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The $100 MBA Show

The $100 MBA Show

2,834 episodes — Page 17 of 57

MBA2001 How We Launched Our Online Community

A company with a great product has every chance of success. But a company with a great community has even more potential.Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, share ideas, and find support.…but it wasn’t easy. Today, we share the steps we went through to launch this new community, which we call NinjaTown. From finding the right software platform, to hiring the right staff, to incentivizing our customers’ participation, over 8 months of work went into this project — and now, we’re ready to welcome customers new and old into a place just for them.Hear our process, and think about what a community of your customers might look like. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 10, 202214 min

MBA2000 What I Learned After 2,000 Podcast Episodes

Somehow, this is our 2000th episode!But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off?Today, Omar shares the most important lessons from 8 years in front of the mic!The truth is, we didn’t always have an iTunes-award-worthy podcast. To get from cringeworthy to binge-worthy took heaps of effort from the whole team (even when that team was tiny). Now, we’re passing on what we learned — to you!If you’re thinking about starting a podcast or any content channel, learn what challenges you’re likely to face. Hear a few keys to success that we’ve discovered along the way. Let our experience be your guide, and join us as we celebrate this milestone. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 9, 202218 min

MBA1999 Why Content Products Are So Easy to Sell

Dreaming of entrepreneurship, but not sure what kind of business to get into?That’s an easy one: start by producing and selling content. Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started is your own expertise.But a content business isn’t only great because it has less overhead. It’s also one of the easiest ways to generate revenue!Learn why content sells so well, and how you can build an entire business around it, whether it’s your first one or your last. Plus, even if your content isn’t the only product, it can always be your most powerful marketing tool (like it is for our company). Get the details — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 8, 202211 min

MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

What’s a customer worth — exactly?Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire.In other words, your overall success is the difference between your customers’ Lifetime Value (LTV) and their Customer Acquisition Cost (CAC)To dive deeper into this crucial equation, we’re happy to welcome Paul Orlando, a business growth expert who’s helped startups around the world hit their target numbers. Today, Paul breaks down LTV and CAC, and how to calculate yours.Together, LTV and CAC may be the two most important metrics you can track over the life of your business. Get that calculator out and Click Play!Growth Units by Paul OrlandoStartups UnpluggedSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 7, 202216 min

MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday

Nervous about your next (or first) webinar? Don’t be!Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure). Then, you can just execute.Today, we share a simple (and downloadable) checklist for a worry-free webinar. From technical to emotional and everything in between, the problems most likely to pop up during a webinar are mostly preventable. Omar would know — he’s done hundreds of ‘em.Hear the 13 things you should “check off” before each and every webinar. Head into all your online lessons and presentations with that much less to think (and worry) about. Plus, download your own handy copy. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 4, 202212 min

MBA1996 How Long Does It Take To Be a Successful Entrepreneur?

Almost no one “makes it” overnight.If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success?In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good ol’ Omar would know — he’s done it.Today, we help you get a reliable idea of how long the road to independence really is. By nailing down a few key variables, you can determine where you’re likely to be years from now. Omar also shares his own journey, and explains how the road may not be straight from day job → entrepreneur.Get a sense of what you can reasonably expect between the day you start and the day you reach whatever definition of “success” matters to you. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 3, 202215 min

MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts?

If cutting prices is your go-to sales move, you’re in for trouble.It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more! Discounting is a strategy of last resort. It has a rapidly approaching point of diminishing returns. In other words, it’s not a good long term approach. It’s a race to the bottom.In this episode, we’ll share some consumer psychology 101, and explain why profitable pricing isn’t the sales obstacle people think it is. Then, we’ll offer a few specific ways to package and present offers that sell on the product’s merits, not ease on the wallet.Your product or service is worth what it’s worth. Don’t be afraid to charge accordingly! By showing your leads what they’re getting for their money — and putting the numbers in context — you can hold prices firm. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 2, 202213 min

MBA1994 How to Never Let a Crisis Go to Waste

Not every crisis is avoidable. But almost all have a silver lining.Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.”That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost guaranteed to face a serious, even existential snafu. The way you respond can judo-flip a disaster into a boon.With examples from our own serious DEFCON moments at WebinarNinja, Omar lays out a few principles you can apply to any crisis. The trick? Going beyond simple survival, and having the foresight to look for opportunity. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mar 1, 202212 min

MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur

Yes — your team’s wellness is your responsibility.As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being. If you don’t, employees and their work will suffer.It’s a simple equation: if employees aren’t encouraged to take care of themselves, they’ll assume you just want them to work harder — which will backfire. So we brought in an expert corporate wellness consultant to share her best tips on keeping your team in good shape! Kayla Kozan is the founder of Peak Wellness. She’s helped companies like Netflix and HelloFresh keep their teams well. And today, she’s here to help yours.In this episode, Kayla shares 3 fundamental steps to supporting wellness that work for any size business. Learn what they are, put them into practice, and see how this investment pays off. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 28, 202216 min

MBA1992 How To Know You Are Getting Better + Free Ride Friday

Long-term goals can be tough to track. Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable.Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before (quite often, probably). But in this episode, you won’t just learn why you should do it. You’ll learn how to.With concrete instructions, Omar shares the way he keeps broad — but reliable — metrics on whether he’s getting closer to his biggest goals. Get a handle on your actual, measurable progress towards the changes that matter most to you. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 25, 202212 min

MBA1991 What Makes a Great Super Bowl Ad?

What can you learn from Superbowl ads?Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second. Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. For a small business, the principles are the same, just scaled down. And as we know, video content is quickly becoming the most powerful form of online advertising.Today, we break down the 3 key “ingredients” to a top-notch video ad, as exemplified by the biggest investments from the biggest companies on the biggest night in advertising. Whether you’re producing videos for YouTube ads, social media, or your own website, the ability to make the biggest impact in the smallest time frame is key. Join us as we learn from the best — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 24, 202212 min

MBA1990 Q&A Wednesday: How best can I monetize my blog?

It’s a great feeling: earning real traffic on the strength of your content.Now, it’s time to cash in.It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough eyeballs on the domain to make a move.But what’s the right move?With so many ways to monetize a popular blog, it can get a little overwhelming. Today, Omar lays out the best options, and weighs the advantages of each.Earning real trust from a sizable audience is no small accomplishment. By taking the time to establish authority and credibility, this listener made a powerful investment. Now, it’s time for returns. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 23, 202212 min

MBA1989 How Your Job Can Help You Grow Your Business

Don’t think of your day job as an obstacle to starting your own business.Think of it as a stepping stone.Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur.Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time entrepreneurship — because he went out of his way to make sure it was. Learn how you can take advantage of what your current job offers in terms of training, access to other people’s experience, and more.If you haven’t made the leap to independence, get the most out of the situation you’re in!In the end, entrepreneurs succeed because they’re never not learning — even when they’re not where they want to be just yet. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 22, 202213 min

MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships

We study the psychology of finance. We study the psychology of relationships?But why don’t we study the psychology of both?One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I I Will Teach You to Be Rich and founder of the finance-education empire of the same name.In this episode, Ramit and Omar dig deep into money management for couples, and how partnerships add another dimension to the already complex emotional relationships we have with money.What does it mean to be “rich?” How can you and your partners’ shared goals become reality? What’s holding (both of) you back?In this enlightening episode, Ramit and Omar explore all that and much more. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 21, 20221h 5m

MBA1987 Best Business Models for Solopreneurs + Free Ride Friday

Ready to rock on your own?If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now — there are lots of ways to generate income all by your lonesome.Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited to your goals and talents. Whether by freelancing, selling information-based products, and more, there’s a way forward for everyone.Whether you intend to start solo and scale up later (like Omar did), or fly solo all the way to your entrepreneurial destination, today’s episode can help you get started.Pro tip: whatever you know, you can sell. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 18, 202213 min

MBA1986 How To Break Through a Revenue Plateau

Are you bringing in the same amount of money as last year?…and the year before that?If you’re spinning your wheels on revenue, it’s time to try something new. But what?Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or a massive sales bump. In fact, it all comes down to 3 factors you can manipulate with relative ease.That’s right — this is advice you can start using immediately.Tune in for this detailed, actionable plan you can use to figure out where the best source of increased revenue should come from. With a little experimenting, you can find out what moves the needle, and start moving it. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 17, 202213 min

MBA1985 Q&A Wednesday: How do I connect with more positive people?

One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with.That’s perhaps even more true for entrepreneurs.Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if it’s supported by like-minded friends and colleagues.It’s Q&A Wednesday, and we’ve got a listener who recognizes that, but isn’t sure how to act on it. They know their current social circle just…doesn’t get the whole entrepreneurship thing, and they want to find a new crew.But where?Today, we discuss exactly where to go and what to do in order to make the connections — and friendships — that will serve you better as an independent business person. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 16, 202213 min

MBA1984 The Fire Yourself Experiment

It’s time for you to let you go.Seriously — there’s incredible value in learning how to step back from your own business. Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off! …or maybe, you’ll want to make your income 100% passive.There’s a million good reasons to find out what taking your hands off the wheel would look like, even if you’re not ready yet. Today, we challenge you to conduct an experiment, to see exactly what shape that process would take.Small business founders often start by doing everything themselves. Too often, we forget that at some point, that’s no longer sustainable. We risk becoming a bottleneck in our own business — and risk losing the freedom that brought us to entrepreneurship in the first place.Learn how to let go, so that when the time comes, you’re ready. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 15, 202212 min

MBA1983 Must Read: The Richest Man in Babylon By George S. Clason

Can fiction offer practical business advice?It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth.This powerful book offers 7 principles, or “cures” to poverty, that are just as valid in the real world as they are in the fictionalized Babylon of the story. Discover what these 7 principles are, and why this book’s insights will always be relevant — as long as human nature remains human nature. This timeless tale can actually make you a better entrepreneur!Hear how it impacted Omar, and how you can apply its lessons in practical terms.Click Play!The Richest Man in Babylon by George S. ClasonDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 14, 202218 min

MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday

More research and preparation went into this episode than any we’ve done before. It’s that important.Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way. It’s about a slow, steady, tortoise-and-hare build to a financial situation in which you’re no longer trading your time for money.Today, Omar shares how for a very long time, he pursued wealth in the wrong way — and what made him change course. Most of us don’t grow up wealthy, and as a result we learn the wrong lessons about how wealth is created. Those bad lessons follow us into adulthood, even after we acquire money. Which is exactly why we fail to build on our successes effectively.Get the details, and start thinking about your path to wealth. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 11, 202213 min

MBA1981 Personal Finance Tips For Business Owners

Personal finance is different for entrepreneurs.For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible.Unfortunately, not every entrepreneur takes advantage of that fact.Today, Omar offers advice from his own experience on how to do better financially in your private life, even as your business goes through its normal ups and downs. By leveraging the unique freedom entrepreneurship offers, you can get a leg up that regular folk simply don’t have access to.It’s just a matter of customizing your lifestyle.Hear the questions you should be asking yourself (or your accountant), and start figuring out if there’s untapped financial potential in your life. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 10, 202212 min

MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do?

It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business.…but it’s a problem nonetheless.It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, while simultaneously working an unrewarding dead-end day job — or so they thought. Just as the time to make the final leap to entrepreneurship was approaching, the day job offered our listener a huge promotion (and a sizable raise). We’re sweating just hearing about it.Today, Omar helps this listener — and anyone in a similar position — make one of the biggest calls ever. The key to finding the “right” answer? Taking a deep, hard, honest look at what really matters to you. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 9, 202216 min

MBA1979 How to Be in the Software Business Without a Software

There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag.Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after month. And if you choose…there’s no software engineering involved.How? Affiliate marketing is how.You can make an entire income by piggybacking off someone else’s software. The key is to find the audience you have the most credibility with, and steer them towards the affiliate products you can honestly recommend.Hear our breakdown of how to get into the affiliate software game, and start pulling in that dough. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 8, 202211 min

MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson

Whatever you’re worried about, it’s probably not that big of a deal.That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true.Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became an independent business person. But since then, he’s read it — and referred back to it — over and over.Some books just stick with you.In this Must-Read book review, we unpack the philosophy that made this best-seller such an important part of millions of people’s outlooks. By zooming out and putting your stressors in perspective, you can take a much healthier, and even more productive, approach to life and entrepreneurship.Discover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 7, 202212 min

MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday

Are you holding your business back?It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone. As a result, the work backs up behind one person, whose inability to let other people share the steering wheel slows the whole operation down. Is this you?Today, we’ll discuss how to assess whether this is happening in your business. More importantly, we’ll share what you can do about it. We would know — at one point, our very own Omar realized that if he didn’t get out of the team’s way, we’d be stuck in a rut.Swallow your pride, and take your business from plateauing to growing. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 4, 202213 min

MBA1976 Should You Have an Online Community for Your Customers?

The online community: is it just a gimmick, or an important part of a modern business approach?Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages. But of course, someone has to devote the time and effort necessary to build and maintain these communities. Today, we explore what it takes to create and manage an online community, and what your business can gain from it. While not appropriate for every kind of business, a community can drive customer loyalty, retention, and help spread good word of mouth.We’ll share our experience with these communities, and why we’re currently creating one for our own customers.Get a sense of the cost and potential ROI of bringing your customers together. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 3, 202210 min

MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

Engagement is crucial. But how much engagement can you handle?It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments!The problem: do all these comments need replies?You have to engage, but it’s impossible to keep up with every comment on a popular account. How much is too much? How much is too little? This listener is burning out fast by replying to pretty much everything. Is it worth it?Today, we offer a system for maintaining the conversation without losing your marbles. By prioritizing certain kinds of engagement and creating firm boundaries, you can strike a balance between engagement and exhaustion.To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 2, 202211 min

MBA1974 How to Keep Your Valuable Employees

The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound.So why should your team stick with you?It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all our employees, so top talent doesn’t head for the door.Spoiler alert: it’s not all about the money.In this episode, we lay out our strategy for engaging with our team in a way that makes them feel heard, valued, and appreciated. Surprisingly enough, most companies don’t do the one thing that can drastically boost employee loyalty, and help you be a better boss.Find out how we keep ‘em in the family. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Feb 1, 202210 min

MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business

If you’re not well, your business can’t be. There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit. But of course, that’s easier said than done for busy founders. Kerrie Otto de Grancy & Marie Louise take a conscious, holistic approach to putting all your wellness ducks in a row. Today, they’re here with 4 key areas to focus on, as well as 5 ways to improve your overall well-being to the point where both you and your business can reach the next level.Break out the notebook for this one! This lesson is packed with valuable insights into the nature of health, business, and where the two meet. Click Play!Evolve Yourself InstituteSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 31, 202225 min

MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday

So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc? What do you have to gain? What do you have to lose? Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent app developers. There are very good reasons to work with a major app store, but also undeniable drawbacks. So what’s your move?Tune in to this discussion, and decide if being on a big app marketplace can work in the context of your specific business model. We’ll lay out the facts, so you can make the right decision for you.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 28, 202212 min

MBA1971 How To Ensure You Become a Better Business Owner in 2022

If you’re not growing, you’re dying.That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate.In other words, you can never stop upping your game.But how do you go about that? What can you do in concrete terms to make sure you’re developing as an entrepreneur? In this episode, we help you do exactly that.Today, we explain how to identify and narrow down key areas of improvement to focus on over the course of the year. This isn’t just advice we’re giving; it’s the exact system Omar uses annually, including for 2022.Get a handle on your professional development, and take specific action to keep your butt off your own laurels. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 27, 202214 min

MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team?

Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage.So if you’re hiring globally, what the heck kind of health plan do you even offer?It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly accommodate the needs of…everyone? It’s a fair question, one that’s becoming more important as remote work becomes the norm.In this episode, we discuss all the factors you have to consider, and how expectations vary from nation to nation. Learn what you can expect when it’s time to hire from abroad, and where to find help and services that help small businesses tackle the healthcare question. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 26, 202212 min

MBA1969 Do You Need To Hire A Full Time Website Manager?

As we like to say, your website is your biz.Even if you have a physical store or office, your site can make or break your whole operation. But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do on your own, indefinitely? Or do you need someone to be in charge of it?More importantly, is this “someone” a full-time hire?Today, we discuss what your website needs, and who your website needs. If something goes wrong, every minute your site is down can cost thousands. And even when everything is working fine, constant tweaks and updates are necessary. Even if you’re a solopreneur for now, your website’s needs will grow with your company. At some point, ensuring those needs are met may be worth a full-time salary. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 25, 202213 min

MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur

It’s been quite a year for adversity.From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough.But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep and respond constructively when the struggle becomes real?Jessica Norwood is an activist and entrepreneur who specializes in overcoming adversity. Today, she’s here with 4 powerful insights that only experience with true adversity could produce. Entrepreneurship is about being challenged; the choice to start a business is a choice to face adversity head-on. With this lesson, Jessica shares practical wisdom that can prepare pretty much anyone in any industry to adapt and overcome. Click Play!RunwaySUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 24, 202218 min

MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday

Let’s be clear: we almost never recommend lower prices.In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue. Often, but not always.Today, we explain how lower prices can be a powerful tool — when applied correctly. There is a way to sell to the clearance-bin crowd that won’t kill profit, or devalue your brand or products. …and it’s one of the best ways to grow your business.If we sound self-contradictory, give this episode a listen. You’ll see what we mean! And you’ll walk away with an excellent strategy for taking your business to the next level. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 21, 202210 min

MBA1966 Does Having an Office Space Make Sense in 2022?

So..are we ever going back to work? More importantly, should we?Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small.The key phrase is “used to be.”Office space is expensive, especially for new and small businesses. For all that money, is it really worth it? Has COVID shown us that the office is a thing of the past? Today, we explore that question, and offer our own answers.Spoiler alert: our company has never had an office. Ever. Even before the pandemic, we hired remotely for literally every position, and we wouldn’t have it any other way.But on the flip side, our host Omar maintains an office space outside the home for himself. Find out why, explore your own options, and discover your own answer to the remote vs office question. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 20, 202210 min

MBA1965 Q&A Wednesday: How do I fire my brother?

Well this is awkward.However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar! It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up to the task. How in the world do you let a close family member go without creating chaos at home?There is a way.It’s not easy, but it’s not supposed to be. The good news is that — if you handle the firing properly — both your business and your relationship can recover from it. Learn how to handle one of the most difficult situations a business (and a family) can face. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 19, 202214 min

MBA1964 Top 5 Website Mistakes

What’s the difference between a website that works, and one that doesn’t?When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand.In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks tied to the neck of your business. They’re holding you back, and you shouldn’t waste any time getting rid of them!Today, we share the absolute do-not’s.We’ll discuss how each of these screwups can ruin even the best-designed website — and hold back any business, no matter how great its potential. For the majority of us, the website is the business. So making sure it performs is critical.Learn what people do wrong, how to check for it, and how to fix it. Give your business website a health check, and make the changes necessary to unleash its true potential. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 18, 202214 min

MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances

We’re not all great with numbers. And we don’t all know the rules.If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone.That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified Public Accountant). While most CPA’s work for someone else, Joe knows what it takes to build your own business — and how to make the finances part a little easier.The key is to get ahead of it.Today, Joe explains what you need to do now, so that you’re not overwhelmed by financial stuff later. With straightforward, practical instructions, Joe demystifies accounting, so you can get a firm handle on it — and prevent potential legal trouble down the road.Learn the basics of small business finance from a true expert. Click Play!Bedrock Business BuildersBedrock UniversitySUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 17, 202218 min

MBA1962 When & How to Hire for Marketing + Free Ride Friday

Get started marketing!Too many new entrepreneurs skip this part, or make it a low priority. While it’s natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest.In other words, marketing is just as important to building your business as the product is! By getting an early start on forging your company’s relationship with your target audience, you can get ahead of the game in meaningful ways, leading to steadier growth down the road.Today, we explain how to get your new business’s marketing ball rolling. Learn who to hire, when to hire them, and where to find them. With this simple advice, you can gain crucial momentum early on — even with a startup budget. SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 14, 202215 min

MBA1961 The Hardest Part of Business

Can you handle business?If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest. Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest?Today, we narrow it down to one.There’s one thing about business that will hurt the most, take the most out of you, and make you ask yourself again and again if it’s really the life for you. It might surprise you to find out what is, but anyone who runs a business will probably agree.The great thing about a scary thing is that if you know what it is, you fear it less — and handle it better. Today, we discuss the single toughest thing about business, so you know what to expect. If you can handle this, you can handle anything. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 13, 202214 min

MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?

Fact: entrepreneurship is not for everyone.The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job. But how do you know which category you fall into?It’s Q&A Wednesday, and we’ve got a listener with several business failures under their belt. The question of whether to just hang it up is looming. With such a poor track record…is it time to quit?After all, there’s a difference between persevering and spitting into the wind.Today, we explain how to know when it’s time to give up, and when it’s time to march onward. We’ll share a few failures of our own, including several that didn’t stop our intrepid host. Make the right call for you, so you never have to wonder “what if?” Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 12, 202212 min

MBA1959 Why You and Your Team Need Pressure

We’ve all heard sayings about the value of pressure. Pressure drives us; it “creates diamonds,” or so we’re told. But is it true? Yes!Today, we explain why you should seek pressure — because otherwise, you won’t know what your team is really capable of. A simple fact of human nature is that we respond differently when things aren’t optional. The good news? There’s plenty of pressure to be found in entrepreneurship, and all of it can help you and your team reach your highest potential.In this episode, we’ll share how we apply this concept in our own business, and how you can, too. Getting comfortable with pressure will yield serious results, far more than if you avoid it. Understand the pressure principle, and you’ll thrive. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 11, 202211 min

MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn

Get ready for a (seriously) life-changing book.The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves.Now, the best of his life’s work is distilled into a power-packed audiobook.The Library is truly the ‘best of’ one of the best of entrepreneurs. Rohn’s straightforward advice rings as true as ever, as you’re guided through insights on business, life, and everything in between.Learn how to get the most from this book. Hear our top takeaways from this incredible compilation, and see why Rohn has earned his place as one of the most influential professional inspirers of all time.The Ultimate Jim Rohn Library by Jim RohnDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 10, 202211 min

MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday

Everybody quit. So where will they work now?The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend.Today, we explain how.With so much talent on the table, there’s never been a better time to recruit. You can lock in newly free, high-value pros from bigger — but more boring — companies. Best of all? Because the Great Resigners are choosing companies they really believe in (instead of taking any job they could get), motivation is at an all-time high.And don’t worry — you don’t have to have a big corporate budget to take advantage of this moment. In this episode, we’ll explain why money isn’t everything, and what you can do with a limited salary offer.The talent has been unleashed. Learn how to give it a home. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 7, 202214 min

MBA1956 3 Email Campaigns to Boost Your Sales

How ‘bout a sales boost to kick off the year?It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more.No matter what you’re selling, these 3 campaign types can do the trick. All you have to do is tailor the specific content of each email to your product or service, send them out, and see what happens. Yes, it’s really that simple. And yes…we do this for our own business.You can send these emails out this week, or wait a bit if you’ve been sending holiday promotions. In this episode, we explain exactly what should go into them, why they work, and how to execute. Just follow the instructions, and the results might surprise you (in a good way). Get started — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 6, 202216 min

MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?

Public speaking is impossible to avoid.That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome!Today, we show you how.It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies them. Whether it’s for the day job, potential investors, or potential conference gigs, not speaking publicly isn’t an option. But it’s…scary as heck.Fortunately, Omar used to have that problem, too.With some training and practice, our intrepid host went from cringe-worthy to binge-worthy. In this episode, he’ll share some of the most important tips he’s learned, where he learned them, and where you can learn even more. Get comfortable in front of your audience — Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 5, 202219 min

MBA1954 How to Plan & Execute Your Q1 Goals

How you start the year is a huge factor in how you’ll end it.2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard. By putting some extra oomph in up front, you can generate the kind of momentum that’ll carry you to new heights of success. But what does that look like, exactly? Today, we offer a concrete plan for starting the year off right!By focusing on the most impactful goals — then breaking those goals down into an actionable plan — you can start moving the right needles early on, when it counts more than it ever will. Hear how we approach the first 3 months of every year, and how Q1 can be the key that unlocks Q’s 2 through 4. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 4, 202213 min

MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving

The more you give, the more you’ll get.That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth.Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, use it to grow an audience, and turn that audience into a loyal customer base. You won’t accomplish this by “selling” so much as giving. You share, and keep sharing, until your audience has no doubts about you! This system covers the entire spectrum of a giving-based approach — from your overall mindset, to the practical steps necessary to get results. Strap in for an excellent lesson on the sheer power of giving. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jan 3, 202219 min

MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday

You have something to teach. So how do you find your students?Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable.Today, we show you how to solve that problem.There’s a simple, straightforward way to get people signing up. It involves a little work to set up, but once you do, it’ll work over and over again. Forget the overhyped, complicated advice from all the marketing “gurus,” and stick with something basic that’s proven to work!In this episode, we lay out the system step by step. Plus, we share where you can find a free in-depth lesson on this method, complete with direct instruction. An online course is a great way to monetize what you know. But if you haven’t earned enough trust, the people who need your help have no reason to learn from you! Learn how to stand out and show people what you really have to offer — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dec 31, 202119 min