Innovating Cannabis Podcast

Our guest is Mike Zaytsev. He is the Director of Cannabis Degree Programs At LIM College in NYC. Mike is at the helm of one of the country's first cannabis college degree programs, and he recently published a book called How to Succeed in Weed According to 50 Industry Insiders. And his wildly popular networking event, High New York, draws a huge crowd in the NYC cannabis scene. Meet one of NY's cannabis movers and shakers, Mike Z. https://www.linkedin.com/in/michaelzaytsev/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Our guest today is Elana Cohen, she is a 13-year public relations practitioner who worked for various agencies and is starting her own PR firm specializing in the cannabis industry called Tree Of Life PR. Today, Elana gives us great insights into how she approaches working with clients and the different public relations strategies available. Let's meet Elana to learn the ins and outs of launching a PR campaign. https://www.treeolifepr.com/ https://www.linkedin.com/in/elana-naomi-cohen/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Michael Sassano, CEO of Somai Pharmaceuticals, a European pharmaceutical, and biotech company centered on manufacturing in Lisbon, Portugal says the data is clear. The US may have more research funds, but they are stymied by the lack of legalization and Europe is about to take the lead on testing and clinical trials. Michael is one of the most respected executives in the pharmaceutical cannabis space today. And he is celebrated in mainstream business and biopharma media as an international authority on developing large-scale cannabis infrastructures throughout the world and the most advanced pharmaceutical cannabinoid products. He is also widely respected for successfully predicting long term cannabis market trends and movements, which he generously shares in many forums. https://www.somaipharma.eu/ https://www.linkedin.com/in/michaelsassano3/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you are following cannabis news in NY, you probably have heard of Brad Racino, he is the editor for NY Cannabis Insider, It's the go-to publication to learn what's happening in NY. With a background as an investigative reporter, he covers everything and everyone that has to do with the launch of the industry in NY. Brad is an early mover in the state and has his finger on the pulse. Not only is he reporting on the state's progress, but he is also leading the charge by organizing informational and networking meetups for social equity entrepreneurs. Let's meet Brad for some quick takes on what's happening in NY. https://www.linkedin.com/in/bradracino https://www.newyorkupstate.com/cannabis-insider The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Lara Fordis, a cannabis market research expert and CEO of Fordis Consulting. Lara explains how cannabis companies rely on retail data alone for market research, but it doesn't tell the whole story. She tells us the additional market research you need to make informed decisions about your product development. Lara claims bad research is worse than no research because it gives you a false sense of security. She talks about the "invisible shopper" and how they influence the retail data without being there. Fordis Consulting will help you nail product development with the proper market research. Let's listen in... https://fordisconsulting.com/about/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Are you a cultivator or extractor looking to build brand awareness? Consider launching a pre-roll brand. According to Harrison Bard, CEO of Custom Cones USA, it's easier than you think and pre-rolls are the most customizable product categories in cannabis. Harrison gives us many tips and tricks on how to turn a simple pre-roll into a brand-building catalyst by adding a unique type of filter or shape or size or a multi-pack format. Custom Cones is always innovating and was the first to release a hemp-wrap blunt cone and a tube-shaped preroll product. Custom Cones USA is a leader in not only manufacturing preroll cones, but they are also experts with lots of great ideas on what makes an outstanding preroll. https://customconesusa.com https://www.linkedin.com/in/harrisonbard The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dre Neumann is a Grammy-winning photographer and the Chief Creative Director for multi-state operator Jushi Holdings. Dre uses his experience as a photographer, filmmaker, and collaborator in the rock n roll industry to influence his creative approach at Jushi. He likes to mix cannabis with art, performance, and curated designer products to make Jushi dispensaries the heart of the cannabis culture. He's handled partnerships with actors like Colin Hanks and is about to launch a new art exhibit in collaboration with Josh Homme from the rock band Queens of The Stone Age. We dug into who the Jushi customer is, his vision for retail experiences, searching for diamonds in the rough, and their effort to support mom & pop brands. https://jushico.com/ https://www.linkedin.com/in/dremenator/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

According to Interpol, South Africa is the 4th largest illegal cannabis exporter in the world. And if the country can get it together, they have the potential to legally supply the world with high-quality cannabis AND save its crumbling economy. Helping the country get in the game is Trenton Birch, a former music and advertising executive who, aside from Oaksterdam, has started one of the first full-on cannabis academies called Cheeba Africa. Trenton talks about the challenges and opportunities to make Cheeba Africa Academy a world leader in cannabis education. https://www.linkedin.com/in/trentonbirch https://cheebaafrica.com The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

You may have heard about the “The North American Weed Tour" put on by the marketing agency, Respect My Region. I interviewed its co-founder, Mitch Pfeifer, to find out how they assembled a network of judges to review hundreds of cannabis products across the country to help consumers connect with brands. Respect My Region has worked with clients in both the music and cannabis industry including the likes of STIIIZY, Jungle Boys, Cookies, Weedmaps, Xzibit, The Cure Company, Wyclef Jean, and countless others. Let's check in with Mitch to hear how things are going halfway into their North American Tour. https://www.respectmyregion.com https://www.linkedin.com/in/mitch-pfeifer The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

As the government lags behind on regulating consumption lounges, infused cannabis events are quietly becoming the hottest ticket in town. Chef Jordan Wagman is a James Beard nominee who is using his professional talent to experiment with cannabis as an ingredient. He curates and creates infused food and drinks experiences for brand activations and other events. Jordon also has a sixth book on the way, and just returned from Europe speaking at events and advising others on the nuances of cooking with cannabis. https://www.linkedin.com/in/jordan-r-wagman-4b568a10/ https://jordanwagman.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Cash was the most common way to buy weed before Covid hit...then everything changed. Stores closed and we were forced to buy online. We went from no one wanting to shop online for weed to everyone HAVING to shop online. Dispensaries were not technologically capable of seamlessly merging retail and eCommerce sales because of issues specific to the industry like compliance and inventory. Today we meet Jeremy Johnson, head of business development at Dispense, a B2B software company that offers a way to merge online sales with retail POS systems. He also explains how Dispense has an edge on their competition, Dutchie and IHeart Jane. And how the industry is ready to use brands, strains, and product names to increase SEO website traffic, not 'dispensary near me' like everyone else is using. Dispense: https://www.dispenseapp.com/ Jeremy/LinkediN: https://www.linkedin.com/in/jeremystephenjohnson/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Are You Looking to Fund Your Cannabis Business? I speak to Scott Jordan, founder of the Alternative Finance Network for the low-down on who is loaning money and investing in the mom-and-pop cannabis entrepreneurs. Spoiler alert- not many. Scott has been brokering finance deals for the cannabis industry since 2013 and has relationships with all types of lenders, public and private. He has witnessed the industry's growth from the start of legalization in Colorado and knows how to navigate the minefields of securing financing for your business. https://www.linkedin.com/in/thescottjordan/ https://alternativefinancenetwork.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Corey Burchman, Chief Medical Officer at Acreage Holdings, a multi-state operator acquired by Canopy Growth in 2019. Corey is a nationally recognized expert on clinical cannabinoid therapeutics and has chaired multiple national conferences on the use of medical cannabis. He is an anesthesiologist and pain management physician with a career that spans over 35 years. We talk about everything from Corey's role in educating lawmakers and the medical community on the health benefit of cannabis, product innovation, his work with veterans, and the current research on cannabis as a treatment for serious diseases like cancer. https://www.linkedin.com/in/corey-burchman-b99a7aab/ https://www.acreageholdings.com/about-us/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jordan Lams, CEO of the popular brand Moxie, became aware of cannabis as an alternative medicine when his younger sister fought for her life battling Leukemia as a child and ultimately succumbed to the disease. Later, Jordan began to work in the medical side of the industry in California during the early days when he became an advocate for the plant and its medicinal powers. Today Moxie is winning licensing deals, has had a couple of successful exits, and has a partnership with a big MSO. Jordan talks about how Moxie is overcoming slim margins and onerous regulations as they navigate the marketplace and their expansion plans. https://www.linkedin.com/in/jordan-lams-3b3987122/ https://www.enjoymoxie.com The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Polly Lieberman and Liz Wald have impressive backgrounds in the technology world and are using their expertise to create a cannabis community at the intersection of cannabis 2.0 and web 3.0. They are the founders of thric3.io and are on a mission to normalize and help everyone navigate this new world of legalized cannabis. Let's meet Polly and Liz to learn how they are actively taking on the challenge to build a cannabis community on Discord and in the Metaverse, to name a few. witter @thric3offiical / Instagram @thric3official Email sign up => www.thric3.io The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Merideth Mahoney is the CEO and co-founder of Lantern, a startup cannabis marketplace with an order-on-demand delivery service that was first launched in Boston and is quickly expanding to other cities across the country. She partners with local dispensaries and delivery services to offer a wide selection of cannabis products available for purchase and delivery from the Lantern marketplace. Merideth shares how she built Lantern from scratch and the tactics they use to drive brand awareness. Her goal is for consumers to 'think Lantern' when they want cannabis products delivered to their door. https://lanternnow.com/ https://www.linkedin.com/in/meredith-mahoney/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we are talking to social media expert Amy Donohue. She co-founded Hybrid Social in 2015 to help cannabis entrepreneurs build their brands on social media. She has been a guest speaker at MJBizCon, Emerge, and Imperious Expo trade shows, sharing her passion and expertise in building brands through social media. Today Amy and I talk about how social media is the place to build brand recognition, community, and authenticity through storytelling ...not sales. Tune in to get insights on what it takes to build a social media strategy for your brand. https://gethybridsocial.com/ https://www.linkedin.com/in/amydonohue/ [email protected] The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Guild Extracts is a California-based, artisanal producer of award-winning concentrates for the cannabis connoisseur. They specialize in small-batch, handcrafted “exotic” extracts that are known for their unrivaled potency, flavor, and aromatics. I interviewed Claudio Miranda, the CEO of Guild Extracts, to learn about their patented extraction process, expansion plans, and how they are navigating the turbulent California market. There is a reason that Claudio was named among 100 influential people to watch by High Times Magazine. http://www.guildextracts.com/ https://www.linkedin.com/in/cbmiranda/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Lisa Jordan, VP of Marketing for Canna Advisors. They help entrepreneurs apply for license applications and have a big focus on the NY marketplace. Lisa joined me at the MJUnpacked show in NY to talk about the Pitch Deck contest they held and the entrepreneurs who participated in the Shark Tank-style event. The lucky winner walked away with a sizeable investment as well as $150,000 worth of advisory counsel from the team at Canna Advisors. And they plan to make it a regular event. https://www.linkedin.com/in/lisajordan2/ https://thinkcanna.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

I got to sit down with two female founders I have admired from afar at the MJUnpacked show in NYC - Laura Eisman and Allison Krongard of Her Highness. Her Highness is well on its way to becoming one of the first nationally recognized cannabis brands and they shared their road to success, the challenges, and what lies ahead. Listen in to meet the ladies of weed. https://www.herhighness.com/ https://www.linkedin.com/in/allison-krongard-2798124/ https://www.linkedin.com/in/laura-eisman-7302855/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we record the podcast from the floor of the MJ Unpacked show in NYC, where I met two brothers born in Bangladesh but grew up in NYC and left for Oregon 7 years ago to start their own craft cannabis company called Grasse. I interviewed one of the brothers, Munib, and we talked about how they built their company and plans to expand into the NY market. What struck me most about Munib was his absolute passion and knowledge of the plant and his plans to keep innovating in the space. Listen in because you will learn a lot about the cannabis industry. https://thegrasse.com/home/ https://www.linkedin.com/in/munib-bhandari/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we are on the floor of the MJUnpacked show in NYC with Jeffrey Hoffman. He is a NY lawyer, and I'm pretty sure he is the most qualified expert on the rules and regulations surrounding cannabis legalization in NY. Jeffrey's legal practice focuses on clients in the cannabis industry and he has a particular interest in social equity license applicants. He also assists those convicted of cannabis offenses in getting convictions expunged from their record. And he hosts the popular LinkedIn live show called 'Ask Me Anything About NY Legalization.' https://www.420jurist.com/ Linkedin (https://www.linkedin.com/in/heavyj/) [email protected] The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Meet Kieve Huffman, co-founder of Engager Brands. Kieve started his career in the music industry. And as cannabis was legalizing in California, he recognized the opportunity to combine his connections and talents in music to start a business in the emerging cannabis industry. Learn how his team decides on a viable niche audience to target and the multi-layered approach they take to build a brand around it. Kieve shares his methodology for building brands that target heavy metal music fans and other niche markets. So many brands are going after the same audience, not Engager Brands. Let's meet Kieve. https://www.linkedin.com/in/kievehuffman/ https://www.engagerbrands.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

It took NJ lawyer Sarah Trent almost three years to acquire a provisional dispensary license in NJ. But, she is finally about to open her doors to Valley Wellness Medical Dispensary this Fall. She also built an educational platform called NJ Cannabis Certified that partners with five NJ community colleges to provide a workforce development program for the cannabis industry. Marijuana education is highlighted and prized throughout the Valley Wellness dispensary, focusing on making everyone informed and welcome. Let's meet Sarah to learn how she navigated the challenging waters of opening a dispensary in NJ. https://valleywellnessnj.com/ https://www.linkedin.com/in/sarah-trent-06b1bb17/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Ken Tays, the CEO of Green Leaf Marketers, a cannabis print-marketing company. We talk about old-school marketing tactics, specifically direct mail, and how it can help to build brand awareness and drive sales when many traditional marketing tactics are not available to the cannabis industry. Ken brings 12 years of experience as a bank regulator and employs compliance personnel to help navigate the grey area of advertising cannabis in different states. https://greenleafmarketers.com/ https://www.linkedin.com/in/ken-tays-7ba2ba9/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you're in the cannabis industry, you most likely have heard of George Jage. He is a leader in the trade show industry, took MJ Biz Con from a 20 table cannabis event, and elevated it to the highly regarded show it is today. George recently introduced his latest iteration of trade show experiences and announced a new event called MJ Unpacked, which debuted last October in Las Vegas. The next show kicks off in NYC on May 18th. MJ Unpacked is unique in that it is strictly geared toward bringing together CPG brands with investors and retailers. You must go through a vetting process to attend, and if you don't fall into any of these categories, you won't be allowed to participate in the show. Let's hear more from George Jage and dig into his latest creation, MJ Unpacked. https://mjunpacked.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Eric is a partner at Parlatore Law Group and very knowledgeable in many areas of the cannabis industry. He advises entrepreneurs looking to enter the industry, tells us what's holding up legalization at the federal level, and how the Rohrabacher-Farr Amendment prohibits the U.S. Justice Department from interfering in the state-level medical cannabis industry to name a few. Let's meet Eric to get his wise take on the state of cannabis. https://parlatorelawgroup.com/ https://www.linkedin.com/in/eric-postow-esq-39680013/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today our guest is Eli Ben Haroosh, CEO of StickLabs, an Israeli company looking for a joint venture capital partnership to enter the US marketplace. Imagine THC condensed into a toothpick that can be inserted into a blunt to increase THC and terpene levels.StickIt is selling the CBD version in 16 countries across Europe. Listen to Eli's plans to bring Stickit to the global marketplace, including the US, on the Mary Jane Society podcast. https://www.linkedin.com/in/eli-ben-haroosh-880532184 https://stickit-labs.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Jay Czarkowski, CEO of Denver-based Canna Advisors. Since 2013, Canna Advisors has guided entrepreneurs and startups entering the cannabis industry and cannabis companies looking to grow and expand their existing business. Jay sees the North East as the next hotbed for innovation in the cannabis industry and recently set up a 2nd office in the Empire State Building. They are kicking it off with a Shark Tank-style Pitch Deck Competition, where the winner will receive a $50,000 - $500,000 investment if they ultimately receive a license from the state. The competition takes place at the MJ Unpacked event in NYC this May. Let's meet Jay to get his take on the state of cannabis in the North East. https://thinkcanna.com/ https://www.linkedin.com/in/jay-czarkowski/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Because the cannabis industry is so new, little consumer data is available that can be used for digital advertising. And programmatic advertising is expensive to use if you don't have the data to back it up. Today we will meet the team behind NXTeck. They claim to have the largest cannabis consumer database available in partnership with New Frontier Data. NXTeck just released a way to track when someone clicks on a digital ad and consequently visits a dispensary to make a purchase. They can track a mobile device when it enters a dispensary and how long they stay. Finally, a method for marketers to justify and track digital ad campaigns! Let's meet the team behind NXTeck, Toby Harwood, and Max Moore. https://newfrontierdata.com/nxteck/ (Toby Harwood) [email protected] (Max Moore) [email protected] The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today our guest is Nikki Lawley, a traumatic brain injury survivor who found a mobile app that helped her self-medicate with Cannabis and ultimately stop using prescription drugs. The App is Strainprint, a free medical cannabis journal available to patients across Canada and the US. Strainprint has evolved to become the largest real-world-evidence study and now gathers data across Canada, the United States, Australia, and Israel. Strainprint users journal their use of lab-verified cannabis products and learn which products provide the highest efficacy. This data is combined and analyzed with other anonymous app user data to learn how Cannabis impacts specific conditions and symptoms with people with similar health issues. Because of this success, Nikki partnered with Strainprint to bring a Nikki and the Plant branded version of the app to the New York medical cannabis market. The data collected is generated by patients to help other patients. It is the analysis of this anonymized data that is going to unlock new therapies and improve the human condition. Strainprint has already published 9 peer-reviewed articles in well-regarded academic and medical journals and aspires to do more. Nikki hopes the journaling app will advance clinical research of Cannabis to assist those with traumatic brain injuries. https://www.nikkiandtheplant.org/ https://www.linkedin.com/in/nikki-lawley-aa281517/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today our guest is Breck Speed, a longtime CEO in the beverage industry who has also been involved in the PET bottle manufacturing business. He shares the steps it takes to launch a cannabis beverage successfully and the challenges facing the industry. Breck answers questions about choosing the right extraction technology to produce good flavor, bioavailability, and fast onset. He addresses the logistical challenges of bottling, packing, and distribution specific to the cannabis industry. And the economic difficulties caused by the restriction of interstate commerce. Breck has plans to solve these problems with his new company, Farmington Research. Let's meet him to learn how he plans to do this. https://www.linkedin.com/in/breck-speed-67ba527/ https://farmingtonresearch.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we explore why hotels are the perfect fit for a cannabis smoking lounge. We will meet Chris Chiari, the owner of Denver's 420 Hotel, and learn how he plans to monetize the lounge as an amenity to the hotel, how it will operate, and his vision to expand the concept across the country. Let's meet Chris. https://www.linkedin.com/in/chris-chiari-9b755188/ https://www.pattersoninn.com/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Dawn Gordon. She owns a Five Star cannabis-friendly Bed & Breakfast located on her hemp farm in Maryland, called Fingerboard Farms. She's beating all odds facing hemp farmers across the country with her innovative ventures. She participated in a hemp research program at a local university, developed a line of CBD products, launched an eCommerce platform, started and adopt a hemp plant program. AND her latest plan is to bring FingerBoard Farms into the Metaverse. Let's meet Dawn from Fingerboard Farms to see how she does it. https://fingerboardfarm.market/ https://www.facebook.com/FingerboardCountryInn/ https://www.linkedin.com/in/dawnfgordon/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today our guest is Jarell Wall, CEO of Gentleman Quinns, home to the High-Class Big Ass Blunt. Jarell and his partner, master bluntador, Austin Pflumm, are building a luxury brand in Colorado. They met as budtenders together in 2015 and saw a hole in the market for high-quality blunts. They convinced the dispensary owner to let them test a product using their unique hand-rolled blunts with no trim, no shake, no run, and no tobacco or nicotine. Let's find out how they are building a luxury brand in the Colorado marketplace. https://www.gentlemanquinns.com/home https://www.linkedin.com/in/jarellwall/ instagram.com/gentlemanquinns twitter.com/GentlemanQuinns facebook.com/GentlemanQuinns The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we meet Lisa Burke and Paris Caldwell. They are the Director of Retail and Operations for Redi, a Massachusetts dispensary located outside of Boston, and others in the works. We had a chat about all that goes into operating a dispensary, from the challenges, marketing tactics, brands, tech stack, store design and layout, and their future plans. It was interesting to peek into their day-to-day operations and get an inside look at what it takes to operate a dispensary in Massachusetts. Let's meet Lisa and Paris. The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Elana Frankel is a former editor for Martha Stewart Living, and now she is inspired to step into the cannabis industry and build her own house of brands. She started a magazine called Women and Weed, which sold in Whole Foods, CVS, and Barnes & Noble before turning it into a book that is sold through Simon & Schuster. Elana's introduction to the cannabis industry started when she discovered the healing power of hemp cannabinoids after a traumatic brain injury. Her self-prescribed concoction of cannabinoids brought the swelling down on her brain when doctors said it would take 1-3 years to treat successfully. It's a true and amazing story that shows the potential for cannabis plant medicine. Elana's recovery encouraged her to sell CBD products and that is when she launched the eCommerce site, Indigo & Haze. The latest addition to her empire is a grow kit + garden club ala Martha. The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Meet Kaelan Castetter. He is vice president of the New York Cannabis Growers and Processors Association and founder of the Castetter Cannabis Group. A boutique firm specializing in government relations and lobbying advocacy for cannabis entrepreneurs. He helps them understand the legislation, forecast regulations, and develop a business plan around it. He's got his finger on the pulse in the NY cannabis marketplace. Come meet Kaelan to get his insights. The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Michael Rivera is the owner of Better Days Delivery service based in Denver, Colorado. He is a legacy entrepreneur who was arrested and jailed at the age of 19 for possession of marijuana. But, now he is using his past knowledge to start a legal delivery service and geeking out on the industry, as he likes to say. https://www.betterdaysdelivery.com/ https://www.instagram.com/betterdaysdeliveryco/ https://www.facebook.com/BetterDaysDelivery The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Meet TILT's new Marketing Director, Amy Larson. Amy shares her approach to marketing the numerous brands and partnerships in the TILT portfolio. We also talk about their collaboration with the Shinnecock Indian Nation in NY and how it may set the standards for working with other Indian Nations as part of their social equity initiatives. The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today our guest is Philip Wolf. High Times has dubbed him the "Pioneer of the cannabis hospitality space." He is also a Rolling Stone Culture Council member. And the CEO and founder of Cultivating Spirits, it's a unique cannabis and food pairing private event experience. These are just a few things Philip is doing -did I mention Cannabis Wedding Expos? http://cultivatingspirits.com/cannabis-weddings/phil-wolf/https://www.linkedin.com/in/philipwolf1111/ The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today, our guest is Craig Petersmark, owner of The United Green, a top cannabis staffing agency serving the cannabis industry, including cultivation Facilities, Transport, Extraction, Testing Labs, Manufacturing, and Provisioning Centers. I was very enlightened to learn about all the nuances and support a niche staffing agency provides. Let's meet Craig. He has been in the staffing industry for over 25 years and knows a thing or two about it. The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Meet Daniel Sharkey and Trei McMullen. They are partners in a security company called SYOTOS where they consult with entrepreneurs and MSOs to write their security plans for their cannabis license applications. They also provide security plans and staffing for onsite cultivation facilities, dispensaries, and transportation. But, most importantly, they are veterans, and they hire veterans for security positions. I was surprised to hear how many applicants overlook the need to hire security experts to write their security plans. Especially since it typically counts for 20% of the application's score. And, as Daniel points out, the competition is so fierce, you want to score 100% on the security section. Contact: https://syotosllc.com Daniel Sharley: [email protected] Trei McMullen: [email protected] The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sheri Tarr is the Founder of '68Partners, a New York-based consulting firm that works exclusively with life sciences companies, cannabis brands, and license applicants to commercialize safe products and build sustainable businesses. A recovering lawyer, Sheri has been on the front lines of commercializing FDA-compliant brands for decades. Before transitioning into cannabis, Sheri worked for the pharmaceutical industry as a marketing executive, then flipped the script and became an attorney who held pharmaceutical companies accountable for deceptive marketing practices and defective manufacturing. Dubbed a "regulatory whisperer" by her clients, Sheri is passionate about helping cannabis entrepreneurs bring life-changing products to market-- and keep them there. Contact: https://www.68partners.com [email protected] The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. Get in touch with [email protected]   Twitter   InstagramPlease like the show to help us reach more listeners🙏🏻  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.