
Rain or Shine | Marketing & Entrepreneurship Podcast
427 episodes — Page 8 of 9
153 NHL Defenseman Connor Carrick | Staying Committed to the Game
153 NHL Defenseman Connor Carrick | Staying Committed to the Game
Connor Carrick is an NHL Veteran of 200+ games going into his 8th year professional, currently with the New Jersey Devils. He launched The Curious Competitor Podcast to explore what fuels holistic personal and professional growth for himself, his guests, and his audience. Connor is wise beyond his years, and has so much to share when it comes to growth, goals & getting the most out of your life.I met Connor at an event back in April of 2020 and he really stood out among the crowd.I picked up on his strong work ethic, insatiable pursuit of growth, and hunger to maximize each and every day… chasing his most visionary life everyday.Not only does he train full time as a National Hockey League Player, but off the ice he hosts the incredibly popular Curious Competitor Podcast. He’s also a husband, and has a little one on the way (or perhaps here) depending on when you’re listening to this.Tune in to hear how Connor is able to perform at peak level, how he stays committed to the craft, what he’s currently geeking out on, and what inspired him to become the first active NHL player to enter the world of podcasting.p.s. Whenever you’re ready, here are 3 ways that I can support you...Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connectedReady to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. We begin Feb 15th 2021.Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.Full show notes: https://kelseyreidl.com/podcast/connorcarrickWatch on YouTube: https://youtu.be/O8-0swA6ff8
152 Sara Monika | Building an Authentic Brand
152 Sara Monika | Building an Authentic Brand
You can follow a recipe line by line, and it can still turn out wrong. Whether you’re baking a new bread recipe, putting together an Ikea Bed Frame or launching a brand new online course – things don’t always work out perfectly.And that’s life.I think it’s safe to say that we all know that feeling of disappointment when things don't go according to plan. You work so hard on something, put your heart and soul into it, and then it falls flat. It can be disheartening, but it's important to remember that these setbacks are a normal part of life. Every successful person has experienced their share of failures– including Sara Monika, a Wedding Photographer, Educator and Host of The Shine & Thrive Podcast.The key is to learn from these experiences and use them to make you stronger and more resilient. This is something that Sara and I discuss at length inside of this podcast episode.So if you want to hear from a Business Owner who has BEEN THROUGH IT ALL, you’re going to love this convo with my friend Sara Monika.https://www.instagram.com/saramonikaphoto/IN THIS EPISODE, WE CHAT ABOUT…Why did you decide to launch a podcast?What’s been the most rewarding part of creating & producing the show?Any unforeseen challenges?Can you recap how 2020 went for you, as a professional photographer who shoots mostly weddings & in-person eventsRight at the start of the pandemic, you launched your first online course, Outsourcing Made Easy for Wedding PhotographersWalk us through your journey of building this courseWhy did you decide to take the plunge into the world of Online Course CreationIt’s a huge undertaking to build an online course - how did you stay on task and stay accountable?Any tips for aspiring online course creators, now that you’ve gone through the experienceWhy did you start with in person sessions, was there a strategy here?First, what types of tasks did you start outsourcing years agoHave you always been confident in the investment required upfront to pay a V.A?What would you say to someone who is hesitant to outsource?You actually have data that prove that outsourcing saves you 100’s and 100’s of hours per year - would your business be where it is today without outsourcing?You had your VA take an SEO course (you paid her $7 / hour to take it), it sounds like you have an amazing VA! Where did you connect with them?Something that you’re a true master of is Showing up Authentically...You share stories of yourself dancing, shuffling, walking your dog - and sometimes you go deeper & talk about your struggles with binge eating or feeling unmotivated… Why do you pull the curtains back on your life so authentically?You mentioned in a podcast that you had mastered “being you” in your wedding photography business, but when it came to your role as an educator you felt like you were still looking to others in the industry to show you how to act or performIn what ways did you catch yourself not being authentic?It takes self awareness to catch yourself being someone you’re not and to address it. Do you have any tips or practices that allow you to reconnect with yourself?One thing I admire about you is that you won’t use Skin Smoothing Filters… is this in an effort to be authentic, too?Growth & The FutureHow much of your success do you attribute to showing up consistently & authentically, and how much do you attribute to being an expert of your craftWhat drives you each day? You are someone who is very self-motivated, being able to work from home & push the boundaries of success each yearI know you’re constantly investing in yourself & in your business, so I am curious - what’s one thing you have invested in over the past 6 months that’s been worth every pennyWhere do you want to take this? Where do you want to go?When the time is right, here are a few ways that we can work together… Email List: Steal the Tools, Templates & Frameworks that help me to run my 6-figure Online Business! Subscribe now >>Free Online Course for New Business Owners:Ready to start your Online Business? In just 5 days, you could have the entire business plan mapped out… Enroll free >>Private Business & Marketing Coaching: Over 200 clients can’t be wrong. Learn more >> Listen on Spotify, Apple Podcast, or YouTube Let’s connect on Instagram or find out more about Private Business Coaching on my Website Thanks to our show sponsor, Healthy Planet Canada. Use code VISIONARY2022 at checkout to save 10% on any online order over $50
151 truLOCAL | Direct-To-Consumer Meat Shipments
151 truLOCAL | Direct-To-Consumer Meat Shipments
This week we have a recharged episode for you because we’re in the process of recording season 7So for this week, we have recharged an episode from Season 5.In this episode I sit down with Marc LaFleur who is the co-founder of TruLocal, a subscription service that delivers high quality frozen meats to your doorstep.I decided to recharge this episode because just a few weeks ago, truLOCAL was acquired by a company called EMERGE for over 16 million dollars. What a milestone!Here’s a comment from Newswire, made by the Founder and CEO of EMERGE."In truLOCAL, we have acquired a profitable market leader in the lucrative food tech space that happens to be one of the fastest growing companies in Canada," (Source)Rest assured, the founding team as well as Marc seem to be staying in place so not much will shift from an outsider's perspective.Dave and I have a truLOCAL box shipped to our home each 6 weeks, for the past 3 years, and we’ve been blown away by the quality and customer service since day one.Congrats Marc and congrats truLOCAL team, you deserve all the success.Let’s get into my chat, recorded back in April of 2020, with Marc LaFleur.Order your first truLOCAL box by clicking this link >>https://trulocal.ca/?sscid=11k5_hqjl0&utm_source=shareasale&utm_medium=affiliate&utm_campaign=2299669_1212490
150 Station Cold Brew | Cold Brew Coffee Kingdom
150 Station Cold Brew | Cold Brew Coffee Kingdom
THIS EPISODE ORIGINALLY AIRED BACK IN EARLY 2020.Coffee is one of my greatest daily pleasures. Tell me I am not alone…Whether it’s catching up with a friend over coffee, sipping on an espresso pre-workout to boost my energy, or cracking a cold brew as I get into flow state when there’s serious creative work to be done… a cup of GOOD java is a staple in my life, and likely most of yours.That’s why I am so excited to share today’s conversation with Mitchell Stern (Co Founder & VP of Marketing and Sales) for Station Cold Brew Coffee.Station was born to broaden the possibilities of your daily coffee ritual without having to compromise your health. Their Vanilla Cold Brew is seriously next level as a mid-morning pick me up. Trust me.LISTEN TO THIS WEEKS EPISODE WITH STATION COLD BREW CO-FOUNDER, MITCH STERN.
149 Solo Episode | 2020 Year In Review
This is the final Episode of Season 6.Thank you so much for all of the support this Season. I couldn't have made this show happen without you.Also big shoutout to Visionary Media for producing the show.https://www.instagram.com/visionary.media.studios/In this episode I'm chatting about...Our top episodes from Season 6Why we're wrapping it up nowWhat you can expect from Season 7 (a sneak peak at the guest list!)2020 In Review (Was it REALLY the Year of Vision?)The Year of the Visionary5 Lessons Learned in 2020 p.s. Whenever you’re ready, here are 3 ways that I can support youJoin me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connectedReady to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth.Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
149 Solo Episode | 2020 Year In Review
148 Solo Episode | Marketing Trends You Need to Know for 2021
148 Solo Episode | Marketing Trends You Need to Know for 2021
If you have a business, or you’re thinking of starting one in 2021, you’ve likely spent a bunch of time contemplating your Marketing & Promotional Plans.What worked for you this past year? What didn’t work? What needs to shift? What channels have you totally neglected that you need to be showing up on?Don’t worry visionary, I’ve got you covered!If you’re wondering why we’re doing a deep dive on Marketing Trends today, it’s because marketing is the lifeblood of your business!Marketing is anything & everything you do to drum up awareness of your products & services, with the intention of making sure that your dream clients know you exist and have enough information to make an informed decision about whether or not your products & services are for them!If you land on the right marketing strategy in 2021, you can expect to double, triple or 10x your business.Are you prepared for how your marketing strategy might shift in 2021? In this podcast I’m going to run through the Top 10 Marketing Trends that I see for 2021 & give you examples of how you can adopt them into your own business.Tune in & let me know which trend you're most excited [email protected]
147 Visionary Client Spotlight | Starting a Nutrition Business
147 Visionary Client Spotlight | Starting a Nutrition Business
When Tara’s first born child came along, she didn’t want her output to change. She's a go-getter and didn't want to sacrifice her driven spirit.But something had to give.As if overnight, she had to learn to balance her career, her fitness, the nutrition of herself and her family, and she needed to learn a whole new method of time management and goal setting. And things have only gotten busier since her kids have grown.Through the years, Tara has found comfort in the fact that you CAN be a working mom who is dedicated to your career and devoted to your family, while still living a healthy, and inspired life.And while perfect isn’t possible, Tara is an example to so many women and entrepreneurs who are ALSO wearing many hats in their life.Connect with Tarahttps://thebalancedplan.com/about-me/https://www.instagram.com/thebalancedplan/ Connect with KelseyJoin me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connectedReady to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth.Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
146 Tracy Clark | Use Intuition to Grow your Business
Tracy is a friend, a transformational coach, and the founder of a mega successful global business. She is someone who operates on intuition, who listens to her own inner voice when the world gets noisy, who faced many challenges in her early years, and against all odds fought to become the best version of herself.Today she inspires people daily through her courses, her non denominational services, her live events and retreats & through her weekly call-in radio show. With the launch of her upcoming book “God Where Are You? It’s Me!” she hopes you’ll see the greatness within you!In this episode we chat about...Why sharing is NOT always caringThe 2 things that ALL new business owners need to hire out for, right awayThe most important factor in growing her first business and selling it at the age of 26How to scan the day and practicing gratitude (a super simple technique)What’s in store for us as business owners as we enter the year 2021The new book she just finished writingLearn more at https://www.tracylclark.com/ and grab a copy of her book at https://www.tracylclark.com/radio/book/
146 Tracy Clark | Use Intuition to Grow your Business
145 One big thing, one small thing, one obvious thing & one F'ing hard thing
Are you ready to make 2021 the most successful year you've had in business? Join us at The Visionary Annual Planning Workshop and take time to Plan for Success, Growth & Profit in 2021. https://kelseyreidl.lpages.co/annualplanning/ Are you tired of leaving your Business Growth to chance? Well, that stops here! Annual planning for your business doesn’t need to be complicated, but it does need to be done! I'd like to invite you to join us (virtually) on Tuesday, December 1st from 6:30pm EST until 8:30pm EST for this Live + Interactive Annual Planning Workshop. Just imagine having a clear overview of exactly... what you’ll be promoting in 2021, how you’ll generate new leads and sign paying clients & when to run promotions and strategic sales. https://kelseyreidl.lpages.co/annualplanning/
145 One big thing, one small thing, one obvious thing & one F'ing hard thing
144 What You Really Need To Know About Online Marketing w/ Kelsey Reidl
144 What You Really Need To Know About Online Marketing w/ Kelsey Reidl
Today’s episode features for the 2nd time someone who can geek out on Marketing for as long as me, Michael Roderick. You may remember Michael from Episode # 134 -- you know the guy who made the pivot from High School English Teacher to Broadway Producer in under 2 years? Ya, that guy! He’s back but this time instead of HIM in the Hot Seat, it’s me. This interview was originally aired on The Access to Anyone Podcast that Michael Hosts, but today I’m thrilled to share it here on this platform. Go check out more of Michael’s amazing interviews at https://www.accesstoanyonepodcast.com/ and thank you to Michael and team for agreeing to let us share this with you all. So what are we talking about in this episode? WE CHAT ABOUT... My Origin Story & I got into the Online Business & Marketing Industry Why I decided to stray away from the “Normal Path” of a Nutritionist when I graduated from CSNN The lightbulb moment when I decided to shift from the 1:1 model to the 1 to Many Model Launching my first “Group Program” and how it went The corporate roles that I worked for over 5 years, which opened my eyes to the world of Experiential Marketing & more! LAST CALL FOR EARLY BIRD TICKETS TO JOIN THE ANNUAL PLANNING WORKSHOP. If you’re tired of leaving your business growth to chance… this workshop is for you! Use code SUCCESS & save $50.00 until November 26th. https://kelseyreidl.lpages.co/annualplanning/
143 She quit her job & took a leap of faith to start her business
143 She quit her job & took a leap of faith to start her business
-
142 How NOT to end the year in a rut
142 How NOT to end the year in a rut
Want to know how to end the year on a High Note? The last thing we all need is to end 2020 in a rut, so let's change that! In this episode, I'm sharing 3 ways to supercharge the final days of 2020. I'll cover... Let’s start with a quick reflection, I’ll ask you some questions about how 2020 went for you! Why I feel so passionate about reflecting on the previous year & planning the upcoming One character trait you NEED if you want to have the best year ever in 2021 Then I share the 3 tips, and they are juicy and involve a Garbage Can, Noise and a Life Edit. Enjoy this episode. If it inspires you to make some positive changes to your business, be sure to sign up for our Visionary Annual Planning Workshop which is happening on December 1st. It's live and it's online! https://kelseyreidl.lpages.co/annualplanning/
141 Designed, Sealed, Delivered: NoIssue is changing the way we connect with our customers
141 Designed, Sealed, Delivered: NoIssue is changing the way we connect with our customers
Today, I'm sitting down with Cathy Strini who is the Partnerships Manager for NoIssue. NoIssue was founded to provide businesses like yours with access to custom-branded packaging, which means that you can finally create beautiful stickers, stamps, tissue paper, mailer envelopes, tape rolls, etc. -- all with your unique brand designed right onto it. I designed and printed some Visionary Life stickers a few months back, and I’ve received so many compliments on them when I add them to a welcome package or when I stick one on the back of a basic envelope! There’s a reason why start up & small businesses everywhere are loving NoIssue Their mission is to help your brand to stand out! It’s these types of added touches that make your brand talkable, and because word of mouth is everything these days, as it drives over 70% of consumer purchases, it’s such an important strategy to focus on. Anyways in this interview with cathay we dive into… How Cathy ended up landing the job of Partnerships Manager for NoIssue What she did to set herself apart in the application and interview process (she shares some of her best tips!) For someone who has never heard of, or experienced NoIssue before, she shares more about the origins of the company Cathy tells the story of how the founders set out to start a company, and ended up launching something totally different Ways to make packaging EXCITING and INTERESTING for your customers and how to use to to enhance the experience you deliver & SO MUCH MORE! CONNECT WITH NOISSUE https://www.noissue.ca/ https://www.instagram.com/noissueco/ P.S. WHENEVER YOU’RE READY, HERE ARE 3 WAYS THAT I CAN SUPPORT YOU Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connected Ready to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
140 YouTube Secrets! How JENerationDIY grew from Zero to 2.5 Million Subscribers
Raie your hand if you’ve been down a YouTube rabbit role in the past week, or month… or day? You know, that vortex of when you open up a YouTube video to learn how to remove a tick from your dog or to see what nancy eats in a day-- and then all of the sudden you’re watching celebrity mansion tours or how to make DIY tie dye sweaters. Ya… We’ve all been there. And i would be remiss if i didn’t tell you how much I LOVE youtube. It’s got so much great content to binge on and I’m always learning or being entertained by youtubers when I open the platform. That’s why I’m so thrilled to bring you this episode with Jennifer Zhang. She's a young 20-something year old who started a DIY YouTube channel when she was 15 and grew it big enough that she was able to convince her parents to let her create content full time rather than pursue a quote unquote “real job”. With more than 2.5 million subscribers, a recently launched merch line that’s flying off the shelves, and now with her debut into the music industry-- Jen is a true visionary of her digital era. One glimpse at her channel and you’ll know why she’s reaching the masses. She’s creative, crafty and totally hilarious. Today, you’re going to hear from Jen on how she took something she simply loved doing when she was little and has turned it into a full time job. Proof that whatever you want to create IS possible in this lifetime. Let’s jump in to this episode with Jennifer, from JENerationDIY In this episode, we chat about... How long it took to grow to 100 subscribers & 1 million subscribers! Jens TOP YouTube Secrets The videos that kicked off her channel & helped her grow to where she is today Why authenticity and being REAL is key Self teaching vs. formal education-- which is better if you want to become a YouTuber? What her team looks like today (she's got help!) Connect with Jennifer... https://www.youtube.com/user/JENerationDIY p.s. Whenever you’re ready, here are 3 ways that I can support you Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connected Ready to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
140 YouTube Secrets! How JENerationDIY grew from Zero to 2.5 Million Subscribers
139 Samantha Gladish- Founder of HolisticWellnessFoodie shares her Recipe for Business Success!
S6 Ep 139139 Samantha Gladish- Founder of HolisticWellnessFoodie shares her Recipe for Business Success!
On this weeks episode of Visionary Life, I sit down with Samantha Gladish who is a Hormone Fixer-Upper, a Real Food Lover & Weight Loss Coach. You may recognize her under the avatar “Holistic Wellness Foodie” on Instagram or perhaps you’ve picked up a copy of her book, The 30 Day Hormone Solution. Samantha has been working with clients to support their health for over 15 years, and has created numerous online training programs, ebooks, and coaching offerings. At present, she’s worked with women in more than 30 countries. In this episode, Sam and I chat about… The path she followed to become a Holistic Nutritionists Her top 3 health habits for perform at her peak state, as a busy entrepreneur Her background in teaching fitness & working in sales, and how they helped her to build her business How she built her business Holistic Wellness Foodie, and where it’s at today The promotional & visibility efforts that really worked as she grew her business How Sam became an author of her book, The 30 Day Hormone Solution p.s. Want to connect with Kelsey or join The Visionary Method Community? Find the show notes: https://kelseyreidl.com/podcast Connect on Instagram Join The Visionary Method Business Coaching Experience
138 73 Questions with Kelsey Reidl
138 73 Questions with Kelsey Reidl
Well this was a super fun episode! Have you guys been down the YouTube rabbit hole lately and stumbled upon one of those 73 questions videos? No? Just me? Okay well I loved watching them. This type of “get to know you” is something I often want to do in real life when I meet people so I can accelerate my friendship with them, but that might come across super weird. I don’t know that everyone is down with my creepy level of curiosity haha. This week on the show, I’m sitting on the other side of the mic and my friend Stephanie Long who is also a business coach is putting me in the hot seat and I'll be answering each question, so that you can all get to know me a bit better. It does feel strange to release an episode like this (the little voice in my head keeps saying “nobody cares” but then I remind myself that if I love watching other peoples, then someone will enjoy listening to mine). Perhaps you’ll realize we have lots in common, and if so - please reach out and let me know which of the 73 questions we had similar responses to. I’d love to hear from you over on Instagram @kelseyreidl Big love going to Steph for agreeing to this crazy idea of mine. If you go check out her podcast “Next Level Nutrition Biz” you’ll be able to find her episode of 73 questions at some point in the future, as well. Let the questioning begin! NOW ENROLLING FOR THE FINAL CLASS OF 2020. READY TO JOIN THE VISIONARY METHOD? https://kelseyreidl.lpages.co/tvm/ p.s. Whenever you’re ready, here are 3 ways that I can support you Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connected Ready to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
137 Do you REALLY want to do this? (+ other resistances you’ll face when starting a business)
137 Do you REALLY want to do this? (+ other resistances you’ll face when starting a business)
TODAY ON THE PODCAST I’M SITTING DOWN WITH FIORELLA CUNHA, THE COFOUNDER OF STORIA WHICH IS A VIDEO STRATEGY & PRODUCTION COMPANY BASED IN TORONTO, CANADA. Fiorella and her team at Storia help businesses create strategic video content to tell their story, engage their audience and grow their business. After one look at their website or Instagram, you’ll understand how seriously they take their work. The videos and storytelling that they do for their clients are top quality and I am so excited to sit down with Fiorella and pull the curtains back to learn how they started their business and how it’s evolved over the years. After many years of running a photography studio (before video marketing became popular) Fiorella and her husband Frank honoured their passion for film and storytelling, which led them to stop pursuing photography clients and focus all their efforts back to video production. Today their energy is focused around leveraging the power of video, something we ALL need to be paying more attention to as business owners. IN THIS EPISODE, FIORELLA AND I CHAT ABOUT… the early days of starting their photography studio and how scary it was to commit to their first commercial lease in a shopping mall how they were able to generate line ups of people who waited hours for photo sessions with them why they pivoted into video production, from many successful years in photography the reasons that they feel video is so vital for businesses to add to their promotional strategy & much more! CONNECT WITH STORIA & FIORELLA https://www.instagram.com/storiaphotovideo/ https://www.storiaphotovideo.com/ P.S. ARE YOU JOINING THE NEXT ROUND OF THE VISIONARY METHOD, BEGINNING SOON? I’m looking for 6 individuals who are ready to make their first (or next!) $50,000 in business, and are ready to dive in and launch by the end of the year. Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
136 They Opened a Bricks & Mortar Shop... & then COVID hit!
136 They Opened a Bricks & Mortar Shop... & then COVID hit!
Earlier this year, I had the chance to attend the launch of an incredible foundation called Impact Zero, created by my friend Erin Andrews. At this event, I met 2 incredible individuals named Tanis and Mara who are the founders of an eco-friendly, package-free refillery in midtown Toronto called The Green Jar. More than just a shop though, Tanis and Mara are educators & community members who are on a mission to ensure that zero waste is accessible and less intimidating. Tannis and Mara spent their formative years on a 50 acre horse farm in the 1970’s and would spend their summers with their grandmother in the Swiss Alps, where low waste, package-free shopping was the norm. Tannis and Mara have memories of daily trips into town with their Grandmother to visit the baker, butcher and fromager, allowing one to catch-up with the proprietors and neighbours about the daily events. The sisters wanted to recreate a sense of community and similar feel in their space, but awaited the right time to open their own shop. As young adults, Tannis and Mara were frustrated with the amount of plastic waste they saw in their city. Their efforts to maintain their sustainable lifestyle by buying package-free products in bulk had them travelling all over the city, requiring lots of planning. There had to be a better way! The Green Jar was created in order to support a circular economy by assisting their community in reducing (and one day eliminating) household waste and single-use plastics, as well as embracing an eco-friendly lifestyle. This is an inspiring and informative conversion. We talk about their experience opening a shop just a mere few months before COVID, how they pivoted with the persistence of the global pandemic, some of the most valuable investments they made while planning out their store & who they hired, top items to switch to eco friendly, what sparked the idea to open the shop, how they built a community of customers, the most important things to have in place if you want to open a retail space, and more! This was their first podcast so I hope to do them justice with this episode. The best place to connect with them is on Instagram at https://www.instagram.com/thegreenjarshop/ OR visit the shop in Toronto at 1061 St Clair Ave W, Toronto, ON M6E 1A6 Visit their website... thegreenjarshop.com
135 Marketing 101 - Your crash course in building a SOLID marketing strategy for your business.
135 Marketing 101 - Your crash course in building a SOLID marketing strategy for your business.
Let's talk about the foundation of your marketing strategy... Your visionary dream clients Unique Brilliance The “method” Make it friction-less In this episode, we're discussing the 4 key pillars to put in place so that you can create a rockstar Marketing Strategy! First we will talk about your visionary dream clients… we dive into: Good marketing speaks to someone, not everyone - it’s OK to be polarizing and specific Mastering your marketing means knowing your VDC better than they know themselves Define them: geographic location, what they struggle with, what their “dream come true outcome” is How many dream clients are you working with? Next we will talk about identifying your Unique Brilliance… When you line up against 3 of your competitors, what sets you apart? Why should people choose YOU? These need to be qualities that your VDC will value Ex: price, fun, accessibility, product benefits, location, referral only, we invest back in your business, results first Did you create something this month that expresses your businesses Unique Brilliance? YES or NO. Then, we'll chat about The Method… Why you must "Show" instead of "Tell". What is the process and what is the name (3 to 7 major steps) Ex: Discovery Call, Social Media Audit, Social Strategy Presentation 1, Revision 1, Implementation, Monthly Review. How many people learned about or interacted with your "method"? Finally, we will cover Making it “friction-less” for your VDC's to buy from you! What are you claiming to be delivering on? Does your VDC really care about this claim? How can they try you on for size before buying? How many people did you offer your services to, in a "friction-less" way? That's it! p.s. Whenever you’re ready, here are 3 ways that I can support you Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connected Ready to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
134 Pivoting from High School English Teacher to Broadway Producer in under 2 years!
134 Pivoting from High School English Teacher to Broadway Producer in under 2 years!
Have you ever met someone for the first time, and after hearing them speak for only a few moments you knew you wanted to hear more and soak in all of their brilliance? That was my experience with today’s guest, Michael Roderick. Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. Michael began his career as a High School English Teacher & then he broke into the world of Broadway producing, all in under 2 years. How’s that for a pivot!? Michael’s work focuses on how you can create a Referable Brand so that you’re top of mind for partnership, media opportunities, and more. In this episode we chat about “how to create a referable brand” and it’s perfect for aspiring, early-stage or established entrepreneurs. The best place to connect with Michael is to head to his website http://www.smallpondenterprises.com/ OR to click to sign up to receive his daily email. - Things mentioned in the show: Linchpin: Are You Indispensable? - Book by Seth Godin Join Michaels Community Facebook Group https://www.facebook.com/groups/209631220457867 Sign up to receive his valuable daily emails He mentions the book Influence By Robert Cialdini Tune into Michael’s Podcast here https://www.accesstoanyonepodcast.com/ - Connect with Kelsey... Need help with your Marketing Strategy? Looking for a community to keep you accountable, inspired & motivated so that you can make your first $50,000 in business? Learn more about the Visionary Method Coaching Experiences. https://kelseyreidl.lpages.co/
133 Protect your Online Business & Intellectual Property
Darielle Teitelbaum is a business lawyer based in Toronto, Canada and the founder of AWE Legal™, a unique law firm that focuses on working with athletes, artists, wellness professionals and entrepreneurs (AWE). Darielle and I go way back, meeting while working at a Spin Studio in downtown Toronto called CYKL, and we have remained friends & supporters of one another businesses ever since. You might recognize Darielle from one of our earliest episodes of the Visionary Life Podcast, episode 004 (https://kelseyreidl.com/podcast/awelegal) In case you didn’t catch that episode, Darielle’s story is that she left traditional law to carve her own path and work with clients that share her values, passion and drive, creating AWE Legal in 2017. After years of working within niche creative industries and the fitness world, Darielle wanted to provide even more accessible legal support across Canada. AWE Contracts was born to support her community by providing easy to understand, accessible and affordable legal contract templates that are tailored to the niche industries she has so much experience working within. This contract shop is a game-changer for Canadian Entrepreneurs, and it will ensure that when you set up your online business that you are PROTECTED. I am using one of AWE Contracts Coaching Client Agreements which protects my business by outline cancellation policies, earnings disclaimers, protection of my course content, etc. I am so grateful to be using an AWE Contract. In this episode, we chat about.. How to protect your Instagram Content What a trademark is & who we can go about applying for one Incorporating your business Email marketing spam laws ETC. If you’re a creator, artist, or entrepreneur.. Go check out AWE Contracts and grab a single contract (i.e. a podcast release form) or you can grab an entire bundle… like the Online Course Contract Kit which includes: A Mastermind Agreement A Client Services Contract A Website Terms and Conditions + Privacy Policy And a GDPR Guide + Checklist Of course, I am hooking you all up with a discount code- use code Visionary10 at checkout to save 10% on your first purchase! https://www.awecontracts.com/ Watch the episode... https://www.youtube.com/watch?v=Q87rtiyEkSY - Connect with Darielle @ AWE Legal https://www.awelegal.com/aweservices/ https://www.instagram.com/awelegal/ https://www.awecontracts.com/ - Speaking of legal stuff… thank you to our show sponsors! Did you know that you can take courses on International Law, Intellectual Property Law, on my favourite Online Learning Platform, edX? edX offers top quality university education at your fingertips. Supporting learners at every stage, whether you’re just entering the job market, changing career paths, or seeking a promotion - edX delivers online courses for visionaries like you on topics that you’ll love, like marketing, entrepreneurship and food & nutrition (among many others!) Visit edx.org/visionary (that’s E, D, X) for an exclusive discount & to start learning, today. With top professors and instructors from a wide variety of prestigious Universities, you’ll be amazed that you’re able to access this type of information without leaving your laptop. Offered fully online, edX courses are flexible and can fit into your busy schedule. What are you waiting for, visionary!? Again, simply visit edx.org/visionary to get started. One more time, E-D-X.org/visionary Thank you also to Healthy Planet. Your 1 stop shop for all of your natural health & supplement needs. I’ve been shopping at Healthy planet for 5+ years and that’s why I am so grateful to have them as a sponsor. https://www.healthyplanetcanada.com/ You can shop by department, dietary need or even just check the sale rack. It’s such an efficient way to ensure you’re stocked up on all of your favourite health goods, all of the time. Use code “visionary10” at check to save.
133 Protect your Online Business & Intellectual Property
132 Say YES & figure it out later w/ The CEO of Healthy Crunch, Julie Bednarski
132 Say YES & figure it out later w/ The CEO of Healthy Crunch, Julie Bednarski
[ENTER THE GIVEAWAY OVER ON INSTAGRAM!] Healthy Crunch is on a mission to innovate everyday foods by making them healthier and better tasting & today I get to sit down face to face with their founder aka (Chief Crunching Officer) Julie Bednarski. Julie Bednarski is a dynamic and energetic entrepreneur with over a decade of experience in the food and nutrition industry. Her entrepreneurial spirit was fostered at a young age, and when she realized there were few healthy options to fuel her love for snacking, she set out to solve the problem. In 2014 she used her expertise as a chef and Registered Dietician to create Healthy Crunch. Healthy Crunch is a staple item in our kitchen & it should be a staple in yours, too. Here's how I am currently loving their products... I spread their chia jam on toast with tahini or peanut butter, I snack on their SchoolApproved granola bars - contain 1 billion GanedenBC30 probiotics per bar. This is also the first granola bar in Canada to have only 2 grams of sugar per bar, I satisfy my sweet tooth with their Chocolaty Seed Butter Spreads... & the best part… their products are better-for-you, with less sugar, more fibre, they’re better tasting, many are Keto Certified, vegan, paleo, and allergen-free. Visionary approved! What began with recipe development in Bednarski’s kitchen, has now emerged as a top competitor in the market. For more information about Bednarski and Healthy Crunch visit www.healthycrunch.com https://www.instagram.com/healthycrunch/ https://www.instagram.com/julieswholelivingkitchen/ #happycrunching p.s. There are 3 things you'll want to know right now! Join me on Instagram for a fun Healthy Crunch Giveaway with 20 products valued at $100's of dollars, click here if we’re not connected Ready to say goodbye to Inconsistent & Slow Growth in your business? Explore how Marketing Coaching could support you in reaching your first 6-figure year. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.
131 Secrets Out! We're moving...
WE HAVE AN EXCITING ANNOUNCEMENT. I brought my trusty co-host back onto the podcast to share some fun news. No, we’re not pregnant! (felt like I needed to clear the air there, lol). In this episode we share… The big news we’ve been waiting over a month to share with the visionary community Why COVID was the catalyst that made us start seeking a home outside of Toronto Why it’s so important to tune inwards and to honour your own timeline, rather than comparing your life milestones to someone else's How we decided on a city to plant roots in…. It may come as a bit of a surprise where we chose Bringing my “Visionary” Home Pinterest board to life :) p.s. At the end of the episode, I’m sharing 3 exciting opportunities to work with me and spend the day together strategizing your business! Since we will be leaving Toronto and I will be moving out of Visionary HQ I wanted to open up 3 dates for Day Long Strategy Sessions if you’re a business owner who… Ready to start making money, but missing a few key pieces of your plan? Do you feel like you’ve hit a wall when it comes to growing your business, generating new leads or building momentum? Do you want your next launch to be your BIGGEST launch? Inquire here about a day rate with Kelsey: https://kelseyreidl.com/dayrate
131 Secrets Out! We're moving...
130 Activating your Creative Energy as an Entrepreneur with Tanya List, Designer & Florist
130 Activating your Creative Energy as an Entrepreneur with Tanya List, Designer & Florist
Tanya has had a crush on flowers for years now. It’s an obsession really!Flowers have always been part of her life and she’s been designing professionally since 2001. Her Muskoka-based design studio shows the love she has for every bloom. Her style is very natural and organic, perfect for weddings here in Muskoka and beyond. Tanya opts for locally sourced flowers whenever possible, some are even picked from her own gardens to create beautiful arrangements on event days. TANYA’S EXPERIENCE SPANS FROM 2006-2013 CO-OWNING THE #1 RATED FLORAL BOUTIQUE IN DOWNTOWN TORONTO. After the birth of the most amazing little girl, her life led her in a new direction. In 2013 Tanya, her hubby Ry and little lady Reid moved back to her much missed and loved hometown of Muskoka. Here she has created a floral and design studio where her focus remains on each client- giving them a personal and creative touch in every single detail. Before we get into the episode, I wanted to read a review of Tanya that I found online, to give you insight into how much her clients adore her work…. It reads… Tanya made my wedding day an absolute dream. She's truly one of the most talented florists.If you're getting married in Muskoka and amazing, over-the-top florals are your jam, then you NEED to go with Tanya List. From the moment I first e-mailed her about my wedding, she was professional and could easily envision the style I wanted for my wedding. It was easy to communicate and plan with her from day one. She even went above and beyond the things we had originally planned on my day when she added palms and pink pampas grass to a ceiling-suspended canoe at my rustic up north wedding venue. Thank you SO SO much Tanya! You are a super star! This above & beyond approach that Tanya delivers is exactly why I knew we needed to feature her on the show - so let’s jump in to this weeks conversation! CONNECT WITH TANYA… WWW.TANYALIST.CA MENTIONED IN THE SHOW… Wild Arts Collective The Annex https://artannex.ca/ Let the Cat Go (Painting & Pottery Classes) https://www.letthecatgo.com/ - CONNECT WITH KELSEY… ATTENTION SOLO-PRENEURS & SMALL BUSINESS OWNERS… Are you signing new (high-paying) clients consistently? Do you have a Marketing Plan in place that works for you, when you're not around? How is your lead generation? Are you totally confused when it comes to strategically implementing a Marketing Plan for future growth? I’ve got something special for you. On Sept 14th, our brand new Marketing Intensive course begins. Not familiar with what I’m talking about? Here’s the deal..… I'll be your coach while we work through The Marketing Mastery Intensive™ together. This is a signature program from The Visionary Method for small business owners who are making at least 50k in revenue each year. I created this framework because these marketing principles are timeless, wealth-producing and little known - often ignored by modern marketing gurus. For 3 months we’ll work together and I will drip you mind-blowing content & applicable homework challenges, alongside the time-honoured processes that you can incorporate into your business strategy immediately. - How would you like to win a getaway to the incredible town of Bracebridge so that you can eat, play & explore? To enter, simply... 1.Follow @visitthebridge & @kelseyreidl 2. DM Kelsey & tell her your favourite part of this weeks Visionary Life podcast episode. **Winner will be chosen 09/10/2020. No purchase necessary. https://instagram.com/kelseyreidl https://www.instagram.com/visitthebridge/
129 Find clients using Instagram, sell through the DM's & other online business tips
Valérie Mérut) is sitting down with me for a fun conversation around how she's gone from Zero to Social Media Consultant in a matter of just a few months. When I met Valerie, she had just been just been made redundant from her job (as a result of COVID) and this was just 1 week before having her wedding and honeymoon cancelled. Talk about a crazy month. Since then, she joined The Visionary Method & has made great strides towards success & I want to chat with her in front of you all, so you can see how she's turned a negative into a positive career change!From the other side of the world-- I have watched her build and grow this business in such a powerful and persistent way. I can't wait for this one. Connect with Valerie https://www.instagram.com/valeriemerut/ Learn more about TVM https://kelseyreidl.lpages.co/tvm/