
Behind Gym Doors | A Fitness Business Podcast
439 episodes — Page 4 of 9
288: How My 3-Day Fast Makes Me Successful (5mins)
In this episode of The GSD Show, the leading fitness business podcast, I reflect on the mental benefits of fasting as I wrap up day three of my three-day fast, emphasizing the discipline it builds amidst a household of constant temptations. I've embraced various challenges like cold plunges and intense workouts to strengthen my discipline muscle, recognizing its vital role in success. Whether fasting or facing discomfort, the key is consistent discipline training to overcome obstacles and achieve desired goals. As I approach the end of my fast, I plan a mindful break and Thanksgiving celebration without overindulging, promoting a balanced approach to food and discipline. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
287: A+ Studio Manager (Not an Option)! (10mins)
In this episode of The GSD Show, the leading fitness business podcast, Mike Arce, CEO of Loud Rumor, share some eye-opening data about the critical role of a good studio manager in achieving success in the fitness industry. We've discovered that 100% of unsuccessful studio owners admit to not having a good manager, while all those succeeding in growth credit their success to having an effective manager. The key is not just having good people but establishing robust systems that empower them to thrive. Join me as we explore the essential strategies, KPIs, and recruiting processes needed to elevate your fitness business to new heights. For more insights and actionable steps, visit http://loudrumor.com/info and explore the Mastermind program. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
286: Marketing 101: Why Most Get This Wrong
In this episode of The GSD Show, the leading fitness business podcast, we welcome you to Marketing 101: Why Most Get This Wrong, where we delve into the core purpose of marketing: increasing revenue. Join us on this insightful journey as we explore the four P's of marketing, with a particular focus on promotion, and how it seamlessly intertwines with the overarching goal of revenue growth. Discover the three key ways to boost revenue and drive business growth: acquiring more customers, increasing the average dollar spent per customer, and fostering long-term customer retention. Focusing on the strategic approach of identifying the lowest-hanging fruit among these three aspects, we explore how to craft tactics that align with a robust marketing strategy. Whether you're a seasoned marketer or just getting started, this video will provide you with valuable insights on how to unlock the true potential of marketing. By understanding the fundamental principles discussed in this video, you'll gain the tools necessary to drive substantial business growth. Don't miss out on this opportunity to revolutionize your marketing approach and propel your success. Join us now! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
285: Thinking Time… AKA GSD Time (7mins)
In this episode of The GSD Show, the leading fitness business podcast, we explore heightened productivity through the revolutionary concept of Thinking Time, inspired by the insightful Keith Cunningham. Delve into the transformative method that has influenced decision-making for many. By dedicating focused time to unraveling key business constraints without external distractions, creative solutions beyond conventional thinking can emerge. Join in exploring the art of deliberate contemplation and witness the game-changing impact on your business. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
284: The Very Possible Future of Fitness (9min)
In this episode of The GSD Show, the leading fitness business podcast, we're diving into the future of fitness in 2024 and the game-changing integration of wearables, genomics, and personalized health insights. The fragmented landscape of health technologies is on the verge of converging, creating a potential revolution in how gyms tailor fitness plans. Imagine a future where AI combines various data points to optimize individual health and workout experiences, redefining the fitness industry. Stay tuned as we explore this transformative vision and its potential impact on shaping a new era of health and wellness. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
283: How I Determine My Marketing Budget (7min)
In this episode of The GSD Show, the leading fitness business podcast, I'm sharing insights from a recent conversation I had with my CFO about marketing budgets. We've seen positive trends in our lifetime value and customer acquisition cost ratios, emphasizing the importance of a dynamic approach. Discover why we allocate around 23% of our revenue to marketing efforts and how we maintain a healthy ratio of lifetime value to customer acquisition cost. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
282: PushPress CEO Dan Uyemera's Resilience, Setbacks, and Profit-Boosting Gym Tactics
In this episode of The GSD Show, the leading fitness business podcast, we learn the art of resilience: Turn setbacks into powerful profit-boosting tactics for your gym. Today we're joined by PushPress CEO, Dan Uyemera, who shares the strategies that took him from rock bottom to a successful CEO hitting $100 million in just 10 years. You'll learn how to leverage your Net Promoter Scores (NPS), build a people-centered business, improve the value that aligns with your gym's mission using a North Star metric, identify the drivers to scale your gym and learn about Dan's discovery that will help reduce your churn rate to as low as 1%. Learn from Dan's resilience, life-changing setbacks, and professional insights in the fitness industry to increase your fitness studio's profits, decrease your churn rate, and fuel your business's success. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
281: Win: Using AI to Recruit/Hire Good People Fast & Easy (7min)
In this episode of The GSD Show, the leading fitness business podcast, I'm sharing my game-changing win: using AI to recruit top talent quickly and easily. I'll walk you through the process I used with Chat GPT to find an awesome executive assistant in just one week. From crafting job descriptions to interview questions, offer letters, and more, this tool is a game-changer. Tune in to discover how I saved 15-20 hours of work, hired within four days, and streamlined my entire hiring process. Don't miss this efficiency hack—it's a total game-changer. Follow me on LinkedIn for more insights, and let's dive in. Thanks for walking with me, and catch you soon! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
280: Fail: Leaders Bend (Not an Option) (7mins)
In this episode of The GSD Show, the leading fitness business podcast, join me, Mike Arce, on an insightful walk as I discuss my recent communication fumble. I'll open up about the crucial aspects of adapting your leadership style, the intricacies of effective communication, and the ever-evolving journey to mastering it. As a leader, discover the art of being flexible, and adjusting your approach to cater to the unique individuals you lead. Stay tuned for an upcoming episode where I reveal a remarkable win - recruiting top talent fast and easy using AI. Thanks for walking with me, and see you soon! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
279: 6 Sales Strategies to AVOID in Your Gym (And They May Surprise You!)
In this episode of The GSD Show, the leading fitness business podcast, we're cutting through the noise and exposing six sales strategies you should avoid if you want to sell more memberships in your gym. In this no-fluff video, you'll learn how to improve your sales techniques and what popular mainstream sales techniques to avoid implementing to better your business. Say goodbye to the myths, and hello to increasing profit as we get real about the phony sales strategies that will put you behind. From mastering the art of follow-up to deciphering between the hypnosis of getting clients to say yes vs making a commitment, we're unpacking it all to debunk the misconceptions that might be holding your sales back. Get a pen and paper ready, because these are actionable tips specifically crafted for YOU. Join us and amp up your sales game like never before! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
278: The Playbook on Becoming a Better Business Owner from Dan Martell
In this episode of The GSD Show, the leading fitness business podcast, join your host and Loud Rumor CEO, Mike Arce, as he sits down with award-winning entrepreneur, investor, bestselling author, and coach to over 1000+ SaaS founders, Dan Martell. You'll embark on a journey of transformation and success and walk away inspired and informed as Dan shares his knowledge and expertise to help you elevate your life and leadership. Discover the transformative power of fitness and why Dan believes it gives individuals a significant advantage in life, and hear about his incredible journey from 265lbs to becoming a 6x full-distance Ironman. It doesn't stop there! Mike and Dan touch on the critical role of discipline and reveal how to supercharge your mornings with the "Theory of Constraint" as Dan outlines what you should be doing in the first 90 minutes of each day. You won't want to miss the insights on how Dan invests $300,000 annually in his health and why it's a game-changer for any leader. Explore his latest book, "Buy Back Your Time," and learn how it can revolutionize your approach to life and business. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
278: The Playbook on Becoming a Better Business Owner from Dan Martell
GYM OWNERS! Join your host and Loud Rumor CEO, Mike Arce, as he sits down with award-winning entrepreneur, investor, bestselling author, and coach to over 1000+ SaaS founders, Dan Martell. In this episode of the GSD Show, you'll embark on a journey of transformation and success and walk away inspired and informed as Dan shares his knowledge and expertise to help you elevate your life and leadership. Discover the transformative power of fitness and why Dan believes it gives individuals a significant advantage in life, and hear about his incredible journey from 265lbs to becoming a 6x full-distance Ironman. It doesn't stop there! Mike and Dan touch on the critical role of discipline and reveal how to supercharge your mornings with the "Theory of Constraint" as Dan outlines what you should be doing in the first 90 minutes of each day. You won't want to miss the insights on how Dan invests $300,000 annually in his health and why it's a game-changer for any leader. Explore his latest book, "Buy Back Your Time," and learn how it can revolutionize your approach to life and business. FITNESS STUDIO OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info
277: Boost Your Gym's Success with These Tips From Bedros Keuilian | The GSDSHOW
In this episode of The GSD Show, the leading fitness business podcast, we're sharing an exclusive talk from one of the most influential and recognizable personalities in the fitness industry, Bedros Keuilian, from our 2023 GSDCON Sales event. In this talk, Keuilian dismantles common misconceptions about money, gives tips on how to use money to your advantage, provides various selling strategies, and encourages listeners to stop making excuses and to take action. Bedros Keuilian talks all things money - and how your gym can have a hockey stick of growth with the strategies he shares! You'll learn about selling, how to increase revenue in your fitness studio, and how to take control of your own narrative to lead your business to success. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor From the episode… FREE TRAINING - How to Get 100 leads in 7 days: https://fb.watch/nc6XZk2TpV/
276: Mastering Fundamental Principles for a More Profitable Gym | GSD Show
In this episode of The GSD Show, the leading fitness business podcast, join Coach and Advisor, Eric Malzone, and Loud Rumor CEO, Mike Arce, as they share the fundamental principles you should use to have a more profitable gym. You'll learn about the importance of attracting the right customers, thinking outside the box, and focusing on profit rather than just revenue in running a successful gym. Eric and Mike emphasize the significance of pricing, suggesting that gyms can double their profit by increasing pricing by ten percent. We discuss the fundamental principles of putting pricing on paper and regularly increasing pricing, as well as the importance of innovation and community in keeping clients engaged and increasing profitability. From the episode… FREE TRAINING: How to Get 100 leads in 7 days: https://fb.watch/nc6XZk2TpV/ The 4 Ps of Marketing https://loudrumor.com/4p 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
275: The REAL Reason Why Your Gym Marketing Agency is Failing You… | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, Mike shares the importance of a comprehensive marketing strategy that goes beyond paid advertising, and various strategies for increasing revenues in gyms. The real reason why your gym marketing agency is failing you is because… They're not a marketing agency…they're an advertising agency. And those two things are vastly different. As a gym owner, it's your job to own the marketing strategy and give that to your advertising agency. AKA you give strategy - they do the execution. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
274: Simple Marketing Changes That Can Double Your Fitness Business Profits Today!
In this episode of The GSD Show, the leading fitness business podcast, join Loud Rumor CEO, Mike Arce, as he shares marketing and pricing strategies you can use to double your company's profit without working any harder You'll learn how Life Time Fitness's CEO, Bahram Akradi, found success after, what he called, an initial pricing failure. Learn from Bahram's mistake and avoid making the same error to double your fitness studio's profits without working any harder. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
273: The 10 Most Common Financial Mistakes Fitness Business Owners Make (So You Don't Have to Make Them Too)
In this episode of The GSD Show, the leading fitness business podcast, we sit down with John Briggs, CEO & Founder of Incite Tax, to uncover the 10 most common financial mistakes gym owners make. Incite Tax provides premier proactive tax and accounting experience to small business owners (and particularly gyms and fitness studios). Learn from John's expertise and avoid these pitfalls to ensure your fitness studio thrives financially. Want to work with Incite Tax? Schedule a free call here: https://incitetax.com/loudrumor From the episode… Watch Cody Sweet's GSD Show episode: https://youtu.be/GVLFpD6rpXw?si=1IMykoJzUgBRq6b9 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
272: Mistakes Parents Make When Teaching Kids About Money (Special Guest Scott Donnell)
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Scott Donnell, the leading voice in teaching kids about money. Scott is the founder of Apex Leadership Co, Hapbee Technologies, and the GravyStack™ banking app for kids and families. Scott has studied THOUSANDS of families and he's sharing some common mistakes that parents make when teaching kids about money. HINT: Some of these mistakes our CEO Mike was doing, and you might be doing them too. 😳 In this NEVER BEFORE BEEN DONE episode… we're giving you free access into one of our weekly Power Calls. These These Power Calls are specifically for the people in our mastermind, but Scott's talk was SO good we had to share. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
271: Building a 700 Member Fitness Business Empire with Cody Sweet
In this episode of The GSD Show, the leading fitness business podcast, we delve into the inspiring journey of Cody Sweet, who has successfully built a 700-member fitness business empire. Join us as we explore Sweet Fitness Kickboxing, his unique partnership business model, effective marketing and sales strategies, and how he manages attrition. Plus, learn about Cody's dedication to building the dream gym and his secret to following up with leads effectively. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
270: How Fitness Business owners can find opportunities in a recession
In this episode of The GSD Show, the leading fitness business podcast, we're diving into how fitness business owners can stay ahead of economic cycles—especially during a recession. Don't be unprepared for the business opportunities that could arrive during an economic downturn. In fact, companies like MTV, Salesforce, Groupon, and others have prospered during hard times. Check this video out to see how your gym can too! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
269: How This Gym Went From $60K to $130K Monthly Revenue in 6 Months
EIn this episode of The GSD Show, the leading fitness business podcast, discover the game-changing strategies that transformed these gym owners into a million-dollar brand raking in an astonishing $150,000 per month across two thriving locations! In this exclusive interview, dive deep into the secrets behind their rise, as they unveil the precise keys to their sensational success. Get ready to be inspired, educated, and motivated to take your gym to the next level. Whether you're a seasoned entrepreneur or just starting your own gym, this interview is packed with strategies that will propel you toward your own success. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
268: Use This Simple Strategy to Problem Solve at Your Gym
In this episode of The GSD Show, the leading fitness business podcast, we're tackling a crucial mindset shift for gym owners: The answer to your challenges isn't "how" – it's "who." One of your jobs as a gym owner, is to always find solutions to new challenges and problem solve. Mike shares his lesson on how connecting with the right people, partners, and networks can redefine success for your gym. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
267: Do You REALLY Have a Marketing Strategy?
In this episode of The GSD Show, the leading fitness business podcast, Mike breaks down what a marketing strategy really is, and how you can use the tools within it, to make marketing decisions. Marketing does NOT equal Facebook and Instagram ads. It's just a piece under an umbrella that's under another umbrella of marketing. So if you say your marketing strategy is "running Facebook ads", you don't really have a marketing strategy. FREE TRAINING: https://loudrumor.com/4ps 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
266: How to Reach Sales Goals in Your Fitness Business in 7 Steps
In this episode of The GSD Show, the leading fitness business podcast, we're breaking down why you might be missing your sales goals—and how to fix it. If you're not hitting your sales goals, this could be the reason why: You're fixing the wrong problem.In the sales process, it goes ad > lead > book > show > close. We'll share how you can optimize each step to hit your sales goals. Stay tuned for the last step, as it's one of the top tactics our members use to get more sales! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
265: Top 4 Marketing Mistakes Fitness Business Owners are Making
In this episode of The GSD Show, the leading fitness business podcast, we're uncovering why your gym marketing promotions might be falling flat—and how to fix it. You may be committing one or all of these marketing mistakes we see a lot of gyms and fitness studios make. We'll dive into four marketing strategies that are proven to work. Learn what's hurting your promotions and how if done right, can get leads in your door. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
264: Money Should Be Spent on 3 Things
In this episode of The GSD Show, the leading fitness business podcast, we're breaking down three essential questions you must ask before spending money on your business. These three questions help you justify financial decisions when it comes to running and growing your business. Check it out! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
263: Social Media Marketing At Its Best
In this episode of The GSD Show, the leading fitness business podcast, we dive in on how you can create a member avatar and ways you can create social media content that aligns with them! Are you putting up content that matches your member avatar? Do you even have a member avatar? 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
262: Increase Gym Membership Sales with Prescription Selling Strategies
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Matt Kafora, owner of seven incredibly successful Orange Theory Fitness locations as he shares practical advice on how to leverage prescription selling to attract and retain more members. You'll learn how to identify individual goals, craft personalized fitness plans, and effectively communicate the value of your offerings. FREE DOWNLOADS: Client Intake Form: https://www.loudrumor.com/intake-form 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
261: Mastering B2B Marketing for Your Gym: Expert Tips From 7X Successful Orangetheory Owner
In this episode of The GSD Show, the leading fitness business podcast, we join Matt Kafora, the accomplished owner of 7 Orangetheory Fitness locations, as he shares valuable insights and actionable steps for effective B2B marketing. Matt takes us through his journey in presales, providing a play-by-play account of what he did when starting out, which includes his "Paradise Bakery" story. But Matt doesn't stop there. He delves deeper into the world of B2B marketing, revealing strategies to tap into industries OUTSIDE of complementary businesses. He shares how he navigates those relationships to have a win-win opportunity for both you and the other business. Check it out! FREE DOWNLOADS: Community Event Ideas: https://loudrumor.com/event-ideas 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
260: The CEO's Real Job
In this episode of The GSD Show, the leading fitness business podcast, we breakdown the CEO's perfect day. As a business owner, I'm sure you find yourself wearing multiple hats throughout your day. Whether it's leading team meetings, making sales calls or even sometimes coaching a class…is that really what you should be doing? We've all heard the phrase "work on the business, not in it." Check it out! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
259: 4 Ps of Marketing - The Marketing Mix
In this episode of The GSD Show, the leading fitness business podcast, we're clearing up a common misconception: Marketing and advertising are NOT the same thing. Many think they're interchangeable like "sofa" and "couch" or "movie" and "film"...they're not. And in this video, we share the concept of what marketing really is. HINT: Advertising actually sits under an umbrella…. that sits under the marketing umbrella. We break down what makes up marketing (The 4ps) and share real-world examples that you can use in your gym. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
258: Determining Your Marketing Budget
In this episode of The GSD Show, the leading fitness business podcast, we help you determine your marketing budget - one of the most commonly asked questions by business owners. Listen in to hear what Mike has to say! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
257: Why Business Owners Aren't Always the Best Salespeople
In this episode of The GSD Show, the leading fitness business podcast, we're uncovering the truth behind why many gym owners struggle to excel as salespeople. Unveiling his own realization and lessons learned, Mike delves into the root cause of this challenge. It all boils down to a flawed understanding of the sales process. With personal anecdotes and insights from successful individuals, he emphasizes the importance of mastering the sales PROCESS rather than relying solely on individual sales skills. Watch the full video to uncover the critical elements of a successful sales process and how it can significantly impact your gym. FREE RESOURCES: How to overcome objections: https://loudrumor.com/noobjections 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
256: Upside Vs. Downside
In this episode of The GSD Show, the leading fitness business podcast, Mike shares that he recently had an incident that was almost life-threatening. It caused him to reach out to some of his mentors to get their perspective. One of his mentors tells Mike a real-life story about "Frank" and a lesson that emerged from it. Today, Mike is sharing this valuable lesson with you. Tune in to find out what happens when someone chooses the downside instead of the upside. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
255: 13 Strategies That Drive Revenue and Membership Growth in Your Gym
In this episode of The GSD Show, the leading fitness business podcast, we unveil 13 powerful strategies that will increase your gym's revenue and drive membership growth. Whether you're a seasoned gym owner or just starting out in the fitness industry, these proven tactics will help you attract new members, retain existing ones, and ultimately boost your bottom line. These tips are actionable steps you can start today! Here's what we dive into: The Intake form Selling before they take a class Calling leads and the telephone inquiry Getting leads to bring a friend Increasing show rates Objection handling Things to avoid during the sales process Marketing CAC & LTV (Customer Acquisition Cost & Lifetime Value) POS (Point of Sale) Referrals AI Philanthropy Events 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
254: Which Superpower Would You Wish For?
In this episode of The GSD Show, the leading fitness business podcast, we're diving into a thought-provoking question: If you could have one superpower, what would it be? This is a question Mike was asked while reading the book Limitless by Jim Kwik, a brain coach to many impactful business leaders. Listen to find out what superpower Mike learned is one of the most important...the answer may surprise you! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
253: How to Double Company Profits in 1 Day
In this episode of The GSD Show, the leading fitness business podcast, we reveal the powerful strategy that can help gym owners double their company profits in just one day. While the purpose of any business goes beyond profit, it serves as a crucial scorecard for success. Join us as we share the secrets behind several dozen gyms that nearly or more than doubled their profits with one swift move. You'll learn to: Understand the true meaning of profit and its significance as a scorecard for success Identify the seven common areas that can hinder profitability and learn how to overcome them Explore the impact of profit margins on employee retention rates and business growth Uncover the fastest and easiest way to increase profits FREE RESOURCES: Learn how to increase value per member & lower your cost to acquire them: https://loudrumor.com/ltv-cac Laurel's GSD Show episode: https://youtu.be/jBzbWz9rIh8 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
252: Roleplaying Mini-MasterClass
In this episode of The GSD Show, the leading fitness business podcast, we're delivering a mini masterclass on roleplaying for your fitness studio's sales team. This is the podcast you want to share with your studio manager or whoever is leading your sales team. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
251: LIFETIME Fitness - Pricing Strategy to Profit
In this episode of The GSD Show, the leading fitness business podcast, we're breaking down one of the fastest ways to increase profit at your gym—adjusting your pricing. There are 4 "Ps" of marketing: Product, Promotion, Place and Price. By adjusting price, it's a quick way to increase profit at your gym. In fact, LIFETIME Fitness increased prices 103% from 2020 to 2023. 🤯 How did it work out for them? Tune in to find out!! Also download the free cheatsheet: https://loudrumor.com/4p 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
250: How Rick Mayo of Alloy Personal Training Built a Franchise that Gets Members to Stay for 36+ Months
In this episode of The GSD Show, the leading fitness business podcast, we're joined by Rick Mayo, the mastermind behind Alloy Personal Training's remarkable franchise success. Rick reveals his secrets to building a fitness empire that not only attracts members but keeps them engaged for an impressive 36+ months. On top of that his average member pays $300/mo! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
249: Weak Language is Killing Your Business And Life
In this episode of The GSD Show, the leading fitness business podcast, we'll talk about passive language. Are you using passive language in your day-to-day life? You probably don't realize you're even doing it. Tune in to see how this weak language could be impacting your gym sales and employees in a negative way. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
248: CAC vs. LTV - 2 Numbers That'll Make or Break Your Fitness Business
In this episode of The GSD Show, the leading fitness business podcast, we're diving into two crucial numbers every gym owner must track—LTV (Lifetime Customer Value) and CAC (Customer Acquisition Cost). LTV, or Lifetime Customer Value, measures the total revenue you can expect to earn from a single customer over their entire relationship with your company. By focusing on getting customers to pay more, pay for more things, and pay for longer, you can increase your LTV and ultimately boost your business's profitability. On the other hand, CAC, or Customer Acquisition Cost, measures the total cost of acquiring a single customer. Ideally, you want your CAC to be as low as possible. By running better ads, having stronger offers, improving your sales process, and generating referrals, you can reduce your overall cost to acquire customers. Keeping these two numbers far apart from each other is crucial to the success of your business, so it's important to track them closely and make adjustments as needed. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
247: You Might Just Be...Different
In this episode of The GSD Show, the leading fitness business podcast, Mike Arce challenges the way you see yourself and others—are you actually lazy, or just different? Listen in to Mike's story on how to look at certain situations from a different point of view. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
246: From Garage Gym to Franchise Success: How Iron Tribe Fitness Sees Massive Growth | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, we interview Forrest Walden, the CEO and Founder of Iron Tribe Fitness. In this episode, we delve into his journey of growing and scaling his fitness franchise and how his franchisees are STILL seeing their BEST. MONTHS. EVER. Forrest is a thought leader in the fitness industry, and his expertise has helped Iron Tribe Fitness become one of the fastest-growing franchises in the country, with more locations in development. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
245: How To Build A Winning Team At Your Gym That Stays With You For YEARS | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, we sit down with Karen Broadwater, the President of Iron Tribe Fitness, to discuss how she builds a winning team and culture at Iron Tribe Fitness. Karen runs all of the operations at Iron Tribe Fitness and has built a team that is passionate about their work and dedicated to delivering the best possible experience to their customers. (Some of her team has stayed with her over 10 years!) She shares her insights into building a great team culture, how to hold team members accountable, and how to use KPIs to measure performance. We also dive into how to build a great product and increase prices without alienating customers. Karen shares her secrets on how to conduct secret shopping to improve the customer experience and gather valuable feedback. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
244: This Gym Owner Retains 96-97% of Her Members Per Month! | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, you'll discover the secrets behind the incredible gym member retention rate achieved by Laurel of TriFIT Wellness. With a retention rate of 96-97% per month, Laurel is doing something right, and in this video, she shares her tips and strategies for keeping gym members coming back time and time again. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
243: The Visionary Leaders Behind ISI Elite Training's Franchise Success Story | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, we sit down with the dynamic duo behind ISI Elite Training, the visionary leaders responsible for the massive success of the franchise. Adam and Amanda share their insights about the winning formula that has helped ISI Elite become a game-changer in the fitness industry, as well as the challenges they faced along the way. Whether you're an aspiring franchisee or simply interested in the business side of fitness, this is a must-watch conversation with two of the brightest minds in the industry. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor
242: How RockBox Fitness CEO Roger Martin Created a Fitness Franchise Empire | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, RockBox Fitness CEO Roger Martin reveals his blueprint for gym success—covering everything from workout psychology to the latest fitness industry trends. Ready to accelerate your fitness studio's success? Unlock the keys to a thriving fitness business with insights from RockBox Fitness CEO Roger Martin! Master the art of gym management with Roger's guidance as he shares valuable insights on proven marketing strategies, creating compelling pricing, and staying ahead of the curve in the ever-evolving fitness world. With his proven strategies, you'll be well-equipped to turn your fitness studio into a thriving business! Learn how Roger has transformed RockBox Fitness into an industry-leading brand by focusing on the member experience. Uncover Roger's tactics for creating an inspiring atmosphere and apply them to distinguish your fitness studio from the competition. Take advantage of this opportunity to learn from a true industry leader! In this video, you'll learn: 00:00 - Intro 00:57 - Getting to know Roger Martin 01:55 - What is RockBox Fitness? 03:00 - Metrics to monitor for maximum growth 05:27 - Roger's journey from big pharma to CEO of RockBox Fitness 08:31 - Fundamental skills that transcend industries 11:45 - Highest price VS lowest price memberships 19:05 - The principles of marketing for fitness franchises 26:00 - Marketing strategies that generate leads 32:00 - The importance of branding in marketing 34:55 - RockBox Fitness CEO's advice to new gym owners 38:40 - Important literature for growth in leadership 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor #gymowner #fitnessmarketing #loudrumor
241: Building a 5 Million Dollar Gym Business With The CEO of X3 Sports | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, X3 Sports CEO Mike Littrel reveals game-changing strategies for expanding your gym or fitness studio to multiple locations. Are you ready to take your fitness business to the next level? In this game-changing video, X3 Sports CEO Mike Littrel reveals the ultimate strategies for expanding your gym or fitness studio to multiple locations. Whether you're a seasoned fitness entrepreneur or just starting out, you'll be blown away by the insights and actionable advice shared in this must-watch video! Discover the key factors to consider when opening a new location, from assessing local competition to choosing the perfect spot. Learn how to avoid common pitfalls that can sink your expansion plans before they even begin. Plus, get insider tips on how to grow and scale your fitness business successfully, all while maintaining your brand's quality and consistency. Don't miss this exclusive opportunity to learn from one of the industry's top experts! Watch the video now and start laying the groundwork for your fitness empire today. In this video, you'll learn: 00:00 - Intro 03:06 - What would you do differently when opening your 2nd, 3rd, or 4th location? 08:55 - How do you prepare to open another location? 11:07 - How to Make your next fitness studio location a success 14:15 - How do you get your team from the new studio excited about sales? 16:00 - What do you look for in a salesperson? 17:18 - How do you measure the success of your salespeople? 19:00 - What quota do you set for your team for lead generation? 24:42 - How to make members feel special 26:03 - Raising Prices 35:40 - The benefits of Loud Rumor's GSD 360 program for Gym Owners Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor #gymowner #fitnessmarketing #loudrumor
240: How This Fitness Studio Manager Doubled Club Pilates Revenue in Just One Year | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, Mike Arce sits down with Lexi Steiger, the regional manager of three global Club Pilates locations in Texas, who saw explosive growth at all three locations. As a seasoned fitness professional, Lexi shares valuable insights into the strategies that helped her succeed in the competitive Pilates industry. Lexi emphasizes the significance of lead generation, retail sales, and private training sales in driving business growth. She also provides practical tips on how to create a positive work environment that boosts employee and member retention. Through her personal experiences and challenges, Lexi inspires listeners and provides actionable advice to help them achieve their goals. This episode is a must-watch for anyone looking to learn from a top-performing fitness professional and take their fitness business to new heights! In this video, you'll learn: 00:00 Intro 01:00 Lexie's journey as a Club Pilates Regional Manager 02:55 Growing from $35,000 to $98,000 MRR 06:15 The frequency of leadership meetings 07:50 How to measure success 08:20 How to improve employee retention 11:30 How to be a better leader 13:30 What makes a good studio manager Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor #gymowner #fitnessmarketing #loudrumor