PLAY PODCASTS
Expert Edge Podcast

Expert Edge Podcast

334 episodes — Page 4 of 7

Ep 184The 3 Exact Strategies That Led To My First 6 Figure Webinar

Many coaches dream of running a 6 figure webinar. I know I sure did. I mean who wouldn't want to make that kind of money in a few hours worth of time? But unfortunately, this dream remains a dream for most because they don't apply the right mindset and strategy. In my experience, most coaches just don't know the right strategies to truly make this a reality. So in this episode, I lay out the strategy and 3 big ideas that I implemented that were the driving factor behind my first 6 figure webinar… many years ago. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode184 Get a 30-day FREE trial of Kajabi: https://colinboyd.co/kajabi Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Oct 24, 202327 min

Ep 183How to Impact Millions As An Expert w/ Anthony ONeal

One of the biggest desires I notice most coaches embody is to not only create a thriving business but to have a massive impact on their audience. That's a BIG reason why I got into the coaching space. But it's hard to have a large impact on your audience if you yourself weren't first impacted by the content you're teaching them. The greater the impact it had on you the greater the passion you'll have when sharing it. And you'll be hard pressed to find someone that fits that description more than my guest on this week's episode, Anthony O'Neal. Anthony O'Neal was a Dave Ramsey personality for 6 ½ years before he started his own business helping hundreds of thousands of individuals build wealth & maintain a debt-free lifestyle. He's a best selling author, podcast host of The Table With Anthony ONeal and a highly sought after speaker. Anthony's Website & Social Links: AnthonyONeal.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode183 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Oct 17, 202328 min

Ep 182[Case Study] $300K to $600K in 3 months w/ Verena Tschudi

Most of the coaches I work with are on the cusp of a big breakthrough. They just need a push in the right direction. They usually have the content, the course, the knowledge, etc.. in place but they don't have the vehicle in place that systematically delivers that content in a manner that takes their audience from "interested" to "raving fan/customer". This was the case with a student of mine and guest on this week's episode, Verena Tschudi. In this episode, she reveals how she went from being stuck at $300k for 3 years to $600k in just a couple of months after joining my ELITE program. If you are a coach or course creator that is currently at or making more than $5,000 a month and is ready to scale up to $50,000+, send me a DM on my Instagram @colinboyd with the word "Elite" and I'd be happy to chat if you are a right fit for what we do. Verena's Instagram: @verena.tschudi Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode182 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Oct 10, 202334 min

Ep 181Becoming A Highly Paid Speaker w/ Jacob Morgan

The road to becoming a highly paid speaker has many paths. But there are certain foundational fundamentals that almost all highly paid speakers have in place that got them to where they are. There's always a caveat though… if you're a celebrity of some sort you get to jump the line & bypass these fundamentals. But for us mere mortals, it takes consistent effort. Stacking building block on top of building block until the tide turns in our favor. This is exactly how my guest on this week's episode, Jacob Morgan, became a highly paid speaker - speaking at over 50 events per year! On this episode, Jacob shares with you… How he stacked credibility to become a highly sought after speaker Why vulnerability is super powerful when it is accompanied by leadership (he explains exactly how to do this) His simple but effective book writing process that has helped him become a best selling author And more! Jacob's website: https://thefutureorganization.com/ Jacob's new book: https://leadwithvulnerability.com/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode181 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Oct 3, 202348 min

Ep 180The 3 Webinar Mistakes That Kill Conversions

Any coach that's been running successful webinars knows that there's a refining & revision process that needs to be taken to maximize conversions. The idea of running a 6-figure webinar right out the gate is just that… an idea. For me, it took a lot of trial and error to get to that point. But when I look back, there are 3 clear big mistakes that I made that really killed my conversions early on. Once I addressed these mistakes, that 6 figure idea became not just a reality but the new norm for everytime I run a webinar. These 3 mistakes are what I want to share with you on today's episode of The Expert Edge. NEW - Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode180 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Sep 26, 202324 min

Ep 179Creating Your Tiny Offer w/ Allie Bjerk

I'd venture to say that all successful coaches have a lead magnet ingrained in their business. Lead magnets come in many different forms but they ultimately are giving something of value away for free in exchange for contact information. This has been a staple business practice since day 1. But what if I told you there's a much better way? A way that allows you to get super qualified buyer leads who are much more likely to join your signature program. This is what I want to share with you on today's episode with my guest Allie Bjerk. Allie is a leader in the industry on helping coaches fill their list with buyer leads, not just freebie leads, through the use of Tiny Offer™! She's advised me on creating one and it's changed our business completely! The insights she gives on this episode will create a stampede of qualified buyers for your higher ticket programs! Allie's Funnel Maps: https://alliebjerk.com/funnelmaps Allie's Instagram: @alliebjerk --------------------------------------------- Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode179 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Sep 19, 202342 min

Ep 178How To Go From Zero to $100,000 In An Expert Business

One of the first big financial goals that most coaches have when they start their expert business, is to make their first $100k. There's something about that first 6 figures that can seem both magical and daunting all at the same time. You hear about some people doing it fast and then others never reaching that momentous moment, only to fizzle out. Well during this episode of the Expert Edge I want to make sure you reach this stage in your business. So, I not only share with you what I would do in today's world to reach 6 figures, but the exact steps I would take to do so within 6 months! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode178 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Sep 12, 202328 min

Ep 177How To Sell High Ticket Programs

Depending on what stage you are at in your coaching business, you either have a high ticket program or you've contemplated the idea of eventually adding one to your program offerings. It's important to understand that selling a High Ticket Program is an art and a completely different animal compared to low ticket and medium ticket programs. The whole selling psychology has to change if you want to succeed selling High Ticket. In the episode I go over 3 insights that you have to apply if you want to integrate a High Ticket Program into your business. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode177 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Sep 6, 202340 min

Ep 176The Secret Attributes of 7-Figure Coaches

Oftentimes we think that if someone else is getting better results than us they must have some secret knowledge or skill that has enabled them to reach that point. Take the high earners in the coaching industry for example. They must possess something that has allowed them to reach high earner status, right? Right! In this episode, I reveal 5 secret attributes that I have found almost all high earners in the coaching industry possess. The good news is that these are all attributes that you can learn and develop with a little application. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode176 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Aug 29, 202335 min

Ep 175How To Be A Better Coach

Most people are drawn to the coaching industry because they genuinely care about other people and want to share their expertise with their clients. This is amazing, but from my experience working with coaches, many of them still have room for growth in the area of their coaching skills. In this podcast, I put together a list of 3 big ideas that I use for each client that allows me to help them get the most out of our coaching sessions and maximize the chances of a truly transformational experience. Also, I've put together one of my favorite coaching models that you can use and utilize instantly. It's called the GROW Model, Download it here: https://colinboyd.co/grow Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode175 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Aug 22, 202329 min

Ep 1745 Lessons From Doubling Our Revenue in 2023

When most coaches attempt to increase their revenue, they typically look at ways to get their current offer(s) in front of more people. While this is great and should definitely be utilized in growing your business year in and year out, it isn't necessarily the quickest way to increase your revenue. The most immediate way to add to your bottom line is to simply put a new relevant offer in front of your existing database. This is one of the things that allowed my business revenue to double already in 2023. I share 4 other unique lessons on this episode that were essential in getting this rapid growth. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode174 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Aug 15, 202326 min

Ep 173The Journey To Passive Income w/Pat Flynn

Every entrepreneur starts with the dream of making money while they sleep. But most realize, sooner rather than later, that this might be much more dream than reality. My guest on this week's episode of the Expert Edge - Pat Flynn, might have something to say about that! Pat is a professional blogger, keynote speaker, Wall Street Journal best-selling author and host of the 'Smart Passive Income' podcast. And during this episode we dive deep on topics like: How to find out exactly what your customer wants (so simple, yet so overlooked) How Pat has built "superfans" and massive continuity programs with little to no paid advertising. (this is brilliant) How to give your customers such a great experience that they want to promote you. (he shares an app that does this in just a few minutes) And so much more! You can find more from Pat Flynn at: SmartPassiveIncome.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode173 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Aug 8, 202353 min

Ep 172Owning A Problem Is The Pathway To Profit

One of the most important skills you can develop as a coach and course creator is the ability to clearly articulate your audience's "flagship problem" and the fact that what you have to offer solves this problem. Mastering how to articulate the problem, so that it becomes urgent and important is a crucial part to any marketing sales campaign. So how do you find out your audience's flagship problem? By going through and answering the 4 questions I laid out during this Episode of The Expert Edge! Enjoy. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode172 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Aug 1, 202322 min

Ep 171How To Live Congruent With Your Values w/ Dr. John Demartini

Why is it that some people say they want to achieve a certain goal and they follow through, while others with the same goal fall short? On today's episode, we unpack how your values and self worth are the driving factors behind this phenomena. Today's guest, Dr. John Demartini, is a world-leading human behavior specialist, philosopher, international speaker, best-selling author, and the founder of The Demartini Method - a revolutionary tool in modern psychology. He is exceptional at dissecting and explaining individual behavior while also giving the remedy for that individual to maximize their potential. If you find yourself stuck or falling short on reaching goals in your life, this episode will be a big eye opener for you while giving you clarity and direction. You can go through Dr. John Demartini's Value Determination Process Here: Click Here Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode171 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jul 25, 202353 min

Ep 170How To Move From Live Launching To Automation

One of the big draws to building a digital expert business is the ability to automate a lot of the work. Outside of the marketing and a few technical aspects, you can literally automate the bulk of the sales process allowing you to make money while you sleep! However, one of the keys to making automation work is NOT to automate too soon. In this episode, I reveal how and when you should move from the Live Launch model to an Automated model as well as what you need to understand about your audience before you make the move. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode170 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jul 18, 202324 min

Ep 169How To Differentiate Yourself w/ Lise Kuecker

A lot of entrepreneurs get started with the dream of someday selling their business while cashing in with a big exit. However, in the expert industry, oftentimes you are "the brand". So the idea of selling your company becomes much more challenging. My guest on this episode, Lise Kuecker, has exited 6 companies already and shares how she has built another 8 figure business by not only simplifying her offers but by rebranding and changing the focus of her company allowing herself to be taken out of the equation! If you're in the expert industry and have ever thought about an exit one day, this is the episode for you! Lisa's LinkedIn: https://www.linkedin.com/in/lisa-kuecker-655965129/ StudioGrow Instagram: https://www.instagram.com/studiogrowco Lisa's Website: https://studiogrow.co/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode169 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jul 11, 202343 min

Ep 168Creating Lifestyle Cashflow w/ Justin Donald

Most entrepreneurs start their businesses with the thought of creating an amazing life that allows them the cash flow and freedom to live out their dreams. Unfortunately, the majority tend to get stuck In their business and don't make the correct investment decisions to generate further cash flow. In today's episode, I interviewed number one Wall Street best-selling author Justin Donald about his journey to retiring at the age of 37 and how he now helps other entrepreneurs just like you to invest their money and build lifestyle cash flow. This way you have more freedom and experiences in your life because you're not chained to your business. In this episode, we talk about how he transitioned his business to create more systems for freedom and also how he built Investments to generate a personal lifestyle cash flow that enabled him to retire at such a young age. I trust you'll enjoy this episode as it enables you to get greater insight to become a lifestyle investor. Justin's website: https://lifestyleinvestor.com/ Justin's podcast: Lifestyle Investor Strategy session: lifestyleinvestor.com/strategy Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode168 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jul 4, 202351 min

Ep 167Creating More Time Freedom In Your Expert Business

Entrepreneurs are notorious for working relentlessly in their business, often to the detriment of their freedom and personal life. As their businesses grow bigger and bigger, their freedom tends to dwindle more and more. I know this first hand as it was definitely an issue I've had to work through numerous times in the past. In this episode, I share 4 big pillars to give a foundation for getting more time off in your business while not sacrificing your business's growth. In fact, your business will grow when you implement these pillars AND you'll have more time off! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode167 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jun 27, 202332 min

Ep 166Overcoming Discouragement

Discouragement is a common circumstance in life. As an entrepreneur, this can tend to get amplified due to the vast amount of challenges that come our way. It's important to A.) recognize discouragement when it hits you and lingers and B.) how to overcome it and move into a higher state or a higher level both within yourself and in your business. In this episode, I share some really discouraging moments in my life/career and the strategies I used to overcome them so that when you too are in a season of discouragement, you can use them to move on and thrive! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode166 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jun 20, 202337 min

Ep 165Mastering Uncertainty w/ Joe Pane

One of the most important relationships you'll ever have in your life has nothing to do with your friends, your family, or even yourself. In today's podcast, we unpack the idea of how your "relationship with uncertainty" will be one of the defining factors as to whether you continue moving towards success or struggle to go to the next level. Today's guest, Joe Pane, is a good friend and early mentor of mine who is exceptional at explaining how we as coaches and entrepreneurs reprogram our minds to view uncertainty in a more healthy and resourceful manner. If you find yourself in fear, stuck, or procrastinating the bigger decisions in your life then this podcast will help you to get unstuck and start moving towards the destiny you truly desire. Joe is also running a free 3-part video series called "Uncertainty Mastery Bootcamp" where he'll share more insights into how to improve your relationship with uncertainty and therefore improve the quality of your life and business. Go to the link below to register for Uncertainty Mastery Bootcamp: http://colinboyd.co/joe Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode165 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jun 13, 202343 min

Ep 164Removing Emotional Blocks w/ Diana Guintu

Your emotions determine the quality of your life. You can have the most amazing things happening externally in your world, but if you aren't feeling love, compassion, and wellness on the inside, it doesn't matter. After coaching thousands of people around the world, one pattern I've noticed is that the main thing that stops people from going to the next level is not their business challenges, it's their emotional challenges. This is exactly why I wanted to bring a good friend of mine, Diana Guintu onto the podcast to talk about her four-step HEAL process for removing emotional blocks. In this podcast, we unpack her system which enables entrepreneurs to resolve emotional blocks from their past so that they can step up and step into the next level. Diana also shared her "3 Secrets To Remove Emotional Blocks Guide" completely for free: Click Here to Get Diana's Guide Connect with Diana: https://www.dianaguintuspeaks.com/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode164 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jun 6, 202337 min

Ep 163Building a Big Expert Brand & Big Events w/ Kristen Boss

There are two skills that I noticed people at a high level in this Expert industry have. Number 1, they know how to build a brand. Number 2, they know how to communicate value from a stage and convert clients. The guest we have on today's podcast Kristen Boss has mastered both of them. In fact in her first ever live event that she ran recently she made over 2 million dollars in 2 days. But even more than this she's been able to build a following on her social platforms of true die-hard fans. In this episode we unpack her philosophy and strategies behind building a truly engaged brand and how she was able to run an incredibly successful and lucrative event, especially as it was her first one ever! Connect with Kristen: Instagram: https://www.instagram.com/thekristenboss/ Website: https://kristenboss.com/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode163 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

May 30, 202354 min

Ep 1623 Powerful Ways To Instantly Overcome Public Speaking Fear

Very few things terrify people more than speaking in public. In fact, a study polled people on what they feared more between death & public speaking. And a whopping 75% feared public speaking more! Now as an expert, this study may hit close to home since you most likely find yourself in a position where you have to present or speak on virtual or live stages often. Good news for you though, in this episode, I share with you 3 powerful ideas that will increase your confidence when speaking publicly. These strategies are ones that I utilize before every single speaking engagement I have. I can't recommend them enough. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode162 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

May 23, 202321 min

Ep 161The Million-Dollar Business Model

In the expert industry, your income is largely reflected by the amount of leveraged vs unleveraged work that you do… And whether you work more with private spectrum clients or public spectrum clients, there is no right or wrong here as oftentimes I find experts really enjoy 1 or the other. However, you typically have to choose one or the other. In this episode, I break down my Million-Dollar Business Model so that you can clearly see where you're at and what changes you may need to make to take that next step up. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode161 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

May 16, 202327 min

Ep 1604 Ways To Overcome The Fear Of Visibility

As an entrepreneur, the challenges that you have to deal with tend to be a bit more amplified compared to the average joe. For example, most people tend to deal with a certain level of "fear of visibility" but since coaches and experts are the face of their business this fear tends to be exacerbated significantly. What I share with you on this episode of the Expert Edge, is 4 ways to Overcome this fear of visibility so that you not only know how to manage these fears but you'll also discover how to use them to thrive and level up in your business. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode160 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

May 9, 202336 min

Ep 159The Journey From 0 To $1 Million In Your Expert Business

As a coach and course creator there is a magic number that many people talk about, the million dollar mark. This elusive number can be highly frustrating and incredibly aspirational all at the same time. I know for me when I first started in my coaching business it seemed way out of reach. I've been running a million dollar per year expert business for a number of years now and I wanted to unpack for you the journey and the phases I went through to reach that level. If you want to build a million dollar coaching or course creation business this podcast will be like a flashlight to your journey. It's going to illuminate the path so that it is clearer and easier for you to travel down. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode159 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

May 2, 202334 min

Ep 158Motivation Strategies That Work for Entrepreneurs

As an entrepreneur, consistently staying motivated is one of the biggest challenges you'll face. Lack of motivation can come from any number of angles, but I find one of the biggest contributors is mental burnout. In this episode, I share with you 4 big strategies to help you work through any burnout you're feeling so that you can stay highly motivated. These aren't your everyday strategies, especially strategies 3 and 4! Tune in to find out what they are. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode158 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Apr 25, 202324 min

Ep 157The 3 Secrets To An Irresistible Offer

You can have the most amazing presentation and a fully engaged audience, but if your offer isn't irresistible...sales will fall flat. Over the years of making hundreds of offers, I've noticed a distinct pattern in the ones that really went crazy and others that flopped!!! In fact, there are very specific strategies that I recommend people use to build an irresistible offer. In this podcast, I unpacked 3 of the most important strategies so that you can start creating offers that fly off the digital shelf - like hotcakes. In this fast-paced podcast you'll discover: The real secret behind using scarcity and the three types of scarcity you can use to drastically increase the conversion rate of your offers How to create bonuses that sell your offer with ease (you'll discover why bonuses are even more important than the modules of your course) The surprising way to use social proof and why it is crucial for you to use it before you present your offer Want To Create An Irresistible Offer? Make sure to check out my mini-course called the Bulletproof Offer. It's a step-by-step system for designing and launching offers that are truly irresistible!!! (even if you've struggled to sell stuff in the past) http://colinboyd.co/offer If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode157 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Apr 18, 202324 min

Ep 156How To Run A Virtual Event That Converts

Virtual Events are hands down one of the easiest ways to fill your programs… if done right! If you've ever been on one or hosted one, you know what I mean. The problem is, most coaches shy away from running their own because they either don't know how to or they're scared it's not going to convert. In this episode I go over my top 3 strategies on how to increase your attendance and conversion from virtual events. I also break down the formula that I use so that there's no second guessing on your part. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode156 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Apr 11, 202324 min

Ep 1553 Transformative Beliefs That Have Propelled My Growth

It's so important to choose your beliefs wisely as they have the amazing power to dictate the direction of your life. If you believe you're a successful smart person you're going to naturally act a certain way that reinforces that belief and alternatively if you think you're an idiot or a loser you're going to again act in a manner that reinforces that belief. It's a self fulfilling cycle even if the belief is completely made up - which oftentimes it is. In this episode, I break down the 3 transformative beliefs that have propelled my growth and allowed me to live a very fulfilling business and personal life. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode155 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Apr 4, 202322 min

Ep 1544 Ideas To Create World Class Content

Most coaches understand that they need to create content to attract and nurture their audience but few do this consistently. And unfortunately for them, consistency is where the magic starts to happen. I've found the problem lies in not having content creation systems or strategies in place. Once you have a go to process for creating your content then consistency is easy. However, we don't just want to create any old content, we want to create world class content. In this episode, I share with you my process and 4 ideas that I use every week to create world class content. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode154 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Mar 28, 202317 min

Ep 153My 5 Top Networking Tips

One of the most powerful assets I have in my business are my connections. I can confidently say that at least 50% of my success has come from my connections. With live events back in full swing, it's important as a coach to get out there and build relationships. In this case I'm not talking about just any relationship, I'm talking about the kind that helps propel your business forward - affiliates. Over the years I've been to dozens of events and there are 5 networking strategies that I use at every single one of them to help me build quality relationships. In this episode, I break down these 5 strategies. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode153 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Mar 21, 202320 min

Ep 152The 3 Simple Ways To Tell More Engaging Stories (Even If You Feel Like You Tell Boring Stories)

Effective and Engaging storytelling is an art. Most coaches think storytelling is about telling their origin story. Unfortunately the only person that might care about your origin story is your mom! Your audience doesn't care. If you want to get your audience resonating with you & your offer, then you need to get them engaged in your stories. In this episode, I show you 3 simple strategies that you can implement right away to start telling extremely engaging stories - even if you feel like you're not a good storyteller. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode152 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Mar 14, 202320 min

Ep 151My 3 Favorite Productivity Hacks

Every coach is aware of the importance of being productive. After all, productivity and business success go hand in hand. However, most coaches aren't aware of a few productivity hacks that can make a huge difference. After teaching productivity, over 8 years ago, to some of the biggest companies in the world I want to share with you my 3 favorite productivity hacks that have made a massive impact on my business. In this episode you'll discover the 3 hacks I use every single day & I recommend you do the same. You can also get 50% off my original signature course called The Productivity Academy by going to https://productivityacademy.co/ and using the code: "COACH" at checkout. The strategies are still 100% relevant today with thousands of entrepreneurs utilizing them. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Get special access to the Productivity Academy for 50% off using the code "COACH" on checkout http://productivityacademy.co/ Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode151 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Mar 7, 202333 min

6 Steps To Creating & Stepping Into A New Identity

If you look within, you'll notice that you have quite a few beliefs about yourself. Some of these beliefs may be positive and some may be negative. But what if I told you that - most likely - none of them are actually 100% true? That you actually created those beliefs based off of unconscious responses to past emotional experiences… crazy, right?! In this episode, I not only go over the 5 stages that you take in creating a belief but I go over the 6 steps on how to actually shatter old limiting beliefs and step into a new identity that better serves you and the season of your life that you're in. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode150 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Feb 28, 202332 min

Ep 14944% High-Ticket Conversion At FIRST Live Event w/ Megan Blacksmith

In this episode, I sat down with Megan Blacksmith (founder of the zestyginger.com) and we dive deep into how her and her partner ran their first live in-person event which had 18 attendees. Not only was the event an absolute hit, it resulted in 8 people joining their program! Mind you the lowest price point was $6000! Megan goes over the general structure of the event, how she went about filling it and the role that the Sell From Stage Academy curriculum had in the success of her event! IMPORTANT! Sell From Stage Academy® is currently open for a few short days. Click below to join! http://sellfromstageacademy.com Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. For all the show notes and links: https://www.expertedgepodcast.com/blog/episode149 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Feb 14, 202354 min

Ep 1485 Strategies That Scaled Me To 7-Figures

Most coaches will encounter quite a few roadblocks on their path to scaling their business to 7 figures. I've been running my expert business for 13 years now and it wasn't until I made some fundamental changes to my business that I was able to scale to 7 figures. In this episode, I've broken down these fundamental changes into 5 practical strategies that will help you avoid the headaches that every growing expert business tends to encounter. These are the types of strategies, among many others that I'll be going over in our upcoming Free training series called Sell From Webinar & Live Stages. So if you enjoy this episode, come and join us on the Free Training series by registering here: https://colinboyd.co/stage Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode148 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Feb 7, 202325 min

Ep 1473 Strategies To Remove The Awkwardness From Selling

If you ask most coaches how they feel about selling or making an offer to their audience, you'll surely be met with some version of "it makes me uncomfortable". To make things worse, this only gets magnified when you start to increase your price points. But it doesn't have to be that way. In this episode, I share with you the 3 ideas that will allow you to be comfortable selling to people - without feeling inauthentic or salse-y. These are the types of strategies, among many others that I'll be going over in our upcoming Free training series called Sell From Webinar & Live Stages. So if you enjoy this episode, come and join us on the Free Training series by registering here: https://colinboyd.co/stage Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode147 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jan 31, 202325 min

Ep 1463 Big Ideas To Make Your Stories More Engaging (Even If You Feel Like You Are Boring)

Most coaches and experts understand the importance of telling stories. But few know how to tell them in a way that's both engaging for the audience and moves them towards a decision or action. In this episode, I discuss 3 big ideas that will help you take any one of your stories from, say a 4 or 5 out of 10 to a 10/10 in effectiveness. These are the types of strategies, among many others that I'll be going over in our upcoming Free training series called Sell From Webinar & Live Stages. So if you enjoy this episode, come and join us on the Free Training series by registering here: https://colinboyd.co/stage Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode146 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jan 24, 202324 min

Ep 145How I quit alcohol without willpower w/ Annie Grace

In this episode, I interview Annie Grace, the author of This Naked Mind: Control Alcohol, Find Freedom, Discover Happiness & Change Your Life. Annie's book has had a profound impact on my own personal life which is why I really wanted to share her message with you. Her approach is refreshing & will leave you with tangible advice on how to eliminate any shame or blame holding you back with self compassion. Among many other profound topics, she dives deep into the 3 layers of belief that keep people stuck in destructive addictive patterns & how to overcome them. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next https://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode145 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Jan 17, 202356 min

Ep 144Create The Expert Business You ACTUALLY Want

A lot of experts fall into the trap of creating a business structure that they think they should be doing rather than one that they actually desire. If you've been in the expert business for any amount of time, there's plenty of opinions by other experts on which structure is the best. From a simple low ticket online course business to a high ticket one on one coaching business - there's no shortage of experts championing the model that is working best for them. In this episode I go over the 3 fundamental types of businesses that are run in the expert industry as well as 3 questions that will help you shape the type of business that you actually want to run. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story:https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next:http://sellfromstageacademy.com For all the show notes and links:https://www.expertedgepodcast.com/blog/episode144 Connect with Colin on Instagram:https://www.instagram.com/colinboyd/

Jan 10, 202326 min

Ep 1437 Questions To Help You Get The Most Out Of 2023

With the start of 2023 upon us, I recorded a simple yet powerful podcast sharing the 7 key questions I ask myself at the end of each year that really help drive my growth personally and professionally moving forward into the new year. In my experience, all lessons and profit from the year are found in reflection. John Maxwell encapsulated this perfectly when he said "It's not about getting through the year but getting from the year". In this episode not only do I share the 7 questions with you but I share with you my own answers from this past year. Don't underestimate the power of reflection. It's the key to future growth. I highly encourage you to go through the 7 questions I've laid out and get the most out of this past year. If you find this podcast episode helpful, write a written review and share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story.https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next: http://sellfromstageacademy.com For all the show notes and links:https://www.expertedgepodcast.com/blog/episode143 Connect with Colin on Instagram:https://www.instagram.com/colinboyd/

Jan 4, 202321 min

Ep 1425 Practical Strategies To Improve Your Influence

Most people fall into the trap of letting their influence and rapport be determined by chance. You'll sometimes connect really well with someone and other times you'll feel uncomfortable and awkward. What if I told you that this can be done consciously and with high levels of success? That there are strategies out there that help you build rapport super fast - sometimes within seconds. In this episode, I share 5 practical strategies that I've developed and used over the last 10-15 years to connect, resonate and influence people, all while creating winning situations for everyone involved. Listen today to discover these 5 practical strategies so that you can implement them into your life and business as soon as today! If you find this podcast episode helpful and you share a screenshot on your Instagram (make sure to tag @colinboyd), DM me to let me know that you've shared it, and I will send you access to one of our programs worth $197. Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next:http://sellfromstageacademy.com For all the show notes and links:https://www.expertedgepodcast.com/blog/episode142 Connect with Colin on Instagram:https://www.instagram.com/colinboyd/

Dec 20, 202225 min

How to Create Messaging that Converts w/ Brandon Lucero

The right messaging will largely determine how successful you are as an expert or course creator. Unfortunately, so many get this wrong. 99% try to appeal to their audience's logic opposed to their emotion. When you appeal to your audience's emotion and meet them where they are at, you instantly build real rapport. My guest today, Brandon Lucero, is the leading expert on how to create the right messaging within your marketing and content to tap into your audience's emotion & drive them to take action. In this episode you'll discover: How to be very specific with your messaging while still reaching a very large general sized audience. The 3 phases that allow you to get the most out of the content/creatives you already have data on - this is genius!! A totally different perspective on how to find your ideal client without boxing yourself into a specific niche - this is also brilliant! And a whole lot more... You don't want to miss this episode! If you found this valuable please take a screenshot and share it on Instagram and tag @colinboyd Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story.https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open nexthttp://sellfromstageacademy.com For all the show notes and links:https://www.expertedgepodcast.com/blog/episode141 Connect with Colin on Instagram:https://www.instagram.com/colinboyd/ Connect with Brandon Lucero on Instagram:https://www.instagram.com/iambrandonlucero/

Dec 13, 202243 min

Building A Million Dollar Brand w/ Jamal Miller

Building a brand that actually becomes known and trusted follows a specific formula. One shift that most experts brand would benefit from is to clearly identify the external issue your customer has and connect it with an internal issue. For example, entrepreneurs think they need money but what they really need is a strategy. My guest today - Jamal Miller utilized this strategy, among many others discussed on this episode, that allowed him to go from food stamps to 7 figures ridiculously fast. So fast that he doesn't even remember making his first 6 figures. In this episode we discuss: - The power of a membership program and how Jamal set his up to create a community that breeds a family feel & strategic growth for his members - How people actually value your struggles more than your success - this is key to getting them to trust you - Being the best in your area of expertise isn't necessarily going to get you the best results but Jamal reveals what will - And a whole lot more... You don't want to miss this episode! If you found this valuable please take a screenshot and share it on Instagram and tag @colinboyd Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story.https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open nexthttp://sellfromstageacademy.com For all the show notes and links:https://www.expertedgepodcast.com/blog/episode140 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/ Connect with Jamal Miller on Instagram:https://www.instagram.com/jamalmiller/

Dec 6, 202249 min

My 5 Big Life & Biz Lessons From 2022

Growth in your life only happens when you reflect on the lessons you've learned and apply them moving forward. In this episode I share with you 5 big life and business lessons that I have learned in 2022 which I will be applying even more in 2023. In this episode I unpack some specific lessons about friendships, marriage and relationships. I dive deep into how to leverage growth strategies for your business and the actions you can take to make sure your 2023 is even more successful than the last 12 months. [Exciting Announcement] We've decided to open up a NEW high-level Mastermind group in 2023. This is for established Expert business owners who want to have access to high-level entrepreneurs and grow their business beyond a million dollars. If you're interested in finding out more, go to the link below: https://training.colinboyd.co/mastermind If you found this valuable please take a screenshot and share it on Instagram and tag @colinboyd Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story.https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open nexthttp://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode139 Connect with Colin on Instagram:https://www.instagram.com/colinboyd/

Nov 22, 202229 min

How to Start A Mastermind

As a business owner, surrounding yourself with the right people can catapult your business to levels you cannot take yourself. Sure, for a short time you can do things alone and try to work it out yourself, but at a certain point your growth will be hindered if you aren't around people who will help take you to the next level. This is exactly why I'm personally actively involved in paid Mastermind groups. They have given me access to networks and strategies that I could have never created on my own. In this episode I reveal the five big mistakes that people make when they start a Mastermind group or they consider joining a Mastermind group. Avoiding these mistakes will help you to design a Mastermind experience for your clients that is exceptional, and it will also help you to decide whether a Mastermind group is a right fit for you. [Exciting Announcement] We've decided to open up a NEW high-level Mastermind group in 2023. This is for established Expert business owners who want to have access to high-level entrepreneurs and grow their business beyond a million dollars. If you're interested in finding out more, go to the link below: https://training.colinboyd.co/mastermind If you found this valuable please take a screenshot and share it on Instagram and tag @colinboyd Hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Waitlist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links: https://www.expertedgepodcast.com/blog/episode138 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Nov 15, 202234 min

How To Tell Your Conversion Story

There's a big mistake I notice most experts make when they tell their story. That being, they tell their origin story instead of their conversion story. Now this is great if you're telling your story to your mom, but frankly your audience doesn't care about your origin story. In this episode, I break down the difference between an origin story and a conversion story. I also go over the 3 questions that your story needs to answer in order to make it a 'conversion story' as well as the 3 mistakes that you must avoid when telling your story. This is the most important part of any presentation. Make sure you give this episode a listen! If you found this valuable please take a screenshot and share it on Instagram and tag @colinboyd Make sure to hit the "Subscribe" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I would love to hear from you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Register for the Sell From Stage Academy® VIP Wailist so you get all the special bonuses when we open next http://sellfromstageacademy.com For all the show notes and links https://www.expertedgepodcast.com/blog/episode137 Connect with Colin on Instagram https://www.instagram.com/colinboyd/

Nov 8, 202227 min

How to Own Your True Value In The Marketplace

Many coaches don't know how to charge what they are worth. If you are one of them, then today's episode is going to unlock a new level for your business. In this episode, we discuss the three most important ideas that have helped me to raise my prices sell at a premium - without losing my integrity or feeling like you are ripping people off! You'll discover how to own your true value and charge what you are really worth. ANNOUNCEMENT: We are currently open for enrollment in Sell From Stage Academy® until Nov 3rd, 2022 11:59PM PST http://sellfromstageacademy.com/ If you decide to join the Academy, send me a DM on instagram and let me know your joined through the podcast! INSTAGRAM: @colinboyd For all the show notes and links

Nov 1, 202231 min

[CASE STUDY] $393,000 in one presentation w/ KT Merry

In this episode, I interview one of our Sell From Stage Academy® and ELITE members KT Merry. She is a renowned luxury and destination photographer and recently started her Expert business with great success. In this interview, we dive deep into the strategies that have very quickly moved her towards having multi-six-figure launches. In fact, using the Sell From Stage Formula she created a $393,000 webinar launch on her second attempt! As always this interview is practical and useful so that you can apply the ideas to your business right away. If you are interested in Sell From Stage Academy® make sure to register yourself for the VIP waitlist as it only opens a few days a year. http://www.sellfromstageacademy.com/ For all the show notes and links: https://www.expertedgepodcast.com/blog/episode135 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Oct 25, 202236 min