The Content 10x Podcast

Are you thinking like a thought leader? Establishing yourself as a thought leader means getting comfortable sharing your views and finding ways to increase your visibility online. Sounds straightforward, right? It is if you have the right mindset ­­– and are willing to put in the work.I invited Jason Van Orden, the business and marketing strategist for expert influencers, onto this episode to share how to develop a winning thought leadership strategy and why content is your secret weapon…Find out about:The role content plays in positioning you as a thought leaderHow podcasts can “stack your ROI”– and help you achieve more, fasterJason’s powerful advice on establishing a winning thought leadership mindsetImportant Links & MentionsJason’s website: https://jasonvanorden.com/Jason’s podcast: https://jasonvanorden.com/impact-podcast/ Jason’s newsletter: https://jasonvanorden.com/newsletter/ My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

Is your content strategy on track to provide value over the holiday season? Or is it a season of stress and trying to keep up with your competition?Staying consistent with your content strategy can be tricky over the holiday season. And, when others might be using the opportunity to end the year with a bang, it can add an extra layer of pressure. But with some clever content repurposing ideas and a few of the holiday season content tips I’ve picked up over the years, you can turn that feeling of survival into celebration.Find out about:Why planning ahead can make a world of difference to your holiday season contentHow to efficiently repurpose your existing content into great holiday content (with examples!)My top tips for creating and distributing content over the holiday periodImportant Links & MentionsEpisode 163, The Secrets of LinkedIn Success: https://www.content10x.com/the-secrets-of-linkedin-success/Episode 164, The Very Best of Video Repurposing: https://www.content10x.com/the-very-best-of-video-repurposing/Episode 165, The Best Content Repurposing Tips: https://www.content10x.com/the-best-of-content-repurposing/Episode 166, How to Repurpose Content Like Top TV Talk Shows: https://www.content10x.com/repurpose-like-the-top-tv-talk-shows/Episode 61, The Gift of Repurposing: 5 Giveaway Ideas from your Existing Content: https://www.content10x.com/gift-of-repurposing-5-giveaway-ideas-existing-content/My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

Research is an integral part of the buying process. Whether you’re buying a new laptop, investing in a service for your business, or just trying to find the best window-cleaner in your area, it’s unlikely you’ll make a purchasing decision without some further information first.Google has coined a term for the research you do before you buy – The Zero Moment of Truth (ZMOT). Winning the ZMOT gives you a competitive advantage in your marketplace.In this episode, I break down exactly what the ZMOT is, and the part content plays in winning it. I also explain how content repurposing can be your secret weapon to speed up this process and secure more sales to your ideal clients.Find out about:What the Zero Moment of Truth is and how it can help you gain a competitive advantageHow to use content marketing to move people to make a buying decisionHow to repurpose one piece of content to achieve the ZMOTImportant Links & MentionsEpisode 208, How to Repurpose Your Content for Your Marketing Funnel: www.content10x.com/208Learn more about the ZMOT: https://youtu.be/mEl1fiqLCVMGet help with your content repurposing: www.content10x.comMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

Are you missing out on big opportunities to become an authority in your industry and drive traffic to your website? Third-party sites like Reddit and Quora have incredible but wildly underutilized potential to boost your authority online…but what’s the best way to take advantage of these opportunities?Joining me to share his thoughts is Ross Simmonds, Founder of Foundation Marketing and B2B marketing strategist. He talks passionately about how content creators for B2B businesses can use these platforms to realize huge gains and his strategies for getting your content noticed in undervalued niches.Find out about:The cheat code to getting your content on any subreddit front pageHow to use Quora to appear in the SERPs and drive more traffic to your websiteToday’s most undervalued distribution channels and how to tap into them for future results Important Links & MentionsReddit: https://www.reddit.com/Reddit, Big SEO: https://www.reddit.com/r/bigseo/Quora: https://www.quora.com/Ross’ newsletter: https://foundationinc.co/newsletter/Ross’ Twitter: https://twitter.com/TheCoolestCoolRoss’ LinkedIn: https://www.linkedin.com/in/rosssimmonds/Our content repurposing services: https://www.content10x.comMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

The marketing funnel is one of the most helpful ways to think about how your content needs to speak to your potential clients. Populating a funnel with highly effective content can be challenging. Did you know that repurposing content can help you create on-message content, for all stages of the funnel, that leads to conversions.In this episode, I share the repurposing strategy that drills down into each stage of the marketing funnel and how to find inspiration for more impactful content. I also explain a bit about the marketing funnel as a whole, how you can use it to structure your content marketing approach, and my tips for creating content for every stage.Find out about:The five stages of the marketing funnel and what they meanWhich content format works best for each stage of the funnelHow to create and repurpose content to populate your marketing funnel fasterImportant Links & MentionsTo read the blog post on this topic click hereHow Storytelling and Repurposing Can 10x Case StudiesMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

Should you commit to ongoing weekly content or create a season? For some people, a season is the perfect answer.But when you’ve created and published a brilliant season of content – now what?You either leave it out there and hope it’ll return some results, or you can use a repurposing strategy to maximize its chances of getting more viewers/listeners while you’re off-air.In this episode, I share my six-step process to help your content season keep performing in-between seasons. Each step is a top piece of repurposing advice that you can apply to almost any form of pre-existing content – so even if you don’t create content in seasons, this episode will inspire you to do more with what you’ve already got.Find out about:The pros and cons of creating content in seasonsExamples of businesses that create seasons of content vs. ongoing contentSix steps to repurpose your content season and keep it generating resultsImportant Links & MentionsIt Started with Content: https://www.content10x.com/206 Who we work with: https://www.content10x.com/My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

12 content creator turned business owner stories – what do they all have in common? Find out in this final installment of our It Started with Content case study series.In this final episode, I look at the traits all the creators shared and how they helped propel the creators from zero to successful brands, businesses, and more. Hit play to hear the most vital takeaways from these content hero journeys! Find out about:Key findings from our It Started with Content case study seriesA brief look at the creators featured and how content helped them get to where they are todayThe four key attributes all creators shared and how you can apply these to your content strategyImportant Links & Mentions       The Joe Wicks story: https://www.content10x.com/it-started-with-content-how-embracing-content-led-to-fame-fortune-and-an-mbe/ The My Dad Wrote A Porno story: https://www.content10x.com/it-started-with-content-how-3-ebook-downloads-became-280m-podcast-downloads/ 3 blog to business stories (Brian Clark, Nathan Barry, and Martin Lewis): https://www.content10x.com/it-started-with-content-how-3-blogs-became-big-businesses/ The Unmumsy Mum story: https://www.content10x.com/it-started-with-content-babies-blogs-bestselling-books/ The Marie Forleo story: https://www.content10x.com/it-started-with-content-how-an-email-newsletter-led-to-an-eight-figure-business-empire/ Two tremendous Twitter tales (Dominic McGregor and Rob Temple): https://www.content10x.com/it-started-with-content-tweets-tea-toilet-roll/ The Deliciously Ella story: https://www.content10x.com/it-started-with-content-how-a-food-blog-became-a-recipe-for-brand-success/ The Tim Schmoyer story: https://www.content10x.com/it-started-with-content-from-amateur-vlogger-to-master-of-youtube/ The Zach King story: https://www.content10x.com/it-started-with-content-from-viral-video-illusionist-to-record-breaking-content-king/    My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter To watch the video, or read the blog post, click here

How do you create high-quality content week after week for 9+ years?As our incredible friend and client Jay Baer reaches 500 episodes of his podcast, Social Pros, I invited him to join me on The Content 10x Podcast to talk about what it takes to consistently create so much fantastic content.Jay is a profound figure in the content marketing industry. He’s a leading podcaster, author, and speaker and has hosted the Social Pros podcast for over nine years. In this insightful episode, we discussed why his show is so successful, it’s niche appeal, how he stays consistent after all this time, and what he’d do differently if he started Social Pros today.Find out about:How Jay and his team have consistently published (almost) 500 podcast episodes since 2012Why being hyper-focused is key to winning the right audience – and clientsHow the “magic of repurposing” would influence the Social Pros show if Jay were to start it todayImportant Links & MentionsConvince and Convert: https://www.convinceandconvert.com/ Social Pros Podcast: https://www.convinceandconvert.com/podcasts/shows/social-pros-podcast/ Jay’s newsletter: https://www.jaybaer.com/the-baer-facts-newsletter/ My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here

Is the best way to repurpose content transforming long-form pieces into shorter content? Or is there another way?The fantastic thing about content repurposing is that there’s no ONE way to repurpose your content. If there’s potential for your content to become something else, then go ahead and create it!In this episode, I share how to shift your content repurposing mindset to uncover a new realm of possibilities. And I walk you through two real-world examples to show how you can increase your ROI from your short-form content by transforming it into longer-form (and longer-lasting) content.Find out about: How content repurposing doesn’t have to be one directional   Two reasons why it’s important to mix up your content repurposing workflowHow to repurpose short-form content into long-form content: practical examplesImportant Links & MentionsEpisode 114, The Content Repurposing Mindset: https://www.content10x.com/114 Episode 195, Could Your Content Strategy Be Holding You Back? https://www.content10x.com/195Episode 183, How to Validate Your Content Ideas: https://www.content10x.com/183 My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here

Repurposing content is all about maximizing your ROI. But many of us neglect the simplest and hugely effective way of increasing your ROI when it comes to your existing content: updating it.Updating your content is a proven method for getting more eyes on content that already exists. There’s no going back to the drawing board or spending hours creating a new X, Y, or Z. All it takes is a little dust off, and your content could perform like never before.In this podcast episode, I share my three-step process to rejuvenate your existing content that will save you time, improve your audience reach, and ensure your content stays relevant for longer.Find out about: How updating old blog posts can increase your website traffic by 362%Why it’s vital to revisit your SEO and keyword strategyThree steps you can take to optimize and repurpose your old content effectivelyImportant Links & Mentions Episode 200, 200 Episodes, Looking Forward & 3 Strategies ForMaximizing ContentDatabox studyZapier studyOptin Monster statisticsEpisode 178, Content Library: How to Create a Content Treasure Trove for Unlimited RepurposingMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here

How did micro-magic trick content conjure up worldwide video success?At the time of writing, Zach King’s videos are 4 out of the top 5 most watched videos on TikTok ­– with nearly 5 billion combined views. He’s also the world-record holder for the highest number of TikTok followers for a male creator.The video illusionist has taken the social media video game to an entirely new level and, at the same time, built a business where he can really stretch his magical muscles. Plus, he has authored a successful range of children’s books. In this episode of the It Started with Content case study series, I share the secrets to this video magician’s success.Press play to find out:How a passion for filmmaking transformed Zach into a record-breaking micro-content creatorHow repurposing helped Zach pivot and achieve multiplatform success, which has led to huge success off the screen tooThe four key lessons to learn from Zach’s journeyImportant Links & Mentions      It Started with Content case study series: https://www.youtube.com/playlist?list=PLVwaHzx-z4d703GYxMUxs4a6CCe6fQWZBZach’s YouTube channel: https://www.youtube.com/channel/UCq8DICunczvLuJJq414110A Zach’s TikTok: https://www.tiktok.com/@zachking My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here

A personal brand is a powerful thing. It can get your name out there, establish you as an influential authority, get your foot in the door with your dream clients, and so much more.But how do you actually build a personal brand? What does it take to go from unknown to well-known? And how instrumental is social media?I invited personal branding expert, Ash Jones, onto the show to find out. Ash is the Founder of Great Influence, a personal branding agency responsible for growing the iconic personal brands of CEOs and social media leaders, including Steven Bartlett (Social Chain), Umar Kamani (Pretty Little Thing), Katy Leeson (Social Chain), and many, many more.Ash shared plenty of brilliant tips for anyone and everyone hoping to level up their personal brand using social media. Whether you’re super outspoken already or trying to come out of your shell, this episode has the advice for you.Find out about:How to start building your personal brand from zeroWhy your personal brand leads to greater influence and increased trustHow personal branding is possible for everyone – even introvertsImportant Links & MentionsAsh’s LinkedIn: https://www.linkedin.com/in/ash-jones-85363975/Great Influence: https://www.greatinfluence.co.uk/My book: Content 10x: More Content, Less Time, Maximum ResultsMore about personal branding: https://www.content10x.com/how-to-build-your-personal-brand-with-chris-ducker/  Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here

When you’re sitting on a mountain of content…what do you do with it?In this special, celebratory 200th episode of The Content 10x Podcast, I’m going behind the scenes once more and sharing what I plan to do with all this content. Tune in to hear what my next steps are for those 200 weeks of podcast episodes and repurposed content, and find out how I’m going to keep all that content relevant, in circulation, and contributing to my wider content strategy.Find out about:How to repurpose a mountain of content! My top tips for updating existing blog posts and why you should do it more oftenWhy repurposing is about looking forward as well as backImportant Links & Mentions:Episode 190, 4 Lessons Learned in 4 Years: https://www.content10x.com/190      Episode 178, Content Library: How to Create a Content Treasure Trove for Unlimited Repurposing: https://www.content10x.com/178Episode 195, Could Your Content Strategy Be Holding You Back? https://www.content10x.com/195My book: Content 10x: More Content, Less Time, Maximum ResultsGet in touch with me: [email protected] hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week: https://www.content10x.com/newsletterTo read the blog post, click here

How does your business stand out from its competition?Even if the products and services you offer are completely unique, it likely won’t be this way forever…but one thing always will be – your brand.How you communicate what your business stands for can have a huge impact on potential clients. It may even be the difference between them deciding to work with you or your competitors. So, even if you offer similar products or services as another business in your industry, there’s one factor that will differentiate you from the rest…your secret sauce, your content.In this episode, I’m sharing how to find your brand’s secret sauce and use content to give people a taste of your business. Find out about:A quick exercise to define your business’s secret sauceThe big brand lessons you can apply to your contentHow to create your brand’s “secret sauce” content: the recipe to help you stand out from your competitionImportant Links & Mentions Free content repurposing resourcesMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here.

Threads are proven to boost your engagement on Twitter. But how can you use them for repurposing your content?Historically, it’s been a real challenge to repurpose content to Twitter. If you create long-form content, it can take a lot of creativity to repurpose it into bite-size (or should I say crumb-size) pieces of content that fit the character limit. However, threads give you much more flexibility to repurpose your content into something easily digestible.In this highly practical episode, I share the best practices and big no-nos for repurposing your content into a compelling Twitter thread. Find out about:What a Twitter thread is and how to create oneWhy threads are a powerful way to connect to your Twitter audience and increase your engagementThe dos and don’ts for transforming long-form content into a Twitter threadImportant Links & Mentions:Episode 188: How to Write Better Content with Joanna WiebeFollow me on Twitter, @Content10xMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

It’s hard to imagine a time when we didn’t turn to YouTube for entertainment and information. But back when the video sharing platform first launched, nobody quite realized its true potential.Tim Schmoyer, however, was determined to work it out.In this episode of our It Started with Content case study series, I share Tim’s story. Spoiler alert: Tim pioneered YouTube video as we know it today and remains a leader in educational YouTube content. It’s likely you’ll have heard many YouTube success stories…but no story is quite like Tim’s.Find out about:How accidental vlogging led to a hugely successful video strategy businessWhy viewers and brands couldn’t keep their eyes off Tim’s contentWhat it takes to become a leader on the world’s biggest video platformImportant Links & Mentions:It Started with Content case studies on YouTubeVideo Creators YouTube channelTim Schmoyer’s TechSmith interviewTim Schmoyer’s Leveling Up interviewMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here.

Does your content actively help you sell your products and services? Does it attract ideal clients? If you need help with either of these, Nikki Rausch has some tips to help.Nikki is the Founder and CEO of Sales Maven, an organization helping business owners facilitate strategic and effective sales conversations. She’s got more than 25 years of sales experience under her belt, has written three stand-out sales books, and hosts the Sales Maven podcast.She joins me in this episode to share actionable tips and advice for selling successfully without being pushy. We also talk about how to reach your best clients and craft content that smooths out the sales process.Find out about:How a podcast can help you generate better leads and clientsWhy your approach to “sales content” could be hindering your ability to sellNikki’s tips and advice for demonstrating your value using content Important Links & Mentions:Sales Maven’s websiteSales Maven’s FacebookSales Maven’s InstagramNikki’s LinkedInDownload the free eBook: Closing the Sale eBookMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here.

Your content should always help to move your business forward. But with long-term content strategies, it’s easy to fall into a rut.You could be pouring your energy into content that just doesn’t perform the way it used to or resonate with your audience anymore. Plus, you could be missing out on content opportunities that have much greater potential!In this episode, I’m sharing the three ways you can give your content strategy a boost, so it keeps propelling your business forward (and stops holding you back). I also reveal a little behind-the-scenes look at how we keep our content strategy fresh at Content 10x.Find out about:How to conduct a deep dive review of your content approach and strategyWhen to update your internal systems and workflowsThe best way to experiment with creating new types of contentImportant Links & Mentions:Episode 190, 4 Lessons Learned in 4 YearsContent 10x websiteMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week, click here.To watch the video, or read the blog post, click here.

If you use Instagram to build brand awareness and grow your business, there’s one feature that you can’t ignore: Instagram Guides.Instagram Guides are incredibly powerful for building credibility, showing expertise, and extending the life of your Instagram content. Plus, if you’re already creating content for Instagram, all it takes is 5 simple steps to repurpose that content into a Guide.In this episode, I share my top tips for creating an Instagram Guide to help show that your profile means business! I explain what they are, how to create them, and why they’re so powerful!Find out about:Why Instagram Guides are a must-use feature for brands and businessesHow to create guides that build credibility and show your expertiseHow to extend the life of your existing Instagram posts by repurposing them into guides  Important Links & Mentions:Content 10x InstagramEpisode 188, How to Write Better Content with Joanna WiebeEpisode 145, How to Create and Repurpose Your Highlights on Social MediaContent 10x websiteOur repurposing servicesMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here.

What ingredients do you need to turn a passion project into a hugely successful brand and business?A cup of great content…Two cups of repurposing…And your own secret sauce!Ella Mills started her blog as a way to share her healthy recipes. But as her following grew, so did the content and business opportunities. In this episode of our It Started with Content case study series, I share the content journey of Deliciously Ella. I hope you’re hungry for another incredible content story!Find out about:How Deliciously Ella transformed from food blog to multi-faceted businessThe secret ingredient to Ella’s content successThree key takeaways from Ella’s content journey all creators should knowImportant Links & Mentions:Deliciously Ella’s websiteDeliciously Ella’s InstagramRetail Week articleEconsultancy articleElla’s Diary of a CEO interviewThe Content 10x Toolkit My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter.To watch the video, or read the blog post, click here.

Your product or service solves a problem that your audience has – but they may not know it yet.If they aren’t aware of the problem, they’re not looking for a solution. So how do you, 1) find those people and 2) get in front of them?In this episode, I speak to Rand Fishkin, CEO and Co-Founder of SparkToro. SparkToro helps content creators and business owners find out exactly what their ideal clients are looking at online. It takes the guesswork out of creating content and gives you a far better understanding of your audience’s content wants and needs.Listen to our discussion to find out how to create content that your audience is primed to consume and how important it is to proactively get in front of your ideal clients, instead of waiting for them to come to you.Find out:How SparkToro can help you understand your audience better and get in front of the right people fasterWhy podcasts have such a high ROI for businesses and how to tap into thatHow to find out what content your audience is actually paying attention to (so you can create it!)Important Links & Mentions:Rand’s TwitterSparkToroSparkToro blogMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

How do you tell people about your business, product, or service in your content without sounding too salesy?Providing helpful content is key to building an audience. But if people don’t know what you do or what you sell, is creating content really a marketing strategy – or just a hobby?The key is to balance helping your audience while directing them to your product and/or service. It’s tricky, but you can get there with the right approach.In this episode, I share my three top tips for using content to share what you do and what your business offers – without harming your relationship with your audience.Find out about:Why your content is your most powerful selling tool – when used correctlyHow to tell your audience about your products/services without being salesyThe three things you can do to share more about your businessImportant Links & Mentions:The Content Repurposing Customer JourneyContent 10x websiteMy book: Content 10x: More Content, Less Time, Maximum Results

When I first started Content 10x, being a business owner and content creator was all new to me… it was a steep learning curve. But I grew so much in that time. I learned lessons that have stuck with me and shaped my journey.So, I’m taking this opportunity to share just some of the most important lessons. Hopefully, these will be helpful to you, whether you’re just starting out with your business, four years in like me, or 20 years in! After all, it’s never too late to learn new things.Find out about:Why what got you to where you are today won’t necessarily get you further in futureHow to stay focused on metrics that matter to your businessWhy you should treat content like a long-term investmentImportant Links & Mentions:Content 10x: https://www.content10x.com/Our repurposing services: https://www.content10x.com/services/My book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo find out more and explore other episodes click here.

Could you build a brand in less than 280 characters? It might sound impossible, but you wouldn’t be the first person to do it.In fact, many businesses and brands started their content journeys on Twitter. After all, it’s a platform like no other for potential audience reach.Dominic McGregor, Co-Founder of Social Chain, and Rob Temple, author of Very British Problems, both found success through the platform, but what makes their stories unique? Find out in this installment of the It Started with Content case study series.Listen to find out:How a tweet about running out of toilet paper was the beginning of an entrepreneurial journey for a down-on-his-luck university studentHow a British journalist amassed 100,000 Twitter followers and a book deal in less than a monthWhy Twitter is a powerful tool for establishing a brand and reaching thousandsImportant Links & Mentions:Dominic’s TwitterVeryBritishProblems TwitterMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletterTo watch the video, or read the blog post, click here.

Writing is a vital component to content. It’s your podcast show notes, your YouTube video descriptions, your social media posts…and that’s before we even get into long-form written content like blog posts and lead magnets.So picking up a few tips and tricks about how to write better content can go a really, really long way.In this podcast episode, I speak to one of the best writing coaches in the business, Joanna Wiebe. Joanna is the Founder of online marketing writing education website, Copyhackers, and has helped thousands of start-ups, big businesses, and copywriters improve their copy and content writing.It’s a great discussion with LOADS of writing tips you can’t miss!Find out:The difference between copywriting and content writingWhy written content is still so valuable and the misconceptions around reading onlineJoanna’s two main focuses for writing copy that hooks your audienceImportant Links & Mentions:CopyhackersCopyhackers on TwitterWord WorkersMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

Have you ever been shocked at the price of creative work?In the years since launching my creative agency, I’ve encountered time and time again people’s expectations around how much creative work should cost. What business owners often don’t understand is how much time and expertise it takes to make quality creative content.Content that grows a brand, drives results, and requires years of expert knowledge to create.In this podcast episode, I share my thoughts on why creativity is so undervalued, the problems with it, and my advice for business owners who are looking to invest in their content.Hit play to find out:Why creative work is undervaluedThe two key problems with underestimating creativityHow investing in content and creative expertise can transform your businessImportant Links & Mentions:My book: Content 10x: More Content, Less Time, Maximum ResultsContent repurposing services: www.content10x.com/servicesJoin hundreds of business owners, content creators, and marketers and get the latest content repurposing tips and advice delivered straight to your inbox once a week https://www.content10x.com/newsletter

Livestream video is undoubtedly the best type of content to repurpose…but lazy livestream repurposing is the worst kind of repurposing there is!Listening to errors and tech issues in a podcast or video that simply don’t need to be there is painful. It’s a sure-fire way to lose audience members who won’t want to invest their time in your content – because you haven’t invested in it yourself.So, I’m on a mission to stop lazy livestream repurposing. In this episode, I share my tips for making your repurposed livestream content more enjoyable for your audience and the difference between those who are doing it well and those who aren’t.Find out about:Why livestream video is the best type of content to repurposeWhat lazy livestream repurposing is and why you should avoid it4 ways to level up your livestream repurposing Important Links & Mentions:Is There a ‘Best’ Type of Content to RepurposeTechSmith/The Visual LoungeWhy You Should Repurpose Your Livestream Videos with Matt PierceThe Content 10x repurposing servicesMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

How can creating just one type of content grow a business empire?Any seasoned content creator will tell you that it’s best to master creating one content type before diversifying. However, few realize the power of honing your skills so acutely that you can build an entire business on the back of it.In this episode of the It Started with Content case study series, I reveal how Marie Forleo’s single-channel content strategy grew into a content conglomerate. Listen in to find out her advice and recommendations for others looking to build their business with the help of content.Find out about:How Marie Forleo grew an extensive email subscriber list in the pre-social media ageWhy Marie stuck to creating just one content type while building her businessWhat one change to her content strategy has radically grown Marie’s online communityImportant Links & Mentions:Marie Forelo’s website7 Reasons Why You Should Create Episodic ContentThe Joe Wicks StoryThe Sarah Turner StoryThe Nathan Barry StoryMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

If you think repurposing content is limited to the online world only…think again.We often get so caught up reaching our audience on all the various virtual platforms that we forget about the possibilities that exist outside of the web. There could be plenty of digital to physical repurposing opportunities waiting for your content in the “real” world.Nicola Semple is one content creator who saw one such opportunity. Nicola is a true multihyphenate. She’s a Certified Mindset Coach, host of The Good Life Well Lived podcast, business owner, and creator of the You Are Enough Cards.She joins me on this Content 10x Podcast Episode to share how she transformed her digital content library into a physical product and why it’s the perfect partner to her online brand.Find out about:The process of repurposing digital content into a physical productWhat launching a physical product can teach you about your audienceHow Nicola’s product changed her strategy for creating contentImportant Links & Mentions:Nicola’s FacebookNicola’s LinkedInNicola’s InstagramYou Are Enough CardsMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter.To watch the video, or read the blog post, click here.

How can you create content that your audience is guaranteed to engage with?Whether you’ve got a big content idea or want to find out more about what your audience likes, a content MVP can help. In this podcast episode, I share how you can validate your idea before creating the content – saving you time, effort, and helping you give your audience exactly what they want.Find out:Why you should avoid a “build it and they will come” content strategyWhat a content MVP is and how to create oneHow to validate your content ideas through audience feedbackImportant Links & Mentions:The Lean Startup by Eric RiesMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators, and marketers and get the latest content repurposing tips and advice delivered straight to your inbox every week: https://www.content10x.com/newsletter

Knowing where your audience is online, what content they like, and how they prefer to consume content are crucial to creating a winning content strategy. But where can you get these insights?Consumer behavior reports are full of useful data that can point you in the right direction. One of the most influential reports is The Infinite Dial. This is the longest-running survey of digital media consumer behavior in the U.S. and provides up-to-date research about consumers’ media habits, including digital audio and podcast consumption, social media usage, and more.In this podcast episode, I take a look at the key insights and findings from The Infinite Dial 2021 and share what they mean for content creators. I also cover the most valuable takeaways and talk about how these can help you create content designed for your audience’s preferences.Find out about:The latest insights on social media preferences of different age groupsWhat you can do to take advantage of podcast listening’s steady and significant growthHow new technologies are changing the way people consume contentImportant Links & Mentions:The Infinite Dial 2021Episode 134 of The Content 10x Podcast, The Content Repurposing Customer Journey: from Mobile to Long-Form to BuyingMy book: Content 10x: More Content, Less Time, Maximum ResultsGet in touch with me: [email protected]

How do successful content creators get where they are? And what can you learn from their journey?It’s easy to think that people who find great success through their content do so by way of either sheer luck, or blood, sweat and tears. But, if you look closely, you’ll start to see some common themes that you can apply to your own content journey.In this episode of our It Started with Content case study series, I share the six key lessons you can learn from Sarah Turner, aka The Unmumsy Mum, and her content story. Tune in to discover how Sarah went from blogging novice (with zero followers) to topping the Sunday Times bestseller list twice!Find out about:How Sarah Turner turned a blog into bestselling books...and how it changed her lifeWhy knowing where to find your audience is just as important as creating great contentThe six key takeaways from The Unmumsy Mum’s success storyImportant Links & Mentions:The Unmumsy Mum blogThe Unmumsy Mum’s TwitterThe Unmumsy Mum’s FacebookThe Unmumsy Mum’s Sunday Times bestselling booksMy book: Content 10x: More Content, Less Time, Maximum ResultsJoin hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox once a week? Click here. 

How realistic are your expectations when it comes to your content?You might dream about your content making you a leader in your industry…with thousands of loyal followers hanging on your every word…and a booming business to boot! While it’s good to be ambitious, you’re never going to get to this stage without putting in A LOT of hard work and solid investment.I often see people underinvesting in their content but not changing their big expectations. Content is powerful, but it won’t get you to that gold-star-status on its own. In this episode, I share the right way to invest in your content strategy to get you on track to achieving your goals.Find out about:How you should approach investing in contentWhy underinvesting is a trap!How to be realistic with your content goals and expectationsImportant Links & Mentions:My book: Content 10x: More Content, Less Time, Maximum ResultsOur end-to-end content repurposing services: www.content10x.com/services

Does your content attract people or repel them? I’ll tell you a secret ­– it should do both!Content certainly provides a way for others to get to know, like and trust you. But it can also help people decide that they don’t like you. And this is OK. In fact, it’s a good thing.In this episode, I explore how content is a powerful tool for weeding out people whose personalities clash with your own and ensuring that you only work with the people you like – saving you time, effort, and all that negative energy!Find out about:The business and personal impact of working with clients and colleagues you truly likeHow to work with more clients that get you and how to repel those that don’tHow your content can attract the right people to join your teamImportant Links & Mentions:The Content 10x website: www.content10x.comFollow me on social mediaMy book: Content 10x: More Content, Less Time, Maximum Results

Picture this...you’ve created some great long-form content, repurposed it into bite-size content, and shared it on social media… now what?That doesn’t have to be the end of your content’s journey. In fact, if your content performs well, it should be just the start!In this episode, I’m sharing why you should revisit your best-performing pieces of content and how you can store them for unlimited repurposing. I call this creating a "content treasure trove." This is your curated library of your best-of-the-best, gold-standard content that you know is going to make a big impact on your audience.Listen to this episode to find out about:What a content treasure trove is and why you need oneHow to repurpose and reuse your best performing content5 ways to find out what your highest performing content isImportant Links & Mentions:Episode 134: The Content Repurposing Customer Journey: from Mobile to Long-Form to BuyingEpisode 133: How to Repurpose Videos for Social MediaFree download: Everything You Need to Know About Repurposing Horizontal Videos For Social MediaMy book: Content 10x: More Content, Less Time, Maximum ResultsTo read the blog post visit: https://www.content10x.com/178

Can blogging still make a big impact in 2021…? Some are throwing out the more traditional content marketing strategy of blogging in favor of creating visual, video, or audio content…could this approach be completely wrong?In this "It Started With Content" case study episode, I share 3 compelling stories of people whose wildly successful businesses all started with one content type ­– a blog.Listen in to discover the incredible blogging turned business success stories of Brian Clark, Founder of Copyblogger, Nathan Barry, Founder of ConvertKit, and Martin Lewis, Founder of MoneySavingExpert.com.Find out about:Why Brian Clark chose to focus on building an audience before his businessWhat one goal inspired Nathan Barry to start bloggingHow Martin Lewis became one of the most trusted journalists in the UKImportant Links & Mentions:CopybloggerConvertKitMoney Saving ExpertMy book: Content 10x: More Content, Less Time, Maximum Results

What type of content gets the best repurposing ROI?One type of content sits at the very top of the content pyramid. It gives you the most repurposing opportunities of all, can keep you accountable, and can build a rapport with your audience like no other…livestream video.But don’t take my word for it! TechSmith, one of our incredible clients at Content 10x, has seen firsthand how powerful repurposing livestream video can be. Their weekly show, The Visual Lounge, is a perfect example of just how much content can come from one livestream video…and the impact it can have on growing your audience.Matt Pierce, TechSmith’s Learning and Video Ambassador and host of The Visual Lounge, joins me on this episode to share his top tips on how to start creating videos and why help content can establish you as a thought leader.Find out about:How creating great videos help you get known in your industryWhat 3 things you need to start making videosWhy livestream video is the best content for repurposingImportant Links & Mentions:Matt’s TwitterMatt’s LinkedInTechSmith AcademyMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

How can a thought leadership content strategy help you stand out from your competition?In this connected world that we live in, there’s one way to make sure people pay attention to you – creating content. If you want to be seen as an authority and a trusted industry leader, thought leadership content can help you achieve this.It takes guts to put yourself out there, so you might want to know if a strategy like this is really worth it…well, I’m here to tell you it definitely is! In this episode, I share the big benefits of creating thought leadership content and establishing a strong personal brand.Find out:Why a thought leadership content strategy is a winning approachHow this strategy can oust your competitorsWhat content you should create and how often you should share it to be recognized as a thought leader Important Links & Mentions:How to Create Captivating Video Content with Mike Ganino7 Reasons Why You Should Create Episodic ContentMy book: Content 10x: More Content, Less Time, Maximum ResultsOur servicesTo watch the video, or read the blog post, click here.

Are there any repurposing opportunities on Clubhouse?This is a question I’ve been asked a lot recently. Clubhouse has taken off in 2021 with people desperate to get an invite into the exclusive (for now) audio-only platform. It presents some really unique content opportunities, but many don’t yet understand how to make the most of them.In this episode, I share my thoughts on how to connect Clubhouse to your content marketing strategy. I discuss the potential for repurposing your Clubhouse content and why it’s the perfect space for thought leaders.If you haven’t heard of Clubhouse yet, don’t worry, this episode will fill you in. And if you have no desire to get on the app, I still encourage you to give this episode a listen…I don’t think Clubhouse is going anywhere any time soon.Find out: What content repurposing opportunities there are on ClubhouseWhy the audio-only platform won’t replace podcastingCreative ways to repurpose your core content onto Clubhouse and vice versaImportant Links & Mentions:Clubhouse7 Reasons Why You Should Create Episodic ContentMy book: Content 10x: More Content, Less Time, Maximum Results

How can you give your content another chance at success?You can’t predict what might happen when you first publish your content. It could bomb (sometimes that’s just how it goes) or it could launch you to viral fame…or anything in between.Repurposing is a fantastic way to give your less successful content another chance. Sometimes all it takes is a fresh pair of eyes…or ears.In this episode, part of our new "It Started With Content" series, I reveal how Jamie Morton repurposed his dad’s unknown ebook into one of the biggest podcasts in the world, "My Dad Wrote A Porno."Find out about:How three friends repurposed an unknown ebook into a podcast phenomenonWhy your original piece of content might not be its most successful iterationHow creativity and open-mindedness can help your content reach its full potentialImportant Links & Mentions:My Dad Wrote A PornoEpisode 37: My Dad Wrote… Something That I Repurposed The Hell Out Of!My book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

What’s more crucial to a winning content strategy – quantity or quality?Now, it’s obvious that good-quality content is a must for any creator, but I’m not alone in believing that consistency really is also really key to building your audience and growing your business.James Schramko believes that consistency is a key factor to his business success. His consistent content approach has generated nearly 4 million podcast downloads, 9,000 blog subscribers, and millions of dollars of sales for his various businesses.James is the Founder of SuperFastBusiness, an online business coaching program. He’s also a podcaster, trainer and the author of Work Less, Make More. I invited him to join me on this episode to talk about the power of consistency, and how his winning content strategy has led him to business success.Find out:How consistently creating content can help grow your businessHow to systematize your content approachWhy distribution and repurposing are key to James’ winning content strategyImportant Links & Mentions:James’ websiteSuperFastBusiness podcast My book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

How could an episodic content strategy benefit your business?If you have a consistent, driven approach to creating content, then you’re likely seeing results build steadily over time – go you! But if you have no strategy at all, or if your approach is to create content when you’re inspired, then it’s a bit like throwing your content against the wall and hoping it sticks…The three keys to a successful content strategy are: consistency, quality and distribution. Hit these three on the head and your content strategy will grow your business.In this podcast episode I share why episodic content is the sweet spot between these three main pillars and what benefits it could bring to your business.Find out:What episodic isWhy episodic content wins over “random acts of content”The 7 benefits of creating your content in an episodic formImportant Links & Mentions:Episode 134: The Content Repurposing Customer Journey: from Mobile to Long-Form to BuyingExamples of episodic contentMy book: Content 10x: More Content, Less Time, Maximum ResultsThe Content 10x servicesTo watch the video, or read the blog post, click here.

How could your podcast reach more people?If you’re a podcaster, video creator, or any kind of content creator, you want your message to reach as much of your ideal audience as possible. By limiting the platforms that you post on, are you unintentionally limiting your content’s reach?I’m seeing more and more people repurposing their podcasts onto one of the biggest media platforms (if not THE biggest!) in the world, YouTube.This is a fantastic podcast repurposing strategy that I’ve been using for The Content 10x Podcast, and our clients, for over three years now. In this episode, I’m teaching you how to repurpose a podcast to YouTube so that your content can go further.Find out about:Why you should consider repurposing your podcast to YouTubeHow a video podcast can help you embrace audio and video formatsMy 6 dos and don’ts for repurposing a video podcastImportant Links & Mentions:The Content 10x blogOur repurposing servicesEpic podcast repurposing5 Ways To Repurpose Your Podcast Into VideoHow to Segment Your ContentMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

What’s the secret to Joe Wicks’ success? Hard work, dedication, passion, purpose and creating good content consistently.Reportedly the highest paid person in the fitness industry, Joe Wicks started right where most businesses and brands do – with no followers, very little work, and scrambling around to get clients.But ten years later, he’s a household name, author, podcaster, CEO of a hugely successful business, and has a personal wealth reported to be over $20m.What role did content play in his journey?Listen to the episode to hear:How content helped Joe Wicks become the highest paid person in the fitness industryThe importance of consistency when it comes to content, and how it played a key role in the success of The Body Coach brandWhy Joe Wicks chose social media and YouTube to pursue his passion and purposeImportant Links & Mentions:Joe WicksMy book: Content 10x: More Content, Less Time, Maximum ResultsIt Started with Content is my new content marketing case study series on The Content 10x Podcast. I take an in-depth look at how businesses and brands achieved wonderful things by utilizing the power of content. Stay tuned for monthly episodes or search #ItStartedwithContent to find more inspiring content marketing stories.To watch the video, or read the blog post, click here.

How can creating content build a personal brand?If one of your 2021 goals is to grow your business, one thing you might be considering is to focus more on your personal brand.A strong personal brand can position you as a thought leader in your industry. But how can content attract the right people to your business, and crucially, get them to become customers?Chris Ducker is no stranger to building businesses and brands. In fact, he’s grown many throughout his career! He is the founder of Youpreneur.com, an entrepreneurial mastermind community that helps experts become the go-to leader in their industry. He’s also a bestselling author, keynote speaker, and a business mentor, and has been featured in Forbes, The Huffington Post, Entrepreneur, Inc., Success, and other key media outlets.Chris joins me in this episode as we dive deep into what it means to build a personal brand in today’s world. Chris shares his words of wisdom for establishing your personal brand (even if you’re starting from nothing) and reveals where he’s focusing his content efforts in 2021.Listen to find out about:Why building a personal brand is a requirement for entrepreneurs in 2021Why Chris takes a “zero-fluff” content approachHow to convert personal brand success into business growth Important Links & Mentions:Chris Ducker’s websiteYoupreneurYoupreneur Incubator MastermindChris Ducker on InstagramMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

How will content marketing change in 2021?A lot of unexpected things happened in 2020…and they impacted content marketing significantly.We saw an overwhelming number of livestreams, TikTok takeover, and more businesses began connecting with their customers through social media than ever before.But how are these changes and trends going to affect content marketing in 2021?Listen to this episode to hear my 7 content marketing predictions, including:Why content FOMO will rule over social FOMOHow consistency can be more important than authenticity when creating contentWhy more businesses will invest in social media and micro/niche influencer marketingImportant Links & Mentions:www.Content10x.comHow to Use Influencer Marketing Effectively with Neil Shaffer: www.content10x.com/150My book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

How many content repurposing tips can you learn from TV talk shows?If you’re a long-time Content 10x Podcast listener, you’ll know that the answer is… A LOT!TV talk shows have given me a lot of repurposing inspiration and they’re a really fun topic to talk about. Most people have a favorite show, favorite host, or even a favorite segment that they just have to watch as soon as it’s on YouTube (even if they don’t watch the show itself). In this ‘best bits’ episode I revisit three of my most popular podcast episodes talking about TV talk shows and share the top repurposing tips from each.Find out:How talk show hosts like James Cordon, Jimmy Kimmel and Jimmy Fallon inspired my content repurposing in 2020When segmenting your content can result in more effective, easier repurposingHow companion content keeps your audience engaged Important Links & Mentions:Repurposing Your Core Content Into Companion ContentHow to Segment Your Content for Ultimate Repurposing (with Lessons From TV Talk Shows)Ask, Curate & Create: A Genius Way to Maximize ContentThe Content 10x Podcast libraryMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

How has your content repurposing strategy changed in the last 12 months?This year I’ve had some incredible guests on my podcast and between us we’ve shared our thoughts, tips, and advice on repurposing every type of content for all kinds of platforms! I’m rounding up some of the absolute best content repurposing tips and advice from four incredible podcast guests in this episode. Believe me, it was very hard to narrow it down to just four!Join me as I revisit some of this year’s golden repurposing moments on The Content 10x Podcast, including insights from my expert guests Mark Wright, Melanie Deziel, Mitch Jackson and Phil M. Jones.Find out:The top content repurposing tips from the podcast this yearHow creating content can level up your business with Mark WrightHow to generate unlimited content ideas with Melanie DezielWhy any industry can benefit from creating content Mitch JacksonWhat drives Phil M. Jones’ content repurposing strategyImportant Links & Mentions:Why Content is the Best Tool for Business Growth with Mark WrightHow the Generate Unlimited Story Ideas with Melanie DezielHow Professionals Can Create Great Content for Social Media with Mitch JacksonExactly What to Say with Phil M. JonesThe Content 10x Podcast libraryMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

In this “best of” Content 10x podcast episode, I revisit some of my favorite podcast episodes from 2020, talking all about video repurposing.I’ve loved creating, sharing, and repurposing videos this year. It’s been a great way to engage with my audience and provide podcast-quality content on a new platform!I’ve been fortunate to have some fantastic guests on the show who are passionate about creating video content. It was easy to find fantastic tips to reshare with you in this episode. Listen in as I revisit the best bits from interviews with Amy Landino and Mike Ganino, and share a little bit of my own advice too.Find out about:Why you should embrace getting in front of the cameraHow to repurpose videos to social mediaWhere your repurposed video content will perform bestHow to share your story via video Important Links & Mentions:How to Promote and Repurpose YouTube Videos on Social Media with Amy LandinoAmy’s YouTube channelHow to Create Captivating Video Content with Mike GaninoMike’s websiteHow to Repurpose Videos for Social MediaMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.

For this special “best of” episode of the Content 10x podcast, we revisit some of the LinkedIn podcasts episodes we recorded in 2020.LinkedIn has been a real focus for us in 2020, so it wasn’t hard to find lots of golden nuggets to share with you again...in fact the hardest part was deciding what to share from a list of so many.As well as sharing my tips and advice on LinkedIn, I also share the best bits from interviews with three incredible guests - Mark Williams, Louise Brogan podcaster and AJ Wilcox.Listen in to find out:Why now is the perfect time to embrace LinkedIn videoHow to find guests for LinkedIn videos to build authorityTips on creating a winning LinkedIn profile with Louise BroganWhich content to share on LinkedIn and why with Mark WilliamsWhat kind of ads work best on LinkedIn with AJ WilcoxImportant Links & Mentions:Why Now is the Perfect Time to Embrace LinkedIn VideoHow Video Interviews on LinkedIn Can Build Authority & ConnectionsHow to Create a Great LinkedIn Profile with Louise BroganHow to apply for LinkedIn LiveLouise’s LinkedIn – of course!How to Create Winning Content on LinkedIn with Mark WilliamsMark's LinkedIn LinkedInformed (Mark’s podcast)What Everyone Needs to Know About LinkedIn Ads with AJ WilcoxThe LinkedIn Ads Show (AJ’s podcast)B2Linked (AJ’s agency)AJ’s LinkedInContent 10x’s Video Guide to LinkedInMy book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.Want to learn more about maximizing your content for LinkedIn? Find out how to become the leading authority in your industry with effective content repurposing with our LinkedIn 10x service.