
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co
1,062 episodes — Page 12 of 22
Ep 2308IAM2308 - Gresh's Reflects on the Importance of Learning about Franchise Brands
In this special episode, Gresham Harkless reflects on the importance of learning about franchise brands and connecting with people in the industry, including ResiBrands. He discusses a niche within the franchise space—helping businesses turn into franchises, focusing on unique execution rather than innovative products. He emphasizes how businesses can succeed by uniquely executing ideas, even if the core product or service isn’t novel. Gresham highlights resilience as a crucial trait for entrepreneurs, referencing a recent podcast interview discussing the importance of "grit." Furthermore, Gresham advocates that others stay focused on their purpose (the "why") rather than becoming too attached to a specific approach (the "how"), as the path to success can evolve. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise/ Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2307IAM2307 - Founder Empowers Future Female Leaders in Food & Beverage Industry
Christie Lawler is the founder and owner of CJL Consulting, a beverage marketing agency, and the WITI Group, a nonprofit female leadership in the food and beverage industry. She is also the host of the Lawler Out Loud Mixing Up the Mainstream Podcast and an advocate on several industry boards. Christie is recognized for her leadership, including being named "Innovator of the Year" (2022) and "Most Influential Beverage Strategist" (2021). Christie discusses the emotional and relational benefits of the initiative, the challenges faced during conferences, and the importance of resilience and problem-solving. Moreover, she emphasizes persistence and never misses deadlines, describing herself as a realistic optimist. Website: CJL Consulting LinkedIn: Christie Lawler Previous Episode: iam823-founder-supports-national-hospitality-industry-and-future-female-leaders Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2306IAM2306 - CEO Helps Clients Heal their Skin with Natural Skincare Products
Catrina is the CEO and founder of Pure Skin Repair, a black woman-owned natural handcrafted skincare line. Her skincare journey began in 2015 when she created a natural moisturizer for her daughter's eczema, which quickly grew into a thriving business recognized for its plant-based, cruelty-free products. Catrina is recognized by the Goldman Sachs One Million Black Women in Business Initiative. She emphasizes self-love and acceptance, encouraging others to embrace their flaws and celebrate their uniqueness. Catrina strongly advocates for ongoing education, attending webinars, and conferences, and learning from various fields. Catrina mentors small black-owned businesses promotes self-love and community impact, and advises others facing similar challenges to acknowledge their struggles, stay strong, and recognize the lessons in difficult times. Website: Pure Skin Repair LinkedIn: Catrina Jackson Instagram: @pureskinrepair.1 Facebook: Pure Skin Repair Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2305IAM2305 - President and Co-Founder Helps Clients Find Their Voice to Tell Complex Stories
Calvin Dark has built his reputation as a creative branding, media, and communications professional for diverse clients and partners. In 2014, Calvin co-founded RC Communications to help clients find their voice to tell complex stories. Throughout his career, Calvin held several leadership roles where he advised embassies, international organizations, foundations, and multinational corporations on their strategic communication, public affairs, and media outreach. Calvin appears regularly in US and international media as a commentator and analyst on foreign affairs, US politics, and current events. Calvin emphasizes the importance of passion and personal investment in their work, which allows the firm to offer a tailored approach to each client. He discusses the challenges of balancing client perceptions with their broad range of services. Calvin shares his morning routine and explains the significance of having a routine and staying focused on long-term goals. Website: RC Communications DC LinkedIn: Calvin Dark Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2518IAM2304 - CEO Helps Clients Articulate their Visions through Compelling Stories
Mike Wittenstein is the CEO of Story Miners, a pioneer in customer experience design, and the founder of Galileo, a digital agency, and Storyminers, a customer experience consultancy, after working at IBM. Mike emphasizes the importance of agility and customer outcomes in business success, drawing from his early leadership experiences and systems thinking learned at IBM. Story Miners helps clients articulate their visions through compelling stories, making ideas more engaging and actionable. He also discusses the importance of brand values and transparency in attracting customers. He emphasizes that a brand is only as good as the customer's experience and advises focusing on front-line customer interactions. The conversation highlights the importance of understanding customer reactions to anticipate their needs and designing cost-effectively. Website: StoryMiners LinkedIn: Mike Wittenstein Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2303IAM2303 - Gresh's Shares the Effective Strategies to Monetize Podcast
Gresham began with a blog called Hearpreneur, focusing on content for entrepreneurs. Over time, he realized that entrepreneurs were more interested in actionable advice than just stories. This led him to create CEO Blog Nation and expand into podcasts, videos, and blogs. He emphasizes the importance of having a business that supports the podcast, as many podcasters struggle when their shows' constraints generate income. Gresham shares that podcasters can generate income through affiliate marketing, e-commerce, or a service-based business. Gresham does not believe you need to be an expert in the niche you're podcasting about. Instead, you can focus on creating a platform and inviting experts onto your show to share their insights. He motivates podcasters to focus on their unique voice, rather than trying to imitate others, as authentic content will naturally stand out. In addition, Gresham inspires others to embrace the journey and the mistakes along the way, as they are part of the learning process. Episode Link: Rogier Giersthove Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2302IAM2302 - Gresh's Shares the Essential Backup Plans for Digital Success
Gresham describes his businesses as largely virtual but with significant face-to-face networking before COVID-19. He emphasizes how this personal connection was vital for educating potential clients, especially those unfamiliar with digital marketing. Gresham shares how the pandemic forced him to adapt more to virtual environments. Although he was already working remotely, the surge in people using platforms like Zoom presented new challenges. Gresham anticipates that the changes in how businesses operate, particularly the shift toward digital tools, will likely be permanent. He highlights that while many talk about returning to "normal," the future will likely see a "new normal" with a stronger emphasis on digital platforms. The habits formed during the pandemic—like remote meetings and virtual work—will likely persist. Gresham is hopeful about the opportunities the digital shift will create for entrepreneurs and business owners, particularly in reaching broader audiences through online platforms. Episode Link: David Delevante Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
S7 Ep 2301IAM2301 - Gresh's Discusses Target Market Mastery as a Strategic Advantage
Gresham Harkless believes that the secret to happiness is different for everyone. While money and material things are essential to some extent, pursuing happiness has less to do with money and more with personal connections and meaningful work. Gresham perceives someone more committed to the business could improve control and productivity. He utilizes technology to stay efficient, relying on tools like Basecamp for project management, and emphasizes time management and prioritizing essential tasks. Gresham started his business through BNI (Business Network International) and still values the relationship-building aspect of networking. He discusses the importance of knowing your target market and selecting the right platforms based on your goals. Gresham shares his experience with hiring through platforms like Upwork. He advocates bringing people on board before you need them, allowing you to refine your leadership skills and make better hiring decisions. Podcast Link: Send it Rising Internet Marketing Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2517IAM2300 - Chief Hiring Coach Transforms Hiring Process Using AI-Driven Techniques
Fletcher Wimbush is the CEO of Discovered Performance Hiring Software, who has extensive experience in hiring practices and decades of experience tackling hiring challenges, including reference checking, aptitude assessments, and AI-driven talent selection. Fletcher's system has helped over 2,000 companies and led to multi-million-dollar results in the hiring process. Fletcher discusses that hiring the right people is the foundation of good leadership. This concept has driven much of his career and leadership philosophy. He emphasizes the need for leaders to focus on people selection to build great teams, even in the early stages of entrepreneurship when resources are limited. Fletcher also mentions the importance of understanding the differences between an entrepreneur, a manager, and a technician. Fletcher advocates mastering tasks before delegating them and creating frameworks, systems, and processes to delegate. In addition, he emphasizes the importance of becoming an entrepreneurial leader who shifts from managing day-to-day tasks to leading with vision and strategy. LinkedIn: Fletcher Wimbush Website: Fletcher Wimbush Previous Episode Link: iam780-ceo-helps-in-talent-search-and-assessment iam1434-ceo-helps-hr-leaders-get-the-right-people Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2516IAM2299 - Director Trains Organizations and Individuals on Rapport-Based Interviewing
Mark Anderson is a retired special agent and former instructor at the Inspector General Criminal Investigator Academy. He is an expert in interviewing and investigative techniques. Mark is the Director of Training and Development at Anderson Investigative Associates. He has worked with the FBI, NRC, and the New York State Office of the Inspector General. Mark Anderson shares his extensive background in interviewing and training, emphasizing the significance of listening skills in communication and relationships. Mark discusses updating his curriculum with the latest interviewing research and explains his process for identifying client needs in interview training. Mark shares his habit of reviewing current research to stay effective in training and offers advice on understanding others and focusing on people over the business. He highlights the importance of caring for the people who matter most and staying safe in professional and personal life. Website: Anderson Investigate Associates LinkedIn: Mark A. Anderson Previous Episode Link: iam255-investigator-develops-programs-to-address-effective-interviewing-and-investigations Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2515IAM2298 - Self-Made Millionaire, Podcast Host and Lifestyle Entrepreneur Helps Women Pursue Their Passion
Cayla Craft, the host of the Mommy Millionaire Podcast, is a self-made millionaire, bestselling author, and lifestyle entrepreneur. Cayla discovered network marketing and fell in love with health and wellness supplements. By age 31, she had four companies and had shifted from nursing to entrepreneurship, with three kids at the time. She emphasized that "you get what you tolerate," which motivated her to pursue a new career path and build her own business. In 2019, she launched a mastermind group for ambitious women, which, despite the name "Mommy Millionaire," also includes women without children. Cayla emphasizes the importance of collaboration and being part of a strong network in accelerating business growth. Kayla highlights the importance of consistency in business - small, everyday actions add up over time and lead to long-term success. Website: Cayla Craft Instagram: cayla.craft YouTube: Cayla Craft Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2514IAM2297 - CEO Helps Entrepreneurs Create Strong Personal Presence Online
Judy Schramm founded ProResource, a social media agency dedicated to helping CEOs enhance their online presence and achieve their business goals through effective personal branding. Judy discusses how ProResource is her fourth business and how it evolved from a marketing and PR firm. ProResource helps CEOs establish a strong personal presence on social media, particularly LinkedIn. Judy emphasizes that LinkedIn is a vital tool for executives that helps CEOs streamline their social media activity to achieve a valuable impact with minimal time spent. She shares that worrying about potential problems wastes energy and that it’s important to trust the process and enjoy the entrepreneurship journey. Moreover, Judy advocates following key individuals, companies, and topics on LinkedIn to ensure your news feed is filled with relevant updates. Website: ProResource LinkedIn: Judy Schramm Previous Episode: iam178-ceo-helps-entrepreneurs-create-strong-personal-presence-online Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2513IAM2296 - Gresh's Shares About the Importance of Harnessing Collaboration in Business
Gresham discusses how stepping away from your business—whether for vacation or other reasons—can be a sign of a healthy business. He shares his experiences shaped his entrepreneurial spirit and desire to connect with others. Gresham discusses the importance of building a media presence in today’s business world, stating that every entrepreneur is essentially in the media business. He emphasizes that entrepreneurs should not try to be everywhere, but focus on strategic, targeted approaches that help them connect with their ideal clients. The conversation highlights the value of joining groups like the I AM The Brand Business Accelerator to learn from others, ask questions, and find mentorship and accountability. Podcast Link: WellNest Global Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2512IAM2295 - Gresh's Highlights the Significance of Authenticity in Engaging with Your Audience
Gresham Harkless discusses the importance of knowing your target market, their evolving needs, and outlines key questions that define business success and resource allocation. He emphasizes the importance of market research, understanding ideal clients, and explores strategies for creating content that resonates with your audience. In addition, he highlights the importance of focusing on one or two platforms for effective content delivery and highlights the significance of authenticity in engaging with your audience. Podcast Link: Mission Matters Marketing with Adam Torres Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2511IAM2294 - Gresh's Emphasizes on Value-Driven Outreach for Business Success
In this special episode, Gresham Harkless emphasizes the importance of providing value in cold outreach, similar to a social media strategy. Gresham discusses the need to understand the target audience deeply: "What keeps them up at night?" This understanding helps ensure that outreach is relevant and helpful, which leads to a win-win situation. He highlights that businesses often resist change, sticking to what’s familiar, even when it’s clear that new methods can bring more success. He also points out that many businesses fail because they focus too much on the "how" and not enough on the strategy behind their marketing. Gresham emphasizes that it requires consistent strategy, quality content, and proper integration of branding and marketing tactics to be successful. Gresham Harkless explains that SEO isn’t just about keywords and backlinks; it’s about user experience. Furthermore, he highlights that businesses need to create a seamless, positive experience for users, as this is a fundamental part of SEO. Podcast Link: The Lead Machine Growth Show Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2510IAM2293 - Author and Speaker Shares on How to Reframe Your Mindset for Business Success
Sean Douglas is a former U.S. Air Force member, three-time TEDx speaker, and an expert in resilience, leadership, and business positioning. Sean is also the host of two podcasts (Create, Launch, Monetize, and From No Worth to Self Worth) and a two-time bestselling author. He is also working on establishing an equine therapy ranch for veterans suffering from PTSD and anxiety in Michigan, a project driven by his desire to give back to fellow veterans. Sean emphasizes the responsibility of creators to provide value through media platforms, not just for self-promotion but to spotlight the achievements of others and contribute to the betterment of the world. Sean shares a key piece of advice: fail forward. It's crucial to be comfortable with failure and to keep growing from experiences. He also recommends embracing discomfort to reach new heights. Website: The Success Corps LinkedIn: Sean Douglas - Instagram: @thesuccesscorps Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2509IAM2292 - Founder and CEO Shares Her Mermaid School Success Journey
Marielle Chartier Hénault is the founder of Aqua Mermaid, which offers unique mermaid swimming experiences in the U.S. and Canada. Inspired by a mermaid school in Germany, she started her own after realizing public interest. Marielle discusses the growth of her business from a single school to multiple locations and product offerings, including adaptations during COVID-19. She emphasizes the importance of tolerating risk when starting a business. Despite skepticism from others about the viability of her business, Marielle stayed confident in the niche market for mermaid performers. Marielle highlights the importance of keeping track of finances, particularly understanding where money comes and goes. Website: AquaMermaid LinkedIn: Marielle Chartier Hénault Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2505IAM2291 - CEO and Founder Breaks Down Barriers in Sponsorship Process
Ishveen Anand is the CEO and founder of OpenSponsorship, a platform that connects brands with athletes in the $140 billion sponsorship industry. Ishveen shares her journey into sports sponsorship, which began when she became a sports agent in 2009. She recognized the challenges in securing sponsorship deals and was inspired to create a more efficient and accessible solution through technology. OpenSponsorship uses IBM's Watson AI to facilitate connections between brands and athletes, prioritizing genuine interests rather than just financial incentives. Ishveen emphasizes the importance of understanding what athletes are passionate about in promoting authentic partnerships and shifting away from traditional sponsorship approaches. Ishveen shares advice on acquiring strategies and productivity tools for business owners and reflects on the importance of being aggressive and adapting quickly in business. Website: OpenSponsorship Previous Episode: iam177-ceo-and-founder-breaks-down-barriers-in-sponsorship-process Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2504IAM2290 - Entrepreneur Helps Companies Evolve Their Message for Bigger Impact
Zach Messler is a product marketing expert focused on helping businesses adapt their messaging to resonate with modern consumers. Zach has 20 years of experience in product marketing, particularly in tech, and specializes in translating technical concepts for non-technical audiences. He started his business after realizing that traditional marketing methods were no longer effective and wanted to help more people beyond his previous role. His passion for product marketing energizes his clients and makes the process of developing their messaging more engaging and effective. Zach shares a strategy he calls "CPR" (Create, Publish, Repeat) to encourage consistent content creation. He emphasizes the importance of having a purpose behind the content and to keep creating even when it feels slow. The conversation highlights the importance of being clear and straightforward in communication. Website: Zach Messler LinkedIn: Zach Messler Previous Episode: iam171-entrepreneurs-helps-companies-evolve-their-message-for-bigger-impact Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2508IAM2289 - Networking: One Important Key Strategy for Entrepreneurs
Gresham Harkless shares his reflections about the timing of his business decisions, which were influenced by significant life changes, and decided to take the leap into franchising. He discusses the importance of faith and believing that things will work out when starting a new venture. Gresham mentions that opportunities often come from within your network, and entrepreneurs should make their businesses known to family, friends, and acquaintances. Gresham also discusses using a CRM (HubSpot, branded as "Boss" for franchise brokers) to manage leads and track progress as part of the 8-step process in franchise brokerage. He shares how he managed the challenges with the help of his team, explaining the importance of having a supportive team to execute and support business ventures. Moreover, he highlights the importance of choosing foundational businesses to support multiple ventures, like digital marketing, which has served as the foundation for other businesses in his portfolio. Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2507IAM2288 - Harnessing the 12-Week Year Strategy for Success
Gresham Harkless discusses using the 12-week-year methodology to help him stay focused and execute effectively. This approach summarizes a year's goals into 12 weeks, fostering a sense of urgency and accountability. He shares that even when he doesn't hit every goal, the system helps him stay mindful of the activities that truly move the needle. Gresh considers the emotional challenges faced during the startup process, including personal losses. Gresham credits BNI (Business Network International) with helping him stay accountable and consistently present his business to others, which was crucial during the early stages of growing his digital marketing company. Gresham discusses the complexity of balancing a 9-to-5 job (or main business) with side projects like starting a franchise. In addition, he shares an important tip for networking in any organization—seek out people who are having the same kinds of conversations you're having. Blue Star Franchise: bluestarfranchise.com Browse the Franchise Inventory: bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2506IAM2287 - Master Your Morning Routine to Boost Your Productivity
On this special episode, Gresham Harkless, the founder of Blue Star Franchise and Blue16 Media, shares an update about his ongoing franchise journey. He shares his experiences and lessons learned as a franchise broker and how this process relates to starting a new business. Gresham highlights the emotional roller-coaster in starting something new, including excitement, fear, and imposter syndrome. He explains that one of the biggest challenges he faced (and that others face when starting a business) is simply getting started and mentions that taking that first step is crucial, even though it might seem daunting. Gresham emphasizes the importance of consistent action and the ability to pivot when necessary. He discusses the concept of the “Minimum Viable Product” (MVP), drawing on lessons from the book The Lean Startup. Blue Star Franchise: bluestarfranchise.com Browse the Franchise Inventory: bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2503IAM2286 - Reiki Master Helps Individuals Rise Above Mediocrity
Ryn Gargulinski is an award-winning author, artist, and speaker dedicated to helping others live freely and joyfully. She founded the Sanctuary of the Wild Souls which aimed at guiding individuals to rise above mediocrity and reach higher states of consciousness. Ryn has written over ten books, including her memoir How to Get Through Hell on Earth Without Drinking a Keg or Kicking a Garden Gnome. Ryn emphasizes helping people reconnect with their true selves and break free from self-imposed limitations. She explains that her work is driven by personal experiences, and she channels insights from her spirit self when writing. Ryn also stresses the importance of establishing a sanctuary for the soul daily to set a positive tone. In addition, Ryn highlights the need to remain open to possibilities rather than being fixated on specific desires. LinkedIn: Ryn Gargulinski Website: Sanctuary of the Wild Souls Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2502IAM2285 - Coach Helps and Empowers Women to Achieve a Fulfilled Career
Lauren Young Durbin, a career clarity coach, concentrates on helping mid-career women find fulfilling careers. Lauren's business, Tyche Coaching, is named after the Greek goddess of fortune and fate, aligning with her mission to empower women. She helps clients overcome the "wall of shoulds"—societal expectations about careers—to discover what they genuinely want. Lauren emphasizes the importance of practical and tactical planning, ensuring clients can pursue their dreams without jeopardizing their financial stability. Lauren highlights her ability to listen to both what is said and what is unsaid, allowing her to help clients uncover great insights. Furthermore, she points out that everyone has inherent greatness, and small accomplishments can lead to significant impact. LinkedIn: Lauren Young Durbin Esq. Website: Tyche Career Coaching Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2501IAM2284 - Founder and CEO Helps Entrepreneurs Build The Right Products
In this episode, we have Jay Gibb founder and CEO of CloudSponge, a B2B SaaS company specializing in address book importing solutions. Jay started his career as a software engineer and later became a partner at a software development agency. He identified a gap in the market for a specific software tool that allows users to access their address books seamlessly while staying on a website, leading to the creation of CloudSponge 8 years ago. CloudSponge helps users easily access and share address book records from various platforms (like Google Contacts and Outlook) without leaving the website they are on. Jay discusses the benefits of hiring a podcast agent (Interview Valet) to manage outreach and scheduling, allowing him to focus on core business responsibilities. Jay shares that he believes in "firing himself" from roles as soon as he becomes proficient, allowing him to focus on strategic growth and hiring specialists for various tasks. Website: CloudSponge LinkedIn: Jay Gibb Previous Episode: iam170-founder-and-ceo-helps-entrepreneurs-build-the-right-products Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2500IAM2283 - Entrepreneur Runs an Award Winning Spa in Westchester, NY
Oasis Day Spa, founded by Bruce Schoenberg in 1998, fosters a unified team mindset and provides top-notch services like massage therapy and skincare. He attributes the success of Oasis Day Spa to his dedicated team, highlighting that a strong workforce is essential for business longevity. Bruce emphasizes that a motivated and engaged staff enhances customer experience and satisfaction. Bruce highlights the value of seeking input from staff, vendors, and customers to improve services and adapt to market changes. Moreover, Bruce points out the need for integrity and clear communication with employees and customers. He believes trust is foundational for lasting success. Website: Oasis Day Spa LinkedIn: Bruce Schoenberg Facebook: Bruce Schoenberg Previous Episode: iam169-entrepreneur-runs-an-award-winning-spa-in-westchester-ny Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2499IAM2282 - Gresh's Highlights on Building Human Connections by Creating Authentic Content
Gresham Harkless identifies the particular attributes of the ideal customer, including demographics, interests, and pain points. Gresham discusses the importance of answering three foundational questions and defining success for different businesses. The conversation highlights authenticity and transparency in content creation, encouraging individuals to be themselves and share their journey authentically for human connection. Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2498IAM2281 - Creating a Strong Marketing Strategy by Understanding Your Target Market
On this special episode, Gresham Harkless shares his personal experiences with imposter syndrome and the importance of recognizing one’s expertise. He outlines a structured approach to developing a marketing strategy by identifying the target market, assessing resources, and defining a unique selling proposition. Gresham emphasizes treating the website as a living entity that requires regular updates and fresh content. He also highlights several pitfalls in SEO through inconsistent content themes, quality of backlinks, and brand awareness. Link: Seize This Growth Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2497IAM2280 - Founder Shares the Importance of Providing Value Through Email Marketing
Nikita Vakhrushev is a digital marketing expert specializing in email and SMS marketing for e-commerce. He shares his entrepreneurial journey began in high school with a print media club where he created designs for T-shirts and stickers. Nikita emphasizes extensive experience and expertise, particularly in email and SMS marketing. Nikita highlights the misconception that only acquisition channels are crucial and explains the value of nurturing existing customers through effective communication. In addition, he shares his approach to productivity, including a unique alarm app that helps him wake up without hitting snooze and how prioritizing tasks can lead to greater efficiency. Website: Aspekt Agency LinkedIn: Nikita Vakhrushev Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2496IAM2279 - Business Advisor Helps Clients Build a Constructive and Profitable Business
Diane Helbig is a business and leadership advisor, award-winning author, and podcast host. Diane shares insights into her recent work, focusing on sales training, leadership, and customer service in a post-COVID world. Diane discusses her transition during COVID when she had to adapt her business model and learn how to teach virtually, which allowed her to help businesses navigate new sales and communication landscapes. She also explains the importance of practical execution over just brainstorming ideas. Diane emphasizes servant leadership and focuses on team empowerment to reach their full potential, which benefits clients and drives business success. Furthermore, Diane highlights the need for organizations to slow down and reevaluate their processes to achieve sustainable growth. Website: Helbig Enterprises LinkedIn: Diane Helbig Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2495IAM2278 - Managing Partner Builds a Strong Corporate Culture through Employee Empowerment
Kent Lewis is the Managing Partner at Anvil Unlimited, specializing in advising businesses on digital marketing strategies. He co-founded his first digital agency within four years and faced his first termination as a co-founder just a year and a half later. He’s also an accomplished speaker and writer, contributing to publications like Smart Brief and Portland Business Journal, and serves as an adjunct professor at Portland State University. Kent emphasizes that employee retention and engagement hinge on workers feeling empowered, valued, and impactful. Kent also shares his approach to leadership, defining being a CEO as helping foster a movement that meets societal needs rather than merely focusing on profit. Kent highlights the importance of prioritizing employee well-being and development - organizations can cultivate a more engaged and productive workforce. LinkedIn: Kent Lewis Website: Kent J Lewis Other sites: pdxMindShare Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2492IAM2277 - Motivational Speaker, Podcaster and Author Helps Clients Cope with Unique Societal Challenges
Judy Davis is a motivational speaker, entrepreneur, author, and host of the Mighty Parenting podcast. Judy is the CEO of DASIUM, focusing on depression, addiction, and suicide prevention among teens and young adults. She highlights a widespread lack of awareness among parents regarding the mental health challenges their children face, especially related to technology and social media. Judy launched the Mighty Parenting Podcast to address relevant parenting topics, including mental health, communication, and stress management. Judy emphasizes that many parents lack the tools to help their kids cope with modern pressures, leading to a greater need for resources and community support. She explains the importance of not giving up despite the challenges and self-doubt. Website: Davis Inspired Podcast: Mighty Parenting Podcast Previous Episode: iam168-motivational-speaker-podcaster-and-author-helps-clients-cope-with-unique-societal-challenges Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2491IAM2276 - Yoga Teacher and Health Coach Inspires and Encourages People to Live Their Best Lives
Adell is the sole employee of her international business, focusing on yoga, health, and travel. She travels worldwide to teach yoga and inspire others to live their best lives through self-discovery. Adell offers private yoga instruction and health coaching and aims to help clients understand their unique needs. Adell explains how her unique viewpoint and authenticity attract clients and shares her daily gratitude practice and its impact on her business mindset. She highlights the importance of remembering that business provides value to others, not personal gain. Website: Adell Bridges Instagram: adellbridges Previous Episode: iam166-yoga-teacher-and-health-coach-inspires-and-encourages-people-to-live-their-best-lives Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2494IAM2275 - The Importance of Building Connections through Podcasting
Gresham Harkless discusses the importance of building connections through podcasting and encouraging engagement with hosts and other guests for future collaborations. He explains that technological advancements have made content creation uncomplicated, allowing more people to start podcasts without high costs or complex equipment. Moreover, Gresham outlines foundational questions to consider before starting a podcast: Who are you aiming to reach? Why are you creating the podcast? What topics will you cover? Episode Link: Marketing Wizard Inner Circle Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2493IAM2274 - The Importance of Building a Media Company and Leveraging Media for Business Growth
In this special episode, Gresham Harkless redefines media beyond traditional forms like newspapers and magazines, including modern channels such as podcasts, social media, vlogging, and even personal conversations. He explains that being in business inherently involves sharing ideas and solutions with others, making every entrepreneur a part of the media landscape. Gresham advocates experimenting with different media platforms to find what works best for your audience and goals. He emphasizes that using existing media platforms, like being a podcast guest, can be as effective as starting your content channel. In addition, he highlights the benefits of content-based networking and building relationships through collaboration on content creation, such as podcasting. Episode Link: Six Figure Business Mastery Podcast Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2490IAM2273 - CEO Emphasizes the Significance of Understanding All Community Needs in Public Health
Brittaney Jenkins is the CEO of Jenkins Public Health Consulting, a woman and minority-owned firm focused on capacity building and community engagement. Her passion for public health stems from her upbringing in an underserved community in Indianapolis, where she experienced significant challenges and loss. She transitioned from aspiring pediatric surgeon to public health after witnessing preventable diseases in patients. Brittaney discusses the inception of her company, its focus on culturally competent community engagement, and the consulting and training services to health-focused organizations. Brittaney emphasizes the significance of understanding all community needs in public health and shares her favorite productivity tool, Asana, for managing projects and tasks effectively. LinkedIn: Brittaney Jenkins Instagram: @jenkins_publichealth Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2489IAM2272 - CEO Focuses on Using Technology to Tackle Counterfeit Products
Padmakumar Nair is the co-founder and CEO of Ennoventure, a global tech startup tackling the significant issue of counterfeiting. After 20 years in corporate life, Padmakumar shifted to the startup ecosystem, driven by a desire to make a meaningful impact. Ennoventure focuses on using technology to tackle everyday problems, particularly counterfeit products, which represent a $2 trillion global market. He emphasizes the importance of having a supportive sounding board for honest feedback in startups. Padmakumar shares insights on effective leadership, and maximizing team strengths, and offers wisdom on focusing efforts and the importance of a sounding board. He also explains the evolving role of a CEO through the different stages of a startup and shares his vision for the future of Ennoventure, inviting connections. Linkedin: Padmakumar N. Instagram: @_padmakumarnair Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2488IAM2271 - Founder Emphasizes on Delivering Impactful Features that Drive Results
Kristin Marquet is a notable PR specialist and branding expert. With over 1 million Instagram followers and extensive media coverage. Kristin founded Marquet Media, an award-winning firm that blends traditional PR with modern digital strategies. Kristin emphasizes the importance of delivering 10 impactful features that truly drive results. Kristin shared her entrepreneurial journey and started her PR firm in 2009 out of necessity after being downsized during the financial crisis. Kristin discusses scaling her business, the challenges faced, and the integration of AI tools in her PR strategies. Furthermore, she emphasizes the importance of finding time for oneself amidst the chaos of entrepreneurship. Website: FemFounder Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2487IAM2270 - Founder and Podcaster Passionate About Family Dynamics in the Medical World
Lara McElderry is a founder of the Married To Doctors podcast. She holds a master's degree in teaching from the University of Arkansas, focusing on family dynamics. Lara navigates the medical world for 17 years while supporting her husband through various stages of his medical career, all while raising five boys. She created her podcast to provide a supportive space for physician's spouses, addressing the unique challenges they face. Laura explains how her niche podcast connects physician spouses, allowing them to share their challenges and support one another. She also discusses her business growth, including securing sponsors and the significance of consistency in content creation, celebrating her first year of uninterrupted podcast publishing. Website: Married To Doctors Instagram: marriedtodoctors Previous Episode: iam165-founder-and-podcaster-passionate-about-family-dynamics-in-the-medical-world Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2486IAM2269 - News Booker and Producer Helps Clients Grow From Zero Exposure to Household Names
Ashley Bernardi is the founder of Nardi Media LLC, specializing in earned media placements and media training. With over a decade of experience in journalism, she transitioned from a producer role at CBS News to public relations, helping clients—including authors, celebrities, and brands—gain media exposure. Ashley explains how she serves various clients through media relations and training, discussing the value of earned media for enhancing client credibility. Ashley highlights what sets her agency apart, including hiring former journalists, and discusses her morning routine and the importance of meditation for productivity. Website: Nardi Media Other site: Ashley Bernardi LinkedIn: Ashley Bernardi Previous Episode: iam162-news-booker-and-producer-helps-clients-grow-from-zero-exposure-to-household-names Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2485IAM2268 - Essential Insights for Entrepreneurs when Building a Media Empire
Gresh discusses how media can influence recruitment and public perception, especially in regulated industries like finance. Gresham explains the need for everyone in the organization to align with the overall media strategy. He emphasizes creating a marketing strategy by answering three essential questions: Who is your target audience? What resources do you have? What are your goals? Gresham highlights the need to choose the right platforms based on where the target audience spends their time (e.g., LinkedIn, YouTube). Moreover, he emphasizes a high-touch approach to client relationships, ensuring effective communication and trust-building. Episode Link: https://friedmansocialmedia.com/your-business-is-a-media-company-leverage-it/ Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2484IAM2267 - Embrace the Sacrifice to Unlock Your Greatness
Gresham Harkless discusses the journey from "good" to "great," emphasizing the importance of recognizing that greatness requires sacrifice and a willingness to embrace challenges. He highlights a powerful quote from Jim Collins, "Good is the enemy of great," and reflects on a poem by Edgar A. Guest that warns against complacency. He discusses how “good enough” creates a comfort zone, that stifles growth and innovation. He emphasizes the need to overcome the fear of failure to reach higher goals. He explains the importance of feedback and learning from failures to minimize risks. In addition, he emphasizes that the world needs everyone's unique greatness, urging listeners to pursue their potential. Book: Good to Great Poem Good Enough Edgar A. Guest My son, beware of "good enough," It isn't made of sterling stuff; It's something any man can do, It marks the many from the few, It has not merit to the eye, It's something any man can buy, It's name is but a sham and bluff, For it is never "good enough." With "good enough" the shirkers stop In every factory and shop; With "good enough" the failures rest And lose to men who give their best; With "good enough" the car breaks down And men fall short of high renown. My son, remember and be wise In "good enough" disaster lies. With "good enough" have ships been wrecked, The forward march of armies checked, Great buildings burned and fortunes lost; Nor can the world compute the cost In life and money it has paid Because at "good enough" men stayed. Who stops at "good enough" shall find Success has left him far behind. There is no "good enough" that's short Of what you can do and ought. The flaw which may escape the eye And temporarily get by, Shall weaken under the strain And wreck the ship or car or train. For this is true of men and stuff— Only the best is "good enough." Collected Verse of Edgar Guest Cutchogue, NY: Buccaneer Books, 1976, 465 Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2483IAM2266 - Author and Speaker Helps Individuals Master the Art of Setting Boundaries
Sheryl Green is the author of seven books, including "You Had Me at No," which discusses the importance of setting healthy boundaries. She created a coloring book featuring Mandala-inspired designs with quotes, showcasing a creative outlet combining relaxation and self-reflection. Sheryl explains the significance of communicating boundaries to strengthen relationships rather than weaken them. Sheryl the importance of mental health in the workplace and the need for effective evaluation of opportunities. Sheryl recommends the book "Crucial Conversations," which helps improve communication and resolve conflicts without damaging relationships. Website: Sheryl Green Speaks Instagram: @sherylgreenspeaks Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2482IAM2265 - Founder and Educator Helps Clients Build a Successful Career in the Beauty Industry
Elaine is an internationally acclaimed entrepreneur and esthetician, known for her skincare line and educational programs. She holds global certifications in beauty and wellness, which bolster her credibility in the industry. Elaine transitioned from working in a spa to focusing on education within the beauty industry, motivated to help others build successful careers. Elaine shares her journey of gaining business insights through practical experience rather than formal education. Elaine emphasizes the importance of staying in one's "E-lane" focusing on core values and business goals. Furthermore, she highlights the importance of helping the next generation succeed, seeing her contributions as part of a broader legacy. Website: Elaine Sterling Skincare Other site: Elaine Sterling Institute Instagram: @elainesterlinginstitute YouTube: Elaine Sterling Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2481IAM2264 - Author Shares the Proven Cash Flow Techniques for Collecting Payments
In this episode, Dee Bowden, author and creator of "Collect the Cash." She discusses the critical importance of cash flow for small and medium-sized businesses, noting that 82% fail due to cash flow issues. Dee shares her experiences recovering $6 million in unpaid invoices in just 60 days by emphasizing problem-solving, customer service, gratitude, and relationship building. Dee explains the importance of self-management and continuous learning before managing others. She discusses the difficulty many business owners face in acknowledging areas where they need help, especially when transitioning from corporate roles to entrepreneurship. The conversation highlights an effective leader involves understanding the various aspects of business operations, including finance, customer relations, and collections. Website: Dee Bowden - Collect the Cash Biz LinkedIn: Dee Bowden Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2478IAM2263 - Doctor Helps Create Health and Beauty from the Inside Out
Dr. Raheleh Sarbaziha is a medical doctor specializing in hormones, integrative medicine, and aesthetics. She completed her medical education at Ross University and her residency at USC, followed by a fellowship in integrative medicine at the University of Arizona. Dr. Rahi established her own cash-only business to practice integrative medicine often not covered by insurance. Dr. Rahi emphasizes the importance of disease prevention and optimal living. She believes in a proactive approach to health rather than solely treating illnesses. She shares how to prioritize building strong patient relationships and spending significant time understanding their lives and health concerns. Dr. Rahi emphasizes the importance of a holistic approach to health, combining physical fitness and diet for personal well-being. Website: Dr. Rahi Integrative Aesthetics Instagram: @doctorrahimd Facebook: Dr. Rahi Previous Episode: iam160-doctor-helps-create-health-beauty-from-the-inside-out Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2477IAM2262 - Entrepreneur and Marketing Consultant Helps Individuals Launch Their Business with More Confidence
Mr. Masudi Stolard is an entrepreneurial and marketing consultant. He holds a business and management degree and an MBA with a concentration in marketing. He helped individuals launch their businesses with confidence and was passionate about educating and equipping others to pursue their entrepreneurial dreams. Masudi shares his journey from childhood interests in business to becoming a consultant, helping clients launch their businesses confidently. He explains the distinction between a marketing plan—focused on creating awareness—and a business plan, which outlines the overall business structure. Masudi emphasizes the significance of timely communication with clients and understanding their needs. In addition, he highlights the importance of scheduling time for family to maintain personal support systems. Website: MSTOLARD - Cultivate Brand Clarity with Strategy LinkedIn: Dr. Masudi Stolard Previous Episode: iam159-entrepreneur-marketing-consultant-helps-individuals-launch-their-business-with-more-confidence Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2480IAM2261 - Transform Your Marketing Strategy with 3 Essential Questions
In this episode, Gresham Harkless emphasizes the importance of understanding your position in the market and defining your ideal client, often called an "avatar." He shares his journey from getting the impression of undecided about his career path to becoming a media mogul and entrepreneur. Gresham discusses how every business is fundamentally a media company, expounding that effective communication and marketing are vital for success. He explains the necessity of knowing your resources—both time and money—and understanding your target audience's needs. The conversation highlights the value of authenticity and storytelling in marketing. Unfiltered and raw content can foster stronger connections with audiences. Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2479IAM2260 - Essential Strategies for Entrepreneurs to Conquer Burnout
Gresham Harkless discusses the critical issue of burnout, particularly among entrepreneurs and business owners. He shares his experiences with burnout, describing it as a state of prolonged stress that leads to feelings of overwhelm and fatigue. Gresham emphasizes that burnout isn’t just about needing rest; it can take a significant toll over time. He also shares strategies to help prevent and manage burnout, such as Setting clear boundaries, Delegating tasks, and Prioritizing self-care. Furthermore, Gresh highlights the importance of addressing burnout openly and encourages to take proactive steps for their well-being. Related Links: Episode on Burnout iam1051-certified-virtual-speaker-helps-people-manage-burnout what-is-grief-burnout-mental-health Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
Ep 2476IAM2259 - CEO Helps Business Owners Focus on High Impact Activities
Frank Goodman is a seasoned business consultant and entrepreneur with over 20 years of experience. Frank has worked with startups, small businesses, and Fortune 500 companies, holding degrees in computer engineering and systems engineering. Frank shares the importance of understanding where clients want to go and the external factors that might affect their businesses. He emphasizes the need for thorough assessment rather than quick fixes. Frank discusses the challenge of businesses adapting to tools rather than the tools fitting their processes. He believes technology should enhance existing workflows without forcing companies to change their fundamental operations. The conversation highlights the importance of buy-in from the team for any technology or process changes to be effective. Website: ROI for Pros LinkedIn: Frank Goodman Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!