Getting to "Hell Yes!".

🎙️ Getting to Hell Yes! Episode: Brandon HammondBrandon Hammond joins the show to unpack one of the most urgent, messy and misunderstood challenges in multifamily and SFR property management: the talent crisis.With deep experience across multifamily, SFR, student housing and now field services, Brandon walks us through why so many operators are stuck in transactional loops chasing short-term wins over long-term value and what it will take to flip the model.From incentive misalignment and resident retention to employee development, career pathing, and the looming risk of organized labor, this episode covers what leaders need to hear (and do) now.💡 Key Takeaways🔄 Resident Retention Is a Flywheel—Not a FunnelOperators talk retention but invest in acquisition.The resident journey from inquiry to renewal should be treated as a single continuum.A flywheel model builds lasting momentum, unlike a leaky funnel chasing one-year leases.💰 Incentive Misalignment Is Costing Operators MillionsLeasing agents are paid for new leases not renewals despite the massive NOI upside of renewals.Renewal bonuses are often team-based and diluted, reducing motivation.“Follow the money” reveals systemic disincentives for sustainable performance.🧠 You Can’t Retain What You Don’t TrainTurnover is highest where training is weakest especially in maintenance.Strong onboarding, upskill and values-driven culture reduce churn and burnout.Progress Residential cut turnover from 22% to 8% by investing in human-first leadership.🚨 The Talent Crisis Is Here And It’s a Canary in the Coal MineThousands of open maintenance roles show how deep the staffing gap is.Owners will either invest in people now or pay exponentially more later to private equity–backed vendors.If the industry doesn’t fix the talent experience, unionization or collective action may emerge.🧩 Tech + Talent + Trust = Sustainable OpsAsset value and tech efficiency mean nothing without aligned, empowered teams.Property management is not zero-sum—people, tech, and profit can grow together.“Learn and respond” beats “offer and accept” when leading people into long-term success.🔥 Brandon’s Big Advice“This will always be a people business. Understand that early. Invest in your team’s growth, not just their output and you’ll go farther, faster and with more purpose than you thought possible.”

Getting to Hell Yes! with Phillip Burton: Service, Trust & Authenticity in FlooringIn this episode of Getting to Hell Yes!, we sit down with Phillip Burton, VP of Strategic Partnerships at Preferred Floor & Tile, to explore how flooring isn’t just about materials, it’s about service, reliability and people.From his early career chasing Wall Street dreams to finding purpose in the flooring industry, Phillip shares how authenticity and blue-collar values shaped his approach to building long-term partnerships in the SFR and multifamily markets. He explains why service, not price is the real differentiator, how vendor trust de-risks decisions for institutional buyers and why labor is the hidden driver behind resident experience and operational success.We also dive into the future of flooring with technology like LIDAR, the challenges of scaling in new markets, and the importance of vendor consolidation to create predictability for operators. Phillip closes with timeless leadership advice: be authentic, show up with purpose, and the right opportunities will follow.👉 If you’re in property operations, vendor management or housing leadership, this conversation will change the way you think about service partnerships.

Getting to Hell Yes! with Gregory Frank: Building the SFR/BTR Community with EverResiIn this episode of Getting to Hell Yes!, we’re joined by Gregory Frank, Founder of EverResi Media, to explore how storytelling, standardization and community are shaping the single-family rental (SFR) and build-to-rent (BTR) industry.Greg shares his journey from franchise operations into real estate and why he saw the need for a media platform dedicated to amplifying the voices of owners, operators, vendors and residents. We dive into how EverResi is addressing the industry’s perception gap, why collaboration and national standards are critical, and how the resident experience has become the license to operate.From tackling “villainization” in the media to preparing the sector for legislative headwinds, Greg outlines what’s at stake and what’s possible when the industry unites behind a shared vision.👉 Whether you’re an operator, vendor, investor or simply curious about the future of housing, this conversation offers a clear-eyed look at where SFR/BTR is headed and why now is the moment to get to Hell Yes!

Jake Stoll – Director of Partnerships at Rent Ready, a national turn services provider helping property managers simplify and standardize make readies.From sticky notes to standardization: how property managers can cut turn times, improve resident experience, and unlock NOI.Key Quotes“Most make ready boards are in the back of a basement somewhere totally siloed.”“We’ve seen average turn times at 18 days but management companies want 5.”“The first nine days determine retention. Speed without quality isn’t enough."“Data gives you visibility: reliability rates, quality rates, actual vendor performance.”“Patience is critical. Be present, be consistent and the change will come.”HighlightsThe Problem: Unit turns are still tracked on whiteboards and sticky notes, leading to siloed communication, delays and lost revenue.The Impact: Industry averages show turn times of 18 days, costing operators thousands in lost rent and damaging occupancy rates.The Rent Ready Solution:National vendor network bundled under one system.Software-driven scheduling and automation to cut turn times to ~4.25 days.Dashboards that give property managers visibility into quality, speed and vendor reliability.Resident Experience: The first 9 days in a unit are critical to retention. Poor turns mean work orders pile up immediately, increasing churn.Growth Trigger: Companies feel the pain most acutely during expansion when old processes don’t scale and visibility gaps become costly.Guillermo’s Key TakeawaysTurns are not just a cost center, they’re a strategic growth lever.Speed + quality must work together. One without the other creates churn.Data-backed visibility transforms turns into a predictable, repeatable process.Patience and presence matter when driving change in an industry built on status quo.Track not just speed, but quality. What percentage of your turns create immediate work orders?

Getting to Hell Yes! with Kelly Brooks: Speed, Consistency & Data in Property RenovationIn this episode of Getting to Hell Yes!, we sit down with Kelly Brooks, CEO of Property Masters, to explore how speed, consistency, and data are transforming large-scale property renovations.With nearly two decades of experience, Kelly shares her journey from starting at Property Masters in college to leading a semi-national renovation provider serving institutional investors across 23 states. We dig into why speed, quality and consistency aren’t just buzzwords but critical factors that protect margins, reduce risk and deliver predictable results in both SFR (single-family rental) and REO (foreclosure) markets.Kelly also opens up about the technology her team built to eliminate inefficiencies, why listening is the most underrated skill in sales and leadership and how data-driven operations create real competitive advantage.👉 Whether you’re in real estate, PropTech or leadership. This conversation is packed with insights on scaling operations without sacrificing quality. #Leadership #RealEstate #PropertyManagement #GettingToHellYes #KellyBrooks

Getting to Hell Yes! with Dan Oltersdorf of CentricityDan Oltersdorf’s journey from a college RA to President of Centricity is a masterclass in spotting problems, building solutions and scaling them across an entire industry.In this episode, Guillermo and Dan dive into:How a conversation between two competitors sparked Centricity’s launchWhy centralizing HR, accounting, IT, and insurance can unlock growthThe challenge of replacing “Jack-of-all-trades” roles with true specialistsWhy timing and trust often matter more than NOI in decision-makingHow passion and authenticity fuel resilience in high-rejection roles💬 Key quotes from Dan:“Pay attention to what gets you excited… that’s where you’re going to be most effective.”“What if we could reduce margins and deliver services to multiple companies while remaining competitors and unique brands?”“The old way of hand tools isn’t cutting it anymore… let’s pick up the power tools.”“Sometimes the priority is stability and the idea of making a change feels like a threat.”“No matter how much technology we bring in, you have to enable the human impact to come through.”My takeaways: From my perspective, the real gem in Dan’s story is that his “Hell Yes!” buyers aren’t just chasing NOI, they’re solving for stability, scalability and the freedom to focus on their core business. Centricity’s model works because it removes the friction of non-core, high-effort tasks, letting leaders put their best energy into what matters most.

In this episode of Getting to Hell Yes!, Guillermo Villasenor brings together three powerhouse voices in property management: Tanya Severson, Stacey Lusader and Mindy Seeger to dissect one of the most complex challenges in real estate operations: maintenance.They explore a compelling metaphor. The four-legged stool of property maintenance made up of owners, vendors, maintenance providers and residents. What happens when one leg falters? The whole system wobbles.From real-world vendor frustrations and owner-operator blind spots to resident psychology and program management best practices, this episode dives deep into:Why maintenance is more than just fixing things. It's a strategic asset decisionThe hidden cost of misalignment between stakeholdersWhy culture and communication are more powerful than any tech toolThe emotional weight residents carry when systems breakThe call for program management, empathy and education across all rolesWhether you're managing scattered-site SFR, running a vendor business or investing in rental portfolios, this episode will shift your perspective on maintenance from “cost center” to “community builder.”Spoiler: Fixing maintenance isn’t just about dispatching a plumber, it’s about aligning motivations, building trust and treating every stakeholder like a partner.

🚀 Getting to Hell Yes: From Metrics to Meaning with Daniel PaulinoWhat if your reputation wasn’t just about your star rating?What if it could predict business health, uncover blind spots and give you a daily playbook for loyalty?In our latest Getting to Hell Yes episode, I sat down with Daniel Paulino, Head of Real Estate at Reputation and former VP of Digital Strategy at Bizzuto. To talk about why great brands go beyond “doing things right” to creating experiences worth forgiving.💬 “A brand can apologize. But a relationship seeks forgiveness.” — Daniel PaulinoWe covered:Why “love brands” win in crowded marketsBlending physical + digital experiences (“fidgetal”) to create loyaltyWhy chasing star ratings is a losing game and what to measure insteadHow AI and predictive analytics are changing discoverability and recommendabilityThe link between brand health and NOI (and how to prove it)If you’ve ever wondered how to stop guessing where to invest in CX and start focusing on what actually moves the needle, this conversation is packed with actionable insights.#GettingToHellYes #CX #ReputationManagement #Multifamily #BrandStrategy #LinkedInLive #PropertyManagement #Leadership

Getting to “Hell Yes!” with Tyler Kuresa: Why Maintenance Without Data Is Just Expensive Guesswork💬 “If you don't have the best information, you're gambling. The question is: are you ready to own that?” – Tyler KuresaBefore founding Onsite Analytics, Tyler Kuresa was a professional baseball player and a DIY landlord. That second part nearly ruined him.After losing thousands on avoidable HVAC failures, Tyler realized the biggest leak in property operations wasn’t a busted pipe, it was missing data. Work orders were being handled blind. Capital planning was just math + hope. And maintenance? It wasn’t managed. It survived.Enter Onsite Analytics: a full-stack data platform that transforms maintenance decisions from guesswork into strategy by actually knowing what’s in every unit.📸 Thousands of unit photos 🛠️ Warranty + lifecycle tracking 📊 Predictive failure analysis 📱 Onsite techs scanning door tags to get instant access to service histories and manualsThis isn’t just proptech, it’s operations intelligence. And Tyler is crystal clear on where the “Hell Yes!” happens:📌 When a maintenance lead can prevent repeat work orders 📌 When asset managers can defend budgets with real forecasts 📌 When directors of maintenance stop gambling and start leading🔥 “If you want to make data-driven decisions, you actually need the data first. We give it to you clean, real and usable.” – Tyler KuresaReady for a wake-up call? Ask yourself:What’s costing you more: a broken appliance or a preventable one?Gambling might feel normal. But so did Blockbuster. It's time to choose clarity. Choose control. Choose “Hell Yes.”#proptech #maintenance #data #multifamily #assetmanagement #hellyes

Getting to “Hell Yes!” with Allan Klassen: Why Clarity Isn’t a Buzzword, It’s a Business Strategy💬 “Clarity is the new clever.” – Allan KlassenAfter decades leading one of Canada’s top homebuilders and transforming customer experience at Brookfield Residential, Allan Klassen now coaches CEOs on the one thing most leaders struggle to admit: misalignment.👉 Alignment isn’t agreement in the boardroom. It’s what happens when people walk out and execute.From frontline autonomy to trade partner trust, Allan’s philosophy is simple but powerful: If you’re not clear on the why, you’ll never scale the how.📌 "You get what you tolerate. So set the standard and stick to it.” 📌 “Most companies tell people what to do. Great companies tell them what not to do and let them fly.” 📌 “If your customer experience is broken, check your internal alignment first.”This one hit differently. Especially if you’re:• Leading through complexity • Relying on third-party vendors to deliver your brand • Trying to scale culture, not just outputAllan’s approach blends strategy, story, and soul. It’s not just leadership advice, it’s a reset. Let’s talk about alignment not as a buzzword, but as your next unfair advantage. #leadership #culture #strategy #executivecoaching #realestate #proptech #hellyes

Getting to “Hell Yes!” with Julie Blanc: Why Revenue Management Is More Than Math and Core to the Mission💬 “You can’t optimize what you can’t see.” – Julie BlancAfter multiple startup exits and a career in VC, Julie Blanc zeroed in on one of multifamily’s most overlooked levers: pricing.With Rentana, she’s not just offering AI-powered pricing suggestions. She’s building a transparency-first platform that gives operators and strategists full visibility into every decision.🔍 Plain-English explanations of every recommendation 📈 Daily insights that go beyond rent and reveal what’s really blocking performance 💡 A system that aligns onsite teams, corporate, and ownership with shared goalsThis convo was a game changer for me.If pricing drives NOI, cap rates and asset value, why are so many teams still managing it with duct-taped spreadsheets?👇 Here's what I learned: • Revenue management is not about raising rents, it’s about hitting your goals • The best customers are often those who tried to DIY it first • Transparency isn’t a nice-to-have, it’s a requirement • Compliance and clarity matter just as much as liftJulie’s approach reminded me: Hell Yes doesn’t come from hype, it comes from clarity.#multifamily #proptech #pricingstrategy #revenueoptimization #hellyes

“We don’t sell resumes. We help leaders play chess, not checkers.” — Kelsi CoryThis episode is for anyone who's ever thought recruiting was just “filling seats.”Kelsi Cory - founder of Cory Executive Recruiting joined us to break down what great hiring really looks like at the executive level. Spoiler: it’s not transactional. It’s personal.🧠 What we covered:Why real recruiting is built on trust, not urgencyWhat stealth-mode executive search actually looks likeThe 4 Cs framework she uses to match talent: Commute, Compensation, Culture, and ChallengeHow to stop being a vendor and start being a partner💬 “If you're just taking orders, you're a vendor. If you're leveling with them, you're a partner.”Kelsi doesn’t race to close roles. She builds relationships that compound. She’s called before the job is even posted and trusted because she’s not afraid to say “not yet” if the alignment isn’t right.This one’s a masterclass in strategic hiring, leadership, and career moves that stick.#GettingToHellYes #ExecutiveSearch #Leadership #Recruiting #PeopleStrategy #HiringForImpact #CultureMatters #LinkedInLive #KelsiCory

“We don’t sell showers. We sell lease-ups.” — Yovonne KennyThis episode is a masterclass in operational selling.Yovonne Kenny known for scaling Preferred Floor & Tile into an 8-figure brand and now leading at Palisade ACP joined us to break down why the real sale isn’t the product… it’s the performance outcome.🚿 Her waterproof, groutless wall system cuts install time from 5 days to 2. But that’s not what sells. What sells? Faster unit turns. Happier residents. Lower churn. More lease-ups.🧠 What we covered:Why maintenance delays = resident churnHow to sell time savings, not specsWhat it means to align with ops, not just aestheticsWhy distribution is won by reducing friction, not flashing features💬 “If it’s not a hell yes, it’s a hell no.”Yovonne’s style is no-nonsense, ops-driven, and laser-focused on results. She speaks in work order velocity, not vanity metrics. And her sales approach? All about eliminating drag and unlocking NOI.This one’s for anyone who: ✔️ Sells into SFR/BTR ✔️ Builds tech or services for ops teams ✔️ Wants to stop pitching features and start closing outcomes#GettingToHellYes #PropTech #Multifamily #SFR #BuildToRent #Operations #LeaseUps #ResidentExperience #YovonneKenny #LinkedInLive

Getting to “Hell Yes!” with Dana Dunford: Why the Real Innovation in Proptech Starts with the Underdog💬 “Fifty percent of it is just hard work. The other fifty percent is luck - right place, right time.” – Dana DunfordDana Dunford didn’t come from real estate. She came from Apple, Nest and a spreadsheet full of rental headaches. That mix led her to launch Hemlane, a property management platform built not for the REITs but for the 72% of landlords who self-manage.📦 These aren’t the folks on CoStar. 🏘️ They’re the ones managing duplexes from two time zones away. 🧠 And they’re the future of housing, if we give them better tools.What stood out most from our conversation:✅ Innovation doesn’t trickle down. It bubbles up. ✅ If users won’t pay for it, it’s not solving their real problem. ✅ Don’t chase features, chase outcomes. ✅ And don’t build for logos, build for loyalty.🔥 “You don’t start disruption from the top. You start at the bottom.” – Dana DunfordIf you’re in proptech, SMB SaaS or just believe in the power of overlooked customers then this one’s for you.#proptech #startups #productstrategy #rentalhousing #hellyes #bootstrapped #founderjourney

What happens when innovation in PropTech slams into the bureaucratic brick wall of enterprise property management systems? Remen Okoruwa's answer: you build the middleware layer that makes it all work—faster, cheaper, and with less pain for everyone involved.This episode dives deep into the realities of integrating with Yardi, RealPage, Entrata, and the rest of the acronym soup. Spoiler alert: it’s a mess. But Propexo is fixing it.💥 Key TakeawaysThe Problem: PropTech startups can’t scale because integrations with major PMSs are a costly, slow, manual mess. Think $25K per integration, six months of red tape, and QA processes that feel like a dentist appointment.Why This Exists: Legacy PMSs treat APIs like gated toll roads—pay upfront or get lost. There's no rev-share model, no app-store mindset. Just cover charges and "maybe we'll email you back."Propexo’s Fix: A middleware platform that standardizes integrations across all major PMSs—plus built-in retry logic, dashboards, error visibility, and actual support. You get working integrations in weeks, not quarters.The Dirty Truth: Most vendors hack it with “human-in-the-loop” workarounds—manual logins, headless browsers, or SQL hacks. It’s risky, it violates TOS, and it breaks at scale.Unintended Consequences: Integration fees have warped PropTech’s go-to-market motion. Companies pick their TAM based on who they’ve paid to integrate with. That’s not strategy—it’s survival math.Remen’s Advice: Be T-shaped. Go deep on one skill, but build breadth across others. Whether you’re selling, shipping code, or closing AR—startups need athletes, not specialists.🧠 Memorable Quotes“You're not allowed to give a vendor login access, but everyone does it. That’s the industry workaround. Welcome to PropTech.” – Remen Okoruwa“We built Propexo because engineering teams were wasting time wrestling SOAP APIs instead of building product.” – Remen Okoruwa“Legacy PMSs are philosophically anti-innovation. Cover charge first, value second. That’s not how tech is supposed to scale.” – Guillermo Salazar📌 Call to Action🧠 Want to know why your PropTech MVP is dying in QA purgatory?⚙️ Learn what’s really blocking integrations—and how to fix it.🎧 Listen now to this brutally honest breakdown with Remen from Propexo.

🚫 “We don’t have competition.” 🛑 “We just need better marketing.” ⚠️ “Buyers will get it once they see the demo.”Everett Lynn tried all of that—and learned the hard way.After 8 years building Amenify, he figured out what really gets a buyer to say “Hell Yes!” (Hint: It’s not the pitch. It’s not even the product.)👉 “You’re not trying to convince your buyer. You’re helping your buyer convince someone else.”From losing deals to landing millions of units, Everett shares the truth about: 🔹 The juice vs. squeeze test 🔹 Why FOMU > FOMO in enterprise sales 🔹 What really happens when you pitch innovation teams without power 🔹 The one question that unlocked his entire sales strategy🔥 “If they can’t explain your product in one sentence, the deal’s already dead.”💬 Curious? Read the full story: [Insert blog link]#PropTech #SalesStrategy #Amenify #B2BSales #GettingToHellYes #Startups #Founders #NOI #Multifamily #ResidentExperience

"Stay bold on your ish." That’s how Amy Mark leads — with clarity, confidence, and culture-first energy.She’s not here for corporate masks or playing it safe. She’s here to help her team (and this industry) get to “Hell Yes” — one authentic decision at a time.In our latest conversation, Amy breaks down:✅ How she bounced back from burnout ✅ Why timing matters more than titles ✅ How to set expectations that stick ✅ What real leadership sounds like (hint: it includes caulked baseboards, not buzzwords)“People don’t follow perfect leaders. They follow real ones.”🔗 Read her full story — it’s sharp, honest, and full of lessons that hit home: iriscx.com #GettingToHellYes #MultifamilyLeadership #WomenInLeadership #AuthenticLeadership #PropertyManagement #TeamCulture #LeadershipMatters

🚨 Most leaders don’t get a “Hell Yes!” from their teams or customers. Here’s why—and what to do about it.Leadership coach Rocky Garza dropped a truth bomb on our recent LinkedIn Live:“When there’s a gap between someone’s capacity and your expectations, that gap fills with disappointment.”If you’re chasing growth without clarity, you’re not building alignment—you’re building confusion.🔥 People don’t buy perfect scripts. They buy conviction.🔥 Culture isn’t what you preach—it’s what you tolerate.🔥 Sales don’t start with a pitch. They start with identity.We broke down Rocky’s most powerful ideas into a full blog post, and trust us—this one hits differently.📖 Read the full post: Getting to Hell Yes with Rocky Garza → iriscx.com#Leadership #Sales #Culture #GettingToHellYes #RockyGarza #TeamAlignment #ExecutiveCoaching #Trust #PeopleFirst #LinkedInLive

🚨 New on the blog: How to Get to "Hell Yes" in Multifamily 🚨What does it really take to get buy-in—from your team, your clients, your partners?👊 John Carlson, CEO of Mark-Taylor, shares how they built a culture where trust isn’t just a buzzword—it’s a business advantage.In this candid interview, we talk: ✅ Internal selling vs. external persuasion ✅ Why principles beat processes ✅ How real transparency drives real results ✅ Turning site-level resistance into enterprise-wide innovation🔥 “You don’t need perfection to earn loyalty. You need consistency and care.” — John CarlsonIf you’re leading change in multifamily (or trying to), this is your roadmap.📖 Read the full story here #Multifamily #Leadership #Culture #Innovation #GettingToHellYes #PropertyManagement #MarkTaylor #RealEstate #CX

🚪 Hiring from resumes? That’s why you’re missing the mark. 📉 Hiring for alignment?That’s how you get to Hell Yes! in selling.Most multifamily teams aren’t building high-performing teams—they’re filling seats and hoping for the best.📄 Job descriptions. 📥 Resumes. 📊 Candidate scorecards. 💬 Gut feelings when the interview ends.Jonna Smith, founder of PeopleZest, has seen it all. That’s why she helps leaders stop filling roles and start solving problems.Here’s what she’s learned about getting to Hell Yes in selling:✅ If it’s not a “Hell Yes!”—it’s a no.✅ The best hires aren’t on paper—they’re found through relevance, culture fit, and alignment.✅ Your job as a leader? Get clear on the problem, coach your clients, and be brutally honest with candidates.Jonna’s story isn’t just about executive search—it’s a masterclass in how to lead with courage, hire with purpose, and build teams that drive results.👉 Curious how Jonna helps COOs, VPs, and owners say “Hell Yes!” to the right hire? 👉 Want to learn how to stop hiring resumes and start building teams?Let’s get to Hell Yes!—together. 🚀

🚨 Security deposits: a mess waiting to happen. Laws changing overnight. Multi-state compliance headaches. Bad debt you never see coming. Residents angry at move-out.💡 There is a better way.Meet Gabriella Jones, aka Gabe on the Go. She doesn’t just talk about risk—she helps operators eliminate it.In this new blog post, Gabe shares: ✅ The hidden risks operators overlook ✅ The Hell Yes moment when you realize you need a specialist ✅ Why deposit management isn’t just compliance—it’s your reputation ✅ How she helps operators save millions in bad debtHer advice? “Don’t try to manage deposits in-house. This is a specialist’s game—and we’re the experts.”👉 Ready to learn how to turn “I’m not sure” into “Hell Yes!”? Read the full story here :iriscx.com/blogLet’s stop patching the problem. Let’s fix it.#Multifamily #PropertyManagement #Sales #GettingToHellYes #RiskManagement #DepositCompliance

🚪 60 days for a unit turn? That’s bleeding NOI. 📈 21 days or less?That’s how you get to Hell Yes! in selling.Most multifamily teams aren’t leading their renovation process—they’re just surviving it.📊 Spreadsheets. 📱 Text threads. 📌 Sticky notes. 💬 Finger-pointing when things go wrong.Jose Benitez, founder of Renowise, has seen it all. That’s why he built a system that doesn’t just speed things up—it clarifies the chaos.Here’s what he’s learned about getting to Hell Yes in selling: ✅ Stop selling features—start solving problems. ✅ Ask the right questions before you pitch. ✅ Own the problem and show the path forward.Jose’s story isn’t just about software—it’s a lesson in how to sell with empathy, lead with clarity, and fix what’s broken.👉 Curious how Renowise helps turn 60-day turns into 21-day wins? 👉 Want to learn how to stop selling and start solving?Let’s get to Hell Yes!—together. 🚀

🔥 Getting to Hell Yes! 🔥Sales in the multifamily world isn’t just about selling—it’s about teaching customers how to buy.In today’s market, the rules have changed:Budgets are tightDecision-making tables are crowdedStatus quo is the real competitorMike Wolber, CRO at Apartment List, breaks down the playbook for winning in this tough landscape:✅ Teach customers how to buy✅ Anchor every deal to the Cost of Inaction✅ Dream bigger, aim higher, and play to win💡 “Quota is just the job. 200% of quota is the goal.” 💡 “No urgency? No deal.” 💡 “The best sellers teach customers how to buy.”This is a masterclass for sales pros who want to win in 2025 and beyond.Ready to get your customers to say “Hell Yes!”?👉 Read the full blog post here: [insert blog link] 👉 Share your biggest sales challenge in the comments!#SalesLeadership #MultifamilySales #PropTech #SalesStrategy #GettingToHellYes #MikeWolber #ThinkBig #CostOfInaction #RevenueGrowth

🎙️ Getting to Hell Yes in PropTech with Edward CohenWhy do smart building owners delay life-saving tech? How do you get to a “Hell Yes” before disaster strikes?In this episode, Edward Cohen of Pro Sentry unpacks the psychology of selling prevention. From aligning manager-owner incentives to leveraging timing and urgency, this is a masterclass for anyone selling in real estate or risk tech.🔥 “We don’t sell plastic—we sell peace of mind.” 🔥 Discover the ROI behind compliance and leak detection. 🔥 Learn what actually drives change in a risk-averse industry.💡 Tune in to unlock how to lead with empathy, urgency, and real value.#PropTech #Podcast #GettingToHellYes #RealEstateInnovation #SalesStrategy #PreventiveTech #InsuranceTech

🎙️ Podcast Episode: Getting to Hell Yes with Justin DilleyHow do you turn skepticism into commitment—without pushing, pitching, or pressure?Justin Dilley, strategic leader at MRI Software and creator of Multifamily Weekly, joins us to talk about: ✅ Turning “no” into “yes, and…” ✅ Selling with empathy, not ego ✅ Spotting urgency through external change ✅ Why “team everyone” works better than “team product”💬 “People don’t change because of price. They change because of how a problem makes them feel.”This episode is packed with wisdom for anyone navigating long sales cycles, complex accounts, or high-stakes decisions.🎧 Tune in now and learn how to earn the kind of yes that actually sticks.#Podcast #SalesLeadership #Multifamily #GettingToHellYes #Proptech #CustomerJourney #EmpathyInSales #MRIsoftware

🚨 Leasing gets the spotlight. Retention builds the business.Most multifamily operators pour everything into getting a “yes.” Jude Chiy wants a “Hell Yes”—not just at move-in, but at renewal.In this fresh breakdown of our latest conversation, Jude shares how Flamingo tracks every resident touchpoint to stop silent churn before it starts. His take? Resident retention isn’t a tactic—it’s a philosophy. And the best operators treat it that way.🔥 What’s inside: ✅ The biggest hidden cost in property management ✅ Why pizza parties won’t fix resident dissatisfaction ✅ How to spot—and sell to—a true “Hell Yes” buyer💬 Jude says it best:“You think you're great—but your residents compare you to Amazon, Uber, and Netflix. That’s the bar.”👀 Ready to shift from leasing-focused to retention-first?📖 Read the blog: From Leasing to Loyalty—How Jude Chiy Gets to Hell Yes in Resident Retention 🔗#GettingToHellYes #Multifamily #ResidentRetention #PropTech #Flamingo #NOI #Leasing #PropertyManagement #CustomerExperience

🎙️ “You can call someone 100 times… but if they don’t want it, they don’t want it.”On our latest podcast episode, Al-Karim Khimji, Co-Founder of Propra, shares what really moves the needle in B2B sales—and it’s not clever pitches or slick demos.It’s listening. Relentlessly.💡 Learn how Propra:Turned “no thanks” into warm referralsBuilt tech for a market that didn’t know it needed itWent from AI tools to accounting based on feedback aloneAnd the best part? Al-Karim’s take on what it means to “Get to Hell Yes” without ever pushing.🧠 “Sales is just service with structure.”🎧 If you’re tired of forcing deals and want to build trust instead, this episode is your playbook.👉 Check out the recap + blog here: [link] #Propra #GettingToHellYes #PodcastRecap #B2BSales #CustomerVoice #Proptech #AlKarimKhimji

🎙️ Just dropped: Getting to Hell Yes! with Joe Summers 🎧What does it really take to get a “Hell Yes” in multifamily sales?Joe Summers breaks it down—raw, honest, and 100% from experience. With 25+ years in the industry, Joe shares how he turned “sales” into “solving,” and built 9 companies along the way.Here’s a taste: 💡 “Don’t pitch. Ask. Listen. Align.” 💡 “You don’t create urgency—you capture it.” 💡 “If your solution is confusing, they’ll walk away.”In this episode, we unpack how Joe:Navigates the owner vs. manager dynamicAvoids the trap of over-automationTurns gatekeepers into championsBuilds trust by solving real problems🔥 Plus, the real reason transparency + timing wins over ROI slides.Ready to rethink your sales game?🎧 Listen to the podcast and get the full blog breakdown here #Podcast #SalesLeadership #Multifamily #PropTech #GettingToHellYes #JoeSummers #BuyerEnablement #GrowthMindset #RevenueLeaders #B2BSales

🎙️ “Just because it’s a problem… doesn’t mean it’s a priority.”In this episode of Getting to Hell Yes!, Grady Newman shares how she went from pitching 30% IRR energy projects (and getting no’s) to building RESI—a SaaS platform changing how multifamily properties market and lease.💥 Discover how:Timing, not logic, drives decisionsGreat sellers guide, not pushFlexibility beats templates—every time📈 If you're selling into multifamily, this is a masterclass in how to align, listen, and earn the yes.🎧 Listen now. Learn how to get to Hell Yes without ever needing to hard sell.#Podcast #Multifamily #SalesStrategy #PropTech #GettingToYes #MarketingLeadership #GradyNewman

🚨 Tired of sales that feel transactional?Kevin flips the script.In his latest blog post, he unpacks how Getting to Hell Yes! is about more than closing deals—it’s about opening conversations, earning trust, and solving problems that actually matter.🔥 “It’s not about pushing product. It’s about pulling people into the right solution.”Inside the post: ✅ Why empathy > urgency ✅ How to shift from pitching to listening ✅ A powerful framework that turns “maybe” into a Hell Yes!If you're in multifamily, proptech, or simply serious about evolving how you sell—don’t miss this one.#SalesLeadership #GettingToHellYes #TrustBasedSelling #Multifamily #PropTech #KevinOnSales

🚨 Package rooms overflowing. Leasing agents buried in boxes. Residents are frustrated. Sound familiar?Michael Patton, founder of Fetch, saw this chaos and turned it into a logistics revolution—without lockers, without capex, and without the excuses.In the latest Getting to Hell Yes! conversation, Michael shares how he:✅ Sold vision over features✅ Identified the perfect “Hell Yes” buyer✅ Scaled a scrappy warehouse startup into 40+ markets💥 “Hell Yes happens when they stop calculating and start imagining.” — Michael PattonThis isn’t just about solving deliveries—it’s about unlocking NOI, freeing your team, and reimagining what amenities should look like.📖 Read the full story to see how Fetch redefined value in multifamily #Multifamily #PropTech #Logistics #GettingToHellYes #Leadership #SalesStrategy #NOI #PropertyManagement

🚨 “Garbage in, garbage out.” 🚨 That’s how Kevin Shtofman describes the painful truth about real estate data today.After 21 years in the industry, Kevin isn’t here to sell dashboards. He’s here to fix the root problem: Mistrust in the data driving critical decisions in property management and investment.In our latest blog, Kevin unpacks: 🔧 Why clean data is the real engine behind AI success 🏎️ How Cherry helps teams shift from reactive to proactive (think F1 pit crew level efficiency) 🔥 What it actually takes to Get to Hell Yes! with buyers in today’s market💬 “Speed without accuracy is chaos. Speed with control? That’s how you scale.” 💬 “Helping always sells.”If you lead in proptech, operations, or real estate investment—you’ll want to read this one. 👇#PropTech #DataStrategy #PropertyManagement #Multifamily #AI #RealEstate #Leadership #Sales #GettingToHellYes

🎙 Special Episode: Rethinking Multifamily Ops—Global Talent, AI & the New 24/7 Service Reality 🌎🤖🏘Join Guillermo Salazar, Stephanie Versin, Yoni Shraga, and Nima with moderator Shelley Robinson as they unpack the real talk on how multifamily operators are transforming staffing, tech, and service models for today's high-expectation renters.✅ How AI and offshore talent are reshaping maintenance and leasing ✅ Why centralization isn’t about job loss—it’s about strategic upskilling ✅ 70%+ cost savings, better NOI, and happier teams ✅ How to future-proof operations—from 15 units to 15,000🚨 Whether you’re scaling or just starting to centralize—this conversation is your playbook for what's next in multifamily.💡 "If you're not automating or offshoring, you're asking your team to do inefficient work—and paying the price." – Guillermo Salazar🔗 Listen now and share with your team!

🚀 Getting a "Hell Yes!" in Sales Isn't Luck — It's a SystemMost people think success comes from having deep pockets, perfect timing, or the right connections. Shiv Gettu built Zuma with none of that — just grit, focus, and a smart way of selling.👉 150 cold calls a day. 👉 Pivoting during a $100K/month loss. 👉 Turning relationships into revenue.In our latest blog, Shiv breaks down how he:Uses smart data to find pain points fasterBuilds trust before selling a thingMakes it safe and easy for buyers to say "Hell Yes!"His strategy? 🔹 Focus harder. 🔹 Sell smarter. 🔹 Win by default."The list is the message. If you build it right, half your selling is already done." – Shiv Gettu🔥 Whether you’re building a startup or selling enterprise tech, this conversation will change the way you think about outbound, relationships, and scaling.👉 [Read the full story here] (insert blog link)#Sales #StartupLife #Multifamily #AI #Proptech #Outbound #GrowthMindset #LinkedInLive

🚀 Getting to Hell Yes! Lessons in Sales from Kyle Beauchamp 🚀What does it take to turn a “maybe” into a resounding “Hell Yes!”? Kyle Beauchamp, President of HALO Integration, shares how he’s redefining sales in the property tech industry. From solving real problems to building trust through transparency, his approach is all about creating meaningful connections with clients.💡 Key Insights:It’s not about selling features; it’s about solving the right problems.Authenticity is non-negotiable—people buy from real people.Providing turnkey solutions turns clients into long-term partners.Kyle’s journey reminds us that success in sales isn’t about persuasion—it's about alignment, trust, and shared goals.👉 Ready to create your own “Hell Yes!” moments? Dive into the blog to learn how Kyle does it: [Insert link to the blog post]#SalesLeadership #CustomerSuccess #PropTech #GettingToHellYes #Innovation #Trust

What if your brand wasn’t just how you look—but how you lead, scale, and win? 💡In this episode, we sit down with Jacklyn Arnest—the powerhouse behind Article Student Living’s explosive brand transformation. With just 90 days on the clock, she built a brand from the ground up that didn’t just look good… it worked.🔥 Tune in to learn how to:✅ Align teams around a brand they believe in✅ Get to “Hell Yes!” with internal buy-in📊 Measure brand through retention, reputation & revenue🛠️ Use training as your hidden brand acceleratorThis isn’t about pretty logos. It’s about building a brand that leads. 🚀🎧 Hit play and rethink what brand really means for your business.#Podcast #Leadership #Multifamily #BrandStrategy #GettingToHellYes #MarketingMatters #JacklynArnest #PropertyManagement

🎧 Podcast Teaser: From Invisible to Irresistible — with Tony SousaWhat if your brand isn’t broken… it’s just invisible?In this episode of Getting to Hell Yes!, we sit down with Tony Sousa, founder of SUSE Consulting and the creative force helping brands go from overlooked to unforgettable.Tony’s journey from actor and filmmaker to multifamily operator and brand strategist is anything but ordinary—and neither is his approach to branding.🎙️ Tune in to hear:Why most businesses don’t have a reputation problem—they have an awareness problemThe secret to building emotional connection in a digital worldHow storytelling can turn “brown sugar water” into a global brand (yes, we’re talking Coca-Cola)What it really takes to move from cold calls to “tell me more”💡 “Visibility isn’t optional—it’s oxygen. And emotion? That’s what makes people move.” – Tony SousaIf you want your brand to stop blending in and start standing out, this episode is your blueprint.👉 Listen now and start getting your audience to say: Hell Yes!#GettingToHellYes #TonySousa #BrandStrategy #MultifamilyMarketing #Storytelling #InboundMarketing #DigitalVisibility #SUSEConsulting #PodcastPromo

🎧 Podcast Teaser: From Broadcasts to Buy-Ins – How Bob Burg Gets to “Hell Yes!” in SalesWhat if your next sales breakthrough had nothing to do with technique—and everything to do with authenticity?In this episode of Getting to Hell Yes!, we sit down with Bob Burg, co-author of The Go-Giver, to explore how true influence is built not through pressure, but through purpose, service, and value.Bob shares how a bookstore epiphany transformed his journey from broadcaster to bestselling author, and how shifting from "quota-chasing" to "value-giving" leads to real, lasting sales success.✨ What you'll learn:Why authenticity is your most powerful sales assetHow to flip the conversation from "me-focused" to "you-focused"The hidden danger of ignoring your market valueHow to create “Hell Yes!” moments through connection—not coercion🛠 “Sales isn’t about closing deals. It’s about opening relationships.”If you’re ready to lead with service, build trust, and sell without selling out, this episode is your permission slip.🎙 Listen now. Bob’s insights may just flip your whole approach. #GettingToHellYes #BobBurg #TheGoGiver #SalesLeadership #PodcastTeaser #SellWithHeart #AuthenticSales #SalesStrategy

🎙️ New Episode Alert: From Bass Boats to Boardrooms – How Bill Stinnett Redefined SalesWhat do a bass fishing seminar, a failed music career, and decades of enterprise sales have in common?🎯 Bill Stinnett.In this episode of Getting to Hell Yes!, Bill shares how a lifelong passion for teaching turned into a powerhouse career helping sales teams stop chasing quotas—and start building belief.✅ Why CRMs and sales tools don’t solve your real problem ✅ The 3 questions every buyer must answer before saying “yes” ✅ Why human intelligence > artificial intelligence in today’s sales world ✅ How to align your sales process with the buyer’s journey—not just your pipeline ✅ And how belief—not behavior—is the real driver of preparation and success🧠 "Sales isn’t about your process. It’s about their progress."Whether you're a founder, sales leader, or new rep trying to connect deeper with buyers, this episode is packed with wisdom you won’t want to miss.🎧 Listen now on Apple Podcasts, Spotify, or wherever you get your pods.👉 Let’s stop pushing—and start guiding buyers to “Hell Yes.”#GettingToHellYes #SalesLeadership #BillStinnett #HumanConnection #ModernSales #SalesMindset #PodcastTeaser

How to Get to “Hell Yes” with Jake Zachariah 🔥What if your sales conversations didn’t feel like selling?In this episode, Jake Zachariah shares how he uses storytelling to connect, not convince—and why the best sellers don’t push, they listen.💡 You’ll learn: ✅ The moment a buyer is ready to change (and how to spot it)✅ How to eliminate, not just manage, operational pain ✅ Why Fetch isn’t selling a feature—but a future“Buyers don’t connect with features. They connect with a future they can believe in.”If you work in multifamily, PropTech, or sales, this conversation will flip how you think about your pitch—and your power.🎧 Listen now and discover the mindset shift behind Getting to Hell Yes.#Podcast #Multifamily #SalesMindset #StorySelling #GettingToHellYes #FetchDelivered #Leadership

Getting to “Hell Yes!” with Mason Mello of Sure 🔥What if the secret to better sales isn’t in the pitch—but in the pain?In this episode, Mason Mello breaks down how he’s helping revolutionize the insurance experience from the ground up. From his startup roots to leading digital transformation at Sure, Mason shares the frameworks behind closing smarter, faster—and with zero churn risk.🔑 Highlights: ✅ Why 40% of renters cancel insurance mid-lease ✅ How to sell with Cost of Inaction (COI) instead of just ROI ✅ The secret to getting a real “Hell Yes” from buyers ✅ Why insurance should be embedded—not bolted on💬 “You're not just selling a product. You're helping someone protect their assets, save time, and sleep better at night.”#Podcast #PropTech #SalesTips #EmbeddedInsurance #Multifamily #Insurtech #RentersInsurance #MasonMello #Sure #GettingToHellYes

🎙️ Getting to Hell Yes! in Selling – Lessons from Ian Bingham’s Approach to Success 🚀🔥 What separates good salespeople from great ones? 💡 Why do the best deals come from saying "no" to the wrong clients? 📈 How can practical innovation give you the edge in multifamily sales?In this episode of Getting to Hell Yes!, Ian Bingham, SVP at Buckingham, shares how conviction, relationships, and persistence fuel long-term success in the multifamily industry. Forget the hard sell—Ian’s strategy is about earning trust, providing value, and winning the RIGHT deals.✅ Why not every prospect deserves a pitch ✅ The power of strategic follow-ups ✅ How to sell across multiple decision-makersDon’t chase every deal. Chase the RIGHT deal. Learn Ian’s winning approach to getting a resounding Hell Yes! from the right clients.🎧 Listen now! 🔗 [Insert Podcast Link] #SalesStrategy #Multifamily #GettingToHellYes #BusinessGrowth #PropertyManagement

🎙 Getting to Hell Yes! in Selling – Lessons from Regan Hartley 🎙What makes a buyer say “Hell Yes!” instead of a hesitant maybe? 🤔In this episode of Getting to Hell Yes!, we sit down with Regan Hartley, a sales powerhouse with over a decade of experience in multifamily, proptech, and energy procurement. Regan’s journey proves that sales isn’t about pushing a product—it’s about understanding people, building trust, and guiding buyers to confident decisions.💡 Key Insights You'll Learn:✅ Why sales isn’t about closing—it’s about creating partnerships.✅ How Regan reframes sales calls to educate, evaluate, and empower her clients.✅ The biggest mistakes salespeople make and how to avoid them.✅ How preparation and buyer research eliminate objections before they arise.Regan’s consultative, problem-solving approach turns skeptics into enthusiastic partners—and she’s sharing her step-by-step framework for getting buyers to a resounding “Hell Yes!”🔊 Don’t miss this episode! Tune in now and level up your sales game.🎧 Listen on Apple Podcasts & Spotify:👉 Spotify👉 Apple Podcasts#SalesSuccess #HellYesSelling #MultifamilySales #Proptech #SalesStrategy #Podcast

🔥 Getting to Hell Yes! in Selling with Darcey Forbes, Head of Real Estate Operations at Renew 🔥The biggest overlooked revenue opportunity in multifamily? Lease renewals. Operators focus on filling vacancies, but what about keeping the residents you already have?Darcey Forbes has spent 25+ years in multifamily and is on a mission to redefine resident retention. Through Renew, she’s tackling the 50% industry turnover rate and helping operators close the renewal gap with automation, data, and better resident engagement.🎧 What you’ll learn in this episode: ✅ The hidden costs of NOT focusing on renewals (spoiler: it’s costing you thousands!) ✅ Why residents leave (it’s NOT just about rent increases!)✅ How to make renewals easier than moving ✅ The 5-day vacancy loss fix that saves properties millions ✅ The power of Getting to Hell Yes! in resident retention and sales💡 “Renewals should be celebrated more than lease signings. If you make it effortless, residents won’t even think about moving.” – Darcey Forbes🚀 If you’re in multifamily operations, leasing, or asset management, this episode is a MUST-LISTEN!🎙️ Listen now on your favorite platform: 👉 Apple: https://podcasts.apple.com/gm/podcast/getting-to-hell-yes/id1772602174 👉 Spotify: https://open.spotify.com/show/4TY87ToVuLK7eqkZZvZA5T💬 What’s your biggest challenge with lease renewals? Drop a comment below!#GettingToHellYes #Podcast #LeaseRenewals #ResidentRetention #Multifamily #RealEstateTech #Renew #PropertyManagement

🔥 Getting to Hell Yes! in Selling with Mike Morawski 🔥Selling isn’t just about making deals—it’s about understanding people, overcoming fear, and guiding them to say "Hell Yes!" with confidence.In this episode, Mike Morawski—a seasoned real estate investor, coach, and resilience expert—shares his incredible journey of success, failure, and reinvention. From building a $100M real estate company to overcoming challenges and now helping others avoid costly mistakes, Mike reveals what it really takes to sell with purpose, invest with clarity, and lead with integrity.🎧 What you’ll learn in this episode:✅ Why trust and education matter more than persuasion in sales✅ How to de-risk investments and get buyers off the fence✅ The 3 biggest mistakes investors and salespeople make✅ Why your "why" is the key to consistent success✅ How to build strong partnerships that lead to long-term wins💡 “Selling isn’t about pushing—it’s about alignment. When you help people find their ‘why,’ they naturally say ‘Hell Yes!’” – Mike Morawski🚀 If you’re in real estate, sales, or looking for a fresh perspective on resilience and success, this episode is a MUST-LISTEN!🎙️ Listen now on your favorite platform:👉 Apple: https://podcasts.apple.com/gm/podcast/getting-to-hell-yes/id1772602174👉 Spotify: https://open.spotify.com/show/4TY87ToVuLK7eqkZZvZA5T💬 What’s the biggest lesson YOU’VE learned in selling? Drop a comment below!#GettingToHellYes #Podcast #MikeMorawski #SalesSuccess #RealEstateInvesting #EntrepreneurMindset #Leadership #Coaching

🎙️ Getting to Hell Yes! with Nick Schanbaum 🚀Selling isn’t about pushing a product—it’s about making the buyer’s decision easy. Nick Schanbaum, CEO of Durango Turnkey Services, has mastered the art of turning maybes into Hell Yes! moments by solving problems, not just offering services.In this episode of Getting to Hell Yes!, Nick shares: ✅ How to sell time, not just a service ✅ The power of identifying buyer frustration (listen for the sigh!) ✅ Why asking for a no can actually get you to yes faster💡 “If you can solve a problem while making it easier and cost the same or less, why wouldn’t they say yes?”If you’re tired of hearing “we’ve got it under control” and want to close deals faster and smarter, don’t miss this one!🎧 Listen now: https://rss.com/podcasts/getting-to-hell-yes/#GettingToHellYes #SalesStrategy #Multifamily #PropTech #SalesLeadership

🎙️ Getting to Hell Yes! LinkedIn Live with Mindy Price 🎙️Selling isn’t about pushing—it’s about serving. 💡In this episode, we dive deep with Mindy Price, Chief Y Officer at Inside the Y, as she shares the secrets to transforming your sales approach and getting people to say “Hell Yes!”🔥 What You’ll Learn: ✅ Why believing in what you sell makes all the difference✅ How serving instead of selling builds trust & long-term success ✅ The power of relentless follow-up (because one conversation isn’t enough!)💬 “If you don’t understand your customer’s pain points, how can you expect them to say ‘Hell Yes’ to your offer?” – Mindy PriceIf you’re tired of chasing leads and ready to start helping people buy, this episode is for you. 🚀🎧 Listen now: https://open.spotify.com/show/4TY87ToVuLK7eqkZZvZA5Thttps://podcasts.apple.com/gm/podcast/getting-to-hell-yes/id1772602174#Podcast #Sales #Leadership #GettingToHellYes #SalesStrategy #SellByServing #CustomerSuccess

Getting to Hell Yes with Brad Hargreaves! 🚀Selling to real estate owners isn’t about flashy pitches—it’s about speaking their language, finding the right buyer, and aligning with decision cycles. In this episode, Brad Hargreaves, founder of General Assembly, Common, and ThesisDriven, shares his playbook for breaking through industry inertia and closing deals faster.🌟 Key Takeaways: 1️⃣ Speak the language of real estate – Owners care about NOI, risk, and efficiency, not just tech features. 2️⃣ Find the right champion – Your buyer isn’t always the decision-maker, so equip them to advocate for you. 3️⃣ Time your pitch strategically – Real estate operates on cycles; align your approach to when decisions get made.🎧 Listen now: https://rss.com/podcasts/getting-to-hell-yes/What’s your biggest sales challenge in real estate? Let’s discuss below! 👇#GettingToHellYes #Podcast #PropTech #RealEstateSales #Multifamily #Leadership #SalesStrategy #GrowthMindset

🎙️ Podcast Teaser for Getting to Hell Yes! Featuring David Shaw🚀 Episode Overview: In this episode, we sit down with David Shaw, President & COO of Lively, to explore how customer experience drives revenue, overcoming resistance to change in multifamily, and how to guide prospects from hesitation to a confident "Hell Yes!"🔑 Key Takeaways💡 Selling Isn’t About Pushing—It’s About Guiding David breaks down his Connect, Discover, Respond framework, showing how asking the right questions and listening to customers leads to higher conversions.🏢 Resident Experience = Revenue Experience Operators often overlook retention, but David explains why focusing on resident experience reduces churn, stabilizes NOI, and boosts asset value.🔄 Change Management is the Biggest Sales Obstacle Implementing new technology isn’t just about buying software—it’s about adoption. David shares how to ease the transition for property managers and site teams to ensure lasting success.🔥 David’s Tip for Getting to Hell Yes with a Buyer💡 “If you’re solving the symptom and not the root cause, you’re fighting a thousand battles instead of winning the war. The right solution removes friction, saves time, and delivers measurable ROI.”🎧 Listen Now ✨ Don’t miss this powerful episode for multifamily leaders, sales professionals, and property managers looking to scale, retain more residents, and transform customer experience into real profit. 📱 Available on Apple, Spotify, or wherever you get your podcasts!🎧 Listen Now: 🔗 Spotify 🔗 Apple Podcasts📢 Hashtags #GettingToHellYes #PodcastLife #CustomerExperience #PropTech #SalesStrategy #MultifamilySuccess #LeadershipMatters #ResidentRetention #SalesGrowth #BusinessLeadership

🎙️ Podcast Teaser for Getting to Hell Yes Featuring Chris Whitaker🚀 Episode Overview: In this episode, we sit down with Chris Whitaker, Wireless and IoT Practice Leader at Intelisys, to discuss how wireless technology is reshaping business operations, the importance of trusted advisory in tech sales, and why problem-solving, not selling, is the key to closing deals.🔑 Key Takeaways📡 Wireless is the Future of Business Connectivity Chris shares how wireless and IoT solutions are no longer just “nice to have”—they are mission-critical for businesses looking to enhance efficiency, security, and scalability.🎯 Sales is About Solving Problems, Not Pitching The best sales professionals don’t push products; they ask better questions, listen, and provide solutions that genuinely fit customer needs. Chris explains how shifting the mindset from “selling” to “helping” leads to long-term client success.🤝 Trusted Advisors Win in the Marketplace Customers don’t want to navigate hundreds of options alone. Chris highlights how buyers are looking for experts they can trust to guide them through technology decisions and minimize risk.🔥 Chris’s Tip for Getting to Hell Yes with a Buyer💡 “The best way to close a deal isn’t by selling—it’s by truly understanding your customer’s pain points. Ask the right questions, listen, and present solutions that make saying ‘yes’ the obvious choice.”🎧 Listen Now ✨ Don’t miss this insight-packed episode for tech leaders, sales professionals, and business owners looking to leverage wireless technology, improve sales strategies, and build lasting client relationships. 📱 Available on Apple, Spotify, or wherever you get your podcasts!🎧 Listen Now:https://open.spotify.com/show/4TY87ToVuLK7eqkZZvZA5Thttps://podcasts.apple.com/gm/podcast/getting-to-hell-yes/id1772602174📢 Hashtags#GettingToHellYes #PodcastLife #WirelessTechnology #IoT #TechSales #TrustedAdvisor #ProblemSolving #BusinessConnectivity #InnovationMatters #SalesLeadership