
Marketing Over Coffee
792 episodes — Page 2 of 16
AI Generates Your PowerPoint Deck, Checks your KPIs, and Hulk Hogan
In this Marketing Over Coffee: Learn about Key Performance Indicators, iPad as a Second Screen, Comply Tips, and more! Direct Link to File Moonshot Kimi K2 Using AI to monitor your KPIs AI Slide Decks - automating with Apps Script Ask for more at Analytics for Marketers! Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI Using an iPad as a second screen Kris asks about in ear monitors (earbuds) - Comply tips NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Strange New Worlds, KPop Demon Slayers, Hulk Hogan Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Encore: Chris' New Book
In the latest Marketing Over Coffee: Chris' New Book Drops! Direct Link to File Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI Older people negatively stereotyped in UK ads. Are Seniors really powerless, isolated, and without purpose? AI Hits the Trough of Disillusionment (also verb vs. noun) Don't wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save 10% off. Media Mix Modeling vs. Multi-Touch Chris is recruited to be an influencer for a Chinese microphone NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Travel - Clear vs. TSA PreCheck vs. Global Entry CarPlay added to car w Jensen head unit Bluetooth Transmitter/Receiver Doctor Who Season 1-4 Anker Power Brick 240W 4USB and 2 AC Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
AI, Prime Day and Booming Systems
In this Marketing Over Coffee: Learn about Context Engineering, Pay Per Crawl, Adding CarPlay, Auracast and more! Direct Link to File Context Engineering Commissioning Deep Research CloudFlare Pay Per Crawl Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI 7:18 - 9:20 Don't wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save 10% off. Having AI monitor your marketing? Symbolic vs. Literal Numbers CRM AI Making Stuff Up Causal AI NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Amazon Prime Days plus bonus tarriffs! Carplay and Subwoofer working! Auracast Testing Live Event? Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Almost Timeless - 48 Foundation Principles of Generative AI
In this Marketing Over Coffee: Chris' New Book Drops! Direct Link to File Get the Book Now! Almost Timeless - 48 Foundation Principles of Generative AI Older people negatively stereotyped in UK ads. Are Seniors really powerless, isolated, and without purpose? AI Hits the Trough of Disillusionment (also verb vs. noun) 10:03 - 12:06 Don't wait until the next bite—protect your home with Bzigo. Go to bzigo.com/discountBUZZ10 to save 10% off. Media Mix Modeling vs. Multi-Touch Chris is recruited to be an influencer for a Chinese microphone NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Travel - Clear vs. TSA PreCheck vs. Global Entry CarPlay added to car w Jensen head unit Bluetooth Transmitter/Receiver Doctor Who Season 1-4 Anker Power Brick 240W 4USB and 2 AC Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Over On The Video
In this Marketing Over Coffee: Quick hit today Direct Link to File Over in the livestream recording, automating podcast transcripts Using gen AI to create the product requirements, then another model to generate the code Live event in the fall in Boston or New York, invite only! NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
No Project Too Big! No Fees Too Big!
In this Marketing Over Coffee: Can your rates be too much? KITT is finally here, CarPlay, Saunas, and more! Direct Link to File Getting paid $14M to find your replacement Hubspot ChatGPT Connector OpenAI privacy thing is huge Google VEO 3 doing amazing things Chris takes a self driving car to the airport NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Adding CarPlay Gemini turning the screws on free stuff Apple Glasses in 2026? WWDC Sauna Power Events: AMA, MAICON, MarketingProfs B2B Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Jason Keath Pleads The Case for More Bad Ideas!
In this Marketing Over Coffee: Author Jason Keath talks with us about his new book on how to get more effective in being creative! Direct Link to File Why is one of the best known social media strategists writing a book on creativity? How to be more creative is not part of the standard academic tracks for artists, this is a huge gap. Where did brainstorming come from? Using interventions to make creativity an active process, not passive. Happy collisions - when your expertise brushes up against life. This explains the power of cities. 8:36 - 10:16 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Categories of constraints Michelangelo pushing through constraints to sculpt David Incubation and incubation are critical Group to solo ideation and back MacGyvering it MurderBot Buy The Case for More Bad Ideas 12 Hours of instruction in the 2 Day AI Bootcamp Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The New Search, New LinkedIn Guide, Smart Glasses, and Auracast!
In this Marketing Over Coffee: Learn about the new search engine results pages, LinkedIn Algorithm, Duolingo mess and more! Direct Link to File If you sell a car on Craig's List don't turn on text messaging Google IO Announcements - AI Mode Three things to optimize your website for AI Unofficial LinkedIn Algorithm Guide for Marketers New from Claude 4 not doing well, and Deep Seek on a rampage Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only! Duolingo Auracast Smart glasses Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Now With More 3 Day Weekend!
In this Marketing Over Coffee: No show today, just news to share Direct Link to File MoC Reading Recco! "I'm Starting To Worry About This Black Box of Doom" Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only! Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Eric Schwartzman on BotNets and How To Market in the Post Facts World
In this Marketing Over Coffee: Learn about Running Traffic, Coordinated Inauthentic Engagement, Finfluencers and more! Direct Link to File Fast Company Article Past Interview on Black Hat SEO and the Search Engine PR battleground Running Traffic Coordinated Inauthentic Engagement as a tool to lift organic traffic 9:02- 11:07 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only! Deceptive Mass Influence Validating with Narravance Finfluncers moving 10 stocks a day The latest version of Pump and Dump The Goblin Gang Copypasta pushed to the next level with AI How to marketers adjust to the post fact world? Pick both tribes. Celebrity Battles and LinkedIn Mafia Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Now with Less Code and More Auracast!
In this Marketing Over Coffee: AI Generated Video, n8n, Bootcamp, Silent Dance Parties and More! Direct Link to File SPMS Commercial Spot "No Code" doesn't mean "No Work" n8n workflow notes Model Updates - Video for Google, New Gemini 8:11 - 9:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. 12 Hours of instruction in the 2 Day AI Bootcamp Instagram Locked Posts Canva sheets? Cute spreadsheets? Martech 1,000,000 Bluetooth Auracast Status Between 3ANC Killer Sound: Klipsch The Fives, The WiiM Mini to make your speakers smart, and Subwoofer Events: Profs Boston, Content Marketing World SD, MAICON Cleveland, INBOUND SF Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Ron Ploof - Master of Metaphor and Scholar of Story
In this Marketing Over Coffee: Learn about Story, Proverb, Simile, Analogy, Metaphor, and more! Direct Link to File Ron Ploof, Master of Story, Scholar of Proverb, now automating his best prompts After leaving chip design behind, training LLMs on his work The StoryHow Ptich Deck (Get the deck) - Hear the interview The Proverb Construction Kit (Get the deck) - Hear the interview Having the machine write the code for you 9:25 - 11:22 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only! What's new with Proverbs? How Metaphor completes the trilogy Metaphor vs. Similie vs. Analogy Trust Insights latest course: Generative AI Use Cases for Marketers Course The marketing slogan of the century Check out the offers for listeners! Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Marketing Vibe Over Coffee
In this Marketing Over Coffee: Learn about n8n, Vibe Marketing, PS5 as 4k BluRay Player and more! Direct Link to File Brought to you by our sponsor: NetSuite Voice of the Customer with Generative AI n8n - zapier on steroids Trust Insights latest course: Generative AI Use Cases for Marketers Course Vibe Marketing I've been invited to the World Police Summit in Dubai NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. MAICON and Spark Together are on the same days PS5 - dodging the tariffs to get a 4k BluRay player More Blu-Ray experiments - Ron Ploof on why 90's movies look so good Coros running watch adds Strava integration. Don't take Carrot as the default and friend John on Strava TikTok showing you how to save big by buying direct Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The Goddess Guide To Branding
In this Marketing Over Coffee: Jane McCarthy Gives Us The Inside Story On Her New Book - Your Blueprint for Building an Abundant and Authentic Feminine Brand Direct Link to File Brought to you by our sponsor:NetSuite Buy The Goddess Guide to Branding Discovering the archetype is the unlock that guides the branding Jungian wasn't the exact fit Founders often match the brand archetype Adding Heart, Gift, and Style to the Brand The dynamic peices of the style 9:25 - 11:08 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. At the beginning - finding the energy the founders have, and the energy of the competitors Liquid Death bringing Hades to the water market Making a great resource that's also cocktail table worthy The brand is energy that people want to be around... or not You can have masculine counterparts, but also duos Lots of case studies with big brands Jane's Website and GoddessOffice.Substack.com Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Five Things To Do Before You Die
In this Marketing Over Coffee: Life Lessons from Grandpa John Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Have a Living Will Have a Will Put Assets in a Trust Only buy phones at the phone store And, the number one secret to life... Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Attack of the (AI) Clones, and AI Top 40!
In this Marketing Over Coffee: Learn about Digital Twins, MCPs, Failing Up and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Digital Twins versus Clones The facets of our personalities Good but slow image creation - Update to GPT 4.0 vs. Imagen 3 in Google 8:12 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! What are MCP's - Model Context Protocol (not from Tron) NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. The AI change is still at max churn Casey Kasem's AI Top 40! Failing Up - The Peter Principle and why do so many companies do no management training? No new tech? John checking out the Satus Between 3ANC Chris April Road Trip including SMMW Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Anne-Margot Rodde and Jake Laumann of Creators Corp Talk Fortnite Creative!
In this Marketing Over Coffee: The Future of Brands in the True Metaverse Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Margo is CEO and Founder at Creators Corp Starting on the agency side and working with Playstation, XBox, and Eve Riding the first VR bubble Pioneering User Generated Games (UGG) built by Creators Corp on Fortnite Creative Jake is the Strategy Lead Coming in from Sports Gaming and Major League Baseball (MLB) Optimizing games for the platform 10:13 - 10:56 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The landscape of platform, game developers, and brands all working together Working with GoPro and Dude Perfect 250M+ Active users Fortnite building the metaverse and fighting against Netflix 400 to 600 new games.... DAILY How to optimize games for Fortnite Creative The sweet spot of connecting entertainment brands with their own game NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Unreal Engine 5 Geolocation data now available on the platform Connect with Margot on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Product Marketing, the 4k Streaming Scam, and Roasting Coffee
Product Marketing, the 4k Streaming Scam, and Roasting Coffee In this Marketing Over Coffee: Learn about marketing substitutes, Gemma 3, Manus, Apple Mail Privacy Protection, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Product Market Fit - Done by You vs. Done with You vs. Done for You Prompt Engineering Course has been huge Google Gemma 3 Now Available 7:29 - 8:15 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Manus (it's just a pile of Claude) LinkedIn cuts off SeamlessAI and Apollo.io from Clark Barron The artist formerly known as Chicago Mike asks about Apple Mail Privacy Protection (MPP) OpenAI $20k a month PhD assistant level? Salesforce and Microsoft on AI Sales Agents NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Streaming 4k is a scam Anker Cosmos Laser 4k SE Buying Blu-rays on Mercari Chris wears his own UV arc reactor, and is roasting his own coffee on solar power Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Bubble Tea with Missy Maio, Vice President of Marketing at Gong Cha
In this Marketing Over Coffee: What's Happening at the World's Hottest Bubble Tea Franchise? Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Gong Cha has 2,200 Stores Globally and 500+ in America Starting out in Operations for Aramark Over to Coca-Cola and then Burger King, Dunkin, and Church's Chicken Customers are 16-34 male/female but there's more to the story What does Gen Z like to do? Getting Swicy! 5:45 - 6:29 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Promotions with Hershey, and Final Fantasy Selecting and balancing local versus global campaigns How does Peanuts make it to the US last!?! Running cutting edge text messaging campaigns Fivestars by SumUp Fast Casual vs QSR - the difference is experience 16:10 - 17:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Building the alliances to create a master fund for marketing How to succeed when marketing with franchisees Running Marathons The inside story of Dunkin' Donuts What was the key to success? Simon Sinek's Leaders Eat Last Good to Great Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Chain Theater on the Cutting Edge with Robotics and AI
In this Marketing Over Coffee: Kirk Gostkowski and John Arthur Long are changing what's possible on Broadway Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Kirk is directing John's The Robot, the Spy and the Love of A.I. Where did the robot dog come from? Working while the dog is constantly getting new features Thinking about it as the next evolution of the puppet 11:26 - 12:09 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Holding back to stretch the Wow Factor One person for the voice, one to do the driving NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Having to switch to an agile script because they were learning the whole time After pulling this off looking towards a full lentgh script and another robot? The history of The Chain Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Tales of Economic Fear, TAM, Twitch and Smart Glasses!
In this Marketing Over Coffee: Don't take our investment or legal advice, and don't burn your eye out on Kickstarter Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Chris back from Canada Warren Buffet getting out of VOO Survey on GenAI use cases in Marketing 8:20 - 9:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! What's a better version of TAM, SAM, SOM? Go with Deep Research instead AI for SEO? You don't need it, here's the 4 things you need to do Twitch Earners vs. Followers Don't share a Loom with me NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Oculus, Meta Glasses, Halliday Glasses on Kickstarter, StickTite reading lenses Tomorrow and Tomorrow and Tomorrow by Gabrielle Zevin Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Andrea Caldwell on The 7 Habits of Highly Effective People
In this Marketing Over Coffee: The greatest book on personal productivity continues to educate and change lives. Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Andrea's path to FranklinCovey: Master's in Market Research, Ford, Grainger The operating system of working to get private victories, which can then lead to public victories The 7 grouped as 3-3-1 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Starting with your character, integrity, and skills Independance is not the finish line, we keep moving to interdependance The role of trust See - Do - Get Addressing generational differences with the habits NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Updated for the modern workplace The FranklinCovey Impact Platform FranklinCovey.com to learn more Essentialism by Greg McKeown Andrea on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Uncertainty of Tariffs, AI Inbound, RCS, Subwoofers and More
In this Marketing Over Coffee: Uncertainty of Tariffs, AI Inbound, RCS, Subwoofers and More Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite How to handle uncertainty in the marketplace Using Gen AI to improve your business continuity plan Optimizing for AI search and agents? Creating an llms.txt? Install a screen reader to see if you are AI Agent compliant 7:52 - 8:34 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Measuring AI Inbound in Google Analytics Unpaid organic destroyed by AI Overviews Rich Communication Services (RCS) is now supported with iOS 18 New course, new frameworks! Google Search Trends for Restaurants from Search Engine Land 15:16 - 16:58 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Strategic Marketing by Jon-Mikel Bailey The PRISM Framework Derek said give Ginger and Soy Sauce a shot in your scrambled eggs after hearing from Phyllis at Pete & Gerry's New Rodes, The Fives with the R-100SW, and a WiiM Mini Trickle Charging Car Batteries Black Box of Doom by Jason Pargin, Section 31 Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The Outside Story of Eggs from CMO Phyllis Rothschild!
In this Marketing Over Coffee: Phyllis gives us the tour of the industry and Pete & Gerry's Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Starting in consulting and then going in-house to lead branding Working with a purpose-based, mission-backed brand 300 family farms nationwide - a million eggs a day Pete & Gerry's also includes the Nellie's brand of both eggs and butter Caged vs. Cage Free vs. Free Range vs. Pasture Raised 9:02 - 9:51 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Some states have gone as far as outlawing caged eggs The challenge of educating grocery shoppers Monitoring the customer experience Follow Pete & Gerry's on Instagram! 20:36 - 22:20 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why avian flu is so devastating to caged hen factories Balancing biodiversity with product consistency B Corp Certified Nature's Protein Bar The consumer trend of rise of choosing the single ingredient Cottage cheese in scrambled eggs BEFORE cooking Pete & Gerry's and Nellie's Recipies Jammy Eggs Phyllis on LinkedIn Book Reccos: The Myth of the Nice Girl and Building Strong Brands Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
National Data Privacy, TikTok You Don't Stop, and Deep Seek
In this Marketing Over Coffee: Now with Less Spying! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite TikTok is gone. It's back! 137 of Earth's 194 countries have national data privacy laws. The US is not one of them. Why governments don't have to spy on people anymore Using AI to learn the impact of legislation Solid article on Apple's Intelligent Tracking Protection 7:35 - 8:15 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Tom Webster inducted into the Podcast Hall of Fame - hear about his latest book Deep Seek - sustainable AI? Making the Golf Cart Smart How am I running out of lightning cables? Anker Power Brick Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Crayola Creativity Week 2025!
In this Marketing Over Coffee: Victoria Lozano, EVP Marketing at Crayola, talks with us about the power of creativity for kids! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Leading at the big brands - coming out of NYU Stearn and going to Pfizer, Cadbury and then Crayola Driving the brand, and growing the business Child creativity as a life skill The brand revolving around products, experiences, and content Creativity Week! Reaching 8.5 million children, over 100 countries, in their 4th year! (Sign up here!) Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Running the program via email to eliminate all the logistical headaches Matthew McConaughey, Jennifer Aniston, Mo Willems and more Research on the relationship between creativity and confidence Adaptive learning supplies so everyone can develop creativity NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Inside Out 2 Victoria on LinkedIn Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Marketing Trends, Consumer Electronics, and Reddit Brand Safety?
In this Marketing Over Coffee: Now with more Future! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 2025 Marketing and AI Trends (Ann Says Oxford Comma is IN) Go where the people are... but don't build on somebody else's land Reddit Pro Trends and AMA Ads, Brand Safety Set up a GA Exploration to track AI inbounds 8:02 - 8:46 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Gemini Real Time - Gemini fixes Chris' furnace Hot stuff out of CES! Tom's Guide shows off the Rollable Laptop Engadget - LG recently appointed as its new Chief Being will.i.am Officer check out the new will.i.am-infused xboom speakers with built-in boom, boom and pow. Smart Glasses, Segway E Bike nVidia Digits E-Paper portraits for art MagSafe Bluetooth Controller for your phone Switch 2? Anker Beach Umbrella - no price yet 16:33 - 18:16 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Home Theater Update - Anker 4K SE, Sheetrock and Paint, Apple TV app vs. Paramount App? Wicked Klipsch One and Fives Bone Conduction Headphones Elliptical Machine Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The Future of Lead Collection with Eric Lindroos of Mobly
In this Marketing Over Coffee: Mobly has completely reimagined lead collection and retrieval, Eric Lindroos gives us the inside story! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Going beyond badge swipes, QR Codes, and NFC Eric starting as a kindergarten teacher crossing to sales, and getting to Mobly from Gong.io via Ireland! 8:22 - 9:07 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! It's event agnostic - once you are a customer you can use it for everything Tagging at scan allows you to customize the follow up path Breaking you free from booth sponsorship as the only option to get access to contact info The Enrichment Waterfall - running through 22 different data providers as part of the scan 19:27 - 21:11 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. What comes next to drive speed to lead? The same system covers loyalty programs, dinners, helicopter rides, golf tournaments, all types of on-sites Think and Grow Rich by Napoleon Hill, Signs by Laura Lynn Jackson Wicked! Eric on Linkedin Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
CRM Update with Mike Gerholdt!
In this Marketing Over Coffee: Nobody knows more about the Admin Community than Mike and he brings us the latest! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Going from back in the days of The Button Click Admin Podcast to The Salesforce Admins Podcast Coffee endures Back in the days of Personal Brand Creating the community when CRM evoloved to the point where it could be administrated without having to write code Not just running the system, but how do admins go further in their careers? Core Responsibilities of a Salesforce Admin Build anything, for any business operation Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! CRM and Agents Predictive vs. Generative NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Adding more video to leverage YouTube Building The Podcast Mike AI Mike on LinkedIn Carry On - is it the new Die Hard? Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The Marketing Over Coffee Holiday Special!
In this Marketing Over Coffee: Gift giving, holiday movies and more to kick off the season with Katie Robbert! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite When do you stop giving gifts? Gift project management John and Katie both admit they don't have their card game together 7:43 - 8:25 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! AI Holiday Music Join us over in AfM NPR Holiday Movie Roundup The Best Holiday Movie is Holly Star 15:17 - 16:48 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Lindsay Lohan back with Our Little Secret Single All The Way Jack Black in Dear Santa Red One Five Nights at Freddies Raspberry Pie - All I Want For Christmas (Is A Disco Lady) Pet Friendly Holiday Music John's First Class Christmas Playlist Dogs love Bluey Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
2024 Marketing Over Coffee Year In Review
In this Marketing Over Coffee: We look back at the highlights of the year and the most important episodes! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 2024 As The Year of AI Do Ethics Matter Anymore? TikTok 7:40 - 8:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Seth Godin on Stategy Gini Dietrich on PESO and the Post Truth World Tamsen Webster on Messaging From Trust Insights: Synthetic Focus Groups, ICP and 5P - Katie Robbert Interview Crystal Carter on SEO 14:39 - 16:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Omnicom buys Interpublic for 13.25B Next Wave - AI watching the screen and providing real time feedback Kasi Bruno on Gen Z Tom Webster on Podcasting Metatrend - The Rise of Content on Demand Alix McAlpine on Giphy Saul Colt on Electric Porsches Voitures extravert at TheBestElectric911.com Dual GPS Chris 2X Owala Water Bottle Taylor Swift Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Influencers Reign, AI with Ads, Retail Media Networks, and Dumb Speakers
In this Marketing Over Coffee: Now with more shopping than ever. And some Cobra Kai. Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Sneaky Marketing of the Week: 48 Laws of Power sounds so much better than "How to be a manipulative jerk" Record breaking sales for the holiday $41B up from 38. Where do people get their information? What if Chrome gets broken off of Google? - Will OpenAI have it's own browser? 7:34 - 8:18 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Adding Ads to Large Language Models? Chinese Models Walmart's Retail Media Network, Walmart Connect, is responsible for 12% of profits AI is Ringing in Big Changes? Thanks to Zeptive, the best in Vape Detection, on both Wix and NetSuite 14:15 - 15:47 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. John's Spotify Wrapped Giving up on Smart Speakers John recommends the Anker Cosmos 4K Laser SE Status deal on earbuds and cans for $149 Chris goes in for the super Macbook upgrade Cobra Kai, next on deck Arcane Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
How To Do Better On LinkedIn
In this Marketing Over Coffee: Dwell Time, Slop Lists, BlueSky, Mini App Blogs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite MarketingProfs post show - Generative AI for Analytics The slop list and how to do it better AJ Wilcox on LinkedIn Ads 7:55 - 8:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! From the Floor: Tango Hubspot integration, and Mobly Chris on the impact of LinkedIn dwell time - Free Guide to Create Better LinkedIn Posts BlueSky adding a million a day - Follow John and Chris Why you shouldn't delete your Twitter account 19:08 - 20:40 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Yet another December filled with crappy predictions of trends Mini App Blogs John Blue says the Sneaky Marketing Award should be ongoing 48 Laws of Power, Algebra of Wealth Year end wrap up Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
The Audience is Listening
In this Marketing Over Coffee: Tom Webster talks about his new book, A Little Guide to Building a Big Podcast Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Get your copy of The Audience Is Listening Since we last spoke... From Edison to Sounds Profitable Writing the book to answer "How do I grow my podcast?" Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Things that undermine the credibility of your surveying: margin of error and using percentages correctly Creating an avatar for your listener The Primary Audience versus Secondary and Tertiary Roles, Goals, Characters NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why more podcasts need to be taking advantage of offline marketing The services offered by Sounds Profitable Bringing the P-Zone! I'm Starting to Worry About This Black Box of Doom The Greatest Yacht Rock Playlist on Earth - Capt. Tom and Capt. John Approved! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
MarketingProfs B2B Pre-Show
In this Marketing Over Coffee: Marketing AI Update, Swinging Elections, Smart Home Update, and Tarot Chris Returns! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Streamyard tries to get me TikTok and YouTube vs. MSM on elections Canada shuts down TikTok business Katie Artifact - Running on Anthropic Claude 8:15 - 9:00 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Open AI O1 Model leak Nice Martech Overview of everything going on in LinkedIn MarketingProfs Preview: Katie and Chris doing a full day session on AI for Analytics, also past guests Rand Fishkin (Great Expectations, Lost and Founder), and Nancy Harhut (Using Behavioral Science in Marketing) MarketingProfs Cocktail Hour Tarot Readings with Chris Returns!! Results from 54 Google Ad Experiments A Reddit Marketing Discussion that's not trash 17:38 - 19:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Matter 1.4 Standards for Smart Homes, Siri gets smarter, and John jury rigs a subwoofer to his Bose TV Speaker Martha Stewart, Agatha All Along, Kara Swisher's Burn Book Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Rise of the Agents
In this Marketing Over Coffee: Now with more WP Feuds, AI Detectors and Lower Decks Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite WordPress vs. WPEngine feud Anthropic computer use - you can give AI permission to use your machine aka Rise of The Agents AI detectors are all garbage 14:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Home speakers: Echo Studio Pro vs. Klipsch The Fives vs. Sonos NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Ambient mixing tool from Google Lower Decks Mr. McMahon Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
This is Strategy with Seth Godin
In this Marketing Over Coffee: Author of 21 Best Selling books in 36 langugages talks with John Wall about Strategy Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio The new book is This Is Strategy Field Testing it through videos on Purple.Space (that are now a course on Udemy) Why feedback is often just lies The strategies behind the book itself - including the game of life 7:30 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Culture was invented by systems to defend themselves Marketing and empathy How do games fit into strategy? Luck does not even out in the long run 15:27 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Doing all the extras Honoring to work of Donella Meadows and Russ Ackoff by explaining systems Harvard Admissions Lewis Hyde on The Coyote Once you have a strategy think about three business plans Beats Fit Pro are John's pick, Shokz Headphones change swimming forever for Seth Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Ravi Pratap on the State of QR Codes
In this Marketing Over Coffee: Co-Founder and CTO of Uniqode, Ravi Pratap brings us up to date on the lastest marketing applications of QR codes Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio Starting out in NYC at Morgan Stanley, and off to DC 7:45 - 8:27 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The first product made the desktop web mobile The 4 keys to Mobile: Bluetooth, Camera, GPS, and NFC Uniqode A centralized end-to-end solution for QR codes QR Code API 20:52 - 22:24 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Why NFC didn't explode by QR? Digital Business Cards Currently reading Outlive - expanding your healthspan, and just watched Hit Man Connect with Ravi on LinkedIn Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Say What They Can't Unhear
In this Marketing Over Coffee: Author Tamsen Webster talks about how to create impact in the real world with her latest book on The 9 Principles of Lasting Change Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio The new book: Say What They Can't Unhear Interview on the previous book: Find Your Red Thread Driving action in marketing, sales, and leadership communication is not the same as creating long term change Creating internal motivation so the behavior is repeated without outside effort Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Using Aristotle's approach - you must lead with the elements of agreement Story is arguement People want to be seen as smart, capable, and good NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. You can't want it more than they do The Message Design Institute The question of how to accelerate the understanding and adoption of new ideas Learn2Reinvent The Compact Case Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
AI Voice Chat, Agents, and Cannoli
In this Marketing Over Coffee: Now with more synthetic focus groups, AI memory manipulation, and Deadpool Wolverine Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Open AI text to chat Voice Interface now available Voice as the next big interface Virtual focus groups by training models on your Ideal Customer Profile Try out Advanced Voice Mode in ChatGPT to start Andy Crestodina's latest Blogging Statistics - 80% of bloggers are using AI as part of their content creation 7:29 - 8:13 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Building an AI Agent on the livestream! Videos of Chris' MAICON and INBOUND sessions 14:37 - 16:08 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. AI can rewrite your memory Order from Bova's! See us at MarketingProfs B2B! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Nataly Kelly, CMO of Zappi on Consumer Insights
In this Marketing Over Coffee: Learn how enterprise B2C organizations gather customer insights from around the globe for marketing, product and advertising insight on this Marketing Over Coffee Direct Link to File Brought to you by our sponsors:NetSuite and Wix Studio Bringing Hubspot to the rest of the world! Starting out in music and then becoming and interpreter CSA Research, SmartLane Opening Hubspot Tokyo NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Working with Global Consumer Brands at Zappi Tracking trends like the Sephora 10 Year Old The three main categories of consumer insights Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! At what growth point do orgs usually engage Zappi? Connecting insights across silos The Consumer Insights Revolution, based on work done by Pepsi and Zappi Music from Sting (Sorry, I wanted to build a Spotify playlist but they don't have Fragile in Portuguese) Follow Nataly on LinkedIn! Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Marketing AI Conference Wrap Up, Reddit, and Cobra Kai!
In this Marketing Over Coffee: Now with more trip reporting, smart speakers, and Boston Accents! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The exceptional glory of "With Special Guest" Post MAICON trip report Headphone demos on the expo floor 8:14 - 8:56 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Managing the People Who Manage AI Midjourney now has a web UI Marketer's Guide to Reddit 15:45 - 17:09 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Derek mentioned Bento as email service provider Strawberry Smart Picture Frame - Aura has a solid app and device. Also testing iFramix for obsolete iPads SmartSpeaker Update! The Instigators, The Perfect Couple, and Cobra Kai See us at MarketingProfs B2B! Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters
Catching up with Mignon Fogarty, The Grammar Girl!
In this Marketing Over Coffee: Mignon Fogarty talks about grammar, creating her digital network, writing and podcasting! Direct Link to File Brought to you by our sponsors: Wix Studio and Keeper 18 years of Grammar Girl! Quick and Dirty Tips Network Site Getting the network going right at the start Signing with MacMillian to get it all going Getting Oprah's attention 8:37 - 9:19 - Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Crossing the podcasting chasm Evolving the show over time What's hot in business grammar? Active vs. Passive Better business email strategies 17:48- 19:35 Track expenses, find deductions, and get a bigger tax refund. Get 10% off @Keeper.tax at keepertax.com/moc! #keepertaxpod Join the Grammarpalooza text community! https://joinsubtext.com/grammar or text "hello" to (917) 540-0876 How do you stay current on grammar? Threads is working Updated Books: Grammar Girl Presents the Ultimate Writing Guide for Students, The Grammar Daily Catch up with Mignon on Threads or LinkedIn Sign up for the MoC text line at 617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
RAG, Politics, Dual GPS, and Road Trips!
In this Marketing Over Coffee: Now with less gall bladder and more random... Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Firsthand account of using AI in healthcare Using RAG lock for post surgical recovery Mixing business with politics and surviving 9:58 - 10:40 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Salesforce Shopping Index says soft holiday season Temu and getting your own project manufactured Dual GPS 17:14 - 18:38 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Yelp vs. Google John complains about companies that market projectors and earbuds poorly Event Best Practices and John's super secret Profs B2B schedule MAICON and INBOUND coming up for Chris Join us over in AfM Sign up for the text line: 1-617-812-5494 Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Hands On Using an LLM for Storytelling
In this Marketing Over Coffee: Katie does a tour of Google Gemini writing copy trained on an Ideal Customer Profile (ICP)! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Using your Ideal Customer Profile (ICP) to improve your storytelling ability If you want to watch the video on YouTube Ron Ploof's StoryHow Pitch Deck NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. What makes up the ICP The Trust Insights PARE framework for writing prompts Examining the ICP to find Pain Points Starting with the ending in mind Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Skip Week and Something New!
In this Marketing Over Coffee: It's our week off but I wanted to talk with you about my new project! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite If you or someone you know is doing amazing work to help us all do better tell me about them. You can ping me on LinkedIn, on Threads, or our contact form. NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! Our theme song is Mellow G by Fonkmasters.
Email Vendors, Google Pixel 9, and How To Get Huge on TikTok
In this Marketing Over Coffee: Learn about why email marketing stinks, why Flux.1 rules, fan service in Deadpool & Wolverine, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Are all email service providers horrible? Mautic, MailChimp, Ghost, AWeber Google Pixel 9 8:20 - 9:50 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google Monopoly - Paying $20B to be the only choice kind of proves that Canva acquires Leonardo AI (after 2 years - 19 M users!) Chris' GPT for event planners and webinar operators - generating seed questions 15:47 - 16:34 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! TikTok Partners with Amazon Speed of response huge on TikTok Automating the MoC Newsletter Cobra Kai and Deadpool Wolverine Flux 1 Image Generation RIP Crowdtangle Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Katie Robbert on Ideal Customer Profiles, The 5Ps, and more!
In this Marketing Over Coffee: Learn about the Trust Insights ICP, Google Keep, True Crime, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Since the last interview.... Remodeling the house Changes in the market from analytics to AI Working with the 5P Framework Applying AI with a change management focus 10:26 - Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! The Trust Insights Ideal Customer Profiles (ICP) It's not enough to create the profile, the model needs to tell you what to do next NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Using the ICP to create an interactive model Katie will have sessions at MAICON and Marketing Profs B2B Using Google Keep for wrangling ideas Smart Speakers in the home Peloton and Strava updates You Like it Darker by Stephen King Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Olympics, Running Your Own AI, and Planning for AI Search
In this Marketing Over Coffee: Learn about Snoop at the Olympics, SearchGPT, Dyson Headphones and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Olympic watch: Snoop Dogg carrying the torch, Flava Flav supporting Water Polo Llama 3.1 released to the public - what it takes for you to run it yourself 7:07 - 7:54 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! SearchGPT is coming for search traffic Google pays to access reddit data 13:52 - 15:19 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Google gives up on ditching 3rd party cookies, AdTech execs say it doesn't matter anyway Hidden Google tool to find discrepancies between GA4 and Google Ads conversion data (conversions vs. key events) Dyson back with more headphones - 40db noise reduction, 55 hour battery Deadpool vs. Wolverine Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now! Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.
Ryan Holiday on Growth Hacking - From the MoC Archives
In this Marketing Over Coffee: Before he became the most popular author on stoicism, we talked with Ryan Holiday about his marketing books! Direct Link to File We put this episode together as part of some exclusive content, the feedback was so positive we've decided to put it in the feed for everyone! You can still check out Growth Hacking here and Trust Me, I'm Lying! Thanks as always to our sponsors: Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to! NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth. Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie Sign up for the Marketing Over Coffee Newsletter to get early access! Our theme song is Mellow G by Fonkmasters.