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Breaking B2B - SaaS Marketing and B2B Marketing Podcast

Breaking B2B - SaaS Marketing and B2B Marketing Podcast

511 episodes — Page 9 of 11

Ep 110#110 Win At Selling To Different Personality Types 🏆 - Jamie Martin

👉 How to identify the different personalities of a prospect decision maker?! Jamie is Managing Director & Founder of Correct Careers Coaching He’s an award-winning sales professional, co-creator of a B2B sales e-Learning course, as well as an author, podcaster, and speaker. 👉 Listen to Jamie & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover: 👉 The importance of different decision maker’s personalities when prospecting SMB businesses. 👉 Should you change your sales approach towards someone because of their personality style? 👉 What digital channels will help to develop business relationships at present - our top tips of what works & what doesn't! 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 13, 202132 min

Ep 109#109 How To Speak Virtually With Confidence & Impact 🎙️ - Peter Hopwood

👉 How to feel more confident when speaking online! - With Peter Hopwood. Peter helps speakers, high performing professionals, corporate teams, TEDx speakers and accelerator startups across the globe to build acute speaking and presence skills - creating impact when it matters. 👉 Listen to Peter & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover: 👉 Hitting the right mindset before speaking 👉 Engagement tips and ideas to boost up interaction on virtual calls 👉 Using your voice and non-verbals to your advantage 👉 Becoming more aware of how you show-up online 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 10, 202132 min

Ep 108#108 Why You NEED To Claim Your Google My Business Listing TODAY ✔️- Stephen Hodges

👉 Listen to Stephen & Sam as they help you use this FREE tool to help your local SEO efforts. We also discuss: Stephen Hodges is an Adjunct Professor, CEO, and serial entrepreneur from Oregon, USA. He currently teaches at Oregon State University in the College of Business, owns and operates BosonHub Digital Development LLC, and has more recently been specialising in virtual events and trade shows. Stephen works with SMEs with their Google Ads efforts and builds custom enterprise webpages focused on e-commerce. 👉 Listen to Stephen & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover: 👉 How to claim your Google My Business Profile 👉 How it can get you inbound leads and sales 👉 Why Google My Business is important for local SEO 👉 Different tools within Google my Business 👉 Emphasis on why this is especially important in the age of COVID-19 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 6, 202131 min

Ep 107#107 Why You Should Grow Your Business With YouTube (and ignore the vanity metrics) 🌴 - David Walsh

👉 Why likes, views and subscribes are vanity metrics. David is one of the most in-demand Certified YouTube specialists in the UK. David will tell you how views and subscribers are vanity metrics, thrown around to make people feel good about their channels. He will then guide you through the top things that you should really be focusing on, to consistently fill your sales pipeline using Video and YouTube! 👉 Listen to David & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover: 👉 Content Marketing Strategy. 👉 What you need to talk about to gain your audience trust. 👉 How to position yourself as an authority in your industry. 👉 Free content versus paid Ads. 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 3, 202133 min

Ep 106#106 How To Position Yourself As Your Market's Go-To Expert 🏋️ - Alex Moscow

👉 The importance of understanding and appreciating the value of your experience, expertise, and impact! Alex has been helping to position his clients at the very head of their industries for well over a decade. Today he uses his skills to help the owners of established B2B businesses to achieve their vision by creating content driven campaigns that influence and attract perfect prospects. He’s helped build pipelines worth hundreds of thousands of pounds. 👉 Listen to Alex & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover: 👉 How to unlock your value by talking to your clients/customers 👉 How to tell stories that sell 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 30, 202041 min

Ep 105#105 Predictions & Challenges You Need To Be Ready For To Crush 2021 📆 - James Buckley

👉 James and I recap how 2020 has been for sales and business professionals. James is the Director of Business Development/Partnerships Manager @ JB Sales. He helps sales professionals develop their skills, providing tactics, tips, and structure that yield immediate results for those wanting to improve their sales! 👉 Listen to James & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover: 👉 We discuss our predictions for 2021. 👉 We look at likely hurdles for those in business and sales. 👉 We will provide actionable tips to grow your business and sales for the year ahead! 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 27, 202038 min

Ep 104#104 Become A Top 1%'er In Sales 📊 - Dave Kennett

👉 What does it take to get to the top in Sales?! Dave Kennett is the founder & CEO of Replayz. Replayz consists of a team of the world's top sales coaches who listen to Gong and Chorus calls for tech companies and give live and recorded video feedback. 👉 Listen to Dave & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover: 👉 What the sales reps at the very top of their game do differently when it comes to: ➕ Discovery Calls ➕ Demos/Presentations 👉 Plus, we will be discussing the common pitfalls to be wary of and how to overcome them! 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 23, 202036 min

Ep 103#103 Go From Sales Rep To Director (A 5 Step Guide)! 🗓️ - Danny Levy

👉 In this episode we discuss a step by step guide of how to go from a starting position in a company, all the way to the highest level! I am joined today by Danny Levy (MD, APAC for Worldwide Business Research) for today's Business Growth Show. He’s from the UK and has been living and working in Singapore for the last 10 years. He’s also the host of the Digital Transformation & Leadership podcast and regularly speaks and moderates at digital and live in-person events. 👉 Listen to Danny & Sam discuss their experiences and they help you to skyrocket your sales & biz! : 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 20, 202037 min

Ep 102#102 STOP Wasting Time & Get Back 90 Minutes Every Day! ⌛ - Mark Evans

👉 Why are we all so bad at wasting time during our working day!? Mark could possibly be the most enthusiastic person you’ll ever meet. He believes that at its very core, sales doesn’t have to be manipulative or sleazy. He helps companies and individuals sell with more consistency, allowing businesses to finally scale their sales with systems and processes with his company SalesKit He's an author, husband, father and Ironman. 👉 Listen to Mark & Sam discuss the following topics as they as they help you to skyrocket your sales & biz! : 👉 How to create the perfect sales day 👉 The almighty ‘Power Hour’ 👉 How to avoid procrastination and get sh*t done 👉 How to prioritise key tasks and maximise your results in business + sales, day in day out 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 16, 202031 min

Ep 101#101 How To Avoid Burnout In Business 🕯️- Rebecca O'Brien

👉 What are the symptoms/signs to be aware of that you could be close to burnout? Rebecca O’Brien is a Certified Stress Management & Burnout Prevention Coach, Mindfulness Instructor, Nutritionist, and former Sales & Marketing Executive. Rebecca helps IT Executives prevent burnout and create sustainable success. 👉 Listen to Rebecca & Sam as they help you to skyrocket your sales & biz as they discuss the following topics: 👉 How to gain optimal performance/focus without pushing yourself to the limit? 👉 What to do if you are feeling burn out? 👉 Why nutrition plays a key part in your performance. 👉 How to keep a healthy work + life balance and maintain a positive mindset to get maximum results for both. 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 13, 202031 min

Ep 100#100 Make It EASIER For People to Do Business With You (via digital marketing) 🙋🏼‍♂️ - Sam Dunning

👉 It's episode 100! & to celebrate Sam its swapping places on the mic! - It's his turn to shed insight & experience into the world of digital marketing Darryl Praill has very kindly agreed to interview Sam Dunning in our celebratory 100th episode. 👉 Listen to Darryl & Sam as they help you to skyrocket your sales & biz as they discuss the following topics: 👉 The tables have TURNED. To celebrate hitting 100 episodes, Darryl Praill (CRO @ VanillaSoft) is interviewing ME for today's Business Growth Show. 👉 We will be sharing how you can utilise digital marketing and your website to make it easier to land new clients! 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 9, 202040 min

Ep 99#99 How To Get The Most Out Of Your Website 🌐 - Mark Grindey

👉 How To Get The Most Out Of Your Website Mark is the founder & CEO at UKBSS Group - A leading UK web hosting company. 👉 Listen to Mark & Sam as they help you to skyrocket your sales & biz as they discuss the following topics: 👉 Key points to think about for your website. 👉 How to choose the right hosting for your website and why solid hosting is crucial. 👉 Mark offers actionable marketing tips, describing how he’s grown a successful business online. 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 6, 202030 min

Ep 98#98 Why Your Sales Process Is Outdated! (and how to fix it) 🧮 - Fred Copestake

👉 Why many of us are still behind the times when it comes to sales - the lifeblood of growing a business. Fred is Founder of Brindis sales training consultancy. Over the last 22 years he has travelled round the world 14 times visiting 36 countries and working with 10,000 salespeople in over 200 companies. He has taken some of the things that really make a difference in modern selling and put these in his book ‘Selling Through Partnering Skills’. 👉 Listen to Fred & Sam as they help you to skyrocket your sales & biz as they discuss the following topics: 👉 How to develop a modern approach to getting deals done and upping sales revenue. 👉 Why you need to become more collaborative and use partnering skills, and what this really means. 👉 Why mindset and behaviours are key to your business and sales success. 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 2, 202032 min

Ep 97#97 Why Digital Transformation And Culture Will Grow Your Business 🔌 - Danny Bluestone

👉 What is digital transformation really? Danny is the founder & CEO @ Cyber-Duck, The original UX & Digital Transformation Digital agency - since 2005. Cyber-Duck are listed on the Deloitte top 500 fastest growing technology companies in Europe, the Middle East and Africa. Danny was voted as one of the UK's top 100 influential people in digital by BIMA (beema) twice! 👉 Listen to Danny & Sam as they help you to skyrocket your sales & biz as they discuss the following topics: 👉 How can we ensure we use digital to actually help our business grow? 👉 Why is a diverse culture important? 👉 What skills will the leaders of tomorrow need? 👉 Hiring tips to grow your team 📽️ SPONSORED BY VIDYARD Get Your FREE Vidyard account here: http://www.vidyard.com/bgs 🌐 WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Nov 29, 202033 min

Ep 96#96 Establishing Who Your Customer ISN'T (& Why that's Crucial to Know)! 🧐 - Marcus Cauchi

👉 Why you need to calculate who your customer ISN'T! Marcus Cauchi is Founder of the 'Laughs Last Ltd'. He's a fractional Chief Revenue Officer for a number of technology scale ups, helping them achieve controlled hypergrowth, without giving away their shares, or control to greedy investors. Marcus has been in sales for the past 35 years and over the past 17 years has helped his clients generate over £6.5bn in additional sales! Marcus & Sam have a discussion about the following; 👉 How systems can set you free in business, marketing and sales 👉 How your success in the future will depend on your ability to collaborate 👉 Marcus' top digital marketing, business growth and sales tips 👉 Listen to Marcus & Sam & they'll help you to skyrocket your sales & biz!

Nov 25, 202038 min

Ep 95#95 Turn Your Website Into A Lead Generation Machine ⚙️ - Brian Massey

👉 Learn what it takes to run your website from a drop in the ocean...to a lead generation machine! Take a computer programmer, a salesperson, a marketer, an entrepreneur and cram them into a lab coat, and you have a Conversion Scientist! Brian Massey has been optimizing websites since before it was cool. He's seen a lot of tests since 2007 when he founded Conversion Sciences. The company has stood web design on its head, using behavioural science both before and after launch to guarantee more leads and sales. Brian talks to Sam as they discuss: 👉 Worst and best practises to drive more leads and sales 👉 How to choose to invest in more traffic vs. better conversion 👉 Building effective lead magnets and landing pages 👉 The difference between interrupt-driven vs. intent-driven ad traffic (converting vs. list-building) 👉 Why you should think about: Mobile vs. Desktop visitors 👉 Listen to Brian & Sam & they'll help to skyrocket your sales & biz!

Nov 22, 202031 min

Ep 94#94 Is Demand Gen Worth It Or Just Another Buzzword? 👄 - Jack Kosakowski

👉 What does demand-gen really mean!? - Jack & Sam discuss! Jack Kosakowski is CEO of the US Division of Creation Agency. His marketing agency works with some of the fastest growing SaaS companies to help them build brands and drive demand and scale, using social media as their competitive advantage. Jack was an early adopter and practitioner of social selling and has been featured in top publications, such as; Tony Robbins, Harvard Business Review, Forbes, Inc, MIT...and many more. Jack gives us a deep dive into the following topics; 👉 How to turn your business and sales team into a demand generation machine. 👉 Actionable ways to get started with demand-gen. 👉 We Discuss the statement: 80% of B2B Sales Interactions Between Suppliers and Buyers Will Occur in Digital Channels by 2025. (Gartner). 👉 What does the future of social selling look like? 👉 Listen to Jack & Sam & they'll help skyrocket your sales & biz!

Nov 18, 202033 min

Ep 93#93 10 Revenue Growth Strategies For 2021 And Beyond! 🔭 - Scott Barker

👉 Tune in as we discuss Scott's top recommended strategies across both digital marketing and sales to have a HUGE 2021! Scott Barker was named among the “Top 25 Sales Leader You Should Get To Know in 2020” by Crunchbase. He’s the Head of Strategic Engagement at Outreach.io, overseeing partnerships and revenue at Sales Hacker, host of The Sales Engagement Podcast, author of The Forecast newsletter and head of the Vancouver Chapter of The Revenue Collective. In today's episode Sam & Scott cover: 👉 LinkedIn, social selling, and using champions to sell more 👉 multi-threading deals and utilising sales data 👉 making best use of your time, spicing up zoom calls and assessing your sales stack 👉 taking demos to the next level and why you need to get good at content 👉 how to become a marketer...and more! 👉 Listen to Scott & Sam as they help skyrocket your own sales & biz!

Nov 15, 202047 min

Ep 92#92 Never Have A Bad Sales Month Again! 🌝 - Niraj Kapur

👉 What are the main reasons why we end up missing sales targets? - Sam & Niraj discuss! Niraj Kapur is an expert sales coach / trainer, speaker, and best-selling author of 2 sales skills books! 👉 What behaviours are important for having a great month and beating quota? 👉 How much is mindset a part of being great at crushing sales goals? 👉 Keeping focused in today’s environment. 👉 Digital channels to utilise to drive your sales 👉 Actionable strategies to beat quota time and again 👉 Consider it all lightening that'll help skyrocket your own sales & biz!

Nov 11, 202039 min

Ep 91#91 How To Close Inbound Leads (& not get stuck in voicemail jail) ➿ - The UK's Most Hated Sales Trainer

👉 A step by step process of turning more of your hard earned inbound leads into revenue! Benjamin Dennehy is THE UK’S MOST HATED SALES TRAINER - Enough said! 👉 How to qualify prospects/suspects fast and not live off 'hopium' for your sales pipeline. 👉 When to move from discovery questions to your product/service. 👉 Getting people to really open up about their business problems/goals. 👉 Why emotion plays a part in the process. 👉 Understanding how your prospect buys and all angles of the process (budget/decision makers/timeline etc). 👉 Should you close on the first call?. 👉 All nuggets to help you skyrocket your own sales & biz!

Nov 8, 202048 min

Ep 90#90 How To Create A Webinar That Doesn't Suck🥤- Ollie Whitfield

Should you consider doing a webinar, & are they really worth the time and money? Ollie Whitfield is a Product Marketer for VanillaSoft, the industry’s most successful sales engagement platform. In Today's Podcast, Sam talks to Ollie about webinars and the best strategies of using them. They cover the following issues; 👉 How to create a webinar from scratch! 👉 How to pick the right guests! 👉 How to choose the topics! 👉 How to build up sign-ups and promote before and after 👉 How to go about generating leads and generating revenue from webinars? 👉 Ollie's top recommended digital marketing and sales tips 👉 All great stuff to help you skyrocket your own sales & biz!

Nov 4, 202039 min

Ep 89#89 How To Use Video To Win More Business! 📽️ - Tyler Lesard

What is video’s place in today’s business and selling world? Tyler is the VP of Marketing at Vidyard. He’s spent more than 6 years in the world of online video for sales, prospecting and B2B marketing. He’s the co-author of 'The Visual Sale', host of the 'Creating Connections' podcast, and frequent speaker on topics ranging from video marketing to customer experience. Tyler has been recognised by Demand Gen Report as the top Buyer-Focused B2B Marketer, and by Marketo as a top 50 Fearless Marketer. Tyler kindly gives his time to Sam as they cover the following topics; 👉 When and where should we be using video? 👉 How to speed up sales cycles with video 👉 How to craft the perfect video message 👉 Creating a culture of video 👉 The marketing strategies Vidyard used to become a leader in video 👉 Actionable tips to use video & digital marketing to win more deals 👉 All great stuff to help you skyrocket your own sales & biz!

Nov 1, 202035 min

Ep 88#88 Creating A Winning Repeatable Sales Process ↩️ - Rick Denley

👉 How to pivot your business when business is bleak Rick is the self proclaimed 'Transformational Growth Coach', with 25+ years in leading multinational organisations. He has a background in transformational sales growth strategies and execution. Team building has driven the change needed for small to large organisations, including creating winning sales processes, which focus on consultative and relationship based selling. #1 Best Seller 'Reinvent Yourself' published in April of this year! 👉 How to bring your customers value 👉 5 actionable tips to generate more revenue 👉 A process you can repeat to drive sales, consistently 👉 Rick’s top recommended digital marketing channels 👉 All top tier stuff to help you skyrocket your own sales & biz!

Oct 28, 202024 min

Ep 87#87 How To Prospect Through The Noise (And Land New Clients) 🛬 - John Barrows

How you can prospect through the noise in today's environment! John is CEO of 'JB Sales', and the author of 'The sales book for kids', 'I Want to be in Sales When I Grow Up', plus he’s the host of 'Make It Happen Monday’s' podcast. He’s provided sales training & consulting services for some of the world’s fastest-growing companies, such as; Salesforce.com, Google, LinkedIn, DropBox, and many others! 👉 The best ways to prospect with digital/social. 👉 Brand building as an entrepreneur. 👉 Social selling. 👉 How to be agile whilst selling today. 👉 This is all invaluable help, with which to skyrocket your own sales & biz!

Oct 25, 202042 min

Ep 86#086 Building A Multi-Million Revenue Media Business 🏗️ - Max Altschuler

How to grow a Media Business like a Boss! Max Altschuler is the founder of Sales Hacker, the largest online resource for B2B Salespeople across the globe. In 2018, Sales Hacker was acquired by Outreach, the leading Sales Engagement Platform and Max was installed as the VP of Marketing. Max has written 2 books on sales, Hacking Sales and Sales Engagement, and even a book on Career Building titled; 'Career Hacking'. 👉 The story of how Max built Sales Hacker up to a multi-million revenue media business, that was then acquired by a software company. 👉 Hacks you can put into play to close more business TODAY, from the founder of the worlds largest community for B2B sales. 👉 A wealth of Max’s actionable digital marketing and business growth tips. 👉 All Incredible gold, for you to skyrocket your own sales & biz!

Oct 21, 202033 min

Ep 85#085 Does Content Marketing Really Drive Sales? 🚘 - Jay Ludgrove

How effective really is Content Marketing!? Jay is co-founder @ GLProUK, a full-service digital marketing agency focussing on creating social content, whilst never forgetting the reason for marketing via social media: Sales! Jay comes from a highly respected sales background and has implemented his skill set to drive his business and assist in helping others. Jay’s also a key speaker who talks about marketing, social media, entrepreneurship, video, podcasting and everything in between! In this episode we cover; 👉 What actually is content marketing? 👉 How to work out which channels are most effective for you 👉 How to get started on content marketing 👉 How quickly can you expect results? 👉 Actionable tips to up your content creation and marketing game to drive leads and sales! 👉 All delivered on plate for you to use, to skyrocket your own sales & biz!

Oct 18, 202036 min

Ep 84#084 How To Amplify Your Inbound Marketing 🔊 - Jason Bay

Amplifying Your Inbound Marketing With Outbound! Jason is Chief Prospecting Officer at Blissful Prospecting. He helps reps and sales teams who love landing big meetings with prospects—but hate not getting responses to their cold emails or feeling confident making cold calls. Sales is the only "adult job" he’s ever had, and he’s done everything from selling house painting services door to door, running outbound call centres, to helping hundreds of reps master cold outreaching. 👉 Should you do outbound, or inbound marketing? 👉 Why and how they both work together. 👉 Examples of how you can use both to generate new clients. 👉 A framework that you can takeaway. 👉 Actionable tips for inbound and outbound marketing. 👉 All delivered on plate for you to use, to skyrocket your own sales & biz!

Oct 14, 202039 min

Ep 83#083 How Money Is Actually Made (It’s Not Via Sales)! 🧱 - Sam Jacobs

Oct 11, 202028 min

Ep 82#082 How To Craft Sales Emails That Get RESULTS 📧 - Justin Michael

Create Emails that'll get replies! Justin is an expert on all things B2B sales automation. He will move you from Henry Ford to Tony Stark, to unleash your inner JARVIS Iron Man Suit of sales tech stacks! He’s advised over 100 companies from Justin Michaels Consulting. Justin talks with Sam as they discuss; 👉 How to tailor emails for every part of the sales process; Cold email, Setting meetings, Sending proposals & follow-ups. 👉 The best tools to use. 👉 A bunch of other sales and digital marketing actionable tips from Justin! 👉 All amazing info to help you to skyrocket your own sales & biz!

Oct 7, 202049 min

Ep 81#081 Is Influencer Marketing Really Worth It? 🤔 - Neal Schaffer

What real value can influencers really bring to the table for brands and businesses? Neal is an authority on helping innovative businesses digitally transform their sales and marketing. He’s the Founder of the digital marketing consultancy PDCA Social, Fluent in Japanese and Mandarin Chinese Neal is a popular keynote speaker and has spoken on four continents in more than a dozen countries. He is also the author of 4 sales and marketing books, including the recently published The Age of Influence Check out Neals Podcast: 'Maximise Your Social Influence' a podcast for marketing inspiration. Neal has plenty of actionable tips to share on digital marketing, sales and growing a business... 👉 How do we get started with it? 👉 What resources should be allocated to an influencer marketing campaign? 👉 What ROI can be expected and how can you measure it? 👉 All great stuff to help you to skyrocket your own sales & biz!

Oct 4, 202032 min

Ep 80#080 Make A Fan Then A Customer 🤩 - David Meerman Scott

How to turn customers into fans! David Meerman Scott spotted the real-time marketing revolution in its infancy and wrote five books about it, including 'The New Rules of Marketing and PR', with more than 400,000 copies sold in English and available in 29 languages from Albanian to Vietnamese. Now David taps into the mindset that relationships with customers are more important than the products they sell to them. In Sam's discussion with David they cover; 👉 What creating fans really means and why it's key for business and sales. 👉 How to build a fanbase from scratch for any industry even with little or no budget. 👉 Why should create fans first and customers later. 👉 How your passions are the key to building lifelong fans. 👉 Why the long-term play is key for marketing and sales. 👉 All this is golden, and can help you to skyrocket your own sales & biz!

Sep 30, 202033 min

Ep 79#079 How To Generate Leads (And Keep Them Flowing) As A Start-Up 🌊 - Brandon Schaefer

Brandon Schaefer tells us how to develop leads, and keep them coming in! Brandon Schaefer is the founder and CEO @ Simple Business Help. He’s a corporate business strategist who uses data and technology to help entrepreneurs, CEOs, and startup founders, improve their sales processes, improve their client and prospect communications, and improve their lead generation campaigns. Tune in for today's episode where Sam & Brandon discuss: 👉 Sequencing lead generation activities, 👉 Tips and tricks to stay productive 👉 Investing in digital & technology to drive maximum results 👉 Maintaining a positive attitude, plus much more! 👉 All first class info to help you skyrocket your own sales & biz!

Sep 27, 202040 min

Ep 78#078 Is Selling Really A Numbers Game? 🎲 - Art Sobczak

Is prospecting and selling really just a number game? Art Sobczak works with thousands of sales reps each year, helping them get more business by phone. His mission is to eliminate the fear, failure and rejection from cold calling. Since 1983 he’s built up his reputation by providing common-sense, non-gimmicky, non-salesy methods of how to use the phone to prospect, persuade and sell. He is the author of a classic book in the field called 'Smart Calling', now in its third edition! 👉 With so much having changed in the past few months, what do we need to do to keep our sales consistent and beat targets. 👉 Why you should utilise Smart Calling. 👉 Art's top recommended digital marketing channels. 👉 All awesome stuff to help you skyrocket your own sales & biz!

Sep 23, 202036 min

Ep 77#077 Why Negotiation Is Crucial For Business 🗣 - Patrick Tinney

Using Negotiation To Grow Your Business & Sales! Patrick Tinney, Author, sales and negotiations expert, joins me for Sam's Business Growth Show. Patrick is the founder and Managing Partner of Centroid Training and Marketing. He is one of the most published authors on business negotiations in Canada. Over his 30 year career, Patrick has concluded multimillion dollar media sales and negotiation solutions for many of Canada’s largest advertisers. In this episode we have good chat through: 👉 Actionable negotiation tips you can utilise from today to win more business. 👉 Patrick's story and lessons learnt. 👉 How good think we are at negotiation versus how good we actually are. 👉 Why you should never split the difference on pricing. 👉 Negotiation strategy. All Amazing nuggets to help you skyrocket your own sales & biz!

Sep 20, 202043 min

Ep 76#076 Be A Company You'd Want To Work With 🤝 - Mike Winnet

How Mike Winnet started & then sold his company in 2 years for £8 million! By day, he puts get-rich-quick gurus to the test in his Contrepreneur series on YouTube. By night, he creates videos & content to help companies generate MORE business with IAM Productions... Many of you may think of Mike Winnet as a controversial character putting out funny and controversial videos & content and busting contrapreneurs on YouTube and LinkedIn. He’s actually a very good businessman and we chat through how he built up and sold his business in 2 short years. Plus we talk about how the creation of the character, Mike Winnet came about. Plus Mike shares some interesting stories including how Gary Vaynerchuck's office in New York is set-up and how Gary charges for meetings. 👉 All Amazing nuggets to help you skyrocket your own sales & biz!

Sep 16, 20201h 1m

Ep 75#075 Generate a CONSISTENT Flow Of Clients With LinkedIn 💰 - Marcus A. Chan

Want regular new clients through LinkedIn? ✅ Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1 Marcus A. Chan, founder @ Venli Consulting Group LLC joins me on Sam's Business Growth Show. Marcus helps B2B sales professionals sell more, and sell better without needing years of experience, through his coaching and training programs. He has been featured in Yahoo! Finance, MarketWatch, NBC, and many more for his fantastic results. He's also trained thousands of sales professionals across the world... In this episode we cover: 👉 How to prospect with LinkedIn - a full guide 👉 Top ways to come up with content that your ideal clients will love 👉 How to generate a regular flow of inbound leads 👉 How to steal engagement from macro influencers All fantastic stuff to help skyrocket your own sales & biz!

Sep 13, 202052 min

Ep 74#074 How To Compete With Giants As A Small Business 🤾‍♂️ - Jeroen Corthout

Want to beat the giants in your industry? - Then listen to Jeroen Corthout! In this episode Sam & Jeroen discuss the following: 👉 How you can battle the giants to secure regular revenue (a 7 step process). 👉 Sales automation: How to automate the part of sales that makes you a robot and become more human. 👉Actionable sales and digital marketing strategies. Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, used by thousands of agencies and SaaS companies. Salesflare itself was founded when Jeroen and co-founder Lieven wished to manage leads for their software company more efficiently. Keeping track of them manually wasn't desirable, so they built 'Salesflare', which pulls customer data together automatically. It's now the most popular CRM on Product Hunt and top rated on review platforms such as G2, for its ease of use and automation features. There's info and strategies aplenty here to help skyrocket your own sales & biz!

Sep 8, 202041 min

Ep 73#073 Data lists are DEAD 😵: Use intent data to generate hot B2B leads! 🔥 - Tukan Das

Are data lists really dead? - Tukan Das lets us know! Tukan is the CEO @ LeadSift. LeadSift provide companies with B2B Intent Leads You Can Action Immediately! Today on Sam's Business Podcast we chat through; 👉 Why static lists for prospecting are DEAD 👉 How you can use intent data and buying signals to generate hot B2B sales leads! 👉 Tukan's journey from technical founder to sales 👉 Actionable digital marketing & sales tips to help skyrocket your own sales & biz!

Sep 6, 202033 min

Ep 72#072 How To Nail Inbound Marketing As A Startup 🔨 - Alex Boyd

Want ideal customers to come to you!? Alex Boys shares with Sam full inbound marketing strategies for start-ups. Alex was born and raised in San Francisco but currently resides in Portland, Oregon. Alex is the Founder & CEO at RevenueZen where he works with growing companies to help them scale their content marketing, and demand generation. RevenueZen works with startups all over the country. We talk finance sheets, short, medium and long-term digital marketing strategies that you can set in place to get inbound leads and sales coming your way. Alex also shares an interesting approach on how you can create regular useful content for LinkedIn that builds trust and grows your audience. Plus, he explains his interesting take on when and why you should be conducting outbound prospecting... All things that to help skyrocket your own sales & biz!

Sep 3, 202041 min

Ep 71#071 Essentials of Sales Success For Every Business 🎱 - Tony J. Hughes

Want a proven framework to sell more? Tony is Co-founder and Sales Innovation Director at Sales IQ Global. He's Ranked 3rd most influential person in the world on the topic of selling according to LinkedIn! He has 35 years of corporate + sales leadership experience and is a Best selling Author/Speaker/Blogger and Sales Leader Sales legend, Tony J. Hughes lays down his framework to work out problems with your products / services, and helps identify your Ideal Customer Profile (ICP), utilise pattern interrupts and applying combo prospecting (and tells you what combo prospecting means!) within a 90 second window! Tony shares exactly how to craft your messaging to make it all about your prospect and get regular new business meetings flowing! Use his insight and wisdom to help skyrocket your own sales & biz!

Sep 1, 202044 min

Ep 70#070 5 Minute Selling: Grow Your Business From 5 Minutes/Day ⏲️ - Alex Goldfayn

Want to grow your business and sales in Just 5 minutes/day? Alex Goldfayn grows companies. He is the CEO of the Revenue Growth Consultancy, which works with organisations to implement systems of remote and proactive selling that routinely generate 10%-20% in new net annual sales. His clients include manufacturers, distributors, and business-to-business service organisations (typically in mature industries) that make the world go around. Alex delivers more than 75 workshops and keynotes yearly. Not only does Alex regularly implement the systems in this new book, 5-Minute Selling, for his clients, but he also applies the approaches in his own firm, one of the highest-grossing and most successful solo consulting practices of any kind in America - '5 minute selling' is out now in both the UK and USA. Alex shares with us a snap-shot of his story including why, after his first business crashed, he vowed never to employ people again and work purely as a solo consultant. We talk about new processes you can adopt, and how by spending just 5 minutes each day to plan and have more conversations with buyers, will grow your business and sales. Lastly, Alex shares why the phone is so key and some of his top recommended digital marketing strategies to help you skyrocket your own sales & biz!

Aug 30, 202053 min

Ep 69#069 Curiosity Didn't Kill The Cat 😼 - Kate Lewis

How can curiosity improve your business and sales? Kate Lewis is CEO and Co-Founder @ e4enable, & 5onFriday UK coach. e4enable is driven by Kate’s passion for sales coaching and development, coupled with a frustration of how often organisation-wide efforts fail, are haphazard or plain non-existent in the first place! Kate’s been in technology sales for over 20 years, most of which in leadership. Her experience spans zero employee start-ups right up to multinational PLCs. Her first start-up was when ‘digital marketing’ wasn’t even a thing using fax machines and mail outs. Kate explains how being curious about her prospective businesses and difficulties has helped win her more deals...and how being curious about her team members goals, and really digging deep beneath the surface to find answers as to their 'why's' has helped her to really keep teams motivated and smashing their targets. We also discuss why culture is very important for business and why you should never think of your prospects/clients as a number. Kate shares her top digital marketing strategies including LinkedIn ads + white-papers, to generate leads and how to effectively work these opportunities into new business! Use Kate's pro insights to help you skyrocket your own sales & biz!

Aug 27, 202037 min

Ep 68#068 When A Client Says "Send Me A Proposal" You Say...⁉️ - Simon Hares

Want to write killer proposals that actually close? Simon Hares joins me today as we walk through his story and the lessons learnt in media sales, including why you don't sell your product or service - You sell the audience (AKA the business outcomes). Simon is the Managing Director of SerialTrainer7 Ltd based in Bath, UK. They specialise in training and coaching people in relevant sales and management skills, as well as personal development. Having spent the last 30 years as a sales professional, Simon trains all over the world, including the USA, Belgium, Germany and France, as well as the UK. Simon explains how he's grown his sales training business over the last 6+ years as we chat through when to agree to sending a client a proposal, and the step by step process to crafting winning proposals that convert, and how to follow-up on them like a champ! Simon also shares a bunch of digital marketing and LinkedIn + video tips to skyrocket your own sales & biz!

Aug 25, 202052 min

Ep 67#067 How To Get EPIC Guests On Your Podcast 🙆 - Jordan Paris

Jordan Paris runs us through his proven strategy of getting HUGE names for your interviews/podcasts! Jordan Paris is a 22-year-old author, podcast host, and entrepreneur featured in Forbes, Entrepreneur, Men’s Health, Yahoo! Finance, and Market Watch. Jordan’s podcast, Growth Mindset University, is ranked #6 in Apple’s Self-Improvement category, #3 in the Training category, #5 in the How-To category. He’s interviewed well known and successful people such as: Grant Cardone, Robert Greene, Mark Manson, Dan Millman, Ryan Serhant and Naveen Jain. James is also the founder at Trend Up Media, a one-stop podcast agency that produces profitable podcasts to help businesses grow in both profit and influence. Jordan has gone from restaurant server, to personal training, to web designer and is now a successful and well recognised podcaster and podcast producer...all this and he's only 22 years old. Jordan also explains why persistence is key in all aspects of business and sales, and how he can help you skyrocket your own sales & biz!

Aug 23, 202041 min

Ep 66#066 Own Your Career 🤴- James Bawden

James explains why it's up to you to become a professional in your craft, how you can own your career and improve your self development. James is Director of Client OutBound Strategy & Training @ OutboundView. Sales training and coaching is a huge passion of his and he’s been doing it for 12 years. He's spent the last five years building outbound sales teams, and seeing what actually works - most recently in the outsourced/consulting sales development world. James is co-host of the "Assistant to the Regional" podcast - about the TV show "The Office" from the POV of a sales person. He also produces "The Lunch Break Podcast" . He’s a huge advocate for mindfulness in business - especially in sales! James shares how he went from acting and rapping in his younger days to getting into retail and eventually business to business sales through getting noticed via content he was putting out on YouTube! We go onto discuss how you can never fully master inside sales, and James shares some epic cold calling tips and marketing recommendations that can help you skyrocket your own sales & biz!

Aug 20, 202045 min

Ep 65#065 Growing & Selling A Company Fast 💨 - Shabri Lakhani

Shabri chats with Sam about levelling up a company fast & then selling it on... Shabri Lakhani is the founder and CEO of SalesWorks. She has over 10 years of experience within sales / sales development. She spent 7 years at the largest fintech in Europe (the private equity owned 'Finastra') where she successfully built a global team up from 2 to 50 people. In 2018, Shabri started Salesworks - a global training and consulting firm that works with B2B software companies from seed to scaling, purely focused on sales team development that has reimagined the legacy approach to training. Shabri shares with us her journey, from door to door sales in the US, right up to starting her own company. She recounts lessons learnt in resilience, how to establish your ideal customer, and why the first 30 seconds of your pitch are key. Shabri shares an unusual strategy to recruit great sales people. We then go on to talk about how she started and grew her business in just 2 short years, to the point of it being acquired. Take what Shabri has learnt along her journey to help you skyrocket your own sales & biz!

Aug 18, 202044 min

Ep 64#064 Why Having Flexibility In Business Is Vital 🤸‍♂️- Christian Burton

Christian shares why building flexibility in to your business is important, as well as in life, and how to offer this to your clients. Born in Spain, Marbella, Christian Burton is theCEO and Founder of Pipeline Upgrade, The UK´s Fastest growing appointment setting agency. Pipeline Upgrade uses a unique "pay per meeting" risk-free commercial model and is trusted by many major Tech companies to keep their sales going. Christian shares how he began with ambitions to become an architect, to selling door to door in London, through to getting into B2B sales. He's got plenty of actionable business, sales and digital marketing tips to pass on. We chat about knowing when to say NO and politely refuse business! Plus, we chat through tips to generate more appointments and how to effectively use videos to win new business that'll help you to skyrocket your own sales & biz!

Aug 16, 202035 min

Ep 63#063 Getting Buyers On Your Side 🤼‍♀️ - Lisa Palmer

Lisa shares how you can get the inside scoop on your buyers to close more sales! An experienced buyer and seller, former CIO/CMO Lisa Palmer is a GTM expert, and marketing professor that teaches students to treat themselves as the most important product that they will ever market. We chat through how to have business orientated conversations, and if LinkedIn Sales Navigator is really worth the investment. We also cover strategies for selling into B2B enterprises, and how you can integrate stories into your conversations with customers. Plus, Lisa shares her story up to up to today, with tonnes of actionable tips in sales, business and digital marketing strategies to help skyrocket your own sales & biz!

Aug 13, 202038 min

Ep 62#062 How To Avoid Clients Ghosting You 👻 - Richard Harris

Want to avoid getting ghosted by prospects? There's nothing worse than having a great conversation with a prospect and they all of a sudden stop returning your calls, emails and LinkedIn messages and ghost you! I'm joined today by Richard Harris, Founder @ The Harris Consulting Group. We chat through ways to avoid the dreaded; "I'll think it over" at the end of a demo or presentation! He shares some awesome "break-up" emails to get you back in contact with prospects you thought were long-gone. Richard goes through his N.E.A.T. Selling philisophy to give you a solid sales process to use from today. We also learn Richards story, actionable tips and how he's leveraged partnerships and digital marketing to grow his business. Richard teaches reps how to earn the right to ask questions, which questions to ask and when to ask them. He's worked with Google, Zoom, Pandora, Visa, Pager Duty, Gainsight, and many more besides, to teach them about; sales, leadership, and the whole sales process. Richard believes success comes when people stop talking about what they do and get them to start talking about the pains they solve. He ties all this together by focusing on a more relaxed conversational selling style that helps people develop from strangers, to acquaintances, to eventual trusted business allies. Richard has been named a Top 25 Inside Sales Professional by the American Association of Inside Sales for the last 4 years. As well as a Top 10 Sales Development Leader as voted by Inside Sales and Sales Hacker. Published in Huffington Post, Inc, and most recently NBCNews. Use Richard's wisdom today, to help skyrocket your own sales & biz!

Aug 11, 202040 min

Ep 61#061 Why Being Upfront With Customers Pays Off 👐 - Mickeli Bedore

Why you should ALWAYS be upfront with your customers! Mickeli Bedore is the Chief Revenue Officer and Co-Founder of Closers Media. He's the creator/host of 'Coffee&Closers', a conversation between specialists who aim to help entrepreneurs and those new to sales, to close good business faster. Mickeli is a 2x dad, a 3x founder featured in Men's Journal, Touch of Modern, Uncrate, etc, and he's a 4x corporate sales Presidents Club award winner! We talk about how Mickeli went from selling frozen pizzas, to getting into high ticket selling. We discuss what upfront contracts are and why they make the best use of both your own & your customers' time. You will learn how to uncover prospects pain points and budgets, and how to qualify in or out, fast. Plus we explain how to sell even if you HATE selling and why sales can be great to anyone. Mickeli also shares actionable marketing strategies that he's used to scale his own business, all things you can implement too to help skyrocket your own sales & biz!

Aug 9, 202043 min