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The Profitable Property Management Podcast

The Profitable Property Management Podcast

215 episodes — Page 4 of 5

S3 Ep 2465: Haters Unite! The Next VC-Backed Property Manager is Here with Doug Brien

Today, I’m talking with Doug Brien, the CEO and Co-Founder of Mynd, a venture-backed property management company that allows landlords and tenants access to real-time data about their properties. They’ve raised over $35 million and currently manage more than 2,100 doors across California. Before founding Mynd, Doug was the Co-Founder and Managing Director of Waypoint Homes, the second largest public SFR REIT that managed over $3.5 billion in assets across the U.S. Before that, Doug played 12 seasons in the NFL. Yes, really. In today’s episode, you’ll learn how Mynd uses technology to reshape the industry and create a better experience for investors and renters and how you can use these lessons to improve your property management business.

Nov 7, 201851 min

S3 Ep 2364: The Rise and Fall of Castle Property Management with Max Nussenbaum

Today, I’m talking with Max Nussenbaum, the former CEO of Castle, a property management startup in Detroit that was using technology to change the game. At their peak, they had raised $4 million from investors and grew to be Michigan’s second-largest PM company, but in January of 2018 they winded down the business. In this interview, Max shares the lessons he learned from his time at Castle, where things went wrong, how he would do things differently, and shares lessons that will help you avoid some of the same mistakes.

Oct 31, 201847 min

S3 Ep 2263: How to Grow Fast and Survive With John Laviter

Today, I'm talking with John Laviter, the Chairman and CEO of Northpoint Asset Management. This is a real estate company with 25 offices across the US. Northpoint represents nearly a billion dollars in assets. And John's been in the game for some time now. He's built a successful operation and I'm excited to have him on the show to talk about what scaling looks like, the impacts of having a finance and an asset management perspective, and what that looks like when operating a property management business.

Oct 24, 201846 min

S3 Ep 2162: Justin Bajema on How to Obtain More Freedom in Your Business

Today, I’m talking with Justin Bajema, the Founder and President of Access Property Management Group in Grand Rapids, Michigan. Justin started buying property during the housing crisis, but pretty quickly, discovered a lack of professional management options, which lead him to start his own shop. And today, Access Property Management is managing over 400 units with a highly profitable model that provides a lot of freedom for Justin. That's what we're going to be digging into in this episode.

Oct 17, 201845 min

S3 Ep 2061: Mike Paton on The Entrepreneurial Operating System

Today, I am talking with Mike Paton. Paton helps lead over 200 EOS Implementers and has conducted more than 1000 full day EOS sessions with leadership teams of more than 100 entrepreneurial companies. He's spent a lifetime learning from entrepreneurs, and spends all of his time as an author, award winning speaker, certified EOS Implementer and the visionary of EOS worldwide. Specifically, Paton helps entrepreneurs clarify, simplify and achieve their vision by mastering some simple concepts that we're going to go over today. In our chat today, we’re going to cover what exactly the EOS Methodology is, why it’s so popular, and how you can use this strategy to build a better property management business.

Oct 10, 201839 min

S3 Ep 1960: Benton Cotter on Lessons Learned from RentVest's Explosive Growth

Today, I'm talking with Benton Cotter, the CEO of RentVest, an Inc. 5000 property management company headquartered in Mesa, Arizona. With 12 offices across the US, RentVest is one of the fastest growing property management companies. They're on track to meet their goal of expanding into six additional markets and establishing 10,000 accounts nationwide by 2020. In today's episode, we're going to talk a little bit about RentVest's unique approach to technology, where that makes sense, how they employ it to actually get ahead and what you may be able to apply to your property management shop.

Oct 3, 201842 min

S3 Ep 1859: Tom Sedlack on Understanding the Real Valuation of Your Company

Today I'm talking with Tom Sedlack, the general manager of 33rd Company, a leading property management company in the Minneapolis area. Tom's an experienced real estate investor, and he's been a featured speaker at numerous NARPM events. You've probably seen him around and may have heard his talk on company valuation models at the most recent Broker/Owner Conference. In this interview, Tom's going to share where most property management entrepreneurs go wrong when it comes to acquisitions, on both sides of the deal. A lot of people are interested in this theme, this topic, the idea, but the execution has quite a few places you can go off the rails. Tom’s here to keep you on track.

Sep 26, 201850 min

S3 Ep 5858: Eric Wetherington on The Discipline of Profit

Today I'm talking with Eric Wetherington, the director of New Heights Property Management, the only certified residential management company in South Carolina. Eric is also the current President-Elect of NARPM after serving as the South East RVP and National Treasurer. After spending about 20 years in the business, Eric has started, acquired or managed dozens of companies and has built an incredible base of knowledge. Eric's a sharp entrepreneur and in today's episode, you're going to learn how he made the move from operator to the owner and how mindset shifts and strategic thinking can help you do the same.

Sep 19, 201842 min

S3 Ep 1657: From 0 to 22,000 doors in 10 years - The Renters Warehouse Playbook

Today I'm talking with Kevin Ortner, the President and CEO of Renters Warehouse, which currently manages 1400 investors across 22,000 residential homes in 42 markets in 25 states. Kevin is a lifelong entrepreneur who got his start in business in early age, printing greeting cards at home and selling them door to door. Got to respect the hustle. He's also got a background in aviation, earning his pilot's license at 17. He started a flight school in college, and eventually got his start in real estate as a way to spend his downtime in between flying corporate jets. Today, we're going to hear about Kevin's path moving from Renters Warehouse's first franchisee in 2010 to now acting as CEO of the company. So if you're interested in better understanding the playbook that Renters Warehouse has been executing, this is the interview for you.

Sep 12, 201853 min

S3 Ep 1556: Steve Welty on Playing the Long Game for Success

Today, I'm talking with Steve Welty, the owner of Good Life Property Management, which is based in sunny San Diego. After selling his share in another property management firm in 2013, Steve started Good Life with the goal of providing the highest level of customer service and experience in the industry. Pretty lofty goal, isn’t it? Today, we're going to talk about what he does to actually lean into that. We'll cover Steve's journey and how the business is set up and designed to serve him and his goals while still driving incredible results for his customers. I have known Steve for quite a few years now. I think he's a visionary, and from a mindset perspective, we're very much on the same frequency. If you enjoy this episode, please head on over to iTunes and leave us an honest review. The more reviews means better guests, which means a better podcast.

Sep 5, 201857 min

S3 Ep 1455: Denny Miller on Strategy from the Ground Up

Today, I'm talking with Denny Miller, the broker and co-founder of Zenith Property Management, which specializes in managing single-family homes in and around Vancouver, Washington. I've known Denny for three years and have always thought of him as somebody who is very sharp. A true hustler. Today, we're going to dig into the weeds of the intentional playbook that he is running within this Vancouver market.

Aug 29, 201850 min

S3 Ep 1354: Luke Eddinger on Maximizing Your Fees and Profit

Today, I'm talking with Luke Eddinger, the Director of Robert C. White & Company, a residential property management company in Connecticut, focused on SFH primarily. A little bit of a mix of other property types as well. In today's episode, we're going to talk about what it looks like to make a dramatic shift in business and how to get intentional about driving profit. Luke shares lessons to help you understand what is possible with focus and intention around turning a business from low-profit into a cash machine. Luke was one of the folks that we had participate in the financial benchmarking study that was facilitated by Profit Coach and there's a great story here, so we're going to dig right into it.

Aug 22, 201845 min

S3 Ep 1152: Andy Moore on How to Maximize Your Profit

Today I'm talking with Andy Moore, the CEO of Gulf Coast Property Management, which has served thousands of Florida owners since 2003. Andy is a long time client, friend, and consummate hustler. In today's episode you're going to learn about Andy's unique approach to running a profitable business, how this strategy helps Gulf Coast get ahead, and how you can use some of these ideas to improve your own property management business.

Aug 15, 20181h 0m

S3 Ep 1253: Aaron Marshall on Making the Case for Franchising

Today I'm talking with Aaron Marshall, the CEO and Co-Founder of Keyrenter. A low-overhead, high profit technology-based property management business and franchise. They're now one of the leading players in property management franchising, and they're trying to use strategic thinking and cutting edge tech to deliver a better service to more owners. In today's episode, you're going to hear a little bit about Aaron's unique approach to building a profitable franchise, and how you can think more like a strategist.

Aug 8, 201843 min

S3 Ep 5151: Cornering the Market in a Small Town with Sarah Laidler

Today, I'm talking with Sarah Laidler, managing broker at Accolade Property Management, based in Ellensburg, Washington. Prior to working in single-family, Sarah's background was in the multi-family side, where she managed over 1000 apartment units. In today's episode, you'll learn how Sarah grew her property management company to 500 doors in a town of less than 20,000 people resulting in her company managing over 10% of all available rental properties. If you're in a smaller metro, learn how you can have an outsized presence in a very small market.

Aug 1, 201845 min

S3 Ep 950: Growth Strategies From a Sales Focused Founder with Steli Efti

Today, I am talking with Steli Efti, the CEO of Close.io, the inside sales CRM of choice for startups and SMBs. Steli has over 20 years of experience in sales and entrepreneurship and has trained thousands of founders, sales directors, and sales reps to build sustainable and predictable revenue through sales. He's also a mentor and advisor to many early-stage entrepreneurs as well as a fellow podcaster with his own show, which you can find at TheStartupChat.com. In this interview, we're going to talk about how to think about growth and how to approach it within your own business.

Jul 25, 201843 min

S3 Ep 849: Steve Crossland on How to Operate a Low Effort, High Profit Company

Today, I'm talking with Steve Crossland, the owner of Crossland Real Estate Team, a local team in Austin, Texas working with Keller Williams. Steve has built a profitable property management company, and the reason I wanted to have him on the show is that he is known for having some clear constraints and parameters of what he is optimizing for. Steve is pretty much the opposite of one of these guys that's trying to get to 10,000 doors at all costs. He's running a clear, tight playbook and there's a level of intentionality around balancing profit and growth that I want to tease out and discuss on the show. So this should be an exciting episode for anybody that is managing less than 500 doors and is kind of wondering, “Do I need to – do I have to grow? Can I be profitable where I'm at?” If you want some more clarity around those types of issues, then this should be the episode for you.

Jul 17, 20181h 2m

S3 Ep 748: Bryce DeGroot on The Valuation and Sale of Your Business

Today, I am talking with none other than Bryce DeGroot, the President of Compass Advisors, a consulting firm that helps entrepreneurs achieve growth, capital, personal liquidity and eventually the sale and exit of their companies. Since 1991 Compass has advised in the sale of over 155 companies and served hundreds more through exit planning and business valuations. More importantly than that, Bryce is a good friend of mine and he's a very smart cat that's going to guide us through the conversation of considerations around buying or selling a portfolio.

Jul 11, 201844 min

S3 Ep 647: Greg Crabtree on Understanding the Metrics You Need to Grow

Today, I'm talking with Greg Crabtree, the CEO of Crabtree Rowe & Berger, a financial consulting and accounting firm for growth-oriented businesses. Greg is also a fantastic speaker, and the author of Simple Numbers, Straight Talk, Big Profits, where he outlines a pretty revolutionary set of metrics for driving business profitability. In our chat today, we're going to cover the most important financial metrics that you can use to understand the direction of your business. How to measure them, the overall purpose of what a benchmark is and a whole lot more.

Jul 4, 201849 min

S3 Ep 546: The 40-Hour Work Year with Scott Fritz

Today, I am honored to be speaking with Scott Fritz, the founder of Growth Connect, a business coaching and exit planning service that specializes in transforming businesses into assets. He's also the author of The Forty Hour Work Year, chronicling his entrepreneurial journey that led him to become a passive investor in his own business. In this interview, Scott shares where most property management entrepreneurs go wrong when it comes to managing their business for the outcome that we all want, which is profit and freedom.

Jun 27, 201841 min

S3 Ep 445: Advice from the CEO of America's Largest PM Franchise with Lukas Krause

Today, I am talking with Lukas Krause, the CEO of Real Property Management. RPM is now the largest property management franchise in North America with more than 270 offices in 46 states, that manages assets worth more than 13 billion dollars. That's billion with a 'B'. And today, we're going to discuss what it takes to run a successful franchise and what trends RPM plans on leveraging in the near future in order to maintain their competitive advantage. This is a conversation you don’t want to miss.

Jun 20, 201840 min

S3 Ep 344: Andy Propst on Managing the Balance of Growth and Profitability

Today we're talking with Andy Propst, the man, the myth, the legend, the CEO of HomeRiver Group. Andy built his management company to 3,000 doors before handing off the reins so he could focus on founding HomeRiver Group. HomeRiver Group was formed in 2016 by combining several leading single-family-rental property management companies from around the country. Their multistate footprint and unified national platform position it to provide clients with a unique combination of deep local market knowledge and centralized operational, asset management and reporting capabilities. Andy's got over 15 years of experience in the industry and today we're going to be talking about how people can actually make money in this industry by running a property management business as a business. This is a conversation filled with lessons I know a lot of our listeners will be able to immediately apply in their property management businesses.

Jun 12, 201839 min

S3 Ep 243: Scott Brady on An Innovative Take on the Expansion Model

Today, I’m talking with Scott Brady, the owner of Progressive Property Management, which manages over 500 properties in Southern California. Scott is also a real estate manager that's developed an interesting non-traditional expansion model that uses real estate agents to manage properties. In today's episode, you're going to learn about Scott's unique approach to property management, how this strategy helps his company get ahead, and see what of that you can apply to yourself. The truth is, Scott's model is novel. It's different. Take it or leave it. But even if it’s not for you, what's interesting is how Scott thinks about and approaches the business. It's that mindshare that I value which is why I brought him on the show today and know you’ll get a lot out of this.

Jun 6, 201855 min

S3 Ep 142: Expanding Into New Markets with Matthew Whitaker

Today I am talking with Matthew Whitaker, the founder and Director of Market Development at gkhouses, a property management company that manages a lot of single family doors in Birmingham, Chattanooga, Nashville, Little Rock and soon to be a city near you. After starting in Birmingham during the housing crisis, gk has expanded into multiple markets and seen some pretty significant growth. Most importantly, I like Matthew. I think he's competent, I think he's a hustler and he's doing interesting things. Matt knows what it is to be a founder while still being ambitious and taking best in class thinking from outside the industry, recognizing it's just a business that happens to do property management. I love that mindset. Today, we're going to talk about his secret sauce and how he's grown the business. If you're second-guessing your own approach to growth, this is the episode for you.

May 30, 201859 min

S2 Ep 2441: Kassandra Taggart on Becoming the Local Expert In Your Market

Today I'm talking with Kassandra Taggart, the president of Real Property Management Last Frontier, a fast growing property management company in Anchorage, Alaska of all places, which was named RPM franchise of the year in 2016. Kassandra is also the president of The Landlord's Almanac, one of the largest landlord clubs in the country dedicated to networking, supporting and training for professional landlords. In today's episode, we're going to talk a little bit about how Kassandra is using thought leadership to grow her reputation, to grow her business, what it actually looks like in practice, and how you can use some of these same tactics to benefit your business. So, if you're curious about how to stand out from the crowd, you've been doing some marketing and sales and you just haven't quite got to the point where it's really in a flow state, then this episode is for you.

May 23, 201834 min

S2 Ep 2340: Dan Butler on Being An Investor First Property Management Company

Today, we have a special guest. We are fortunate to have none other than Dan Butler with us, one half of CrestCore Realty. We had his partner in crime on the podcast just recently, Douglas Skipworth, and I want to have Dan on to share the other half of the perspective of what drives CrestCore. CrestCore is a little bit of a different animal in that these are folks that have been really focused on doing real estate investment themselves. Out of that knowledge, awareness, and DNA they've scaled a management company. Some people that run management companies have no experience doing first-hand real estate investment themselves. These guys are about as far on the other end of the spectrum as you can get. Today, we’re going to talk about how they make this strategy work for them, some of the downsides, and everything in between.

May 16, 201844 min

S2 Ep 2339: Pat Hiban on Property Management Marketing and the Future of Real Estate

Today I'm talking with Pat Hiban, the man, the myth, the legend. A true real estate rockstar. He's held the title of number one agent in the world at both Re/Max and Keller Williams. He's currently the host of The Real Estate Rock Stars Podcast, and he runs Rebus University. And in our chat today, we're going to cover the role of personal branding and media and how Pat has used that to really propel where he is at today and to build a media empire. And to have a pretty big footprint within the real estate space. So, if you are thinking about diving into media, if the thought has crossed your mind if you're attracted to that strategy but unsure what the return is going to be, this is the episode for you.

May 9, 201827 min

S2 Ep 2238: Danielle Miner on Selling Your Property Management Company

Today I'm talking with Danielle Miner, the business development manager of Oak Trust Properties, which manages a portfolio of over 800 single-family homes in the Charleston, South Carolina region. In our chat today, we're going to go deep into Danielle’s experience of selling a property management business and integrating that within the new business. Everything from working with a business broker, to doing the negotiations, to actually merging. We're going to cover the whole shebang. So if you're thinking about possible exit strategies, this is the episode for you.

May 2, 201845 min

S2 Ep 2137: Anthony Iannarino on Sales Mastery & The 4 Levels of Value Creation

Today, I’m talking with Anthony Iannarino, a bestselling author and internationally recognized thought leader on sales, leadership, and entrepreneurship. His three privately held staffing firms serve some of the most well-recognized brands in the United States and generate annual revenues of $50M. As if that wasn’t enough, Anthony is also the creator of The Sales Blog, one of the most respected online sales resources with over 60,000 readers each month. In our chat today, we’re going to go deep into the mindset and skills you need in order to succeed at sales.

Apr 25, 201840 min

S2 Ep 2036: Heather and Michael Park on 4 Steps to Unlocking Growth

Today, I’m talking with Heather and Michael Park from RentBridge. They are former operators that grew a successful RentersWarehouse franchise in the Dallas/Ft. Worth area to over 800 units. After exiting the business, they made the transition to help property managers build a better business through full stack consulting focused on growing revenue and profits. I wanted to have them on because as consultants that have actually grown a property management business, they can not only talk about operations but actually tie that to revenue. It so easy for conversations with outsourced sales and marketing vendors to get completely disconnected from revenue, but these guys see the big picture and we’re going to ask them to share what is actually working.

Apr 18, 201856 min

S2 Ep 1935: Jeremy Pound on Systems, Scorecards, and Frameworks for Your Sales Team

Today, I’m talking with Jeremy Pound, the CEO of Juicy Results, a consultancy that helps great companies build scalable sales teams by getting the most out of their CRM. He’s also the author of 7 Habits of Highly Scalable Teams and the host of the New Customer Machine podcast, dedicated to helping entrepreneurs use their CRM and the latest technology to scale revenue. In our chat today, we’re going to cover Jeremy’s best practices for how scaling teams can best use CRMs to master the sales process to create rapid growth and how you can use this strategy to build a better property management business. If your sales process isn’t much of an actual process, then this is an episode you need to tune into.

Apr 11, 201847 min

S2 Ep 1834: Using Content to Sell with Michael Fisher

Today, I'm talking with Michael Fisher, the owner of multiple Real Property Management franchises that manage close to 700 doors. In today’s episode, you’ll learn about Michael’s approach to content creation, how this strategy helps his company stand out, and how you can use these lessons to generate a measurable ROI in your own PM business. If your business hasn’t invested in content yet, then this is the episode for you

Apr 4, 20181h 2m

S2 Ep 1733: Alice Hagen and Daniel Gow on Using Referrals to Grow in a Crowded Market

Today, I'm talking with Alice Hagen, the principal and co-founder of Calibre Real Estate Brisbane, as well as Daniel Gow, a leading BDM with the company. Calibre Real Estate Brisbane is a boutique real estate agency in Brisbane, Australia that specializes in residential property management and sales. Alice is active in the property management side of the business where she has run a BDM team and even jumped in to help with the business development when needed. Daniel is a rising star who started as a leasing specialist and is now killing it as a BDM. In today's episode, you'll learn how they work together to grow the company, and how you can use these lessons to improve your own business.

Mar 28, 201841 min

S2 Ep 1632: Hannah Gill on Building a High Performing Sales Team

Today I'm talking with Hannah Gill, the managing director at Independent Property Group, the largest real estate and property management agency in Australia's capital, Canberra. Hannah stepped up to managing director after spending six years as a BDM, where she built a successful new business and a leasing team of 12 people. In this interview, Hannah shares where most property management entrepreneurs go wrong when it comes to building out a sales team. So if you've struggled with that in the past, if you've made a hire or two and it just hasn't worked out, or if you have a sales team in place right now but you're wondering if they're performing at maximal capacity, then this is the episode for you.

Mar 21, 201843 min

S2 Ep 1531: Brian and Leslie on How RentWerx Grew by 368 doors in 2017

Today, I’m talking with Brian Hughes and Leslie Sowa, the Sales and Marketing Director & Director of Business Development at RentWerx, a full-service property management company in San Antonio, TX. In 2017, they signed an incredible 368 new units into the company, and they’re already well on their way to their 2018 goal of 500 units. In today’s episode, you’ll learn about how Brian and Leslie have achieved this incredible growth, and how you can use these lessons to jumpstart your own company. If you’re curious to see how a biz dev and marketing duo can not just generate leads but sign up 100s of doors a year, then this is the episode for you.

Mar 14, 201842 min

S2 Ep 1430: Michael Reese on Filling the Gap in the Real Estate Market

Today, I'm talking with Michael Reese: Entrepreneur, master marketer, endurance athlete, and accomplished autodidact. Michael is co-founder of Kinder Reese Real Estate Advisors and The National Association of Expert Advisors. He quickly worked his way up from new agent to selling 250 homes a year. And he's moved on to become a highly connected thought leader in the real estate space and beyond. His latest book, Digital President, promises to help readers create authority, attract audiences, convert customers, and build communities. We're going to explore the thinking of a master marketer who has managed to transcend the vertical that he's grown up in, as we discuss strategy, positioning, and mental models. I hope you find this episode valuable as we break down the opportunities on the brokerage side of the business from somebody that's seen it all.

Mar 7, 201848 min

S2 Ep 1329: Douglas Skipworth on Building Profitable Investor Relationships

Today, on The Profitable Property Management Podcast, I’m talking with Douglas Skipworth, the co-founder and Principal Broker at CrestCore Realty, a market-leading real estate firm, that manages residential investment and rental properties in Memphis, Tennessee. Since 2001, CrestCore has helped real estate investors purchase over 1,000 properties and its management portfolio has grown to more than 2,500 residential properties in Memphis, TN. In today’s episode, Douglas shares where most property management entrepreneurs go wrong when it comes to attracting and closing investors and the exact steps you can take to build dependable investor relationships.

Feb 21, 201845 min

S2 Ep 1228: The PM Grow Summit ‘18 Teardown

In today’s episode, two podcasts collide. Jordan Muela, of The Profitable Property Management Podcast, is joined by Alex Osenenko, host of The Property Management Show. Jordan and Alex just came back from their 3-day conference, The PM Grow Summit. Over the last 8-months they worked tirelessly to put this conference together and today they’ll review the good and the bad so they can make next year’s event even better. They break down the event in terms of who attended, why they attended, what they thought of the event, what are some negative comments, what are some positive comments and even address a couple elephants in the room as well. If you want to see what it takes to put together a successful event or you’re just curious to hear how it turned out, then this transparent episode is for you.

Feb 14, 201829 min

S2 Ep 1127: Multi-Family Investments with Bruce Petersen

Today, I'm talking with Bruce Petersen, a multi-family investor, and CEO and founder of Bluebonnet Asset Manager and Bluebonnet Commercial Construction. After a 20 year career in retail, Bruce made his first real estate investment which yielded a 300% return and he's been hooked ever since. Today, Bruce syndicates large multi-family deals in central Texas. Properties ranging from 120 to 300 units per property and he currently manages over 900 units in a portfolio, producing average returns of 8 to 9% annually for his investors. Bruce is obviously a little different than our usual guest, but that's a good thing. Today we're going to get a chance to hear the perspective of a successful real estate investor and why and how he has decided to successfully insource property management.

Feb 7, 201836 min

S2 Ep 1026: Sales Process Engineering with Justin Roff-Marsh

Today I am talking with Justin Roff-Marsh, the author of, The Machine: A Radical Approach to the Design of the Sales Function. And guys, it truly is pretty radical. Justin is also the founder of Ballistix, a consulting firm that builds and re-engineers sales environments from the ground up. He's been doing this for 15 years plus and he's been building more efficient sales functions to help companies, really just grow. Dominate their market. And the work that he's done is called, “Sales Process Engineering”. In our chat today, we're going to go over what exactly Sales Process Engineering is and why it's so important for property management entrepreneurs. Justin walks us through what this looks like in practice, from the organizational structure to compensation. Justin tends to work with larger organizations, but what we are talking about could not be more relevant to the property management industry and I’m so excited that Justin has come on the show with us today.

Jan 31, 201844 min

S2 Ep 925: Marcus Sheridan on Growing Your Business By Thinking Like a Customer

Today, I am talking with the man, the myth, the legend, Marcus Sheridan, AKA The Sales Lion. This man is a content marketing machine. Marcus runs a content marketing firm that helps small businesses of all types develop inbound marketing strategies that actually move the needle and increase sales. Marcus' roots are in the pool industry, where he went from close to failing during the 2008 recession to building the most trafficked swimming pool website in the world. His book, They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing and Today's Digital Consumer, was released about a year ago and it has blown up since then. His book is a go-to resource for getting clarity around how to start and sustain a marketing machine that reliably generates new business over the long-haul. In our chat today, he shares exactly what you need to do to get started.

Jan 24, 201852 min

S2 Ep 824: Frank Klesitz on Reducing Churn With Database Marketing

Today, I am interviewing Frank Klesitz, the CEO of Vyral Marketing. This is a company focused on helping professionals and small business owners increase referrals and sales using their existing – keyword 'existing', customer database. Frank and his team know that your customer list is losing roughly 10% of its value every month through natural decay if you do nothing. Their video marketing strategy can turn those numbers around and help you get more juice out of what you already have instead of throwing marketing dollars at new leads. Today we're going to be talking all about database marketing, which is really content marketing pointed at a specific list of the contacts that you already have. Frank covers the fundamentals, shares his strategy to 10x your results, and even writes an engagement email on the spot for a property management firm.

Jan 17, 201855 min

S2 Ep 723: Victor Antonio How to Block Objections and Close More Deals

Today I have the privilege of talking to a sales icon. A man who has dedicated himself to mastering his craft. First as a producer, then as a trainer, and now as a thought leader that is dedicated to helping sales professionals thrive. Victor Antonio of the Sellinger Group has spent 20 years as a top-tier B2B sales exec. He's the guy Verizon, Citrix, and Sprint call when they need sales insight, and he's even cut his own Spike TV show. Part strategist, part philosopher, part artist, and 100% hustler, I am incredibly excited to have an early influencer in my career on the podcast today. In our lively chat, Victor breaks down what he calls “Response Block Selling” which is one of the fastest ways to increase your close rate. Not only does he cover what it will and won’t do, but he also walks us through how to block the most common objections a salesperson faces. If you’re looking for actionable advice to help you close more deals, then this is the episode for you.

Jan 10, 20181h 1m

S2 Ep 622: Dan Tocchini on How to Build an Effective Sales Organization

Today, on the Profitable Property Management Podcast, I have the distinct pleasure of hosting my friend and coach, Dan Tocchini. Dan has been an executive trainer and coach for over 35 years and in those years, he has worked with sales leaders and managers of all kinds. In our chat, Dan breaks sales down to its core and cover everything you need to know to build an effective sales organization, from sales fundamentals to specific tactics your team can implement today. Regardless of what your sales team looks like today, or if you even have one yet, this is an episode you cannot miss.

Jan 3, 201857 min

S2 Ep 521: Rob Coldwell on Expanding From 1 to 6 markets While Staying Profitable

Today, on the Profitable Property Management Podcast, I’m talking with Rob Coldwell, the President of Rentwell (formerly Your Local Leasing Company), which operates out of Broomall, PA. Rentwell is a sizeable player in 6 markets and their portfolio runs the gamut from single family homes to condos, to small and medium-sized apartment communities. In our chat, Rob shares how to build a team, develop your leadership skills, and deliver an effective pitch; everything you need to know to grow your portfolio into a scalable organization, from scratch.

Dec 27, 20171h 4m

S2 Ep 420: Growth Lessons from the Godfather of Property Management

Today, I'm talking with Bob Walters aka The Godfather of Property Management in Australia and New Zealand. Bob was an early pioneer and jump started the professionalization of property management in Australia and New Zealand by founding and growing Leading Property Managers of Australia (LPMA) and Leading Property Managers of New Zealand (LPMNZ). Over the years, Bob has personally consulted for over 300 management companies and trained more than 25,000 property management professionals, on top of building multiple rent rolls to thousands of doors. But most importantly to me right now, this man is the MC at the upcoming 2018 PM Grow Summit that's going to be taking place in San Diego. In our chat today, we're going to be talk about how property management entrepreneurs can accelerate rent roll growth by building a better sales process.

Dec 20, 201759 min

S2 Ep 319: Tara Bradbury on Sales Strategies from the Founder of BDM Academy

Today, on the Profitable Property Management Podcast, I'm talking with Tara Bradbury, the director of the BDM Academy, a one-stop shop for coaching and training resources for property management business development managers. Within one calendar year, Tara has closed over 260 contracts working as the BDM for a property management company. In our chat, she shares everything you need to know about how to build an effective outbound prospecting system so you can drive similar results in your business. If you've thought about bringing on a BDM, but you're not sure where to begin, or you’ve already done that but aren’t getting the results you’re looking for, then this is the episode for you.

Dec 13, 201757 min

S2 Ep 218: Duke Dodson on How to Reorganize as You Scale

Today, I am talking with none other than Duke Dodson, owner of Dodson Property Management, which now manages over 4,000 units in the Richmond and Fredericksburg markets. Duke is busy in the real estate market, beyond property management. He's doing active development in everything from apartments to ice cream shops to co-working spaces. He's a gifted hustler and one of the sharpest self-made guys in the industry whose appetite for winning was refined during his previous career as a professional poker player. In our chat, we're cover the specific strategies Duke has used to scale his company to where it is today. From lessons on the art of the pitch to how he structures compensation for his BDMs, this is an interview packed with actionable advice to help you scale your business. If you’re looking for strategies to help you break through a growth plateau, then this is the episode for you.

Dec 6, 201750 min

S2 Ep 117: Steve Rozenberg on Why Mindset Matters More Than Talent in Sales & Life

Today, I’m talking with Steve Rozenberg, the Owner, Co-Founder, and President at Empire Industries, a frustration free property management company created by investors for investors. Not only does Steve run a growing property management business but he is also a full-time airline pilot, regularly flying international routes. While many property managers with full-time jobs treat their PM business as a side-gig, that’s not the case with Steve as his business is rapidly growing. In our chat, we’re going to talk about Steve’s journey from 0 to 500 properties in under 4 years and dig into the specifics of how he has used BDMs to help him do that, all while holding down a job that sends him all over the world. If you’re looking for systems to help you grow a thriving property management business without taking up all your time, then this is the episode for you.

Nov 29, 20171h 5m

S1 Ep 1616: Growth Metrics For Property Management Entrepreneurs

Today, we are recording the final episode in season one, which has been all about marketing. We've had a ton of big guests that have dissected property management marketing from pretty much every angle, but we haven't yet talked about probably the most important conversation, and that's the one about growth metrics. That's what we're talking about today, and we have two special guests to help: The first is Brad Larsen of RentWerx from San Antonio, Texas. He was a guest earlier in the season, and we're welcoming him back because not only is he a smart operator, he's actually growing in large part because he knows numbers. Our second guest is Daniel Craig, a long-time friend and now chief property coach at LeadSimple where he works with property management entrepreneurs to help bring clarity to their numbers and identify growth opportunities and uncover hidden profits. This episode is all about digging into the core growth levers that will help or hurt you regardless of what marketing strategy you put in place.

Nov 22, 201755 min