Trung T. Phan - Viral Content (Content Marketing Legends Series)
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Show Notes
Trung T. Phan is the legendary marketer behind hundreds of viral memes and tweets. What he doesn’t know about viral content isn’t worth knowing.
Join Daniel Murray and Trung for this AirMeet virtual event, where Trung breaks down low and high effort threads, how each tweet in a thread should be shareable, and how to sell great work
Follow Trung:
LinkedIn: linkedin.com/in/tp23
Twitter: https://twitter.com/trungtphan
Keep up to date with the latest news from The Marketing Millennials:.
Follow Daniel on Twitter: twitter.com/Dmurr68
LinkedIn: linkedin.com/in/daniel-murray-marketing
Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com
Timestamps:
00:00 Intro
03:49 Low Effort Viral
06:22 Pulling The Emotional Strings
09:18 Incorporating The Corporate Into Twitter
11:53 Nail The Headline
15:37 The Hard Work Behind A Thread
22:43 Why Content Creation Might Not Be For You
26:29 Consumer Facing Vs Private Passion
29:54 The Repurposing Formula
31:20 Who Cares Anyway?