The Google Ads Podcast

I built three multi-million dollar agencies. From my experience, the single most important skill set required to be successful in the agency space has nothing to do with the actual work. Listen to this episode to learn what it is.The skill is a subset of client management, and it will absolutely make or break your business. And it's the most valuable skill you'll ever learn for life and business.Communication is THE skill for building and scaling a successful agency. It is critical to build proper communication into your systems, training, evaluations, and culture. This is easier said than done, which is why we created The 3 Cs of Communication.My 17 years of experience as an employer have taught me a sad irony: The better someone is at their job, the worse they are at communication (generally speaking).I think it's an accompaniment to the curse of the expert, where you simply can't understand how much or how little other people know about your realm of expertise. To guard against this, codify communication. Here's how we've done that at Solutions 8: The 3 Cs✔️ Clarify✔️ Commit✔️ CloseHow do you feel about my "3 Cs"? Is there anything you'd add/edit/delete? Let me know!Are you looking for the right agency for your business? Download your free checklist and guide on how to pick the best Google Ads agency here: https://sol8.com/best-google-ads-agency/0:00 The Most Valuable Skill You'll Ever Learn for Life and Business2:15 Clarify4:03 Commit4:49 CloseNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023:    • The Ultimate Guide to Google Ads for ...  🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN...

Kasim shares one of the most powerful concepts he has ever been presented—Stephen Covey's Personality Ethic vs. Character Ethic. In business, the PERSONALITY ETHIC asks:"How do I get people to buy my product/service?"The CHARACTER ETHIC asks:"How do I create a product/service that will truly serve my customer?"The PERSONALITY ETHIC asks:"How do I make the most amount of money with the least amount of output?"The CHARACTER ETHIC asks:"How do I provide the maximum amount of value?"The PERSONALITY ETHIC asks:"How do I get my customers to do (say, act, think) the way I want them to?"The CHARACTER ETHIC asks:"What is it that my customers do (say, act, think) that I can tap into in order to serve them?"Focusing on the CHARACTER ETHIC in business (and in life) puts us in a position to grow from a strong and stable foundation. It also protects us from ourselves and any inclinations we may have towards expediency or deceit.If you want to learn more about Personality Ethic vs. Character Ethic, we recommend reading "The 7 Habits of Highly Effective People" by Stephen Covey. It's one of Kasim's all-time favorite books! If you prefer the digital approach, check out his website. He has tons of great resources: https://www.franklincovey.com/the-7-h...Which ethic do you think is more important in life? Drop a comment with your opinion!0:00 Mastering the Art of Success: Understanding Personality Ethic vs. Character Ethic3:55 PERSONALITY ETHIC asks: “How do I get people to buy my product/service?”4:13 CHARACTER ETHIC asks: “How do I create a product/service that will truly serve my customer?”9:13 Changing the customer vs. aligning with the customerNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: <a...

Join Kasim as he sits down with one of his entrepreneurial heroes, Shaun Clark of HighLevel. In this exciting interview, discover Shaun's secrets to building one of the most disruptive products in the world and learn about the future of HighLevel.But that's not all! Kasim and Shaun also delve into why AI is nothing to be afraid of in marketing, why being a SaaS entrepreneur is a game-changer, and so much more. Don't miss out on this insightful conversation that will inspire entrepreneurs of all levels!HighLevel is designed to help agencies like yours achieve success. It's the first-ever all-in-one platform with the tools, support, and resources you need to solve your agency problems in one place.We believe in its power to help agencies rise. That's why we're an affiliate!You can check out HighLevel with our affiliate link: https://www.gohighlevel.com/970?fp_re...HighLevel Level Up Summit on October 23-26, 2023, in Dallas, TX: https://levelup.gohighlevel.com/0:00 The Secrets to Building a Successful Business with Shaun Clark4:24 The future for HighLevel8:16 Sticking to entrepreneurial roots11:51 The features HighLevel users should be excited about18:35 Missed call? Text back!22:57 Become an affiliate or a SaaS entrepreneur26:07 HighLevel Level Up Summit 2023Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your...

Kasim is giving away one of our most powerful cheat codes for improving campaign performance!From launching a new site, product, or service to trying to troubleshoot a problem or diagnose low conversions, this approach can be immensely powerful in helping you learn exactly what needs to be done to improve your campaigns [drum roll] 🥁 LIVE CHAT.Live chat is one of the most powerful ways to collect immediate feedback from real-time users, especially if they're frustrated!If someone has a question before checking out, is experiencing a problem with your site, or is confused about your offer, the odds of them contacting you are effectively 0%. Instead, they just leave and never come back.However, if you make a live chat box readily available (and you don't gate the ability to start chatting), people will very quickly self-select this support option and immediately start helping you identify issues with your conversion process.Every question you get via live chat becomes an opportunity for improvement on your site. If they're asking, it's because you haven't made it clear enough.Live chat also helps identify objections. You can see what's holding your customers back from making a purchase. This is amazing content fodder!You don't have to use live chat forever, but it's a great diagnostic tool that ensures you're not missing out on massively helpful conversion data.Do you use live chat? Do you have any other tips or tricks when it comes to early campaign optimization? We'd love to hear them!Mentioned site:LiveChatSquad: https://livechatsquad.com/ Related videos: 💰 Winning the Sale: The Secret Formula to Overcoming High Ticket Sale Objections: &nbsp;&nbsp;&nbsp;•&nbsp;💰&nbsp;Winning&nbsp;the&nbsp;Sale:&nbsp;The&nbsp;Secret&nbsp;Formul...&nbsp;&nbsp; 📚 Master Google Ads for Free: Top Resources for Learning and Management From The Best Agency: &nbsp;&nbsp;&nbsp;•&nbsp;📚&nbsp;Master&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;Free:&nbsp;Top&nbsp;Res...&nbsp;&nbsp; 🔥 The Holy Grail of Marketing Funnels: &nbsp;&nbsp;&nbsp;•&nbsp;🔥&nbsp;The&nbsp;Holy&nbsp;Grail&nbsp;of&nbsp;Marketing&nbsp;Funnels&nbsp;&nbsp; Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: <a...

Here's a lie you currently believe: "It takes 7 touches to make a sale." The "rule of 7" is from a study done in the 1930s! Why on earth are we citing 100-year-old data?So, how many touchpoints do you think it really takes? The answer (obviously) varies on the complexity and importance of a purchase. According to Google, it takes 20 touchpoints to sell a candy bar and more than 500 to sell a flight. Where do you think your product/service lands based on that window?Overwhelmed? It gets worse. The average fashion shopper views 32 pages in a single session before making a purchase. From an attribution perspective, that still only counts as one "touch."This means we need marketing campaigns built to support multi-touch and multi-page engagements. This is one of the reasons we hate squeeze pages for anything, but impulse buys and massive value opt-ins. You can't send an educated consumer to a squeeze page 500 times without annoying them.You need three things for a strong multi-touch approach, and Kasim shares them in this episode.Sources:Localogy: https://www.localogy.com/2019/02/goog... Marketing Rule of 7's: https://www.marketingillumination.com...19 New Ecommerce Statistics You Need to Know in 2023: https://www.drip.com/blog/e-commerce-... Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;h&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbUd3ak8taFVGYzRpZUtjQTZWSjFNa3V0LWpMUXxBQ3Jtc0tsNk5xNi1kS2tDdzMxMFJwa2pKd3VYUUREdmR4aWI4bXJmZ2FWeHFsWV9Rb0YyUDVpOERPTzdrLVMtMmJlSUpoZ0JGSHFPT21neWxjTnBSSEd1X0pVclM2bndkVl85NU1hTTNpTHZWU2lqYVlsendWMA&amp;q=https%3A%2F%2Fwww.amazon.com%2Fdp%2FB0BWSNLNRN&amp;v=6_GcS3TFtSE" rel="noopener...

Have you heard of the Google Ads Flywheel? It's a powerful framework that helps you understand where you are in the various stages of managing your Google Ads campaigns. By exploring this approach, you can gain deeper insights and make more informed decisions on how to scale your advertising efforts effectively. Learn more about how the Google Ads Flywheel can take your campaigns to new heights.Ideally, you're failing forward (to steal from John C. Maxwell). The good news is there's a process for that. We call it "The Google Ads Flywheel," and Kasim talks about it in this episode.1. AssumeWhen you're starting out, you've gotta make some educated assumptions. The greener you are, the more guessing is involved. That's ok! Don't let yourself get stuck in analysis paralysis. Chances are, you're going to be wrong right out of the gate. This is where getting comfortable with failure starts.2. Test People set out to prove their assumptions are correct. That's a flawed model. Set out to break your assumptions into little pieces! Seek out the flaws, weak links, and fail points. Figure out what's really working and what isn't working at all.💡Pro-TipNearly 90% of all online ads fail (quoting Ryan Deiss's @ryandeiss's T&amp;C keynote a few years back). So don't get discouraged by the failures, get invigorated by the lessons they teach you.3. Observe Most people don't give their testing nearly enough time. Especially now that we're moving into AI-driven optimization. Sometimes, you've just gotta sit and watch. The mastery lies in figuring out how long to do that before you begin making changes or pulling the plug. The more you do this, the more clear that becomes.A note about the observation window: We like to optimize off of the statistician's model (the base 100 model). Simplified, this says 100 impressions will tell you what your click-through rate is. 100 clicks will tell you (roughly) what your time on site is, etc. Many campaigns aren't big enough to hit the magic 100 for data points that matter. For example, you might not have the ad spend to get to 100 leads. That's where you can project out from the data you do have.4. OptimizeStop what doesn't work. Focus on what does work and do more of that! Optimization is where a lot of marketers fly off the rails because they start making more assumptions. Now isn't the time for that. The optimization phase isn't about adding more. You're going to do more of what works and less of what doesn't. Resist the temptation to start making more assumptions.Your opinion counts! Leave a comment and let us know what you think.0:00 The Google Ads Flywheel1:16 Assume2:58 Test4:20 Observe7:28 OptimizeNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to...

Join Kasim as he dives into the world of Google's new Generative AI Search. He shares what we know (and what we don't) about the future of Google search and how it will impact digital marketing moving forward. He also compares Generative AI Search to Bing Chat to give you a better understanding of how it works. Learn more about these exciting new ways to search, and how they could impact the world of digital marketing.Related videos:🛸 The Future Of Advertising: BING?! &nbsp;&nbsp;&nbsp;•&nbsp;🛸&nbsp;The&nbsp;Future&nbsp;Of&nbsp;Advertising:&nbsp;BING?!&nbsp;&nbsp;🤖 The Impact of AI on Google Ads: A Look Into AI Generative Search: &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;The&nbsp;Impact&nbsp;of&nbsp;AI&nbsp;on&nbsp;Google&nbsp;Ads:&nbsp;A&nbsp;L...&nbsp;&nbsp; 0:00 RIP Google Search, Generative AI Is Here and It's Awesome!5:22 How did the AI determine what to draw from?8:28 Ad placement in generative AI search16:36 Everything about search is going to changeNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa2hRMmdEZ2JyQzJwOFJWR0RvdklnTURfdzV2UXxBQ3Jtc0ttSUtvYnQ5MmE5X24xVHZfZHBja2ZaX1lDMThlX1ItMmJKWHRqZm9KX1BZZ1hxTEQ3c1BkaGs3LWtWX1pyNTlMVE51Y2Jrc0o0ejhva0JmYzJoUlh4aWtURzhkVkU5ME4wTjc5bjFUMEJDS2xTUVlEaw&amp;q=https%3A%2F%2Fsol8.com%2Fperformance-max%2F&amp;v=HrmSon5F6v0" rel="noopener noreferrer"...

In the world of business, it's often said that time is money. And if you want to grow your business, you need to be able to scale up your operations. But here's the thing: scaling comes with its own set of challenges. As you try to expand your business, you'll find that maintaining the same level of efficiency becomes increasingly difficult.This is a phenomenon that affects businesses of all sizes and in all industries. Whether you're running a small start-up or a large corporation, you'll eventually hit a point where you can't do both: scale and maintain efficiency. You'll have to make a choice between growth and optimization.Of course, this is not something that's limited to Google Ads or marketing. It's an economic truth that applies across the board. The more you try to do, the harder it is to do everything well. It's a balancing act that requires careful planning and execution.In this episode, Kasim dives deeper into this topic and explores the challenges of scaling while maintaining efficiency. He also shares how you can move forward in running Google Ads campaigns or your business despite the dilemma. Whether you're an entrepreneur or a marketer, this is a topic you won't want to miss. So hit that play button, and let's get started!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbFBFZUswemdrUkdkRDVPa3Vtc1BNMDVJQXlBUXxBQ3Jtc0tsVXd3aDlnS3NVbjJLT2MxYlNrUmRvWERoT242cFh4WmRSWWhOc1ZFMk1uM2FwV2xPNmNOWDU0ZnpQRF9tUndnOW1TOTBXaHdzblQ5Yl9XQmg5bWNyM21kZHIzOVpVVldiSkJCcTdCRW54bkNxTXJpbw&amp;q=https%3A%2F%2Fwww.starterppc.com%2F&amp;v=g-D5FL3DEoE" rel="noopener noreferrer"...

Are you an author who dreams of making it #1 on Amazon? We did it, and you can, too! Kasim can help make that dream a reality by sharing the exact steps that led us to achieve the coveted #1 spot on Amazon's bestseller list.🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN Get “You vs. Google: The Very Unauthorized Guide To Google Ads” For FREE!! https://sol8.com/free-book/Related videos:💣 The You vs. Google Book Is NOW on Amazon! BUT we made a mistake… &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;The&nbsp;You&nbsp;vs.&nbsp;Google&nbsp;Book&nbsp;Is&nbsp;NOW&nbsp;on&nbsp;A...&nbsp;&nbsp; 🔥 Why You Should Read You vs. Google: The (Very) Unauthorized Guide to Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🔥&nbsp;Why&nbsp;You&nbsp;Should&nbsp;Read&nbsp;You&nbsp;vs.&nbsp;Google:...&nbsp;&nbsp;Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit <a...

If you're not struggling with impostor syndrome just a little bit, I question your grasp on reality. I'm not saying you must go out there and cultivate self-worth issues. However, a little impostor syndrome probably means you are approaching life with an adequate degree of humility.I:Founded one of the top marketing agenciesPublished one of the top marketing booksCo-founded one of the top marketing mastermindsCo-host one of the top marketing podcastsCreated one of the top marketing coursesAnd yet: I feel like an impostor. Every. Single. Day.However, we can't let the impostor syndrome get in our way. As soon as it stops you from moving forward, it's time to kill it with fire. To combat impostor syndrome, we need to reframe what it means to be an expert. Listen to this episode to learn more about impostor syndrome and how I deal with it.How do you combat impostor syndrome? Do you think it ever goes away completely?0:00 Why You Should Embrace Impostor Syndrome5:53 Best way to get over impostor syndrome11:08 Are you willing to accept the impostor syndrome?________________________Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit https://www.starterppc.com for more information. 🚀--------------------------------------------------👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: <a...

Kasim reveals the dirtiest secret in Google Ads. In fact, it's almost a full-on scam!Google Ads is (supposedly) auction-based. That should mean that the money you pay for visibility (clicks, views, and impressions) is based on the competitive landscape. The more competition, the more you pay. The less competition, the less you pay.Google Ads definitely works this way in highly competitive markets. The more competition, the more you'll pay. I've seen industries (like personal injury attorneys, for example) with CPCs of $1k and more. However, what happens when things go in the other direction? For example, you find a targeted niche with little to no competition. One might expect the cost of traffic to be virtually zero, right? Wrong...Google has something called "Ad Rank thresholds" that set a minimum bid (a "reserve price") that needs to be met before an ad can be shown. And, get this, they're calculated dynamically, in real time, based on a myriad of pretty opaque factors, including the "value advertisers place on users' engagement with their ads."Basically, Google gets to have its cake and eat it too. When traffic is competitive, it charges you based on the competition. When there's no competition, it charges you a fee based on the value of the traffic. Google is better equipped than any other system on the planet to determine the true value of traffic to an advertiser (not least of which because most of us tell it outright).Obviously, Google's explanation is far rosier and is buttressed by the claim that they're attempting to maintain quality controls across all ad engagements. You can read more about Ad Rank thresholds here: https://lnkd.in/gYCvhK6Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

Kasim shares the latest update by Apple about Link Tracking Protection and how it could potentially change the game for digital marketing. Will Apple be launching its own ad platform? What impact will this have on existing marketing campaigns? Listen to this episode to learn more. With the release of iOS 17, Apple is now automatically removing tracking parameters from links clicked on their devices. This means that advertisers and analytics firms will no longer be able to track users' behaviors and preferences as easily as before.Join Kasim as he dives into the pros and cons of this latest development and what it means for marketers everywhere. Don't miss out on this important discussion - hit that play button now!iOs 17 automatically removes tracking parameters from links you click on:https://9to5mac.com/2023/06/08/ios-17...Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbktJM2I3VW9hMmJxcFVPVW1lTnJETm55QTc0d3xBQ3Jtc0trZGFJM082Z2I5Y2NWZVJOVURyc2czUGtkN255bTNTNGM0dEwtUDUyTXp0SlJEWEcyZk1MOGY4bWcyejRtQTIteHdFX0hMRUNqc004dTh6NzBCdmVJSmM3MWtOMTZiNnBnbFlDMndUdHZ3RjlnQzFLbw&amp;q=https%3A%2F%2Fwww.starterppc.com%2F&amp;v=GA3MrkqjFTQ" rel="noopener...

Kasim compares the digital advertising spending vs. advertising media owners revenue worldwide, and he discovered that $230 billion is unaccounted for! This discrepancy has left us wondering if there could be a conspiracy at play. Listen to this episode to learn more.Mentioned articles:Digital advertising spending worldwide from 2021 to 2026:https://www.statista.com/statistics/2... Advertising media owners revenue worldwide from 2014 to 2027:https://www.statista.com/statistics/2... Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;K&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa1hadkdHal95V2tZZ1ZjbFBvZnY4UG5HcExZQXxBQ3Jtc0tsNVBvX3BXRDZTZEliSVVZbEVxOEdJajZWc1VwdTZJYnk3dHRPRUJUZElLT1lqOVh2RGp4MFVKc0JTU0ItZWg1T2s5VllpNVd5anQtVFB1UWxLTGc3RWRpWnBlNWFIc2JZMEdMTWp5QXZSczB3X3JOZw&amp;q=https%3A%2F%2Fwww.starterppc.com%2F&amp;v=BKxACjbXm80" rel="noopener noreferrer"...

Are you looking to grow your PPC agency and take on new clients? But, before you onboard any new clients, it's important to consider a few key factors. Don't worry, our Google Ads experts got your back! They'll help you determine if a potential client is a good fit for your business and ensure you're a good fit for them.In this episode, Our Google Ads Strategists, Efe Altinelli and Usama Khan, and Account Manager, Yusuf Can Kazancioglu, discuss the factors to look into before beginning the onboarding process so you can position yourself and your client for success. Join them in this insightful discussion and learn how to ensure a smooth and fruitful partnership with your new PPC client!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:🖐️ Five Things to Understand Before Running Google Ads; &nbsp;&nbsp;&nbsp;•&nbsp;🖐️&nbsp;Five&nbsp;Things&nbsp;to&nbsp;Understand&nbsp;Before&nbsp;R...&nbsp;&nbsp;Unveiling The World's Greatest Customer Onboarding Process: &nbsp;&nbsp;&nbsp;•&nbsp;Unveiling&nbsp;the&nbsp;World's&nbsp;Greatest&nbsp;Custom...&nbsp;&nbsp;💪 PPC Talks: The Secret to Marketing Supplements with Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;💪&nbsp;PPC&nbsp;Talks:&nbsp;The&nbsp;Secret&nbsp;to&nbsp;Marketing&nbsp;...&nbsp;&nbsp; 0:00 PPC Talks: What to Check Before Onboarding a Client1:08 What to check before onboarding lead generation clients4:39 CRM makes or breaks your account7:23 Look at the client's website first11:33 What to check before onboarding eCommerce clients16:32 What's the client's AOV?20:46 Reasons to stop a launch process💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;<a href="https://www.youtube.com/playlist?list=PLpSgV5gCkUvh-nIFZ_pmjofS0jjNNQhhX" rel="noopener noreferrer"...

Are you interested in starting your freelancing career but unsure where to begin? In this episode, Kasim sits down with Jan Slovnik, a Freelance Google Ads PPC Specialist and expert in the industry, to discuss the ins and outs of building a successful freelancing career. From getting started in the industry to overcoming common challenges and invaluable tips from Jan himself, this episode is a must-listen for anyone looking to kickstart their freelance career. Don't miss out on this engaging and informative discussion between Kasim and Jan!Connect with Jan here: https://www.linkedin.com/in/janslovni... Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/0:00 How To Start Your Freelancing Career with Jan Slovnik5:44 Billing your clients as a freelancer11:30 Your business won’t grow until you start saying no15:57 The importance of continuous learning for you and your client18:23 Jan’s advice for those who want to start their freelancing career 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbl9RODhrSTA1NHJlS2tYMmhtRkk5cFBSUFpUQXxBQ3Jtc0tuM1BRN3pNRGxTQS13UzJ0QzFjMS00S0VUazQwVWV1N1RZQWM3RTdyemZweDFOMFBIX3lPdDdsMUpWd1hua1kzY0d2a0gyb2cweEdSX2lmQlVFOVU4XzAyZXl0MFowbWVTZERIaEN0NWtDRk91TkFrQQ&amp;q=https%3A%2F%2Fsol8.com%2Fperformance-max%2F&amp;v=89d0K6if9xo"...

Kasim shares the three essential skills that every entrepreneur needs to master. Don't worry if the first one isn't your favorite - it's a tough skill to learn! Embrace these skills and watch your business soar.The first skill is all about getting good with money - not just reading a balance sheet, but understanding the game of money itself. Next up is the importance of finding and hiring the right people for your business. And finally, the most important skill set you can have as an entrepreneur: processes. Without processes, you don't have a business - just a group of people waiting for direction. Mastering these three skills will give you the tools you need to build, grow, and scale your business. Related videos:🥇 The Secret to Solution 8's Success: 17 Lessons in 17 Years: &nbsp;&nbsp;&nbsp;•&nbsp;🥇&nbsp;The&nbsp;Secret&nbsp;to&nbsp;Solution&nbsp;8's&nbsp;Success:...&nbsp;&nbsp; 👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: &nbsp;&nbsp;&nbsp;•&nbsp;👑&nbsp;Kasim's&nbsp;Super&nbsp;Secret&nbsp;Hiring&nbsp;Process...&nbsp;&nbsp; Watch more of Kasim's Secrets to Success here: &nbsp;&nbsp;&nbsp;•&nbsp;Kasim's&nbsp;Secrets&nbsp;to&nbsp;Success&nbsp;&nbsp; Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

I never thought I would say this, but… Don't sleep on Bing Ads! Here's why!Bing has always had a (small) pocket of viable traffic that is generally much cheaper and far less "clicky". However, many advertisers skipped Bing Ads because the headache of setting up and maintaining the campaigns wasn't always worth it due to the extremely limited volumes. But with Bing's recent integration with ChatGPT, run ads on Bing! And not just to try and capitalize on the potential influx in traffic. You'll have a front-row seat to how AI-driven traffic impacts advertising campaigns. And, since Bing is quite a bit smaller than Google, I anticipate the changes being more obvious. You can treat this as your "AI Ads Sandbox." I think this will be especially important since Google is rolling out its own AI-driven chat features, and (obviously) ads are going to be built right into the core of everything they do. Listen to this episode to learn more about Bing Chat and how this could affect the future of advertising.Related videos:🤖 The Impact of AI on Google Ads: A Look Into AI Generative Search: &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;The&nbsp;Impact&nbsp;of&nbsp;AI&nbsp;on&nbsp;Google&nbsp;Ads:&nbsp;A&nbsp;L...&nbsp;&nbsp; 💣 Bing With ChatGPT Is Changing the Way We Search: &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;Bing&nbsp;With&nbsp;ChatGPT&nbsp;Is&nbsp;Changing&nbsp;the&nbsp;W...&nbsp;&nbsp; 🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;ChatGPT&nbsp;and&nbsp;the&nbsp;Future&nbsp;of&nbsp;Digital&nbsp;M...&nbsp;&nbsp; 🤖 AI vs. Humans: Will AI Replace Us? &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;AI&nbsp;vs.&nbsp;Humans:&nbsp;Will&nbsp;AI&nbsp;Replace&nbsp;Us?&nbsp;&nbsp; 🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🦾&nbsp;75&nbsp;AI&nbsp;Marketing&nbsp;Tools&nbsp;+&nbsp;The&nbsp;AI&nbsp;Tool...&nbsp;&nbsp; 0:00 The Future Of Advertising: BING?!1:38 Bing offers citations!8:49 What this could mean for advertisingNeed help with Google Ads? Get your FREE action plan here: <a...

Unlock the secrets of eCommerce success in this video as Kasim sits down with Nab Ahmed, the founder of NAB Leather. In this exclusive interview, Nab shares his expert insights on how to build a profitable online business. Discover the biggest mistakes and regrets Nab made when he first started out and how you can learn from them to avoid costly errors. Learn how to make your value proposition stand out in a crowded market, and attract loyal customers who keep returning. Nab also reveals his top strategies for reducing returns and exchanges by 15%, boosting your average order value, building an engaged community around your brand, and gaining valuable user-generated content. Finally, learn why social proof is essential for eCommerce success and how to use it to drive more sales and grow your business. Don't miss out on this must-listen episode for anyone looking to start or improve their eCommerce business. Tune in now!Mentioned links:NAB Leather: https://nableather.com/ Loox Product Reviews &amp; Photos: https://apps.shopify.com/loox BOGOS: https://apps.shopify.com/freegifts AfterSell Post Purchase Upsell: https://apps.shopify.com/aftersell By the Numbers: https://www.bythenumbersapp.com/ Northbeam: https://www.northbeam.io/ Bestie: <a...

Join John and Kasim in this guide on how to scale YouTube Ads. In this Google Ads LIVE POWER HOUR, they dive into the key metrics you need to understand for success, as well as the common mistakes advertisers make that can hurt video campaigns. Don't miss out on insider secrets from the pros! Listen to this episode now!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Want to join the next Google Ads LIVE POWER HOUR? Be a member of this channel and join us every Friday at 1 PM PT for an all-inclusive deep dive into Google Ads. Our Google Ads experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 0:00 Unlocking YouTube Ad Success: Understanding Key Metrics for Growth11:52 More spend should equal more earnings?16:30 What to consider when measuring conversions25:21 Demystifying metrics advertisers usually evaluate37:52 When increasing tROAS can hurt your campaign42:29 How to determine YouTube ad spend54:41 Performance Max asset groups and signals don’t matter now1:07:37 A low tROAS is equal to Max Conversions bidding?💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guide&nbsp;to&nbsp;Google&nbsp;Ads&nbsp;for&nbsp;...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

We had the highest-performing real estate investing campaigns in the United States (until we sold that agency in 2019). Those campaigns taught us that the way we all look at our data is flawed! And in this video, Kasim reveals his findings on why monthly reporting fails and what to do instead.Marketers and business owners alike are obsessed with monthly reporting cycles. This arbitrary timeline seems to be built into the fabric of our souls.The problem: it has nothing to do with anything.The key is determining your impact windows. When you spend $1, how long does it take for you to see the impact? This is harder to determine than you may think, and there are multiple inflection points.For our real estate investment (REI) campaigns, we found that $1 spent in top-of-funnel campaigns could average up to 45 days to result in a lead (depending on geography). This was critical information because it meant looking at our data on a monthly basis didn’t actually illustrate the campaign results.In fact, a 30-day window of reporting for a campaign that ultimately took 45 days for users to convert would always look like a failure, regardless of how effective it was.Here’s the formula on how to actually look at your data when trying to determine cash-in / cash-out performance:ᴀᴡᴀʀᴇɴᴇꜱꜱ ʟᴀɢ + ᴄᴏɴᴠᴇʀꜱɪᴏɴ ʟᴀɢ + ꜱᴀʟᴇꜱ ᴄʏᴄʟᴇ = ʏᴏᴜʀ ᴅᴀᴛᴀ ᴡɪɴᴅᴏᴡDefinitions:awareness lag - How long it takes to bring prospects into attributable campaignsconversion lag - how long it takes to get an engaged prospect to convertPro Tip: If you have a business with big swings between initial purchase and LTV, you might also want to factor that in.How are you currently looking at your data? Was this video helpful and eye-opening, or stupid and obvious?-------------------------------------------------Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button for exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN 💰 Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!...

Have you ever heard about the two types of money? If you haven't yet, don't worry! In this episode, Kasim shares some insightful information about them that can help you achieve financial freedom.The first type is called Slave Money, which should only be used for your basic needs and investments that generate more income. On the other hand, the second type is called Freedom Money, and it's the kind that flows to you without requiring you to trade your time for it.Check out the episode to learn more about these two types of money and how you can use them to your advantage.Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ Related videos:🥇 The Secret to Solution 8's Success: 17 Lessons in 17 Years: &nbsp;&nbsp;&nbsp;•&nbsp;🥇&nbsp;The&nbsp;Secret&nbsp;to&nbsp;S...&nbsp;&nbsp;Unveiling The World's Greatest Customer Onboarding Process: &nbsp;&nbsp;&nbsp;•&nbsp;Unveiling&nbsp;the&nbsp;Wor...&nbsp;&nbsp;👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: &nbsp;&nbsp;&nbsp;•&nbsp;👑&nbsp;Kasim's&nbsp;Super&nbsp;S...&nbsp;&nbsp; 0:00 The Two Types of Money: The Ultimate Code For Financial Freedom4:26 Slave money7:42 Freedom moneyAre you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button for exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: <a...

Industry jargon is one of the biggest hurdles to understanding anything. For those who don't live, eat, and breathe Google Ads, Kasim shares some important terms to know and understand.Do you need help keeping up with the complicated jargon of Google Ads? You're not alone. Many people find it challenging to understand the terminology associated with online advertising, which can make it difficult to create effective campaigns. In this episode, Kasim breaks down some of the essential terms and concepts you need to know to learn Google Ads effectively. Whether you're new to the world of digital marketing or just need a refresher, this episode is for you! Join us as we explore industry jargon and learn about everything from click-through rates to ad extensions. So, if you're ready to master the language of Google Ads and start reaching your target audience, hit play, and let's get started!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ Related videos:🚀 15 Ways to Diversify Your Traffic Strategy and Grow Your Business: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;15&nbsp;Ways&nbsp;to&nbsp;Dive...&nbsp;&nbsp;🏆 Google Wins The AI War, Here's How… &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Google&nbsp;Wins&nbsp;The...&nbsp;&nbsp;🥇 The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP: &nbsp;&nbsp;&nbsp;•&nbsp;🥇&nbsp;The&nbsp;6&nbsp;Key&nbsp;Googl...&nbsp;&nbsp;0:00 Google Ads 101: Understanding Google Ads Jargon1:07 Google Ads Account1:56 Campaigns2:39 Ad Groups2:58 Ad Rank4:47 Quality Score5:30 Ad Extensions6:08 Impressions6:43 Clicks7:20 CTA<a...

We manage almost $100M in paid traffic, so we understand the importance of maximizing every advertising dollar. But we believe paying for traffic should be one of the last things you do. And in this video, Kasim shares what should be first.Here’s the thing: most of the reasons why paid traffic campaigns fail have nothing to do with traffic itself. Instead, it’s all about the prep work. By taking the time to prepare ahead of time, you’ll be able to identify and avoid the common pitfalls that can drain your resources and damage your credibility.So, if you want to set yourself up for success and avoid costly mistakes, then this episode is a must-listen. Trust us, the benefits of taking these crucial first steps will be worth it in the end. Need help with Google Ads? Get your FREE action plan here: www.sol8.com/apRelated videos:🖐️ Five Things to Understand Before Running Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🖐️&nbsp;Five&nbsp;Things&nbsp;to...&nbsp;&nbsp; 🤫 The Quick and Dirty Truth About Every Campaign Type Inside of Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🤫&nbsp;The&nbsp;Quick&nbsp;and&nbsp;D...&nbsp;&nbsp; 0:00 Five Things To Do Before Paying for Traffic0:28 Become your customer2:30 Direct outreach6:10 Make your mistakes in a safe and secure environment7:45 Understand your target market8:40 Build out a scalable modelAre you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button for exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqa29HUGJHM21mU2lNSUdYYWZqNldiOTlSaTl6QXxBQ3Jtc0tuMHAzYUxCZGpwS0NjZzM4ZDVOQ0VMMzZoYkFlaHN4WS1iTDZxVjN6NjFCUXpMaFBHRVZoZzdHeWNZM25mbjBYN2tBTzAxbXVJMml0VW05UkNQTGVEUzEwcklSNC1OWThnS0s3SVpTeXk5VUdQQVJjdw&amp;q=https%3A%2F%2Fwww.amazon.com%2Fdp%2FB0BWSNLNRN&amp;v=EWjijwouo2s"...

Kasim spills the tea on every campaign type in Google Ads. From Search to Shopping, Video to Discovery campaigns, he's got the inside scoop on what works and what doesn't. But don't worry, Kasim's got your back with some clever workarounds he discovered over the years. He'll help you decide which campaign type(s) best suits your business needs - whether you're looking to drive traffic, increase brand awareness, or boost sales. So if you want to master the world of Google Ads with confidence, you won't want to miss this video. Watch it now and take your business to the next level!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:Is Google Ads Right for My Business? &nbsp;&nbsp;&nbsp;•&nbsp;Is&nbsp;Google&nbsp;Ads&nbsp;Rig...&nbsp;&nbsp;💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🤔 Five Things to Consider Before Running Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🤔&nbsp;&nbsp;Five&nbsp;Things&nbsp;to...&nbsp;&nbsp; 0:00 The Quick and Dirty Truth About Every Campaign Type Inside of Google Ads0:13 Search Ads1:54 Dynamic Search Ads2:50 Display Ads4:42 Video Ads5:41 Shopping Ads7:41 Performance Max campaigns9:52 App10:38 Local Ads11:09 Discovery campaigns11:40 Local Service AdsAre you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads....

Are you tired of losing high ticket sales but don't know what you're doing wrong? Listen to this episode as Kasim reveals the top three primary objections every high ticket sale faces and shares the ultimate strategies to overcome them. Whether you're a seasoned sales pro or just starting out, this is a must-watch video for anyone looking to close more deals and take their sales game to the next level. So what are you waiting for? Tune in now and start closing those sales like a pro!Mentioned link: Scott Benham on Twitter: https://twitter.com/Scott_Benham The Driven Mastermind™: https://drivenmastermind.com/Related videos:📊 The Most Profitable Agency Niche (With Shaun Clark, CEO of Gohighlevel.com) &nbsp;&nbsp;&nbsp;•&nbsp;📊&nbsp;The&nbsp;Most&nbsp;Profit...&nbsp;&nbsp;🚀 Boost Your Marketing Efforts With the Audience Demand Pyramid: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;Boost&nbsp;Your&nbsp;Mark...&nbsp;&nbsp;🧲 The Ultimate Traffic Strategy: Stealing Competitors' Traffic Without Compromising Your Own: &nbsp;&nbsp;&nbsp;•&nbsp;🧲&nbsp;The&nbsp;Ultimate&nbsp;Tr...&nbsp;&nbsp;Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/0:00 The Secret Formula to Overcoming High Ticket Sale Objections1:42 Objection #13:05 Objection #24:35 Objection #3Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to...

Are you looking to up your Google Ads game without breaking the bank? Well, you're in luck! Kasim shares our collection of free resources that will help you learn and manage Google Ads campaigns like a pro. We have eBooks, checklists, templates, guides, and more - all designed with you and your business' growth in mind. Whether you're starting from scratch or just looking to refine your existing Google Ads strategy, our free downloads will provide you with the tools and insights you need to succeed. So what are you waiting for? Head over to the following links to access our full library of awesome resources:Free Downloads to Help Your Business Grow: ​​https://sol8.com/free-stuff/Check out our best selling books: https://sol8.com/book/ 🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN Related videos:🥇 The Secret to Solution 8's Success: 17 Lessons in 17 Years: &nbsp;&nbsp;&nbsp;•&nbsp;🥇&nbsp;The&nbsp;Secret&nbsp;to&nbsp;S...&nbsp;&nbsp;Unveiling The World's Greatest Customer Onboarding Process: &nbsp;&nbsp;&nbsp;•&nbsp;Unveiling&nbsp;the&nbsp;Wor...&nbsp;&nbsp;👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: &nbsp;&nbsp;&nbsp;•&nbsp;👑&nbsp;Kasim's&nbsp;Super&nbsp;S...&nbsp;&nbsp; Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs,...

Need tips on keeping your remote team connected? Kasim is here to share our secrets to success with nearly 100 remote employees all across the world. We understand the importance of building strong connections within a remote team and the struggles of doing so. That's why we want to share our tips and tricks with you. From celebrating wins to weekly all-hands meetings, we'll cover it all. We all want to cultivate a positive and productive work environment, regardless of where your team is located. So, what are you waiting for? Let's dive in and learn how to build strong connections with your remote team. And don't forget to tell us how you encourage connection with your remote team in the comments below!Mentioned links:Learn more about the Solutions 8 team here: https://sol8.com/about-us/Employee Spotlight blogs: https://sol8.com/employee-spotlight/Related videos:🏆 Setting the Foundation for Success With the Most Important Meeting: &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Setting&nbsp;the&nbsp;Fou...&nbsp;&nbsp;🤝 What We've Learned About Effective Client Management: &nbsp;&nbsp;&nbsp;•&nbsp;🤝&nbsp;What&nbsp;We've&nbsp;Lear...&nbsp;&nbsp; Unveiling The World's Greatest Customer Onboarding Process: &nbsp;&nbsp;&nbsp;•&nbsp;Unveiling&nbsp;the&nbsp;Wor...&nbsp;&nbsp;0:00 Encouraging Connection with Remote Teams: Tips &amp; Tricks0:44 Challenges2:29 Themed Slack channels3:43 Celebrate wins6:02 Weekly all-hands meeting6:40 Employee spotlights7:56 Team-based pods<a href="https://www.youtube.com/watch?v=UX1lN0GfM30&amp;t=533s" rel="noopener noreferrer"...

Google just announced its new 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗜 𝗦𝗲𝗮𝗿𝗰𝗵. Is it similar to ChatGPT? Will it affect organic results or Google Ads campaigns? Kasim breaks down what it is and how it’s going to change search forever. He also shares his predictions on what AI means for the future of Google Ads. Listen to this episode now to learn more!Mentioned links:Search ads today and in the future: https://blog.google/products/ads-comm... Supercharging Search with generative AI: https://blog.google/products/search/g... Try Google's latest experiments in Labs: https://labs.withgoogle.com/ Related videos:🏆 Google Wins The AI War, Here's How… &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Google&nbsp;Wins&nbsp;The...&nbsp;&nbsp; 🤖 Demystifying AI in Advertising: Defining Its True Nature: &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;Demystifying&nbsp;AI...&nbsp;&nbsp;🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;ChatGPT&nbsp;and&nbsp;the...&nbsp;&nbsp; 0:00 The Impact of AI on Google Ads: A Look into AI Generative Search1:58 Google wins the AI war3:31 How AI Generative Search will affect organic ranking6:26 Google stocks’ unbelievable spikeNeed help with Google Ads? Get your FREE action plan here: <a...

One or more conversion actions use an attribution model that Google will not support soon! Kasim shares the potential impact of the changes on your Google Ads strategies. He provides valuable insights into safeguarding your campaigns and discusses why it's crucial to leverage third-party attribution tools now.Google just announced that four Google Ads attribution models would be removed and upgraded to data-driven attribution on or after 6/7/2023. Here's Google's official statement posted by Sheba Rasson, Product Manager, Attribution, last April 6, 2023:"Starting in June 2023, we'll remove the ability to select first click, linear, time decay, and position-based attribution models for conversion actions in Google Ads that do not already use one of these models. Then, starting in September 2023, we'll switch any conversion actions still using these models to data-driven attribution. If you don't want your conversions to use data-driven attribution, you'll be able to use the last click model. At this point, these rules-based models will also be removed from reporting throughout the rest of Google Ads, including the Overview page and the Model comparison report within the Attribution tab." Read more about the news here if you haven't received the email yet: https://bit.ly/3MNDPvDNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button for exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

There are six key campaign types we build for nearly every client. In this episode, Kasim breaks down each one with how they're used and why they're important for successful Google Ads campaigns. As a disclaimer, it's important to note that these campaigns are a general guide and starting point. Each client's goals are unique, and it's the job of an ads manager to customize the strategy to fit those specific goals.While they may not be a one-size-fits-all solution, this knowledge can provide a solid foundation for your Google Ads strategy. Listen to this episode now!Did we miss a campaign category you think should be added to our list? Please let us know!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own: &nbsp;&nbsp;&nbsp;•&nbsp;🧲&nbsp;The&nbsp;Ultimate&nbsp;Tr...&nbsp;&nbsp;How To Run High Competition Lead Generation Campaigns: &nbsp;&nbsp;&nbsp;•&nbsp;How&nbsp;To&nbsp;Run&nbsp;High&nbsp;C...&nbsp;&nbsp;📊 How to Measure Your YouTube Ads Performance: &nbsp;&nbsp;&nbsp;•&nbsp;📊&nbsp;How&nbsp;to&nbsp;Measure&nbsp;...&nbsp;&nbsp;YouTube Ads Beat Facebook Ads Every Time! (With Aleric Heck of AdOutreach): &nbsp;&nbsp;&nbsp;•&nbsp;YouTube&nbsp;Ads&nbsp;Beat&nbsp;...&nbsp;&nbsp;0:00 The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP0:40 Brand Campaigns1:19 Inbound Campaigns1:59 Outbound Campaigns4:29 Competitor Campaigns5:15 Remarketing Campaigns5:55 Smart CampaignsAre you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will...

Are you looking to foster a solid and cohesive work culture? As a leader, one of the most important things you can do is prioritize building a culture within your organization. At Solutions 8, with nearly 100 employees spanning the globe, we face unique challenges in cultivating a shared sense of purpose and community across time zones, cultures, and backgrounds. That's why we want to tell you about the most important meeting we have: our weekly All-Hands meeting. Every Friday morning, everyone hops on a Google Meet and runs through what we call the "Solutions 8 Weekly Town Hall." Our team gathers virtually to connect, share updates, review key accomplishments from the week, and align priorities. And in this video, Kasim shares exactly how we sequence our most important meeting. Through consistent communication and intentional connection, we've seen firsthand how this meeting has positively impacted our culture. It's helped us build trust, foster open communication, and create a strong sense of belonging among our team members. If you're looking for a simple but highly effective way to invest in your organization's culture, consider starting a regular All-Hands meeting. Do you run an all-hands meeting? If so, we'd love to hear any pro tips you have to offer!Related videos:👑 Kasim's Super Secret Hiring Process | The Pareto Talent System: &nbsp;&nbsp;&nbsp;•&nbsp;👑&nbsp;Kasim's&nbsp;Super&nbsp;S...&nbsp;&nbsp; Unveiling The World's Greatest Customer Onboarding Process:&nbsp;&nbsp;&nbsp;•&nbsp;Unveiling&nbsp;the&nbsp;Wor...&nbsp;&nbsp; 💪 The Ideal Team Structure for Google Ads Management: &nbsp;&nbsp;&nbsp;•&nbsp;💪&nbsp;The&nbsp;Ideal&nbsp;Team&nbsp;...&nbsp;&nbsp; ⚙️ Improving Agency Operations With Dan Beard:&nbsp;&nbsp;&nbsp;•&nbsp;⚙️&nbsp;Improving&nbsp;Agen...&nbsp;&nbsp; Meet the Solutions 8 Team here: https://sol8.com/about-us/ Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/0:00 The Most Important Meeting You Can Have<a...

In this episode, Kasim talks about a crucial topic for anyone in the market or starting a new campaign: spying. Yes, you heard that right! Spying on your competitors can give you a wealth of information and insights that can help you improve your own marketing strategies. But with so much information out there, it can be overwhelming to know where to start. That's why Kasim is here to share his favorite spy tools to help you see what other players in your industry are up to. Some of these tools are designed to help you uncover your competitors' top-performing pages, which means you get to see their offers, sales funnels, one-time offers, upsells, and where their traffic is coming from. With this knowledge, you can improve your strategies and stay ahead of the game. Whether you're focusing on Google Ads, Facebook Ads, YouTube Ads, or any other platform, these advertising tools can be instrumental in guiding your strategy toward success. So if you're ready to take your marketing game to the next level, watch this video until the end. You don't want to miss out on these amazing spy tools that can give you the edge you need to succeed in today's competitive market. Discover your competitors' winning strategies with Kasim's must-have spy tools!Links to mentioned tools:SEMrush: https://www.semrush.com/ iSpionage: https://www.ispionage.com/SpyFu: https://www.spyfu.com/PPCAdLab: https://ppcadlab.com/ Related videos:🥷 The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now: &nbsp;&nbsp;&nbsp;•&nbsp;🥷&nbsp;The&nbsp;Ultimate&nbsp;Sp...&nbsp;&nbsp;🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🦾&nbsp;75&nbsp;AI&nbsp;Marketing...&nbsp;&nbsp;🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own: <a href="https://www.youtube.com/watch?v=To7HEA0DCVA&amp;t=0s"...

For seven years in a row, Kasim's strategy led to the highest-performing real estate investment campaigns on the planet. And now, he's sharing this winning strategy with you. Unlock the secret to his unparalleled success—learn to steal your competitors' traffic and protect yours with Kasim's proven strategy.The strategy doesn't need fancy tools or complex solutions. The most powerful tool is already at your fingertips, and it's your branded traffic—all you need to do is leverage its power.Watch the video to learn why bidding on your branded traffic is the key to dominating your industry and boosting your revenue!Related videos:🤼‍♂️ John vs Kasim: The Importance of Brand Campaigns With Performance Max: &nbsp;&nbsp;&nbsp;•&nbsp;🤼‍♂️&nbsp;John&nbsp;vs&nbsp;Kasi...&nbsp;&nbsp; 📸 How to Build Your Brand with Powerful Product Images and Campaign Media: &nbsp;&nbsp;&nbsp;•&nbsp;📸&nbsp;How&nbsp;to&nbsp;Build&nbsp;Yo...&nbsp;&nbsp;🚀 Building a Marketable Brand &amp; Running Campaigns for a Brand That Lasts: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;Building&nbsp;a&nbsp;Mark...&nbsp;&nbsp;🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: &nbsp;&nbsp;&nbsp;•&nbsp;🎯&nbsp;Why&nbsp;Branding&nbsp;Is...&nbsp;&nbsp; 0:00 Why branded traffic matters0:39 Protect your most valuable traffic from being poached! 3:39 Cost your competitors money! 5:37 Brand campaigns allow you to control the narrative7:17 Buy the 20% of the branded traffic that makes 80% of the impactAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The...

Are you struggling to decide whether to hire a Google Ads agency or run your own campaigns? Many business owners face this challenge, but it's important to understand the risks of running your ad campaigns without the help of an experienced professional. In this video, Kasim sits down with Michael Nadalin, founder of Market Lead, to explore the common pitfalls of DIY Google Ads campaigns and highlight the advantages of hiring an agency. They take a deep dive into the evolution of the Google Ads platform and how it has become a complex and ever-changing platform. Running a successful Google Ads campaign requires a level of expertise that can take time to achieve on your own. We strongly recommend working with a Google Ads agency or strategist, as it can provide the support and guidance you need to achieve better results and reach your business goals. Whether you're new to Google Ads or looking to improve your existing strategy, join us in this video as we learn from the Google Ads experts and equip you with the knowledge to make an informed decision.Watch the full interview here:💸 💸 Michael Nadalin Shares the Strategies He’s Learned After Spending More Than $52,000,000 in Ads! &nbsp;&nbsp;&nbsp;•&nbsp;💸&nbsp;💸&nbsp;Michael&nbsp;Nadal...&nbsp;&nbsp; Michael Nadalin on LinkedIn: https://www.linkedin.com/in/michaelna... Market Lead: https://marketlead.com.au/ 0:00 Intro0:28 Mastering Google Ads: Should You Hire an Agency or Run Your Own Campaigns?3:31 Google Ads has a very low margin of error4:46 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN...

Join Andrew Foxwell, CEO of Foxwell Digital, as he interviews our very own Co-founder and Senior Google Ads Strategist, John Moran on boosting omnichannel marketing by analyzing First Click vs Clicks Only data. In this insightful episode from the Northbeam webinar, you'll also learn John's expert techniques for scaling campaigns using MER (Media Efficiency Ratio) and CAC (Customer Acquisition Cost). Listen to this episode now!Watch the full webinar here:How to optimize paid search with accurate attribution with Solutions 8 | Northbeam x Foxwell Digital: &nbsp;&nbsp;&nbsp;•&nbsp;How&nbsp;to&nbsp;optimize&nbsp;p...&nbsp;&nbsp;Northbeam: https://www.northbeam.io/ Connect with Andrew Foxwell on LinkedIn: https://www.linkedin.com/in/andrew-fo...Connect with John on Linkedin: https://www.linkedin.com/in/johnmoran...Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER): &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;The&nbsp;Secret&nbsp;to&nbsp;G...&nbsp;&nbsp; 🔥 Google Ads POWER HOUR: Identifying CAC and LTV &nbsp;&nbsp;&nbsp;•&nbsp;🔥&nbsp;Google&nbsp;Ads&nbsp;POWE...&nbsp;&nbsp; 0:00 Intro0:39 Using Northbeam to Analyze First Click vs Clicks Only to Boost Omnichannel Marketing<a...

Unlock the secrets to your competitor's success with the ultimate spy tool for Google Ads from Google Ads!Tired of guessing which ad strategies are working for others in your industry? With this tool, you'll gain visibility into the ads and advertising trends your competitors are using to rank at the top of search engine results pages. This tool from Google Ads allows you to see ads that your competitors are running, when they run them, where they're being run geographically, and which ads are working and which aren't. If you’re new to the industry, this tool can also help your market research so you can start running Google Ads the right way. And Kasim walks you through how to use the tool and apply it to your marketing strategies.With this powerful knowledge, you can crush the competition and dominate your market. Start revealing your competitor's top-performing ads today and build your unbeatable campaigns. Try this ultimate spy tool for Google Ads now, and let us know what you think!Google Ads Transparency Center: https://adstransparency.google.com/Related videos:🤖 Demystifying AI in Advertising: Defining Its True Nature: &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;Demystifying&nbsp;AI...&nbsp;&nbsp; 🦾 75 AI Marketing Tools + The AI Tool We Use for Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🦾&nbsp;75&nbsp;AI&nbsp;Marketing...&nbsp;&nbsp;🤖 AI vs. Humans: Will AI Replace Us? &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;AI&nbsp;vs.&nbsp;Humans:&nbsp;...&nbsp;&nbsp;🏆 Google Wins The AI War, Here's How… &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Google&nbsp;Wins&nbsp;The...&nbsp;&nbsp;0:00 Intro0:32 The Ultimate Spy Tool for Google Ads: Get Ahead of Your Competitors Now2:39 Supporting responsible political advertising6:44 Need help with Google Ads? Get your FREE action plan here: <a...

In this episode from The Perpetual Traffic Podcast, Ralph Burns and Kasim Aslam sit down with Shaun Clark of HighLevel as he shares his expert tips on fostering new customer relationships through effective lead follow-up strategies. The conversation zeroes in on nurturing leads to boost sales growth by automating the process and capturing leads correctly. Watch this video for valuable insights into lead nurturing and strategies to elevate your business's sales process.Subscribe to Perpetual Traffic on YouTube: &nbsp;&nbsp;&nbsp;/&nbsp;@perpetual_traffic&nbsp;&nbsp;Listen to the full interview here: https://perpetualtraffic.com/podcast/...Shaun Clark on LinkedIn: https://www.linkedin.com/in/shaunclar...Ralph Burns on LinkedIn: https://www.linkedin.com/in/ralphburns/ Check out GoHighLevel.com:https://www.gohighlevel.com/main-page... *The link above is an affiliate linkRelated videos:Looking to the Future with Shaun Clark of GoHighLevel.com: &nbsp;&nbsp;&nbsp;•&nbsp;Looking&nbsp;to&nbsp;the&nbsp;Fu...&nbsp;&nbsp; 🚀 PPC Agency Tips: Proven Techniques to Turn Leads Into Customers Part 1: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;PPC&nbsp;Agency&nbsp;Tips...&nbsp;&nbsp; 💰 PPC Agency Tips: Proven Techniques to Turn Leads Into Customers Part 2: &nbsp;&nbsp;<a href="https://www.youtube.com/watch?v=uMKBw-QHKk0&amp;t=0s" rel="noopener noreferrer"

Kasim sits down with Matthew Stafford of Build Grow Scale™ as he shares the same eCommerce website optimization practices he applied to help a business earn half a million dollars in just 48 hours! One topic Matthew shares is how your slow website is affecting your sales and business. The longer your website takes to load, the higher the chances of visitors bouncing off. You don't want to lose potential customers, do you? With faster page loading times, you can boost your customer retention by up to 60%! Because Google rewards fast-loading sites with organic traffic. To learn more expert eCommerce website optimization tips, watch the full interview here: &nbsp;&nbsp;&nbsp;•&nbsp;💰&nbsp;Expert&nbsp;eCommerc...&nbsp;&nbsp;Matthew Stafford on LinkedIn: https://www.linkedin.com/in/matthewst... Connect with Build Grow Scale now! https://buildgrowscale.com/Build Grow Scale on YouTube: &nbsp;&nbsp;&nbsp;/&nbsp;buildgrowscale&nbsp;&nbsp;Related Videos:💡 Website Speed Optimization Made Easy: Best Practices and Tools to Boost Performance: &nbsp;&nbsp;&nbsp;•&nbsp;💡&nbsp;Website&nbsp;Speed&nbsp;O...&nbsp;&nbsp;🚀 Website CRO Best Practices: THE BIG THREE: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;Website&nbsp;CRO&nbsp;Bes...&nbsp;&nbsp;🚀 Website CRO Best Practices: Tips for Quality Assurance and Diagnosing Issues: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;Website&nbsp;CRO&nbsp;Bes...&nbsp;&nbsp; 0:00 Intro2:14 About Matthew Stafford of BuildGrowScale.com6:45 Need help with Google Ads? Get your FREE action plan here: <a...

In this episode from the Northbeam webinar, Andrew Foxwell, CEO of Foxwell Digital, interviews our very own Co-founder and Senior Google Ads Strategist, John Moran, on how he identifies the top conversion path using Northbeam.If you're looking to optimize your conversion rate, understanding your top conversion path is crucial, and Northbeam is a powerful tool that can help you do just that. Learn from John as he walks you through the process and helps you understand why this data is valuable in improving your marketing and sales funnel.Watch the full webinar here:How to optimize paid search with accurate attribution with Solutions 8 | Northbeam x Foxwell Digital: &nbsp;&nbsp;&nbsp;•&nbsp;How&nbsp;to&nbsp;optimize&nbsp;p...&nbsp;&nbsp;Connect with Andrew Foxwell on LinkedIn: https://www.linkedin.com/in/andrew-fo...Connect with John on Linkedin: https://www.linkedin.com/in/johnmoran...Northbeam: https://www.northbeam.io/Related videos:💰 Conversion Paths: The Secret to Scaling Google Ads Campaigns: &nbsp;&nbsp;&nbsp;•&nbsp;💰&nbsp;Conversion&nbsp;Path...&nbsp;&nbsp; 💰 Maximize Google Ads ROI: Strategies for Conversion Path Optimization &amp; Avoiding Over-Remarketing: &nbsp;&nbsp;&nbsp;•&nbsp;💰&nbsp;Maximize&nbsp;Google...&nbsp;&nbsp; 💣 The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER): &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;The&nbsp;Secret&nbsp;to&nbsp;G...&nbsp;&nbsp;0:00 Intro 0:37 How to Identify Your Top Conversion Path Using...

Learn how to build custom software like a pro with insights from one of the best in the business! In this video, Kasim sits down with Shamim Rajani, COO of Genetech Solutions, a true expert in software development. Genetech Solutions is the industry leader in growth and innovation when it comes to Software Development. Despite having no formal marketing strategy, this powerhouse has exploded onto the scene, boasting 19 years of experience and counting.And lucky for you, Shamim is here to share her secrets of success. From project scoping to team management, she knows what it takes to make your software dreams a reality. Don't miss out on these valuable tips and tricks, listen to this episode now!Mentioned Links: Collision Conference: https://collisionconf.com/Genetech Solutions – Software Development Company: https://www.genetechsolutions.com/ CodeGirls: https://codegirls.consulnet.net/spons...Shamim Rajani on LinkedIn: https://www.linkedin.com/in/shamimraj...0:00 Intro0:25 How to Build Custom Software Like a Pro: Insights from One of the Best in the Business!5:12 About Genetech Solutions – Software Development Company8:06 Pre-requisites for building software or hiring a software development company12:34 The benefits of moving from Waterfall to Scrum17:08 Need help with Google Ads? Get your FREE action plan here: <a...

Three brilliant minds in digital marketing come together to share effective strategies to keep your business ahead of the competition. And when we say brilliant, we mean the best of the best—one is an expert on Google Ads, one on Facebook Ads, and the third on YouTube Ads! Kasim sits down with Depesh Mandalia, the founder of SM Commerce, and Tom Breeze, CEO of Viewability. Don't miss out on the chance to learn how experts in the industry safeguard and expand their businesses so you can do the same!Listen to the full interview here: &nbsp;&nbsp;&nbsp;•&nbsp;🧲&nbsp;The&nbsp;“Pixel-Less...&nbsp;&nbsp; Related links:Depesh Mandalia on LinkedIn: https://www.linkedin.com/in/depeshman...Tom Breeze on LinkedIn: https://www.linkedin.com/in/tombreeze/ YouTube Channel Xray: https://www.bidurk.com/home0:00 Intro0:41 Staying One Step Ahead: Expert Tips to Protect Your Business from Dirty Competition6:34 Only earning when the client earns and giving your client status8:57 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/14:21 A Brand New Way To Grow Your YouTube Channel: YouTube Channel Xray Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our...

Get ready to unlock your full potential with a YouTube channel! In this video, Kasim interviews the godfather of the Solutions 8 Youtube channel, Uzair Kharawala, co-founder of SF Digital Studios. They share why every business needs a YouTube channel and the growth opportunities of having one.From establishing a stronger online presence to engaging with your audience, a YouTube channel can significantly impact your business growth. It can help increase your brand's reach and offer a unique platform to showcase your products or services to potential customers and create connections for business growth. In this episode, Uzair and Kasim share their secrets to a thriving YouTube channel and how it has transformed their businesses. Get ready to apply their expert advice, and watch your channel grow!Watch the full interview here:The Secrets to Starting a Successful YouTube Channel With Uzair Kharawala: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Secrets&nbsp;to&nbsp;St...&nbsp;&nbsp; Learn more about Uzair and SF Digital Studios here:SF Digital Studios YouTube Channel - &nbsp;&nbsp;&nbsp;/&nbsp;sfdigitalcouk1&nbsp;&nbsp; SF Digital Studios Website - https://www.sfdigital.co.uk/ Uzair’s courses - https://courses.sfdigital.co.uk/ 0:00 Intro0:38 Why Every Business Needs a YouTube Channel: The Benefits of Video Marketing with Uzair Kharawala2:53 Even the Google employees learn from Uzair!6:47 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ 9:19 Shoot a video every day for 90 days11:05 How to handle criticisms<a...

In this episode, Kasim dives into the question of whether artificial intelligence will replace humans. With advancements in technology and automation, many are worried that machines and software may soon take over their jobs. So he explores AI's history and current state and the potential implications of its continued development. Watch as he considers what the future may hold for the co-existence of technology and humanity.Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Related videos:🤖 Demystifying AI in Advertising: Defining Its True Nature: &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;Demystifying&nbsp;AI...&nbsp;&nbsp; 🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;ChatGPT&nbsp;and&nbsp;the...&nbsp;&nbsp; 💣 Bing With ChatGPT Is Changing the Way We Search: &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;Bing&nbsp;With&nbsp;ChatG...&nbsp;&nbsp;Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: <a...

Check out this exciting Northbeam webinar where Andrew Foxwell, CEO of Foxwell Digital, interviews our very own Co-founder and Senior Google Ads Strategist, John Moran! In this clip from the webinar, John and Andrew share their insights on the current Google Ads attribution problem and give tips on optimizing performance using accurate attribution data.When Google Ads leaned into Performance Max campaigns, attribution was jeopardized, it created an attribution challenge that makes measuring the performance of your campaigns a problematic task. This can result in inaccurate data, which could potentially compromise your campaigns. To avoid this, advertisers and agencies need to understand the issue with Google Ads attribution, identify key metrics that accurately measure ad performance, and leverage relevant attribution tools. Luckily, in this insightful clip from the Northbeam webinar, John shares all of this knowledge for your benefit. So don't hesitate and tune into the episode now to learn more.Watch the entire webinar here:How to optimize paid search with accurate attribution with Solutions 8 | Northbeam x Foxwell Digital: &nbsp;&nbsp;&nbsp;•&nbsp;How&nbsp;to&nbsp;optimize&nbsp;p...&nbsp;&nbsp;Connect with Andrew Foxwell on LinkedIn: https://www.linkedin.com/in/andrew-fo...Connect with John on Linkedin: https://www.linkedin.com/in/johnmoran...Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized...

Kasim brings in Henry Kaminski, Jr., The Brand Doctor, to help you build a brand that can withstand the ever-changing eCommerce space and how you can get started if you have no idea what to do. Henry Kaminski, Jr. is the Founder and CEO of Unique Designz. With 13+ years of helping clients reach their target market and establish meaningful connections, no wonder he's The Brand Doctor.It's so important for people to understand that branding isn't just your logo. There are so many different elements to it and especially in this day and age with social media and everything being so interactive. So listen to this episode now to learn how to build your brand from the ground up, how to separate yourself from everybody else in your industry, and so much more! Watch the full interview here:🎯 Why Branding Is Critical for Google Ads Success With The Brand Doctor: &nbsp;&nbsp;&nbsp;•&nbsp;🎯&nbsp;Why&nbsp;Branding&nbsp;Is...&nbsp;&nbsp; More about Henry Kaminski Jr.:Unique Designz: https://uniquedesignz.net/Henry Kaminski Jr. on LinkedIn: https://www.linkedin.com/in/henry-kam... 0:00 Intro0:35 Discover the Secret to Building a Strong Brand with The Brand Doctor2:45 How to build a brand5:14 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/8:54 Creating content and how well you should know your audienceAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The...

In this interview with Collin Schmelebeck, founder of Schmelebeck PPC, Kasim dives into how Collin built his PPC agency and shares key insights for those looking to start their own agency. As a former Client Manager at Solutions 8, Collin knows the ins and outs of the industry and shares what he wished he knew before starting his own agency. Whether you're looking to start your own PPC agency or are simply interested in the world of PPC, this interview provides valuable insights and expertise from one of the industry's own. Tune in now to learn more!Watch the full interview with Collin here: &nbsp;&nbsp;&nbsp;•&nbsp;Collin&nbsp;Schmelebec...&nbsp;&nbsp; More about Collin:Collin on Twitter: https://twitter.com/SchmelebeckPPC Collin on YouTube: / schmelebeckppc Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/ 🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): &nbsp;&nbsp;&nbsp;•&nbsp;🤖&nbsp;The&nbsp;Ultimate&nbsp;Gu...&nbsp;&nbsp; <a href="https://www.youtube.com/watch?v=_mOv9_qrtpg&amp;t=0s"...

Caden Thompson, our Senior Google Ads Strategist, shares how you can take your marketing efforts to the next level by leveraging the Audience Demand Pyramid. Whether you're a beginner or an experienced marketer, this framework can help you understand how different advertising platforms fit into the customer value journey.By using the Audience Demand Pyramid, you can identify your target audience, find new customers, and achieve your marketing goals. So, if you're looking to improve your marketing strategy and drive more traffic to your business, this episode is a must-listen. Related videos:🖐️ Five Things to Understand Before Running Google Ads: &nbsp;&nbsp;&nbsp;•&nbsp;🖐️&nbsp;Five&nbsp;Things&nbsp;to...&nbsp;&nbsp;💣 Unlock the Power of Search Ads: &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;Unlock&nbsp;the&nbsp;Powe...&nbsp;&nbsp;📸 How to Build Your Brand with Powerful Product Images and Campaign Media: &nbsp;&nbsp;&nbsp;•&nbsp;📸&nbsp;How&nbsp;to&nbsp;Build&nbsp;Yo...&nbsp;&nbsp; 0:00 Intro0:35 Boost Your Marketing Efforts With the Audience Demand Pyramid1:19 Ready to buy2:58 General interest4:30 Targeted awareness5:03 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/6:22 Broad awareness7:31 One of the biggest mistakes advertisers make towards Google AdsAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: <a...

Kasim shares this awesome swipe file of 75 AI marketing tools and he also shares the AI tool we use to boost Google Ads campaigns. Listen to this episode now!Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Swipe File: Resources, tools, and social content that AI Examined readers would find valuable: https://jade-sundial-dc4.notion.site/... Pixis: Codeless AI Infrastructure for Growth Marketing: https://pixis.ai/Related videos:🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;ChatGPT&nbsp;and&nbsp;the...&nbsp;&nbsp;🏆 Google Wins The AI War, Here's How… &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Google&nbsp;Wins&nbsp;The...&nbsp;&nbsp;💣 Bing With ChatGPT Is Changing the Way We Search: &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;Bing&nbsp;With&nbsp;ChatG...&nbsp;&nbsp;🤖 Using Bard AI to Improve Your Ads + Update on PMax Feed Only &amp; Standard Shopping Campaign Strategy: https://www.youtube.com/live/nFFjvJaX...Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;<a href="https://www.youtube.com/playlist?list=PLpSgV5gCkUvh-nIFZ_pmjofS0jjNNQhhX" rel="noopener noreferrer"...

What is AI and what is its true nature? How should we approach it? Do we need to treat it as if it were human? Kasim answers all these burning questions as he demystifies AI in advertising so you can approach it to better your marketing efforts.Listen to this episode now and unlock the power of AI in advertising with Kasim, as he takes you on a journey to demystify the true nature of Artificial Intelligence. Related videos:🚀 ChatGPT and the Future of Digital Marketing: What You Need to Know: &nbsp;&nbsp;&nbsp;•&nbsp;🚀&nbsp;ChatGPT&nbsp;and&nbsp;the...&nbsp;&nbsp;🏆 Google Wins The AI War, Here's How… &nbsp;&nbsp;&nbsp;•&nbsp;🏆&nbsp;Google&nbsp;Wins&nbsp;The...&nbsp;&nbsp;💣 Bing With ChatGPT Is Changing the Way We Search: &nbsp;&nbsp;&nbsp;•&nbsp;💣&nbsp;Bing&nbsp;With&nbsp;ChatG...&nbsp;&nbsp;🤖 Using Bard AI to Improve Your Ads + Update on PMax Feed Only &amp; Standard Shopping Campaign Strategy: https://www.youtube.com/live/nFFjvJaX...0:00 Intro 0:36 What is AI, and how should we approach it?3:17 All of a sudden, everybody’s an AI expert!3:44 Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/5:10 Kasim’s “bad” definition of AIAre you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to

Kasim decodes the classic social media slang so you can protect yourself from falling prey to manipulative campaigns. Listen to this episode now!Here's a list of all of the classic social media hooks and what they really mean."People often ask me..."👉 No one asks me this. It's just what I want to talk about now."Someone once said..."👉 It was me. I said it. I'm just using a vague appeal to authority."I have always known..."👉 I learned this yesterday."I [did this amazing thing] and here's how you can too..."👉 I'm about to teach you how to hire me."I'm going to show you my biggest secret for [interesting thing]."👉 This stopped working a few weeks ago, might as well use it to juice my following."How to [do something valuable] without [investing any time/effort/energy/money]..."👉 I'm a scam artist."I Just made $$$, using [strategy]. Here's what I did..."👉 I'm probably (definitely) not going to show you my COGs. I probably spent $999k to get into the two-comma club. Gross revenue is a vanity metric."Here are the best people to follow in [Industry]..."👉 Here are all of the people I'm trying to network with right now."How I went from [desperate situation] to [amazing situation] in [very little time]..."👉 I'm definitely not going to tell you the whole story..."[Famous person] did [amazing thing], here's how..."👉 I'm just as smart as said person is given. I've been able to reverse-engineer their success. Also, you'll now associate them with me.Don't get too offended; we're as guilty as the rest of social media. Just having some fun.😜Which ones did we miss? Add them in the comment section below.Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/Are you looking to level up your Google Ads game? Join John every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads. Our experts will reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses through Google Ads. 🔥🔥🔥Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you'll get exclusive access to additional perks such as Live Q&amp;A member chat. 💣 The Ultimate Guide to Google Ads for 2023: &nbsp;&nbsp;&nbsp;•&nbsp;The&nbsp;Ultimate&nbsp;Guid...&nbsp;&nbsp;🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Adson Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max...