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Wizards of Ecom

Wizards of Ecom

414 episodes — Page 1 of 9

#405-The 4 Q's to Be a Profitable Reseller On Amazon - Plus Bonus Supplier Analyzer

Oleg Kuzmenkov is the founder of Seller Assistant, a tool trusted by Amazon wholesale and arbitrage sellers to analyze price lists, check restrictions, and make faster sourcing decisions. His goal is to help sellers avoid bad buys and scale with confidence. In This Episode: [00:20] Introducing Oleg Kuzmenkov of Seller Assistant. [00:30] The topic & bonus. [03:15] Does it sell? [05:40] Can you sell? [07:40] Best practice from being ungated to selling. [10:15] Ungated services. [12:10] What date is crucial? [15:39] Competition. [21:15] Variation. [26:20] Is it profitable? [27:54] Supplier Analyzer by Seller Assistant. [28:30] Tips on knowing you are not scammed by the "supplier". Guest Links and References: Website: https://sellerassistant.app Instagram: https://www.instagram.com/oakuzmenkov/ Linkedin profile: http://Linkedin.com/in/oakuzmenkov Youtube channel: https://www.youtube.com/@sellerassistantapp Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 9, 202536 min

#404 - Stability In Times of Uncertainty - 5 Ways To fail Shipping From China

In this episode, I'm honoured to have as guest Lior Ohayon of Unicargo and he shares five tips of basic things sellers should know before shipping from China. Lior provides valuable tips and essential info to help sellers stabilize their shipping process and ensure successful deliveries. Tune in to learn how to improve your shipping strategy and avoid costly errors. In This Episode: [00:15] Introducing Lior Ohayon of Unicargo [03:00] Unicargo and how they help sellers. [05:45] People ask VS what they should have asked when shipping from china. [18:00] Commercial invoice [21:40] Cheap stuffs- reality [25:45] Knowing the chinese calendar [30:30] Packaging [32:30] Do insurance. Guest Links & References: https://www.unicargo.com/ Book References: Lord of The Rings Books by JRR Tolkien Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South- Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 2, 202540 min

#403 - Massive Time Saving Tip For Amazon Wholesalers

In This Episode: [00:20] Introducing Oleg Kuzmenkov of Seller Assistant App [03:10] Reseller pricing [10:00] Price list analyser [15:25] Manually or doing bulk tools [18:20] Price of seller assistant [25:00] Seller Assistant and what they do. Guest Links and References: Website: https://www.sellerassistant.app/ Linkedin profile: https://www.linkedin.com/in/oakuzmenkov/ Book References: Lean Start Up by Eric Ries 100 Years of Solitude by Gabriel Garcia Marquez Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

May 27, 202531 min

#402 - The Future of Product Reviews On Amazon

During his two decades of marketing experience, Shane helped over 100 Fortune 500 businesses grow their digital footprint through influencer marketing.He's been recognized as a leading marketing influencer by organizations, such as the ContentMarketing Institute. After conquering digital marketing, Shane pivoted toe-commerce, with a focus on Amazon. For the past 5 years, Shane has been working with a team of experts with 20+ combined years of experience in the Amazon industry to master the intricacies of Amazon product reviews to develop TraceFuse, a cutting-edge, 100% white-hat system for negative review removal. In This Episode: [00:15] Introducing Shane Barker of Trace Fuse [01:45] Influencer Marketing. [02:30] Removing bad reviews. [05:40] The background. [12:20] Dealing with bad reviews. [20:30] The cost of negative reviews. [27:00] Common mistakes in handling negative reviews. [31:00] Take away your emotion. [36:00] Influencer reviews. [48:00] The process. Guest Links and References: Website: http://tracefuse.ai Promo: https://tracefuse.ai/amazon-review-checker/ Linkedin profile: https://www.linkedin.com/in/shanebarker/ Book References: How To Win Friends and Influence People by Dale Carnegie Think and Grow Rich by Napoleon Hill Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 29, 20251h 0m

#401 - How TO Launch A Product On Amazon with Influencer Marketing

In today's episode, we have William Gasner, CMO of Stack Influence, 6X founder, 7-Figure eCommerce seller, featured in leading publications like Forbes, Business Insider, and Wired. In This Episode: [00:15] Introducing William Gasmer of Stack Influencer [01:15] Story of Stack Influencer [05:15] Automation tools, engagement reach [14:00] Campaign Tiers. [16:15] Do you prefer an influencer campaign first before PPC? [23:00] Conversion Rate. [30:05] Long-term strategy. [35:20] Restricted products. [42:00] Campaign limit for influencers. [46:00] Relationship. [53:00] Advice Guest Links and References: Website: https://www.stackinfluence.com Email: [email protected] Instagram: https://www.instagram.com/stackinfluence/ Linkedin profile: https://www.linkedin.com/in/william-gasner/ Youtube channel: https://www.youtube.com/@stackinfluence Twitter: https://x.com/stackinfluence Book Reference: Crossing The Chasm by Geoffrey Moore Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 21, 202557 min

#400 - Are You A Villager or a Werewolf? The Hidden Game Of Ecommerce

In This Episode: [01:00] Milestone: 400 episodes [02:20] Why this topic? [03:20] What is werewolf game? [08:00] How to be a werewolf in e-comm? Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 16, 202510 min

#399 - Product Sourcing Using The Bird Song Technique

In This Episode: [02:00]Sourcing product. [04:00] Validation process? [05:00] Soft skills [08:40] Bird Song. [11:00] Mastering the bird song. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 14, 202514 min

#398 - Anti-Shiny Object Syndrome

In This Episode: [00:45] The best swimmer in the world. [02:00] Judging by your category. [05:00] Cutting back. [08:00] Anti-shiny object syndrome. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 10, 20258 min

#397 - Product Not a Fit for Amazon - NO Problem! Use The Rako Playbook To Succeed With Retail

On Today's episode, we have the team behind RAK-O: Marshall Day, Kevin Sagouspe, and Rako-Rick. This ingenious multipurpose garden tool that combines an adjustable rake & hoe into one, picks up animal waste is easy to use, durable and has a bottle opener too. They discussed their unique product and sales strategies. Despite not being fit on e-con, Rak-o has found success in their niche market. Tune in to learn more about their innovative product and how they have navigated the challenges of selling in non-traditional markets. In This Episode: [00:20] Introducing the founders of Rak-O [02:00] How Rak-O was born. [05:20] Popular sales market. [09:00] 5000 units to start. Is this reckless? [16:10] First sales [22:10] Why is e-com not the main market for sales? Guest Links and References: Website: https://rak-o.com/ Instagram: @rakogardentool Youtube channel: @rakogardentool Book References: Who Move My Cheese by Spencer Johnson Dr.Seuss Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 8, 202539 min

BONUS Episode - The Pros & Cons of Inventing Your Own Product To Sell Online

In This Episode: [00:45] Introducing Piri Lane of SellerSnap [02:07] What is repricer and why Seller Snap has the highest repricer price? [05:00] Buy box [07:55] Difference between Seller Snap and other repricers. [12:30] Pricing with AI [16:30] Wholebase VS Yoyo [18:50] Yoyo method's genius strategy. [22:15] Who is Seller Snap good for? Book Reference: All The Light We Cannot See by Anthony Doerr Guest Links and References: Email: [email protected] 15 Day Trial: https://login.sellersnap.io/forms/signin/ Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 4, 202535 min

#396 - Is Reselling On Amazon Dead?

On today's episode, we have Chris McCabe, founder and CEO of Ecommercechris.com has saved more Amazon brands from the seedier side of working with Amazon than anybody I know. Today we dive into the world of resellers on Amazon and discuss the recent changes. Chris shared valuable insights including what resellers should do to save their Amazon business. Tune in to learn more and be up to date! In This Episode: [00:15] Introducing Chris McCabe [02:50] Resellers must know. [06:25] Letter of Authorization [09:15] First sale doctrine [12:35] Amazon's motivation for LOA [16:40] Replenishing inventories Guest Links and References: Website: https://www.ecommercechris.com/ Instagram: https://www.instagram.com/amznchris/ Linkedin profile: https://www.linkedin.com/in/chris-mccabe-2646555/ Youtube channel: https://www.youtube.com/@ecommerceChris Email: [email protected] and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 2, 202529 min

#395 - The Hidden Cost of Success (And Why Most People Won't Pay It)

In this podcast episode, we have somebody who is no stranger to failure, bootstrapped businesses from his growing up in Cuba onward. bad in school, lots of ups and downs, has lost it all, in his own words, "a couple of times". Has dealt with his share of mental and physical health crises, yet despite all of this, is present for this episode, an author, as a super successful businessman who specializes in men's work and PRIDES himself on the importance of family. Joel Gandara shares his insights on "The Hidden Cost of Success". He discusses his journey to achieving success in both his business and personal life, highlighting the sacrifices and challenges he faced along the way. Joel sheds light on the behind-the-scenes struggles that often accompany success, emphasizing the importance of maintaining a healthy work-life balance and prioritizing self-care. Listen and gain valuable perspective on the overlooked toll that success can take. In This Episode: [00:12] Introducing Joel Gandara [02:05] Joel's BG life story that impacted his business life and perspective. [11:00] First entrepreneurial gig as 10 to 12 yo. [15:00] First mentors. [18:00] Starting his physical journey. [22:30] % of success that impacted physical health [26:06] Planning your success. [33:50] Mens work and coaching. [40:00] How the book happened. Guest Links and References: Website: http://www.31dailychallenges.com Instagram: https://www.instagram.com/joelgandara Youtube channel: https://youtube.com/@joelgandara Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Mar 11, 202552 min

#394 - Beyond Physical Products: Scaling Your E-Commerce Business with Digital Courses

Lu Levy has helped over 1,000 people make their first $10k online simply by being themselves. By creating a system that helps experts, consultants, coaches, and service providers package their knowledge into scalable online programs, she's generated a collective $24M. When she's not helping her clients build their online empires, she can be found curling up with a book and her pitbull Lola at home in New York City, traveling the world (often back to her native Brazil), and treating herself to delicious meals at the best restaurants she can find. In This Episode: [00:15] Introducing Luciana Levy [00:25] Help 1000+ people earn their first 10K [05:00] Getting result, scaleability [07:30] Community and engagement [09:30] The first thing to do to guarantee a digital course is profitable. [13:30] Building the curriculum. [20:50] Tools [23:25] School community? [28:50] No.1 Objection people have. [37:00] Channel that works. [39:00] YouTube or testing other medium. Guest Links and References: Website: http://Lulevy.com Instagram: Instagram.com/lulevy Linkedin profile: LinkedIn.com/in/lu-levy Youtube channel: YouTube.com/lulevy Downloadable Blueprint: http://Lulevy.com/blueprint Book reference: The Tipping Point by Malcolm Gladwell Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Feb 17, 202544 min

#393 - 5 Things To Look Forward To In An Ecommerce Dashboard

Feb 10, 202539 min

#392 - How to Fund Your Inventory Without Tying Up Your Cash: The CapEc Approach

In this episode, I sat down with Nadav Gorlicki, founder of CapEc to discuss alternative methods for funding inventory without using up your cash or equity. We delve into CapEc's unique approach to providing loans and financing for businesses, as well as streamline processes. Tune in to learn more on how you can efficiently fund your inventory and grow your business with the help of CapEc. In This Episode: [00:20] Introducing Nadav Gorlicki [02:00] Problems that influenced him to create CapEc. [06:00] Understanding credit card loans. [09:56] The process and qualifications. [18:00] Cashflow. [23:00] Partners [25:10] Success stories of clients. Guest Links and References: Website: https://www.capec.io/ Instagram: https://www.instagram.com/capec.io/ Email: [email protected] Linkedin profile: https://www.linkedin.com/company/capecinc/?viewAsMember=true Youtube channel: https://www.youtube.com/@CapEcFunding Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Feb 3, 202537 min

#391 - God, Comics, and Entrepreneurship

In This Episode: [00:13] Introducing Chivas Davis [03:20] Deciding between passion and strategic business. [05:15] Learning the business [09:30] Love for comic books. [12:25] The Whole Armour of God, how was it born? [17:20] Black colored comics [24:05] Challenges compared to traditional business [27:00] Measuring success of a passion project. [29:50] Best channels. [43:00] Tools as an artist. Guest Links and References: Instagram: https://www.instagram.com/chivasthegoat/ https://www.instagram.com/thewholearmorcomicbook/reels/ Book Reference: The Bible Favorite Book in the Bible : Proverbs Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Jan 30, 202551 min

#390 - Scaling with Heart: How ARC Herkimer Helps Sellers and Empowers Lives

In this episode, guest Scott Riffle of Arc Herkimer, a non-profit organization that assists people with developmental disabilities shared insights into how Arc Herkimer helps sellers as well empower lives through their unique services. As 3PL provider, Arc Herkimer takes on various tasks for sellers such as packaging, assembly and shipping. The partnership with Arc Herkimer not only benefits sellers but also has a positive impact on the lives of individuals with special needs by giving them meaningful employment. This episode highlights the importance of scaling with heart and how organizations like ArcHerkimer are making a difference in the community. In This Episode: [00:18} Introducing Scott Riffle of Arc Herkimer [01:59] What is Arc Herkimer and everything it does and who are the beneficiaries? [06:10] What it's like to work at Arc Herkimer and Herkimer Industries. [07:30] Tasks Arc herkimer does as 3PL [12:04] On-boarding process. [16:17] People working with Arc Herkimer. [21:35] Examples of servicesmade a difference for sellers. 25:00] Impact of employing special needs. [29:00] Meaningful works. Guest Links and References: Website: http://www.archerkimer.org Linkedin profile: https://www.linkedin.com/company/herkimer-arc Email: [email protected] [email protected] Book Reference: Jack Reacher Novels by Lee Child Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jan 27, 202533 min

#389 - The Ecom Specific Ai Tool I Am Most Impressed With In 2024

In This episode, I sat down with Heaven Li of Pic Copilot to discuss what I think is the 4 best feature of Pic Copilot that are sure to impress Ecom sellers and help boost their businesses using AI technology If you're looking to stay ahead of the curve in 2025, Pic Copilot is the tool I recommend you try to take your Ecom business to the next level. In This Episode: [00:50] Introducing Heaven Li of Pic Copilot. [01:22] How they came about Pic Copilot [04:05] Style Clone and how it works. [07:12] AI fashion models and virtual try on. [10:55] AI product ads creator. [16:45] Image translator [19:30] Who is Pic Copilot for? [22:00] Pricing Guest Links and References: Website: http://www.piccopilot.com LinkedIn: https://cn.linkedin.com/in/heavenlee Instagram: https://www.instagram.com/pic_copilot/ Youtube channel: https://www.youtube.com/@PicCopilot/ Book Reference: Thinking Fast and Slow by Daniel Kahneman Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Dec 16, 202427 min

#388 - Unlock 30% Sales Growth: Ship Internationally!

In today's episode, we have Kevin Barrett, UK manager of IBundle, a technology company that applies cutting edge technology that's used for shipping for e-com sellers. Kevin shares insights and strategies on how businesses can expand their reach and increase revenue by tapping into global markets. With focus on shipping costs, navigating customs regulations, and providing a seamless customer experience, Kevin offers practical solutions and advice for businesses looking to capitalize opportunities internationally. In This Episode: [00:15] Introducing Kevin Barrett of IBundle. [02:42] Key things to know when thinking of international market. [09:00] Logistics background. [12:05] Walkthrough shipping internationally and costs. [17:50] Resources and tips. [22:40] To consider when expanding, ship direct or warehouse? Guest Links and References: Website: https://www.ibundle.net/ Linkedin: https://uk.linkedin.com/in/kevin-barrett-3b163b1b Book Reference: The Chimp Paradox by Dr. Steve Peters Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Nov 25, 202437 min

#387 - Branding, Light Sabers, and Product Development

In this podcast episode, we have the branding expert Ian Peterman who shares his insights on brand development and the unique case study of one of his clients, a company that produces light sabers. (geeks me out) Ian discussed the importance of branding in creating a strong identity for a business, how to effectively develop a brand that resonates with customers, and how to incorporate elements of popular culture, like light sabers, into branding strategies. I hope you all gain valuable knowledge on the power of branding and how it can help businesses stand out in a crowded marketplace. In This Episode: [00:15] Introducing Ian Peterman [03:35] Back story of how Ian got into branding. [06:40] Learning computer aided design programs [08:00] The designing process. [16:00] Star Wars and stuffs [24:00] Step by step through branding [34:40] Trademark, Intellectual Property Guest Links and References: Website/Podcast: https://petermanfirm.com/ Linkedin : https://www.linkedin.com/in/ianpeterman/ Youtube : https://www.youtube.com/c/ConsciousDesign/ Book Reference: Lord of The Rings by JRR Tolkien Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Nov 20, 202443 min

#386 - SellerPulse Listing Alerts - Knowing Is Half The Battle

In this episode of our podcast, I sat down with Jay Legarde from SellerPulse to talk about the importance of listing alerts and why their software is essential for any online seller. We discussed the various types of listing alerts that sellers should be aware of, such as price changes, out-of-stock notifications, fees, buy box, reviews and more. Jay emphasized the need for sellers to stay informed and proactive in monitoring their listings in order to maintain a competitive edge in the marketplace. We also delved into the benefits of using SellerPulse's software, which provides real-time monitoring and customizable alerts to help sellers stay on top of their listings. Overall, our conversation highlighted the significance of staying alert and utilizing tools like SellerPulse to optimize sales and success in the online selling world. In This Episode: [00:15] Introducing Jay Legarde of SellerPulse [02:25] Q4 [03:20] What are the changes? Alerts? [19:20] Could you do it yourself? [25:45] Boy box. [27:10] Feedbacks / reviews [28:10] Fees [36:30] Things happening and to look out. Guest Links and References: Website: http://ecomengine.com Linkedin profile: https://www.linkedin.com/in/jlagarde/ Youtube channel: https://www.youtube.com/@eComEngine/featured Book References: Aristotle's Nicomachean Ethics Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Nov 18, 202444 min

#385 - This Seller Started His Business Melting Wax - In The Trenches with Shovelwax

In this episode of Wizards of Ecom Podcast is an episode that I'd say gets us started again after quite a long time and moving hiatus, our guest Cody Lynn the founder of Shovelwax, shares his inspiring journey of starting his business from scratch after getting into an accident and growing it into a thriving enterprise. Listeners will learn about the challenges and triumphs Cody faced along the way, as well as the secrets to his innovative approach to e-commerce. Tune in to discover the fascinating story behind Shovelwax and gain valuable insights into the world of Ecom. In This Episode: [00:40] Introduction to guest [03:12] Before Shovelwax [07:55] Hurt from snow. [16:20] 3D printer for molds. [23:00] Which brings more, Brick in mortar or Ecom? [24:40] Knowing what to do. [28:30] Will you do everything differently? [31:45] What ecom sells more? [34:20] Seasonal brand. Guest Links and References: Website: https://www.shovelwax.com/ Email: [email protected] Instagram: https://www.instagram.com/shovelwax/ Linkedin profile: https://www.linkedin.com/in/cody-lynn-b340972b3/ Youtube channel: https://www.youtube.com/channel/UCry3VRcfl64TVCFXabk8ksA Book References: Don't Panic by Neil Gaiman Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Nov 18, 202450 min

#384 - How to Use Linkedin to Find Suppliers & Leads For Your Amazon Wholesale Business

In This Episode: [00:15] Intro to guest Mark Firth, founder of B2B Growth. [01:55] What is B2B? [04:00] LinkedIn and its use. [10:50] What is Apollo.io? [12:20] Is a LinkedIn profile important? [19:30] Sales navigator Guest Links and References: Website: https://www.markfirthonline.com/ Linkedin profile: https://www.linkedin.com/in/markfirthonline/ Youtube: https://www.youtube.com/channel/UCO0Ke891aZkKZz7YOI0-fpg Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Sep 16, 202428 min

#383 - Top Tips for New Amazon Sellers: Navigating Alibaba Like a Pro with Alibaba CMO Liz Wang

On today's episode, we were joined by none other than the CMO of Alibaba and we are going to talk about some new and amazing opportunities Alibaba released, some tips for making the most out of the platform, and how AI is impacting Alibaba. Liz discussed and shared her expertise on how to effectively utilize Alibaba's platform to source for potential products specially for new Amazon sellers looking to navigate the platform. She also shared the new features of Alibaba to be launched soon and what to expect from it. I hope this episode gives you valuable insight and actionable tips to help you grow your business with Alibaba. In This Episode: [00:13] Intro to guest, Liz Wang, CMO of Alibaba. [01:40] Co-create takeaways. [08:45] Being the CMO of Alibaba. [14:35] Alibaba features to expect. [17:25] Amazon sellers need that they'll find on Alibaba. [21:00] Launch of the new Alibaba features. Guest Links and References: LinkedIn: https://cn.linkedin.com/in/liz-wang Book Reference: Harry Potter by JK Rowling Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Sep 16, 202423 min

382 - *TIME SENSITIVE* Beat The Deadline - New Amazon FBA Refund Policies Explained

Aug 13, 202425 min

#381 - Expanding Beyond Amazon - RangeMe, Home Depot, Michaels & Lowes

On Today's episode, we have a close friend of mine, Ricky Valdez, co-founder of Creations by Nathalie, an Amazon Seller and fellow JiuJitsu Dad. The goal of this episode is to unpack how the brand branched out to other platforms and shops as Home Depot, Lowes and Michaels. This episode is a very insightful one for listeners who are looking to do the same. Ricky walks us through the process of getting into other platforms and marketplaces beyond Amazon. You'll learn opportunities of diversifying sales channels and gaining visibility in different marketplaces. If you are interested in retail, Ricky offered practical advice and tips and suggestions, so tune in. In This Episode: [00:15] Introducing Ricky Valdez of Creations by Nathalie. [04:00] Goal of the episode. [05:00] Starting Amazon. [09:19] Motivation on branching out to other platforms. [15:00] Range Me process. [26:30] The process and sales after getting into another marketplace. [28:00] Pinching the brand. [34:00] Network and asking for favors. [39:00] Being a distributor. [41:00] Why you should try Range Me and recommendations. Guest Links and References: Website: https://creationsbynathalie.com/ Email: [email protected] LinkedIn: https://www.linkedin.com/in/ricardovaldes/ RangMe: https://www.rangeme.com/ Book Reference: How to Win Friends and Influence People by Dale Carnegie Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Aug 12, 202447 min

#380 - Amazon Influencer Program Brand Deals Strategies

On Today's episode, we have James and Kyle of Prime Commission Club, two savvy, long time Amazon Sellers who discovered amazing success in the Amazon Influencer program and continue to scale while also teaching others how to unlock the same type of financial freedom with a very robust course which we will have details on at the end of this episode. James and Kyle shared insights and strategies on how to secure brand deals through Amazon Influencer Program including building strong personal brand, leveraging your audience and negotiating fair compensation for paid contents. My conversation with them provided valuable tips and advice for influencers looking to monetize their online presence though AIP. In This Episode: [00:15] Introducing James and Kyle [02:10] Their background and how they met [05:00] How they deal with short-term rental [09:30] Brand Deals [13:40] Walkthrough [22:50] Creator connect process. [25:35] Assets [30:50] Reaching out to brands. [38:50] Hours spent doing content. Guest Links and References: Website: https://primecommissionclub.mykajabi.com/landing-page-001 Instagram: www.instagram.com/thrivewithmurphy https://www.instagram.com/jamesschneiderofficial/ Book References: The Compound Effect by Darren Hardy Rich Dad Poor Dad by Robert Kiyosaki Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 22, 202442 min

#379 - The Power of Working Around Others - The Case for CoWorking Spaces

In this episode, the founder of General Provision, a co-working space and South Florida's largest community of founders, makers, and creatives gather, Tim Hasse is with me to discuss the power of community building through and the benefits of a shared working environment. He further discusses how co-working spaces foster creativity, collaboration and productivity as well. Tim shares insights on the community aspects of co-working and how it can lead to valuable connections, hospitality and network opportunities as well. I hope you all will gain a deeper understanding of the power of working around others in a co-working space and how it can positively impact you to a balanced work experience. In This Episode: [00:20] Introducing Tim Hasse [03:00] How it all started. The co- working space. [07:45] The impact. [12:45] Struggles and challenges. [24:00] Community building. [33:45] Tips for people looking for co-working space. Guest Link and References: Website: http://generalprovision.com , 7 day trial Instagram: https://www.instagram.com/gen_provision Linkedin: https://www.linkedin.com/in/timhasse/ Twitter: tim_hasse Book Reference: The Innovation Stack by Jim McKelvey Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 15, 202443 min

#378 - Not So Obvious Pitfalls to Avoid As An Amazon Wholesaler

In today's episode, I sat down with Eric Castellano of Amazon Lit, a seasoned Amazon wholesaler to discuss the not-so-obvious pitfalls that can trip up newcomers in the industry of wholesaling. Through the conversation, Eric highlights key mistakes to avoid, such as underestimating the importance of customer service, neglecting to diversify product offerings, and failing to stay up-to-date on Amazon's ever-changing policies and algorithms. Listeners will gain valuable insights and practical tips for navigating the competitive world of Amazon wholesaling successfully. In This Episode: [00:20] Introducing Eric Catellano. [02:00] Social media [04:00] Starting at his mom's basement. [06:00] Struggles and lessons learned. [09:20] Underrated skill of a successful wholesaler. [12:15] Pitfalls for newbies to note. [22:00] Red flags. [26:15] Techniques on looking for trusted suppliers.. [27:40] Repricers. [34:00] Changes wholesalers can expect. Guest Links and References: Website: http://www.amazonlit.com Instagram: www.instagram.com/amazon_lit Linkedin profile: https://www.linkedin.com/in/eric-castellano-0278a7158/ Youtube channel: youtube.com/amazonlit Book Reference: Alcoholics Anonymous Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 13, 202437 min

#377 - Why Co-Create 2024 is a Must-Attend for E-Commerce Professionals

In this episode, I sat down with Rah Mahtani. Rah is the marketing leader of Alibaba North America with a proven track record of steering innovative branding campaigns. He is one of the driving forces behind amazing Co-create and we are here to discuss this upcoming Co-create 2024 conference and why it is a must-attend event for E-commerce professionals. Rah provides insights into the innovative thinking and collaboration that will be showcased at the conference, as well as the exciting opportunities for networking and learning from industry leaders. Plus, you'll get the dibs ong early bird tickets promotions and exclusive WOE promo code. So tune in in this exciting episode. In This Episode: [00:15] Introducing Rah Mahtani of Alibaba [02:30] Rah's background and how he has come to where he is. [04:00] Why Co-create? [06:05] Target audience. [08:00] What to look forward to in the event. [12:40] Early bird ticket [14:30] VIP only. [24:00] Networking. Book References: Where the sidewalk ends by Shel Silverstein House at Pooh Corner by AA Milne Guest Links and References: Website: https://alibaba.com/ Instagram: https://www.instagram.com/rmahtani Linkedin profile: https://www.linkedin.com/in/rahmahtani/ Co-create Event Promo: https://cocreate.alibaba.com/ Code: WOE for 20% off Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jul 1, 202430 min

#376 - Fluencer Fruit +Amazon Influencer Program = Printing Money

On Today's episode, we have Liz Saunders, founder of Fluencer Fruit on the Show,this is a unique, best in its class, software used by Amazon Influencers to do product research, be more efficient, and scale their businesses. In this episode, we delve into leveraging the power of Amazon Influencer Program to generate income and why Fluencer Fruit is the ideal platform to kickstart your influencer journey. Listen in and understand why by tapping into the AIP and utilizing Fluencer Fruit, you can learn how to effectively monetize your influence in a more strategic way. In This Episode: [00:10] Introducing Liz Saunders of Fluencer Fruit [02:00] How Liz started selling. [06:30]What is AIP? [08:30] What makes Fluencer Fruit the answer? [12:50] How to start? [16:00] Product research. [26:00] Functionality; creator hub. Book Reference: Next Year In Havana by Chanel Cleeton Guest Links and References: LinkedIn: https://www.linkedin.com/in/liz-saunders/ Instragram:https://www.instagram.com/fluencerfruitbanana/ Youtube: https://www.youtube.com/@fluencerfruit Website: https://www.fluencerfruit.com Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jun 28, 202437 min

#375 - Most Important Lessons To Succeed As An Amazon Wholesaler

Hey Wizards, I'm back and I'm here with an episode with our guest Corey Ganim who runs Amazon wholesale business full time and succeeded in it. In this podcast, we delve into everything a wholesaler should know to succeed as an Amazon wholesaler. We delve and cover a range of topics including establishing relationships with brands, repricing strategies, product mistakes, brands to wholesale, and navigating the ups and downs of the business. Hope you gain valuable insights as Corey shares practical tips to help thrive in wholesaling. In This Episode: [00:15] Introduction to Corey Ganim [03:10] Corey talks about his podcast, The Amazon Wholesale Podcast [07:05] Wholesaling [10:20] Establishing relationship with brands [11:10] How he started in sales. [21:20] Repricing. [24:00] Product mistakes. [29:10] Criteria of brands to wholesale. Guest Links and References: https://www.linkedin.com/in/corey-ganim/ https://www.instagram.com/coreyganim/ http://www.coreyganim.com https://www.youtube.com/@coreyganim Book Reference: Cash Flow Quadrant by Robert Kiyosaki Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jun 23, 202435 min

#374 - How Tiktok, AI, and Augmented Reality Are Impacting Buyer Behavior & What to Do About It

In this episode, we dive into the transformative impacts of TikTok, augmented reality (AR), and artificial intelligence (AI) on buyer behavior. Jake Zaratsian from Jungle Scout shares his insights on how these technologies are reshaping the e-commerce landscape. Jake emphasizes the importance of adapting to these technological advancements to thrive in the modern e-commerce environment. By leveraging TikTok, AR, and AI, sellers can enhance customer engagement, improve their offerings, and ultimately drive growth. In This Episode: [00:20] Introducing Jake [01:35] Jake's background his Jungle Scout journey [04:20] Million dollar case study [05:56] Consumer behavior then and now. [07:50] Where do consumers find products? [08:45] Products in social media [10:30] Q1 consumer transport [15:00] Influencers on and off Amazon [17:12] AR and AI in consumer trends [23:30] AR at Jungle Scout [28:38] Putting seller hat on. Guest Links and References: Website: https://www.junglescout.com/ Linkedin profile: https://www.linkedin.com/in/jakejzaratsian/ Youtube: https://www.youtube.com/@junglescout Book Reference: The Inner Game of Tennis by Timothy Gallway Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

May 27, 202437 min

#373 - China to FBA SOLVED!

In this podcast episode, Jamie Paros of SKUdrop shares his experience and tips for successfully navigating the process of product shipments from China. Jamie as a successful Amazon seller himself knows his way around and what an Amazon seller needs to get a FBA done strategically. Aside from common challenges he also discussed what changes we expect to see with FBA as he provides valuable insights on how to streamline the process and ensure a smooth transition from manufacturing to selling on the FBA. Jamie's expertise and practical advice makes this episode a must-listen for anyone looking to expand their e-com business with products from China. In This Episode: [00:10] Intro Jamie Paros [03:20] The most catastrophe in the business. [06:00] Logistic family business. [10:50] During covid. [14:50] What the operation looks like. [16:50] Changes in China FBA [27:00] The best option for you. [36:50] Establishing an account. Guest Links and References: Website: https://www.skudrop.com/ Instagram: https://www.instagram.com/jamieparos/?hl=en Linkedin profile: https://www.linkedin.com/in/jamie-paros-901722106/?originalSubdomain=au Youtube channel: https://www.youtube.com/@skudrop Quote Code: WOE for free software subscription for life $300 off your first shipping 30% off supply chain prep fee. Book Reference: Podcast: Built To Sell by John Warrillow Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

May 20, 202444 min

#372 - 5 Meetings You Should Be Scheduling In Your Business

In this podcast, I'd share and discuss what I thought are the 5 crucial meetings that every business owner should be scheduling regularly to ensure the success and growth of their company and themselves. This discussion will also discuss the routine, duration and implementing the meetings. I hope this will be insightful and as impactful to you as it did to me. By scheduling these five key meetings consistently, businesses can boost communication, accountability, and overall success. So listen in! In This Episode: [00:25] Inspiration from coaches academy. [01:25] Creative before reactive. [02:30] Implementing it. [04:18] End of times. [09:50] Shut down routine. [12:55] Journaling. [14:57] Weekly review. Book Reference: Into the Woods by John Yorke Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

May 13, 202418 min

#371- Stop Requesting Product Samples - Do This Instead

Today I'm sharing with you a strategy approach for a product sample that has been a game-changer to me when I started implementing it. So listen in as I will not be sharing the common practice of requesting product samples from suppliers/manufacturers but I'm sure it is a very insightful one. In This Episode: [00:35] Alibaba strategy [12:40] Inspection [14:45] Implementation Book Reference: The Daily Dad by Ryan Holiday Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

May 8, 202418 min

#370 - Answering Random Questions Submitted to the Podcast

Welcome to Wizards or Ecom Podcast and in today's episode I'm just here to answer the burning questions submitted by our listeners. From topics ranging from scaling to creating content, no question is off limits. I'm here to provide you with some insightful and practical advice to help navigate your businesses' challenges. So let's jump right into the questions. Tune in to hear some valuable insights and advice that can help you navigate your own challenges and make informed decisions. In This Episode: [00:30] Why the topic? [03:30] How do I scale? [10:00] Finding time. [19:00] Profitable products and Content source. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 29, 202422 min

#369 - Should You Hire A PPC Agency or Do It In-House

This episode is a solo episode where we have a very important topic 'Should you hire an Agency to run your PPC Advertising or do it In-House'. This is what we are going to chat about on this episode, and it is a crunchy topic that is as polarizing as Democrat Republican. I've avoided doing this episode from the very first release as on one hand, I have made the lion's share of my money as a Seller on Amazon. In this podcast episode, I'll help you delve into the debate of whether businesses should opt to hire a PPC agency or manage their pay-per-click advertising efforts in-house. We'd weigh the advantages and disadvantages of each option, taking into account factors such as expertise, time investment, and cost implications. Additionally, I'ma offer valuable insights and recommendations for businesses contemplating the in-house route, emphasizing the significance of thorough research and staying updated on industry developments. Ultimately, the decision to outsource PPC or handle it internally will be contingent on the unique needs and capabilities of each business. In This Episode: [00:30] Finally this topic. [04:55] Pros and cons of hiring an Agency [06:50] In-House team [09:10] My suggestion Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 25, 202413 min

#368 - How to Unlock Augmented Reality Experiences on Your Amazon Listing

In This Episode: In this episode of the podcast, we are joined by Gavin Goodvach, a content expert and VP of partnership at HEXA, a company specializing in creating immersive content for Amazon. Gavin shares his insights on how to incorporate augmented reality experiences into your Amazon listing to enhance the shopping experience for customers. He discusses the benefits of using augmented reality, such as increasing engagement and the ultimate 3X conversion sales and why Amazon is pushing for it. Gavin also provides practical tips and strategies for leveraging augmented reality technology to create immersive and interactive product listings on Amazon. Tune in to learn how to unlock augmented reality experiences and take your Amazon listing to the next level. Guest Links and References: Website: https://www.hexa.com/ Linkedin : https://www.linkedin.com/in/gavingoodvach/ Book Reference: The Prime Ministers written by Yehuda Avner Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 15, 202434 min

#367 - Amazon Video Mastery: Budget-Friendly Tips to Win Big!

On Today's episode, we have my good friend, Rafael Veloz, on the show. Rafa is the founder of the award winning creative agency Shareit Studio and a few months back taught an incredible hands on workshop at Wizards of Ecom Miami on creating DIY product photography with smartphones. In this episode we've discussed quite an interesting and timely topic as Rafa shares his expertise and insights on how to effectively utilize Amazon Video to reach a wider audience and increase sales without breaking the bank. From optimizing video content to leveraging it to social media and influencer marketing, Rafa provides valuable tips and strategies for businesses looking to maximize their success on Amazon Video. Tune in to learn how to make the most of your resources and achieve success in the competitive world of online video marketing. In This Episode: [01:00] Introducing Rafa [03:35] Why should you release a video? [05:00] Most important video to do. [06:00] Which one wins, quality content or product? [12:00] Horizontal or Vertical video? [14:54] Which one converts better? Commercial high-end videos or organic videos? [24:50] Amazon Influencer videos. [28:40] Sponsored brand TV. [36:09] Shareit Studio or Spirit Creative? Guest Links and References: Website: https://shareitstudio.com/ Instagram: https://www.instagram.com/shareitstudio/ Linkedin profile: https://www.linkedin.com/in/rveloz/ Youtube channel: https://www.youtube.com/@ShareItStudio Email: [email protected] Book References: TRACTION by Gino Wickman Crazy Time by Abigail Trafford Never Split the Difference by Chris Voss Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 8, 202442 min

#366 - The Biggest Thing Holding Back New Sellers

In this episode, I emphasized on having a community as one of the biggest factors a seller does not hold back. That said, not having a community is one factor holding new sellers back. The absence of a supportive, like-minded community can hinder new sellers from gaining valuable insights, advice and encouragement which is crucial for success in the competitive marketplace. Additionally, the impact of fees and advertising is also discussed. I hope you gain valuable insights and actionable tips for overcoming challenges faced as new sellers on the platform. In This Episode: [00:25] Inspiration to the topic. [02:25] The degree of responsibility [05:00] Priya Parker's The Art of Gathering. [05:15] The definition of a community. [09:50] Understanding the fees involved. [14:45] Advertising. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Apr 1, 202418 min

#365 - When to Hire a Virtual Assistant

In this episode I am going to share insights on when to hire Virtual Assistant based on what I learned from a coach 15 years ago, from the book Virtual Freedom and my knowledge accumulated in the trenches over the last 15 years. I also discussed the reasons why hiring a virtual assistant can be beneficial and explore factors to consider when deciding to hire one. This episode delves into the various tasks that VAs can help with and some advice on where to find and how to hire the right virtual assistant you need.. Overall, I hope this episode provides valuable information on the process of hiring VAs and the benefits it brings along to your business. In This Episode: [00:25] Episode's inspiration [03:00] What is a Virtual Assistant? [06:00] Why are you hiring a VA and what role? [11:20] Assigning values. [15:00] When should you hire? [17:00] Where? [18:00] Top 3 VA platforms. Book Reference: Virtual Freedom by Chris Ducker Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Mar 29, 202420 min

#364 - How to Combat the New Amazon Placement Fees & Be A More Profitable Brand

In This Episode: [00:30] Inspiration for this episode. [08:30] The solution [09:00] Put on the big boy pants to talk to your supplier. [11:20] Remove high interest credit [13:00] Raising sale price Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Mar 18, 202417 min

#363 - Michael Phelps Can Teach You How To Succeed On Amazon

I'm looking forward to sharing this episode with you that I was inspired to create after reading a cool newsletter from Scrappy Podcast that I found inspiration from the greatest swimmer, Michael Phelps. Listen in as to why I can relate Amazon selling to Michael Phelps success. This may sound like 101 but I feel the need to share as I feel that this lesson is extremely poignant to Amazon sellers and my end goal is to bring you a goal to target a particular niche which creates clear dominations for your brand. I really hope this short episode is insightful and helpful to you. In This Episode: [00:40] The inspiration of this episode. [01:15] Best swimmer of all time. [02:40] Meet-ups update. [04:10] Specific product niche. [07:20] Launching different products. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Mar 11, 20248 min

#362 - Is Your Products Main Image Good Enough? My New Favorite Tool

In today's episode I am going to share my new companion to Pickfu, that I am beginning to use to see how my main image stacks up better than I was doing before against my competitor. How your product is packaged is critical for its success, the digital packaging that is. This is the first thing somebody sees before buying your product. 12-13 years ago, my strategy for keeping tabs on my competitors was a Google Sheet with tabs representing each of my products. Now, it's a FREE tool called MILANOTE. I'm gonna be sharing with you what Milanote can do and why you should be tracking your top competitors' images. So listen in and I hope this will be an insightful episode for you. In This Episode: [00:40] Sharing my takeaway [01:00] Packaging of product in images. [02:40] Free tool I use in tracking my competitor. [07:30] MILANOTE [09:10] Step by step. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Mar 6, 202411 min

#361 - Making Bank from Email in 2024

On Today's episode, we have Dave and Jason, the co-founders of the email marketing experience and who are directly responsible for over 110 million in sales for clients using Messenger, SMS, and email. Their goal is to 'Get as many sales and customers as you can possibly handle from email & SMS'. Listen in for actionable tips and tricks from these experts if you are looking to blast your customers through email marketing. To leverage email marketing successfully, businesses should focus on building quality email lists, crafting compelling content that adds value to subscribers, optimizing for mobile responsiveness, and employing automation tools to streamline workflows and nurture customer relationships effectively. These will all be discussed in this episode. Through strategic email marketing initiatives, Amazon businesses and others can establish meaningful connections with their audience, drive repeat purchases, and ultimately, achieve sustainable growth in an increasingly competitive marketplace. Hope this episode is insightful to you. In This Episode: [00:20] About our guests. [00:55] Most brands struggle with email marketing. [02:00] How is it done wrong? [08:00] Funnel marketing vs. personalized funnel [09:50] Retention [17:35] Building an email list [19:40] Paid ads [26:00] Organic Instagram [30:00] Hyper personalization [41:00] Tools for email marketing. Guest Link and References: Website: https://theemailexperience.com/ Book References: Pocket full of Do by Chris Do Daily Stoic Meditations by Ryan Holiday Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Feb 26, 202448 min

#360 - [WHAT IF] 7 Figures in 18 Months if I Had to Do it Again.

Imagine being able to place a call to ANY hot selling brand on Amazon and being told YES, you could resell their products, and if you buy more than 24 measly units you even get deep discounted pricing. You're making 100% profits on all of these sales ,and you are turning over your money multiple times per week with daily money disbursements to your bank account. THIS was the state of Amazon when I began selling 15 years ago. And it is completely different now, so on today's episode I am going to share how I would do it again if I was starting in 2024 with and How I would grow to 7 figures in sales in 18 months. Listen in as I share a more practical, sustainable way to attain and reach your 7 figure goal on Amazon. In This Episode: [00:53] If i'm starting Amazon in 2024 with a few hundred dollars, is it possible? What should I do? [01:30] Keeping your job. [02:15] Amazon Influencer Program [02:1-] Create content [07:15] Digital course [08:45] Amazon wholesale & resell. [11:10] Reinvest in AIP. Book Reference: The Art of Gathering by Priya Parker Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofecom.com/#course Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Feb 19, 202417 min

#359 - Amazon Private Label Versus Digital Courses

During the COVID-19 pandemic, we've seen the rise and subsequent surge of digital courses. With its evolution, which one of these two business model strategies do you need: Amazon Private Label or Digital Courses? Engage in this episode, you'll surely gain comprehensive understanding on both Amazon Private label and Digital Courses and which one is best for you and your business. Packed with real-life examples, and actionable insights, you'll know which of the two I highly advise. So tune in. In This Episode: [06:01] Shopify Masters [09:00] Sweet spots on Amazon [09:29] Very strong differentiation [10:20] Amazon plus digital products Shopify Masters: https://www.shopify.com/sg/blog/topics/podcasts Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Feb 12, 202418 min

#358 - 6 Forms of Self Sabotage to Avoid as an Ecom Business Owner

In this insightful podcast episode, we delve into the critical topic of self-sabotage for e-commerce business owners. Exploring the intricacies of entrepreneurial challenges, the discussion centers around the six common forms of self-sabotage that can hinder success in the competitive e-commerce landscape. I hope all listeners gain valuable insights into recognizing and avoiding these detrimental behaviors, empowering them to navigate the complexities of entrepreneurship with a strategic and resilient mindset. From investing in training to shiny object syndrome, this podcast serves as a guide for e-commerce enthusiasts seeking to optimize their business strategies and achieve sustainable growth. In This Episode: [02:23]] Surrounding yourselves with 'Yes Man' . The eco-chamber. [05:23] Not investing in employee trainings [07:01] The mirage of business [07:54] Neglecting customer feedbacks. [09:58] Chasing perfection. [11:35] Shiny object syndrome. Book Reference: The Coddling of the American Mind by Greg Lukianoff and Jonathan Haidt Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jan 22, 202415 min

#357 - My Top 5 Email Newsletters in 2024 That Help Me Crush It On Amazon

Hey, Wizards! Today I'm excited to share the Top 5 email newsletters that I consume religiously to help me crush it on Amazon. Throughout the podcast, I shared my personal experiences with these newsletters and how they have contributed to my success on Amazon. The contents of these newsletters includes various aspects of Amazon business, offers valuable insights and tips to sellers, analytics, great contents and some covers TikTok leveraging strategies. These newsletters provide me the importance of staying informed about the dynamic Amazon landscape and adapting strategies accordingly. In This Episode: [00:52] About the episode content. [03:35] Rankster- anything about TikTok to Amazon [05:39] Freddie Chatt [08:10] Trends [11:33] Scimark [14:10] BDSN Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Jan 15, 202421 min