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Happy Market Research Podcast

Happy Market Research Podcast

300 episodes — Page 4 of 6

Steve Mast, President of Delvinia on how to Transition Work from the Office to Home

My guest today is Steve Mast, President & Chief Innovation Officer at Delvinia. Founded in 1998, Delvinia is a Canadian based Group of Companies that provide consumer insight and data collection solutions including Delvinia Custom Solutions,

Apr 14, 202050 min

Henrik Mattsson, CEO of Lookback on how to Transition Work from the Office to Home

My guest today is Henrik Mattsson, CEO of Lookback. Founded in 2013, Lookback is a video capture and sharing application used by User Experience professionals to conduct both moderated and unmoderated user research projects that is used by over 1,

Apr 7, 202018 min

S3 Ep 4Ep. 304 – How to Transition Work from the Office to Home

In this episode, we’ll be providing tips on how to make the switch from working at an office to working from home easier. Stay tuned for the following weeks to hear the individual episodes of our referenced guests. Referenced Guests:

Apr 3, 202027 min

S3 Ep 3Ep. 303 – Ted Pulsifer – Trends in MRx: Augmented Reality, Agile Research, and Changes to Survey Designs

This episode was recorded in December 2019. My guest today is Ted Pulsifer, CRO at Market Cube. Established in 2008, Market Cube in an Online Sample, Survey, and Research Company based in Mount Pleasant South Carolina.

Apr 1, 202035 min

S3 Ep 2Ep. 302 – Michele Ronsen on how the key to Asking Better Questions is Tied to Developing Better Listening Skills and What you can do About it

My guest today is Michele Ronsen, principal and founder of Curiosity Tank. Founded in 2010, Curiosity Tank is a design research and strategy firm that identifies customer insights and put them into action by digging into your problem space and char...

Mar 24, 202032 min

Zoë Dowling, SVP of Research at FocusVision on Elements of a Good Participant Question

My guest today is Zoë Dowling, SVP of Research at FocusVision. Founded in 1990, FocusVision offers a technology suite that enables both qualitative and quantitative research. Prior to joining FocusVision,

Mar 17, 202024 min

Harry Brignull, Head of UX Innovation at Smart Pension on Elements of a Good Participant Question

My guest today is Harry Brignull, Head of UX Innovation at Smart Pension. Find Harry Online: Web: https://www.brignull.com LinkedIn: https://www.linkedin.com/in/harrybrignull Twitter: https://twitter.com/harrybr

Mar 10, 202025 min

Josh LaMar, Co-Founder of Authentique UX on Elements of a Good Participant Question

My guest today is Josh LaMar, Principal Researcher and Co-Founder at Authentique UX. Find Josh Online: Email: [email protected] Web: http://www.authentiqueux.com LinkedIn: https://www.linkedin.com/in/joshlamar/

Mar 3, 202022 min

Emma Craig, Lead UX Researcher at Shopify on Elements of a Good Participant Question

My guest today is Emma Craig, UX Research Lead at Shopify. Shopify was founded in 2004 by Tobias Lütke, Daniel Weinand, and Scott Lake after attempting to open Snowdevil, an online store for snowboarding equipment. Today,

Feb 25, 202021 min

S3 Ep 1Ep. 301 — How to ask Research Participants a Good Question

In this episode, we’ll hear from insight professionals at top brands and consultancies on their top tips for asking a good research question to participants as well as common mistakes and how to avoid them.

Feb 18, 202025 min

Issue 4 – Happy MRx Podcast Newsletter

bonus

This newsletter is best read while listening to LL Cool J’s Moma Said Knock You Out. As Chueyee and I are writing this somehow it came up that she doesn’t know who LL Cool J is. So, if you do know...they you should listen with the satisfaction that...

Feb 14, 202011 min

Issue 3 – Happy MRx Podcast Newsletter

bonus

Personal Log CBS All Access launched Picard this week! I realize some of you may not be Treky’s … but stay with me. Captain Jean-Luc Picard (Patrick Stewart at age 79) is an old man long retired. So, why him vs.

Jan 24, 202010 min

Issue 2 – Happy MRx Podcast Newsletter

bonus

I’m going to start this with a personal note. A big part to achieve happiness is saying, “No.” This is something that has gotten much harder for me in the past few years. As I’ve said, “Yes,” to more things,

Jan 17, 20206 min

Issue 1 – Happy MRx Podcast Newsletter

bonus

First off … Happy 2020!!! In 2020, we are taking a totally new approach to the Happy Market Research Podcast and is introducing a new show, MRx News. First off, we’ve got a new host! Chueyee Yang. She has been with me for over a year and is fina...

Jan 10, 20205 min

S2 Ep 44Recap 2019: Biggest Issues Facing Insight Professionals at Large Brands

In this episode, we’ll hear from insight professionals at top brands on the biggest challenges facing user experience, customer experience and market researchers. Happy Market Research is closing the year with a four-part podcast series,

Dec 23, 201923 min

S2 Ep 43Ep. 243 - Recap 2019: Analyzing Common Factors Across our Guests that led them to Happy Careers

In this episode, we’ll uncover the common factors across our guests that has lead them to happy careers in consumer insights and give you two key ways to drive organizational success from the hottest company in CX, UX, and MRx.

Dec 17, 201915 min

S2 Ep 42Ep. 242 - Anne Brown on Respondent Incentive Inequality and its Impact on Your Research

My guest today is Anne Brown, CEO of Gazelle Global Research Services. Established in 1993, Gazelle Global Research Services is a global sampling, field management, and data collection logistics firm. Anne Brown has also started and, recently,

Dec 3, 201936 min

S2 Ep 41Ep. 241 - 'Lade Tawak - How UX Uses Diversity to Create a Complete Lens of the Customer

My guest today is 'Lade Tawak, an experienced UX Researcher for many top brands including Google. Find ‘Lade Online: LinkedIn: www.linkedin.com/in/ladetawak Twitter: www.twitter.com/LadeTawak Website: ladetawak.com

Nov 19, 201934 min

S2 Ep 40Ep. 240 - Emmanuel Probst, Author of Brand Hacks on the Leverage of Creating an Experienced Brand

My guest today is Emmanuel Probst, author, UCLA professor, and Senior Vice President of Brand Health Tracking at Ipsos. Founded in 1975, Ipsos is one of the largest global market research and a consulting firm with worldwide headquarters in Paris,

Nov 12, 201953 min

S2 Ep 39Ep. 239 - Leonard Murphy’s Drivers of Change in Market Research

My guest today is Leonard Murphy, Author of the GreenBook Research Industry Trends (GRIT) Report, Partner in Gen2 Advisors, Director at Veriglif, Advisory Board member, Investor, and Change Agent. GreenBook connects marketers and market researchers ...

Nov 5, 201945 min

2019 CRC Series - Travis Miller - PureSpectrum

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Travis Miller,

Oct 31, 20198 min

2019 CRC Series - Susan Griffith - Readex Research

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Susan Griffith,

Oct 31, 20197 min

2019 CRC Series - Naira Musallam - SightX

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Naira Musallam, Co-Founder of SightX.

Oct 31, 201914 min

2019 CRC Series - Philamena Dougherty - Virtual Incentives

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Philamena Dougherty of Virtual Incentives.

Oct 31, 20195 min

2019 CRC Series - Mike Sawicz - Market Logic Software

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Mike Sawicz,

Oct 31, 20199 min

2019 CRC Series - Matt Lucas - GutCheck

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Matt Lucas,

Oct 31, 20194 min

2019 CRC Series - Liz Moore - The Candor Company

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Liz Moore,

Oct 31, 201914 min

2019 CRC Series - Lana Babii - CoolTool

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Lana Babii,

Oct 31, 20196 min

2019 CRC Series - Kevin Lewis - Cint

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Kevin Lewis,

Oct 31, 201915 min

2019 CRC Series - Kaizer Mbongeni Dhliwayo - South African Tourism

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Kaizer Mbongeni Dhliwayo of South African To...

Oct 31, 20196 min

2019 CRC Series - Jonathan Ephraim - IntelliSurvey

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Jonathan Ephraim,

Oct 31, 201911 min

2019 CRC Series - Joe Beier - GfK

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews Joe Beier,

Oct 31, 201911 min

2019 CRC Series - David Paull - Engagious

Welcome to the 2019 CRC Series. Recorded live in Orlando, this series is bringing interviews straight to you from exhibitors and speakers at this year’s event. In this interview, host Jamin Brazil interviews David Paull,

Oct 31, 20195 min

S2 Ep 36Ep. 236 - Ray Poynter on How Understanding the Business Stakeholder’s “Why,” Creates More Actionable Research

My guest today is Ray Poynter, ESOMAR Council Member and Founder of NewMR. Founded in May 2010, NewMR organizes online events and the LinkedIn NewMR group. NewMR is managed by Ray Poynter and Sue York, Research Strategist and Chief Curator.

Oct 22, 201955 min

S2 Ep 35Ep. 235 - Morgan Molnar - How SurveyMonkey is Viewing Insights’ Ecosystem

My guest today is Morgan Molnar, who leads marketing for SurveyMonkey Audience. Established in 1999, SurveyMonkey is a DIY global survey software and panel company. The company is headquartered in San Mateo, California,

Oct 15, 201947 min

S2 Ep 34Ep. 234 - Piotr Szymski - Key Differences Between Old School and New School Insights Pro, and What We All Need to Pay Attention to

My guest today is Piotr Szymski, Vice President of Catalog and Business Intelligence at Sony Music. Established in 1929, Sony Music is among the "Big Three," record companies, including Universal Music Group and Warner Music Group.

Oct 8, 20191h 3m

S2 Ep 33Ep. 233 - Rian van der Merwe - How Successful Companies will be Built on Ethics, and the Impact on Consumer Research

My guest today is Rian van der Merwe, speaker, writer and responsible for Product at Postmark, which is part of Wildbit. Wildbit is an 18-year-old technology company whose software centers around taking the pain out of the development process and is us...

Oct 1, 201944 min

MrWeb Series - David Garcia Pawley of Samsung on Samsung's CMI on Keys to Managing a Successful Panel [A Brand's Perspective]

My guest today is David Garcia Pawley, Director of European Countries CMI (Consumer & Market Insights) at Samsung. Established in 1938, Samsung is the world's largest information technology company, consumer electronics maker and chipmaker measured by ...

Sep 25, 201938 min

S2 Ep 232Ep. 232 - Aji Ghose - How Sky is Using a Mix Methodological Approach to get a Complete View of the Customer, and How You Can Too

My guest today is Aji Ghose, PhD in computational cognitive modeling, and is Head of Research and Data Science at Sky. Sky is a media and telecommunications conglomerate owned by Comcast and headquartered in London.

Sep 24, 201943 min

MrWeb Series - Paul Lawson of Verve on Applying a Consultative Lens for Bigger Impact and Better Storytelling

My guest today is Paul Lawson, Executive Director at Verve. Based in London, Verve is a market research technology company offering solutions for agile insights and custom panels. Prior to joining Verve, Paul was a Research Director at Synovate.

Sep 24, 201940 min

MrWeb Series - Stephen Cribbett of Further on How Insights Embedded in Full Market Context Ensures Success

My guest today is Stephen Cribbett, Founder and CEO of Further. Established in 2007, Further is a team of consultants, strategists, researchers and technology experts that support organizations in becoming more people-centric,

Sep 23, 201945 min

MrWeb Series - Graeme Lawrence of Join the Dots I InSites Consulting on Ways Agile Research Fails, and How to Ensure You Don’t

My guest today is Graeme Lawrence, Managing Partner at Join the Dots I InSites Consulting. Established in 1998, Join the Dots is a global consumer insight agency that helps companies make better business decisions through a deep understanding of people...

Sep 20, 201937 min

S2 Ep 31Ep. 231 - MrWeb Series - Isaac Rogers of 20|20 Research on Benefits to Investing in ResearchOps Automation

My guest today is Isaac Rogers, CEO of 20|20 Research. Established in 1984, 20|20 believes in the power of giving consumers a voice, and has spent more than 30 years finding ways to simplify connections between brands and consumers,

Sep 19, 201948 min

S2 Ep 30Ep. 230 - Phil Ahad - How Insights are Being used Across all Functions, and the Changing role of Insights' Platforms

My guest today is Phil Ahad, Chief Digital Officer at Toluna. Founded in 2000, Toluna produces online surveys and manages a consumer community of over 24 million active members in 68 countries. Prior to joining Toluna,

Sep 16, 201943 min

S2 Ep 29Ep. 229 - Jon Picoult - Tactical Ways to Build Credibility for Personal and Business Success

My guest today is Jon Picoult, Founder and Principal of Watermark Consulting. Founded in 2008, Watermark Consulting offers consulting services to top brands around improving customer experience. Prior to founding Watermark Consulting,

Sep 10, 201948 min

S2 Ep 28Ep. 228 - Steve Portigal - Trends in User Experience & Market Research, and How They are Driving Success

My guest today is Steve Portigal, Founder of Portigal Consulting. Established in 2001, Portigal Consulting helps organizations bring insights about their users into their design and development processes. Additionally,

Sep 3, 201947 min

S2 Ep 27Ep. 227 - Bryant Leech of Nielsen on the Correct Application of Automation from the World's Largest Research Firm

My guest today is Bryant Leech, Director of Design Solutions at Nielsen. Nielsen is an American information, data and measurement company that operates in over 100 countries and employs approximately 44,000. Prior to joining Nielsen,

Aug 27, 201934 min

S2 Ep 26Ep. 226 - Emmet Ó Briain on the Right way to use Consumer Insights and how Many Researchers get it Wrong

My guest today is Emmet Ó Briain, Founder of Quiddity. Established in 2010, Quiddity offers methodologically innovative research, particularly in the use and analysis of naturally-occurring data (and especially language) in consumer and social research...

Aug 19, 201930 min

S2 Ep 25Ep. 225 - Jenny Karubian - Hacks for Building a Successful Market Research Agency

My guest today is Jenny Karubian, Founder and CEO of Ready to Launch. Founded in 2014, Ready to Launch is a consultancy based in LA that helps firms launch new ideas, products, and technologies that better serve their customers.

Aug 13, 201932 min

S2 Ep 24Ep. 224 - Michael Yaksich - How one of the Fastest Startups in the Silicon Valley is Using Market Research

My guest today is Michael Yaksich, Director of Customer Strategy at Cruise. Headquartered in San Francisco, Cruise is a self driving technology company that will offer a ride hailing service initially in San Francisco. Prior to joining Cruise,

Jul 30, 201941 min