Behind Gym Doors | A Fitness Business Podcast

Smart gyms don't scale through hard working individuals, they scale through hard working systems. Grace Giles, the powerhouse behind one of the world's highest-performing F45 studios, reveals how she turned burnout into balance, scaling to $141K/month while traveling and stepping away from daily operations. Grace shares how she leverages virtual assistants, tools like Loom and Canva, and detailed SOPs to free up her time while delivering elite-level client experiences. Her playbook is a masterclass for studio owners serious about sustainable growth. In this episode of Behind Gym Doors, Mike Arce and guest Grace Giles break down what it takes to grow a fitness business that runs with precision, without burning you out. From scalable systems and long-term marketing to team accountability and member retention, this conversation delivers the tools you need to shift from working in your gym to leading above it. Chapters: (00:00) Introduction (04:03) Planning for Slow Seasons & Building a Strong Team (07:06) Systems Over People: The Foundation for Growth (13:00) Long-Term Business Planning & Leveraging Technology (19:44) Pricing, Value, and Mindset Shifts (23:14) Team Culture: High Standards with Heart (31:11) Engaging Community Through Events (35:27) Hiring Philosophy & Leading with Grit (42:19) Personal Growth & Vision for the Future 🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor

Smart studios don't just market, they engineer member behavior. In this episode of Behind Gym Doors (formerly the GSD Show), fitness business expert Mike Arce is joined by Dave and Kimberly from Blended Athletics, a high-performing gym in Nova Scotia, Canada. They break down the exact referral campaigns, email strategies, and retention formulas that drive over 90% conversion rates. This combination of strategies has maximized revenue per member without relying on costly paid ads. Blended Athletics uses psychology-driven marketing emails, seasonal campaign planning, and strategic VA support to generate high-quality leads at scale. Discover why their biannual "$30 for 30" referral program outperforms industry-standard advertising, and how layering direct mail, social media engagement, and high-ticket offers creates a complete marketing ecosystem. Whether you're opening your first studio or scaling to multiple locations, this episode delivers step-by-step frameworks built specifically for fitness studios looking to win long-term. Chapters (0:00) Introduction (1:37) Business Overview (2:18) Marketing Strategies & Lead Sources (6:00) Member Referral Campaigns & Sales Conversion (10:00) Psychological Marketing Techniques in Emails (28:30) Direct Mail Campaign & Organic Lead Generation (33:00) Lead Quality, Sales Process & Virtual Assistant Role (38:00) Marketing Philosophy & Multi-Channel Approach Enjoyed this episode? Like, comment, and subscribe to stay updated with the latest strategies from top fitness entrepreneurs. 🔔 Hit the notification bell so you never miss an episode of The GSD Show! 🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor

🔗 Ready to GROW your studio? Schedule a free call to learn how we can help: https://loudrumor.com/discover If you think more ads are the key to scaling your studio, think again. In this episode, Loud Rumor CEO, Mike Arce, sits down with Allison Moreno, founder of a massage studio brand on track to hit $20 million in revenue, to reveal what actually fuels sustainable growth: leadership, systems, and real operational strategy. From building a 10-person support team to scaling without ad spend, Allison shares how she evolved from burned-out operator to a confident CEO leading nearly 300 employees. If you're serious about multiplying revenue and reducing your time in the weeds, this is the mindset and playbook shift you've been waiting for. Chapters (00:00) She Wasn't Profitable. Here's What Changed (01:50) Scaling Starts with Growing You (04:46) How to Stop Doing Everything Yourself (07:01) The First Hire That Bought Back Her Time (10:13) How to Build a Team That Actually Performs (14:22) What Most Owners Don't Understand About Empathy (20:46) Time Management That Actually Works (26:00) The Lie That Almost Limited Her Growth (33:36) The Gift Card Strategy Worth $2M+ (41:28) Why Paid Ads Stopped Working and What Replaced Them (52:17) How to Run Referral-Only and Still Scale (58:37) Be the Dumbest in the Room (and Reap the Rewards) Enjoyed this episode? Like, comment, and subscribe to stay updated with the latest strategies from top wellness and fitness entrepreneurs. 🔔 Hit the notification bell so you never miss an episode of The GSD Show! More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor

If there's someone on your team you know isn't a fit, but you're still holding on, this episode is the wake-up call you've been avoiding. In this episode, Loud Rumor CEO Mike Arce delivers an honest message every leader needs to hear about what it really means to let someone go… and why NOT doing it might be the most selfish move of all. You'll walk away with a new framework that: Ends the emotional guilt trip Unlocks space for your next A-player Protects your best team members from burnout This isn't about being heartless. It's about being high-performing. And you won't lead the way you've always led after hearing it. Don't wait to learn this lesson the hard way... press play now before it costs you your culture, your growth, or your peace. More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor

If your studio is struggling with retention, reviews, referrals, or upgrades, this episode flips the script. Inspired by an unforgettable act of hospitality, Loud Rumor CEO, Mike Arce, dives into how studios can create standout member experiences that drive lasting loyalty. You'll hear how one F45 owner built a 700+ five-star review reputation and how Loud Rumor members are using similar strategies to reduce attrition to 2–3%. From real-world examples to practical ways to reintroduce meaningful touchpoints, this episode is a masterclass in making your studio unforgettable. This is what marketing looks like when it's rooted in care, not clicks. More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor

🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover If you've ever thought more leads were the answer to your gym's growth, think again. In this episode of The GSD Show, Mike Arce is joined by Rich and Jade from Crowned Boxing to unpack how they slashed their gym's attrition rate from 20% to just 4% and why retention was the real growth lever. From strategic onboarding and in-body progress checks to class revamps, gamified rewards, and ambassador programs that actually work, they reveal the exact plays that transformed their business in just a few months. This is a masterclass in what it really means to scale a fitness studio that people stay loyal to. Chapters (00:00) Introduction (02:01) The Real Problem Behind Flat Growth (04:11) Using Military Strategy (OODA Loop) in Gym Retention (06:17) How Class Variety Reduced Member Drop-Off (10:04) The Power of Bi-Weekly Progress Check-Ins (14:24) Shadowboxing Videos: A Hidden Retention Tool (21:20) The Psychology Behind Pre-Booking Classes (24:20) What to Focus on After Fixing Retention (27:14) Re-Engagement Strategies for Old Leads (29:15) Community Events That Boost Retention and Sales (30:06) High-Value Onboarding and Bag Tag Gamification (33:31) The Member Ambassador System (36:12) Hiring for Culture Fit Using Personality Tests (40:44) Final Advice for Fixing Attrition Fast Enjoyed this episode? Like, comment, and subscribe to stay updated with the latest strategies from top fitness entrepreneurs. 🔔 Hit the notification bell so you never miss an episode of The GSD Show! More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/loudrumor

If you've ever blamed your marketing agency for poor results, this episode will challenge everything you think you know about paid ads, lead generation, and agency relationships. Adam Kifer joins Mike Arce to reveal why most gym and martial arts studio owners fail with ads—and what separates the top performers from the frustrated ones. From community-driven lead strategies like "business baskets" to retargeting hacks and onboarding that actually works, this is your new playbook for scaling smarter. Chapters (00:00) Introduction (02:57) The #1 Key to Agency Success (06:18) Stop Treating Agencies Like Vendors (09:45) This $450 Local Strategy Got 250 Leads (15:14) Retargeting That Actually Works (28:57) Social Proof That Drives Real Conversions (34:05) The 3 Levers That Actually Grow Revenue (36:22) Why Most Gym Owners Ignore Critical Metrics (40:57) How Adam Accidentally Built a 50-Client Agency Enjoyed this episode? Like, comment, and subscribe to stay updated with the latest strategies from top fitness entrepreneurs. 🔔 Hit the notification bell so you never miss an episode of The GSD Show! 🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor Connect with Adam Kifer Instagram: https://www.instagram.com/adamkifer YouTube: https://ww.youtube.com/⁨@adamkifer⁩

Mike Arce sits down with Lindsay Greenlee, a former PhD professor who walked away from academia to launch one of the top 5 Pure Barre franchises in the country. She didn't just build a studio—she built a movement that's helped over 1,000 women reclaim their health and confidence. Lindsay shares exactly how she turned her lack of fitness industry experience into a superpower—leveraging storytelling, clarity, and community to create a brand that closes 60% of leads without high-pressure sales. From content that converts to building a team you can trust, this episode is a masterclass in how to scale a studio that runs on retention, not constant acquisition. Chapters (00:00) Introduction (02:15) Lindsay's Background and Transition from Academia (08:30) Building the Pure Barre Business (15:00) Lead Generation Strategies (22:00) Achieving a 60% Close Rate (28:30) Retention and Community Building (35:00) Advice for Gym Owners Enjoyed this episode? Like, comment, and subscribe to stay updated with the latest strategies from top fitness entrepreneurs. 🔔 Hit the notification bell so you never miss an episode of The GSD Show! 🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover Connect with Lindsay Instagram: https://www.instagram.com/lindsay.at.pb/ YouTube: https://youtube.com/@lindsaygreenlee5553 Website: https://zaap.bio/TrainwithLindsay More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor

"You shouldn't work in your business—only on it." It's a phrase we've all heard. Maybe even lived by. But in this episode of the GSD Show, Loud Rumor CEO Mike Arce challenges that long-standing business mantra and unpacks a powerful asterisk we've all been missing. After a candid fireside chat with high-performing entrepreneurs (including one with a $500M valuation), Mike shares why sometimes getting in the weeds is not only necessary—it's the smartest move a leader can make. From shadowing employees to stepping into unfilled roles, this episode explores how strategic immersion inside your business can actually unlock the breakthroughs you need to work on it more effectively. You'll walk away with a sharper lens on: When it's wise to jump into the day-to-day How to avoid getting stuck in the "operator trap" Why AI, automations, and VAs can only go so far How to treat "in the business" work like a house flip—not a permanent home If you've ever felt torn between delegating and diving in, this episode is for you. More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor

In this new episode of The GSD Show Podcast, Mike opens up about a personal battle with burnout that stretched across nearly half a year—and the surprising realization that pulled him out of it. What if burnout isn't really about being overworked? What if it's about lack of progress? Mike shares the internal dialogue, tough questions, and game-changing mindset shift that helped him rediscover motivation, re-energize his team, and dramatically reduce member attrition—all without switching companies or overhauling his role. If you've ever felt stuck, tired, or uninspired in your work—even if it's work you love—this episode is a must-listen. Learn how to: Recognize the hidden root of burnout Reframe your thinking to break the cycle Use your business as a tool to train your mind for progress And reignite the fire that got you started in the first place ➡️ Listen now and start building the skill that keeps burnout from following you into your next venture. More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor

What if you could grow your gym to full capacity—without spending a dollar on ads? Laurel Roach reveals the strategy that helped her do exactly that. In this episode of The GSD Show with Mike Arce, fitness entrepreneur and Alloy franchise partner Laurel Roach breaks down the referral and relationship marketing system that's fueling explosive growth at her North Scottsdale location and how you can do the same. A former corporate executive turned purpose-driven business owner, Laurel shares the mindset, tactics, and community-building playbook that helped her go from cold start to sellout. You'll learn how to build high-value partnerships with local businesses, create authentic cross-promotions that drive leads, and launch member-get-member referral programs that feel good and convert. Laurel also opens up about overcoming rejection fears, her journey from burnout to impact, and how she's creating a ripple effect of transformation for her members, her team, and her family. Chapters: (00:00) Introduction (03:12) From Janitorial Sales to Gym Owner: Laurel's Backstory (08:45) The Service-First Mindset Behind Her Referral Success (16:51) How to Build Local Partnerships That Actually Drive Leads (21:10) Scripts, Social Tactics & Real Walk-In Conversations (30:22) Creating the Scottsdale Wellness Collective (34:46) The Instagram Strategy That Launched Her Studio (41:53) Monthly Referral Events That Convert on the Spot (47:16) Rejection Proof: How to Sell Without Fear (52:13) The Real Close Rate—and What Success Really Looks Like 🔗 Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover Connect with Laurel https://www.instagram.com/laurelroach https://www.instagram.com/alloyscottsdalegrayhawk https://alloypersonaltraining.com/location/scottsdale-grayhawk-az/ More From Loud Rumor Website: https://www.loudrumor.com/ Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor

You're Sitting on a Goldmine: Unlocking the Power of Email in Your CRM In this episode, Mike Arce, CEO of Loud Rumor, reveals why most fitness studios are sitting on a goldmine—and wasting it. With over 4,000 gyms served across 11 countries, Mike breaks down the real difference between sending emails and doing email marketing. Learn why your CRM is your most underutilized asset, how to think about paid vs. earned vs. owned traffic, and what a proper customer acquisition cost (CAC) should look like if you're aiming for real profitability. He also shares one of the most effective email tactics studios can use today to reignite leads you thought were long gone—the legendary 9-word email. Whether you're trying to drop CAC, boost lifetime value, or stop depending solely on paid ads, this episode will show you how to turn your list into a lead-generating machine. 🔗 Learn more: loudrumor.com

What if social media could consistently bring new members to your gym without spending a fortune on ads? Felicia Romero shares her game-changing strategies that every gym owner needs to know! In this episode of The GSD Show with Mike Arce, powerhouse entrepreneur, fitness expert, and media personality Felicia Romero reveals the strategies behind her rapid gym growth. As a franchise partner with Ohm Fitness and host of the Hi Felicia Podcast, Felicia shares how she turned her gym into a thriving community-driven business while mastering high-ticket sales and leveraging organic social media tactics. You'll learn how to build a bulletproof belief system, integrate AI-driven marketing strategies, and maximize content creation efficiency – all while keeping your members engaged and coming back. Plus, Felicia opens up about her personal journey with fitness after 40 and how her mindset has transformed her entrepreneurial path. Chapters: (00:00) Introduction (01:26) Social Media Hacks That Attract New Members (08:14) High-Ticket Sales: Sell More Without Feeling Sleazy (19:36) Building a Community That Keeps Members Coming Back (23:10) How AI Can Help Your Gym Get More Clients (27:33) Turning Social Media Followers into Paying Members (34:24) Staying on Trend: Real-Time Social Media Strategies (40:25) Content Creation Tips for Busy Gym Owners (45:28) The Best Editing Tools for Quick, Professional Videos (54:31) Final Thoughts: Key Takeaways to Grow Your Gym 🔗 Ready to GROW your gym? Schedule a free call to learn how we can help: https://loudrumor.com/discover Connect with Felicia: Website: www.feliciaromero.com Instagram: www.instagram.com/feliciaromero Hi Felicia Podcast: https://podcasts.apple.com/us/podcast/hi-felicia-podcast/id1452882382 More From Loud Rumor Website: www.loudrumor.com Instagram: https://www.instagram.com/loudrumor LinkedIn: http://www.linkedin.com/company/loud-rumor Facebook: https://www.facebook.com/boom.loudrumor Twitter: https://twitter.com/LoudRumor

There's a new rule that could flip your entire business model upside down—especially if you rely on memberships, subscriptions, or recurring payments. Most business owners have never heard of it. Even fewer are ready for what's coming. And the price of not knowing? Let's just say... it's not cheap.In this episode, Mike breaks down the rule, the risk, and the smarter way to move forward. If you charge monthly, you can't afford to skip this one.

How This Studio Owner 3X'd Revenue and Built a Team That Scales Hosted by Mike Arce, CEO of Loud Rumor In this episode, Mike Arce sits down with Caitlin Bovée, a studio owner in Ontario who scaled her business from $40K/month to over $160K/month—and opened a new location along the way. They break down the mindset shifts, operational systems, and leadership habits that transformed her business, without relying on gimmicks or shortcuts. You'll learn: – What Caitlin changed in her sales process to go from "no system" to 80–90% conversion – How her team uses monthly optimization meetings to evolve with consumer behavior – Why having a lead gen specialist (and no referral system) still works when the product is dialed in – How focusing on leadership development—not just strategy—was the biggest unlock Whether you're stuck at $50K/month or building toward your first $1M year, this episode will challenge how you think about growth—and help you focus on what actually drives results. 💡 Want help improving gym retention? Visit loudrumor.com/discover to schedule a call. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Description: How To Lead from Any Seat on the Team — Managing Up for a Stronger Studio Culture Hosted by Mike Arce, CEO of Loud Rumor Whether you're the owner of a gym, a front desk manager, or part of the coaching team, this episode is for you—and it's one your entire team should hear. Mike Arce breaks down one of the most overlooked leadership skills in business today: managing up. You'll learn: – Why great teams don't just manage down… they lead in all directions – How to strengthen your studio's culture without changing your title – What most employees misunderstand about their leaders—and how to build real trust – The mindset shift that turns frustration into influence If you're ready to create a gym culture where communication is clear, leaders grow stronger, and everyone feels seen—this episode will show you how. Share it with your team. Set a time to discuss it. And start building the kind of studio people never want to leave. 💡 Want help improving gym retention? Visit loudrumor.com/discover to schedule a call. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

🎧 How to Maximize the ROI from Your Coaching or Mastermind Program Hosted by Mike Arce, CEO of Loud Rumor If you're a gym owner investing in a mastermind or coaching program—or thinking about it—this episode is a must-listen. With over 15 years of experience in high-level coaching circles, Mike Arce breaks down the real keys to getting the most out of these programs. You'll learn: Why the best in the world always have multiple coaches How surrounding yourself with winners shapes your habits and mindset What "maximum value" really looks like (it's not about attending every call or watching every video) A game-changing mindset shift that separates good results from exponential growth Tune in and discover how to focus on what actually moves the needle in your business—and why you don't need to use every tool in the toolbox to win big. 👉 Visit LoudRumor.com to learn more about working with the team behind over 4,000 top fitness studios worldwide. Follow Us! Instagram: https://www.instagram.com/loudrumor/ Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode, Mike Arce, CEO of Loud Rumor, breaks down the key differences between managers and leaders and why understanding this distinction is crucial for business success. He shares an insightful exercise from a recent event, demonstrating how managers keep operations on track while leaders focus on judgment and growth. Mike also introduces the "131" problem-solving method and emphasizes how leadership isn't about title but mindset. Whether you're an owner, manager, or employee, this episode will challenge you to step up, think like a leader, and contribute to your company's success. 💡 Want help improving gym retention? Visit loudrumor.com/discover to schedule a call. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down what it takes to be a successful employee in the gym space. If you're working in a boutique fitness studio—whether it's HIIT, Pilates, yoga, kickboxing, spin, or any specialized training facility—this episode is packed with game-changing insights to help you thrive in your role. Mike Arce, CEO of Loud Rumor, shares powerful lessons from working with over 3,700 fitness studios across 11 countries, revealing what separates top-performing employees from the rest. He breaks down key expectations, the mindset required to excel, and how to determine if a career in fitness is truly right for you. You'll learn: ✅ The must-have traits of highly successful gym employees ✅ The importance of culture fit and aligning with your gym's values ✅ How to take ownership, embrace learning, and stand out as a leader ✅ Why sales, coaching, and management each require unique skill sets—and how to excel in your role Inspired by the latest GSDCON event at First Form HQ, this episode will challenge you to level up and redefine success in your fitness career. Tune in now and take your gym career to the next level! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down why most gym owners are stuck in a cycle of low profits and high attrition, but not Jeff Binek. Jeff has turned his gym into a $2.3M real estate empire, built a 7-figure fitness business, and maintains industry-best retention rates—all while working toward removing himself from daily operations. If you're tired of the constant grind and want to learn how to build real, sustainable wealth as a gym owner, listen now! To learn more go to LoudRumor.com Subscribe to our YouTube channel for more stories like this: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down one of the biggest challenges gym owners face—retention. He explains why most fitness studios struggle to keep members long-term and how shifting from a tactical to a strategic mindset can make all the difference. Listeners will discover: ✅ The most common mistake fitness business owners make when trying to improve retention ✅ The Job to Be Done framework that top-performing studios use to retain 97-99% of their members ✅ Key metrics and leading indicators that predict cancellations—so gym owners can take action before it's too late ✅ Real-world success stories of studios that reduced attrition from 20% to just 3%, adding hundreds of thousands in long-term revenue With competition rising and fewer people holding boutique gym memberships, improving retention is more important than ever. Mike shares actionable insights that can transform a gym's ability to keep members engaged, committed, and seeing results. 💡 Want help improving gym retention? Visit loudrumor.com/discover to schedule a call. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down why most fitness business owners are focused on the wrong things regarding retention—and how simple adjustments in tracking, engagement, and results can dramatically reduce attrition. While most gyms struggle to achieve sub-12 % attrition, Dave and Kimberley from Blended Athletics have cracked the code; keeping their members on average for over 2 years! If you're tired of the endless cycle of new member sign-ups and cancellations, watch this now! The secret behind their incredible success? Tune in to find out! To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down how storytelling impacts sales, leadership, and business growth. The greatest CEOs and visionaries share one key skill: the ability to tell powerful stories. Mike Arce, CEO of Loud Rumor shares a real-life coaching session with a fitness business owner struggling to maintain top sales and retention. The missing piece? Authentic storytelling. Learn how conviction and details in your messaging can inspire your team, create deeper client connections, and drive success. 🔹 How storytelling boosts sales & retention 🔹 Why conviction is key in sales 🔹 Actionable tips to improve storytelling 👉 Want to grow your fitness studio? Book a call: https://www.loudrumor.com/discover To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down what it takes to run a thriving fitness business. Mike Arce sits down with Rick Mayo, CEO and Founder of Alloy Personal Training Franchise. Together, they explore: The key traits of successful fitness business owners. Actionable strategies to attract more members, boost revenue, and optimize your operations. Real-world insights from coaching fitness studios across the globe. As a franchisee of Alloy with studios in Arizona and Texas, Mike shares firsthand experiences alongside his expertise gained from working with hundreds of fitness business owners. Whether you're a seasoned gym owner or just starting out, this episode is packed with actionable takeaways to help you grow your business. 🎧 Don't miss this engaging conversation full of leadership insights, growth strategies, and practical advice for fitness entrepreneurs!

In this episode of The GSD Show, the leading fitness business podcast, we break down the pervasive issue of stress among business owners, highlighting statistics that reveal the high levels of stress they experience compared to the general population. Mike Arce emphasizes the importance of reframing stress as a challenge rather than a threat and shares practical strategies for managing stress, including time management techniques and delegation. The conversation aims to equip business owners with insights and tools to enhance their productivity and mental well-being. To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down why chasing more leads might be the wrong focus for your fitness studio and how plugging the holes in your business can lead to massive growth. Think more leads will fix your business? Think again. Drawing on insights from working with over 3,700 gyms worldwide, Mike explains why member retention—not lead generation—is the key to long-term success. What if your business could only grow by keeping the members you already have? Tune in to discover actionable strategies to reduce attrition, exceed client expectations, and turn your members into loyal advocates for your brand. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down the secret to cutting attrition and boosting revenue in your fitness business. Jeremy and Luis share how consistent sales training, ancillary sales strategies, and team alignment helped them achieve an impressive 5% attrition rate—well below industry standards. Learn their actionable methods for increasing retention, driving revenue, and creating a strong, engaged team. This is a must-watch for gym owners looking to elevate their business. The secret behind their incredible success? Tune in to find out! To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down why tough times in business are more common than you think and what the stats reveal about the current landscape. If 2024 has felt like a challenging year, you're not alone—and it's not a reflection of failure. Whether you're feeling stuck, overwhelmed, or just looking for some perspective, this episode will help you reframe your challenges and remind you that you're not as far off-track as you might think. Stick around—some of the stats we share might just shock you. To learn more go to LoudRumor.com Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down how value stacking and personalized consultations can lead to higher retention, better member outcomes, and a 90% close rate. Mike sits down with Danny Farrar, CEO & Founder of Soldierfit, to explore Danny's "One Major Move". Danny shares insights into combining brick-and-mortar gyms with online programs to create a seamless member experience, boost trainer satisfaction, and increase revenue. Whether you're a gym owner, manager, or fitness entrepreneur, this episode is packed with actionable strategies to enhance your business and serve your clients better. The secret behind their incredible success? Tune in to find out! To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down the powerful distinction between features and benefits in the fitness industry and how this shift in communication can significantly enhance client retention with Mike and Hye Jin Kalgoankar. Hye Jin shares real-world insights on crafting brand messaging that resonates with prospective clients, emphasizing why what you say matters more than what you do. They explore practical ways to communicate the benefits of what our workouts and community do effectively and how team alignment can amplify this impact. Tune in for actionable strategies on engaging clients, building trust, and fostering a committed community around your fitness brand. This episode is essential for fitness studio owners, managers, and anyone looking to connect more deeply with clients. The secret behind their incredible success? Tune in to find out! To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow Mike Arce: https://www.linkedin.com/in/mikearcelive/ LinkedIn: https://www.linkedin.com/company/loud-rumor Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we break down the difference between shoulds and musts—the mindset shift that separates successful fitness businesses from the ones that stay stuck. Are you stuck in the cycle of saying, "We should be doing this," but never actually getting it done? We share actionable strategies to transform your approach to client retention, lead generation, and revenue growth. Join us as we dive into prioritizing your "musts" to create a lasting impact on your business and your clients. To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow Mike Arce: https://www.linkedin.com/in/mikearcelive/ LinkedIn: https://www.linkedin.com/company/loud-rumor Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we tackle a question that's top of mind for every business owner: What should you really look for when bringing someone onto your team? While qualities like hard work, intelligence, and accountability are essential, there's one quality that many people prioritize—common sense—that might not be as valuable as you think. Join us as we break down why focusing on 'common sense' could be misleading and what traits to prioritize instead to build a truly winning team. To learn more go to LoudRumor.com Subscribe for new weekly videos on YouTube: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow Mike Arce: https://www.linkedin.com/in/mikearcelive/ LinkedIn: https://www.linkedin.com/company/loud-rumor Loud Rumor: https://www.linkedin.com/company/loud-rumor

In this episode of The GSD Show, the leading fitness business podcast, we challenge a common belief in the fitness industry: Is retention really your biggest constraint? While high attrition numbers might seem like the main problem, there's often a deeper issue at play. We break down why focusing solely on retention might be holding you back and explore what could truly unlock your business's potential. Tune in to gain a fresh perspective on what's really limiting your growth. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we dive deep into the perception of sales and how it impacts success Mike and Benji explore why many people are resistant to sales, uncovering common misconceptions and the mental barriers that hold them back. They emphasize the importance of shifting the mindset around sales from being pushy to seeing it as a way to help others achieve their goals. They share practical strategies for building confidence in sales teams, understanding and coaching prospects effectively, and creating a genuine connection to drive conversions. This episode offers valuable insights for business owners, gym managers, and anyone in a sales-driven role to redefine what selling truly means and inspire a higher level of commitment and results. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we dive into a debate: What should come first—systems or people? We explore how each approach impacts your business's growth and success. Plus, we'll tackle whether fitness is a transactional business or a relational one, revisiting some past insights with fresh perspectives. Tune in to hear how new information has shifted our views and what that means for your fitness business strategy. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we are sharing a special recording from a talk that Mike Arce gave for Bedros Keuilian's elite mastermind group. For those who don't know, Bedros is the founder of Fit Body Boot Camp and a successful entrepreneur and investor. This talk took place at an exclusive private dinner for his high-level mastermind, where members flew in from around the world. Mike had the honor of being the keynote speaker, and his presentation focused on sales strategies—specifically, how to avoid being the average sales guy and close deals at higher rates and price points. Enjoy! GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we identify ways to improve your sales drastically and quickly. If you're struggling with sales or if you're ever on that roller coaster ride of sales having its ups and downs and you want to know what to do in the downtime, this episode will help you. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, Mike Arce interviews Eddie Smith and Simone Wasef from Outdoor Group Fitness (OGF) about their remarkable journey in the fitness industry. They discuss their unique outdoor fitness model, the importance of creating a welcoming community, and the strategies that have led to their impressive growth in membership and revenue. The conversation highlights the significance of teamwork, effective marketing, and community engagement through events, showcasing how OGF has built a strong brand and loyal customer base. Important highlights: OGF's revenue grew from $25K to $83K in two years. Creating a unique outdoor fitness experience attracts attention. Personal connections with members are crucial for retention. Partnership dynamics can enhance business success. Hiring for core values is more important than skills. Consistency in marketing leads to sustainable growth. Community events foster member engagement and loyalty. Social media is a powerful tool for lead generation. Understanding your target audience is key to marketing. Building a strong team culture drives business success. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we share with you what happened in a conversation with a gym owner that felt overwhelmed and not progressing, and how we were able to help him overcome it and get back on a better track to success. If you're feeling overwhelmed and yet still dropping balls or not moving forward in the business, there might be a reason. I'm sure you've been wondering what that reason might be, and you're reaching for answers and still coming up short. Enjoy! GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we emphasize the importance of having a strong organic content strategy before diving into paid ads. Mike Arce and Michael Friedman discuss how to maximize ad spend in digital advertising. They also discuss the need to create a full-funnel strategy, including brand awareness and lead generation, and the importance of engaging and nurturing leads. They highlight the value of using AI tools to support lead follow-up and qualification. Additionally, they discuss the significance of improving contact rates, booking rates, and show rates to maximize the value of each lead. They also stress the importance of asking for referrals at the point of sale to further increase customer acquisition. Overall, the conversation provides valuable insights and strategies for getting the most out of every dollar spent on paid ads. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we explore two contrasting stories that happened on the same day. One features a business owner who is skeptical and pessimistic about how the economy could impact their business. The other story highlights a new, inexperienced entrepreneur with no formal training who just had their best sales day ever. Whether the economy is used as an excuse or a motivator, this episode dives into how you have the power to choose your perspective and navigate through it. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, host Mike Arce sits down with Michael Friedman from SupaFitGrow to reveal the secret that most fitness entrepreneurs miss: building trust and authentic relationships with prospects before ever making a sale. Discover how top fitness studios like Anytime Fitness have boosted their lead conversion rates by over 30% by focusing on real connections rather than just sales tactics. Michael shares his powerful 4-Step Method for Relationship Building and proven strategies that have taken fitness businesses to the next level. Whether you're struggling with cold leads or looking to increase retention, this episode is packed with game-changing insights! GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, I share a powerful tool I've used for years to make bigger, better decisions—faster. As leaders, we're often faced with making critical decisions throughout our careers. Surprisingly, many entrepreneurs and leaders aren't naturally great at decision-making; it's often a weak spot in their personality assessments. They simply make so many decisions that they inevitably stumble upon some big wins. But what if we could improve our decision-making process? Tune in to learn how you can enhance your decision-making and achieve even greater results. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, Griff Long, Brand President of Upgrade Labs, discusses the concept of sales quadrants, which are based on behavior styles. He explains that understanding someone else's behavior style allows for better communication and connection. The four behavior styles are formal, informal, dominant, and easygoing. Griff provides insights into how to approach and communicate with each style, including dos and don'ts. He emphasizes the importance of listening and asking open-ended questions to quickly assess someone's behavior style. Mike and Griff discuss effective communication techniques in sales, specifically when dealing with different personality types. They share strategies for overcoming objections and gaining buy-in from potential clients, particularly when it involves consulting with a spouse or partner. Griff emphasizes the importance of understanding and adapting to different communication styles, and provides tips for building rapport and making authentic connections. They also discuss the value of training and role-playing to improve sales skills. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, our guest Michael Friedman from SupaFitGrow talks about...copywriting! Copywriting is becoming increasingly important in digital marketing. In the past, optimizing ads was the key to success, but now creativity and good copywriting are crucial. Many businesses struggle with copywriting because they don't understand their target audience or how to create an emotional connection. Researching your ideal avatar and understanding their pains, challenges, and goals is essential for effective copywriting. It's also important to differentiate your brand from competitors and have a unique selling proposition (USP). Copywriting should include storytelling and highlight the benefits of your product or service. Testing and learning from data is an ongoing process in copywriting. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we dive into how to understand this mindset and explore ways to overcome the initial struggle. If you've read enough books, listened to enough podcasts, or followed enough influential people, you've probably heard that in order to become great at something, you first have to be willing to be really bad at it. But for many entrepreneurs and people in general, this is a tough concept to embrace. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, siblings Teresa and Gerald Hodges share the powerful strategies that helped them cut their gym's cancellations in half. Learn how this dynamic brother-sister duo transformed hesitant members into committed clients and drastically improved their retention rates. They reveal the key changes they implemented, their personalized approach to member experience, and how they keep their community engaged and coming back for more. If you're a gym owner struggling with cancellations, their proven tactics will provide the insights you need to boost loyalty and retention. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we sit down with Michael Friedman, co-founder of SupaFitGrow in Australia, to dive into the critical role of compelling offers in marketing success, especially for gyms. Michael shares insights on how his company has revolutionized lead generation for fitness centers by crafting tailored, high-value offers that resonate with specific target audiences. We explore the art of value stacking, understanding customer pain points, and the impact of urgency and scarcity in driving action. Whether you're a business owner or marketer, this conversation offers practical tips on optimizing offers to increase engagement and conversions, making it a must-listen for anyone looking to elevate their marketing game. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Let's Connect: supafitgrow.io Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we give you the most important Episode ever. This will without a doubt be the most important podcast episode you've ever heard us release here on the GSD show. It's arguably more important than any episode you've ever heard on any podcast show ever. Please make sure that you're in a quiet place and your volume is up. Enjoy the episode. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews

In this episode of The GSD Show, the leading fitness business podcast, we dive into proven strategies for fitness studio and gym owners to improve their lead engagement and conversion rates. Our guest Benji Donhardt of SupaFitGrow shares insights on the power of follow-up, emphasizing the importance of using open-ended questions to understand potential clients' goals and challenges. We also explore the critical role of timely responses, revealing that making contact within five minutes can drastically increase the likelihood of conversion. With practical tips on SMS marketing, automation, and the art of follow-up, this episode is packed with actionable advice to help fitness businesses thrive. GYM OWNERS Schedule your FREE strategy call with us today! https://www.loudrumor.com/discover Let's Connect: supafitgrow.io Follow Us: Loud Rumor - Where the Best Gyms Go to Grow Podcast: https://open.spotify.com/show/3cPe6eMT4uOGLh54QZSpdB?si=de58729d076e4699 Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor LinkedIn: https://www.linkedin.com/company/loud-rumor Web: https://loudrumor.com/reviews