Beyond the Image Podcast

Breaking Through Roadblocks with Tamika Robinson (E) Hosted by: James Patrick In today's episode we are going to talk about change and being faced with things we were not expecting; obstacles that we were not anticipating and how we navigate around those. My guest today is Tamika Robinson. Tamika was a collegiate athlete in track and field, specifically a sprinter. "Nothing;s forever and sometimes there's no guarantee that plan A is going to work." IN THIS EPISODE Tamika's story and what happened that changed her path. The importance of working through your emotions. Pivoting your life after a big change. How obstacles may actually be leading you down the right path. Allowing yourself to grieve the idea of what you thought could be. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Tamika Website: www.jarfit.com Instagram: @thefigureprincess Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Why You're Not Getting Stuff Done Hosted by: James Patrick In today's episode, James is diving into all the many projects he is working on and how they went from ideas on paper to actual tangible steps he could take to complete each project. "It's easy to confuse being busy, by doing busywork, with being productive." IN THIS EPISODE What it takes to start and keep your momentum when completing projects. Creating subtasks to tackle big projects. Why you may be stalling on certain to-dos. Planning your weeks effectively. Being busy versus being productive. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Free Business Coaching LIVE Hosted by: James Patrick Welcome to another week of live coaching. Today, James is answering all and any business questions LIVE from those who tuned in to the live. "The best way to compete with others in your industry is to draw your competition into an area they cannot compete with you in." IN THIS EPISODE Updates on what James and his team are doing. How to communicate a shift in your business and clientele. Nurturing your audience with the right content. Utilizing social media, especially Instagram. Beating your competition. Is your story angle powerful enough? Going completely digital. How to obtain a cover or get published in a magazine. Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

On this show, James has talked a lot about what it takes to embark on an entrepreneurial journey. But when you are pursuing a passion and trying to make your passion into something that is profitable, how do you get your work to be seen? Our guest today is going to help you stand out regardless of what industry you're in. His name is Matt McWilliams and he is the author of the new book, Turn Your Passions into Profits. "Getting 15 minutes of fame has never been easier." IN THIS EPISODE The inspiration behind Matt's new book. Getting clear on your passion. Separating the emotion from the logic. Specific ways to stand out. Control the narrative. Niching down and dominating that topic. How long you should test the things that make you stand out and if it's working or not. Staying relatable. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Matt Book: passionsintoprofitsbook.com/bti Text: 260-217-4619 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Try Not to Suck at Business Hosted by: James Patrick The year was 2016 and the Chicago Cubs were rallying for their first World Series win in 108 years. Their manager at the time coined the phrase, "Try not to suck." This was the rally cry that went on to win that year. As an entrepreneur, we have to wade through a lot of crap and there are a lot of crappy professionals out there. So, let's talk about how to be an entrepreneur, regardless of what industry you're in, without sucking. "Do not put yourself and your wants ahead of the goals your client hired you for." IN THIS EPISODE When to share your opinion. Should you charge less than your competitors? What clients will remember. How to not resent a job. Being transparent when charging a client. The correct way to provide advice. Non-negotiables. James's values and some you can adopt for yourself. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Navigating Entreprenuership with Renee Bauer Hosted by: James Patrick Is this true for you? Who you are at the beginning of your entrepreneurial journey is not who you are 3 months, or 6 months, or 3 years into the process. As you shift in this journey, perhaps those in your circle may not recognize the person you have become. This could be even more delicate when that individual is a significant other. We're going to dive into this today and how to navigate through that. My guest today is Renee Bauer, a divorce attorney. "Those who have a higher education and those who are entrepreneurs do have a higher rate of divorce." IN THIS EPISODE The work Renee does as a lawyer that goes far beyond paperwork. How Renee's personal story has impacted her career. Why divorce rates may be higher for entrepreneurs. Simple communication within your relationships that can save them. Setting boundaries. The perspective of the person who isn't the entrepreneur in the relationship. Bringing your partner into your journey. Red flags to be aware of. The importance of taking care of yourself and knowing who you are. Stepping into the best version of you. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Renee Book: shewhowinsbook.com Instagram @msreneebauer Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Which Web Builder Should You Use with Gaby Fleming Hosted by: James Patrick With all the clients I work with, the idea of having a web presence is so crucially important. Whether it's for displaying your portfolio, sales, or lead generation. A lot of my clients want to be able to create and manage their website themselves, either for financial reasons or to have that control. When you set out to build a website on your own, you are going to be met with a plethora of different website builders and it can be very overwhelming. Which one should you choose? Today, we're going to dive into 5 of the most popular website builders, what you need to know about each of them, and which one is the right one for you. My guest today is Gaby Fleming, head of website design at Patrick Creative Media. "A website that is up will be infinitely better and more successful than a website that is kept in preview mode." IN THIS EPISODE Who Gaby is and what she does. The top 3 reasons people choose to do a website themselves. The 5 most popular website builders. Pros and cons of each website builder. Deciding if customization is important for you. Why you would have plugins on your website and what it is. What makes WordPress so popular and if it's for you. Which website builder is best for SEO. Mobile-friendly usage. Keeping it simple. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Gaby Website: www.patrickcreativemedia.com Instagram: @patrickcreativemedia Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Proactive vs. Reactive Marketing (LIVE Coaching) Hosted by: James Patrick On today's show, we are going to dive into the difference between proactive and reactive marketing and how to move yourself from being in a reactive marketing state to being in a proactive marketing state. "Be seen, be heard, be read." IN THIS EPISODE Current casting announcements. What the difference is between reactive and proactive marketing. The reason your business may not be consistent. Why proactive marketing is so powerful and effective. Can you create leads? Tapping into your target audience. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Breaking News to Breaking a Leg - How Adrianna Licitra Left a Career to Pursue a Passion Hosted by: James Patrick It took a while for me to admit that I wanted to be a photographer. I worked in marketing after college and anytime I was at a public event, I would never say that I was trying to build a career as a photographer. I would say, "I work in marketing." Until the day I said, "I'm a photographer." This is when I realized I needed to set a plan to get out of my marketing career and pursue photography full time. And that is exactly what we're talking about today with my guest, Adrianna Licitra. "What if I just left and did what I wanted to do?" IN THIS EPISODE Adrianna's corporate journey and what finally made her make her move. How to know when to make a change in your career. Asking yourself the tough questions. Honing your craft. The importance of always being a student. Making your passion lucrative. Negotiating terms of use. Does your brand play a role in the clients you get? What Adrianna would have done differently if she could go back and how it may inspire you. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Adrianna Instagram: @adrianna_licitra Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Dumbest Things Photographers Tried to Steal Business Hosted by: James Patrick In today;s episode, we're going to dive into the absolutely most absurd acts I've seen photographers take to either steal business or to prevent others from earning business. "Someone else winning does not mean that you lost." IN THIS EPISODE Personal experiences James has had. Sneaky things photographers may sneak into contracts. The importance of having client loyalty. Celebrating others in your industry and knowing there's enough to go around. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

The Entitlement Effect: How Ego Can Destroy Publishing Opportunities (Live Coaching) Hosted by: James Patrick Today, we're going to talk about how your ego can ruin your media chances. "You should be an equal participant in spreading the editorial narrative." IN THIS EPISODE Things you shouldn't do when you have media features, How you should approach a media partnership. The importance of sharing your media features with your audience. When you should just buy an ad. Why you need to become a team player. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Drawing the Line: When Photoshoot Onlookers Cross Boundaries Hosted by: James Patrick At what point does watching a photoshoot that's happening in public cross a line? At what point does it become intrusive? Let's talk about this since it happens quite often. "Modeling while in a public place is intended exclusively for the work that's being created." IN THIS EPISODE Why this happens so often. When it's not a problem versus when it is. Examples of when it becomes a problem and why. Real life examples that James has dealt with. Putting these scenarios into perspective. Consent in a public photoshoot and who it extends to. What this means for photographers. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Let's Talk About Sales with Sheley Brien Hosted by: James Patrick We're going to be talking about sales today. I love talking about sales, it seems to make so many of our listeners get a little bit uncomfortable, in a good way. Sales is something that can frustrate a lot of you or leave you feeling overwhelmed, not knowing what you need to do. Oftentime, many of us will try to go down these rabbit holes and figure out "how to sell without selling," or create sales without having to build or nurture relationships. But today, we are going to be talking about sales from a completely different perspective. Our amazing guest is Sheley Brien. She is a podcast host and a commercial general contractor business owner. "Someone else's opinion of us or metric of success, is irrelevant to you." IN THIS EPISODE The event that changed Sheley's trajectory of her life. Changing the perspective on what success is. The most important thing you can ever do. Why investing in yourself matters. Scheduling appointments with yourself. Redefining what self care looks like. Setting a standard for yourself. Showing up with the right energy. Doing more of what works. Assessing results and how to do it effectively. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Sheley Instagram: @sheleybrien LinkedIn: Sheley Brien Podcast: The Business of Being Healthy Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Dumbest Things I've Spent Money on as a Business Owner Hosted by: James Patrick Today, we're going to be diving into the stupidest things I've ever spent money on. I've made some questionable decisions with my earned cash. "We have never regretted investing in our user experience." IN THIS EPISODE The dumbest things James has spent money on as a business owner. Why some popular social media "strategies" aren't worth it. How to avoid the wrong hires. Things James should have invested in instead. What will bring in qualified leads. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

I've talked a lot on this show about the importance of attention. I've described attention as the most important asset that our audience can impart upon us because without attention, there is no hope to ever engage our audience to take a next step with us. My guest today is Hilary Billings and she is no stranger when it comes to building and leveraging attention. "People are making a decision in 2.5 seconds whether or not they are going to scroll or they're going to keep watching a video." IN THIS EPISODE Hilary's background and how she started honing in on the currency of attention. The power of doing your research and applying it correctly. What is short form content and why has it gained so much momentum? The biggest mistakes people make when creating short form content. The important of intentionality. The 3 things a video needs in order to do well. What defines a successful video? The most overlooked piece of video creation. How we are served content on social media and how to use that for your advantage. Creating bingeable content that leads to conversions within your business. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Hilary Website: www.attenioneers.com Book a free strategy call: www.attentioneers.com/freecall

The Most Annoying People Trying to Get Published Hosted by: James Patrick Today, we are going to discuss in detail who the most annoying people trying to get published right now are and their characteristics. "Media features and working with the media is a mutually beneficial relationship." IN THIS EPISODE The 7 types of annoying people and why. Should the amount of followers you have get you published? Why one moment of success won't turn into consistent media coverage. Should you name drop and brag about yourself to get media coverage? What you should be talking about when asking to get published. Join our next LIVE coaching with Lesley Logan in the Facebook Group for FREE to learn how to price your services: Fit Business Guide Go to: www.fitbusinessonline.com Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Launching a Photo Biz from Scratch with Shayla Pelton Hosted by: James Patrick Today, we get to chat about something I get a lot of joy out of which is building a career in the photography industry. Whether or not you're in the photography business you can relate this to establishing something that you have a passion for, building a support network for it, and the lessons you learn along the way. My guest today is Shayla Pelton. "Yes, the market can be oversaturated, but there's still going to be a client for every photographer." IN THIS EPISODE Shayla's story as a photographer. When is it okay to call yourself a photographer? Valuing your work. The importance of acquiring skills. How to gain momentum early on. The power of referrals. Showing up as yourself in an appropriate way. Loving yourself and how this plays a role in your business. Client dynamics and what to do when you don't click. Standing out in a saturated market. Finding your North Star and making goals for the future. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Shayla Instagram: @boudoirbypeltonphotography Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Client Confidential: Red Flags for Crappy Clients Hosted by: James Patrick In today's episode, we're going to peel back the glossy exterior and dive head first into the world of red flags when dealing with client relationships. "When they have been ripped off by every service provider they've hired, the common denominator is them, not the service provider." IN THIS EPISODE Personal examples from James's experience when he stood his ground and when he did not. When prospective clients ask you to work for free. Signs of commitment phobia. Should you sign an NDA? Why you shouldn't work for less or free. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Overcoming Imposter Syndrome with Neelima Chittapu Hosted by: James Patrick At our 9th annual Get Published Live event last month, we had an attendee express that they wanted to make sure that they fit in with the group. Of course, the answer was yes absolutely you do. It reminded me of the first time I went to a mastermind session and compared myself to every other person in the room. What I learned is that everyone else was thinking the same thing and it's a part of the imposter syndrome we place on ourselves. This individual stood out to us because she has defied so many barriers and preconceived notions about what is possible and absolutely deserved to be in that room. She is the owner of TechFabric and her name is Neelima Chittapu. "Believe in yourself, believe in your talent. That will take you places." IN THIS EPISODE How Neelima became the owner of her own tech company. The importance of surrounding yourself with the right people. Why you need to be more curious. What's the worst that can happen? Fighting the sexist stereotypes within male dominated industries. When's the right time for you to start? Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Neelima Instagram: @neelima_reddy Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

The Most Daily Effective Schedule for Entrepreneurs Hosted by: James Patrick Today, I'd like to share the morning routine of a social media influencer and the dangers behind this message for entrepreneurs. "There is not a wrong answer as long as it's you that's deciding what is best for you." IN THIS EPISODE How the perfect day for an entrepreneur should look. Lies about morning routines. The dangers behind striving in entrepreneurship. What does success look like to you? Doing what you want to do, not what others tell you is the right thing to do. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

In today's live coaching session, we're going to be diving into feedback we got from the media partners and magazine editors at Get Published LIVE on all the things that stood out to them and helped people get cast for media features. We'll also dive into things that didn't work in people's applications. "The more comprehensive the pitch, the easier it was for the editor to get a more holistic view on the subject." IN THIS EPISODE This year's focus for Get Published LIVE. How many attendees booked features this year and how many were magazine covers. What magazines are looking for besides just a good model. The one thing you don't want to lack in your submission. Balancing brevity. Is inexperience a deal killer? What you should focus on in your pitch. Why you should proofread. How to pitch specifically to media outlets. Should you use ChatGBT in your pitches? Bringing value and standing out in the market. Upcoming feature opportunities. Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Effectively Scale Your Business with Emylee Williams Hosted by: James Patrick Today, we are talking about how to stand out and build a brand worth being seen, how to communicate the value of that brand to the right audience, and then how you convert that audience to consumers in your business. My guest today is Emylee Williams. She is the co-founder of Boss Project. "People will pay for an experience." IN THIS EPISODE An update on how Get Published 2023 went. Emylee's journey as an entrepreneur. The power of curiosity and experimentation within your business. What you have to get better at. Putting yourself in the shoes of the consumer. Can you serve everyone? How to do business "right." Scalability in your business. Why you need to outsource. Should you stay involved in your business? Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Emylee Website: www.bossproject.com Instagram: @bossproject Podcast: The Strategy Hour Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

In this eye-opening episode, we dive into the world of coaching, shedding light on the darker side characterized by bad coaches who misuse their power, display arrogance, and take advantage of their privileged positions. We instead believe in empowering our clients and creating positive change within the coaching community. Tune in as we reveal the eight crucial aspects that every coach should prioritize when working with their clients. From fostering a safe and inclusive environment to providing constructive feedback and mentorship, we explore the essential elements that lead to an effective coaching relationship. Whether you're currently a coach or are ever considering working with a coach, this episode will inspire you to demand better, advocate for change, and support a coaching culture that puts the well-being and development of clients first. IN THIS EPISODE What's not helping inspire people and why. A true definition of coaching and what it should look like. Should you ever speak down to your clients as a coach? How to create a healthy relationship dynamic between clients and coaches. What coaching should be. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Get Published Panel 2020 Hosted by: James Patrick Since it is the week of Get Published LIVE 2023, we are dipping into our archives again and have a really awesome replay for you. This is from FITPosium 2020. We were completely virtual and pulled together one of the most diverse and knowledge filled media panels ever. This panel features a host of different editors and publishers. This episode will give you insight and knowledge on how to stand out in your pitches. "Always bring value." IN THIS EPISODE Live Q&A from previous attendees. The takeover of digital media features. How to make your pitch stand out and what to include on your pitch. Why you need to keep following up. Pitching for print versus pitching for online. What to NOT do when pitching. Should you use stock photos? Building up equity for future features. Different editorial calendars and how they are planned. Join Get Published Live 2024 with a discounted pre sale price FRIDAY for one week only at getpublished.live Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Biggest Missed Opportunity in Media Pitches Hosted by: James Patrick It is the week of Get Published LIVE 2023! It's our 9th annual conference where we gather entrepreneurs, content creators, writers, and more to learn how to land and leverage earned media. We already have 40 magazine features booked, 12 podcasts booked, and 6 digital media features booked. Today, I want to talk about some of the things we noticed going through the submissions from all the attendees. "You cannot rely on the media outlets to connect these dots for you." IN THIS EPISODE Cutting through the crap. What's holding submissions back. The biggest issue James and his team found in the submissions. What connection you need to make for the media outlet. The importance of being specific in what value you bring. Join Get Published Live 2024 with a discounted pre sale price FRIDAY for one week only at getpublished.live Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Is Your Spouse Holding Back Your Career? Hosted by: James Patrick On today's show we are diving into the question is your spouse holding back your entrepreneurial potential? "After 2 hours, 75% have said that they felt their spouse or partner, current or past tense, has either gotten in the way, slowed down, or held their career back in some way, shape, or form." IN THIS EPISODE Why James is talking about this today. Why someone may hold you back. Feelings that may be happening in your partner. Working through the concerns and getting to the root. The power of effective communication. Negotiating with your partner and knowing what you're not willing to compromise on. Things to avoid in these conversations. This is the LAST WEEK you can get tickets! Last year, over 250 media features were booked the same weekend! Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Get Published Media Panel 2019 Hosted by: James Patrick We are just over a week out from Get Published Live 2023 and that means there are only days left to enter in for this year's casting search. We have dozens of magazines, dozens of podcasts, and online media features casting for hundreds upon hundreds of media features. Go to getpublished.live to enter in and join us. Today, we are dipping into our archives. This is a panel from FITposium 2019 with some amazing magazine editors sharing their insights and tips on how to earn media. This is a preview of what you can expect at this year's conference. "You all are worthy of being photographed and worthy of being in a magazine." IN THIS EPISODE How to follow up the right way. Tips on submitting writing pieces. Different ways to pitch. The importance of bringing specific ideas inside your pitch. Sticking to your niche. What images you should send in your pitch. Doing the research before pitching. Why you have to keep pitching. This is the LAST WEEK you can get tickets! Last year, over 250 media features were booked the same weekend! Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Get Published: 4 Simple Steps for Entrepreneurs and influencers to Establish Media Features Hosted by: James Patrick There are ultimately only four steps that you need to take in order to earn media or to get published. It doesn't matter whether you're an influencer, an entrepreneur, a brand manager, or a content creator. Let's talk about these four steps and what you need to know about them today. "Research, pitch, deliver, repeat." IN THIS EPISODE The 4 steps to getting published. What things you need to research before pitching. How to craft the perfect pitch. How to have a strong hook. Is one pitch enough? Why you need to make sure you are meeting deadlines and tailoring your feature to that specific magazine. What comes after the feature is published. This is the LAST WEEK you can get tickets! Last year, over 250 media features were booked the same weekend! www.getpublished.live Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Picture Perfect - A Career Without Barriers with Sophie Kietzmann Hosted by: James Patrick Today, we're going back to the origin of our podcast and I'm bringing on a fellow photographer to chat with me. The show started as a show for creatives and artists to figure out ways to navigate through this industry landscape. What I learned over the course of 500 episodes is that some of the challenges that we as creative entrepreneurs face, you as an entrepreneur also face. That's when we decided to broaden the scope of the podcast. My guest today is all the way from New York City, Sophie Kietzmann, a fashion photographer. "Consumers want to see people they can identify with and relate to." IN THIS EPISODE How Sophie ended up in New York and her experience there. The positives of living in New York as an entrepreneur. Learning from others in your industry while staying authentic to who you are. When it's time to make the jump from learning to running your own business. What campaigns consumers respond to. The shift in the photography business and how they market to consumers. Defining the narrative and bringing transparency to the industry. The importance of diversifying and tapping into marginalized voices. What's coming up next in the fashion industry and what's been exciting. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Sophie Website: www.sophiekietzmann.com Instagram: @sophiekietzmann Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

How Being a Guest on Podcasts Can Benefit You and Your Brand Hosted by: James Patrick When we think about earned media and getting published, the first thing that comes to mind is landing a feature in a magazine. Why? Because it would look really cool. But, do not overlook the power of being featured on podcasts. "Listeners are extremely loyal to the shows that they subscribe to." IN THIS EPISODE Why you should want to be featured on podcasts. The benefit of a longform platform. The power of being vouched for. How you can offer a next step into your business for the listeners. An exclusive opportunity to cast for media features. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Three Exercises to Master Your Communication with Brenden Kumarasamy Hosted by: James Patrick I want to set the stage for you. We are going back about 18 years. I am in my final year of college and my professor at the time knows that I need a few extra upper division credits in order to get my degree, He says, "Tell you what, I'll hook you up with an independent study for these upper division credits, but in exchange you have to teach one of my classes for me next semester." I can still remember the first time I had to give a presentation in front of my peers.That was my first dip into public speaking and it was nauseating, painful, and absolutely panic inducing. But, it was also critically important and over the past 2 decades I've leveraged everything from speaking on a microphone to speaking on stage and being a guest on shows as a way to build trust and rapport with my audience. That's what we're talking about today. How to master your level of communication. My guest today is Brenden Kumarasamy. He is the host of MasterTalk. "If you can make sense out of nonsense, you can make sense out of anything." IN THIS EPISODE Why it's important right now to be able to verbally communicate the effectiveness of your brands. The problem with presentations in the educational system and what they teach us. Brenden's story and how he learned communication. Taking the time to go on the journey to master communicating well. An easy exercise you can start doing today. How to experience exponential progress. Thinking quickly on your feet. The 3 biggest balls that you can work on to improve your communication. Framework to make effective content. Building the foundation first. Should you be a master of all mediums? Finding 3 speakers you admire and spending time studying them. The biggest challenge you may face. Getting rid of filler words. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Brenden YouTube: MasterTalk Free Communication Workshop Live on Zoom: HERE Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Get Your Magazine Pitches to Stand Out Hosted by: James Patrick With so many people pitching to media outlets, hoe do you get your pitches to stand out? Let's talk about that today. "It is not about what you do or who you are, so much as it is about what you want to do for that publication." IN THIS EPISODE Ways to get your media pitches to stand out. How to lead with value and why it matters. The power of follow up. Where you can go next month to learn everything you need to do. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Why Your Content is NOT Standing Out - Live Coaching Hosted by: James Patrick Is your content not being seen online? Today, we're going to be talking about why and how we can fix that. "Our audience gets used to seeing the same things, the same trends, and therefore, they start to lose interest." IN THIS EPISODE How to reach a wider audience authentically. Two reasons why your content isn't being seen. What you do have control over when it comes to your content. The importance of having a strategy and how to create the right kind of strategy. Creating content you would want to consume. The 3 functions your content should have. The questions you need to answer before creating content. What true fans are and how to nurture them. The power of refining and adjusting as needed. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Finding Your Voice in Podcasting with Alicia Haygood Hosted by: James Patrick In today's episode, we are going to be talking about truly the number one thing that I use for my own brand awareness, authority amplification, and lead generation. It's the power of podcasting. Not just hosting my own show but also landing spots as a guest on other shows as a way to build trust and rapport. My guest today is the host of the Scottsdale Vibes podcast, Alicia Haygood. "Everyone can be a podcaster, but it's the quality that you need to work on." IN THIS EPISODE Alicia's backstory and experience and how she shifted to make a bigger impact. The start of podcasting. Improving the quality of your podcast. What people don't understand about podcasting and why your audience sticks around. The importance of being consistent. How to get people to listen to your show. Sticking to what your podcast is about. Knowing you're on the right track. How much you should prepare for an interview, Staying true to yourself. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Alicia Find the podcast on all the platforms: Scottsdale Vibes Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

TikTok Ban - What it Means For You Hosted by: James Patrick Well, the first domino has fallen. As of Friday, April 14, Montana became the first U.S. state to vote to pass legislation that bans TikTok from all personal devices. According to CNN, the bill is going in front of the governor and if the governor signs the bill, it will go into effect most likely in January 2024. There has been a lot of reporting over security concerns that come with the app. Particularly how it relates to user data. This could be the first of many states following suit. Let's talk about what this means for you. "There's no algorithm for your emails." IN THIS EPISODE What the legislation specifies. The people who are impacted the most. Things you can do right now. The bigger picture. Why you need a clear funnel and where they should be funneled to. Where to learn more. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Only 10 seats left! Learn how to land and leverage top features and land features by just attending! Last year, 250 attendees were booked! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Welcome to our 500th episode of the Beyond the Image Podcast! We have a lot we're going to be diving through, including the evolution of the podcast and where content creation is right now, where it's going, and what you need to know about the content that will move your business in the direction you want to be going. We also have a whole bunch of announcements, giveaways, and prizes this episode so make sure you listen all the way through! "This is about building content that connects to an audience where they are." IN THIS EPISODE The winners of the cover feature and surprise feature winners. Why it's harder to gain and keep your audience's attention. What it takes to create content that reaches the audience you want it to reach and gets that audience to take the action you want them to take. Statistics that will bring perspective. How to solve your client's problem before they've purchased from you. The different phases of a client's process. Questions you need to ask yourself. The evolution of the podcast. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review!

How Getting Published Can Grow Your Business Hosted by: James Patrick Earned media, or getting published, is the fastest way to grow your business. But how does this happen? Let's dive into this today. "Landing media features amplifies your authority." IN THIS EPISODE The 2 ways getting published grows your business. Getting validation in the field you are in. How to get new leads into your ecosystem. Where you can land top features next month! Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

What is Earned Media Hosted by: James Patrick When I say "getting published" the thing that comes to mind is landing a feature in a magazine. But what do I mean when I say "earned media?" "Earned media has a 4x engagement compared to advertising." IN THIS EPISODE The definition of earned media. Different media outlets you can earn. Do you have to pay for earned media? Advertising versus earned media. How to amplify your authority and generate new leads for your business. Where to go to land an earned media feature next month. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

How to Get Your Magazine Pitches to Stand Out Hosted by: James Patrick With so many people pitching to media outlets, how do you get your pitches to stand out? Let's talk about that in today's episode. "90% of people will only send 1 single pitch and never follow up." IN THIS EPISODE Ways to stand out when pitching to media outlets. What media outlets are looking for in your pitch. The importance of follow up. How to get published as early as next month. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Why Getting Published is Better Than Advertising Hosted by: James Patrick What is the difference between earned media and paid advertising? And which one is better? "A 1 page article in a magazine is worth the same as buying 4 full page ads in that magazine." IN THIS EPISODE Earned media versus paid advertising. Which is better? Why advertisements no longer work like they used to. Where you can go next month to land media features. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

2 Big Misconceptions About Getting Published Hosted by: James Patrick There are 2 big misconceptions when it comes to getting published and we are diving into those on today's show. "Overwhelmingly, most of the features are for individuals like you." IN THIS EPISODE 2 misconceptions about getting published. Why you don't need to be a celebrity to get published. Pitching to media outlets instead of thinking they will come to you. Where to go this year to learn how to land top media features. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Pricing Tiers You Should Have - Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have. Today, we're going to be talking about pricing tiers you should be having as well as some amazing opportunities that we have for you. "You can't build a business if no one knows you exist." IN THIS EPISODE A casting for Ricochet Magazine and how to qualify. Understanding the scope a prospective client has to go through to do business with you and why it's important. 6 phases of a client journey. Properly defining value and where it comes from. What phases you can and can't skip to be effective. How to retain your clients. Core offers, low ticket offers and high ticket offers. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. More info and tickets HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Biggest Mistakes When Pitching - Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have. In today's live coaching, we are going to be talking about the top mistakes individuals make when they are trying to get published or when they are pitching to magazines. "Pitching is not a one-time thing, it's an ongoing process." IN THIS EPISODE The most egregious mistakes you may be making when pitching. Why you need to send multiple pitches to the same outlets. What your goal should be when pitching. Simplifying the process of pitching and following up. The importance of knowing the audience. Pitches that would raise a red flag. Making your idea easy to find. Why pitching actually helps the editor, podcast host, etc. 3 ways to differentiate yourself and create strong pitches. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

5 Most Important Marketing Questions to Ask Hosted by: James Patrick Today, we're talking about the 5 most important questions you should be asking in relation to your marketing and your sales. Ultimately, it's not just the asking of these questions but also finding the answers to these questions. "Where can you position yourself in front of your target audience?" IN THIS EPISODE 5 questions you need to ask and answer. How to develop the right messaging. Getting in front of your target audience. Why you need to find your USP. 3 ways to differentiate yourself in the marketplace. The things you need to evaluate in your business. Identifying the obstacles you are facing. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

3 Things You Need to Know About Magazines Before Pitching Hosted by: James Patrick When it comes to trying to get published, there are three critically important things that you need to know about media outlets before you ever send off your first pitch. Today, let's talk about these 3 things and why they're important. "Are these your prospective clients?" IN THIS EPISODE 3 things to know before pitching. The reasons you need to know these things before pitching. The first question you want to ask yourself. Why you need to know the date and the details of the audience you're pitching to is. What you need to download. The importance of alignment when pitching. Building a relationship with the decision maker. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Should You Pay to Get Published? - Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have. Today's topic that we are diving into is should you be paying to get published? "I don't want you to believe that paying for media features is the only way to generate leads for your brand or for your business." IN THIS EPISODE Earned media vs. paid media. The ROI of paid media. Why your goals matter when answering this question. Emails you may receive for paid media and how to navigate them. Questions you should ask yourself when deciding on media features. Why James does not sell spots on his show or digital network but what he does offer instead. The truth about paying for content and how to grow your business. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Stand Out on Social Media with Regina Lawrence Hosted by: James Patrick What we want to dive into today is one of the things that not only mystifies but also frustrates so many of our listeners; all things social media. My guest today is Regina Lawrence. She is the founder and owner of All Things Social Media, a marketing agency. "Stop being the consumer." IN THIS EPISODE The role social media plays in an entrepreneur's life. What social media was originally intended for. How to reset and refocus your intentions. What's stopping you from being creative. Getting to a place of creating the right content for your audience and how to find out what that content is. Finding the right medium and communication style. How to create designs that create consistency. Tips on using Canva. What not to do on live videos. Engagement channels and new ways to connect with your audience. The best call to actions and why you need to get over your fears. What people really want to know. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Connect with Regina Instagram: @reginaalawrence Website: www.reginalawrence.com Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Am I Good Enough to Get Published? Hosted by: James Patrick A question that comes up fairly often when it comes to getting published is, "Am I even good enough to get published?" or "Who am I to get published?" Perhaps this is something that you have thought or considered. Let's talk about why you are. "The majority of earned media features are for individuals like you." IN THIS EPISODE Two misconceptions about getting published. Do you have to be a celebrity to get published? The difference between those who are getting published and those who aren't. Why you need to pitch yourself. Where you can go to get published this year. Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! 250 media features were booked at our last event! Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Red Flags of Prospective Clients - Live Coaching Hosted by: James Patrick Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have. Today's topic that we are diving into is red flags that you need to watch out for and the warning signs you need to be aware of when it comes to proposing your services to prospective clients. "These red flags are warning signs of what will become a toxic professional relationship." IN THIS EPISODE What happens when we are exposed to these red flags. When red flags come up. Red flags you may experience. How to respond to these red flags. When these red flags become a problem. Should you pay for features? Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE. Learn how to land and leverage top features and land features by just attending! Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide Link to watch on YouTube: https://www.youtube.com/jpphotoaz Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com

Chef Robert Irvine on Overcoming the Impossible Hosted by: James Patrick My guest today is Chef Robert Irvine, you'll recognize him from the hit TV show, Restaurant Impossible. He's also the author of the brand new book, Overcoming Impossible. "If one ingredient of that recipe is not in there, the magic doesn't happen." IN THIS EPISODE The inspiration behind Chef Robert's decision to dive into business and self-improvement. What Chef Robert's new book is about and why. The importance of failure. How ego impacts people. Listening to the people you're working with and for. Accountability and how to do it successfully within your teams. What true leadership is. The recipe for scaling your business. Creating the right team around you. Nonnegotiable habits as an entrepreneur. Connect with James Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254 Grab Chef Robert Irvine's HERE Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com