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BTI # 550: Lead Magnets That Convert
Episode 550

BTI # 550: Lead Magnets That Convert

Beyond the Image Podcast

October 27, 202332m 37s

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Show Notes

Lead Magnets That Convert

Hosted by: James Patrick

Today, we're diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients.

"The goal of a lead magnet is to draw in leads into your brand, into your business."

IN THIS EPISODE

  • The three types of leads.

  • Types of lead magnets.

  • What determines an effective lead magnet.

  • What your lead magnet must do and why yours may not be working.

  • Mistakes to avoid.

  • What content should be included within the lead magnet.

  • Answering the "so what" question.

  • What should be on your landing page.

  • Ways to market your freebie.

  • Email sequences and what to include in your nurture emails.

  • Should you use a custom confirmation page?

Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

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For more, visit jamespatrick.com