How to Build a Casino Player Development Program: Cocktails at the Tangiers- Nick Ippolito Interview
The Casino Business Podcast · Craig Shacklett
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Show Notes
Back in high demand, Nick Ippolito Player Development Mentor AKA "The Host Whisperer," discusses with URComped CEO, Craig Shacklett, how to build a casino player development program from the ground up. Stemming from a YouTube comment, this interview tackles important data metrics to consider when building a PD program, using that data to structure PD, and more!
Topics Discussed: Using results versus testimonials Importance of Data How do you start a Player Development Program PD data versus Marketing Data Utilizing data to determine growth areas How to structure Player Development What PD leaders should know Needs of Player Development Softwares Understanding Marketing channels Map out the Critical Path
Learn more: https://trio360.vip/how-to-build-a-casino-player-development-program-cocktails-at-the-tangiers-nick-ippolito-interview/