David shares his story of how he transitioned from a web designer to a sought-after speaker, sharing valuable insights on the importance of solving problems and addressing the questions of your target audience. https://www.youtube.com/watch?v=pHELvyDq20M&pp=ygUPcm9iZXJ0cGxhbmsgODAw In this episode of Marketer of the Day, David explains how he transitioned from web designer to global speaker and coach, specializing in helping beginners get started online. He shares the importance of listening to your audience, answering their recurring questions, and creating solutions that address their real needs. David’s experience includes scaling his business through speaking engagements, webinars, and software demonstrations, using nervous enthusiasm and genuine problem-solving to engage audiences. Key takeaways include focusing on results over appearances, leveraging student feedback to refine content, and using repeated actions to build authority and trust. His resources and coaching programs can be explored at gettingstartedontheinternet.com and davidkavanaugh.com, where beginners can access structured guidance and support for launching their online ventures. Quotes “Just go out there and do something and make some money. Most people sit there procrastinating and never actually do anything.” “If it’s converting and solving a problem, shut up about the design—it doesn’t matter if the site looks ugly.” “Drop your ego. Your ego ain’t your amigo. Ask a question, shut up, listen, and truly solve the problem.” “Your customers have already written most of your sales copy for you—you just need to pay attention and answer their questions.” Resources Getting Started on The Internet: Discover the step by step, move by move way, ​​​​​​​to build ​​​​​​​an online business which makes you cash! David Cavanagh: Internet Business Coach Follow David Cavanagh on Facebook Connect with David Cavanagh on LinkedIn

David Warlow is an experienced business consultant and strategist. He has worked with numerous small and medium-sized businesses to help them streamline their operations, increase efficiency, and achieve sustainable growth. Today, Warlow discusses the key steps business owners can take to work less and earn more, including systemizing their processes, outsourcing tasks, and removing themselves from the day-to-day operations of the business. He shares his insights on understanding the limitations of time and how to leverage systems and outsourcing to scale a business. https://www.youtube.com/watch?v=sGhSLwKzrMk In this episode of Marketer of the Day, David explains how business owners can implement systems and outsourcing to scale effectively without losing control. He emphasizes documenting tasks clearly, using flow charts or video instructions, and training staff for specific processes rather than relying on individual memory. David illustrates his methods with real-life examples from his retail businesses, showing how strategic location changes, delegation, and incremental scaling increased revenue while reducing his direct involvement. Key takeaways include the importance of letting go of control where possible, creating repeatable systems, and carefully planning growth to avoid overextension. Listeners are encouraged to explore his resources and consulting services at systems.warlowconsulting.com to apply these strategies in their own businesses. Quotes “If you’re doing everything yourself, all you can do is earn the number of hours in the week—there’s only 168 hours.” “Systemize, outsource, and remove yourself from the business—those are the keys to working less and earning more.” “Failing to implement systems is one thing; failing to take action and let go of control keeps you stuck.” “Train for the task, not the person—document everything so anyone can follow the system, even if you’re not there.” Resources Connect with David Warlow on LinkedIn

Maria Warlow is the founder of Warlow Consulting, a successful retail business. As an experienced mother of two adult sons, Maria has a deep understanding of the challenges and impacts of bullying. Today, Maria talks about her personal experiences with bullying and shares her insights on the various forms of bullying, including physical, emotional, verbal, and cyber. She emphasizes the long-term effects of bullying on mental health, such as anxiety, depression, and aggression, and stresses the importance of early intervention and communication to address this critical issue. https://www.youtube.com/watch?v=eQUE8nCSJhM In this episode of Marketer of the Day, Maria discusses her current work through Warlow Consulting, focusing on breaking the bully cycle and building supportive communities for parents, particularly mothers. She advocates for therapeutic interventions for both victims and bullies, education on emotional literacy, and proactive strategies for children and adults to express and process feelings. Maria emphasizes the importance of starting these interventions early, providing real-life examples of children and adults whose lives have been affected by unresolved bullying. Key takeaways include recognizing the deep, long-lasting effects of bullying, fostering open communication, and creating networks of support. She encourages mothers to connect and share experiences through her online community at bullying.warlowconsulting.com. Quotes “Bullying should never be taken lightly—it can leave scars that last a lifetime and affect mental health, self-esteem, and social abilities.” “The earlier you start addressing bullying, the better—younger children can learn how to express their feelings and protect themselves before patterns become entrenched.” “Both victims and bullies need guidance and therapy; punishment alone does not teach the bully what they are doing or help the victim recover.” “If you let bullying happen, it stays in your head forever unless you wake up to it and take action—it’s a big step, but it’s liberating.” Resources Bullying Warlow Consulting: How To Stop Bullying At Home, At School And In The Workplace … before it’s too late! Mountain Warlow Consulting: Your Digital Presence is About To Take Off With Warlow Consulting Follow Maria Warlow on Facebook

Charlie Diamond is the founder of a digital marketing agency and consultancy, as well as a multimedia production, promotion, and publishing company. Today, he discusses his personal journey and the challenges he faced, including being removed from a speaking event in London. This led him to develop the "$1 billion challenge," a mission to help 1,000 entrepreneurs make $1,000 a day for 1,000 days. https://www.youtube.com/watch?v=Cw3LGl9tPhY&pp=ygUPcm9iZXJ0cGxhbmsgNzk3 In this episode of Marketer of the Day, Charlie discusses his current work helping entrepreneurs generate qualified leads and grow profitable businesses. He provides niche-specific websites with professionally written content and a done-for-you system that ensures phone calls from interested prospects reach business owners, with a subscription model based on lead volume. His program combines a three-month foundational course with ongoing coaching over three years, guiding participants through business setup, marketing, and scaling while emphasizing ethical practices and social responsibility. Notable projects include managing over 280 niches, organizing virtual summits and podcasts, and mentoring participants to not only build revenue but also establish affiliate networks. Key takeaways highlight the importance of leveraging proven systems, consistent guidance, and focusing on ethical, people-first business practices. Quotes “If I can help 1,000 people to make $1,000 a day for at least 1,000 days, I would have a billion-dollar company running and help create 1,000 businesses.” “Everything is done for you—business setup, lead generation, and ongoing support—so participants can profit from our expertise immediately.” “The key to success is that you cannot do it on your own. You need help, guidance, and a proven system.” “We’re in the business of people, not just marketing. Ethical practices, giving back, and creating long-term value are non-negotiable.” You can Contact Charlie Diamond at his email [email protected]

Chris Mercer is a sought-after measurement marketing expert. He and his team at Measurement Marketing have been helping marketers, marketing teams, and agencies understand, trust, and grow their numbers using tools like Google Tag Manager and Google Analytics. Today, Chris discusses the importance of measurement in marketing, especially with the changes happening in the industry due to updates from iOS, Safari, and Google Chrome. He emphasizes the need for marketers to integrate measurement into their planning process from the start, rather than treating it as an afterthought. https://www.youtube.com/watch?v=Mmt-ErrKcDU In this episode of Marketer of the Day, Chris explains how proper measurement can transform marketing campaigns and customer journeys, citing examples from his own Measurement Marketing Academy. He walks through how small adjustments—like fixing a missing price on a sales page or changing an offer after analyzing webinar performance—can dramatically improve results. His work focuses on using tools such as Google Tag Manager, Google Analytics, and Data Studio to visualize and optimize campaigns, but he stresses that tools are secondary to strategy. Chris also offers free resources through his Toolbox membership, providing practical guidance on tracking, goal setting, and analytics for marketers who want to implement measurement-driven growth effectively. Quotes “You’ve got to know not just what your results are, but how you’re getting those results. That’s where the secret sauce is.” “Measurement isn’t about the tool—it’s about the strategy. Knowing how to think about measurement is what saves you.” “Stop asking ‘what happened?’ Instead, ask: ‘Did this work like it was supposed to?’ Then you know exactly what to fix.” “When you measure correctly, the market tells you the answer—you don’t have to guess, you just listen and adjust.” Resources Measure U: Optimize Your Marketing Using Measurement, So You Can Increase Your Profits And Deliver Better Results Follow MeasurementMarketing.io on Facebook Connect with Chris "Mercer" Mercer on LinkedIn

Johnoson Crutchfield is the owner of Grab the Map LLC, a real estate company that focuses on acquiring and managing single-family and multi-family properties. He helps other investors find projects to invest in and provides mentoring and coaching to those getting started in real estate. He is also the host of Grab the Map Podcast. Today, John talks about his unique real estate investment strategy, which involves buying distressed properties, renovating them, and then refinancing to fund the next project. https://www.youtube.com/watch?v=76oYrr3BNtE In this episode of Marketer of the Day, John discusses his current focus on expanding his portfolio while helping others start their real estate journey. He highlights the importance of buying properties at a discount, expecting mistakes, and maintaining realistic expectations. He also emphasizes creating authentic connections and surrounding oneself with experienced mentors. John’s goal for the year is to help 2,000 people begin investing, supported through his Facebook group Wealth in Real Estate, his podcast, and Grab the Map LLC. The episode underlines the intersection of actionable investment strategies, community-building, and personal development, showing that success in real estate is about both financial results and empowering others. Quotes “Real estate allowed someone with no money and poor credit to become a multi-millionaire—it changed my life.” “If you don’t buy the property at a discount, you don’t leave room for the mistakes that are inevitable.” “Surround yourself with people who have accomplished what you’re trying to accomplish; draw support from them and keep pushing through.” “Don’t just look at life, grab the map—you never regret the things you do, only the things you didn’t try.” Resources Grab The Map: Find/Sell Your Next Home or Investment Property or Get a Free Investing Consultation Follow Grab the Map Properties, LLC on Facebook Connect with Johnoson Crutchfield, Ed.D. on LinkedIn Subscribe to Grab the Map Podcast hosted by Johnoson Crutchfield on Apple Podcasts

PJ Glassey is an exercise scientist, physiologist, researcher, biohacker, and brain science specialist. He is the founder of X Gym, a gym franchise, and is a return guest on the Marketer of the Day podcast. Today, PJ Glassey discusses his brain type test, which helps people determine their unique brain type and unlock their superpowers for faster health and fitness results with little to no willpower. He explains how understanding one's brain type can lead to personalized strategies and hacks for exercise, diet, and overall well-being. https://www.youtube.com/watch?v=Z2BUMsIuB40 In this episode of Marketer of the Day, PJ discusses his 16 brain type test and how it can unlock personal superpowers for faster fitness and health results with minimal willpower. He explains that knowing your brain type allows you to select optimal workout styles, diets, and habit strategies, and even improves personal relationships by understanding differences in perception and motivation. PJ shares examples from his own family to illustrate the practical impact of brain type alignment, highlighting that even choices like diet and group versus individual training should match your brain wiring. Listeners are encouraged to explore the test at VIP.xgym.com/brain-type-test, with lifetime access, annual retests, and actionable brain training techniques tailored to each type. Quotes “Most people don’t even begin to tap into the potential of their brain with exercise. The right kind of movement can put your brain in an overcharge state and unlock your superpowers.” “When trainers give advice based on what works for them, it only works about 16% of the time. Results depend on your brain wiring, not someone else’s method.” “The brain is very plastic. When you understand your brain type, you can rewire it, get faster results, and reduce the need for willpower.” “It’s not that you’ve failed—it’s just that your wiring doesn’t like what you’ve tried so far. There’s an approach that works for you; you just have to find it and never give up.” Resources X Gym: 2X the Results in 1/3 the Time Since 1998! Follow PJ Glassey on Facebook Connect with PJ Glassey on LinkedIn

Jeanie Cisco-Meth is a two-time best-selling author, educator, and professional speaker. She is an expert in helping people overcome self-doubt and build confidence. Today, Jeanie shares her passion for "taming the bully between your ears" and providing tools to help entrepreneurs and business owners work better with their teams and achieve their goals. https://www.youtube.com/watch?v=4bFfgydQFVM In this episode of Marketer of the Day, Jeanie shares her strategies for taming the "bully between your ears," focusing on mindset first, productivity second. She highlights the importance of clarity, courage, and confidence in both business and personal life, offering practical advice for entrepreneurs on saying “yes” to opportunities early on, and strategically “no” once priorities are clear. Jeanie also discusses her work with Tony Robbins’ team, her transition into speaking and mentoring, and how she structures her days to balance productivity with self-care. Listeners are encouraged to become aware of their inner dialogue and replace negative thoughts with positive, action-oriented ones. She can be reached through her website JeannieCiscoMeth.com, LinkedIn, and Facebook, where she offers mentoring and coaching. Quotes “If I don’t choose what goes in the hole after removing a negative label, I get more negative. But if I choose what goes in the hole, I’m golden.” “Start with why, not how. When you focus on why, your mind figures out the how.” “Stop listening to your inner critic and start coaching yourself more so you can go where you want to go.” “Mindset first, productive second. Awareness is the first step in change.” Resources Jeanie Cisco-Meth: Taming the Bully Between Your Ears Follow Jeanie Cisco-Meth on Facebook Connect with Jeanie Cisco-Meth on LinkedIn

Casey Stubbs is an experienced trader and entrepreneur who has been trading stocks and cryptocurrencies for over 25 years. He is the author of “The Ultimate Harmonic Pattern Strategy” and the host of the "How to Trade It" podcast, where he interviews top traders to share their insights and strategies. Today, Casey discusses his focus on improving his trading strategies and fine-tuning his methods to increase results for his clients. He also talks about his efforts to improve his SEO and drive more search traffic to his website. https://www.youtube.com/watch?v=X-lx_k6kGO8 In this episode of Marketer of the Day, Casey discusses his current work creating educational trading resources, running his podcast How to Trade It, and developing the product “Tim’s Cash Alerts” to help clients make informed investment decisions. He emphasizes using money as a tool, disciplined investing, and financial education for both adults and children to build long-term wealth. Key takeaways include focusing on active markets, managing emotions when trading, and approaching money with a purpose. Casey also highlights practical strategies for financial discipline, portfolio management, and product development while maintaining transparency and measurable results. His website tradingstrategyguides.com serves as a hub for trading education and actionable guidance. Quotes “Your money is a tool. Don’t work for your money—make your money work for you.” “Focus your energy on one thing at a time until it’s where you want it to be, then move on.” “If it goes down 10%, get out and wait, or find something else. There’s always another opportunity.” “Have a big why. Money becomes important because it helps you achieve your purpose.” Resources Trading Strategy Guides: Over 500+ Unique Trading Strategies Connect with Casey Stubbs on LinkedIn Subscribe to How To Trade It Podcast with Casey Stubbs on Apple Podcasts Get a copy of The Ultimate Harmonic Pattern Strategy Book: The most accurate harmonic patterns and how to trade them by Casey Stubbs on Amazon

John Doherty is an entrepreneur and marketing expert from Denver, Colorado. He is the founder of Credo, a company that helps businesses find the best SEO or digital marketing agencies for their needs. Today, John shares his insights on the latest trends and changes in the digital marketing industry, particularly the impact of the pandemic on marketing strategies. He discusses the shift towards in-house marketing teams and the growing importance of case studies for agencies looking to land new clients. https://www.youtube.com/watch?v=BFgtYXkFwjo John also points out opportunities for agencies willing to help clients launch ad campaigns from scratch, even with smaller budgets, emphasizing the value of scaling campaigns over time rather than turning away potential clients. He encourages both agencies and businesses to adjust expectations based on budget versus timeline, promoting transparency and realistic planning. Quotes “It’s like we’re at the store with the credit card, but they keep taking the point-of-sale system away from us.” “Nailing the basics—technical SEO, content, site usability—will give you a better return than chasing every new trend.” “If you can’t spend more, it’s going to take longer to see results.” “Put yourself in the mind of the buyer—what would keep them from converting?” Resources John Doherty: Digital Entrepreneur and Growth Marketing Veteran Based in Denver, Colorado Credo: Get the most out of your budget with a vetted Credo agency. Single Geared: Gear deals, gear reviews, and trip reports Connect with John Doherty on LinkedIn

Simonia Blassingame is a wife, mother, sister, aunt, friend, entrepreneur, and Child of God. She is a speaker and is working on her signature talk. Today, Simonia discusses her mission to help women achieve greatness and overcome obstacles, drawing from her experiences in the military and as a mentor to young women. https://www.youtube.com/watch?v=_X1_cqP4OFQ In this episode of Marketer of the Day, Simonia shares her superhero-inspired coaching approach through her company, Sane Leadership, Inc. She mentors women on leveraging strengths, mitigating weaknesses, and navigating workplace challenges without unhealthy comparisons. She emphasizes reflection, understanding personal triggers, and aligning career choices with individual traits rather than external expectations. Key takeaways include embracing your origin story, building support systems, and finding flow by focusing on activities that align with your natural strengths. Simonia offers one-on-one coaching and personality diagnostics at simoniablastinggame.com, guiding clients to unlock their potential and achieve meaningful growth. Quotes “Once I stopped pretending to be the person I thought they wanted to see, my career really took off.” “Comparing yourself against the wrong criteria can lead to self-doubt, envy, and missing out on fulfilling your purpose.” “Your origin story—the experiences that shaped you—can become your superpower if you choose to use it.” “Tap into your superpowers, show up the way we need you to, and bring your gifts and talents Resources Simonia Blassingame: What Is Your Genius? Follow Simonia Ridley Blassingame on Facebook Connect with Simonia Ridley Blassingame, SPHR, SHRM-SCP on LinkedIn

Charlene Burke is a seasoned copywriter and content creator who has found success in writing email sequences for a variety of clients. After experimenting with different business ventures, Charlene discovered her passion for copywriting, particularly in the realm of email marketing. Today, Charlene shares her insights on the importance of understanding your audience, conducting thorough market research, and leveraging the creative freedom of email copywriting to differentiate yourself in a crowded market. https://www.youtube.com/watch?v=MckRjHn8Ax8 In this episode of Marketer of the Day, Charlene shares how she now focuses primarily on writing email copy and producing content for her PLR platform, Grow PLR. She explains her process of combining data-driven insights with human empathy to write emails that engage audiences and drive results. Key takeaways include treating life and business as experiments, breaking down challenges into manageable steps, and using support networks to gain perspective and guidance. Charlene also stresses the importance of strategic decision-making, filtering opportunities through long-term goals, and maintaining flexibility while protecting her time and energy. Her services and content can be explored at searchbyburke.com and growplr.com. Quotes “Life is an experiment. You just don’t know until you do it.” “You can get through it, over it, under it, or around it—but you have to address the obstacle in front of you.” “Don’t let the need for a detour throw you off track; every challenge is a stepping stone toward your ultimate goal.” “Put opportunities through the filter of your long-term goals—if it doesn’t move you closer, it’s okay to say no.” Resources Search By Burke: Hi there! Glad you stopped by… Connect with Charlene Burke on LinkedIn

Michelle Matus is the Product Marketing Manager for MindMeister, a leading mind mapping software platform that enables over 20 million users to brainstorm, collaborate, and plan projects in a visual way. Today, Michelle talks about the benefits of using mind mapping, including its ability to help users be more creative and productive. She explains how online mind mapping tools like MindMeister allow for efficient organization and visualization of ideas, as well as real-time collaboration with others. https://www.youtube.com/watch?v=9N1eiStbhBs In this episode of Marketer of the Day, Michelle explains how MindMeister can support podcasters, educators, and business teams by breaking down complex projects into visual structures, collaborating in real-time, and embedding maps on websites or linking them to content. She discusses the broader Meister ecosystem, including MeisterTask for task management, and highlights features like public maps, chat, voting, and templates to streamline workflows. Key takeaways include using templates for recurring tasks, leveraging public maps for SEO and content sharing, and approaching mind mapping with a free and open mindset to maximize creativity. Resources and templates are available at mindmeister.com and their blog. Quotes “Mind mapping is a fantastic visual way to essentially be more creative and productive.” “With MindMeister, you can do the brain dump, reorganize, and collaborate in real-time without losing your creative energy.” “You can’t eat an elephant all at once—you have to break it down one bite at a time, and mind mapping lets you do that with any project.” “The limitation isn’t in the tool, it’s in your mindset—don’t self-censor, explore all your ideas freely.” Resources MindMeister: It all starts with an idea. Collaborative Mind Mapping. Connect with Michelle Matus on LinkedIn

Stephanie Scheller of Grow Disrupt simplifies the psychology of sales, marketing, & people for small business owners who want to increase their impact. After studying for more than a decade about human psychology, Stephanie built her business from scratch and left her 9 to 5 job, and under a year, she has worked with more than 2500+ companies, dedicated to uplift and help small entrepreneurs understand how to create their impact in their own businesses. Stephanie is the ultimate “Impact Authority”, a best-selling author, TED X speaker, and today breaks down the psychology behind sales, marketing, and people management to implement and accelerate growth in your business. Today, Stephanie shares her journey of building her business from scratch, the challenges of running events during the pandemic, and the importance of taking action and creating momentum in your business. https://www.youtube.com/watch?v=p0qMqwKwXS4 In this episode of Marketer of the Day, Scheller discusses her current work running live and virtual events, coaching small business owners, and building her brand. She emphasizes preparation, energy management, skill-building, and decisive action to create momentum. Key takeaways include having backup plans, marketing effectively, and continuously evaluating and improving strategies. Her websites, stephaniescheller.com and growdisrupt.com, offer access to events and resources for entrepreneurs. Quotes “Our greatest asset isn’t our time; it’s our energy.” “Have a backup plan to your backup plan, and work your ass off to make them both happen.” “Events are 20% about planning the event—they’re 80% about marketing the heck out of it.” “Action creates momentum. The only reason someone else takes your idea is because they act on it and you don’t.” Resources The Stephanie Scheller: The woman who doubled her events company During a global pandemic [on a $0/month ad spend] Grow Disrupt: Breakthrough is Waiting. Connect with Stephanie Scheller on LinkedIn Get a copy of Friend Power: How the Friends You Choose Can Change the Course of Your Life by Stephanie Scheller on Amazon

Stephen Christopher is the co-founder of Wit Digital, a digital marketing agency. Today, Stephen discusses the importance of building a business that does not consume your entire life. He shares his personal journey of stepping back from the day-to-day operations of his company in order to find more fulfillment and balance. He further talks about the emotional challenges of redefining his role within the business and the value of developing self-awareness through practices like meditation and journaling. https://www.youtube.com/watch?v=96-GCvqULx4 In this episode of Marketer of the Day, Christopher discusses his current approach to leadership, emphasizing conscious decision-making, self-awareness, and maintaining boundaries to prevent business ownership from overtaking life. He now focuses on vision-setting, relationship building, and strategic coaching within the company while empowering other team members to take visible leadership roles. Christopher also highlights the importance of meditation and journaling in cultivating self-awareness, improving decision-making, and fostering personal growth. Listeners are encouraged to follow his insights on his Facebook page, where he shares guidance on conscious leadership, business strategy, and living a purpose-driven life. Quotes “There is no finish line in life. There are only milestones, and how many you hit depends on how willing you are to lean into the exciting unknown.” “As an owner, you have to be conscious of your role, stay in your lane, and understand the impact of what you say around others.” “Self-awareness is the most impactful skill—you need to think about what you’re thinking about, then use your feelings as a guide.” “If you want to live a better life, make conscious choices, grow your awareness, and the impact will naturally extend to others.” Resources Wit Digital: A FREE WEBSITE REPORT DOESN’T GROW YOUR BUSINESS. THIS CAN. Follow Wit Digital on Facebook Connect with Stephen Christopher on LinkedIn

Lin Eleoff is the founder of the Mighty Tiny Book Academy, where she teaches coaches, consultants, and course creators how to write a book to market their business. As an expert in the field of non-fiction book writing, Lin helps her clients create "business cards on steroids" - books that are less than 100 pages and designed to turn readers into paying clients. Today, Lin talks about the benefits of writing a Mighty Tiny Book, including how it can overcome common writing obstacles and provide a clear roadmap for building a successful business. https://www.youtube.com/watch?v=TGIPdaq6WYY In this episode of Marketer of the Day, Eleoff discusses her current work with the Mighty, Tiny Book Academy, where she teaches clients to craft short nonfiction books that act as business accelerators. She explains how these books serve as “business cards on steroids,” designed to convert readers into paying clients while providing material for emails, blogs, and other content. Eleoff emphasizes the importance of guiding clients through the book-writing process, from defining their unique angle to structuring content effectively, while helping them navigate self-doubt and maintain focus. She highlights that a well-crafted, short book can become a foundation for coaching programs, provide credibility, and help entrepreneurs attract their ideal audience. For those ready to take the next step, her program and resources are available at mightytinybookacademy.com. Quotes “If your goal is to generate income for your business, use a book to attract your ideal readers and turn them into paying clients.” “A mighty, tiny book is a business card on steroids—it grabs attention, shares your expertise, and brings people to you.” “Self-doubt is just code for fear creeping in, but with the right tools and guidance, you can put up the umbrella and keep moving forward.” “Recognize the two voices in your head—the one telling you to stop, and the one connected to your heart saying, ‘I really want this.’ Listen to the one that helps you.” Resources Lin Eleoff: YOU'RE ONLY A (TINY BOOK) AWAY FROM $100k Lin Eleoff: A Woman Who Owns a Business, Owns her Life Connect with Lin Eleoff, J.D. on LinkedIn Check out Lin Eleoff's Books on Amazon

David Barnett is a business expert who has helped many people buy and sell businesses. He is the author of the book "Smarter Than a Startup", which provides a risk-reduced way for people to get the business of their dreams up and running. Today, David discusses the advantages of buying an existing business over starting a new one from scratch. He explains how buying a business with existing customers, sales, and profits can make it easier to secure financing and reduce the overall risk compared to launching a brand-new venture. https://www.youtube.com/watch?v=aBw2teWAdT4 In this episode of Marketer of the Day, Barnett shares his expertise on how aspiring entrepreneurs can strategically buy businesses and optimize them to suit their goals. He discusses the advantages of acquiring businesses with existing customers and cash flow, the importance of structuring deals with protective clauses, and creative ways to use business resources for additional ventures, such as testing new products. He highlights the distinction between investing and speculation, particularly in industries affected by external factors like the pandemic. Barnett’s current work includes consulting, his podcast Small Business and Deal Making, and his book Smarter Than a Startup, all designed to educate entrepreneurs on minimizing risk while maximizing opportunity. His guidance empowers buyers to approach business acquisitions strategically, balancing growth ambitions with financial prudence. Quotes “Buying a business may still be the path to create your new business while reducing risk in a tremendous way.” “Even if you buy a business, you can pivot it or use its resources to pursue your dream.” “Businesses are asymmetrical systems—a small decline in sales can mean a big decline in profits.” “Buying a distressed business is speculation, not investing—you could be signing up for losses until things recover.” Resources David Barnett: Small Business, Local Investing, Private Lending, Borrowing, Business Buy/Sell, Franchise Issues, Being Heroic Connect with David Barnett on LinkedIn Subscribe to David C Barnett Small Business & Deal Making Podcast hosted by David Barnett on Apple Podcasts Get a copy of Smarter Than a Startup: The risk-reduced way to get the business of your dreams up and running by David Barnett on Amazon

Charles Crenshaw is a hypnotist, NLP practitioner, and EFT practitioner who helps people solve everyday problems using these tools. He is the author of two books - "EFT for Meditation" and "Pathless Path: God, Grace, Guru" - which detail his 40 years of meditation experience. Today, Charles talks about how techniques like NLP and EFT can be used to help people make positive changes in their lives, from overcoming phobias to breaking bad habits. https://www.youtube.com/watch?v=UNmCkxUaafw In this episode of Marketer of the Day, Charles explains how hypnosis, NLP, and EFT help people break long‑held patterns, resolve fears, and eliminate habits that no longer serve them. Through practical tools—such as tapping sequences, self‑hypnosis, and specific “mind hacks”—he teaches clients how to access their own inner resources, change ingrained responses, and improve their quality of life. His approach emphasizes personal empowerment: giving people the tools to regulate their emotions, shift their internal state, and take control of their outcomes. Charles offers sessions via Zoom, provides a free 15‑minute consultation, and continues to share his work through his books and his platform at eliminateyourblock.com. Quotes “You have the capacity to help yourself, and you are the architect of your own destiny.” “We’re not dependent on something outside ourselves all the time—your own inner laboratory can verify what’s possible.” “Hypnosis, NLP, and EFT are simply tools to access your imagination, your intelligence, and your ability to concentrate.” “The average person has far more power to self‑regulate than they’ve ever been taught.” Resources Eliminate Your Block: If you don‘t heal what hurt you, you’ll bleed on people who’ve done you no harm Connect with Charles B Crenshaw Jr on LinkedIn Get a copy of EFT for Meditation by Charles Crenshaw on Amazon Get a copy of Pathless Path: God, Grace, Guru by Charles Crenshaw on Amazon Check out Charles B. Crenshaw Books on Amazon

Barbara McCollough and Lorna Lyons are experts in the field of human development and personal growth. Barbara is a former psychotherapist and coach, as well as a teacher and memoirist. Her book "Digger" explores the process of self-discovery and reinvention. Lorna has a background in women's studies and specializes in helping people identify their strengths and use them to achieve their goals. Today, Barbara and Lorna discussed their collaborative program "Achieve at Any Age," which focuses on empowering women in their 40s and 50s to unlock their full potential and create fulfilling new chapters in their lives. https://www.youtube.com/watch?v=ICnzBMVrIqQ Their work addresses the restlessness many adults feel after years of career and family responsibilities, guiding them to uncover latent creativity, purpose, and satisfaction in the next phase of life. The programs emphasize mindfulness, meditation, and conscious exploration of values and skills to create actionable pathways toward fulfilling goals. Quotes “Even the sharpest knife can’t carve its own handle—sometimes you need guidance to access what’s beneath the surface of your mind.” “We have a 30-year bonus on life compared to previous generations, but we’re still constrained by unconscious programming.” “You can achieve at any age by combining awareness of your strengths with your deeper values—then you’re truly aligned and effective.” “It’s not instant; it takes effort, but the rewards are remarkable—doing something you care about with your natural abilities changes your world.” Resources Achieve at Any Age: Unleash the Fullest Expression of Yourself Follow Barbara McCollough on Facebook Get a copy of Digger: A Memoir by Barbara McCollough on Amazon

Terri Jones is the host of the "We Voice It" podcast, where she shares tips and insights on using Amazon Alexa devices to boost productivity and expand your brand. As a technology expert with over 34 years of experience, Terri is passionate about helping entrepreneurs and content creators take advantage of the power of voice technology. Today, Terri discusses the vast array of Alexa skills available, from Jeopardy and Family Feud to local business content and podcast integration. https://www.youtube.com/watch?v=U6hGQ6ZwHs0 In this episode of Marketer of the Day, Jones explains the growing opportunities in voice technology, the different ways content can be delivered via Alexa (flash briefings vs. full podcasts), and examples of monetization through skill development. She emphasizes that now is the time to act while the Alexa skill ecosystem is still relatively small, positioning early adopters ahead of the competition. Quotes “Three years ago, Amazon let everyday people develop Alexa skills. There are now over 100,000 skills, and most people don’t even know about them.” “Your podcast, blog, or business content can live on Alexa, making it accessible in homes, cars, and anywhere people use smart speakers.” “If you’re serious about getting your content on voice, now is the time—get in before the space gets crowded.” “I provide a no-code, easy way to get your content on Alexa, even if you’re not tech-savvy.” Resources We Voice It: Discover the Components of Publishing A Book To Learn and Earn Passive Income Connect with Terri B. Jones on LinkedIn Subscribe to We Voice It by Terri B. Jones on Apple Podcasts

Kerry Worden is a mortgage broker with 30 years of experience in the industry. He recently founded Green Stream Advisors, a benefit corporation focused on supporting environmental and social causes. Worden was inspired by the book "Let My People Go Surfing" by Patagonia founder Yvon Chouinard, which explored the concept of using business as a force for good. Today, Kerry talks about the purpose and structure of benefit corporations, explaining how they require businesses to operate in socially responsible ways and report on their progress annually. https://www.youtube.com/watch?v=BNCDd-EKq_8 In this episode of Marketer of the Day, Worden explains how benefit corporations operate, including annual verification of charitable and socially progressive actions. She shares examples of the organizations she supports and emphasizes that companies of any size can participate, from small teams to large corporations like Patagonia. She also provides guidance for those interested in establishing their own benefit corporation, including consulting specialized lawyers and using resources like B Labs. Listeners can contact Worden at [email protected] or 510-999-0539 to learn more, explore potential collaborations, or discuss socially responsible financial planning. Quotes “Business can be either a force for good or not; if your business has a deeper purpose, you can align all of your activities to accomplish that goal.” “The beauty of a benefit corporation is that you have to walk the walk, not just talk; your actions are verified annually by a third party.” “You don’t have to wait decades to contribute; even while running your main business, you can take meaningful steps today to make a difference.” “From tiny teams to large corporations, anyone can create impact—size doesn’t limit your ability to do good.” Resources American Mortgage Management: Online Platform for all of your Commercial Real Estate and Investment Property Financing Needs Connect with Kerry Worden on LinkedIn

Walter Monteiro is a real estate and mortgage agent in Cambridge, Kitchener Waterloo, Ontario, located about 60 miles outside of Toronto. In addition to his real estate work, Walter hosts a podcast called "I Love Cambridge," where he provides a platform for local professionals to showcase their services and share their stories with the community. Today, Walter discusses the unique characteristics of Cambridge, highlighting its self-contained nature, strong employment opportunities in the technology sector, and the growth in average home prices compared to Toronto. https://www.youtube.com/watch?v=nWFjjXgmb3w In this episode of Marketer of the Day, Monteiro discusses how his podcast has grown into a powerful networking tool that connects him with local business circles while providing value to the community. He shares practical techniques such as using quick personalized video messages via BombBomb to maintain connections and stay top of mind with clients and collaborators. Monteiro also highlights the importance of authenticity over scripted interviews, creating a relaxed atmosphere that helps guests feel comfortable on camera. Listeners can access the podcast and explore local businesses through ilovecambridge.ca, or reach out to him directly at [email protected] or 519-240-0360 for guest opportunities. Quotes “Some of the biggest mistakes people make in real estate is losing touch with the people they originally did business with; a simple video message can keep you top of mind and miles ahead of the competition.” “The conversation is more authentic when it’s unscripted; you get the real story instead of checking boxes on questions.” “Meaningful connections aren’t just about exposure—they’re about building genuine relationships that benefit both parties.” “The podcast is a platform to introduce people in our community to each other, and that circle of connections keeps growing organically.” Resources I Love Cambridge: Hi, my name is Walter Monteiro! Walter Monteiro: Click below & receive alerts when Walter has recorded a new podcast, mortgage rate alerts, hot new listings & other information vital to anyone looking for great real estate & mortgage information Follow Walter Monteiro on Facebook Connect with Walter Monteiro, Realtor, Mortgage Agent, Investor on LinkedIn Get a copy of The RRSP Mortgage Investor by Walter Monteiro on Amazon Subscribe to The Real Estate & Mortgage Show Podcast

Kim Ades is the founder of Frame of Mind Coaching, a coaching business centered around her journaling software. She also hosts the Frame of Mind Coaching Podcast, where she conducts live coaching sessions with leaders from around the world. Today, Kim talks about the evolution of her podcast, sharing how she now invites guests to share their challenges and receives on-the-spot coaching from her. https://www.youtube.com/watch?v=Pif_ukrbcLQ In this episode of Marketer of the Day, Ades highlights her innovative approach to coaching through the Frame of Mind Coaching Podcast, which provides on-the-spot solutions for real challenges while demonstrating the human side of leadership and growth. She emphasizes that work-life balance is often a misguided goal, advocating instead for embracing the ride of life with ease, joy, and intentional reflection. Ades also encourages meaningful social interaction, curiosity, and openness in networking. Her coaching and podcast content serve as both inspiration and a practical model for listeners, with further resources available at frameofmindcoaching.com. Quotes “Google doesn’t understand frustration or help you with the human side of challenges; sometimes you need someone to ask the right questions to get to the core of the issue.” “Work-life balance is not the real goal; life’s ride has ups and downs, and my job is to help people enjoy it with ease, peace, and joy.” “Pivoting isn’t about avoiding problems—it’s about turning your attention toward what serves you and what you want, rather than focusing on what isn’t working.” “Meaningful conversations come from genuine curiosity and openness; it’s not about the quantity of connections, it’s the quality.” Resources Frame of Mind Coaching: Executive Coaching …for Leaders with Human Challenges Follow Kim Ades on Facebook Connect with Kim Ades on LinkedIn Get a copy of What You Focus On Grows: Stories for your Frame of Mind by Kim Ades on Amazon Subscribe to The Frame of Mind Coaching™ Podcast hosted by Kim & Ferne on Apple Podcasts

Ajit Ghuman is the head of Product Marketing at Narvar, an enterprise-grade customer engagement platform. He is also involved in the pricing community at Revenue Collective, where he leads discussions on improving SaaS pricing strategies. Today, Ajit shares his insights on the importance of pricing in software businesses, highlighting how it can be a powerful lever for companies to capture more value from the market and position themselves effectively. https://www.youtube.com/watch?v=SGKvd-0vF5k In this episode of Marketer of the Day, Ghuman shares insights on creating effective pricing models tailored to different market types—blue ocean, competitive, or renaissance markets—and the importance of segmenting customers and designing value-based packages. He illustrates the impact of thoughtful pricing with examples, such as shifting from per-agent to MAU-based pricing for mobile gaming customer service software, which significantly increased revenue. Ghuman also highlights product-led growth, free trials, and virality as strategic tools for scaling. His upcoming book on pricing offers a framework for CEOs and product managers to independently optimize pricing strategy, with updates and resources available at ajitghuman.com and via LinkedIn. Quotes “You can have the best product, great positioning, but if you don't really have the pricing structure down right, you could be leaving a lot of money on the table.” “It’s not about the price point, but about the structure that you put in place and how you communicate it to the customers.” “My agenda is to train product managers and CEOs to do pricing on their own—it’s not really hard, it’s just a mental block.” “Depending on the type of market, your pricing approach will be very different—blue ocean, competitive, or renaissance markets each require a unique strategy.” Resources Narvar: Intelligent Personalization “Beyond Buy” Ajit Ghuman: About Me Connect with Ajit Ghuman on LinkedIn

Gerald Leonard offers a unique approach to accomplish more productivity in the workplace using his 9-step Workplace Jazz method to help your team achieve peak performance. Gerald is an accomplished Jazz musician. With his creativity, innovation, and peak performance, he uses all these principles to help your business achieve the edge needed to succeed in a highly competitive workplace. He has authored two books, Culture Is The Bass: 7 Principles for Developing A Culture That Works, and Workplace Jazz: How to IMPROVISE – 9 Steps to Creating High-Performing Agile Project Teams. Gerald’s framework will help your team rediscover their passion and build a productive and harmonious workplace. Grow in the areas of emotional and conversational intelligence while experiencing the connections that professional musicians achieve when they’re performing. https://www.youtube.com/watch?v=RRzvws4vpug In this episode of Marketer of the Day, Leonard shares his framework for applying jazz principles to the workplace, highlighting the importance of listening, supporting teammates, taking turns leading, and fostering whole-brain integration. He introduces his nine-step IMPROVISE methodology, covering improvement, positivity, risk-taking, feedback, visualization, integration, support, and excellence in execution. Leonard emphasizes the value of lifelong learning, meditation, and cultivating high-performing, collaborative teams. His book Workplace Jazz: How to Improvise, Get Unstuck, and Rediscover Your Passion and his website workplace-jazz.com offer additional resources, music releases, and insights for leaders and professionals seeking to boost productivity, creativity, and engagement. Quotes “Workplace Jazz is learning to work together using the techniques and secrets jazz musicians have used for years, and applying them to the workplace.” “The more you support others, the more they grow—and the more you grow.” “Musicians rank high in whole-brain integration; even non-musicians can develop this through practices like meditation.” “Everything is a performance—if you enjoy the process, the results will follow.” Resources Workplace Jazz™: 9 Steps to Creating High-Performing Agile Project Teams Gerald J Leonard: Leading Authority in Workplace Productivity and Growth Strategies Follow Productivity Intelligence on Facebook Connect with Gerald J. Leonard PfMP PMP on LinkedIn Get a copy of Workplace Jazz: 9 Steps to Creating High-Performing Agile Project Teams (ISSN) by Gerald J. Leonard on Amazon Get a copy of Culture Is The Bass: 7 Steps to Creating High Performing Teams by Gerald J. Leonard on Amazon

Jason Boyce is the founder of Avenue7Media, a prominent Amazon Agency and the co-author of the book "The Amazon Jungle" and has extensive experience as an Amazon seller. Boyce started selling on Amazon as early as 2003 and has grown his business to become a top 200 Amazon seller and a top 1000 e-commerce seller. Today, Jason discusses the importance of building credibility and creating a winning brand in the Amazon marketplace, sharing insights on the evolution of the Amazon platform and the need for a startup mindset in e-commerce. https://www.youtube.com/watch?v=j_VnxGdDfwo In this episode of Marketer of the Day, Jason Boyce and co-author Rick Cesari discuss strategies for thriving in the Amazon marketplace, including leveraging private label products, optimizing listings, and using video to increase conversions. They highlight the significance of brand ownership, defending brand names on Amazon, and using pricing strategies to gain initial traffic and reviews. Practical tips include monitoring inventory, preventing listing suppression, and combining Amazon sales with direct-to-consumer websites for long-term growth. Their book The Amazon Jungle and the services of their agency, Avenue Seven Media, provide step-by-step guidance for both startups and established brands seeking to scale their Amazon presence, covering everything from product research to advertising and customer service. Quotes “Forget about the product or the sale today; real value is in the digital Amazon listing and building your brand equity over time.” “If you don’t have inventory and your customers have no way of buying it, you will not sell anything.” “Success on Amazon now is about building a brand, differentiating your product, and giving people a reason to buy it—even at a higher price.” “Amazon is where 60% of online sales happen in the U.S.; avoid being on it at your own peril.” Resources Avenue 7 Media: Your Partner in Profitable Growth on The World’s Largest Online Marketplaces Avenue 7 Media: Amazon Seller’s Guide: The Amazon Jungle Follow Jason Boyce on Facebook Connect with Jason Boyce on LinkedIn Get a copy of The Amazon Jungle: The Truth About Amazon, The Seller's Survival Guide for Thriving on the World's Most Perilous E-Commerce Marketplace by Jason R. Boyce & Rick Cesari on Amazon

Elysia Stobbe is a multi-talented individual with an impressive background. She has been featured in prestigious media outlets like the Wall Street Journal, NPR, and Fox. Elysia is also a best-selling author, having written "How to Get Approved for the Best Mortgage Without Sticking a Fork in Your Eye." Today, Elysia talks about her new book, "Journey to Success," which started as a business book but evolved into a spiritual guide. She shares her personal experiences navigating the challenges of the pandemic and how she used her training with Tony Robbins to help herself and others stay motivated and positive during these uncertain times. https://www.youtube.com/watch?v=v4-zIfl5sMs In this episode of Marketer of the Day, Alicia Stoby introduces her book Journey to Success and the accompanying 52-week motivational program, designed to help people create incremental, lasting changes in their lives. She explains practical methods such as daily gratitude exercises, mindfulness, and reframing challenges to develop a positive mindset. Alicia encourages readers to define success on their own terms, highlighting the importance of personalized goals and self-empowerment. She also provides resources for continued engagement, including a free 10-page guide at keytosuccessinlife.com, the full book on Amazon or aliciastobybooks.com, and a supportive Facebook group that fosters accountability and community interaction. Her work blends inspiration, practical habit-building, and structured guidance for sustained personal and professional growth. Quotes “We can always control the inside; small, consistent practices week by week can create monumental shifts in our lives.” “Gratitude sets the tone for everything—you can choose to focus on what’s positive and what’s great.” “It’s not my definition of success that matters; it’s yours. You get to define what makes you happy and pursue it.” “Personal growth can be scary and challenging, but when you come out on the other side, you have a life you can truly enjoy for yourself.” Resources Elysia Stobbe: America’s #1 Mortgage Authority Mortage Millions Mentor: I’ll Help You Get More Leads, Close More Deals, & Generate More Money in Less Time Step Into Your 6 or 7-Figure Freedom ! Follow Elysia Stobbe on Facebook Follow Best Mortgage Book on Facebook Connect with Elysia Stobbe ~ Mortgage Marketing Coach and Mentor on LinkedIn Check out Elysia Stobbe Books on Amazon

Richard Fast is a certified American Council on Exercise (ACE) personal trainer, Wellness Coach & Weight-loss specialist. He has created the 29 Days Program to transform people’s deeply held beliefs, addictions, and behaviors. With 29 Days Template, Richard uses proven, scientific techniques, technology and online coaching, to guide you through a step-by-step process to acquire desirable new habits. It’s time you can transform your weight, fitness-level, health, and fundamental thoughts in just 12-weeks. Today, Richard shares his insights on the confusion and contradictions in the health and fitness industry, and explains the deeper psychological factors that drive our behaviors around exercise and weight management. As an expert in this field, Richard offers a unique perspective on how to develop sustainable healthy habits. https://www.youtube.com/watch?v=4SpAeOvp2uI In this episode of Marketer of the Day, Richard Fast shares strategies for building consistent, enjoyable fitness habits that lead to lifelong health and vitality. He explains how to move from relying on willpower to establishing addictive, beneficial routines, and stresses the importance of personalizing activity to what brings joy. Richard highlights the role of mindset in achieving long-term change and the value of understanding the subconscious drivers that influence health behaviors. He encourages practical implementation of knowledge over passive consumption and points listeners to his LinkedIn content for videos, articles, and guidance on designing a sustainable, healthy lifestyle. His work promotes mastery over one’s health through consistent, science-based practice and behavioral awareness. Quotes “You have to get your head straight first; diets and fads are just fluff without understanding what drives your behavior.” “Exercise isn’t about willpower forever; it becomes a habit, then an addiction, and the healthiest addiction you can have.” “Mastery of health isn’t about quick fixes—it’s about consistent habits that compound over a year or a lifetime.” “Invest in your health now; it pays daily dividends in vitality, energy, and longevity.” Resources Richard Fast: Taking Back Control of Your Life. Life is About Choices control is when you make them. Follow Richard Fast on Facebook Connect with Richard Fast on LinkedIn Get a copy of 29 Days... to Your Perfect Weight by Michele Bertolin & Richard Fast on Amazon

Lloyd Yip is the founder and CEO of Attract and Scale, a company that helps coaches, consultants, agency owners, and other online entrepreneurs grow their business organically. With his expertise in organic marketing, Lloyd has assisted countless entrepreneurs in leveraging the power of organic strategies to achieve multi-six figure and seven-figure revenues in a highly scalable and predictable way. Today, Lloyd discusses the importance of organic marketing as a foundational income source for businesses in 2021. https://www.youtube.com/watch?v=zbO16_OXOfQ In this episode of Marketer of the Day, Lloyd Yip shares his expertise in organic marketing and scaling businesses efficiently. He explains the importance of focusing on one primary channel before expanding, using content strategically to shorten sales cycles, and leveraging proactive outreach like direct messaging to convert leads. Lloyd offers practical solutions for entrepreneurs at all stages—from selecting the right platform to building a team to automate and delegate processes. He highlights resources like the Attract and Scale quiz at attractandscale.com/organic and a detailed half-hour webinar for technical insights. Key takeaways include prioritizing action over perfection, strategically scaling organic systems, and ensuring consistent implementation to achieve predictable growth. Quotes “Organic marketing is the foundation of your business; it keeps you safe, gives flexibility, and allows you to reinvest into growth.” “Doing something is better than doing nothing; you can optimize later, but you need to start before you can scale.” “Organic marketing at its best combines inbound and proactive outreach—you create value and also intelligently approach your audience.” “Listening to content doesn’t mean results; actively implement what you learn today or tomorrow, or it disappears into thin air.” Resources Attract and Scale: We Help Founders Install Predictable & Systematic Lead Generation Systems Follow Lloyd Yip on Facebook Connect with Lloyd Yip on LinkedIn

Jake Adam Davey is a marketing expert who has been focused on Instagram for the past 4 years. He has helped numerous clients grow their Instagram following and generate sales through the platform. Today, Jake discusses the power of Instagram, including the various features like Stories, Reels, and direct messaging, and how businesses can leverage these to build their brand and connect with their audience. https://www.youtube.com/watch?v=nWAOkcdWLTw In this episode of Marketer of the Day, Jake Adam Davey shares his expertise on Instagram marketing, highlighting the Rocket System, a six-step framework for building a brand, attracting authentic followers, and monetizing effectively. He emphasizes the importance of creating valuable content, optimizing profiles, engaging audiences through Stories and direct messages, and moving followers to owned channels for long-term business success. Davey shares examples of clients who have achieved rapid bookings and sales through these strategies, and provides practical advice for both beginners and experienced marketers. Resources mentioned include his website, jakeadamdavey.com/brand, where listeners can access the Rocket System and a detailed walkthrough of his process. Quotes “Instagram combines the best of multiple platforms, and if you can find your audience and show your authentic self, people are more inclined to do business with you.” “Direct messaging on Instagram is still one of the most powerful marketing tools you can use to engage personally and build relationships.” “The Rocket System helps people build their brand, get real followers, and monetize effectively—step by step, from profile to content to engagement.” “Take inspiration from market leaders in your space, create engaging Reels, and consistently connect with your audience to increase visibility and interaction.” Resources Jake Adam Davey: I HELP YOU BUILD YOUR BRAND ON INSTAGRAM. Follow Jake Adam Davey on Instagram Connect with Jake Adam Davey on LinkedIn

Meredith Bell is a communication expert and the co-author of the book "Connect with Your Team: Mastering the Top 10 Communication Skills." With over 30 years of experience working with her business partners, Meredith has a wealth of knowledge on effective team communication. Today, Meredith talks about the importance of active listening, accepting constructive feedback, and building strong relationships in the workplace. https://www.youtube.com/watch?v=IXjej0eqJsY In this episode of Marketer of the Day, Bell shares insights from her books Strong for Performance and Connect with Your Team: Mastering the Top 10 Communication Skills. She discusses actionable techniques such as asking others to repeat back instructions, using subtle cues to manage interruptions, and practicing gracious acceptance of constructive feedback. Bell emphasizes the value of presence, appreciation, and deliberate listening in building strong professional and personal relationships. Resources mentioned include GrowStrongLeaders.com/free for a free ebook on listening and Amazon for her books, alongside her social media presence on LinkedIn, Facebook, and Twitter. Quotes “Being fully present with someone is one of the greatest gifts you can give—it shows you value and respect them.” “Ask people to repeat back what they understood. It prevents miscommunication before it wastes time or creates frustration.” “Look for opportunities to express appreciation—even for small things—and it sets you apart in building strong relationships.” “When receiving feedback, be gracious and ask, ‘What can I do to make this better next time?’ It helps you grow and strengthens trust.” Resources Connect with Meredith Bell on LinkedIn Grow Strong Leaders and Teams: Listen Like a Pro: A 4-Step Guide to Engaging with People Get a copy of Connect with Your Team: Mastering the Top 10 Communication Skills by Dennis E. Coates & Meredith M. Bell on Amazon

Mitch Russo is a successful entrepreneur who has built a 25 million+ business. He is the author of the book "The Invisible Organization" and the host of "The Tribe Builders" podcast. Today, Mitch discusses his new SaaS platform called "Client Folio," which is designed to help coaches and consultants streamline their client management and session workflow. He shares how he created the platform based on his own needs as a coach, focusing on features like goal tracking, accountability, and seamless note-taking and homework delivery. Mitch has partnered with multiple businesses like Tony Robbins and Chet Holmes to get certifications and creating business breakthroughs in their respective businesses. With his years of experience, he has become the expert to guide in your business to get the outcome that you truly yearn for! https://www.youtube.com/watch?v=IAQiK4Z6YZY In this episode of Marketer of the Day, Russo discusses his latest projects, including ClientFolio, a SaaS platform designed to streamline coaching sessions, goal tracking, and accountability, reducing administrative work from 40 minutes per session to just five. He also dives into Power Tribes, his framework for tribe-based certification programs that create multiple revenue streams, empower certified coaches as sales partners, and foster ongoing engagement through mentorship. Russo emphasizes the importance of iterative feedback, designing systems with usability in mind, and leveraging community for growth. Listeners can explore his work through ClientFolio.io, PowerTribesBook.com, and MitchRusso.com, where they can access courses, books, and podcasts including The Tribe Builders. Quotes “Nobody really fails until they quit. Every time you fail, it’s a step in the journey—pivot, learn, and move forward.” “I wanted to reduce 40 minutes of admin after a session down to five minutes, so coaches can focus on results, not paperwork.” “Certification programs aren’t just recognition—they’re revenue streams, a sales force, and a community all in one.” “Iterative feedback—listen, fix, improve—is the fastest way to create a product people love and keep them engaged.” Resources Mitch Russo: Do you know your business could be much bigger than it currently is, but aren’t sure how to get there? I can help! PowerTribes: The book that unlocks the power of Certification for your company ClientFol.io: Guaranteed To Save 130 Hours of Wasted Time per Year! Connect with Mitch Russo on LinkedIn Get a copy of The Invisible Organization by Mitch Russo on Amazon Subscribe to The Tribe Builders Podcast hosted by Mitch Russo on Apple Podcasts

Shawn Shewchuk is an international speaker, results coach, and the founder of Change Your Results, an agency that helps clients around the globe. He hosts the award-winning Results Radio broadcast and is also the author of Daily Motivation. Today, Sean talks about productivity and how to help people increase their results, emphasizing the need to take action instead of waiting for opportunities. He shares a personal story about working with renowned speaker and author Bob Proctor, highlighting the value of finding a mentor or coach to guide you when you don't know how to proceed. https://www.youtube.com/watch?v=vHP5KYIaRdc In this episode of Marketer of the Day, Shewchuk shares insights on maximizing productivity, achieving freedom through entrepreneurship, and building businesses with high-leverage systems and processes. He highlights the concept of “entrepreneur syndrome,” where owners hold onto all tasks, and stresses the importance of delegating while maintaining oversight. Key takeaways include jumping into action rather than waiting, aligning with experienced coaches, focusing on holistic development, and creating scalable systems to achieve long-term results. Listeners are encouraged to explore his resources, including his book Daily Motivation at High Productivity Store and his coaching programs at Change Your Results. Quotes “Jump off the building and grow wings on the way down. Do it now. Make a decision and take action, even if it feels risky.” “Entrepreneur syndrome is holding everything close and thinking if I can’t do it myself, it won’t get done right. That’s wrong—you need to delegate and coach others to achieve freedom and growth.” “Freedom as an entrepreneur is the ability to do what you want, when you want, with who you want. That’s worth taking calculated risks for.” “Life is not puppy dogs and lollipops. There will be challenges, but you choose the kind of day, the kind of business, and the kind of life you want to create.” Resources Change the Results: A commitment to innovation and sustainability High Productivity Store: Take Back Control of Your Time Connect with Shawn Shewchuk on LinkedIn Get a copy of Daily Motivation by Shawn Shewchuk on Amazon Subscribe to the Results Radio with Shawn Shewchuk on Spotify Podcasts

Jason Osborn is a highly accomplished speaker, coach, and consultant in the fields of digital marketing and mindset. As the co-founder of ReThink Academy, he helps entrepreneurs and businesses pivot their marketing strategies to succeed in the online space. Today, Jason discusses the shift to online marketing due to the current global situation, emphasizing the need for businesses to adapt and the benefits of expanding their reach through digital platforms. https://www.youtube.com/watch?v=5tCWxYhKGnM In this episode of Marketer of the Day, Osborn discusses his work with Rethink Academy, focusing on helping individuals and businesses stand out in crowded markets by providing value first and building meaningful relationships. He stresses the importance of active income through personal service before creating passive income products, the need to position oneself uniquely in the market, and the power of patience and persistence. He also highlights practical strategies for engaging clients online, using LinkedIn effectively, and pivoting offers to match real-world demand. Osborn points listeners to the Rethink Social Media book, with the first four chapters available at RethinkGift.com, as a resource for learning and applying these strategies. Quotes “Letting yourself give space and time to succeed is critical. Sometimes it’ll happen in two weeks, sometimes it’ll take 18 months, but let it happen and allow it to grow.” “Your first customer comes from leading with value, having a conversation, and focusing on how you can help them rather than how you can sell to them.” “There’s always an upside to every downside; it’s about identifying the opportunities in a challenging situation and pivoting accordingly.” “Move outside of a commodity-based market. Define what makes you different and continually add value to your clients, so you stand out in a crowded space.” Resources Rethink Social Media: Stop wasting time. Start earning money. You'll be surprised how easy and effective this process is. ReThink Academy: make your move... Connect with Jason Osborn on LinkedIn

Kris Ward is an entrepreneur and marketing strategist with over 12 years of experience. She is the author of the book "Win the Hour, Win the Day," which focuses on time management and productivity strategies for business owners. Today, Kris shares her personal journey of transitioning from working 16-hour days to reducing her workload to just 6 hours, and how this shift allowed her to better support her husband during his battle with cancer. https://www.youtube.com/watch?v=buF5iDLYbyA Key takeaways include creating a “win team” to handle repetitive or administrative tasks, focusing on self-care to optimize productivity, and strategically using tools and systems to avoid feast-or-famine cycles. Ward also encourages small steps like screen capturing your workflow or creating short instructional videos to delegate work effectively, demonstrating that building efficiency doesn’t have to be expensive or complicated. She highlights that your role as an entrepreneur is akin to a maestro directing an orchestra—guiding the team to produce impactful results without doing every task yourself. Ward provides resources at win the hour, win the day and freegiftfromchris.com, including giveaways and strategies to help entrepreneurs implement these principles. Quotes “Your business should support your life, not consume it.” “Self-care is key—if you’re exhausted, your brain and your business suffer.” “A team is the backbone of success—you can’t do it all yourself.” “Being an entrepreneur isn’t about labor; it’s about creation and impact.” “Small steps like screen capturing your tasks allow you to delegate and scale efficiently.” Resources Win The Hour, Win The Day by Kris Ward Win The Hour, Win The Day: Get Out Of Your Own Way In Your Business! Connect with Kris Ward on LinkedIn

Building a podcast can feel like shouting into the void at times, especially when growth is slow and it’s hard to tell if anyone’s listening. Today, Robert discusses the common challenges podcasters face, such as equipment issues and uncertainty about the format of their show. He emphasizes the importance of keeping a consistent posting schedule and not getting discouraged by initial setbacks, as the average podcast often dies after just six episodes. https://www.youtube.com/watch?v=3VRyfYawKOs&pp=ygUPcm9iZXJ0cGxhbmsgNzY1 Key strategies include posting consistently, inviting guests to share expertise, recording on video (even via Zoom), distributing episodes across multiple platforms (YouTube, LinkedIn, Facebook), re-promoting past episodes, and creating podcast notes that summarize key points with timestamps for SEO benefits. He also suggests creating social graphics, repurposing episodes into mini-books, following up with past guests for additional content, producing short thank-you videos for guests or listeners, and outsourcing tasks to streamline management. Using these methods, a single podcast episode can generate long-term traffic, exposure, and engagement across multiple channels. Plank’s team at dfypodcast.com can assist with podcast notes, editing, social graphics, and other content management services. Quotes “The average podcast dies after six episodes… keep moving, keep going forward, and expand your runway.” “Think about your podcast not about content, but about traffic… your guests and audience will help amplify your reach.” “Even five or ten minutes will do… you don’t need to overwhelm yourself to bring your podcast back to life.” “A single episode can generate benefits forever—through social posts, emails, clips, and graphics.” “Start slow, ease back into it, and remember why you started your podcast in the first place.” Resources Done For You Podcasting: Where Do You Need "Help" With Your Podcast? Local Podcast System: Increase Your Reach, Engagement, Traffic, Clients & Income with a Weekly Show Podcast Crusher: Tap Into the BEST Joint-Venture Attracting, Traffic Generation, Content Creation, List Building Method That's Ever Existed: PODCASTING! Connect with Robert Plank on LinkedIn

Peter Clough is the founder of the Independent Podcast Alliance, a free community for podcasters outside the big media world. With a background in radio starting from his teenage years, Peter has worked in various roles in the industry, including commercial radio sales and management. Today, Peter shares his journey into podcasting, driven by the desire to host a radio show from his own home and have full control over the content. https://www.youtube.com/watch?v=a0wEr8jOz_0 In this episode of Marketer of the Day, Peter shares insights on producing and sustaining podcasts, emphasizing that podcasting doesn’t require massive audiences to be effective for business growth. He outlines practical strategies for new and professional podcasters, including repurposing existing content, gradually improving audio quality, maintaining a consistent publishing schedule, and leveraging cross-promotion within the community. Peter also highlights how the Alliance provides tools, mentorship, and networking opportunities to help podcasters succeed. The community currently has over 1,000 members, and interested podcasters can join at podcastalliance.org or contact Peter directly at [email protected]. Quotes “It is unique because it’s you… you can niche yourself down so that the people who are totally into you will find you.” “If you are a business person and you are committing yourself to marketing, and you’re using podcasting as a marketing tool, then keep going—you’ll always have something relevant to share.” “Invest a little in not only buying a microphone, but understanding how to talk on a microphone… simple stuff anybody can learn.” “Anything you get out of the Alliance depends on what you put into it; the more active you are, the more you’ll gain.” Resources The Independent Podcast Alliance: The Independent Podcast Alliance was formed to assist independent creators in developing, growing and monetizing their podcasts. Send an email to Peter through [email protected] Connect with C. Peter Clough on LinkedIn

John Vuong is the owner and founder of Local SEO Today, a company that helps small and medium-sized businesses rank on Google and dominate their local market. With over 7 years of experience in the industry, John is a seasoned expert in local search engine optimization. Today, John shares his insights on understanding customer needs and providing valuable content to attract and retain clients. https://www.youtube.com/watch?v=CmctwP1qvT8 In this episode of Marketer of the Day, John discusses strategies for local SEO, including optimizing websites, creating valuable content, earning third-party reviews, and leveraging citations and directories. He explains the difference between inbound marketing through organic search and paid advertising, emphasizing that the most effective customers actively seek services rather than being interrupted. Key takeaways include focusing on core business strengths, delegating SEO to experts, regularly producing high-quality content, and owning your digital assets rather than “renting” exposure through ads. John’s resources include his website, localSEOsearch.ca, and his podcast, Local SEO Today, where business owners can learn how to attract ideal clients and maximize their online presence. Quotes “You need to know how to run a good business, then tie that into a more online, visible presence by getting more visible with search engine optimization.” “If done right, SEO is the best ROI for your business—your investment will result in a significant increase in revenue and sales.” “Focus on your strengths and delegate whatever you don’t like doing or aren’t strong at. Work with good people, and ultimately it will bring you happiness.” “Keep producing good content, or hire someone to do it regularly, because that will solidify you as an expert—not just in your customers’ eyes, but also Google’s.” Resources Local SEO Search INC.: DRIVE EARNINGS WITH QUALIFIED LEADS - BEST SEO COMPANY IN TORONTO Subscribe to The Business Sphere Podcast on YouTube Connect with John Vuong on LinkedIn

Gary B. Wright is a digital marketing expert and brand identity strategist. He is currently in the process of launching his new YouTube channel "21st Century Brand Legacy" where he aims to educate people on the importance of personal branding and digital value in the modern age. Today, Gary talks about the shift from analog to digital marketing, emphasizing the need for individuals to invest in their own personal brand identity rather than relying on other brands. https://www.youtube.com/watch?v=qgc7bA8uP7I In this episode of Marketer of the Day, Gary B. Wright discusses building a 21st century brand legacy through digital content creation and personal brand identity. He highlights his current work with digital marketing platforms like ClickFunnels, developing email systems, and creating educational content, including his YouTube series 21st Century Brand Legacy and his ebook Self Investment, Digital Market Brand. His approach integrates B2B and B2C strategies, helping clients define niche markets, create meaningful content, and build communities around their expertise. Key takeaways include prioritizing personal brand before business brand, leveraging digital platforms for global reach, and converting experiences and lessons into products and services with tangible value. Interested individuals are encouraged to reach out via email at [email protected] or explore his ClickFunnels setup at clickfunnels.com/digitalmarketbrand. Quotes “The only missing element is that we don’t know how to invest in ourselves, because we are not really aware of the awesomeness of our brand identity in the 21st century to the world.” “Everything that you learn, everything you’ve been through, you can now turn into content.” “Each and every individual has a product. The product is in you, but you have to take the responsibility now.” “Once you have brand identity, you now have a niche specificity… those people who have an investment in what it is that you are branding.” Resources Send an Email to Gary through [email protected] Subscribe to the 21st Century Brand Legacy on YouTube Connect with Gary B. Wright on LinkedIn

Landon Stewart is the co-founder of Clients and Community, a company that helps coaches and experts build thriving Facebook groups. Along with his business partner Chris Stapleton, Landon has worked with seven and eight-figure brands, assisting them in creating successful online communities. Today, Landon discusses the strategies and tactics he and Chris have developed over the past five years to grow and monetize Facebook groups. https://www.youtube.com/watch?v=L9aZBfwv4vQ In this episode of Marketer of the Day, Landon Stewart shares his current work building thriving Facebook groups designed for client acquisition. His team uses a combination of paid advertising, targeted content, and personalized engagement through messenger and phone to nurture group members into clients. Key strategies include posting 2–3 times weekly, leveraging weekly live streams as pillar content, and promoting posts through email and SMS to boost engagement and algorithmic reach. Their method, called the Undercover Conversion Method, emphasizes guiding members from initial interaction to meaningful conversations rather than overt selling. Stewart highlights the importance of multi-channel engagement, asset building beyond Facebook, and intentional content creation. Listeners are encouraged to explore his Facebook group, Clients and Community, and his methodology via buildyourgroup.com/day. Quotes “The end goal of the Facebook group is one thing and one thing only: to generate a conversation with us.” “Likes don’t pay the bills—you’ve got to get customers.” “We spend less time creating content than we do promoting the content that we create.” “Just start. Facebook groups are a great way to build community and culture around your products and services.” Resources Join the Clients & Community™ Facebook Group | Daily Client Acquisition For High Ticket Coaches Follow Landon Stewart on Facebook Connect with Landon Stewart on LinkedIn

Ray Van Hilst is a marketing expert with over 20 years of experience. He works at Yoko Co, a digital marketing agency, where he helps clients define their web and digital marketing strategies. In this conversation, Ray discusses the importance of continuous website improvement, rather than the common cycle of rebuilding a website every few years. https://www.youtube.com/watch?v=Ul8IxdpNL4k Ray highlights the importance of content strategy rooted in user needs. He advocates creating user personas to understand your audience and mapping content to their questions and journey—from oblivious to converted. Content should be structured to guide users through that path while being repurposed across multiple formats like blogs, video, and social media. He stresses the value of providing genuinely helpful content, solving real problems, and making the user experience as informative and engaging as possible. In distribution, Ray recommends repurposing content like a “movie franchise methodology,” using one core piece of content and adapting it across different channels. He also emphasizes the importance of owning your website as primary real estate rather than relying solely on social media, which is rented space. Quotes “The website launch is actually at the bottom of the circle—the payback comes on the way back up as you continue innovating and making progressive tweaks.” “Be helpful. Help your customers out. Be pathologically helpful. They will thank you for it, come back, and buy.” “Content strategy breaks down into three levels: content your users need, content you want to promote, and the technology you use to deliver it.” “Think about the questions that brought people to you and solve the real problems—they will guide your content creation.” Resources Connect with Ray Van Hilst on LinkedIn Yoko Co: A digital agency built to help good people make a positive impact Listen to the Founder of Yoko Co, Chris Yoko (Marketer of The Day 710)

https://www.youtube.com/watch?v=gXIdeUrcN18 Bryce Vance is the CEO and founder of Funnel Driven, a lead strategist, and an app development strategist. He is also the author of the upcoming book "How Prolific Mistakes Make Prolific Profits." Today, Bryce discusses the importance of patience and strategic thinking in marketing campaigns, the challenges of implementing an omnipresent marketing strategy, and the significance of embracing failure as a learning opportunity. Quotes “The ease of access, having it at our fingertips, is a beautiful thing. Technology evolving to make things easier for the day-to-day person, citizen, business owner, and sales professional is beautiful.” - Bryce Vance “Luck can be broken down into two things. Luck is opportunity seized and opportunities, possibility and propensity falling on top of each other.” - Bryce Vance “You were meant for more than why you think you're here. Focus on knowing who you are, and focus on your why. Believe me, believe yourself, believe whatever higher power you think there is—you are made for more than just surviving.” - Bryce Vance Takeaways 03:06 Patience and strategic thinking are crucial in marketing campaigns, as quick profits often lead to unsustainable results. 09:04 Automating content creation and distribution across multiple platforms can help build an omnipresent online presence. 17:16 Embracing failure and using it as a learning opportunity is key to achieving long-term success. 24:44 Consistency and commitment are essential when implementing a successful marketing strategy. 34:08 Overcoming fear and taking action, even in the face of challenges, is necessary for business growth. Resources Funnel Driven: #1 Digital Marketing Agency in USA Connect with Bryce Vance on LinkedIn Get a copy of How Prolific Mistakes Make Prolific Profits by Bryce Vance on Amazon

https://www.youtube.com/watch?v=dgIj6svN4xU Travis Bliffen is the founder of Stellar SEO, a top-rated US link building agency. He is passionate about SEO, link building, and content creation. Today, Travis talks about his competitive nature and how it drives him in the SEO industry. He emphasizes the importance of identifying successful strategies and replicating them for clients. He also shares insights on understanding competitor strategies, building a strategic approach, and the power of organic outreach and content promotion. Quotes “The entire perception you have of a company, big or small, good or bad, is really tied to the channel through which you discovered them.” - Travis Bliffen “Don't compare your chapter one to somebody else's chapter seventeen.” - Travis Bliffen “The easiest thing to sell is the thing that people want. If there's nobody who wants what you've made, stop making it. Make something different.” - Travis Bliffen Takeaways 01:11 Identifying successful strategies and replicating them for clients is a key driver for Travis in the competitive SEO industry. 03:57 Understanding the target audience and their needs is crucial when building a content and outreach strategy. 15:33 The "Leapfrog" approach of starting with lower-tier guest posting sites and working up to higher-profile placements can help establish authority. 24:22 Finding the right fit for clients, where they are the ideal customer, leads to long-term, successful relationships. 30:25 Organic outreach and promotion of content that appeals to the target audience are essential for sustainable growth. Resources Connect with Travis Bliffen on LinkedIn Stellar SEO: We Provide Safe and Powerful Link Building Services for Growth Minded Companies

What keeps you from achieving a well-rounded lifestyle? Whether it’s about your career, health, or goals in life. You know you can’t continue this direction but you are currently stuck and don’t know which area to focus or generally, where to start. https://www.youtube.com/watch?v=udBP9-pjlAY Ann Hartwig is a leader, consultant, mentor, and coach who specializes in health, fitness, and wellness. She is the founder of HealthfulLiving.net, where she provides guidance and support to individuals looking to improve their productivity, build healthy habits, and achieve their weight loss goals. Today, Ann discusses the global pandemic of obesity, highlighting the impact of COVID-19 on physical activity levels and dietary habits. Quotes “Health and how you want to live is a lifelong journey, and it's not something that you'll reach a certain destination and be done with. You'll always be on that path to live your best life.” - Ann Hartwig “Be patient with yourself and understand that, yes, you're going to get there. It is one step at a time.” - Ann Hartwig “Sometimes navigating our own journeys is difficult because we're just too close to it. So, it helps to have someone to bounce ideas off of or to talk with.” - Ann Hartwig Takeaways 00:53 Obesity is a global pandemic, with 66% of the country being overweight or obese, and it's a complex issue involving factors like diet, physical activity, and medical conditions. 01:24 The COVID-19 pandemic has exacerbated the problem, as many people have become less active and developed poorer eating habits while working from home. 05:02 Achieving a healthy weight is an ongoing journey, not a one-time goal, and requires a balanced approach of moderation, awareness, and sustainable lifestyle changes. 08:35 Meal prepping, incorporating physical activity into daily routines, and setting realistic, measurable goals can be effective strategies for maintaining a healthy lifestyle. 16:59 Setting specific, measurable, actionable, relevant, and time-bound (SMART) goals is crucial for achieving health and wellness objectives, as it provides a clear roadmap and helps ensure progress is realistic and sustainable. 23:37 Seeking support and guidance from experts can help individuals navigate their health and wellness challenges and develop a positive mindset. Resources Healthful Living: Finding your path….living your best life…is completely within you Connect with Ann Hartwig on LinkedIn

John Kennedy is a certified financial planner with CandorPath Financial. Today, John talks about the importance of budgeting, a topic many people avoid due to discomfort. He emphasizes the need for budgeting at all life stages and introduced his money management course, which focuses on communication, simplification, and tracking expenses to help listeners gain control of their finances. https://www.youtube.com/watch?v=4E7ile4sQxA&pp=ygUPcm9iZXJ0cGxhbmsgNzU2 John Kennedy is a certified financial planner with CandorPath Financial. Today, John talks about the importance of budgeting, a topic many people avoid due to discomfort. He emphasizes the need for budgeting at all life stages and introduced his money management course, which focuses on communication, simplification, and tracking expenses to help listeners gain control of their finances. Quotes “When we feel like we’re not good at something, we avoid it—and that avoidance only makes us worse. Budgeting is no different.” “If you want to gain control of your spending, stop using your credit card for 90 days and see how it feels.” “We don’t need perfection; we need simple, attainable steps that keep us moving forward.” “Communication, simplicity, and tracking—those three things can transform your entire relationship with money.” Resources Email John at [email protected] Subscribe to the CandorPath Financial on YouTube CandorPath Financial: An Ensemble Approach to Financial Planning Connect with John Kennedy on LinkedIn

Rhonda Liebig is an energy revitalizer and mindset freedom coach. She is the host of the Fresh Inspiration Show, a three-layer program where she works with speakers to help them build their business and shine in their talks. Rhonda is also the author of "The FITT Solution: 4 Steps to a Sexy, Successful, Authentic You!" Today, Rhonda discusses her work with the Fresh Inspiration Show, where she has collaborated with 70 speakers over the past three years. She also talks about her experience as a health coach, focusing on virtual retreats and the importance of food as medicine. https://www.youtube.com/watch?v=kSzV8KKBVUo&pp=ygUPcm9iZXJ0cGxhbmsgNzU1 In this episode of Marketer of the Day, Liebig shares updates on her two major initiatives: The Fresh Inspiration Show, a multi-layered platform that showcases speakers through a virtual stage, podcast distribution, Roku TV episodes, and professionally edited video assets; and her virtual retreats, where she teaches participants to use food as medicine, restore kidney function, boost energy, and build healthier relationships with their bodies. She continues to expand her impact through Facebook Lives, health education, and mindset coaching, while offering tools like her energy assessment and her book The FIT Solution: 4 Steps to a Sexy, Successful, Authentic You. Her platforms and programs support speakers, entrepreneurs, and wellness seekers in elevating their visibility, vitality, and confidence. Quotes “I had to learn that food isn’t good or bad—it’s a relationship, and it changes everything when you see it that way.” “There is no way to feel spiritually connected to your day if you don’t have the energy and vitality to show up for it.” “I felt so lost I couldn’t feel the ground under me, but that journey is what taught me how to help others rise.” “If you’re a speaker ready to grow, I want to help you shine—because when you show up fully, everything in your business expands.” Resources Subscribe to the Fresh Inspiraton Show on Spotify Podcasts Rhonda Liebig: Vitality Coach that helps you stand in your Energy and Presence as a Speaker Follow Rhonda Liebig Health Coach on Facebook Connect with Rhonda Liebig on LinkedIn Subscribe to Rhonda Liebig on YouTube Get a copy of The FITT Solution: 4 Steps to a Sexy, Successful, Authentic You! by Rhonda Liebig on Amazon

Jim Huffman is the founder of GrowthHit, a growth marketing consultancy, and the author of the #1 best-selling book on Amazon, "The Growth Marketer's Playbook." Today, Jim discusses his unique blend of skills, including finance, writing, and a passion for helping early-stage companies grow. He shares his experience working with direct-to-consumer businesses, particularly in the e-commerce and Shopify spaces, and his preference for targeting niche markets that are underserved. https://www.youtube.com/watch?v=WIIxap4EbuU In this episode of Marketer of the Day, Huffman explains how GrowthHit helps brands scale by running structured experiments, tightening conversion funnels, and uncovering opportunities hidden inside customer data. He shares frameworks for validating ideas, achieving positive unit economics, and creating incentives that drive immediate action—such as strategic giveaways, early-access offers, and referral-driven campaigns. His book, The Growth Marketer’s Playbook, outlines these systems and offers a practical guide for founders and marketers who want to break through plateaus. Key takeaways include embracing rapid experimentation, focusing on persona-driven messaging, and prioritizing action over endless planning. Quotes “The worst thing that could happen is nobody knows you exist—I’d rather fail because we sold too many products than because we did nothing.” “Have a bias toward action and learning. The more you test, the more you learn, and that knowledge compounds.” “Before you scale, prove positive unit economics. Once you know what a customer is worth, the budget becomes almost limitless.” “Great products win when you know your persona so well that your message speaks directly to them.” Resources Connect with Jim Huffman on LinkedIn Jim Huffman: CEO of GrowthHit, Best-Selling Author & #GirlDad GrowthHit: Growth Isn't a Guessing Game. We help ambitious companies lower CAC, increase LTV, and break revenue records. The Growth Marketer's Playbook: A Strategic Guide to Growing a Business in Today's Digital World by Jim Huffman on Amazon