Show overview
Expert Edge Podcast has been publishing since 2020, and across the 6 years since has built a catalogue of 327 episodes. That works out to roughly 200 hours of audio in total. Releases follow a weekly cadence, with the show now in its 229th season.
Episodes typically run twenty to thirty-five minutes — most land between 27 min and 44 min — though episode length varies meaningfully from one episode to the next. It is catalogued as a EN-language Business show.
The show is actively publishing — the most recent episode landed 1 weeks ago, with 32 episodes already out so far this year. Published by Colin Boyd.
From the publisher
The Experts Edge Podcast is where experts come to command the stage, position themselves as authorities, and scale their business up. Join host Colin Boyd, as he discusses influence, persuasion, and communication with the industry's leading experts. Are you ready to increase your influence and leverage your passion into a successful business? You're in the right place.
Latest Episodes
View all 327 episodesThe In-Person Workshop Formula™ Part 1
How to Be Confident When Having a Conversation with a Stranger – Part 2
How to Be Confident When Having a Conversation with a Stranger – Part 1
How to Tell Your Conversion Story
How to Overcome the Fear of Public Speaking
The Two Shifts You Must Make to Thrive in This Current Season
Get the hell out of debt w/ Erin Skye Kelly
3 Ways to Make Cash by Thursday
Uplevel Your Avatar
How to Avoid the Over-Teaching Trap
When Success Feels Hollow: Building Community w/ Dr. Larry Daugherty
Scalable Speaking Sales Machine
The Oxytocin Launch: Why Connection Outsells Hype Every Time
Episode 321 | Attracting High Ticket Clients
The Secret Way To Discover Your Why w/ Gary Sanchez
Helping Women Get Paid What They Are Worth w/ Richa Bansal
The Message Your Body Is Sending You - Dr Jin Ong
3 Secrets To Market Leadership
How to Build A Highly Valuable Network
S4 Ep 315Nailing Your Niche
I was terrified to niche down. Genuinely terrified. I thought if I narrowed my focus, I'd miss out on helping so many people. So I stayed broad. "I help people with leadership and career advancement and life coaching and business coaching and high performance and..." You know what happened? Nothing. Crickets. Then I niched down on teaching coaches how to sell from stage. One specific thing. One specific person. One specific problem. My business tripled. In this episode of The Expert Edge, I break down the Niche Making Model - the exact framework I teach inside our Sell From Stage Elite program to help coaches, course creators, and experts finally get clear on who they serve and what they do. I walk through the four biggest misbeliefs keeping you stuck in "I help everyone" land, why generic messaging attracts zero interest, and how to squeeze your niche tight without accidentally strangling your business. What you'll learn: → The Niche Making Model: Person, Problem, Promise, Mechanism (the four parts of a strong niche) → Misbelief 1: "If I narrow my niche, I'll miss out on potential clients" (this is backwards - here's why) → Misbelief 2: "I can solve so many problems, I don't want to limit myself" (lead with ONE, help with more later) → Misbelief 3: "Narrowing my niche will restrict how much money I can make" (99.9% of the time, going narrow makes you MORE money) → Misbelief 4: "I don't want to choose the wrong niche" (don't marry the niche - date it) → The Niche Narrower Model: How to go from broad-broad to narrow-medium (with real examples) → Why "executive moms" beats "working moms" and "female doctors only" beats "health coaching for women" → The avatar upgrade: Time over money wins every time Real examples from the episode: How one personal trainer niched from "health coaching" to "female doctors only" and his business exploded Why "busy moms growing their career" (broad-broad) becomes "executive moms with kids getting promoted in finance" (narrow-medium) How I went from generic leadership coaching to "get clients every time you speak" and tripled my business Learn more: Interested in learning how to package and sell high-ticket one-on-one offers? Go to colinboyd.co/highticket to join the wait list for a small group experience Colin is considering creating. Interested in working with me directly to scale your Expert business? That's exactly what we do inside ELITE. If you're interested in finding out more information and applying. https://colinboyd.co/elite Discover how to authentically connect with your audience & fill your programs with a Conversion Story - Version 2.0 (AI Edition) is now available. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: https://www.expertedgepodcast.com/blog/episode315 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/
