Marketing Over Coffee

In this Marketing Over Coffee: Life Lessons from Grandpa John Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Have a Living Will Have a Will Put Assets in a Trust Only buy phones at the phone store And, the number one secret to life... Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Learn about Digital Twins, MCPs, Failing Up and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Digital Twins versus Clones The facets of our personalities Good but slow image creation - Update to GPT 4.0 vs. Imagen 3 in Google 8:12 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! What are MCP's - Model Context Protocol (not from Tron) NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. The AI change is still at max churn Casey Kasem's AI Top 40! Failing Up - The Peter Principle and why do so many companies do no management training? No new tech? John checking out the Satus Between 3ANC Chris April Road Trip including SMMW Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: The Future of Brands in the True Metaverse Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Margo is CEO and Founder at Creators Corp Starting on the agency side and working with Playstation, XBox, and Eve Riding the first VR bubble Pioneering User Generated Games (UGG) built by Creators Corp on Fortnite Creative Jake is the Strategy Lead Coming in from Sports Gaming and Major League Baseball (MLB) Optimizing games for the platform 10:13 - 10:56 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The landscape of platform, game developers, and brands all working together Working with GoPro and Dude Perfect 250M+ Active users Fortnite building the metaverse and fighting against Netflix 400 to 600 new games.... DAILY How to optimize games for Fortnite Creative The sweet spot of connecting entertainment brands with their own game NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Unreal Engine 5 Geolocation data now available on the platform Connect with Margot on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

Product Marketing, the 4k Streaming Scam, and Roasting Coffee In this Marketing Over Coffee: Learn about marketing substitutes, Gemma 3, Manus, Apple Mail Privacy Protection, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Product Market Fit - Done by You vs. Done with You vs. Done for You Prompt Engineering Course has been huge Google Gemma 3 Now Available 7:29 - 8:15 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Manus (it's just a pile of Claude) LinkedIn cuts off SeamlessAI and Apollo.io from Clark Barron The artist formerly known as Chicago Mike asks about Apple Mail Privacy Protection (MPP) OpenAI $20k a month PhD assistant level? Salesforce and Microsoft on AI Sales Agents NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Streaming 4k is a scam Anker Cosmos Laser 4k SE Buying Blu-rays on Mercari Chris wears his own UV arc reactor, and is roasting his own coffee on solar power Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: What's Happening at the World's Hottest Bubble Tea Franchise? Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Gong Cha has 2,200 Stores Globally and 500+ in America Starting out in Operations for Aramark Over to Coca-Cola and then Burger King, Dunkin, and Church's Chicken Customers are 16-34 male/female but there's more to the story What does Gen Z like to do? Getting Swicy! 5:45 - 6:29 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Promotions with Hershey, and Final Fantasy Selecting and balancing local versus global campaigns How does Peanuts make it to the US last!?! Running cutting edge text messaging campaigns Fivestars by SumUp Fast Casual vs QSR - the difference is experience 16:10 - 17:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Building the alliances to create a master fund for marketing How to succeed when marketing with franchisees Running Marathons The inside story of Dunkin' Donuts What was the key to success? Simon Sinek's Leaders Eat Last Good to Great Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Kirk Gostkowski and John Arthur Long are changing what's possible on Broadway Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Kirk is directing John's The Robot, the Spy and the Love of A.I. Where did the robot dog come from? Working while the dog is constantly getting new features Thinking about it as the next evolution of the puppet 11:26 - 12:09 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Holding back to stretch the Wow Factor One person for the voice, one to do the driving NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Having to switch to an agile script because they were learning the whole time After pulling this off looking towards a full lentgh script and another robot? The history of The Chain Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Don't take our investment or legal advice, and don't burn your eye out on Kickstarter Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Chris back from Canada Warren Buffet getting out of VOO Survey on GenAI use cases in Marketing 8:20 - 9:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! What's a better version of TAM, SAM, SOM? Go with Deep Research instead AI for SEO? You don't need it, here's the 4 things you need to do Twitch Earners vs. Followers Don't share a Loom with me NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Oculus, Meta Glasses, Halliday Glasses on Kickstarter, StickTite reading lenses Tomorrow and Tomorrow and Tomorrow by Gabrielle Zevin Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: The greatest book on personal productivity continues to educate and change lives. Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Andrea's path to FranklinCovey: Master's in Market Research, Ford, Grainger The operating system of working to get private victories, which can then lead to public victories The 7 grouped as 3-3-1 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Starting with your character, integrity, and skills Independance is not the finish line, we keep moving to interdependance The role of trust See - Do - Get Addressing generational differences with the habits NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Updated for the modern workplace The FranklinCovey Impact Platform FranklinCovey.com to learn more Essentialism by Greg McKeown Andrea on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Uncertainty of Tariffs, AI Inbound, RCS, Subwoofers and More Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite How to handle uncertainty in the marketplace Using Gen AI to improve your business continuity plan Optimizing for AI search and agents? Creating an llms.txt? Install a screen reader to see if you are AI Agent compliant 7:52 - 8:34 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Measuring AI Inbound in Google Analytics Unpaid organic destroyed by AI Overviews Rich Communication Services (RCS) is now supported with iOS 18 New course, new frameworks! Google Search Trends for Restaurants from Search Engine Land 15:16 - 16:58 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Strategic Marketing by Jon-Mikel Bailey The PRISM Framework Derek said give Ginger and Soy Sauce a shot in your scrambled eggs after hearing from Phyllis at Pete & Gerry's New Rodes, The Fives with the R-100SW, and a WiiM Mini Trickle Charging Car Batteries Black Box of Doom by Jason Pargin, Section 31 Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Phyllis gives us the tour of the industry and Pete & Gerry's Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Starting in consulting and then going in-house to lead branding Working with a purpose-based, mission-backed brand 300 family farms nationwide - a million eggs a day Pete & Gerry's also includes the Nellie's brand of both eggs and butter Caged vs. Cage Free vs. Free Range vs. Pasture Raised 9:02 - 9:51 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Some states have gone as far as outlawing caged eggs The challenge of educating grocery shoppers Monitoring the customer experience Follow Pete & Gerry's on Instagram! 20:36 - 22:20 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why avian flu is so devastating to caged hen factories Balancing biodiversity with product consistency B Corp Certified Nature's Protein Bar The consumer trend of rise of choosing the single ingredient Cottage cheese in scrambled eggs BEFORE cooking Pete & Gerry's and Nellie's Recipies Jammy Eggs Phyllis on LinkedIn Book Reccos: The Myth of the Nice Girl and Building Strong Brands Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Now with Less Spying! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite TikTok is gone. It's back! 137 of Earth's 194 countries have national data privacy laws. The US is not one of them. Why governments don't have to spy on people anymore Using AI to learn the impact of legislation Solid article on Apple's Intelligent Tracking Protection 7:35 - 8:15 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Tom Webster inducted into the Podcast Hall of Fame - hear about his latest book Deep Seek - sustainable AI? Making the Golf Cart Smart How am I running out of lightning cables? Anker Power Brick Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Victoria Lozano, EVP Marketing at Crayola, talks with us about the power of creativity for kids! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Leading at the big brands - coming out of NYU Stearn and going to Pfizer, Cadbury and then Crayola Driving the brand, and growing the business Child creativity as a life skill The brand revolving around products, experiences, and content Creativity Week! Reaching 8.5 million children, over 100 countries, in their 4th year! (Sign up here!) Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Running the program via email to eliminate all the logistical headaches Matthew McConaughey, Jennifer Aniston, Mo Willems and more Research on the relationship between creativity and confidence Adaptive learning supplies so everyone can develop creativity NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Inside Out 2 Victoria on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Now with more Future! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 2025 Marketing and AI Trends (Ann Says Oxford Comma is IN) Go where the people are... but don't build on somebody else's land Reddit Pro Trends and AMA Ads, Brand Safety Set up a GA Exploration to track AI inbounds 8:02 - 8:46 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Gemini Real Time - Gemini fixes Chris' furnace Hot stuff out of CES! Tom's Guide shows off the Rollable Laptop Engadget - LG recently appointed as its new Chief Being will.i.am Officer check out the new will.i.am-infused xboom speakers with built-in boom, boom and pow. Smart Glasses, Segway E Bike nVidia Digits E-Paper portraits for art MagSafe Bluetooth Controller for your phone Switch 2? Anker Beach Umbrella - no price yet 16:33 - 18:16 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Home Theater Update - Anker 4K SE, Sheetrock and Paint, Apple TV app vs. Paramount App? Wicked Klipsch One and Fives Bone Conduction Headphones Elliptical Machine Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Mobly has completely reimagined lead collection and retrieval, Eric Lindroos gives us the inside story! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Going beyond badge swipes, QR Codes, and NFC Eric starting as a kindergarten teacher crossing to sales, and getting to Mobly from Gong.io via Ireland! 8:22 - 9:07 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! It's event agnostic - once you are a customer you can use it for everything Tagging at scan allows you to customize the follow up path Breaking you free from booth sponsorship as the only option to get access to contact info The Enrichment Waterfall - running through 22 different data providers as part of the scan 19:27 - 21:11 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. What comes next to drive speed to lead? The same system covers loyalty programs, dinners, helicopter rides, golf tournaments, all types of on-sites Think and Grow Rich by Napoleon Hill, Signs by Laura Lynn Jackson Wicked! Eric on Linkedin Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Nobody knows more about the Admin Community than Mike and he brings us the latest! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Going from back in the days of The Button Click Admin Podcast to The Salesforce Admins Podcast Coffee endures Back in the days of Personal Brand Creating the community when CRM evoloved to the point where it could be administrated without having to write code Not just running the system, but how do admins go further in their careers? Core Responsibilities of a Salesforce Admin Build anything, for any business operation Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! CRM and Agents Predictive vs. Generative NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Adding more video to leverage YouTube Building The Podcast Mike AI Mike on LinkedIn Carry On - is it the new Die Hard? Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Gift giving, holiday movies and more to kick off the season with Katie Robbert! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite When do you stop giving gifts? Gift project management John and Katie both admit they don't have their card game together 7:43 - 8:25 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! AI Holiday Music Join us over in AfM NPR Holiday Movie Roundup The Best Holiday Movie is Holly Star 15:17 - 16:48 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Lindsay Lohan back with Our Little Secret Single All The Way Jack Black in Dear Santa Red One Five Nights at Freddies Raspberry Pie - All I Want For Christmas (Is A Disco Lady) Pet Friendly Holiday Music John's First Class Christmas Playlist Dogs love Bluey Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: We look back at the highlights of the year and the most important episodes! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 2024 As The Year of AI Do Ethics Matter Anymore? TikTok 7:40 - 8:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Seth Godin on Stategy Gini Dietrich on PESO and the Post Truth World Tamsen Webster on Messaging From Trust Insights: Synthetic Focus Groups, ICP and 5P - Katie Robbert Interview Crystal Carter on SEO 14:39 - 16:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Omnicom buys Interpublic for 13.25B Next Wave - AI watching the screen and providing real time feedback Kasi Bruno on Gen Z Tom Webster on Podcasting Metatrend - The Rise of Content on Demand Alix McAlpine on Giphy Saul Colt on Electric Porsches Voitures extravert at TheBestElectric911.com Dual GPS Chris 2X Owala Water Bottle Taylor Swift Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Now with more shopping than ever. And some Cobra Kai. Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Sneaky Marketing of the Week: 48 Laws of Power sounds so much better than "How to be a manipulative jerk" Record breaking sales for the holiday $41B up from 38. Where do people get their information? What if Chrome gets broken off of Google? - Will OpenAI have it's own browser? 7:34 - 8:18 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Adding Ads to Large Language Models? Chinese Models Walmart's Retail Media Network, Walmart Connect, is responsible for 12% of profits AI is Ringing in Big Changes? Thanks to Zeptive, the best in Vape Detection, on both Wix and NetSuite 14:15 - 15:47 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. John's Spotify Wrapped Giving up on Smart Speakers John recommends the Anker Cosmos 4K Laser SE Status deal on earbuds and cans for $149 Chris goes in for the super Macbook upgrade Cobra Kai, next on deck Arcane Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Dwell Time, Slop Lists, BlueSky, Mini App Blogs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite MarketingProfs post show - Generative AI for Analytics The slop list and how to do it better AJ Wilcox on LinkedIn Ads 7:55 - 8:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! From the Floor: Tango Hubspot integration, and Mobly Chris on the impact of LinkedIn dwell time - Free Guide to Create Better LinkedIn Posts BlueSky adding a million a day - Follow John and Chris Why you shouldn't delete your Twitter account 19:08 - 20:40 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Yet another December filled with crappy predictions of trends Mini App Blogs John Blue says the Sneaky Marketing Award should be ongoing 48 Laws of Power, Algebra of Wealth Year end wrap up Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Tom Webster talks about his new book, A Little Guide to Building a Big Podcast Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Get your copy of The Audience Is Listening Since we last spoke... From Edison to Sounds Profitable Writing the book to answer "How do I grow my podcast?" Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Things that undermine the credibility of your surveying: margin of error and using percentages correctly Creating an avatar for your listener The Primary Audience versus Secondary and Tertiary Roles, Goals, Characters NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why more podcasts need to be taking advantage of offline marketing The services offered by Sounds Profitable Bringing the P-Zone! I'm Starting to Worry About This Black Box of Doom The Greatest Yacht Rock Playlist on Earth - Capt. Tom and Capt. John Approved! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Marketing AI Update, Swinging Elections, Smart Home Update, and Tarot Chris Returns! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Streamyard tries to get me TikTok and YouTube vs. MSM on elections Canada shuts down TikTok business Katie Artifact - Running on Anthropic Claude 8:15 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Open AI O1 Model leak Nice Martech Overview of everything going on in LinkedIn MarketingProfs Preview: Katie and Chris doing a full day session on AI for Analytics, also past guests Rand Fishkin (Great Expectations, Lost and Founder), and Nancy Harhut (Using Behavioral Science in Marketing) MarketingProfs Cocktail Hour Tarot Readings with Chris Returns!! Results from 54 Google Ad Experiments A Reddit Marketing Discussion that's not trash 17:38 - 19:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Matter 1.4 Standards for Smart Homes, Siri gets smarter, and John jury rigs a subwoofer to his Bose TV Speaker Martha Stewart, Agatha All Along, Kara Swisher's Burn Book Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Now with more WP Feuds, AI Detectors and Lower Decks Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite WordPress vs. WPEngine feud Anthropic computer use - you can give AI permission to use your machine aka Rise of The Agents AI detectors are all garbage 14:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Home speakers: Echo Studio Pro vs. Klipsch The Fives vs. Sonos NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Ambient mixing tool from Google Lower Decks Mr. McMahon Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Author of 21 Best Selling books in 36 langugages talks with John Wall about Strategy Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio The new book is This Is Strategy Field Testing it through videos on Purple.Space (that are now a course on Udemy) Why feedback is often just lies The strategies behind the book itself - including the game of life 7:30 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Culture was invented by systems to defend themselves Marketing and empathy How do games fit into strategy? Luck does not even out in the long run 15:27 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Doing all the extras Honoring to work of Donella Meadows and Russ Ackoff by explaining systems Harvard Admissions Lewis Hyde on The Coyote Once you have a strategy think about three business plans Beats Fit Pro are John's pick, Shokz Headphones change swimming forever for Seth Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Co-Founder and CTO of Uniqode, Ravi Pratap brings us up to date on the lastest marketing applications of QR codes Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio Starting out in NYC at Morgan Stanley, and off to DC 7:45 - 8:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The first product made the desktop web mobile The 4 keys to Mobile: Bluetooth, Camera, GPS, and NFC Uniqode A centralized end-to-end solution for QR codes QR Code API 20:52 - 22:24 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why NFC didn't explode by QR? Digital Business Cards Currently reading Outlive - expanding your healthspan, and just watched Hit Man Connect with Ravi on LinkedIn Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Author Tamsen Webster talks about how to create impact in the real world with her latest book on The 9 Principles of Lasting Change Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio The new book: Say What They Can't Unhear Interview on the previous book: Find Your Red Thread Driving action in marketing, sales, and leadership communication is not the same as creating long term change Creating internal motivation so the behavior is repeated without outside effort Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Using Aristotle's approach - you must lead with the elements of agreement Story is arguement People want to be seen as smart, capable, and good NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. You can't want it more than they do The Message Design Institute The question of how to accelerate the understanding and adoption of new ideas Learn2Reinvent The Compact Case Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Now with more synthetic focus groups, AI memory manipulation, and Deadpool Wolverine Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Open AI text to chat Voice Interface now available Voice as the next big interface Virtual focus groups by training models on your Ideal Customer Profile Try out Advanced Voice Mode in ChatGPT to start Andy Crestodina's latest Blogging Statistics - 80% of bloggers are using AI as part of their content creation 7:29 - 8:13 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Building an AI Agent on the livestream! Videos of Chris' MAICON and INBOUND sessions 14:37 - 16:08 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. AI can rewrite your memory Order from Bova's! See us at MarketingProfs B2B! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Learn how enterprise B2C organizations gather customer insights from around the globe for marketing, product and advertising insight on this Marketing Over Coffee Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio Bringing Hubspot to the rest of the world! Starting out in music and then becoming and interpreter CSA Research, SmartLane Opening Hubspot Tokyo NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Working with Global Consumer Brands at Zappi Tracking trends like the Sephora 10 Year Old The three main categories of consumer insights Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! At what growth point do orgs usually engage Zappi? Connecting insights across silos The Consumer Insights Revolution, based on work done by Pepsi and Zappi Music from Sting (Sorry, I wanted to build a Spotify playlist but they don't have Fragile in Portuguese) Follow Nataly on LinkedIn! Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Now with more trip reporting, smart speakers, and Boston Accents! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The exceptional glory of "With Special Guest" Post MAICON trip report Headphone demos on the expo floor 8:14 - 8:56 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Managing the People Who Manage AI Midjourney now has a web UI Marketer's Guide to Reddit 15:45 - 17:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Derek mentioned Bento as email service provider Strawberry Smart Picture Frame - Aura has a solid app and device. Also testing iFramix for obsolete iPads SmartSpeaker Update! The Instigators, The Perfect Couple, and Cobra Kai See us at MarketingProfs B2B! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee: Mignon Fogarty talks about grammar, creating her digital network, writing and podcasting! Direct Link to File Brought to you by our sponsors: Wix Studio and Keeper 18 years of Grammar Girl! Quick and Dirty Tips Network Site Getting the network going right at the start Signing with MacMillian to get it all going Getting Oprah's attention 8:37 - 9:19 - Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Crossing the podcasting chasm Evolving the show over time What's hot in business grammar? Active vs. Passive Better business email strategies 17:48- 19:35 Track expenses, find deductions, and get a bigger tax refund. Get 10% off @Keeper.tax at keepertax.com/moc! #keepertaxpod Join the Grammarpalooza text community! https://joinsubtext.com/grammar or text "hello" to (917) 540-0876 How do you stay current on grammar? Threads is working Updated Books: Grammar Girl Presents the Ultimate Writing Guide for Students, The Grammar Daily Catch up with Mignon on Threads or LinkedIn Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Now with less gall bladder and more random... Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Firsthand account of using AI in healthcare Using RAG lock for post surgical recovery Mixing business with politics and surviving 9:58 - 10:40 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Salesforce Shopping Index says soft holiday season Temu and getting your own project manufactured Dual GPS 17:14 - 18:38 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Yelp vs. Google John complains about companies that market projectors and earbuds poorly Event Best Practices and John's super secret Profs B2B schedule MAICON and INBOUND coming up for Chris Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Katie does a tour of Google Gemini writing copy trained on an Ideal Customer Profile (ICP)! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Using your Ideal Customer Profile (ICP) to improve your storytelling ability If you want to watch the video on YouTube Ron Ploof's StoryHow Pitch Deck NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. What makes up the ICP The Trust Insights PARE framework for writing prompts Examining the ICP to find Pain Points Starting with the ending in mind Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: It's our week off but I wanted to talk with you about my new project! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite If you or someone you know is doing amazing work to help us all do better tell me about them. You can ping me on LinkedIn, on Threads, or our contact form. NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about why email marketing stinks, why Flux.1 rules, fan service in Deadpool & Wolverine, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Are all email service providers horrible? Mautic, MailChimp, Ghost, AWeber Google Pixel 9 8:20 - 9:50 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google Monopoly - Paying $20B to be the only choice kind of proves that Canva acquires Leonardo AI (after 2 years - 19 M users!) Chris' GPT for event planners and webinar operators - generating seed questions 15:47 - 16:34 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! TikTok Partners with Amazon Speed of response huge on TikTok Automating the MoC Newsletter Cobra Kai and Deadpool Wolverine Flux 1 Image Generation RIP Crowdtangle Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about the Trust Insights ICP, Google Keep, True Crime, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Since the last interview.... Remodeling the house Changes in the market from analytics to AI Working with the 5P Framework Applying AI with a change management focus 10:26 - Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The Trust Insights Ideal Customer Profiles (ICP) It's not enough to create the profile, the model needs to tell you what to do next NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Using the ICP to create an interactive model Katie will have sessions at MAICON and Marketing Profs B2B Using Google Keep for wrangling ideas Smart Speakers in the home Peloton and Strava updates You Like it Darker by Stephen King Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Snoop at the Olympics, SearchGPT, Dyson Headphones and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Olympic watch: Snoop Dogg carrying the torch, Flava Flav supporting Water Polo Llama 3.1 released to the public - what it takes for you to run it yourself 7:07 - 7:54 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! SearchGPT is coming for search traffic Google pays to access reddit data 13:52 - 15:19 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google gives up on ditching 3rd party cookies, AdTech execs say it doesn't matter anyway Hidden Google tool to find discrepancies between GA4 and Google Ads conversion data (conversions vs. key events) Dyson back with more headphones - 40db noise reduction, 55 hour battery Deadpool vs. Wolverine Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Before he became the most popular author on stoicism, we talked with Ryan Holiday about his marketing books! Direct Link to File We put this episode together as part of some exclusive content, the feedback was so positive we've decided to put it in the feed for everyone! You can still check out Growth Hacking here and Trust Me, I'm Lying! Thanks as always to our sponsors: Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about possible new email standards, targeted CRM attacks, the ongoing saga of John's running tech stack, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Email Changes to be aware of - Expiring email? Unsubscribe prompt after 30 days The future of GA4 7:22 - 8:13 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Dynamic Pricing vs. Surge Pricing Targeted CRM attacks 12:27 - 13:55 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google pauses opioid painkiller policy update Apple Watch Workout can't handle audio cues? Anne Lamott Bird by Bird Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about the Art, Business, Culture of GIFs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite John is always using Ted Lasso And Robert Downey Jr.'s Eye Roll Gif versus Jif? (It's all good, but the company is not Jiffy) They did the Peanut Butter Jar Neil Patrick Harris for Buble GIPHY Stickers The first GIF creative agency 7:25 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Getting her start in Infographics! Then to BuzzFeed in 2012 GIPHY reflecting the changes in the culture Avoid "How do you do, fellow kids" Kindness is on the rise NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Media reccomendation! Problemista written and directed by Julio Torres Find Alix on LinkedIn and learn more about GIPHY Ads here Her webinar July 18th at 1pm! Make Your Brand Part of the Actual Conversation Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Customer Data Platforms, Virtual Event Content, Luxury Apple Watch Bands and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Customer Data Platform - a single customer record is maybe not required? What are the 3 functions of a CDP? Gemini showing up in Google Office and Email Google stopping continuous scroll 7:18 - 8:47 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Toys R Us AI Generated Ad has come a long way since Pepperoni Hug Spot! Lawn Mowing Death Knight Chris' first AI Generated single on Spotify Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Salesforce AI CEO on using GenAI for A/B Testing Using virtual events to fill the content funnel OpenAI and Reddit - Do we need more sarcasm? Are upvotes the key to better data? The Acolyte, Speidel Watch Band, Lawrence Vanishing Comedy Central and MTV Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn the best way for agencies to manage websites, especially if you offer SEO as a service, and how to move fast enough so that you never miss opportunities. Direct Link to File Brought to you by our sponsors: NetSuite and Wix Studio She's been on both the client and agency side. Working with a team that designed sites and provided SEO services set her up perfectly for Head of SEO Communications Organizing clients by CMS and the joy of fixing something for marketers when it goes out to millions of users Taking advantage of the efficiencies of scale when managing multiple sites Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Templates and included APIs make it easier to increase velocity, and for agencies to service their clients quickly Template marketplace opens up new opportunities 12:38 - 14:15 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Streamlining the setup too, domain name, SSL, hosting, CDN Simplifying all the best practices SEO SEMrush, Wincher, SE Ranking tools included, Alt text fix tool AI Tag Generators, AI Title Generators, Video eligible for rich results Integrations with Salesforce, Amazon, Google Ads Follow Crystal on LinkedIn Wix Studio Hub and the SERPs Up Podcast Media Recco: Beyonce's Cowboy Carter Pivot Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on exercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about what came out of WWDC, how to market better on LinkedIn and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Apple WWDC Entering the age of on device AI 7:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! iPhone mirroring Apple has such great UX, why is Apple Music on the Mac not there? But they are paying artists... Transitioning from SK Ad Kit to Ad Attribution Kit iOS 18 to add RCS - Rich Communications Text Services 14:28 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Updated Unofficial Guide to LinkedIn Algorithm Gear Watch - Owala, the new best in class Water Bottle, WorkOutDoors for Running SparkTogether coming up in Seattle Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about how they shop, what they think of brands, who influences them, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What inspired the Gen Z Parent study? All Gen Zs are not broke and stressed out about money They will pay for value that aligns with their principles, and they love store brands 65% of Gen Z Dads doing the grocery shopping 11:11 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Where do Gen Z parents go when their peers aren't having kids? They still don't have the Go To source The era of the frenemy Instamom is over Parents are less sad, less worried 20:42 - 22:10 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. The rise of the trades and doing better as homeowners If you back an issue, you have to go all the way Gen Z parent celebs are starting to show up, will they align with brands or start their own? Kasi on LinkedIn or at Culture Bureau Book Recco: Bird by Bird, the beloved book on writing by Anne Lamott Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Rand Fishkin's Pulitzer Bid, SERP Hacks, Burst Mode, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 60 hours in planes over 2 weeks Google Gemini Upgrades including AI Answers Rand is sent some leaked Google API Documentation - he then sent it to Mike King for further analysis Using Gemini to decode it! Keeping in mind your site level radius Priority to the first 200 tokens (150 words) 10:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Erik Deckers sends a SERP hack Google Marketing Live showcases AI powered tools Rise of the Virtual Team Members NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. iPhone Photography - lens choice, burst mode, and Live shots Blackmagic for Video from DaVinci Resolve Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about creating great content, getting more Paid, Earned, Owned and Shared impact, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Previous interview on PESO Major changes with AI and how Earned Media has changed Adding EEAT to the strategic plan (4:32) Massive changes in staffing in journalism 8:21 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! New people and new channels for Earned Getting your news via TikTok Why you have to work on all fronts 15:08 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Measuring it all - Outputs vs. Outcomes (17:35) PESO Model Certified Guides Guys being jerks Strava, Runtastic, and Run Gap Learn how to work with Gini at Spin Sucks She's reading Demon Copperhead, The Anxious Generation, and Kara Swisher's Burn Book is fantastic Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about GA Key Events, AI for Agencies, Smart Lights and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite German 4 Test pack (Covid, Influenza A & B, and RSV) Google in front of the DoJ - Slides if you want more GA4 Conversions are now Key Events, maybe time for Matomo? Google Disavow link will probably go away. Gone from bing because it's "not needed" 7:44 - 8:52 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google AI Answers Biometric Informaction Privacy Act - Watch out for "Virtual Clothes/Glasses Try On" Scott Brinker's New State of Martech over 14k! Why You'd Want To Use Synthetic Data Sets 15:10 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Check out the GenAI for Agencies Webinar Recording Here, for Associations Here Gear Watch! Chris switches to the Elgato FaceCam Mark 2 Light Stick including Flim Making Modes John complains that it's hard to find bright SmartBulbs New Apple iPads with M4 chips Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Gearwatch: Chris' New Webcam, Rogers Amps, new iPads M4, Water Filter Video: Unfrosted Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn why every company needs a CCO, even if it's fractional, life after Hubspot and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Starting as a fan of Hubspot and then being hired to grow the fandom there Finding the Customer Love Language Starting as English major and considering Law, to teaching Math Leaving Hubspot to start her own Fractional Chief Customer Officer Consultancy 6:44 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. 10:10 Why the CCO is needed, you can't just add advocacy at the end Pocket CCO 16:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Defining the ICP and gathering data to start The mistake of thinking the customer journey is 2D - where game theory gets applied 23:30 "Your 9 is my 7, I'm hella picky" 28:00 Any time you are asking for money Does everyone have to go for a White Glove experience? Neil Gaiman Christina is on LinkedIn and visit Pocket CCO Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn how a TikTok ban would work, GenAI for Agencies, Star Trek and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite TikTok? Can't be banned, but will it be bought? Google and Meta (+27%) Ad Revenue up for Q1 YouTube Pushing Back on Ad Blockers 6:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! GenAI for Email copy - Check out the GenAI for Agencies Webinar Recording Here, for Associations Here 10:40 - 12:06 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Digiday Says Threads Ads could be here by midyear Robot Dogs Thread is running wild - it's now less about followers than topics when it comes to getting passed Instagram changing algo to feature creators outside their network, penalizing duplicate content, and no more aggregators Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Apple Watch Faces - Systems/Accessibility/Assistive Touch Video: Discovery and X-Men 97 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Strategies for Facebook, Meta, Instagram and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What was the path to becoming the Queen of Facebook? Emigrating in 1999 and becoming an entrepreneur Bringing her experience in relationships to tech 7:28 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Using FB for more leads, growth, sales, and traffic: How to get above the plateau The AI Powered Discovery Engine The opportunity of Facebook Live Shorter is better for Reels 20:09 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! What Meta is doing on the AI front Advantage Plus Audience Lean into authenticity Book Recco: James Clear's Atomic Habits Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Social Media Tool Consolidation, Free AI Resources, Review Strategies and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The Bank of America Boston Marathon! Nothing is replacing Twitter for live news Meta shutting down Crowdtangle Hootsuite acquiring Talkwalker 5:48 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! HARO returns! Introducing HERO Boston Robotics new robot is creepier than the dog 13:18 - NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Digital Ads reach record high in 2023 Threads beats X in less than 2 Years, Reddit on the Rise Not too late to sign up for: Gen AI for Agencies Free Webinar Gen AI cheat sheets - RACE Framework and PAIR Framework - Join the Analytics for Marketers Slack Group! Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Bose Soundlink Mini - Text line 617-812-5494 Marques Brownlee on AI Pin - What's the ethical obligation of a reviewer? Video: Billy Joel 100 at MSG Book: Economical Growth by Chris Pham Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee: Learn about Gemini 1.5, Gen AI for Agencies, Gran Turismo and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Alphabet talking to Morgan Stanley about making an offer for Hubspot - an exclusive from Reuters Google Privacy Sandbox, Cloud Next Gemini coming to Big Query and new Axion Hardware 1 Million tokens in Gemini 1.5 Gen AI for Agencies Free Webinar AI based seach - defeating the 14 page recipe 12:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! YouTube Updates including Livestream reactions and HDR TourBox makes editing faster and easier, check it out. Instagram Stories Great article from Ben Vigneron on attribution Marketing hires still down except for France? Join the Analytics for Marketers Slack Group! Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Rode Capture a dual camera app Movie: Gran Turismo - David Harbour, Orlando Bloom Book: Becoming Trader Joe Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.