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The Category Queen Show

The Category Queen Show

285 episodes — Page 4 of 6

S2 Ep 31Your Clients Are Not Your Friends

Kinsey shares from the heart a very important message. As business owners we need to speak our truth and not fear being disliked by our clients. It’s all about making healthy boundaries with yourself and your clients. After all we aren’t here to be our clients friends, we are here to provide a service for them.Do not miss these highlights:02:19 The idea of becoming a chameleon - being a people pleaser could create discomfort.03:45 There is always that inner child within us that will resurface at different levels of our business, in different phases of our lives, and in different seasons of our journey.05:32 Kinsey’s take-awyas from the mastermind she attended in Nashville.06:39 Speaking your truth is good enough. 07:59 You are serving your client at your highest level by saying the right thing and serving them in what they need, not necessarily what they want. 08:30 When you operate through friendship or likability, it will not create growth.10:02 Sometimes it can be uncomfortable for you to speak your truth but it’s what's right for you and for your client.10:54 Sometimes being that mentor and being that coach, may also mean that there could be a conflict11:33 You can have both a friendship zone and mentor/client zone, but make sure you have a clear delineationAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Apr 19, 202213 min

S2 Ep 30My ADHD Diagnosis

Kinsey tells her listeners about the moment she was diagnosed with ADHD. She explains how the ADHD manifested in her life and her feelings of guilt and shame. Kinsey realizes she is not alone in this journey and shares how she has taken steps to accept and change her lifestyle to make ADHD work for her.Do not miss these highlights:02:26 There is a way that these two things: ADHD and entrepreneurship can coexist03:27 Kinsey Machos’ childhood - She always considered herself as someone that didn't have a good memory.06:33 The moment Kinsey decided to go and see a Psychiatrist, and was diagnosed with ADHD.07:52 The medication the psychiatrist put her on was really awful for Kinsey as she was experiencing a rebound effect.09:22 Kinsey decided to wean off of the medications and decided to self manage.12:20 One particular therapist came at the exact time that she needed her. 13:50 In Kinsey’s early 30s, she is much further along in the personal development journey - having more confidence in her own advocacy. 15:56 ADD or ADHD doesn't just present hyperactivity, impulsivity, or like the common things that you hear or know about.17:39 There's going to be so many opinions about mental health from one side to the other. You have to be confident in being okay with your decisions and your opinions related to that, but it has to make sense for you and your lifestyle.18:27 One of the core things of ADHD is executive functioning is really hard.19:11 Learn from your unique brain, from your unique body and know what creates success for you. 21:21 When you gain the awareness of why this is happening or what is happening, you can start to build systems and structures around your life that can support you right.About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Apr 12, 202225 min

S2 Ep 29The Perfect Content Planning System

In this episode Kinsey explains her journey of finding the perfect way to plan her content. She helps us understand and navigate through the stress of creating your own personal content and knowing when to send it out to the world. Kinsey's idea of the best way to find your content planning system will not be what you think!Do not miss these highlights:01:50 Spring season is a go season for us04:41 What is your Perfect System?05:37 Stop focusing on things that don't really matter. If you keep believing that they matter will keep you from stepping into your brilliance.06:47 Instead of focusing on finding the right system, focus on creating your most potent content and let the system evolve and come to the surface - Allow yourself to discover what works for you!08:10 If all you're thinking is “I need a better system,” your brain is solving problems for a better system rather than solving problems for your best brilliance in your content09:20 Drop this idea that there's a perfect planning system, and stop thinking that your system doesn't work or you need a better one.09:51 How can you create that online magnetic potent presence that makes you so much money?About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online. She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that. As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers. https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Apr 5, 202211 min

S2 Ep 28The 3 Core Fears That Are Preventing You From Experiencing Unstoppable Confidence

Kinsey interviews Jenny Beecher, Founder of the Velocity Code and a Life Coach. They discuss owning your own business and how past traumas can affect and show up in your everyday business making decisions. Kinsey and Jenny talk about how you need to understand and dive into your past traumas in order to overcome fears that will impact your business negatively.&nbsp;Jenny believes there are three core fears that stop people from being whole with their power and the tools we can use to overcome them.Do not miss these highlights:04:31 Focusing on fear only ever gets you more of the problem. It eliminates your ability to see the opportunity around it05:10&nbsp;The three things to do that makes sure that you are able to be confident and not fake that competence08:12 Jenny's story about how she did things against the grain and felt so different since she was a kid11:25 How we feel about ourselves is the magnet that the universe uses to bring people into our lives23:10 Often we don't understand how even the smallest minute sort of trauma has shaped how we think, feel, and behave26:12 First fear:&nbsp;The Fear of Judgment29:00 The second biggest fear: The fear of being not enough or not ready31:46 The third fear - The fear that it will change you or that it will be too much for you38:07 Utilize impeccable self care to help you with keeping those fears in place and stepping forward in confidence and courage43:15 Be hyper-aware of your greater calling49:03&nbsp;The third and most important thing to help you step into that confidence is constantly cultivating the environment that you're in. Your environment will make or break youAbout our Guest:Jenny Beecher is a certified Master Success Coach, speaker and founder of The Velocity Code. She works magic with entrepreneurs of all levels to uncover their deepest greatness so they can take empowered action to overcome obstacles and fears along the road to success. As a mindset master, Jenny develops the client's best-performing, most confident self so big-dreamers can create massive success that feels great from the inside out. Jenny brings vast coaching and personal experience to the table. She is also a wife, mother to three young kids, and loves spending time in enjoying nature, her many animals and midwestern farm life.http://www.jennybeecher.com/https://www.facebook.com/MrsJennyBeecherhttps://www.instagram.com/jenny.beecher/https://www.linkedin.com/in/jennybeecherAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook:<a...

Mar 29, 202259 min

S2 Ep 27How To Get Your Potential Clients To Buy Anything From You

In this episode, Kinsey talks about how your attitude around money is directly related to your sales and your business. Growing up in a modest household with just her mother, she thought from a young age that not having money equated to not being enough. As Kinsey grew older and created her own business she realized that if you do not invest in your business, why would other people? Discover how to recreate your relationship with money and invest in yourself so that other people will too!&nbsp;Do not miss these highlights:01:45 Takeaways from her first in person live event05:44 It can feel messy when you intertwine entrepreneurship and your personal life07:15 99% of the time it's never actually about the money08:11 When it comes to getting more people to buy what you have, you as the business owner have to change the way you buy09:31 What is your relationship with money? Identify your money story14:20 There is a spectrum of money stories, and your responsibility is to understand yours17:00&nbsp;If you try to grow a business, you have to understand that there is going to be risk involved and investments at play. You cannot grow a business without spending money on your business.19:25 If you don't invest in your business, don't expect other people to invest in you.20:50 The gap that separates people are the people that don't invest in themselves.22:07 You have to start understanding the journey of your money story. Is the drama of your money mindset driving your business decisions?About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s run AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos&nbsp;Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Mar 22, 202226 min

S2 Ep 26Monetizing Your Message and Your Story

In this encore presentation of a Launch It Girl episode, Kinsey sits down with Ayelet Shipley, a High-Performance Mindset Coach. Ayelet shares how her life changed when she attended Russel Brunson’s mastermind while she was in school studying to become a therapist. She shares her lightbulb moment that led her to start her own business instead. If you’re looking to monetize and create a business around your story and your message, this is the episode for you.Do not miss these highlights:04:09 How Ayelet’s trip to Denver to one of her father’s marketing conferences, led her to the path of serving not just one, but many people08:11 Stepping into your own story, and leveraging that to make an impact is what building a brand is all about09:24 If it feels hard, challenging, or out of alignment, ask yourself ‘Why is this happening for me’ instead of ‘Why is this happening to me’10:28 How to separate yourself from the traditional way of thinking&nbsp;14:06 It's not about you, it's all about the impact that you're making15:57 The steps and practices that we can do as entrepreneurs to balance everything, and manage feeling overwhelmed.18:45 Ayelet’s incredible experience on her trip to Alaska with some of big name online influencers24:40 Ideas can help with your life, but coaching can change it26:03 Give yourself the permission to break that traditional mold&nbsp;

Mar 15, 202230 min

S2 Ep 25Identity Crisis

The truth is that an identity crisis is a needed process for you to not only stay humble, but also a reminder that you are constantly evolving.&nbsp;In this episode, Kinsey takes you on a journey through the impact that an identity crisis can have on you, the separation of your former self, into the person that you are becoming and the overall positive effect that it will have on you.&nbsp;Do not miss these highlights:03:30 -&nbsp;Identity crisis is an evolving concept, an evolving journey as an entrepreneur06:22 - If you want to achieve things you've never achieved before, you have to become someone you've never been before, and that’s where the identity crisis comes in09:04 - We are more vulnerable to mishaps and failures when we're coming into the new year11:37 - Being in an identity crisis, will make you feel nothing works in your favor or working according to plan13:19 - If you're starting to do things you've never done before, naturally you're going to be pulled from your old ways of thinking15:48 - Learn how you can be different from how most humans operate and can continue to see accelerated results in your business and in your life.&nbsp;18:19 - You have to trust the process.&nbsp;Surrender to the greater plan of what is unfolding for you21:06 - Don’t let your truth be taken away from you - The more you can anchor to that, the more you can navigate through these experiences and these crisesAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Mar 8, 202226 min

S2 Ep 24Free vs. Paid Content: Am I Giving Away Too Much?

“What do I give away for free versus what do I protect or save for paid clients?”&nbsp;Just asking this question can add unneeded drama to your content strategy. Listen as Kinsey delves into this question and explains where your focus would suit you better in order to move you into your next level of business and success.Do not miss these highlights:04:39 - Where your attention goes, energy flows04:57&nbsp;- How thoughts that are hindering you are showing up online07:55 - The more value that you bring to the market, whether that's free or paid, the more value you're going to get in return08:52 - Instead of focusing on what's free and what's paid, access a deeper part of you that's just here to deliver09:17 - If people walk away from your content with zero transformation, you will never be able to gain them as a client09:43 -&nbsp;You have an infinite amount of ideas that you haven't even explored yet because you haven't allowed yourself to go there11:49 - The questions to ask yourself instead of asking, ‘What should I save for paid content?’13:13 - Sometimes it is not about the content itself but the ability for the client to get closer proximity to you as a mentorAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Mar 1, 202215 min

S2 Ep 23The #1 Skill You Must Master in Order to Get Clients Online

What is that #1 skill that draws people in and encourages them to sign up for your services?&nbsp;Having pretty posts may grab their attention but powerful copywriting will bring in the conversion.&nbsp;Tune in as Kinsey discusses the power of copywriting, how it is different than content creation and what you can do to make the shift between the two.&nbsp;Do not miss these highlights:02:42 -&nbsp;When it comes to bridging the gap between you and your ideal client, the #1 skill you must master in the online space is Copywriting04:15 - The difference between content creation and copywriting really is the sales language05:14 -&nbsp;Why copywriting and knowing how to communicate to your dream client is so important07:32 - The biggest and most beneficial thing you could do for yourself is to shift from a content creator to a proficient copywriter08:28 - You can create clients on demand by learning copywriting skills09:22 - Copywriting is persuading the right reader10:37 - It was the copyright, it was the content that created curiosity and drove your clients to convert13:49 - How to know the language of your dream client16:58 - It is not about where you decide to grow your audience, what matters is being a good steward of your messageAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Feb 22, 202220 min

S2 Ep 22How To Become A Proficient Coach: Private vs. Group Coaching

Are you a new coach and have been wondering if you should be doing private coaching or group coaching, to begin with? Or are you thinking about making the shift from one to another?In this episode, Kinsey talks about her philosophy that one should start private coaching before doing group.&nbsp;Some will agree and some will not but stop and listen as she shares the reasons why she thinks this way and just maybe it will help you choose the path that is best for you.&nbsp;Do not miss these highlights:04:34 - An exploration of starting out as a course creator.&nbsp;05:39 - The myth about passive income07:00 - Courses are really hard to sell. Most people don’t search for a course, they find it through marketing.07:56 - In course creation, you don't have the feedback loop, because you are not actively working with clients.&nbsp;It will be hard to understand what's working and not working09:52&nbsp;- Private coaching gives you the ability to become proficient in understanding yourself, your unique thoughts, and your unique methods.11:58&nbsp;- Your past experiences outside of coaching will not necessarily make you proficient in understanding your clients13:03 - Once you become proficient in understanding your client then you can begin to become&nbsp;proficient in getting people bigger, better, faster results16:00 - Once you have mastered those proficiencies then that allows you to create more time leveraged programs and products19:34 - People want social proof. They want to see your methods working for others before signing on with you.&nbsp;21:08 - You will by far have a huge advantage over most of the people that are still trying to fumble their way through group coaching or selling courses without having those proficienciesAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Feb 15, 202223 min

S2 Ep 21Using The Commitment Ladder To Call Your Audience To Action

The commitment ladder is what we build into our content marketing in order to get people to take action with us. There are different ways that you can ask people to commit to you and when you blend this level of commitment within your content marketing, it allows people to take smaller action with us, which then leads to bigger action. Do not miss these highlights:01:15 When you put something out in your marketing, there is an exchange of value that's occurring03:49&nbsp;If you’re always going for the close and never offer an opportunity to take a smaller action, You’ll lose attention or will miss the opportunity to provide a smaller level exchange of value04:06 The easiest way to think of a commitment is your Call To Action (CTA)05:30 How we can create a higher engaged community05:55 The two primary different types of call to actions - Engage CTAs and Lead Activator CTAs09:48 Why you should NOT underestimate a “raised hand”13:03 When you think of a CTA and you're wrapping up, that Call To Action needs to be able to STAND on its ownAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Feb 8, 202216 min

S2 Ep 20The Millionaire Mindset Code

Recently on FaceBook, Kinsey, and co-host Jenny Beecher brought the Wealthy Coach Five Day Challenge to a myriad of followers.&nbsp;It was so good that Kinsey wanted to give you a taste of what they talked about and hopefully inspire you to adopt the Millionaire Mindset.&nbsp;Wealth comes from a state of feeling first. It has to come from inside you first. You have to believe it for yourself. Wealthy is a state of being and feeling into it.&nbsp;Do not miss these highlights:10:49 - Common mind blocks when it comes to Entrepreneurship&nbsp;13:38&nbsp;- The fundamental strategy to building a thriving business is your Mindset16:23 - “I need to work harder in order to earn more money” -&nbsp;The overachieving sort of state of mind, is a lie that people have been adopted20:04 - Completely Unaware &amp; Overly Aware - The two extremes when we think about mindset in the traditional sense&nbsp;21:55 - Remove the judgment on your thoughts22:14 - “Thought Error” - Our brains are not wired for success, it is wired to keep us where we are at26:24 - Entrepreneurship is an Inner Growth Journey. The more you get into it, the more personal growth you can find, the more business growth you're going to have30:24 - What would be preventing someone from saying “Yes, I am willing”32:04 - Your brain isn't who you are, it's a powerful tool inside of you. It can work against you or it can work for you38:40 - The Fear of Not Achieving &amp; The Fear of Failure prevents people from setting goals that really lights their heart on fire&nbsp;39:12 - How to overcome the limiting belief of always having a Safety Net41:22 - Crowdsourcing opinions could stop you from growing that authentic, organic business that you are meant to create45:47 - The Ultimate Code that you should be living your lifeAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Feb 1, 202257 min

S2 Ep 19Lazy Marketing

Are you never sure what to post or just find that you are not getting the conversions that you were expecting? You may be a lazy marketer.&nbsp;That doesn’t mean you are not posting at all but may not be posting the right content.&nbsp;Kinsey explores the traps of lazy marketing and gives you the clues to figure out if what you ARE doing is what you NEED to be doing.&nbsp;Do not miss these highlights:01:43 - The difference between mainstream and magnetic marketing02:38 - Rediscovering the intention of marketing&nbsp;05:01 - Falling into the trap of lazy marketing and the opportunity you are missing by doing it07:41 - Don’t rely on urgency and scarcity to sell. Advertise the problem and solution you can bring, not that your seats are filling up fast.09:50 - You must make offers in your marketing and use calls to action.11:10 - Shrugging off the “should I” approach to marketing12:34 - Talk about your offer but don’t forget to talk about the results that your potential customers can achieve14:20 - Copying other people’s successful strategies for marketing. How useful is it really for you?About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Jan 25, 202219 min

S2 Ep 18Content that Converts Clients

Just pushing out content is not going to bring you clients.&nbsp;Your content should be creating a process that leads to conversion. In this episode, Kinsey walks you through the process of converting clients with your content.&nbsp;This is the clarity you have been looking for.&nbsp;Do not miss these highlights:03:31&nbsp;- We get caught in the trap of believing that content itself is just the producer of clients05:09&nbsp;- The first step to converting more clients with your content is having an irresistible offer people will buy08:33 - What makes an Irresistible Offer12:14&nbsp;- Giving VALUE through your marketing and the 2 forms of value that you need to know16:19&nbsp;- Your offer is the step by step roadmap to convert them to work with you18:07&nbsp;- Focus on creating your community,&nbsp;having conversations, and building relationships25:14 - The last piece to getting clients with your content is the actual act of making an offer inviting people to experience the transformation you are bringing to them34:17 - Within the 10k Content Collective as a member, you get delivered MONTHLY Content CollectivesAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Jan 18, 202239 min

S2 Ep 17My Company’s Vision for 2022 &amp; Lessons Learned from 2021

The New Year has arrived and that means ensuring that the vision for the upcoming year is clear and easily understood by all.&nbsp;Over the course of this episode, Kinsey shares her vision for her own company as well as gives you some strategies to help you clarify your own.&nbsp;She also dives into the lessons learned over 2021 that are going to help make 2022 even more successful.&nbsp;Do not miss these highlights:02:13 - When you pause and take time to reflect on how far you've grown just in the last year, you will be surprised at how far you've come04:28 - We all get to define what success means, the difference is just the consistency and repetition behind that05:45 - A longer journey is okay; we're all exactly where we're meant to be06:52 - The importance of hitting a revenue goal is not to focus only on money rather it is an objective data point that tells us whether we're on track or not09:40 - The intention of setting the goal is to become the person that hits the goal10:45 - One of the biggest transitions you can make is shifting from a personal brand to more of a company based mission21:21 - Have a vision for what your year looks like, understand the goals within there, and task yourself to hit those sub-goals28:47 - When you get super disciplined and focus on growing the one thing, the byproduct of that is exponential. Don’t undervalue the ripple effect.32:38 - Create more space for yourself to anchor in the possibility of the vision of what's coming and make sure that it feels right for you.38:34 - When we don't get the results we want, we think that there's something wrong with the strategy, but it's never about the strategy.About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Jan 11, 202249 min

S2 Ep 16Becoming a Wealthy Coach with Jenny Beecher

Master Success Coach, Jenny Beecher, joins Kinsey today to talk about coaching and money success.&nbsp;Many women feel that they cannot have the success they want without a detrimental impact in other areas of their lives. This is not true.&nbsp;Everything you do is a choice and Jenny and Kinsey will help guide you on your journey to be a wealthy coach.&nbsp;&nbsp;Wealthy Coach 2022 - Don't miss this upcoming event!! kinseymachos.com/wealthycoachDo not miss these highlights:06:43 -&nbsp;Some of the mistakes that women do when they're trying to set and hit their goals17:07 - Set goals is a self-discovery journey18:12 - Part of finding success in your business means going deeper with yourself&nbsp;21:49 - When you think about your “Why” behind your product, it becomes your marketing and your messaging23:04 - Find what you love, because it will shift everything about you24:20 - Hitting the goal is not an indicator of success, It’s the journey of becoming the person that achieves those goals26:39 - When setting a goal, attach emotion and anchor it to something27:52 -&nbsp;Just because you are new to coaching does not mean you're new at helping people&nbsp;29:44 - If you don't price your package high enough, it's going to seem cheap30:50 - In order to give value, you have to receive value.&nbsp;About our Guest:Jenny Beecher is a certified Master Success Coach, speaker and founder of The Velocity Code. She works magic with entrepreneurs of all levels to uncover their deepest greatness so they can take empowered action to overcome obstacles and fears along the road to success. As a mindset master, Jenny develops the client's best-performing, most confident self so big-dreamers can create massive success that feels great from the inside out. Jenny brings vast coaching and personal experience to the table. She is also a wife, mother to three young kids, and loves spending time in enjoying nature, her many animals and midwestern farm life.http://www.jennybeecher.com/https://www.facebook.com/MrsJennyBeecherhttps://www.instagram.com/jenny.beecher/https://www.linkedin.com/in/jennybeecherAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from...

Jan 5, 202237 min

S2 Ep 15S2S: Installing An Evergreen Selling System For 100K Months – Part 3

Thank you for joining us for the final part of Kinsey’s Signature to Seven Mastermind. If you have not listened to the first two, we invite you to check out episodes 13 and 14 so that you too can benefit from what Kinsey has to offer in this course.&nbsp;Today, Kinsey discusses the Evergreen and Launching Method of client acquisition.&nbsp;Not sure which one would be right for you? Maybe it’s a combination. Don’t miss this opportunity to find out what Kinsey’s clients now know.&nbsp;Do not miss these highlights:11:50 -&nbsp;There are&nbsp;two core ways or methods for Client Acquisition- The Evergreen Method and Launching Method15:10 - Your signature offer should have a premium price because if you have anything less than that, it's going to instantly repel the premium buyers18:22 - A look at the Category Queen Launch Method - The blended parts of the Evergreen and Launching Methods20:38 - Find out the 3 stages of acquisition control and how they all connect22:21 - When you know your numbers, you can hack your results.&nbsp;Your data will tell you a story.27:44 - Protect your profit margins by cutting down on monthly payments30:24 - Get your offer and your Launch method converting organically first36:18 - The three pillars to the White Glove experiences within Category Queen Launches49:18 - If you have the RIGHT OFFER for the RIGHT PEOPLE it's a no-brainer. To them, it doesn't matter what price you put on it.51:03 - When you have your framework dialed in, it will elevate your sales conversationsApply for the Client Acquisition Call at www.kinseymachos.com/success.About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Jan 4, 202257 min

S2 Ep 14S2S: Crafting A Marketing Strategy That Attracts Premium Clients Consistently - Part 2

We are excited to bring you part 2 of Kinsey’s Signature to Seven Mastermind that was recently held.&nbsp; If you have not listened to the first one, go back to Episode 13 - Designing A High-End Coaching Program That Can Scale.&nbsp; In this episode, Kinsey will be focusing on messaging, marketing, and lead generation. This is really the meat of everything that we do as coaches.&nbsp; She will share the fundamental principles of marketing and selling to build a thriving coaching business, but also give you some tactical level strategies that you can start implementing today.&nbsp;Do not miss these highlights:05:22&nbsp; - Your offer is the core of your messaging and marketing and the strategies you use to communicate the value of that offer.11:12 - A look at the different Levels of Value - Implementation, Unification and Communication&nbsp;22:17 - Marketing is all about how you reach people with your messaging, but it is also about reaching the right people as well.29:29 - Discovering the different types of investors and their potential43:49 - The 3 phases of your marketing journey - Captivate Phase, Connection Phase, and Close Phase49:45&nbsp; - Creating simple lead generation in Facebook and Instagram&nbsp;53:22 - How the Facebook Group strategy is working like gangbustersAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Dec 28, 20211h 1m

S2 Ep 13S2S: Designing A High-End Coaching Program That Can Scale - Part 1

In the upcoming episodes, we are excited to bring you three of our classes from Kinsey’s Signature to Seven Mastermind that was recently held. It was just too good not to share so if you were unavailable to attend, here is a little taste of what you missed.The Signature to Seven Mastermind is designed to give you the tools, the resources, and the right mindset to create a high-end coaching program, whether that's either one-to-one or group.&nbsp; In this episode, Kinsey shares the evolution of Coaching and the Pathway to Success Method.&nbsp;Do not miss these highlights:01:41 - Information alone will not create results, It's the action that creates the results&nbsp;06:51 - Kinsey shares what has brought her into this journey of coaching and finding her calling to help others increase their own coaching ventures.&nbsp;22:27 - The first phase of the Evolution of Coaching - Solopreneur and it’s biggest challenges26:18&nbsp; - The Expert Phase is the second phase of the Evolution of Coaching. Find out what you need to keep an eye on.&nbsp;30:18&nbsp; - Two things that you need to consider when you are thinking about accelerating is Implementation and Identity.32:02 - Learn more about the Unique Pathway to Success Method and Scaling your Brilliance35:40 - It's so important to start with some level of one to one, because you need to have insight into your pathway to success37:47 - Your intellectual property will become the epicenter for everything else.40:22 - The importance of having a program with evergreen enrollment.About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Dec 21, 202146 min

S2 Ep 12Should I List My Prices on My Website?

Do I need to put prices on my website? Where do I send people? Do I let people know the price upfront or do I have a conversation with them first?&nbsp;These are important questions but when we send a potential client to a specific space that shows our program and price, we often lose the opportunity to transform, to really identify what we can offer that client specifically.&nbsp;Instead, Kinsey poses this question to you -&nbsp;How can you learn more about what this person wants, so you can actually sell them what they need?Do not miss these highlights:06:37 - Instead of sending them somewhere, take the time and jump on a phone call with them. Start building that connection.&nbsp;07:21 - Remember that your program and service isn't the only method of transformation08:16 - With no context, we don't know what we need to sell them09:17 - It is important to get them into a conversational frame of mind so that you can sell them more on what your program has to offer09:43 - If we just sell at the surface level, we’ll not be able to demonstrate the Value10:17 - When we treat our conversations in our sales process as individual containers, we can create more opportunities12:54 - You don't need a big website or a big brochure of your programs and services, You just need to create more conversationsFree 3 Day IntensiveDiscover The 3-Step Process To Taking One Signature Offer To 7-Figures http://signaturetoseven.comAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Dec 14, 202114 min

S2 Ep 11Introverts in an Extroverted Industry

Do you believe you are an introvert or an extrovert? We all have our perceptions of what those words mean, some good, some bad. Kinsey shares her thoughts about what it means to be an introvert and extrovert and what it means in developing your business. Even as an introvert you can be successful.&nbsp;Do not miss these highlights:[03:49] Discover the misconception about being an introvert or an extrovert[04:31] How Kinsey perceives this idea of Introvert versus Extrovert[07:04] An introvert doesn't mean you’re unfriendly, unsociable, or unengaging[08:16] Being shy and quiet is also related to confidence[08:52] What is needed as an introvert to scale your business[10:19] How to protect yourself and your energy in a coaching business[15:04] Bring somebody on, to start delegating the things that drain you the most[16:19] Introverts lean within - that’s their superpower! About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Dec 7, 202117 min

S2 Ep 10Demonstrating Offer ROI

Kinsey dives into the Return of Investment on your offers.&nbsp;Too often we focus on just the monetary aspect of the ROI however there are by-products that happen from your offer for both you and your client.&nbsp;Listen as Kinsey shares how to stop thinking linearly and move into demonstrating all the ROI that your offer has to give.&nbsp;Do not miss these highlights:03:29 The biggest thing that you could do for your offer is to establish an ROI04:36 There are various ways to demonstrate the value in your offer06:17 Being linear focused will make you lose your huge opportunity in demonstrating the true value of how you can help people&nbsp;07:05 Think about the byproducts and ripple effect in your offer09:06 Demonstrate the Value Positive and the Value Negative in your offer12:07 Show them the ROI, the big picture, and connect the dots for them, so they can start seeing the possibilitiesFree 3 Day Intensive Discover The 3-Step Process To Taking One Signature Offer To 7-Figures http://signaturetoseven.comAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Nov 30, 202115 min

S2 Ep 9Make Some More Noise In The Market

How are you putting your offer out there?&nbsp;How often are you talking about it? In today’s market, you have to make some noise and turn the volume way up in order to make the sales.&nbsp;Listen in as Kinsey discusses how to get more attention to your offers without fear of over-communicating them.Do not miss these highlights:We usually don't show up in our offers powerful enough&nbsp;To dial in your revenue-generating activities and to move the needle faster, you have to literally make more noiseAssess your excitement level and anchor yourself in the excitement of your offerIf you're not getting enough clients, you're not making enough offersWhat does it mean by “Over-communicate your offer”Talk about your offer every day and make more offersYou cannot assume that people even understand how to get what you have to offerFree 3 Day Intensive Discover The 3-Step Process To Taking One Signature Offer To 7-Figures http://signaturetoseven.comAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Nov 23, 202110 min

S1 Ep 8Key Takeaways From My $40K Mastermind

Kinsey shares her experience with the mastermind journey that elevated her and completely changed her into a new version of herself. This episode is about the key takeaways she learned from hanging out with those brilliant people who are making a great large impact, making a lot of money and have been able to navigate entrepreneurship gracefully.“I came into this mastermind experience as somebody that felt small and felt like I don't belong. And I walked away, feeling empowered, knowing I am in the right room, knowing that my brilliance is very unique.”Do not miss these highlights:Being comfortable means being stagnantNavigate through your anxieties and fears so it doesn't consume youThere’s a huge Return on Investment in relationships, connections, collaborations, and shared learningsIt&nbsp;is not so much about strategy as it is about mindsetEntrepreneurship is a spiritual journey and within that spiritual journey is your identityContent is one of your most important assets as an online entrepreneurImmature people let the gap consume them but mature people navigate that gap, lean in it, and let it leverage them 80% of what you know is what most people don't know. Whatever you think is basic is most likely not basic for other people.Free 3 Day Intensive Discover The 3-Step Process To Taking One Signature Offer To 7-Figureshttp://signaturetoseven.comAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Nov 16, 202140 min

S1 Ep 7What’s the Potential of Your Signature Offer?

Everything starts from the offer and having the clarity in your offer will drive everything else in your business.&nbsp;Kinsey shares the three biggest mistakes that she sees in the market when it comes to having a signature offer or not.&nbsp;Do not miss these highlights:How to scale your signature offer and get more clients through itThe biggest mistake is not having a signature offer or having too many offersA signature offer can be your one to one serviceDon’t prematurely go into a group-like program without the solidification of your core pathwayWhen you have that clarity in your offer,&nbsp;you are able to articulate what you do, demonstrate your offer, and show people how you get the resultsHow to evaluate the potential of your signature offer&nbsp;Free 3 Day Intensive November 10 - 12thDiscover The 3-Step Process To Taking One Signature Offer To 7-Figureshttp://signaturetoseven.comAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Nov 9, 202120 min

S1 Ep 6Speaking to the Top 1% of Your Market

In order to pull in more premium clients, you need to make both a shift in your marketing and your messaging. In this week’s episode, Kinsey discusses the importance of speaking to the top 1% of your market and gives you some strategies to create that bigger momentum you have been searching for.&nbsp;Do not miss these highlights:Discover the pitfalls of mainstream marketingYou have to speak to the version of your ideal client that also is in the top 1% of your marketHaving a more vague or broad market or message could make it difficult for you to control who's hearing it or seen itStanding in the truth, conviction and elevated message will literally magnetize everybody elseIf you want to create bigger momentum, speak to that top 1% of your marketAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Nov 2, 202112 min

S2 Ep 5How We Created our First $52K Month

This episode was taken from a Facebook Live recording where Kinsey shares the processes that she has used in order to earn an incredible $52k revenue in just 30 days.&nbsp;These are the lessons that she has learned along the way and the strategies you can implement right away so that you are able to create quantum results for yourself.Do not miss these highlights:Information alone will not get you resultsA commitment of your unique brilliance could blow people away&nbsp;What is “Rinse and Repeat Systems”&nbsp;How do Sale Conversations outshine a Sales PageSelling is serving, not spammingLean into the process of sales and lead your prospect to make a great decisionYou do not need to be on all platforms, just choose one and create strategic quality content&nbsp;Focus on one premium offer for the premium version of your clientAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen, and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 26, 202128 min

S2 Ep 4The 3 Secrets to Selling More of Your Offers

Selling your programs and services is not something that comes naturally to many of us.&nbsp;In fact, how many of you dread the process?&nbsp;Kinsey is here today to talk about the three secrets to selling and how to get into the right mindset that allows you to go all-in and separate you from this idea that “selling is spammy”.Do not miss these highlights:Sell without feeling like you're sellingWhatever you're selling; a program, a product, or a service, it is a gift&nbsp;If you believe in the transformation you sell, you want to get it in the hands of more peopleShift your mind from ‘selling is harming’ to ‘selling is serving’Detach yourself from the outcome&nbsp;Before you go out and make more offers and get on a sales call, you have to sell yourself firstAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 19, 202114 min

S2 Ep 3How To Prime An Audience &amp; Build A Loyal Following

In the previous episode, Kinsey discussed the concept of Captivate, grabbing the attention of your potential clients.&nbsp;Today, she discloses her next step, Connect.&nbsp;Listen as Kinsey shares her strategies on how to create that connection with your audience so that you are the one that they want to listen to, the one they want to buy from, be it your product or service.&nbsp;This phase is really about how you move people closer to the offer without showing the offer just yet.Do not miss these highlights:Most people overlook this step in the process of attracting and sellingThe more that you can think of your audience, one person at a time, the bigger the momentum you're going to haveYou should be front-loading your revenue-generating activities in the one to one environmentPlan strategic content that ​​is really speaking their language so that it resonates with themAs an online entrepreneur, you want to build a community of loyal fans, as they will buy everything that you have to offerAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 14, 202112 min

S2 Ep 2How to Get Noticed Online, Even if Your Industry is Saturated AF

In this episode, Kinsey reveals her strategies on how to get noticed online, especially when you feel that your market is saturated.&nbsp;Just like the title of the podcast, it’s no surprise that the first and most important step to capturing attention is to become Captivating.&nbsp;Kinsey also talks about saturation in the marketplace; is this true or just a misconception based on our beliefs. Find out now.&nbsp;Do not miss these highlights:Becoming captivating is making the decision to step into your unique brilliance, bringing confidence to the marketYou're an expert in you, so don’t shy awayAttract more people by becoming more attractiveBe comfortable with the discomfort to become bigger and betterIf you make decisions out of current circumstances, you will never get to where you want to beAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 13, 202113 min

S2 Ep 1The 3 Essential Pillars to Building a Thriving Online Coaching Business

Kinsey takes us into the three essential pillars you need in your coaching business in order to help it thrive.&nbsp;This combination allowed her to hit six figures super fast and is now in the trajectory of multi-six figures in less than two years of her coaching business. If you’re struggling to build brand awareness, to get leads that are high quality, or you're struggling to get a consistent stream of clients, this episode is for you.&nbsp;Do not miss these highlights:These 3 pillars are really foundational to any business&nbsp;Captivate means letting people learn about you and come into your worldConnect entails leaning into the hearts and minds of your dream clientsClose, moving someone from a lead to a client.&nbsp;Sell to your lurkers with the intent of moving them to the next stepSelling is servingAs an entrepreneur, you're a change agent and it is your responsibility to get your message outAbout the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachos Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 12, 202115 min

Welcome to the Captivate and Close Podcast

trailer

She’s back!! Kinsey has relaunched her podcast under a new name, Captivate and Close.&nbsp; Join Kinsey as she shares about becoming a mother for the third time, how that changed her life, and her motivation to leave the corporate world and hitting 6 figures one year later with her coaching business. &nbsp; Kinsey shares what she is going to be doing in this next season of the podcast and invites you to join her on the journey.&nbsp; Remember, think bigger about what’s possible for you and know that you are 100% capable of achieving it!!About the HostKinsey Machos, Marketing Strategist, is also a recovering people pleaser, self-sabotager, and corporate hustler. She helps entrepreneurs create and execute magnetic marketing and build expert brands so that they can get known, seen and heard online.&nbsp;She believes that creating a business that’s 100% in alignment with SELF is one of the most important things that we can do as women -- because there’s an inner magic that we all have if we commit to an infinite pursuit of discovering (and re-discovering) that.&nbsp;As a wife and a mom of three, family takes priority. And having a business that’s ran AROUND her lifestyle is a daily intention of hers.&nbsp;https://kinseymachos.com/Instagram: @kinseymachosFacebook: @kinsmachosThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

Oct 8, 20215 min

S1 Ep 102102: Enhancing The Experience With Your Mind, Body, And Spirit For Ultimate Business Alignment With Gina Nicole

If you want to experience total alignment in your business by simplifying your life and creating more rhythm in your day-to-day, this is a beautiful conversation! Gina Nicole is a Feng Shui Practitioner & Spiritual Mentor who helps empaths and heart-centered entrepreneurs shift into full embodiment. The wisdom she drops in this interview is real, raw, and so powerful that you’ll want to do a double-take on how you’re running your business and if you’re allowing the physical, mental and emotional space to support you. — WHERE TO FIND GINA NICOLE — Website: https://www.ginanicole.net/ Facebook Community: https://www.facebook.com/groups/thefrequencykey/ Instagram: https://www.instagram.com/gina_nicole_b/ — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

Apr 30, 202130 min

S1 Ep 101101: 5 Ways to Master Your Niche (so you can get more clients)

In this episode, I talk about the 5 ways to become a master in your niche. Because when you master your niche, you: Go from chasing clients to clients flowing to you. Start getting recommended and referred all over the web from people that haven’t even worked with you. Get asked to speak on podcasts, at summits, and guest train in other coaches' programs. Instead of getting messages like, “You’re so inspiring!” you get messages like, “When can I hire you?” Start to experience 5-figure MONTHS which will soon lead to SIX-figure months. Tune in to learn the biggest mistakes coaches and consultants make when it comes to messaging, marketing & selling in their niche, and how to avoid them. -- I invite you to join us inside the FREE 5-day Master Your Niche Bootcamp if you want to harness the power of magnetic messaging to attract a stream of ready-to-invest clients. Claim your FREE spot here: www.kinseymachos.com/bootcamp During this Bootcamp experience, you’ll learn: How to capture the attention of a premium audience so you can stop chasing unqualified leads. How to create your signature offer that’s so irresistible, your people will be begging for it. A content strategy that positions you as the expert and has people coming back for more. The step-by-step lead generation method you’ll implement so that you never run out of clients. Launch methods that will help you SELL OUT your programs & services. A crazy simple strategy that’s resulted in a $21K day. Join us to unlock the secret weapon to attract premium clients: www.kinseymachos.com/bootcamp — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

Apr 23, 202115 min

S1 Ep 100100: Top 10 Remix: The Best of 100 Episodes

We reached 100 episodes! In celebration of the incredible reach that Launch it Girl has had, we took a look at our top 10 most popular episodes and grabbed the biggest takeaways from each. It’s a perfect combination of our incredible guest speakers as well as some solo episodes. If you’re looking to grow a millionaire mindset, step into your purpose, and create a business that creates massive impact & income (while staying aligned with yourself and your values), this is a perfect remix of inspiration and strategy. And to celebrate this milestone, we’re giving away a $100 Amazon Gift card to one lucky winner! All you have to do is “SUBSCRIBE” to the podcast, write a review, and take a snapshot of the episode and tag me in your stories. Episode 6: How to Get Known as the Expert in Your Niche Episode 33: Monetizing Your Message & Your Story with Ayelet Shipley Episode 37: Behind the Scenes of my $21k Day Episode 35: Transitioning From Employee to Full-Time Entrepreneur & The Myths About Women’s Pelvic Health with Dr. Chelsea Beyers Episode 30: Speaking to Your Ideal Client Isn’t Good Enough Anymore Episode 43: How To Tap Into Your Intuition To Find Your True Purpose Episode 34: Key Ingredients To Building A Magnetic Brand Episode 20: The Strength of a Woman, Running a 1/2 Marathon and Tapping into Your GIFTS with Marissa Staley Episode 41: The Millionaire Mindset & Investing In Yourself with Heather Quisel-Brown Episode 17: Become a Content Ninja (Without Spending Hours in Creation Mode) — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

Apr 20, 202145 min

S1 Ep 9999: My Personal Struggles with Depression, Anxiety &amp; Burnout

I’m pulling back the curtain to reveal some of my own personal struggles with the unsexy and not-so-popular topics that don’t seem to be recognized enough in our industry. The truth is, I’m just a “normal” human, navigating all the emotions of life, finding my way through motherhood, entrepreneurship, and marriage. And I never want my audience to feel like they have to be superhuman to be successful in business. If you’ve ever felt alone in your personal struggles, this episode is to give you the sense of “community”, a newfound hope, and a normalization of experiences that aren’t surfaced often. I’m also giving you ways I’ve found myself back on track and the extra habits I’ve created to heal my mind, body, spirit. Episode 97: How To Show Up Online When Your Life Feels Messy — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

Apr 16, 202123 min

S1 Ep 9898: Step-by-Step Lead Generation (SIMPLIFIED)

If you’re overwhelmed by the word ‘Lead Generation’ or find that you’ve been convinced you need it but have never really understood how to implement it in your own business, then I’ve got the goods for you here in this episode! The truth is, you’ve got a lead generation system in your business whether you’re aware of it or not, but finding the gaps and optimizing the opportunities is where you’ll get the biggest bang for your buck. Lead generation is NOT complicated which is why I want to take the hard out of this concept and show you how easy it can be to create a pipeline of prospects and convert clients into your programs & services consistently. Did you enjoy today’s episode? Leave us a rating and review on Apple Podcasts! — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Join our FB Community: Marketing & Launch Strategies for Coaches & Consultants

Apr 13, 202112 min

S1 Ep 9797: How To Show Up Online When Your Life Feels Messy

As a heart-centered entrepreneur who is living out your purpose and passion, you might find that the lines between your personal life and your work life get really blurry. Where does one start and the other end? So when you’re experiencing challenging times in your personal life, especially as a personal brand, it might feel uncomfortable or nearly impossible to put on a good front and keep ‘showing up’ online. It could even even be that you’re having thoughts like, ‘My life is in chaos, who am I to even show up as a leader?!’... I want to present some options to you if you’re feeling like you’re in a place of messy or chaos, but are still experiencing the fire within you to keep the momentum going in your business. It’s possible to tend to both, but what that might look like individually for where you are in your life and in your business is going to be very unique and personal. Tune in for some heart-talk. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Apr 9, 202119 min

S1 Ep 9696: 4 Steps to Creating Magnetic Content

Do you sit down to write a piece of content for social media but get stuck staring at a blank screen? Or maybe you feel like you know so much and have so much to say but have a hard time getting it out of your brain and translating/organizing it in a way that makes sense for content purposes? You’re probably already aware that CONTENT IS KING and having a social media strategy that attracts your perfect dream clients relies on you becoming a powerful content creator. In this episode, I break down my 4 Step Process for Creating Magnetic Content (even if you consider yourself a terrible writer) so that you can simplify your content creation and show up more powerfully on social! — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Apr 6, 202112 min

S1 Ep 9595: Higher Performer vs. Perfectionist: Which One Are You?

The identities of a ‘High Performer’ and a ‘Perfectionist’ sit at two opposite ends of the spectrum and are directly connected to the speed at which you can create results for yourself (or not). Being able to identify where you sit on this spectrum will allow you to see where you may be missing the mark in your business when it comes to performance, productivity, and results. Tune in to learn more about these two types of characters and what to avoid when you’re trying to scale your business to the next level. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Apr 2, 20219 min

S1 Ep 9494: The Most Unsexy (Yet Most Critical) Marketing Tasks

Today I’m going to talk about the behind-the-scenes work that goes into a successful launch, a well-known brand, and a sustainable business model, and let me tell you… it’s super “unsexy”. As I reflect on my own results, I realize that it’s been the small things each day that’s led to getting clients in my ‘doors’, and these are the things that I’m noticing most entrepreneurs overlook because of this misconception of ‘making money while you sleep’. Believing that you can flip a switch and get clients flowing through your doors on autopilot without the activation of your daily marketing activities will create an uphill battle for you in your business. Tune in to learn how you can become an active marketer and build momentum for yourself that creates real, lasting results. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 30, 202111 min

S1 Ep 9393: From Resisting Coaching to Changing People&apos;s Lives with Lety Algeri

Lety is a health coach who specializes in helping busy women create a healthy & energetic lifestyle without having to starve themselves, exercise their faces off or sacrifice the things they love… Her energy & wisdom changes the dynamic of any room (in person or online) and the results she creates for people are literally off the charts. However, she had resisted health coaching for a long time due to some bad experiences with it awhile back… But as a teacher by trade and a heart-centered entrepreneur, she knew she had knowledge & tools that so many women needed in order to live their fullest lives... So she decided to give it another shot and step back into the health coaching arena... and OMG -- she's CRUSHING it. Learn why and how it was different this time around and how she launched her first group experience ($6,000 in revenue) without funnels, advertising, or having ANYTHING built yet. --WHERE TO FIND LETY ALGERI-- IG: https://www.instagram.com/lety_algeri/ Facebook Community: https://www.facebook.com/groups/thrivewithlety Website: www.LetyAlgeri.com — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 26, 202127 min

S1 Ep 9292: Hustle Grind vs. Hustle Flow

There’s two types of philosophies in the industry that speak to ‘hustle’: one of them you want to avoid like the plague while the other will bring you success faster, easier, and in a way that feels more fun. This is one of the most important distinctions you can make as an entrepreneur -- and the sooner the better. Because if you want true flexibility & freedom (which is why we are all drawn to being an entrepreneurs) this one important shift will allow you to take aligned action without sacrificing your life. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 23, 202113 min

S1 Ep 9191: How To Position Yourself As An Expert In A Saturated Market

So many people resist the term "positioning" because it sounds too corporate, but it really does have its place in the entrepreneurial space. The online space today is CROWDED. There seems to be so many people selling the same thing to the same people and it can feel impossible to be seen and heard. Today, I'm talking about what positioning really is and how you can apply it simply in your brand and business so you can start to cut through the noise -- and attract your dream clients effortlessly. Positioning is one of the most under-utilized tools by coaches & consultants, so if you nail this, you’re going to have an advantage over nearly everyone in your industry! — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 19, 202117 min

S1 Ep 9090: How To Schedule More Sales Calls (without feeling spammy) with Ryann Dowdy

I have yet to meet someone that has ZERO mind drama with selling. Whether it’s sharing about your offers on social, showing up on a sales call with confidence or just the general thought of charging for your services -- there seems to always be some sneaky thoughts that come up when it comes to selling. Thankfully, we have incredible people like Ryann Dowdy who’ve mastered this craft! Ryann is a Sales Coach for entrepreneurs and sales teams and is here to talk to you today about how you can grow your business, sell more with ease, and overcome objections with your potential clients; all without feeling spammy or sales-y. --WHERE TO FIND RYANN DOWDY-- Website: https://uncensoredconsulting.com/ IG: https://www.instagram.com/uncensoredsales/ Facebook Community: https://www.facebook.com/groups/salesskillsforwomeninbusiness — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 16, 202130 min

S1 Ep 8989: How All Paths Should Lead To Your Core Offer

Do all roads lead to your core offer? After all, your offer is how you deliver your unique brilliance! Your offer is YOU! If you're struggling with meaningful content creation, marketing, launches and other aspects of your business, you've come to the right place! Learn the signs that you need to be more intentional with every aspect of your business, and what you can do to make that shift. You CAN create MORE by doing LESS! You want your sales and launch strategy to position you as the go-to expert in your niche. If you're not sure how to make that happen, join me in listening to today's episode. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 12, 202112 min

S1 Ep 8888: Get Paid To Create

If you're a newbie entrepreneur who is thinking of starting their business with a course launch right out of the gate, I'd love for you to listen to this episode first! Today I'll be talking about a new way of looking at the course launch process: why you should launch, and more importantly when to launch. Timing is everything! I learned so much after my first-course launch, and I want to share that knowledge with you so you won't make the same mistakes I did. I've got some great tips for involving your ideal clients in the course creation process, and what you need to focus on before you launch your first course. You've got this! — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Pinterest: https://www.pinterest.com/kinseymachos/ Read the Blog: http://www.kinseymachos.com Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 9, 20219 min

S1 Ep 8787: The #1 Hack For Creating More Success In Your Life

Creating more success in our lives and our businesses doesn’t mean DOING more. In fact, layering on more tasks, strategies, and systems without a solid foundation will only keep you more stuck. If you feel like you’re trying all the things but getting less-than-desired results, tune in to learn how you can change everything in your life with this simple little shift… — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Pinterest: https://www.pinterest.com/kinseymachos/ Read the Blog: http://www.kinseymachos.com Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 5, 202111 min

S1 Ep 8686: Harnessing Your Inner Power and Creating Effortless Growth with Hala Chibani

With me today is Hala Chibani, Intuitive Business Coach and Founder of Next Level Entrepreneurs. Hala lived in Lebanon for over 16 years before moving to the U.S. with her family and settling in Arizona. Throughout her corporate career, she was doing well financially, but was feeling burnt out. She wanted to spend more time with her family, and to have the freedom corporate life couldn't offer. She started her own business, and has learned so much from that experience, and she is here today to share some of her wisdom and expertise with you! If you're feeling stuck, burnt out, and jumping on to every trend in an effort to get your business seen and heard online, Hala has some great strategies for you! Hala and I discuss the tools you'll need to elevate your business without burning out, hustling, or spending 15 hours a day at your computer. You'll learn the value of leveraging publicity, even if you don't have a huge following or aren't an influencer! Join me for today's episode and learn some amazing tools you can use for your business today. --WHERE TO FIND HALA CHIBANI-- Website: https://www.nextlevelentrepreneurs.com/ IG: https://www.instagram.com/nextlevelentrepreneurs_/ FB: https://www.facebook.com/BusinessCoachHalaC — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Pinterest: https://www.pinterest.com/kinseymachos/ Read the Blog: http://www.kinseymachos.com Captivate & Close Mastermind: https://kinseymachos.com/captivate

Mar 2, 202128 min

S1 Ep 8585: Are You Ready for Paid Advertising?

If you find yourself toying with the idea of paid advertising or have already taken the plunge but haven’t had much luck… I want to talk about two important milestones to consider BEFORE you start to leverage the world of paid ads. 're asking yourself "Should I leverage paid advertising?" you've come to the right place! And really, these milestones are the cornerstone to any profitable business.. So tune into get a good evaluation of where you are and where your gaps might be. — WHERE TO FIND ME — Instagram: https://www.instagram.com/kinseymachos/ Facebook: https://www.facebook.com/kinsmachos Pinterest: https://www.pinterest.com/kinseymachos/ Read the Blog: http://www.kinseymachos.com Captivate & Close Mastermind: https://kinseymachos.com/captivate

Feb 26, 202115 min