The Casino Business Podcast
183 episodes — Page 2 of 4
How to Build a Casino Player Development Program: Cocktails at the Tangiers- Nick Ippolito Interview
Back in high demand, Nick Ippolito Player Development Mentor AKA "The Host Whisperer," discusses with URComped CEO, Craig Shacklett, how to build a casino player development program from the ground up. Stemming from a YouTube comment, this interview tackles important data metrics to consider when building a PD program, using that data to structure PD, and more! Topics Discussed: Using results versus testimonials Importance of Data How do you start a Player Development Program PD data versus Marketing Data Utilizing data to determine growth areas How to structure Player Development What PD leaders should know Needs of Player Development Softwares Understanding Marketing channels Map out the Critical Path Learn more: https://trio360.vip/how-to-build-a-casino-player-development-program-cocktails-at-the-tangiers-nick-ippolito-interview/
The Rise of Casino Influencers: Never Split 10s
URComped CEO, Craig Shacklett, interviews, Matt "Mr. Blackjack" Blake to learn more about how the channel got started and to dive into the burgeoning field of influencer marketing within the casino industry. Check out Never Split 10s here: https://www.youtube.com/@neversplit10s In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers
The Rise of Casino Influencers: Chris And Lu
URComped CEO, Craig Shacklett, interviews, Chris and Lu to learn more about how the channel got started and to dive into the burgeoning field of influencer marketing within the casino industry. Check out Chris and Lu here: https://www.youtube.com/@ChrisAndLu. Learn more: https://trio360.vip/the-rise-of-casino-influencers-chris-and-lu/ In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers
Virgin Voyages Casino Sea Roller Rewards Program- Interview
URComped CEO and Co-Founder, Craig Shacklett, sits with Virgin Voyages' Manager of Casino Business Development, Leah Gregori, to get some answers to commonly asked questions as well as dive into the brand new casino program, Sea Roller Rewards, and how it works. (This interview was originally posted on 5/30/2024). Learn more: https://urcomped.com/blog/details/3843482/virgin-voyages-casino-launches-sea-roller-rewards-program Previous Interview: https://urcomped.com/blog/details/3585863/virgin-voyages-casino-program-urcomped-interview Questions Addressed in the Interview: What are the tiers in Virgin Voyages' new Sea Roller Rewards Program? What are the different benefits of Sea Roller Rewards? What is the period to level up in Sea Roller Rewards? How many points do players get per coin-in? How do players find out how many points they have on Virgin Voyages? Will they count play from past cruises? Now that the new program is launched, will Virgin Voyages' casino do a status match? Will URComped bookings still receive free drinks while playing and waived fees? How do players book their annual cruise offer from Virgin Voyages' Sea Roller Rewards? Will Virgin have an online portal for players? What is coming next for Virgin Voyages Casino? Is Virgin releasing any new ships or have any new itineraries we should look forward to?
Blue Lake Casino Hotel - Getaway to California's Redwood Coast
Blue Lake Casino & Hotel stands as the premier entertainment destination on California's Redwood Coast, offering luxury accommodations minutes from the Pacific Ocean. Surrounded by stunning natural landmarks, it provides a boutique hotel experience, serving as an ideal hub for exploring Humboldt County. In this interview with Kelly McKay, Player Development Coordinator of Blue Lake Casino Hotel, and URComped CEO, Craig Shacklett, they discuss unique characteristics of the property, perks for players, how to get there, celebrities, and more! Watch interview: https://urcomped.com/blog/details/3945505/blue-lake-casino-hotel-getaway-to-californias-redwood-coast Topics Discussed: - Kelly's background in the casino industry - What makes Blue Lake special - Recreational activities - Casino floor information - Interesting facts about the hotel - Perks included in offers Interested in comps at Blue Lake? See what you qualify for: https://urcomped.com/offer/details/348962/stay-and-play-at-blue-lake-casino-hotel
Casino Innovators: Mike Chapman- Breathing New Life into Table Games
There's no question that the minimum bet at table games continues to increase, so there's a notable shift towards electronic table games (ETGs) catering to players who want to make smaller bets. At tables, players engage with one another, enriching their overall experience and if they are pushed to ETGs, they'll lose the interpersonal dynamic that makes table games special. It's about more than just gaming; it's about amplifying entertainment value and ensuring players feel their money is well spent on an experience. Mike Chapman, Gaming Operations Manager, tells URComped CEO, Craig Shacklett, his suggestion for casinos to breathe new life into table games. This is leveraging the "ante" which is common in "class 2" casinos to boost casino profits or allocate resources towards retaining staff who can oversee lower-stakes tables. By offering games with lower limits, we can broaden opportunities for players at all levels, ensuring their continued presence and engagement on the gaming floor. Learn more: https://trio360.vip/casino-innovators-mike-chapman-breathing-new-life-into-table-games-video/
The Rise of Casino Influencers: Casino Fanatic Andy Interview
URComped CEO, Craig Shacklett, interviews, Casino Fanatic Andy to learn more about how the channel got started and to dive into the burgeoning field of influencer marketing within the casino industry. Check out Casino Fanatic Andy here: https://www.tiktok.com/@casinofanatic78?lang=en In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers Learn more: https://trio360.vip/the-rise-of-casino-influencers-casino-fanatic-andy-interview-video/
Casino Innovators: Casino Cash Trac- Paperless Cash Analytics and Revenue Audit Systems
Technology is in and paper is out! No more manual processes that are prone to human error. Casino Cash Trac (CCT) assists operators in ditching traditional paper-based methods and cumbersome spreadsheets, while also facilitating revenue audits and enhancing cash analytics for improved efficiency. Wanor Franca, Casino Cash Trac's CRO, joins URComped CEO, Craig Shacklett, to discuss how they eliminate paper processes in casino operations, integrate with over 35 systems, ensure comprehensive revenue audits, and bride the gap between cash management and revenue tracking. Reach out to CCT to learn more: https://casinocashtrac.com/ In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We're talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more! More from Casino Marketing University: https://trio360.vip/casino-innovators-casino-cash-trac-paperless-cash-analytics-and-revenue-audit-systems-video/
Casino Innovators: NQube- AI Slot Floor Optimization
Artificial Intelligence is taking casinos by storm and increasing efficiency across the industry. In this interview URComped CEO, Craig Shacklett, talks with nQube COO, Stasi Baran, as well Juan Romero, CEO of Volante Software, to dive further into their partnered solution for slot floors- LX! Operators can utilize this program to understand the best configuration for their casino slot floor and optimize their revenue. Reach out to Nqube to learn more: https://www.nqube.com/ In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We're talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more! More from Casino Marketing University: https://trio360.vip/casino-innovators-nqube-ai-slot-floor-optimization/
The Rise of Casino Influencers: SDGuy 1234 Interview
URComped CEO, Craig Shacklett, interviews, SDGuy 1234 to learn more about how the channel got started and to dive into the burgeoning field of influencer marketing within the casino industry. Check out SDGuy 1234 here: https://www.youtube.com/@UCSnJViPCcosLqod8eAVfTFw In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers
The Rise of Casino Influencers: Lady Luck HQ Interview
URComped CEO, Craig Shacklett, interviews, Francine, Lady Luck HQ herself to dive into the burgeoning field of influencer marketing within the casino industry. Check out Lady Luck HQ here: https://www.youtube.com/channel/UCPg-XofllkL7388IpY1msBA In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers Learn more: https://trio360.vip/the-rise-of-casino-influencers-lady-luck-hq-interview-video/
The Rise of Casino Influencers: Low Budget High Rollers Interview
URComped CEO, Craig Shacklett, interviews, Steve, creator of "Low Budget High Rollers" to dive into the burgeoning field of influencer marketing within the casino industry. Check out Low Budget High Rollers here: https://www.youtube.com/channel/UC6JcrODdoVj_mH1WtGbIZDg In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers Learn more: https://trio360.vip/the-rise-of-casino-influencers-low-budget-high-rollers-interview/
The Rio Las Vegas is Reborn!
Rio Las Vegas boasts 1,400 newly remodeled suite-sized rooms, a 5-acre pool paradise, and 150,000+ square feet of slots and table games! Rio Las Vegas defines New Beginnings and is ready to welcome URComped players through its doors for a taste of luxury in The Neon City.. In this interview with Kevin Sweet, Chief Gaming Officer of Rio Las Vegas, and URComped CEO, Craig Shacklett, they discuss Rio's luxurious renovations, amenities, dining & entertainment options, loyalty program, and more! Topics Discussed: - What new renovations have been done at the Rio? - Why was Rio chosen by Dreamscape? - What new games are coming to Rio Las Vegas? - How does the rewards point system work at Rio Las Vegas? - Is Rio Las Vegas open to slot channels/influencers? - What treatment should players expect at the Rio? Interested in getting a Comp at the Rio Las Vegas, see what offers you qualify for: https://urcomped.com/offer/details/349251/stay-and-play-at-rio-las-vegas
The Rise of Casino Influencers: Cowboy Slots Interview
URComped CEO, Craig Shacklett, interviews Brantley, star of "CowboySlots," to dive into the burgeoning field of influencer marketing within the casino industry. Check out Cowboy Slots here: https://www.youtube.com/@CowboySlots In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: – Background and Influence Scope – Content Creation and Strategy – Impact and Marketing Collaboration with Casinos – Industry Trends and Insights – Personalization and Engagement Techniques – Challenges with Casinos and Influencers Learn more: https://trio360.vip/the-rise-of-casino-influencers-cowboy-slots-interview-video/
Casino Marketing Abandoning Table Game Players: Cocktails at the Tangiers- Nick Ippolito Interview
In this recent interview, Nick Ippolito, Player Development Mentor AKA "The Host Whisperer," discusses with URComped CEO, Craig Shacklett, how player development has been giving table players the short end of the stick. They dive into how tiers and marketing have always been built around slot players, and what are the next steps to improve the casinos' relationship with their table games players. Topics Discussed: Tier programs revolve around slots Player Development abandonment of table games players The gray area of table games points Issues with tracking play on table games Freeplay for table games Ratings Areas to improve the relationship with table games players Learn more: https://trio360.vip/casino-marketing-abandoning-table-game-players-cocktails-at-the-tangiers-nick-ippolito-interview-video/
The Rise of Casino Influencers: Vegas Action Interview
URComped CEO, Craig Shacklett, interviews Danielle and Steve, creators of "Vegas Action," to dive into the burgeoning field of influencer marketing within the casino industry. Check out Vegas Action Channel here: https://www.youtube.com/@VEGASACTION In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
Casino Innovators: SapientX- Conversational AI Technology
CEO and co-founder of SapientX, David Colleen, joins URComped CEO, Craig Shacklett, for our Casino Innovators Interview Series to talk about how they bring new conversational AI into the casino space and enhance the player experience! From adding animated characters with the ability to conversate, electronic concierges, and F&B services, they assist casinos in filling hospitality roles as well as enhancing personalized special service for each guest. Reach out to Sapient X to learn more: https://sapientx.com/contact.html In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We're talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more! Learn More from Casino Marketing University: https://trio360.vip/casino-innovators-sapientx-conversational-ai-technology-video/
Casino Innovators: LX- The Premier Slot Operations Solution
Juan Romero, CEO of Volante Software, joins URComped CEO, Craig Shacklett, for our Casino Innovators Interview Series to discuss SlotTrak's new machine-learning addition, LX! This unique program not only gathers data that has never been collected before but also uses it to maximize efficiency to benefit Slot Operations. Reach out to Volante Software to learn more: https://volantesoftware.com/ In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We're talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more! More from Casino Marketing University: https://trio360.vip/casino-innovators-lx-the-premier-slot-operations-solution-video/
The Rise of Casino Influencers: Hong Kong Slots Interview
URComped CEO, Craig Shacklett, interviews Karl, Creator of "Hong Kong Slots" and Casino Marketer, to dive into the burgeoning field of influencer marketing within the casino industry. Check out Hong Kong Slots Channel here: https://www.youtube.com/@HongKongSlots In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
The Rise of Casino Influencers: TheBigPayback Interview
URComped CEO, Craig Shacklett, interviews Tim, Creator of "TheBigPayback" channel, to dive into the burgeoning field of influencer marketing within the casino industry. Check out TheBigPayback Channel here: https://www.youtube.com/@Thebigpayback In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
The Rise of Casino Influencers: The Big Jackpot Interview
URComped CEO, Craig Shacklett, interviews Raja, Star of "The Big Jackpot" and "Raja Slots" channels, to dive into the burgeoning field of influencer marketing within the casino industry. Check out The Big Jackpot Channel here: https://www.youtube.com/@TheBigJackpot Check out Raja Slots here: https://www.youtube.com/@RajaSlots In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
The Rise of Casino Influencers: EZ Life Slot Jackpots Interview
URComped CEO, Craig Shacklett, interviews Joe Denaro, Star of EZ Life Slot Jackpots Channel, to dive into the burgeoning field of influencer marketing within the casino industry. Check out EZ Life Slot Jackpots Channel here: https://www.youtube.com/@EZLIFESLOTJACKPOTS/featured In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights, and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
Casino Innovators: Knockout 52- #1 Best New Table Game in Las Vegas
Co Inventors of Knockout 52, Frank Mugnolo and Peter Mastroianni, join URComped CEO, Craig Shacklett, for our Casino Innovators Interview Series to talk about their new table game, which won Game of the Year! They discuss how the idea came to fruition, the steps that it took to create a new table game, the go-live process, and more. Reach out to Knockout 52 to learn more: https://knockout52.com/ In this Innovators Interview Series: The casino industry has massive amounts of hidden gems as you dig deeper. There are endless opportunities for innovations to improve this niche area and we are looking to unveil them. We're talking Marketing, Slot Software, Security, Hospitality, Finance, Entertainment, and more! Learn More from Casino Marketing University: https://trio360.vip/casino-innovators-knockout-52-1-best-new-table-game-in-las-vegas-video/
The Rise of Casino Influencers: Jackpot Beauties Interview
URComped CEO, Craig Shacklett, interviews Ariana, Creator and Star of Jackpot Beauties, to dive into the burgeoning field of influencer marketing within the casino industry. Check out Jackpot Beauties' Channel here: https://www.youtube.com/@JackpotBeauties In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
The Rise of Casino Influencers: Brandon O'Brien Interview
URComped CEO, Craig Shacklett, interviews Brandon O'Brien, Wheel of Fortune champion and star of Brandon O'Brien Channel, to dive into the burgeoning field of influencer marketing within the casino industry. Check out Brandon O'Brien's Channel here: https://www.youtube.com/@MrBrandonOBrien In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
The Rise of Casino Influencers: Lots of Slots Interview
URComped CEO, Craig Shacklett, interviews Iovany Galindo, star of Lots of Slots Channel, to dive into the burgeoning field of influencer marketing within the casino industry. Check out Lots of Slots Channel here: https://www.youtube.com/channel/UCCzrzdYiPYs8SyWCEDej0kg In this Influencer Interview Series: Slots, Table Games, and Video Poker Channels as well as Casino Tips, Insights and Tours are breaking stride in Casino space. Influencers are using their contagious energy and unique personalities to showcase gaming to their audiences. Areas Discussed: - Background and Influence Scope - Content Creation and Strategy - Impact and Marketing Collaboration with Casinos - Industry Trends and Insights - Personalization and Engagement Techniques - Challenges with Casinos and Influencers
Renovating Player Development: Cocktails at the Tangiers
In this recent interview, Nick Ippolito, Player Development Mentor AKA "The Host Whisperer," discusses with Trio360 and URComped CEO, Craig Shacklett, how he transforms the culture of player development ("PD") in casinos by analyzing the current structure, finding areas of value to grow, and determining activities to cut off. Topics Discussed: – Nick Ippolitos' 60-90 day training – Other departments learning PD – Player Development targeting strategies – What needs to change in PD Watch the interview here: https://trio360.vip/renovating-player-development-cocktails-at-the-tangiers-nick-ippolito-interview-video/
Casino Customer Service: Cocktails at the Tangiers- Nick Ippolito Interview
In this recent interview, Nick Ippolito, explains to Trio360 and URComped CEO, Craig Shacklett, the importance of customer service in the casino space and how it differs from player development. They analyze how casino customer service directly affects players, why it's important for other departments to understand player development, how casino players differ from retail customers, and so much more. Topics Discussed: How casino customer service affects players Explaining Player Development to other departments Servicing casino customers vs. retail customers What's unique about players Gambler behavior and triggers Learn more: https://trio360.vip/casino-customer-service-cocktails-at-the-tangiers-nick-ippolito-interview-video/
URComped Supports Mercy Ships
From NOW through the End of November 30, 2023, URComped is doing a donation match! If you would like to donate and learn more, please go here: www.mercyships.org/urcomped URComped is thrilled to be a partner of Mercy Ships by making a donation for EVERY trip booked. The relationship with Mercy Ships and URComped began in June 2019 and we look forward to seeing it grow more in the years to come. With over 80% of our business being with cruise lines, it was fitting to choose Mercy Ships as our Charitable Partner of Choice. The love and life-changing impact that they bring to ports is inspiring.
Does Every Player Need to be Coded to a Host: Cocktails at the Tangiers
Nick Ippolito AKA "The Host Whisperer" recently posted, "Breaking Newes! Hosts do not need to be coded to all your top-tier players". In this new interview, Trio360 and URComped CEO, Craig Shacklett, asks the Casino Host Trainer and Player Development Mentor to elaborate on his post in their discussion as well as go over a potential new structure. Topics Discussed: -Coding Top-Tier Players -Problems with coding players -Player Loyalty -Connecting Customer Service -How to transition high-frequency players away from hosts Learn more: https://trio360.vip/does-every-player-need-to-be-coded-to-a-host-cocktails-at-the-tangiers-nick-ippolito-interview-video/
Vegas the Puppet Show: Cocktails at the Tangiers
In this interview, Trio360 and URComped CEO, Craig Shacklett, talks with Casino Host Trainer and Player Development Mentor, Nick Ippolito AKA "The Host Whisperer" about the difference between Vegas and regional markets and how regional casinos can stand out in their markets. Topics Discussed: How is Vegas like a puppet show Challenges regional casinos face Dealing with a saturated market How to stand out when your property doesn't have many amenities Vegas branding Market isolation Learn more: https://trio360.vip/vegas-the-puppet-show-cocktails-at-the-tangiers-nick-ippolito-interview-video/
Comp on Loss, Theoretical, or Worth?
In this interview, Trio360 and URComped CEO, Craig Shacklett, talks with Casino Host Trainer and Player Development Mentor, Nick Ippolito AKA "The Host Whisperer" to dive into the comping structure within Player Development and analyze the pros and cons of using Player Loss, Theo, and Worth measurements. Topics Discussed: - Bringing Player Development to other departments - Trigger Words - Valuing table players - What is ADW - Player Worth versus Loss - Comping in Competitive Markets - Rewarding loss - Discrepancies in Marketing offers - What should commissions be based on Learn more: https://trio360.vip/comp-on-loss-theoretical-or-worth-nick-ippolito-interview-video/
Driving Incremental Growth with Player Development
In this interview, Trio360 and URComped CEO, Craig Shacklett, talks with Casino Host Trainer and Player Development Mentor, Nick Ippolito AKA "The Host Whisperer" to discuss Executive Host team structures, accountability and setting goals, and where to look to drive incremental revenue. Topics Discussed: - How different host structures are set up - Team Approach vs. Sales Approach Host Teams - What happens when hosts are off - Compensation and Goals for Executive Hosts - Hunters vs Huggers - What percentage of revenue do the host teams own - Where do you get incremental growth for PD teams - Accountability of host teams Learn More: https://trio360.vip/driving-incremental-growth-with-player-development-nick-ippolito-interview-video/
Advancing Player Development Progress
In this interview, Trio360 and URComped CEO, Craig Shacklett, talks with Casino Host Trainer and Player Development Mentor, Nick Ippolito AKA "The Host Whisperer" to drill into different expectations and challenges that host teams face, where improvements can be made to increase performance, and questioning past systems to break the mold. (Podcast version coming soon) Topics Discussed: What should a player expect from a casino property host How a host differentiates themself How can hosts set proper expectations with players? Determining the level of comp to offer a player What is the cost of Freeplay? Driving revenue versus driving trips Using theoretical vs points to determine tiers and offers Ippolito's methods in mentoring Player Development leaders Player Development Metrics to drive performance How to improve the conversion rate Breaking the mold Learn more: https://trio360.vip/advancing-player-development-progress-nick-ippolito-aka-the-host-whisperer-interview-video/
Multi Family Investments- High Roller Life
URComped CEO, Craig Shacklett, interviews Principals of Blake Capital Group, Ian Djuric and Henry Post to learn more about multi-family investments! Ian and Henry dive deep into their business model, trends in the market, real estate opportunities, and more! https://urcomped.com/blog/details/3118882/muliti-family-investments-high-roller-life/
Bally's Atlantic City Casino Offers with URComped (Interview)
Ready for plenty of casino action, ocean views, and boardwalk fun? Bally's Atlantic City is a hot destination that is ready to welcome URComped players through its doors. In this interview with Erica Fiocco, Bally's ACs' Player Development Executive, and URComped CEO, Craig Shacklett, they discuss Bally's luxurious renovations, amenities, dining & entertainment options, loyalty program, and more!
Celebrity Cruises Blue Chip Club Casino Q&A
The demand to cruise is increasing as well as the competition, so Celebrity Cruise Line and its Blue Chip Club Casino program are stepping up their game. In this interview, URComped CEO, Craig Shacklett, discusses new updates and questions that players have asked regarding Celebrity Cruise Line's Casino and more with Celebrity Cruise Line's Manager of Junket and Casino Development, Leah Gregori. Topics discussed: Celebrity Cruise Line's return to service New ships and Revolutionizations(ship revamps) Adding benefits to casino reservations (drinks & wifi) Blue Chip Club tier points Next Cruise new program to come to add benefits for booking onboard SeaPass card limits in the casino (wiring and credit line details included) How to set up a Credit Line with Celebrity Payment Link Blue Chip Club Player Portal teaser Blue Chip Club earning period 2023 Learn more: https://urcomped.com/blog/details/3001670/celebrity-cruises-blue-chip-club-casino-qa/
Catch Up on the Software Start-Ups: Episode 15
In this interview, Craig Shacklett, CEO of TRIO360 and URComped, and Juan Romero, CEO of Volante Software, catch up to discuss the importance and impact of philanthropy and giving back. Topics discussed include: How do you decide what to give to When and where is the best time to give back Trio360 and Volante Software charitable partners Upcoming tradeshows TRIO360 new offer page feature Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-15-volante-software-and-trio360-video/
Catch Up on the Software Start-Ups: Episode 14
In this interview, Craig Shacklett, CEO of TRIO360 and URComped, and Juan Romero, CEO of Volante Software, catch up to discuss new modules, reflect on NIGA 2022, and dive into trends in the gaming industry. Topics discussed include: - New Modules - NIGA 2022 - Cashless and data security movement - Crypto's relationship with the gaming industry - Barriers to adoption with new customers Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-14-volante-software-and-trio360-video/
Casino Tax Advice Q and A- Audits, Filing as a Professional, Tax Liabilities, and More!
Craig Shacklett, CEO of URComped and Trio360, interviews Ray Kondler, Founding and Managing Partner of Kondler and Associates, to learn how casino players can minimize their tax liability from casino winnings, track and report win/loss, the differences in filing as a professional versus amateur, and other interesting topics! Topics Discussed Include: - What can trigger an audit - Discrepancies between win/loss statement and records - Tracking your own play - Taking taxes out of Jackpots - What steps do you take to file as a professional player? - Can you claim losses if you do not itemize? - Who can file as a pro - Are there tax liabilities on comps? Learn more : https://urcomped.com/blog/details/2512467/casino-tax-advice-q-and-a-audits-filing-as-a-professional-tax-liabilities-and/
NEW Ultimate Gaming Network for Gamblers
For most civilians, the casino industry seems like a big mystery on how it all works. Maybe because there are so many niches within the industry, from how the slot machines work to how immense security is? MaxBet Media has decided to showcase what's behind the curtain by taking players and operators alike behind the scenes with their new network for gamblers, MaxBet TV. This ultimate platform not only shows deep insights within gaming but also provides a safe social network for gamblers to interact and see the casino content they want to see. Craig Shacklett, CEO of URComped and Trio360, interviews co-founders of MaxBet Media, Landon Jones and Mike McKiski, to learn more about this new network created by gamblers for gamblers, how it got started, and the vision of this ultimate resource for players and operations! Topics discussed include: How Mike and Landon entered the casino industry Creation of Maxbet Media What sprung the B2B podcast MaxBet media's affect The Volatility of the Casino industry Broadening to B2C Creation of MaxBet TV Casino insights Building a network of gamblers MaxBet TV Channels Learn more: https://trio360.vip/new-ultimate-gaming-network-for-gamblers-maxbet-tv-interview-video/
Catch Up on the Software Start-Ups
So many new trends have come out of learning, persevering, and growing through the unprecedented times of the Covid Pandemic. Some companies are having to adapt and change to those trends, while others are looking at ways to leverage them to develop their own success. In this interview, Craig Shacklett, CEO of TRIO360 and URComped, and Juan Romero, CEO of Volante Software, look at current trends in the market, how they work in Trio360 and Volante Software's favor, and how they impact the casino industry as a whole. Topics discussed include: - Trends in culture and society - Impact of current trends on the casino industry - Record-Breaking revenue - Lack of personal interaction - Technology advancement - Staffing issues - Cashless Catalyst - Expectations and predictions of 2022 Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-13-volante-software-and-trio360video/
Best Methods for Filing Casino Wins and Losses and more Casino Tax Advice
Casino taxes are way more complex than just declaring your W2-Gs, especially for serious players. There are various tax advantages by filing a specific way, reporting and tracking methods that can benefit long term, and so much more. Craig Shacklett, CEO of URComped and Trio360, interviews Ray Kondler, Founding and Managing Partner of Kondler and Associates, to learn how casino players can minimize their tax liability from casino winnings, track and report win/loss, the differences in filing as a professional versus amateur, and other interesting topics! Topics Discussed Include: What do high-level players need to think about when filing taxes Tax advantages of filing as a professional Tax advantages of filing as an amateur What is the difference between filing as an amateur vs. professional Should retired gamblers file taxes as a professional When can you determine how you will file? LLCs and S corps benefits Status of changes on the amount that triggers a W2 in the casino Do table games trigger a tax form International casino wins reporting to the IRS State requirements for filing casino wins Tax implications of cryptocurrency The Loophole with cryptocurrency taxes Money laundering in casinos How "Know Your Customer Restrictions" has impacted money laundering The best way to track your casino win/losses for tax filing IRS tracking of W2Gs Learn more: https://trio360.vip/best-methods-for-filing-casino-wins-and-losses-and-more-casino-tax-advice-video/
Catch Up on the Software Start-Ups
Every company has its origin story. When an idea for a business attempts to become an actual company, the actions are not as simple as some may believe. Entrepreneurs have extreme ups and downs when starting a company from scratch. In this interview, Craig Shacklett, CEO of TRIO360 and URComped, asks Juan Romero, CEO of Volante Software, about his emergence as a business owner, what his journey was like that ended in the development of Volante Software, and how did his business take off. Topics discussed include: Romero's background and how he entered the casino space What skills standout for promotions When did the idea for Volante Software happen What was the catalyst to officially launch Volante How did Volante grow through its sales to take off How has Volante's team grown Romero's goals for 2022 Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-12-volante-software-and-trio360-video/
Interview with TribalHub's Founder Michael Day
Tribal Gaming has exploded over the last two decades ever since the Indian Gaming Act was passed. However, launching a tribal casino from scratch was no easy task, especially in the early days. Michael Day, the Executive Officer of TribalHub, was on the ground floor as tribal gaming took off. In this interview, Michael talks about the early stages of developing and expanding Native American Casinos when information was hard to come by, what new trends are impacting the casinos, and how TribalHub's Conference, TribalNet, services casinos and Tribal Governments in this interview with Craig Shacklett, CEO of URComped and Trio360. Topics Discussed Include: How Mike Day entered the Casino Gaming Space TribalHub and TribalNet's Origin Early stages of starting a casino Funding and Budget of Native American Casinos TribalNet's beginnings versus how it evolved Cloud Adoption in Casinos Hot Topics in Casinos now Casino Security Cashless Movement in Casinos Casino Online Expansion TribalHub's ventures and what they do Importance of a strong network Learn more: https://trio360.vip/interview-with-tribalhubs-founder-michael-day-video/
Catch Up on the Software Start-Ups: Episode 11
Every company has its genesis story. New business ideas face many hurdles when transitioning to an actual company. Entrepreneurs have extreme ups and downs as well when starting a company from scratch. In this interview, Juan Romero, CEO of Volante Software, asks Craig Shacklett, CEO of TRIO360 and URComped, about his journey as an entrepreneur, what his path was like that ended in the creation of URComped and Trio360, and how did these business ideas become reality. Topics discussed include: Fundamental seeds that sprung Shacklett's path Successful moments that assisted growth Failures in business creation How Shacklett entered the casino space What led to the idea of URComped How URComped got started What challenges new companies face How TRIO360 got started Where is URComped and TRIO360 at now Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-11-volante-software-and-trio360video/
Catch Up on the Software Start-Ups: Episode 10
One issue that startups tend to face is competing with larger, well-known companies. Most startups have not built a reputation or large enough client-base to make them seem like a competitor to prospects. In this discussion with Juan Romero, CEO of Volante Software, and Craig Shacklett, CEO of TRIO360 and URComped, they dissect ways to overcome their larger competitors, marketing angles, and control within sales. Topics discussed include: - Competing with larger companies - Analyzing what your target audience wants - Pros and Cons of going from Top-Down with demos - Level of control with sales - Nondisclosures with customers - Marketing angle for startups Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-10-volante-software-and-trio360-video/
The Revolution of Casino Credit Systems
Traditional casino credit systems have come with multiple issues for casino operators. Applying and getting approved for a credit line can sometimes take anywhere from a couple days to even weeks. Casinos have been dependent on other businesses to verify and give them the information they need to make a decision of deciding if a player is creditworthy. A new and cashless casino credit system is taking casinos by storm with its solution for these issues. Marker Trax allows players to be in action within 5-10 minutes of applying, it's custom-built for the property and benefits the player and operator in multiple ways. Anamarie Ellis, Director of Player Development at Ellis Island Casino and Brewery and Marker Trax Marketing Executive, talks with Craig Shacklett, CEO of TRIO360 and URComped, to discuss how Marker Trax has improved Casino credit systems, how it works and is used, and much more! Topics discussed include: - Ellis Family history in Las Vegas - Anamarie's background and experience - What is Marker Trax - The difference between Marker Trax and traditional casino credit - What players can use Marker Trax - What is the payback process - Marker Trax benefits for operator and player - Marketing Strategies Learn more: https://trio360.vip/the-revolution-of-casino-credit-systems-marker-trax-interviewvideo/
Catch Up on the Software Start-Ups: Episode 9
Huge events and tradeshows can be a big stepping stone for startups. But after such a high level of vast communication and networking, how do you keep that momentum of the sales funnel going with those new relationships made? In this discussion with Juan Romero, CEO of Volante Software, and Craig Shacklett, CEO of TRIO360 and URComped, they dissect ways to utilize the driving power of an event, G2E, to continue the sales process effectively, nonintrusive contact, and takeaways from experiences with customers! Topics Discussed Include: G2E 2021 recap Having a booth vs. Suite Keeping momentum after a big event Non-intrusive communication with leads Takeaways from customer standpoints Demos based on solutions casinos want Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-9-volante-software-and-trio360-video/
Catch Up on the Software Start-Ups: Episode 8
Every company has a culture whether they purposely work to create it or not. During the pandemic, more and more companies began to work from home or in remote locations, which can alter this culture. Juan Romero, CEO of Volante Software, and Craig Shacklett, CEO of TRIO360 and URComped, discuss Company culture, pros and cons of working from home, and more! Topics Discussed Include: Company Culture Working remote vs. in office Different jobs require different environments Collaboration through conversation Remote leadership Benefits of remote working Benefits of "in-office" working Philosophy Learn more: https://trio360.vip/catch-up-on-the-software-start-ups-episode-8-volante-software-and-trio360-video/