
The Marketing Millennials
715 episodes — Page 13 of 15

102 - How to Build a Media Company Inside a Company with Adam Ryan from Workweek
What’s the goal of marketing? To capture attention. Adam Ryan, CEO of Workweek, is certainly doing that. Find out how. Adam and business partner Becca Sherman are the founders behind Workweek, the media company unlocking the power of the creator economy. Daniel and Adam dig into his experience as former President of The Hustle, how to create a media company inside a business, and why media and content marketing are the same…but different. You’ll also hear Adam’s take on why media budget should always be kept separate from marketing budget. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Adam: LinkedIn: linkedin.com/in/adamtryan Twitter: twitter.com/AdamRy_n Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working together to produce amazing podcasts. Find out more, visit: www.workweek.com Timestamps: 00:00 Intro 01:24 Meet Mr Ryan, Sir 03:23 How To Build Trust Through Connection 05:24 Building Without Draining 09:38 The Difficulty of Running a Media Business 14:09 One to Avoid 16:24 Great Media Is Like Great Content, But Different 21:29 Constraining Brand Identity 35:42 Don’t Forget The Why 38:30 Who Inspires Me Right Now

101 - Why Direct Response Ads Are Over, With Anna Tutckaia.
Some people are born to be entrepreneurs. Anna Tutckaia has founded several businesses and is laser focused on marketing. Find out what she knows. From an organic grocery chain to a marketing agency, Anna’s founder knowledge and experience stands her apart in the world of digital marketing. Daniel and Anna dive into how she got into the marketing space, why influencer marketing is her number one channel, and why you should always return to the basics. You’ll also hear why it’s so important to personalize content and why Anna thinks direct response ads are no longer the vending machine they once were. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Anna: LinkedIn: linkedin.com/in/annatutckaia Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working together to produce amazing podcasts. Find out more, visit: www.workweek.com

100 - How To Launch a Celebrity DTC Brand with Ari Murray
What does it take to make a successful ecommerce brand? On this 100th episode we find out with Ari Murray, who’s worked on some of the biggest brands on the planet. Ari is currently Director of Growth at Sharma Brands, but also ran ecommerce for Poosh by Kourtney Kardashian, Aboutface Beauty by Halsey, Pressed Juicery, and Snacknation. Daniel and Ari are a husband and wife team at the top of the marketing game and this conversation is a special one. Hear Ari get into the weeds of what you need to think about before hitting the launch button, why performance marketing should own the website, and how Daniel and Ari met. You’ll also hear Ari’s hot take on the role of teams in launching an ecommerce brand. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Ari: LinkedIn: linkedin.com/in/arimurray Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

99 - Why Content is King For Building Community And Experience, With Mark Kilens, Airmeet.
How do you build a loyal customer base? By giving them the best experience you can through great content. Mark Kilens is CMO at Airmeet, the all-in-one platform for your virtual and hybrid events and webinars. He joins Daniel as they get into the weeds of how to start creating an experience for your audience, the importance of community, and how events can create communities. You’ll also hear what Mark learnt as former VP of Content and Community at Drift and as VP of Hubspot Academy. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Mark: LinkedIn: linkedin.com/in/markkilens Twitter: twitter.com/MarkKilens Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

98 - How Connor Saeli Scaled Waterboy And Became TikTok’s Premier Hydration Brand
How does an ex-Bachelor contestant leverage his TV appearance and create brand loyalty? Connor Saeli believes TikTok has the answer. Find out why. Waterboy is the hydration brand that promises to restore your equilibrium after a heavy night. It’s not only scaling super quick it’s building a loyal community along with it. Daniel and Co-Founder Connnor, get into the specifics of what you should consider when creating TikTok content, why you should use influencers when you can, and how he’s scaling Waterboy at such a pace, with more than 90k followers. You’ll also hear Connor’s hot take on why UGC is so impactful for building customer affinity. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Connor: LinkedIn: linkedin.com/in/connorsaeli Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials 01:48 Investment Banker To Eligible Bachelor 04:57 Lessons From Non Reality 11:36 The TikTok Phenomenon 12:18 People Buying From People 19:39 The Power Of UGC 23:09 Connor’s Pitfall To Avoid 34:12 Figuring Out The Fun 35:48 Attractive Authenticity 41:56 Where to Find Connor

97 - Why Air CEO Shane Hegde Believes Every Company is a Media Company
How do you solve a problem like scaling cloud storage? Shane Hegde believes the answer is changing your perception of what a company looks like. Shane is Co-founder and CEO of Air, a creative operating system for marketers, that automates the mindless tasks marketers do every day. Daniel and Shane jump right into how he got into the marketing space, what exactly a media company is, and why you shouldn’t always jump on the latest trends. You’ll also hear Shane’s take on why all businesses are media companies whether they like or not. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Shane: LinkedIn: linkedin.com/in/shanehegde Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

96 - Why Paid Social and Organic Growth Should be Friends, With KT McBratney, OwnTrail
Why has one of the best marketers out there chosen organic growth, over paid social, for her own business? Find out what KT McBratney knows. KT is the Co-Founder and COO at OwnTrail, a platform offering the tools and community you need to fuel and bring together your definition of personal and professional success. Daniel and marketer-turned-entrepreneur KT, get into conversation on why organic channels give you the ability to talk to your audience, not at them, why organic channels make all channels run better, and how best to approach organic marketing. And if you’re losing time and money with customers who don’t show up for booked calls, you need Chili Piper. With their cutting edge platform they’re helping companies like Airbnb achieve more demos and calls, prevent call drop-outs and boost conversion rates. Head to www.chilipiper.com/millennials for a demo. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow KT: LinkedIn: linkedin.com/in/ktmcbratney Twitter: twitter.com/k_to_the_t Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

95 - How to Think About Building An Email With Cardinal Mason
When you’re an agency founder in your 20s pulling in the kind of revenue Cardinal is, you’re doing something right. Cardinal shares his secrets on growing and scaling an email agency. Daniel and Cardinal dive into conversation exploring his non-traditional path into copywriting, an obsession with learning the skill inside and out, and why he’s giving his agency time and space to grow like a startup. You’ll also hear why one bad hire can ruin business, why Cardinal sets time aside to write every morning, and why he’s not a fan of direct response marketing. And if you’re losing time and money with customers who don’t show up for booked calls, you need Chili Piper. With their cutting edge platform they’re helping companies like Airbnb achieve more demos and calls, prevent call drop-outs and boost conversion rates. Head to www.chilipiper.com/millennials for a demo. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Cardinal: Twitter: twitter.com/CardinalMason Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

94 - Jay Baer: Why Speed is The Greatest Challenge Facing Companies and How Marketers Can Help
From his first job giving prison tours to becoming one of the greatest marketers operating right now, tapping into Jay Baer’s brain is like having your own set of marketing playbooks. Jay got into the internet before it really existed and has stayed ahead of the curve ever since. Join Daniel and Jay as they get into why speed is becoming a necessity in customer experience and marketing, how you should think about creating content, and the importance of talking to customers. You’ll also hear why Jay believes marketers should spend far more time focussing on customer retention and not just customer acquisition. If you’re losing time and money with customers who don’t show up for booked calls, you need Chili Piper. With their cutting edge platform they’re helping companies like Airbnb achieve more demos and calls, prevent call drop-outs and boost conversion rates. Head to www.chilipiper.com/millennials for a demo. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Jay: LinkedIn: linkedin.com/in/jaybaer Twitter: twitter.com/jaybaer Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials Timestamps 0:00 intro 0:16 Don't Kid Yourself 03:16 The First Internet 03:47 The Two Smart Things Jay Baer Did 09:36 Opposite of Logical 18:00 Customers In The Wild 26:27 Tequila/Insta Disection 31:37 One Thing Jay Baer Would Tell You 34:30 Who to Pay Attention To 35:16 How to Create Great Content

93 - How to Increase Your Influence in The Workplace With Professor Vanessa Bohns
Internal marketing is a vastly underrated skill. But when you grasp the psychology behind selling, you unlock a world of potential. As a teenager, Vanessa was obsessed with advertising, but a job at Ogilvy wasn’t everything she thought it would be. Find out how she found academia and her dream role. Daniel and Vanessa get into her early days in advertising, how market research became a passion, and how it lead her back to university and writing her book: You Have More Influence Than You Think. You’ll also hear Vanessa’s takes on how to be more influential in the workplace, why saying ‘no’ isn’t a bad thing, and why people actually like you more than you think. And if you’re losing time and money with customers who don’t show up for booked calls, you need Chili Piper. With their cutting edge platform they’re helping companies like Airbnb achieve more demos and calls, prevent call drop-outs and boost conversion rates. Head to www.chilipiper.com/millennials for a demo. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Vanessa: LinkedIn: linkedin.com/in/vanessa-bohns-33219710 Twitter: twitter.com/profbohns Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

92 - How to Connect With Your Audience And Stop Email Bounce, With Becca Sherman, Workweek
Becca Sherman knows how to get into inboxes. She also knows a thing or two about running a highly successful media company. Find out what else this industry expert has to offer. Daniel and Becca jump right in, talking about how Becca wound up in the marketing space, why you should go deep when writing a newsletter, and fighting for space in a crowded inbox. You’ll also hear Becca’s expert analysis on why a creator economy is the winning business model, why great content trumps perfect writing, and the importance of the content flywheel. And if, like Becca, you’re looking to grow your brand through audio, you need Decibel. Within minutes, you can launch your first audio ad campaign with human or AI voices. Decibel makes it both easy and effective to play in the audio ads space. Head to www.decibelads.com to get up and running. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Becca: LinkedIn:linkedin.com/in/rmsherman Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

91 - How Jason Bradwell is Fixing B2B Marketing
B2B marketing is broken. Why? Because brands often get their priorities all wrong. Jason, Senior Director at Deltatre, is working to fix it. From failing to hit the bottom line, to waiting too long to start marketing, the whole process can be tough to crack. But Jason is a passionate B2B marketer and is helping brands build audience. Daniel and Jason get into why audience building is the last competitive marketing advantage left, how to take the first step on your B2B strategy journey, and leveraging TikTok. You’ll also hear why creativity is a competitive advantage and what Jason’s learnt after more than a decade in the industry. And if you’re looking to grow your brand through audio, you need Decibel. Within minutes, you can launch your first audio ad campaign with human or AI voices. Decibel makes it both EASY and EFFECTIVE to play in the audio ads space. Head to www.decibelads.com to get up and running. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Jason: LinkedIn: linkedin.com/in/jason-bradwell-40b45751 Twitter: twitter.com/JasonRBradwell Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

90 - How to Make Content Marketing Feel Less Like Marketing, With Chantelle Marcelle
When you treat your customer like the star of the show, it doesn’t feel like marketing. Meet Chantelle, one of the best in the business. Daniel and Chantelle, a referral and partner marketer at Uber, get into conversation about why content marketing matters, examples of the best content, and practical insights on highly effective strategies. And if you’re looking to grow your brand through audio, you need Decibel. Within minutes, you can launch your first audio ad campaign with human or AI voices. Decibel makes it both EASY and EFFECTIVE to play in the audio ads space. Head to www.decibelads.com to get up and running. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!. Follow Chantelle: LinkedIn: linkedin.com/in/chantellemarcelle Twitter: twitter.com/ccmarce_writes Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

89 - How to Run Audio Ads in Under 5 Minutes With Jeromy Sonne, Decibel.
Is audio dead? Not according to Founder of Decibel, Jeromy Sonne. His ads platform is making it super easy to grow your brand on radio. Find out how. When you talk about advertising, social media is usually high on the action list. But if you aren’t on audio, you’re missing out on a unique opportunity on a growing medium. Daniel sits down with Jeromy to talk about Decibel, the app he founded to help marketers schedule ad buying on radio. You’ll hear Jeromy’s take on the importance of non-click channels, how to test them, and why you should create a data moat. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, we really appreciate your support!. Follow Jeromy: LinkedIn: linkedin.com/in/jeromysonne Twitter: twitter.com/JeromySonne Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

88 - How to Create the Perfect Buyer Persona With Adrienne Barnes, Best Buyer Persona
How do you scale and profitize? You create the perfect buyer persona. But not all personas are created equal. Find out why. Daniel gets deep into conversation with Adrienne Barnes, the Founder of Best Buyer Persona. In this fascinating dive you’ll hear why most buyer personas suck, how to get it right, and why talking to customers and internal stakeholders is key to your success. You’ll also hear how Best Buyer Persona leverages a four-pronged research approach to learn who your buyers are, how they behave, and why they behave the way they do. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, we really appreciate your support!. Follow Adrienne: LinkedIn: linkedin.com/in/adrienne-barnes-2001 Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

87 - How to Write a Winning Newsletter With Jack Raines.
Growing a newsletter is hard, but Jack Raines has nailed it. Find out how he’s building the Young Money Newsletter and his top hacks for prolific growth. From the latest VC trends to the best travel destinations, Jack is a writer covering a huge array of topics and verticals. But he’s also owning newsletter growth in a market flooded by newsletters. Daniel and Jack get into conversation about his working practice, his secret sauce to growth, and why a consistent social media presence is key. You’ll also get Jack’s take on starting a newsletter from scratch and the importance of cross promotion. If you’re looking to reach a wider audience with your writing, this episode is gold. Follow Jack: LinkedIn: linkedin.com/in/jackraines Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

86 - Why Too Many Creators Underestimate Content, With Ross Simmonds, Foundation.
Want to know why content is your superpower for success? Meet Ross Simmonds, one of the best content marketers operating right now. A lot of marketers fail to understand the power of investing in great content. But when you think of content marketing like the stock market you begin to see how consistency pays off. Daniel and Ross get into the weeds of what makes a successful social media creator, one marketing trend operators are overlooking and how creators can help meet your content needs. Follow Ross: LinkedIn: linkedin.com/in/rosssimmonds Twitter: https: twitter.com/TheCoolestCool Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

85 - How to Play The Marketing Long Game With Connor Gross
Connor Gross doesn’t just talk marketing, he lives it. Meet the ultimate entrepreneur who, when he’s not scaling eCommerce brands, is building his podcast empire. Marketing success can be summed up in one word: consistency. But playing the long game requires patience. Connor Gross can tell you exactly why it pays off. Daniel and Connor get into conversation on what it was like learning from great marketers like Dave Gerhardt and Mike Volpe, what not to do when starting an eCommerce business, and why every marketer needs a side hustle. You’ll also hear about Connor’s latest venture creating ready-to-race car artwork, why he’s investing in Self Storage, and his podcast: The Next Generation, where he talks to entrepreneurs and other highly successful people all in their 20s. Dive in and meet the entrepreneur and marketer who turns side hustles into money spinners. Follow Connor: LinkedIn: linkedin.com/in/connor-gross-104360109 Twitter: twitter.com/c_gro Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials Timestamps: 00:00 Intro 05:15 The Why Behind The Buy 06:46 Believe The Good Deals Are Out There 10:59 Recommendations Before Ad Spend 13:24 Thinking In Increments 14:50 Don’t Stop Showing Up 18:23 Money Isn’t The Only Metric For Success 20:43 Building Sustainability Through Great Content 24:28 Let’s Row In The Same Direction 30:53 Just Get Good At Marketing

84 - Repurposing Video Content w/Dino Favara
Dino Favara is the founder of Mercury Media, a Digital Marketing Agency specializing in organic Instagram content strategy and email marketer. Dino is alsoon a journey to become the next big Youtube creator. You can find Dino here: http://bio.link/dino And http://mercurysocialmedia.com.

Write Copy That Converts w/Joanna Wiebe (Founder of Copyhackers)
Joanna Wiebe is the creator of Copyhackers and the Copy Chief at CH Agency. For nearly 15 years, she has worked with incredible companies like BT, Canva, Glowforge, Intuit, MetaLab, Prezi, SAP, Sprout Social and VWO to optimize their copy. Check out: https://copyhackers.com/

83 - Finding Balance in Marketing with Joe Martin (VP of Marketing at Scorpion)
Joe Martin is currently the VP of Corporate and Demand Marketing at Scorpion. He formally was the CMO at CloudApp and did marketing at Adobe.
82- The Future of Marketing Operations w/Mike Rizzo (Founder of MO Pros)
Mike Rizzo is a career marketing operations professional passionate about using a people-first approach to building scalable and efficient solutions to the challenges faced by marketing, business operations, and client success teams. In 2017 he also founded the growing community of MO Pros - a place where thousands of Marketing Operations Professionals connect, collaborate and help elevate the practice of Marketing Ops.

81 - Building Community with Lyle McKeany (Invisible College)
Lyle McKeany is the Community & Events Lead for Invisible College. He is also early-stage startup growth marketer, two-time co-founder, sales & marketing consultant, and advisor. He is a writer, first and foremost. You can find his writing at https://lyle.substack.com where he sends a piece of his writing out every Saturday at 8:08 am PT.

80 - How to Run TikTok Ads w/Social Savannah
Savannah Sanchez aka Social Savannah is a paid social expert with a proven track record of helping DTC brands profitably acquire customers through campaign management + ad creative production. Get her TikTok course here: https://thesocialsavannah.podia.com/tiktok-course

79 - Building your social media strategy w/Anthony Yepez
Anthony has 13+ years experience in social media marketing, influencer marketing, community building, team management, content creation, campaign development and analytics. He currently is the SVP of Brand Strategy & Marketing Partnerships at CEG. He was formally the headed up social media at Bodybuilding.com and Spartan Race.

78 - Creating the foundation of your smart tech stack w/ Kevin Tate (CMO at Clearbit)
Kevin Tate is currently the Chief Revenue Officer at Clearbit. He was formally the CMO at Clearbit, CMO at Rigabo, VP at SurveyMonkey and has over 24 years of experience in marketing and sales. Check out new Clearbit here: https://clearbit.com/

77 - Mike Johnson (Bachelor Nation): Personal Branding and Confidence
Mike Johnson is the Host of Bachelor Nation and the author of best selling book Making The Love You Want. You may know him from the as the contestant on season 15 of The Bachelorette aka Hannah Brown season, but he is so much more than that.

76 - Brand-First Conversion Rate Optimization w/Shaun Brandt (Co-founder at Oddit)
Shaun Brandt is the co-founder of Oddit, a brand-first conversion rate optimization company that's worked with over 750 direct-to-consumer brands to help them boost conversion & strengthen brand loyalty through their website.

75 - Understanding the Psychology of Why People Buy w/Melina Palmer
Melina Palmer is founder and CEO of The Brainy Business, which provides behavioral economics consulting to businesses of all sizes from around the world. Her podcast, The Brainy Business: Understanding the Psychology of Why People Buy, has downloads in over 170 countries and is used as a resource for teaching applied behavioral economics for many universities and businesses. Melina obtained her bachelor’s degree in business administration: marketing and worked in corporate marketing and brand strategy for over a decade before earning her master’s in behavioral economics. A proud member of the Global Association of Applied Behavioral Scientists, Melina has contributed research to the Association for Consumer Research, Filene Research Institute, and writes the Behavioral Economics & Business column for Inc Magazine. She teaches applied behavioral economics through the Texas A&M Human Behavior Lab and her first book, What Your Customer Wants and Can’t Tell You, published in May 2021.

74 - Nik Sharma ("The DTC Guy"): How to create a great landing page that converts
Nik is the CEO of Sharma Brands, a strategic initiatives firm working with a wide range of brands to help grow and scale revenue across digital platforms. Nik is one of AdWeek’s Young & Influential, Forbes 30 under 30, Business Insider's up and coming Investors to Watch, and an investor and advisor to some of the fastest-growing brands in commerce. Subscribe to his newsletter here: https://nik.co/email

The Future of Marketing Ops | Ops Cast Podcast (MoPros)
The Marketing Millennials chat with Mike Rizzo (Founder of MoPros), Michael Hartmann (Sr. Director, Marketing Ops at Informa Markets), and Naomi Liu (Director or Global Marketing Ops at EFI) about all things Marketing Ops. Check out Ops Cast: HERE

Ep 7373 - How you should run marketing w/Adam Singer
Adam Singer is a Digital Marketing Executive. Previously led teams at Google, Invitae, LEX, and other awesome companies. Follow Adam on Twitter at @AdamSinger.

Ep 7272 - How to build an audience on TikTok w/JT Barnett
JT Barnett is Tiktok Advisor and Creator. He has building accounts that have amassed over 1 Million followers on TikTok (HoneyHouse) and advises some well known consumer brands on how to create content on TikTok like Poppi, Tonal, Therabody, My Girl Wellness, Magna Carta Cellars, Bulletproof Coffee, Spotify, and more.

CMO of Asana (Dave King) | How to think about marketing strategy
Dave King is the Chief Marketing Officer of Asana, which is on a mission to help teams work together effortlessly. He previously did marketing at Percolate, Salesforce, and HighFive. Asana Jobs: https://asana.com/jobs/all Asana Free Trial: https://asana.com/create-account Repost: Feb 11 2011

Ep 7171 - How to accelerate your marketing career w/Zain Kahn
Zain Kahn a marketing exec with deep experience in product-led growth and performance marketing. He has helped scale B2C products and marketplaces to over 8 million users in multiple verticals. Previously KPMG, Nestle, United Nations. FREE BOOK PROMO Get a free copy of Build Cool Sh*t by Dan McGaw by texting Millennial to 4159159011.

Ep 6770 - Marketing Psychology Tips and Tricks w/Phill Agnew
Phil Agnew is the Senior Product Marketer at Hotjar and the podcast host of Nudge, the consumer psychology podcast. EXCLUSIVE OFFER: Get a free copy of Build Cool Sh*t by Dan McGaw by texting Millennial to 4159159011.

Eric Siu - Level Up Your Marketing Career
Eric Siu is the founder of ClickFlow (SEO Software) and Single Grain (Ad agency), Podcast Host of "Marketing School" and "Leveling Up" (45 Million Downloads), and Author of Leveling Up. Get the book Leveling up here: https://www.levelingup.com/

Ep 6969 - NFT Marketing w/Jon Youshaei
As one of few marketers to work at both YouTube and Instagram, Jon Youshaei was featured in Inc Magazine for "cracking the code to going viral.” During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and celebrities to grow their audiences - and their incomes. During the past three years, Jon worked at Instagram where he helped build their creator team to empower a new generation of stars to grow and monetize on the platform. EXCLUSIVE OFFER: Get a free copy of Build Cool Sh*t by Dan Mcgaw by texting Millennial to 4159159011.

68 - Rory Sutherland (Ogilvy) - Psychology of Marketing
Rory Sutherland is the Vice Chairman of one of the largest and most world renowned agencies Oglivy and Mather. He is also the author of one of the best marketing book, Alchemy, the Dark Art and Curious Science of Creating Magic in Brands, Business, and Life. Get his book Alchemy: https://www.amazon.com/Alchemy-Curious-Science-Creating-Business/dp/006238841X Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

67 - Go-To-Market Strategy w/Sangram Vajre (Co-Founder of Terminus)
Sangram Vajre is the co-founder of Terminus, a top Account-Based Marketing software company. He ran marketing at Pardot (acquired by ExactTarget and then by Salesforce for $2.7B). He recently just wrote a book MOVE: the 4-question go-to-market framework which is a Wall Street Journal and USA Today best seller. Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

66 - Disrupting Cold Email w/Andy Mowat (Founder of Gated)
Andy has spent his career building sales and marketing engines for world-beating companies (Upwork, Box, Culture Amp). He is now the CEO and Founder of Gated, which is on a mission to make email better for everyone. Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

65 - Jared Gardner (Sprinklr): Rethinking Marketing Technology
Jared Gardner is the VP of Digital Marketing at Sprinklr, the leading enterprise company for all customer-facing functions. He formally ran Demand Generation at ServiceTitan and Web Optimization at Qualtrics. Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

64 - Alex Garcia (Gumroad): Growth Marketing Examined
Alex Garcia is the "Growth Guy". He currently runs marketing at Gurmroad and previously worked for the newsletter, The Hustle. He currently is building marketing examined. A newsletter all about growth marketing. Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

Ep 6363 - Dave Gerhardt (Drift): Importance of Building Brand
Dave Gerhardt is the Chief Brand Officer at Drift and founder of DGMG (davegerhardt.com) where he helps B2B SaaS companies with marketing. Previously he was the CMO at Privy (acquired by Attentive). He also has an upcoming book coming Q4: founderbrand.com. Exclusive to TMM Listeners: 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)

Amanda Goetz (Founder of House of Wise): Brand Strategy
Amanda is the founder of House of Wise, a luxury CBD company for women, and the Half Time CMO at Teal. She was formally the VP of Brand & Product Marketing at The Knot World, the world's #1 wedding brand and online marketplace for couples and wedding professionals. 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance)
62 - Chris Walker (Refine Labs): How Dark Social Impacts Your Marketing
Chris Walker, the CEO and Founder of Refine Labs joins the podcast. We talk about Dark Social, Attribution, and Why/how people buy. 20% off Oribi: https://oribi.io/tmm (the marketing analytics platform that gives you real answers on your website’s marketing performance) Follow Chris on LinkedIn: https://www.linkedin.com/in/chris-walker-41597028/ Refine Labs Podcast: https://open.spotify.com/show/1AJwHPDw2RuybeMnn7CnNP?si=h6zmLFUxQ_aiEGDNyWiuXg

Ross Simmonds: Content Distribution Strategy
We sat down with the Coolest Cool aka Ross Simmonds last year. The founder of Foundation, B2B Marketing agency. This man is a content creation and distribution wizard. Follow @thecoolestcool on Twitter

Ep 6161 - How to Market to Marketers w/Kris Rudeegraap (CEO of Sendoso)
This episode guest is Kris Rudeegraap the CEO of Sendoso, the leading Sending Platform, which helps companies stand out by giving them new ways to engage with customers throughout the buyer’s journey.

Nicole Parlapiano (VP of Marketing at Tinder): Data, Gen Z and more
We were joined by Nicole Parlapiano, the Vice President, Marketing for North America at Tinder on Jan 4th. She previously was the Head of Marketing at WeWork and Vice President at VaynerMedia.

Ep 5660 - How To Do Audience Research w/Amanda Natividad
Amanda Natividad is currently the Marketing Architect for audience research startup, SparkToro. She also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Previously: She led marketing for Growth Machine; led marketing for Liftopia; built Fitbit's B2B content program; led content & comms for NatureBox.