Imperfect Action
867 episodes — Page 8 of 18
Ep 505Day 2: 5 days to clarity on your digital product idea
This is Day 2 of my 5-part training series designed to bring you complete clarity on your digital product idea—whether you have no idea what to create next, or you have too many ideas and can’t decide which to start with.In this episode, I’m sharing:- The big myth about helping more people with your digital product. - Where to find the people who will pay money for your digital product. - A quicker and easier way to grow even in a saturated market, if you’re just starting out and have a small budget. SHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- Sign up for Boost Your Brand's Superfans: https://stephtaylor.co/BYBS
Ep 504Start here: 5 days to clarity on your digital product idea
In this series over the next 5 days we will explore complete clarity in your winning digital product idea. - In today's episode we look at the problem your product is solving...- Solving a problem vs creating a 'nice to have'- How to find the stone in the shoe of your audience.- Banishing the myth of 'unique' ideas- It's not always the experts that get the audience tractionSHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- Get the Digital Product Kickstart Kit: https://stephtaylor.co/kit- Check out the A-Z Podcast Launch Plan: https://stephtaylor.co/plp-igLet's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 5035 things you can do during a slow period to set your business up for future growth
Slow periods can be super productive as it's the perfect time to work on your business and set yourself up for for long term results!In this episode, I share with you how I set myself up for future growth in these down times...- Invest intentional time and energy into audience growth- How to get clear on your 'ideal customer'- How to amplify your reach - Focus on your unique angle - strengths, experience, knowledge and your audience needs- Research, research, research - it's super valuable on so many levels- Get clarity on your perfect digital product idea- Start creating your income-producing assets...short term income vs long term growth!Today's take-away - use quiet periods to set yourself up today for your future success!Be sure to check out next week's 5-day series where I break down how to uncover your winning digital product idea.SHOW LINKS:- Grow your audience with Boost Your Brand's Superfans (https://stephtaylor.co/BYBS)- Get my step-by-step plan to launch your podcast (https://stephtaylor.co/PLP-IG)- Sign up for my free podcasting masterclass (https://stephtaylor.co/podcasting)
Ep 502Kirsty Fanton on how to use customer research to write high-converting launch copy
Kirsty is a launch copywriter and copy coach who's great at making sense of human tendencies and selling through words. In 2018 Kirsty returned to her love of teaching and launched her Brain Camp course. With a psychotherapist background, Kirsty understands the benefit of gathering insights from potential customers in order to connect with your audience and write copy that converts. In today's episode Kirsty and I chat about: Launch learnings after a 16-month hiatus to have a baby The overwhelming benefit of social proof...copy real CAN write itself! The power of word of mouth recommendations The 'wrong' questions to ask when gathering feedback Dispelling the fear of non-buyer surveys Customer research processes for identifying trends leading to valuable copy Social proof... it's not just testimonials! Tips for launching without social proof and the key elements of social proof Customer research is not just a 'tick-box' task You can find Kirsty at https://www.kirstyfanton.com/ and sign up to her social proof sidekick at https://www.kirstyfanton.com/sps-socialette or on Instagram @kirsty.fanton SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 501The expectations vs. reality of fast business growth (aka. The time I became an "overnight success")
My business grew rapidly in 2020, but the 'overnight success' tag didn't ring true! Today I share with you my journey (and failures) to success. I detail the pros & cons of rapid growth and I highlight what I would do differently (aka - the take-aways for you!) Here's what I cover in this episode: It's not all sunshine & butterflies (pros & cons of rapid growth) Growth as validation 'Upper-limiting' growth potential The mindset muck Sustainability of growth One step back...two steps forward Reducing the 'Business Bloat' Systems, processes & SOP's are critical The value of scaling software YOU are SO important!! Overcoming the fear that it will break! SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 500How my business has evolved in 500 episodes—and predictions for the future of online launches
Ep 500...Wow!! In the last 4 years of podcasting I have covered so many topics. Today I want to share with you how my business has evolved and my predictions for online business and launching. Here's what I cover in this episode: May 1st, 2018 - where it all began! My first launch flop... The Podcast Launch Plan evolution 2022 - you're not alone...this is tough! Flexibility is key... Looking ahead...audience growth without ad spends Remaining authentic in our offers Know, Like and Trust...standing out in the noise Getting to the finish line Becoming more accessible Email is King! Web3 & NFT's for digital products SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 499Monica Yates on how to create boundaries in your business to protect your energy
Monica is a trauma healer and embodiment coach who works with women to set boundaries in their business and personal life. In her coaching, Monica explores the need for boundaries to avoid exhaustion and overwhelm and protect your positive energy. Language warning for this episode! In today's episode Monica and I chatted about: Boundaries without resentment Signs you need to set boundaries in your business Identifying boundaries within yourself - self-respect and discipline 'Silence' is golden... The importance of embodying your boundaries into your energy The surprising benefit of distancing yourself from validation Teaching your boundaries through gentle communication You can find Monica at https://monicayates.com.au/ and sign up to her masterclass at https://monicayates.com.au/monica_work/boundaries-bitch/ or on Instagram @ monicayateshealth SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 498Instagram doesn't light me up anymore—here's what I'm doing instead
Instagram has always been a core part of my business that has seen me reach great levels of success. However, with the ever-changing algorithms and content saturation we are experiencing today, I decided it was time to reassess its impact on my future goals. In this episode, I share with you my journey through Instagram My IG success story...the early days! The reality of those 'shiny objects' (aka Reels) Navigating the posting conundrum - what I want to post vs what my followers want to see It's okay to not be 'BIG' on Instagram (particularly if it doesn't fit your goals) How to make Instagram 'work for me' - options, options, options... And...where to from here! TL;DR - You don't HAVE to do anything in your biz. Do what works for you—and that includes IG. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 497What to do during launch stuff ups and tech glitches (like the time I called everyone on my email list "Sarah")
Tech glitches are a given, particularly when you are launching! I've had my fair share...but it doesn't need to feel like the 'end of the world'!! In this episode, I share with you some of my tech glitches and how I handled them... Launching on Friday 13th.... Testing, testing....503 error! Everyone's called 'Sarah', right? Webinar "Going live in 3,2,1".... That time 60 people got all 13 cart open emails at once The positive take-away from unintended glitches is the opportunity it presents to re-evaluate your processes to minimise a reoccurrence! SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 496Tarzan Kay on how to make consistent sales with a small email list
Tarzan is a copywriter and email marketing specialist who has the unique ability to write fun and engaging emails that WANT to be read! Her story-based copywriting and consistent email model is designed to not only return a high email open rate but in turn, build better relationships and audience growth. In this episode, Tarzan and I chatted about: Why your email marketing strategy should be the centre of your business The striking differences between communication by email marketing and social media How to do 'a lot' with a small email list The benefit of storytelling as a unique value proposition Lessons learned in email list building Tips for developing relatable, easy-read, saleable emails (and overcoming the fear of 'unsubscribe') How to keep small email list engagement The difficulty of identifying your best business balance Love this interview? Get MORE! Join Tarzan for her FREE Masterclass: Small List, Big Profit https://tarzankayglobal.samcart.com/referral/masterclass/TWNXfJXXjvNRfNrz And get to know her better on instagram @tarzan_kay SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 495Some of the biggest mistakes you can make with your launch (Book Extract)
This episode is designed to help prevent you from making some of the big mistakes you can make in a launch. This is an extract from my book, 99 Launch Lessons. SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 494Madison Dohnt on the energy behind a successful launch and how to launch less stressfully
Madison is another of my Launch Magic Alumni who enjoys a successful career as a Women’s Hormone Specialist and Naturopath. After personally experiencing health issues, Madison took her knowledge as a scientist and high school science teacher and pivoted her career into the health space, specifically her passion for empowering and educating women about hormone health. Today Madison runs a successful 8 week Balance your Hormones Course. In this episode, Madison and I chatted about: How and why she took her education and knowledge to a digital product How Launch Magic gave her the realisation that the ‘Success of your launch is reliant on your ENERGY’ Madison’s post-it note strategy for boosting your confidence when teaching a live webinar Her ‘a-ha’ moment after content sharing in the lead up to her launch The impact of stress on our hormones through launching—and how to minimise stress in a launch Learnings from her first launch and the boundaries and changes implemented going forward You can find Madison at https://www.madisondohnt.com/ and find her free eBook at https://www.madisondohnt.com/clearyoursymptoms or on instagram @ madisondohnt Doors are currently open to Launch Magic until 19th May. Find out more and enroll at https://stephtaylor.co/magic SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 493Michelle Pontvert on how launching digital products transformed her web design business
Michelle is a Launch Magic Alumni and a freelance website designer who adjusted her business model to continue servicing her 1:1 clients whilst removing herself from the equation. Michelle has successfully 'templatised' her entire business whilst still achieving great results for her clients. In this episode, Michelle and I chatted about: How she was able to template her 1:1 custom design work How to make her templates meet a need and stand out in a crowded market whilst overcoming her fears Her experiences and learnings with launching (and relaunching) her online products Lessons and mistakes from her second launch (bonuses, fears and alike) How to create a webinar around templated products (as opposed to traditional online courses) Her 'lightbulb' moments from Launch Magic You can find Michelle at https://www.michellepontvert.com/ and find her templates at https://www.michellepontvert.com/shop or on Instagram @ michellepontvert Doors are currently open to Launch Magic until 19th May. Find out more and enroll at https://stephtaylor.co/magic SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 492This is why you keep pushing your launches back—and how to stop doing it so you can finally launch
If you're stuck in the endless cycle of procrastinating your launch (or launches), you're not alone. This episode I'm sharing why you keep doing it, and some steps you can take to stop procrastinating your launch. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 491How a live launch can remove the risk of a failed launch (Book extract)
Launching can feel scary, because there's always the risk it might flop. But live launching can actually prevent this from happening. This episode, I'm reading an extract from my book, 99 Launch Lessons. Get your copy at https://stephtaylor.co/book SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 490I didn't record my signature course until the third round. This is why
I taught Launch Magic live for the first two rounds, rather than investing any time into recording it up-front. This episode, I'm sharing why I chose not to pre-record it all until the third time I taught the course. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 489Not sure what to launch next? Here's how to come up with ideas (and decide between ideas!)
Too many ideas? Or not enough ideas for what to launch? Either way, this episode, I'm sharing how to come up with ideas to launch and how to choose what to launch next. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 488This is how templates hurt your launches
Templates are tempting—after all, they can save you hours of work. However, they can hurt your launches and cramp your style. This episode, I'm sharing how they're hurting your launches. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 487Launching: I launched a course before I recorded the first lesson. Here's how I did it.
I'm a big believer in launching your offer before you invest too much time into creating it, as launching is the best way to test your idea. This episode, I'm breaking down exactly how I launched my newest course before I even recorded the very first lesson. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 486The excuses that are holding you back from launching (Book extract)
As an introvert, I'll be the first one to tell you that launching can drain your energy—if you do it the wrong way. This episode, I'm sharing how to launch and keep your energy up, so that you don't burn yourself out in the process. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 485You are responsible for the business you create (Book extract)
If parts of your business are making you unhappy, you're responsible for it. This is a good thing, because it means you have the power to change it. This episode, I'm reading an extract from my book, 99 Launch Lessons. Get your copy at https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 4843 big mistakes I made in Q1 of 2022 in my biz
The first quarter of 2022 was an interesting one in my business. We did more than we've ever done in one quarter, and naturally, I made some mistakes. This episode, I'm sharing what those mistakes were and what you can learn from them. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 483Audience Growth | You don't have to be on social media if you don't want to be
You really don't have to be on social media if you don't want to. Yep— that's right. This episode, I'm sharing why. Register for my free masterclass — How to Grow your Audience in 2022 at https://stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 482Book Extract | Be brave enough to disqualify the wrong people
It's scary to say "no thanks" to the wrong people for your business, but it's so important. This episode, I'm sharing an extract from my book about being brave enough to disqualify the wrong people. Register for my free masterclass — How to Grow your Audience in 2022 at https://stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 481Audience Growth | There are only two ways to reach more people
Are you overcomplicating growing your audience? Probably. When it comes down to it, there really are only two ways to reach more people and this episode I'm sharing what they are. Register for my free masterclass — How to Grow your Audience in 2022 at https://stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 480Audience Growth | Why the algorithm doesn't like you and what to do about it
Hands up if you've ever felt personally victimised by the Instagram algorithm—or any other social media algorithms? This episode, I'm sharing why the algorithm doesn't like you and how to fix it. Register for my free masterclass — How to Grow your Audience in 2022 at www.stephtaylor.co/masterclass 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 479Audience Growth | Why growing your audience feels so hard in 2022
There's no doubt that growing your audience in 2022 is a little more challenging than it was a few years ago. If you're wondering whether it's just you—it's not. This episode, I'm sharing exactly why growing your audience in 2022 can feel like an uphill battle and what to do about it. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 478Behind The Scenes | Why I deleted 15,000 subscribers off my email list
Last year, I deleted 15,000 subscribers off my email list. Did it hurt? Yes. But I did it for a reason, and this episode I'm sharing exactly why I deleted my subscribers and the signs that I needed to delete them. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 477Sara Noel on how to improve your website conversions with better copy
Sara Noel is a freelance website copywriter and educator who specializes in helping creative entrepreneurs and modern business owners connect with their ideal audience through her signature sales-focused storytelling method. In this episode, Sara and I chatted about: Why good website copy is so important (and why it's one of the big reasons you might not be converting as well as you'd like). The massive mistakes business owners make with their website copy. How to write your about page, even if you hate writing about yourself. How to get free traffic to your website (without relying on social media). Her experiences so far with launching her online course. You can find Sara at www.betweenthelinescopy.com and find her course at http://www.betweenthelinescopy.com/course SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 476Book Sneak Peek | Do what feels right for you
My book is LIVE! This episode, I'm sharing a little sneak peek from what I've written—some advice on what to do when you don't know what to do. Get the book at https://stephtaylor.co/book 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 475Launching | Your launch flopped, now what?
Sometimes launches don't quite go to plan, and that's okay. I've been there a few times and each time this has happened, it's taught me something valuable. This episode, I'm sharing what steps to take if your launch has failed. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 474Launching | 7 reasons people will look at your product and not buy it
When you launch, people might be interested in your product and still not buy it. This episode, I'm sharing why that happens, so you can prepare for it next time you launch.
Ep 473Launching | What if people unsubscribe or unfollow?
Worried that when you launch, people might unfollow you or unsubscribe from your list? Let's talk about that. Launch Magic Live is coming up on 24 and 25th of February. Launch Magic Live is The 2-day virtual event that will give you the strategy, motivation, and momentum to have your first (or biggest!) profitable launch. Check out the speaker lineup and grab your ticket at (http://stephtaylor.co/LML) 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 472Launching | "I feel like my launch will fail"
Does your gut instinct tell you that your launch will fail? You're not alone. This episode, I'm showing you why your gut feeling that you'll fail can't always be trusted. Launch Magic Live is coming up on 24 and 25th of February. Launch Magic Live is The 2-day virtual event that will give you the strategy, motivation, and momentum to have your first (or biggest!) profitable launch. Check out the speaker lineup and grab your ticket at (http://stephtaylor.co/LML) 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 471Online Biz | How I transitioned from 1:1 clients to a digital product business
Wondering how to ditch the client work and go all-in on your digital products? This episode, I'm sharing how I did it... The path I took might surprise you! Launch Magic Live is coming up on 24 and 25th of February. Launch Magic Live is The 2-day virtual event that will give you the strategy, motivation, and momentum to have your first (or biggest!) profitable launch. Check out the speaker lineup and grab your ticket at [stephtaylor.co/LML] 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 470Book Sneak Peek | What to do if you're not ready to launch yet
I'm launching a BOOK about launching! This episode, I'm sharing a little sneak peek from what I've written—some advice on what to do if you're not ready to launch. Launch Magic Live is coming up on 24 and 25th of February. Launch Magic Live is The 2-day virtual event that will give you the strategy, motivation, and momentum to have your first (or biggest!) profitable launch. Check out the speaker lineup and grab your ticket at http://stephtaylor.co/LML SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 469Podcasting | 5 things that matter more than your podcasting equipment
When you want to start a podcast, it's only natural that your first instinct is to start researching podcast equipment. Surely the very first thing you need to start a podcast is a microphone, right? Wrong. This episode, I'm sharing 5 things that matter more when you're launching a podcast than your equipment. If you're thinking about launching a podcast in 2022, then I would like to invite you to join my free podcasting masterclass. In the 60-minute training, you'll uncover: - The 7 massive myths that are holding you back from launching a wildly successful podcast, - Your stand-out podcast topic. Your podcast topic can be the difference between a show that skyrockets your business, and one that flops. I'm letting you in on my simple strategy for your powerful podcast topic, and - 3 ways to make money from your podcast. Find a time that suits you and register at http://stephtaylor.co/podcasting SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 468Podcasting | 5 things NOT to do when you're starting a podcast
Having helped launch more than 100 podcasts in the last 2 years, I've seen all the mistakes in the book. In this episode, I'm sharing 5 things you mustn't do when you're starting a podcast. If you're thinking about launching a podcast in 2022, then I would like to invite you to join my free podcasting masterclass. In the 60-minute training, you'll uncover: - The 7 massive myths that are holding you back from launching a wildly successful podcast, - Your stand-out podcast topic. Your podcast topic can be the difference between a show that skyrockets your business, and one that flops. I'm letting you in on my simple strategy for your powerful podcast topic, and - 3 ways to make money from your podcast. Find a time that suits you and register at stephtaylor.co/podcasting SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 467Denise Duffield-Thomas on money mindset, launching and scaling to a multi-million dollar biz by doubling down on one product
Denise Duffield-Thomas is_ _the money mentor for the new wave of online entrepreneurs who want to make money and change the world. She helps women charge premium prices, release the fear of money and create First Class lives. In today's episode, Denise and I chat about: - Why mindset is the most important part of any launch and how she mentally prepares herself for each launch. - Some of the most common mindset blocks that show up in launches. - Her manifestation and goal-setting rituals for each launch. - How doubling down on one product helped her to scale to a multi-million dollar business. You can find out more about Denise Duffield-Thomas at [www.denisedt.com](www.denisedt.com) and you can find her Money Bootcamp at [www.denisedt.com/bootcamp](https://www.denisedt.com/bootcamp) 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 466Business Tips | 5 hacks to save time in your business in 2022
I spend less than 20 hours per week working IN my business, which has meant I have more time to work ON my business as a result. Here are some ways that I've become more efficient with my time. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 465Business Tips | How to choose what to focus on in 2022
Focus is one of the most important things in business, but it's also one of the hardest. With so many shiny projects you could chase, how do you decide which ones to focus on? This episode, I'm sharing how to choose what to focus on in your business in 2022. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 4642022 Predictions | What will make a successful digital product in 2022
There are more digital products than ever before, which means that the gap between the successful ones and the unsuccessful ones is widening. This episode, I'm sharing what a successful digital product will look like in 2022. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 4632022 Predictions | My predictions for the online business space in 2022
Every year, I like to take a little stab in the dark at what I think will happen in the online business space in the year ahead. This episode, I'm sharing my 2022 predictions for the online business space. 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 4622022 Planning | How to plan your launches for 2022
When you're planning for the year ahead in your business, one of the most important parts is planning your launches for the year. This episode, I'm walking you through the process I go through to plan my launches each year. SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co
Ep 461Rebroadcast | The one app I recommend for selling and hosting your digital product
Where should you host your digital product? This episode, I'm diving into the tech that I use to host and sell my digital products. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure Are we Instagram friends yet? Connect with me over at http://instagram.com/stephtaylor.co
Ep 460Rebroadcast | 5 things you can do now to prepare for a future launch
Not yet ready to launch? That’s cool, there are still a bunch of things you can do, starting today, that will prepare your business for your future launch - even if you don’t yet know what you’re launching. This episode, I’m sharing 10 things you can do right now to prepare for your future launch. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure
Ep 459Rebroadcast | The fears that came up when I stepped into the spotlight
Putting yourself out there in the lead up to your launch is terrifying. I know the feeling very well. Sure, I might seem super comfortable in the spotlight these days, but it wasn’t always the case. This episode, I’m sharing a few of the fears that came up for me. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure
Ep 458Rebroadcast | 5 small steps you can take to get visible
Getting visible and stepping into the spotlight is scary - I get it. But, it doesn’t mean you need to try and get on the front page of a magazine or land a radio interview. There are smaller steps you can take to start getting visible, so you can build your audience for your launch. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure
Ep 457Rebroadcast | What if someone else has already launched my idea?
I hear this one quite a lot - you’re worried that because someone else has already created a digital product with the same or similar idea as you, that yours will flop. It’s a totally natural fear - I get it. You don’t want to have to compete, you don’t want people to accuse you of copying and you don’t want to potentially limit the number of customers you could have. So, this episode, I’m looking at why it doesn’t matter if someone else has already created your digital product idea. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure
Ep 456Rebroadcast | The power of embracing a beginner mindset in business
We should all be approaching our businesses and launching with a beginner mindset, because we’re all still constantly learning - and if we’re not learning, we’re not growing. This episode, I’m sharing some ways you can cultivate that beginner mindset when it comes to business and launching. Grab my 5 Simple Tweaks to Boost Your Launch Profits at http://stephtaylor.co/tweaks Already launched and want to make sure your next launch is more profitable than your last? Take the Launch Cure quiz at http://stephtaylor.co/cure